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Past Present Future
Spring 2014
Dispatch NewsDispatch News
The official publication of the California Delivery Association
Untitled-1 1 722013 14359 PM
California Delivery Association
Hello to everyone out there in delivery land I would like to give you all an update of where
we are and where we are heading
CDA Director Mike McBain of Central Courier has resigned from the Board and is enjoying retirement Mike was a long standing great member while serving on the Board multiple times and as a past SecretaryTreasurer for the CDA He
was upbeat outgoing and always asking the direct questions while also sharing his favorite jokes His overall
contribution to our Association will be greatly and forever missed
Your Board of Directors would like a replacement candidate for Mikersquos position If you or someone you know may be
interested in serving the association please let me know so the Board can consider a possible appointment
There is a lot on the plate for the Board of Directors as our Executive Director is pointing out in this issue Time goes by
so fast and we as directors are putting in the time but like Dan is saying A lot of energy can get expended but is it
producing what is needed A good percentage of our members have been on the CDA Board and many have been offi-
cers so I imagine they know what we are going through
This is a critical time in our Associations history and we need to work smart to insure we bring value to our long time and current members but we must find a way to grow in a changing industry We have a full agenda for the board but
we ask ldquowhat do our members wantrdquo What do you like or not like How can we attract new members to our
Association
We are looking at our association Bylaws for changes that may be useful and which the membership would then vote
on We also ask ldquoare membership dues to expensiverdquo If so how do we cover our fixed costs If we were to reduce our
revenue then we may need to make changes to our Executive Director and those responsibilities If we do then how will
that affect our operations and would others willingly take up some of the slack
Advocacy ndash what time efforts and bills do we lobby for or against For instance I have a passion to make sure that reasonable Workers Compensation rates stay in place that are affordable and to see that there are more carriers that want
to do business in California with our class codes
Most importantly how do we grow our membership
Please know that no matter who you are you are important to the associationrsquos well being and your input is valued We want
to hear from members so give me a call at 408-292-7300 or call
any of the Board listed on page 27 Thank you
JR Dicker CDA President
From The President JR Dicker
Gold Rush Express Delivery
California Delivery Association Spring 2014 page 3
Amazon Air - Drone Technology
Logistics Excellence Predictions for 2014
Association History
NLRB Reissues ldquoAmbushrdquo Election Rule
Couriers Expand To Challenge Larger Rivals
ldquoEnd Classification Confusion in Californiardquo
Industry Newshellip
BITS amp Pieces
10 Top Ways You Can Demonstrate Love
and a whole lot more
In This Issue
wwwcadeliveryorg
California Delivery Association Spring 2014 page 4
Last November I traveled to Sacramento to meet with some
ldquohigher upsrdquo at the EDD for discussion of industry matters
and a little relationship building Rob Hulteng and Damon
Ott with Littler Mendelson also were in attendance and
generously provided me with transportation back to the
Bay Area The next day I had a meeting with CDA
President JR Dicker and Bryan Scott SecTreasurer Both
meetings were useful and provided some insight as to what
course or courses the CDA may want or need to pursue
After returning to LAX in the dark I snagged a cab and joined the bustle on PCH Hwy 1 Then as always at a close major intersec-
tion it is startling to have Southwest flights coming right over your head at maybe 100rsquo up in the air to land on the northern LAX
runways Soon another red light stop in Playa Del Rey provided me more time to reflect on what had transpired during this busy two
day trip Here I was looking at a huge recently built corporate building formerly occupied by Electronic Arts but now in this corner
glass monster is the biggest LA Fitness that I have ever seen The second story windows must be at least a full two stories in height
from the previous ldquoopen spacerdquo tenant The extreme lighting inside contrasted quite well with the darkness surrounding the Pr ius
cab me and the IC taxi driver
What I was witnessing were dozens and dozens of machines most with people on them and all in synchronized motion expending
tremendous amounts of energy Whether striding or standing on ellipticals treadmills stair climbers bikes etc they were all
moving but other than thathellipthey were going nowhere just running in place I likened this display as being similar to what we
experience at some times in our lives whether it be ourselves your business government or maybe even an association
A lot of energy can get expended but is it producing what is needed Are our CDA efforts moving the members and association
towards the future Certainly much being done is useful but is it time for some additional strategic or critical thinking Perhaps we
need more assistance and thought from all members in an effort to recognize our history consider our mission and advance to new
horizons for the future During my career I have often used the following
Where are we
Where are we going
Where should we be going
How do we get there
Your Board of Directors will be grappling with these challenges so please stay tuned and offer your input suggestions and thoughts
along this journey
Dan Bender CDA Executive Director
Companies form an association for their common needs
While these needs may change or vary they do not go away
wwwcadeliveryorg
Amazon Air mdash How Drone Technology Stands to Alter Supply Chain Norms
by Joel Johnson of GEP
For product-oriented companies the last leg of the supply chain is often the most inefficient Urban streets are clogged with trucks
vans and motorcycles operating on behalf of companies ranging from logistical giants to local grocery delivery chains What if there
was a solution that offered increased service levels and efficiency along with reduced labor and environmental costs What compa-
nies are best positioned to capitalize on this emerging technology and how could it impact future business operations
Amazon recently made news when it released the latest product of its next generation RampD lab Amazon Air In actuality Amazonrsquos
CEO Jeff Bezos is embracing an emerging delivery solution that has been gaining momentum for the past decade Unmanned Ae-
rial Vehicles or drones have gained infamy for their role in executing strikes against terrorists in Afghanistan and Pakistan Now their commercial utility is anticipated to drastically impact a number of industries while altering some fundamental supply chain
practices
While substantial regulatory hurdles may make drone drop-off on your front porch unlikely in the near future it is worth exploring a
few implications of this emerging technology with an emphasis on the role of Amazon
Urban Warehousing Development ndash As consumer expectations for product deliveries transition from days to minutes the importance
of centralized distribution hubs take on an increasing level of significance Through a combination of acquisitions and organic
growth Amazon has established a strong presence in most major urban areas These urban networks create an environment in which
drones can thrive and will likely prompt other logistical providers to make similar investments
Small Parcel Industry Mix-Up ndash Given the integral role of distribution to Amazonrsquos business model it has long been speculated that
the company would either acquire a major logistics provider such as FedEx or UPS or develop its own distribution presence through
internal investment With the advent of drone technology Amazon could significantly reduce its reliance on small parcel firms for
the last leg of delivery perhaps breaking the UPSFedEx duopoly that has existed since DHL left the market in 2008
I would argue that Amazonrsquos leading role in the widespread adoption of drone distribution technology is representative of trend in
which a small number of companies progressively encroach into multiple facets of our lives in
and out of the office Such companies include Amazon Google and Apple all of which ini-
tially provided consumer-direct produces or services but have since each established a formi-
dable presence related to business applications and products With visionary leaders heavy
emphasis on RampD and vast budgets for acquisitions they are forcing established players to
innovate For example Amazonrsquos investment in drone technology is further complemented by its emerging presence as a MRO supplier via Amazon Supply which could be complemented
by the Amazon 3D printing store as 3D manufacturing applications continue to gain momentum
Established MRO industry players such as Grainger and McMaster Carr must now prepare themselves for a time when consumers
expect a 15-minute delivery for a spare part While it may be several decades until ldquoDrone Transportrdquo becomes another logistics pro-
curement category alongside ocean freight truckload and small parcel the technology is emerging quickly with clear benefits for
the early adopters
For more interesting thinking on
procurement visit the GEP
Knowledge Portal
California Delivery Association Spring 2014 page 5
ldquoprepare themselves for a
time when consumers
expect a 15-minute
delivery for a spare partrdquo
Legislative
CDA members JR Dicker (Gold Rush) John Kabateck NFIBrsquos Executive Director
and Donna Springer (Go-Getters) attend the NFIB Legislator Reception in
Sacramento
Please save the dates and make plans to attend
April 7 - CDA Board Meeting amp Sacramento Lunch amp Learn Sheraton Grand Hotel (more info to be announced)
April 8 - NFIBCaliforniarsquos 6th Annual Day at the Capitol (CDA members are invited to attend and visit legislators)
800 am ndash 1130 am ndash Legislative Visits California State Capitol Building
1130 am ndash 400 pm ndash Lunch amp Program - Sheraton Grand Sacramento Hotel Tentative Agenda
bull Governors Panel on California Small Business and Economic Issues
Former California Governor Pete Wilson ndash confirmed bull Political Panel on the state of elections and other issues this year bull
Apolitical humoristpersonality bull Other special guest speakers ndash confirmations expected soon
500 pm ndash 700 pm ndash Concluding Reception Mayahuel
Please contact Lauren Zahedani NFIBCA Member Support Manager at laurenzahedaninfiborg or 916-990-4763
Specific Bill Information
Be sure to check the CDA website cadeliveryorg for up to date information on bills we are following The bills below are the more
interesting as of this publishing date 2-14-14 AB 1522 (mandated sick pay) and SB 935 (additional new increase to CA minimum
wage) are the most onerous The last date to enter new bills is 2-22-14 and during that week more than ONE THOUSAND addi-
tional bills will be entered in this legislative session so there will be many new ones to follow
AB 1522
Gonzalez D Employment paid sick days
Would provide that an employee as defined who works in California for 7 or more days in a calendar year is entitled to paid sick days as defined to be accrued at a
rate of no less than one hour for every 30 hours worked An employee would be entitled to use accrued sick days beginning on the 90th calendar day of employment
The bill would require employers to provide paid sick days upon the request of the employee for diagnosis care or treatment of health conditions of the employee or
an employees family member or for leave related to domestic violence or sexual assault This bill contains other related provisions AB 1555
Frazier D Vehicular manslaughter great bodily injury driving while using wireless device
Would make vehicular manslaughter without gross negligence committed during the course of a violation of specified prohibitions on driving a motor vehicle while
using a wireless telephone electronic wireless communications device or mobile service device punishable by imprisonment in a county jail for 16 months or 2 or 3
years and would make vehicular manslaughter with gross negligence under these circumstances punishable by imprisonment in the state prison for 4 6 or 10 years
By increasing the punishment for a crime this bill would impose a state-mandated local program
SB 935
Leno D Minimum wage annual adjustment
Would increase the minimum wage on and after January 1 2015 to not less than $11 per hour on and after January 1 2016 to not less than $12 per hour and on and
after January 1 2017 to not less than $13 per hour The bill would further increase the minimum wage annually thereafter to maintain employee purchasing power
The automatically adjusted minimum wage would be calculated using the California Consumer Price Index as specified This bill contains other related provisions SB 981 Huff R Regulations review process
Current law the Administrative Procedure Act governs the procedure for the adoption amendment or repeal of regulations by state agencies This
bill would require each agency to review each regulation adopted prior to January 1 2014 and to develop a report with prescribed information to be
submitted to the Legislature on or before January 1 2016
California Delivery Association Spring 2014 page 6
Logistics Excellence Predictions for 2014 by Chris Jones DC Velocity
Hopefully you got some down time during the holidays to enjoy your family and let your mind ease from what was most likely a
busy 2013 It looks like 2014 will be an even more transformative year What will this year look like and what will the supply chain
ldquowinnersrdquo be doing to beat their competition
Omni-modal versus multi-modal distribution The term ldquoOmnirdquo is hot in the retail market as retailers look to optimize and create a
unified selling front to consumers whether they are in store on line or on their smart phone The notion of multi-modal distribution
ndash the optimization of deliveries across the delivery modes - has been around for a long time but for most distribution-intensive
companies it has been limited to simple mode selection (eg size and weight) Instead omni-modal takes the process a step deeper looking for the counter-intuitive delivery combinations to squeeze out more efficiency and great customer service For example a
retailer has a customer who orders a large item for delivery next Wednesday but the same customer buys smaller items this
weekend The traditional multi-modal approach would have two deliveries one on the ldquowhite gloverdquo service and the other through a
small package carrier ldquoWhy not merge the 2 together and eliminate the parcel delivery costrdquo Thatrsquos the approach
omni-modal distribution takes
Execution execution execution The push for next and same day delivery will drive many markets in 2014 This pressure will
dictate that supply chains be much more streamlined and responsive Hence the focus will be on execution-based processes and
technologies that reduce supply chain cycle times The real innovators in 2014 will drag their supply chain partners into this exercise
as much of the critical path for increased supply chain speed and responsiveness is related to partner performance and integration
That brings me to the next point
Supply chain injection In the quest for greater
speed and responsiveness tiers in the supply
chain will be skipped in 2014 The challenge for
many distribution-intensive companies is that
their supply chains were optimized for lower cost
and not necessarily responsiveness Leading
supply chain operators will fully engage their
supply chain partners evaluate more dynamic
transportation strategies information sharing and labeling that makes suppliers REALLY look as if they are a natural part of the
supply chain not a ldquobolt onrdquo LSPs offering related services will have to up their integration competency with their shippers in 2014
to meet this challenge
Fleet is back After years of eliminating them shippers will turn to fleets (private or dedicated) in 2014 to improve their customer
service performance and as a hedge against the increasing commercial driver shortage Supply chain innovators will take this a step
further focusing on driver training and delivery service competency Donrsquot be surprised to see these innovators pay their drivers
MORE and use routing and mobile technology to get the level of service and competency that they need to compete Similarly lead-
ing specialist carriers will adopt many of the same tactics to improve their service levels and productivity in an effort to differentiate
Android apps with smart real-time back-end systems Sorry promoters of iOS and Microsoft the debate is over While 2013 was a
tipping point for the use of consumer grade devices 2014 will see many more commercial grade solutions appear Consumer devices
proved that as an operating system Android could handle logistics problems but not necessarily provide the reliability and battery
life Android device pricing will continue to decline spurring greater adoption While mobile devices will be more prevalent there
will also be an increase in sophisticated ldquoback endrdquo applications that create real-time closed loop control systems for mobile workers
Same-day delivery will be a great example of where there will be an explosion of smart applications to maximize driver productivity
and customer service
Data Security The increasing adoption of cloud-based solutions the NSA surveillance and now Targetrsquos highly publicized breach
will accelerate the focus on securing the supply chain data in 2104 Data is the life blood of modern supply chains and ensuring that
it cannot be compromised is critical business operations However data security will be a balancing act for enterprises as they con-
tinue the trend to integrate supply chain partners The knee-jerk reaction will be to severely restrict access but leading supply chains
operators and related cloud solution providers will focus on technologies that drive deeper levels of security (eg encryption) but
still facilitate collaboration
The trend in supply chain for reinvention and reassessment of traditional practices accelerates in 2014 Not since the late 1990s has
supply chain performance as a competitive weapon been addressed at the board level in so many companies
California Delivery Association Spring 2014 page 7
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Untitled-1 1 722013 14359 PM
California Delivery Association
Hello to everyone out there in delivery land I would like to give you all an update of where
we are and where we are heading
CDA Director Mike McBain of Central Courier has resigned from the Board and is enjoying retirement Mike was a long standing great member while serving on the Board multiple times and as a past SecretaryTreasurer for the CDA He
was upbeat outgoing and always asking the direct questions while also sharing his favorite jokes His overall
contribution to our Association will be greatly and forever missed
Your Board of Directors would like a replacement candidate for Mikersquos position If you or someone you know may be
interested in serving the association please let me know so the Board can consider a possible appointment
There is a lot on the plate for the Board of Directors as our Executive Director is pointing out in this issue Time goes by
so fast and we as directors are putting in the time but like Dan is saying A lot of energy can get expended but is it
producing what is needed A good percentage of our members have been on the CDA Board and many have been offi-
cers so I imagine they know what we are going through
This is a critical time in our Associations history and we need to work smart to insure we bring value to our long time and current members but we must find a way to grow in a changing industry We have a full agenda for the board but
we ask ldquowhat do our members wantrdquo What do you like or not like How can we attract new members to our
Association
We are looking at our association Bylaws for changes that may be useful and which the membership would then vote
on We also ask ldquoare membership dues to expensiverdquo If so how do we cover our fixed costs If we were to reduce our
revenue then we may need to make changes to our Executive Director and those responsibilities If we do then how will
that affect our operations and would others willingly take up some of the slack
Advocacy ndash what time efforts and bills do we lobby for or against For instance I have a passion to make sure that reasonable Workers Compensation rates stay in place that are affordable and to see that there are more carriers that want
to do business in California with our class codes
Most importantly how do we grow our membership
Please know that no matter who you are you are important to the associationrsquos well being and your input is valued We want
to hear from members so give me a call at 408-292-7300 or call
any of the Board listed on page 27 Thank you
JR Dicker CDA President
From The President JR Dicker
Gold Rush Express Delivery
California Delivery Association Spring 2014 page 3
Amazon Air - Drone Technology
Logistics Excellence Predictions for 2014
Association History
NLRB Reissues ldquoAmbushrdquo Election Rule
Couriers Expand To Challenge Larger Rivals
ldquoEnd Classification Confusion in Californiardquo
Industry Newshellip
BITS amp Pieces
10 Top Ways You Can Demonstrate Love
and a whole lot more
In This Issue
wwwcadeliveryorg
California Delivery Association Spring 2014 page 4
Last November I traveled to Sacramento to meet with some
ldquohigher upsrdquo at the EDD for discussion of industry matters
and a little relationship building Rob Hulteng and Damon
Ott with Littler Mendelson also were in attendance and
generously provided me with transportation back to the
Bay Area The next day I had a meeting with CDA
President JR Dicker and Bryan Scott SecTreasurer Both
meetings were useful and provided some insight as to what
course or courses the CDA may want or need to pursue
After returning to LAX in the dark I snagged a cab and joined the bustle on PCH Hwy 1 Then as always at a close major intersec-
tion it is startling to have Southwest flights coming right over your head at maybe 100rsquo up in the air to land on the northern LAX
runways Soon another red light stop in Playa Del Rey provided me more time to reflect on what had transpired during this busy two
day trip Here I was looking at a huge recently built corporate building formerly occupied by Electronic Arts but now in this corner
glass monster is the biggest LA Fitness that I have ever seen The second story windows must be at least a full two stories in height
from the previous ldquoopen spacerdquo tenant The extreme lighting inside contrasted quite well with the darkness surrounding the Pr ius
cab me and the IC taxi driver
What I was witnessing were dozens and dozens of machines most with people on them and all in synchronized motion expending
tremendous amounts of energy Whether striding or standing on ellipticals treadmills stair climbers bikes etc they were all
moving but other than thathellipthey were going nowhere just running in place I likened this display as being similar to what we
experience at some times in our lives whether it be ourselves your business government or maybe even an association
A lot of energy can get expended but is it producing what is needed Are our CDA efforts moving the members and association
towards the future Certainly much being done is useful but is it time for some additional strategic or critical thinking Perhaps we
need more assistance and thought from all members in an effort to recognize our history consider our mission and advance to new
horizons for the future During my career I have often used the following
Where are we
Where are we going
Where should we be going
How do we get there
Your Board of Directors will be grappling with these challenges so please stay tuned and offer your input suggestions and thoughts
along this journey
Dan Bender CDA Executive Director
Companies form an association for their common needs
While these needs may change or vary they do not go away
wwwcadeliveryorg
Amazon Air mdash How Drone Technology Stands to Alter Supply Chain Norms
by Joel Johnson of GEP
For product-oriented companies the last leg of the supply chain is often the most inefficient Urban streets are clogged with trucks
vans and motorcycles operating on behalf of companies ranging from logistical giants to local grocery delivery chains What if there
was a solution that offered increased service levels and efficiency along with reduced labor and environmental costs What compa-
nies are best positioned to capitalize on this emerging technology and how could it impact future business operations
Amazon recently made news when it released the latest product of its next generation RampD lab Amazon Air In actuality Amazonrsquos
CEO Jeff Bezos is embracing an emerging delivery solution that has been gaining momentum for the past decade Unmanned Ae-
rial Vehicles or drones have gained infamy for their role in executing strikes against terrorists in Afghanistan and Pakistan Now their commercial utility is anticipated to drastically impact a number of industries while altering some fundamental supply chain
practices
While substantial regulatory hurdles may make drone drop-off on your front porch unlikely in the near future it is worth exploring a
few implications of this emerging technology with an emphasis on the role of Amazon
Urban Warehousing Development ndash As consumer expectations for product deliveries transition from days to minutes the importance
of centralized distribution hubs take on an increasing level of significance Through a combination of acquisitions and organic
growth Amazon has established a strong presence in most major urban areas These urban networks create an environment in which
drones can thrive and will likely prompt other logistical providers to make similar investments
Small Parcel Industry Mix-Up ndash Given the integral role of distribution to Amazonrsquos business model it has long been speculated that
the company would either acquire a major logistics provider such as FedEx or UPS or develop its own distribution presence through
internal investment With the advent of drone technology Amazon could significantly reduce its reliance on small parcel firms for
the last leg of delivery perhaps breaking the UPSFedEx duopoly that has existed since DHL left the market in 2008
I would argue that Amazonrsquos leading role in the widespread adoption of drone distribution technology is representative of trend in
which a small number of companies progressively encroach into multiple facets of our lives in
and out of the office Such companies include Amazon Google and Apple all of which ini-
tially provided consumer-direct produces or services but have since each established a formi-
dable presence related to business applications and products With visionary leaders heavy
emphasis on RampD and vast budgets for acquisitions they are forcing established players to
innovate For example Amazonrsquos investment in drone technology is further complemented by its emerging presence as a MRO supplier via Amazon Supply which could be complemented
by the Amazon 3D printing store as 3D manufacturing applications continue to gain momentum
Established MRO industry players such as Grainger and McMaster Carr must now prepare themselves for a time when consumers
expect a 15-minute delivery for a spare part While it may be several decades until ldquoDrone Transportrdquo becomes another logistics pro-
curement category alongside ocean freight truckload and small parcel the technology is emerging quickly with clear benefits for
the early adopters
For more interesting thinking on
procurement visit the GEP
Knowledge Portal
California Delivery Association Spring 2014 page 5
ldquoprepare themselves for a
time when consumers
expect a 15-minute
delivery for a spare partrdquo
Legislative
CDA members JR Dicker (Gold Rush) John Kabateck NFIBrsquos Executive Director
and Donna Springer (Go-Getters) attend the NFIB Legislator Reception in
Sacramento
Please save the dates and make plans to attend
April 7 - CDA Board Meeting amp Sacramento Lunch amp Learn Sheraton Grand Hotel (more info to be announced)
April 8 - NFIBCaliforniarsquos 6th Annual Day at the Capitol (CDA members are invited to attend and visit legislators)
800 am ndash 1130 am ndash Legislative Visits California State Capitol Building
1130 am ndash 400 pm ndash Lunch amp Program - Sheraton Grand Sacramento Hotel Tentative Agenda
bull Governors Panel on California Small Business and Economic Issues
Former California Governor Pete Wilson ndash confirmed bull Political Panel on the state of elections and other issues this year bull
Apolitical humoristpersonality bull Other special guest speakers ndash confirmations expected soon
500 pm ndash 700 pm ndash Concluding Reception Mayahuel
Please contact Lauren Zahedani NFIBCA Member Support Manager at laurenzahedaninfiborg or 916-990-4763
Specific Bill Information
Be sure to check the CDA website cadeliveryorg for up to date information on bills we are following The bills below are the more
interesting as of this publishing date 2-14-14 AB 1522 (mandated sick pay) and SB 935 (additional new increase to CA minimum
wage) are the most onerous The last date to enter new bills is 2-22-14 and during that week more than ONE THOUSAND addi-
tional bills will be entered in this legislative session so there will be many new ones to follow
AB 1522
Gonzalez D Employment paid sick days
Would provide that an employee as defined who works in California for 7 or more days in a calendar year is entitled to paid sick days as defined to be accrued at a
rate of no less than one hour for every 30 hours worked An employee would be entitled to use accrued sick days beginning on the 90th calendar day of employment
The bill would require employers to provide paid sick days upon the request of the employee for diagnosis care or treatment of health conditions of the employee or
an employees family member or for leave related to domestic violence or sexual assault This bill contains other related provisions AB 1555
Frazier D Vehicular manslaughter great bodily injury driving while using wireless device
Would make vehicular manslaughter without gross negligence committed during the course of a violation of specified prohibitions on driving a motor vehicle while
using a wireless telephone electronic wireless communications device or mobile service device punishable by imprisonment in a county jail for 16 months or 2 or 3
years and would make vehicular manslaughter with gross negligence under these circumstances punishable by imprisonment in the state prison for 4 6 or 10 years
By increasing the punishment for a crime this bill would impose a state-mandated local program
SB 935
Leno D Minimum wage annual adjustment
Would increase the minimum wage on and after January 1 2015 to not less than $11 per hour on and after January 1 2016 to not less than $12 per hour and on and
after January 1 2017 to not less than $13 per hour The bill would further increase the minimum wage annually thereafter to maintain employee purchasing power
The automatically adjusted minimum wage would be calculated using the California Consumer Price Index as specified This bill contains other related provisions SB 981 Huff R Regulations review process
Current law the Administrative Procedure Act governs the procedure for the adoption amendment or repeal of regulations by state agencies This
bill would require each agency to review each regulation adopted prior to January 1 2014 and to develop a report with prescribed information to be
submitted to the Legislature on or before January 1 2016
California Delivery Association Spring 2014 page 6
Logistics Excellence Predictions for 2014 by Chris Jones DC Velocity
Hopefully you got some down time during the holidays to enjoy your family and let your mind ease from what was most likely a
busy 2013 It looks like 2014 will be an even more transformative year What will this year look like and what will the supply chain
ldquowinnersrdquo be doing to beat their competition
Omni-modal versus multi-modal distribution The term ldquoOmnirdquo is hot in the retail market as retailers look to optimize and create a
unified selling front to consumers whether they are in store on line or on their smart phone The notion of multi-modal distribution
ndash the optimization of deliveries across the delivery modes - has been around for a long time but for most distribution-intensive
companies it has been limited to simple mode selection (eg size and weight) Instead omni-modal takes the process a step deeper looking for the counter-intuitive delivery combinations to squeeze out more efficiency and great customer service For example a
retailer has a customer who orders a large item for delivery next Wednesday but the same customer buys smaller items this
weekend The traditional multi-modal approach would have two deliveries one on the ldquowhite gloverdquo service and the other through a
small package carrier ldquoWhy not merge the 2 together and eliminate the parcel delivery costrdquo Thatrsquos the approach
omni-modal distribution takes
Execution execution execution The push for next and same day delivery will drive many markets in 2014 This pressure will
dictate that supply chains be much more streamlined and responsive Hence the focus will be on execution-based processes and
technologies that reduce supply chain cycle times The real innovators in 2014 will drag their supply chain partners into this exercise
as much of the critical path for increased supply chain speed and responsiveness is related to partner performance and integration
That brings me to the next point
Supply chain injection In the quest for greater
speed and responsiveness tiers in the supply
chain will be skipped in 2014 The challenge for
many distribution-intensive companies is that
their supply chains were optimized for lower cost
and not necessarily responsiveness Leading
supply chain operators will fully engage their
supply chain partners evaluate more dynamic
transportation strategies information sharing and labeling that makes suppliers REALLY look as if they are a natural part of the
supply chain not a ldquobolt onrdquo LSPs offering related services will have to up their integration competency with their shippers in 2014
to meet this challenge
Fleet is back After years of eliminating them shippers will turn to fleets (private or dedicated) in 2014 to improve their customer
service performance and as a hedge against the increasing commercial driver shortage Supply chain innovators will take this a step
further focusing on driver training and delivery service competency Donrsquot be surprised to see these innovators pay their drivers
MORE and use routing and mobile technology to get the level of service and competency that they need to compete Similarly lead-
ing specialist carriers will adopt many of the same tactics to improve their service levels and productivity in an effort to differentiate
Android apps with smart real-time back-end systems Sorry promoters of iOS and Microsoft the debate is over While 2013 was a
tipping point for the use of consumer grade devices 2014 will see many more commercial grade solutions appear Consumer devices
proved that as an operating system Android could handle logistics problems but not necessarily provide the reliability and battery
life Android device pricing will continue to decline spurring greater adoption While mobile devices will be more prevalent there
will also be an increase in sophisticated ldquoback endrdquo applications that create real-time closed loop control systems for mobile workers
Same-day delivery will be a great example of where there will be an explosion of smart applications to maximize driver productivity
and customer service
Data Security The increasing adoption of cloud-based solutions the NSA surveillance and now Targetrsquos highly publicized breach
will accelerate the focus on securing the supply chain data in 2104 Data is the life blood of modern supply chains and ensuring that
it cannot be compromised is critical business operations However data security will be a balancing act for enterprises as they con-
tinue the trend to integrate supply chain partners The knee-jerk reaction will be to severely restrict access but leading supply chains
operators and related cloud solution providers will focus on technologies that drive deeper levels of security (eg encryption) but
still facilitate collaboration
The trend in supply chain for reinvention and reassessment of traditional practices accelerates in 2014 Not since the late 1990s has
supply chain performance as a competitive weapon been addressed at the board level in so many companies
California Delivery Association Spring 2014 page 7
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association
Hello to everyone out there in delivery land I would like to give you all an update of where
we are and where we are heading
CDA Director Mike McBain of Central Courier has resigned from the Board and is enjoying retirement Mike was a long standing great member while serving on the Board multiple times and as a past SecretaryTreasurer for the CDA He
was upbeat outgoing and always asking the direct questions while also sharing his favorite jokes His overall
contribution to our Association will be greatly and forever missed
Your Board of Directors would like a replacement candidate for Mikersquos position If you or someone you know may be
interested in serving the association please let me know so the Board can consider a possible appointment
There is a lot on the plate for the Board of Directors as our Executive Director is pointing out in this issue Time goes by
so fast and we as directors are putting in the time but like Dan is saying A lot of energy can get expended but is it
producing what is needed A good percentage of our members have been on the CDA Board and many have been offi-
cers so I imagine they know what we are going through
This is a critical time in our Associations history and we need to work smart to insure we bring value to our long time and current members but we must find a way to grow in a changing industry We have a full agenda for the board but
we ask ldquowhat do our members wantrdquo What do you like or not like How can we attract new members to our
Association
We are looking at our association Bylaws for changes that may be useful and which the membership would then vote
on We also ask ldquoare membership dues to expensiverdquo If so how do we cover our fixed costs If we were to reduce our
revenue then we may need to make changes to our Executive Director and those responsibilities If we do then how will
that affect our operations and would others willingly take up some of the slack
Advocacy ndash what time efforts and bills do we lobby for or against For instance I have a passion to make sure that reasonable Workers Compensation rates stay in place that are affordable and to see that there are more carriers that want
to do business in California with our class codes
Most importantly how do we grow our membership
Please know that no matter who you are you are important to the associationrsquos well being and your input is valued We want
to hear from members so give me a call at 408-292-7300 or call
any of the Board listed on page 27 Thank you
JR Dicker CDA President
From The President JR Dicker
Gold Rush Express Delivery
California Delivery Association Spring 2014 page 3
Amazon Air - Drone Technology
Logistics Excellence Predictions for 2014
Association History
NLRB Reissues ldquoAmbushrdquo Election Rule
Couriers Expand To Challenge Larger Rivals
ldquoEnd Classification Confusion in Californiardquo
Industry Newshellip
BITS amp Pieces
10 Top Ways You Can Demonstrate Love
and a whole lot more
In This Issue
wwwcadeliveryorg
California Delivery Association Spring 2014 page 4
Last November I traveled to Sacramento to meet with some
ldquohigher upsrdquo at the EDD for discussion of industry matters
and a little relationship building Rob Hulteng and Damon
Ott with Littler Mendelson also were in attendance and
generously provided me with transportation back to the
Bay Area The next day I had a meeting with CDA
President JR Dicker and Bryan Scott SecTreasurer Both
meetings were useful and provided some insight as to what
course or courses the CDA may want or need to pursue
After returning to LAX in the dark I snagged a cab and joined the bustle on PCH Hwy 1 Then as always at a close major intersec-
tion it is startling to have Southwest flights coming right over your head at maybe 100rsquo up in the air to land on the northern LAX
runways Soon another red light stop in Playa Del Rey provided me more time to reflect on what had transpired during this busy two
day trip Here I was looking at a huge recently built corporate building formerly occupied by Electronic Arts but now in this corner
glass monster is the biggest LA Fitness that I have ever seen The second story windows must be at least a full two stories in height
from the previous ldquoopen spacerdquo tenant The extreme lighting inside contrasted quite well with the darkness surrounding the Pr ius
cab me and the IC taxi driver
What I was witnessing were dozens and dozens of machines most with people on them and all in synchronized motion expending
tremendous amounts of energy Whether striding or standing on ellipticals treadmills stair climbers bikes etc they were all
moving but other than thathellipthey were going nowhere just running in place I likened this display as being similar to what we
experience at some times in our lives whether it be ourselves your business government or maybe even an association
A lot of energy can get expended but is it producing what is needed Are our CDA efforts moving the members and association
towards the future Certainly much being done is useful but is it time for some additional strategic or critical thinking Perhaps we
need more assistance and thought from all members in an effort to recognize our history consider our mission and advance to new
horizons for the future During my career I have often used the following
Where are we
Where are we going
Where should we be going
How do we get there
Your Board of Directors will be grappling with these challenges so please stay tuned and offer your input suggestions and thoughts
along this journey
Dan Bender CDA Executive Director
Companies form an association for their common needs
While these needs may change or vary they do not go away
wwwcadeliveryorg
Amazon Air mdash How Drone Technology Stands to Alter Supply Chain Norms
by Joel Johnson of GEP
For product-oriented companies the last leg of the supply chain is often the most inefficient Urban streets are clogged with trucks
vans and motorcycles operating on behalf of companies ranging from logistical giants to local grocery delivery chains What if there
was a solution that offered increased service levels and efficiency along with reduced labor and environmental costs What compa-
nies are best positioned to capitalize on this emerging technology and how could it impact future business operations
Amazon recently made news when it released the latest product of its next generation RampD lab Amazon Air In actuality Amazonrsquos
CEO Jeff Bezos is embracing an emerging delivery solution that has been gaining momentum for the past decade Unmanned Ae-
rial Vehicles or drones have gained infamy for their role in executing strikes against terrorists in Afghanistan and Pakistan Now their commercial utility is anticipated to drastically impact a number of industries while altering some fundamental supply chain
practices
While substantial regulatory hurdles may make drone drop-off on your front porch unlikely in the near future it is worth exploring a
few implications of this emerging technology with an emphasis on the role of Amazon
Urban Warehousing Development ndash As consumer expectations for product deliveries transition from days to minutes the importance
of centralized distribution hubs take on an increasing level of significance Through a combination of acquisitions and organic
growth Amazon has established a strong presence in most major urban areas These urban networks create an environment in which
drones can thrive and will likely prompt other logistical providers to make similar investments
Small Parcel Industry Mix-Up ndash Given the integral role of distribution to Amazonrsquos business model it has long been speculated that
the company would either acquire a major logistics provider such as FedEx or UPS or develop its own distribution presence through
internal investment With the advent of drone technology Amazon could significantly reduce its reliance on small parcel firms for
the last leg of delivery perhaps breaking the UPSFedEx duopoly that has existed since DHL left the market in 2008
I would argue that Amazonrsquos leading role in the widespread adoption of drone distribution technology is representative of trend in
which a small number of companies progressively encroach into multiple facets of our lives in
and out of the office Such companies include Amazon Google and Apple all of which ini-
tially provided consumer-direct produces or services but have since each established a formi-
dable presence related to business applications and products With visionary leaders heavy
emphasis on RampD and vast budgets for acquisitions they are forcing established players to
innovate For example Amazonrsquos investment in drone technology is further complemented by its emerging presence as a MRO supplier via Amazon Supply which could be complemented
by the Amazon 3D printing store as 3D manufacturing applications continue to gain momentum
Established MRO industry players such as Grainger and McMaster Carr must now prepare themselves for a time when consumers
expect a 15-minute delivery for a spare part While it may be several decades until ldquoDrone Transportrdquo becomes another logistics pro-
curement category alongside ocean freight truckload and small parcel the technology is emerging quickly with clear benefits for
the early adopters
For more interesting thinking on
procurement visit the GEP
Knowledge Portal
California Delivery Association Spring 2014 page 5
ldquoprepare themselves for a
time when consumers
expect a 15-minute
delivery for a spare partrdquo
Legislative
CDA members JR Dicker (Gold Rush) John Kabateck NFIBrsquos Executive Director
and Donna Springer (Go-Getters) attend the NFIB Legislator Reception in
Sacramento
Please save the dates and make plans to attend
April 7 - CDA Board Meeting amp Sacramento Lunch amp Learn Sheraton Grand Hotel (more info to be announced)
April 8 - NFIBCaliforniarsquos 6th Annual Day at the Capitol (CDA members are invited to attend and visit legislators)
800 am ndash 1130 am ndash Legislative Visits California State Capitol Building
1130 am ndash 400 pm ndash Lunch amp Program - Sheraton Grand Sacramento Hotel Tentative Agenda
bull Governors Panel on California Small Business and Economic Issues
Former California Governor Pete Wilson ndash confirmed bull Political Panel on the state of elections and other issues this year bull
Apolitical humoristpersonality bull Other special guest speakers ndash confirmations expected soon
500 pm ndash 700 pm ndash Concluding Reception Mayahuel
Please contact Lauren Zahedani NFIBCA Member Support Manager at laurenzahedaninfiborg or 916-990-4763
Specific Bill Information
Be sure to check the CDA website cadeliveryorg for up to date information on bills we are following The bills below are the more
interesting as of this publishing date 2-14-14 AB 1522 (mandated sick pay) and SB 935 (additional new increase to CA minimum
wage) are the most onerous The last date to enter new bills is 2-22-14 and during that week more than ONE THOUSAND addi-
tional bills will be entered in this legislative session so there will be many new ones to follow
AB 1522
Gonzalez D Employment paid sick days
Would provide that an employee as defined who works in California for 7 or more days in a calendar year is entitled to paid sick days as defined to be accrued at a
rate of no less than one hour for every 30 hours worked An employee would be entitled to use accrued sick days beginning on the 90th calendar day of employment
The bill would require employers to provide paid sick days upon the request of the employee for diagnosis care or treatment of health conditions of the employee or
an employees family member or for leave related to domestic violence or sexual assault This bill contains other related provisions AB 1555
Frazier D Vehicular manslaughter great bodily injury driving while using wireless device
Would make vehicular manslaughter without gross negligence committed during the course of a violation of specified prohibitions on driving a motor vehicle while
using a wireless telephone electronic wireless communications device or mobile service device punishable by imprisonment in a county jail for 16 months or 2 or 3
years and would make vehicular manslaughter with gross negligence under these circumstances punishable by imprisonment in the state prison for 4 6 or 10 years
By increasing the punishment for a crime this bill would impose a state-mandated local program
SB 935
Leno D Minimum wage annual adjustment
Would increase the minimum wage on and after January 1 2015 to not less than $11 per hour on and after January 1 2016 to not less than $12 per hour and on and
after January 1 2017 to not less than $13 per hour The bill would further increase the minimum wage annually thereafter to maintain employee purchasing power
The automatically adjusted minimum wage would be calculated using the California Consumer Price Index as specified This bill contains other related provisions SB 981 Huff R Regulations review process
Current law the Administrative Procedure Act governs the procedure for the adoption amendment or repeal of regulations by state agencies This
bill would require each agency to review each regulation adopted prior to January 1 2014 and to develop a report with prescribed information to be
submitted to the Legislature on or before January 1 2016
California Delivery Association Spring 2014 page 6
Logistics Excellence Predictions for 2014 by Chris Jones DC Velocity
Hopefully you got some down time during the holidays to enjoy your family and let your mind ease from what was most likely a
busy 2013 It looks like 2014 will be an even more transformative year What will this year look like and what will the supply chain
ldquowinnersrdquo be doing to beat their competition
Omni-modal versus multi-modal distribution The term ldquoOmnirdquo is hot in the retail market as retailers look to optimize and create a
unified selling front to consumers whether they are in store on line or on their smart phone The notion of multi-modal distribution
ndash the optimization of deliveries across the delivery modes - has been around for a long time but for most distribution-intensive
companies it has been limited to simple mode selection (eg size and weight) Instead omni-modal takes the process a step deeper looking for the counter-intuitive delivery combinations to squeeze out more efficiency and great customer service For example a
retailer has a customer who orders a large item for delivery next Wednesday but the same customer buys smaller items this
weekend The traditional multi-modal approach would have two deliveries one on the ldquowhite gloverdquo service and the other through a
small package carrier ldquoWhy not merge the 2 together and eliminate the parcel delivery costrdquo Thatrsquos the approach
omni-modal distribution takes
Execution execution execution The push for next and same day delivery will drive many markets in 2014 This pressure will
dictate that supply chains be much more streamlined and responsive Hence the focus will be on execution-based processes and
technologies that reduce supply chain cycle times The real innovators in 2014 will drag their supply chain partners into this exercise
as much of the critical path for increased supply chain speed and responsiveness is related to partner performance and integration
That brings me to the next point
Supply chain injection In the quest for greater
speed and responsiveness tiers in the supply
chain will be skipped in 2014 The challenge for
many distribution-intensive companies is that
their supply chains were optimized for lower cost
and not necessarily responsiveness Leading
supply chain operators will fully engage their
supply chain partners evaluate more dynamic
transportation strategies information sharing and labeling that makes suppliers REALLY look as if they are a natural part of the
supply chain not a ldquobolt onrdquo LSPs offering related services will have to up their integration competency with their shippers in 2014
to meet this challenge
Fleet is back After years of eliminating them shippers will turn to fleets (private or dedicated) in 2014 to improve their customer
service performance and as a hedge against the increasing commercial driver shortage Supply chain innovators will take this a step
further focusing on driver training and delivery service competency Donrsquot be surprised to see these innovators pay their drivers
MORE and use routing and mobile technology to get the level of service and competency that they need to compete Similarly lead-
ing specialist carriers will adopt many of the same tactics to improve their service levels and productivity in an effort to differentiate
Android apps with smart real-time back-end systems Sorry promoters of iOS and Microsoft the debate is over While 2013 was a
tipping point for the use of consumer grade devices 2014 will see many more commercial grade solutions appear Consumer devices
proved that as an operating system Android could handle logistics problems but not necessarily provide the reliability and battery
life Android device pricing will continue to decline spurring greater adoption While mobile devices will be more prevalent there
will also be an increase in sophisticated ldquoback endrdquo applications that create real-time closed loop control systems for mobile workers
Same-day delivery will be a great example of where there will be an explosion of smart applications to maximize driver productivity
and customer service
Data Security The increasing adoption of cloud-based solutions the NSA surveillance and now Targetrsquos highly publicized breach
will accelerate the focus on securing the supply chain data in 2104 Data is the life blood of modern supply chains and ensuring that
it cannot be compromised is critical business operations However data security will be a balancing act for enterprises as they con-
tinue the trend to integrate supply chain partners The knee-jerk reaction will be to severely restrict access but leading supply chains
operators and related cloud solution providers will focus on technologies that drive deeper levels of security (eg encryption) but
still facilitate collaboration
The trend in supply chain for reinvention and reassessment of traditional practices accelerates in 2014 Not since the late 1990s has
supply chain performance as a competitive weapon been addressed at the board level in so many companies
California Delivery Association Spring 2014 page 7
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 4
Last November I traveled to Sacramento to meet with some
ldquohigher upsrdquo at the EDD for discussion of industry matters
and a little relationship building Rob Hulteng and Damon
Ott with Littler Mendelson also were in attendance and
generously provided me with transportation back to the
Bay Area The next day I had a meeting with CDA
President JR Dicker and Bryan Scott SecTreasurer Both
meetings were useful and provided some insight as to what
course or courses the CDA may want or need to pursue
After returning to LAX in the dark I snagged a cab and joined the bustle on PCH Hwy 1 Then as always at a close major intersec-
tion it is startling to have Southwest flights coming right over your head at maybe 100rsquo up in the air to land on the northern LAX
runways Soon another red light stop in Playa Del Rey provided me more time to reflect on what had transpired during this busy two
day trip Here I was looking at a huge recently built corporate building formerly occupied by Electronic Arts but now in this corner
glass monster is the biggest LA Fitness that I have ever seen The second story windows must be at least a full two stories in height
from the previous ldquoopen spacerdquo tenant The extreme lighting inside contrasted quite well with the darkness surrounding the Pr ius
cab me and the IC taxi driver
What I was witnessing were dozens and dozens of machines most with people on them and all in synchronized motion expending
tremendous amounts of energy Whether striding or standing on ellipticals treadmills stair climbers bikes etc they were all
moving but other than thathellipthey were going nowhere just running in place I likened this display as being similar to what we
experience at some times in our lives whether it be ourselves your business government or maybe even an association
A lot of energy can get expended but is it producing what is needed Are our CDA efforts moving the members and association
towards the future Certainly much being done is useful but is it time for some additional strategic or critical thinking Perhaps we
need more assistance and thought from all members in an effort to recognize our history consider our mission and advance to new
horizons for the future During my career I have often used the following
Where are we
Where are we going
Where should we be going
How do we get there
Your Board of Directors will be grappling with these challenges so please stay tuned and offer your input suggestions and thoughts
along this journey
Dan Bender CDA Executive Director
Companies form an association for their common needs
While these needs may change or vary they do not go away
wwwcadeliveryorg
Amazon Air mdash How Drone Technology Stands to Alter Supply Chain Norms
by Joel Johnson of GEP
For product-oriented companies the last leg of the supply chain is often the most inefficient Urban streets are clogged with trucks
vans and motorcycles operating on behalf of companies ranging from logistical giants to local grocery delivery chains What if there
was a solution that offered increased service levels and efficiency along with reduced labor and environmental costs What compa-
nies are best positioned to capitalize on this emerging technology and how could it impact future business operations
Amazon recently made news when it released the latest product of its next generation RampD lab Amazon Air In actuality Amazonrsquos
CEO Jeff Bezos is embracing an emerging delivery solution that has been gaining momentum for the past decade Unmanned Ae-
rial Vehicles or drones have gained infamy for their role in executing strikes against terrorists in Afghanistan and Pakistan Now their commercial utility is anticipated to drastically impact a number of industries while altering some fundamental supply chain
practices
While substantial regulatory hurdles may make drone drop-off on your front porch unlikely in the near future it is worth exploring a
few implications of this emerging technology with an emphasis on the role of Amazon
Urban Warehousing Development ndash As consumer expectations for product deliveries transition from days to minutes the importance
of centralized distribution hubs take on an increasing level of significance Through a combination of acquisitions and organic
growth Amazon has established a strong presence in most major urban areas These urban networks create an environment in which
drones can thrive and will likely prompt other logistical providers to make similar investments
Small Parcel Industry Mix-Up ndash Given the integral role of distribution to Amazonrsquos business model it has long been speculated that
the company would either acquire a major logistics provider such as FedEx or UPS or develop its own distribution presence through
internal investment With the advent of drone technology Amazon could significantly reduce its reliance on small parcel firms for
the last leg of delivery perhaps breaking the UPSFedEx duopoly that has existed since DHL left the market in 2008
I would argue that Amazonrsquos leading role in the widespread adoption of drone distribution technology is representative of trend in
which a small number of companies progressively encroach into multiple facets of our lives in
and out of the office Such companies include Amazon Google and Apple all of which ini-
tially provided consumer-direct produces or services but have since each established a formi-
dable presence related to business applications and products With visionary leaders heavy
emphasis on RampD and vast budgets for acquisitions they are forcing established players to
innovate For example Amazonrsquos investment in drone technology is further complemented by its emerging presence as a MRO supplier via Amazon Supply which could be complemented
by the Amazon 3D printing store as 3D manufacturing applications continue to gain momentum
Established MRO industry players such as Grainger and McMaster Carr must now prepare themselves for a time when consumers
expect a 15-minute delivery for a spare part While it may be several decades until ldquoDrone Transportrdquo becomes another logistics pro-
curement category alongside ocean freight truckload and small parcel the technology is emerging quickly with clear benefits for
the early adopters
For more interesting thinking on
procurement visit the GEP
Knowledge Portal
California Delivery Association Spring 2014 page 5
ldquoprepare themselves for a
time when consumers
expect a 15-minute
delivery for a spare partrdquo
Legislative
CDA members JR Dicker (Gold Rush) John Kabateck NFIBrsquos Executive Director
and Donna Springer (Go-Getters) attend the NFIB Legislator Reception in
Sacramento
Please save the dates and make plans to attend
April 7 - CDA Board Meeting amp Sacramento Lunch amp Learn Sheraton Grand Hotel (more info to be announced)
April 8 - NFIBCaliforniarsquos 6th Annual Day at the Capitol (CDA members are invited to attend and visit legislators)
800 am ndash 1130 am ndash Legislative Visits California State Capitol Building
1130 am ndash 400 pm ndash Lunch amp Program - Sheraton Grand Sacramento Hotel Tentative Agenda
bull Governors Panel on California Small Business and Economic Issues
Former California Governor Pete Wilson ndash confirmed bull Political Panel on the state of elections and other issues this year bull
Apolitical humoristpersonality bull Other special guest speakers ndash confirmations expected soon
500 pm ndash 700 pm ndash Concluding Reception Mayahuel
Please contact Lauren Zahedani NFIBCA Member Support Manager at laurenzahedaninfiborg or 916-990-4763
Specific Bill Information
Be sure to check the CDA website cadeliveryorg for up to date information on bills we are following The bills below are the more
interesting as of this publishing date 2-14-14 AB 1522 (mandated sick pay) and SB 935 (additional new increase to CA minimum
wage) are the most onerous The last date to enter new bills is 2-22-14 and during that week more than ONE THOUSAND addi-
tional bills will be entered in this legislative session so there will be many new ones to follow
AB 1522
Gonzalez D Employment paid sick days
Would provide that an employee as defined who works in California for 7 or more days in a calendar year is entitled to paid sick days as defined to be accrued at a
rate of no less than one hour for every 30 hours worked An employee would be entitled to use accrued sick days beginning on the 90th calendar day of employment
The bill would require employers to provide paid sick days upon the request of the employee for diagnosis care or treatment of health conditions of the employee or
an employees family member or for leave related to domestic violence or sexual assault This bill contains other related provisions AB 1555
Frazier D Vehicular manslaughter great bodily injury driving while using wireless device
Would make vehicular manslaughter without gross negligence committed during the course of a violation of specified prohibitions on driving a motor vehicle while
using a wireless telephone electronic wireless communications device or mobile service device punishable by imprisonment in a county jail for 16 months or 2 or 3
years and would make vehicular manslaughter with gross negligence under these circumstances punishable by imprisonment in the state prison for 4 6 or 10 years
By increasing the punishment for a crime this bill would impose a state-mandated local program
SB 935
Leno D Minimum wage annual adjustment
Would increase the minimum wage on and after January 1 2015 to not less than $11 per hour on and after January 1 2016 to not less than $12 per hour and on and
after January 1 2017 to not less than $13 per hour The bill would further increase the minimum wage annually thereafter to maintain employee purchasing power
The automatically adjusted minimum wage would be calculated using the California Consumer Price Index as specified This bill contains other related provisions SB 981 Huff R Regulations review process
Current law the Administrative Procedure Act governs the procedure for the adoption amendment or repeal of regulations by state agencies This
bill would require each agency to review each regulation adopted prior to January 1 2014 and to develop a report with prescribed information to be
submitted to the Legislature on or before January 1 2016
California Delivery Association Spring 2014 page 6
Logistics Excellence Predictions for 2014 by Chris Jones DC Velocity
Hopefully you got some down time during the holidays to enjoy your family and let your mind ease from what was most likely a
busy 2013 It looks like 2014 will be an even more transformative year What will this year look like and what will the supply chain
ldquowinnersrdquo be doing to beat their competition
Omni-modal versus multi-modal distribution The term ldquoOmnirdquo is hot in the retail market as retailers look to optimize and create a
unified selling front to consumers whether they are in store on line or on their smart phone The notion of multi-modal distribution
ndash the optimization of deliveries across the delivery modes - has been around for a long time but for most distribution-intensive
companies it has been limited to simple mode selection (eg size and weight) Instead omni-modal takes the process a step deeper looking for the counter-intuitive delivery combinations to squeeze out more efficiency and great customer service For example a
retailer has a customer who orders a large item for delivery next Wednesday but the same customer buys smaller items this
weekend The traditional multi-modal approach would have two deliveries one on the ldquowhite gloverdquo service and the other through a
small package carrier ldquoWhy not merge the 2 together and eliminate the parcel delivery costrdquo Thatrsquos the approach
omni-modal distribution takes
Execution execution execution The push for next and same day delivery will drive many markets in 2014 This pressure will
dictate that supply chains be much more streamlined and responsive Hence the focus will be on execution-based processes and
technologies that reduce supply chain cycle times The real innovators in 2014 will drag their supply chain partners into this exercise
as much of the critical path for increased supply chain speed and responsiveness is related to partner performance and integration
That brings me to the next point
Supply chain injection In the quest for greater
speed and responsiveness tiers in the supply
chain will be skipped in 2014 The challenge for
many distribution-intensive companies is that
their supply chains were optimized for lower cost
and not necessarily responsiveness Leading
supply chain operators will fully engage their
supply chain partners evaluate more dynamic
transportation strategies information sharing and labeling that makes suppliers REALLY look as if they are a natural part of the
supply chain not a ldquobolt onrdquo LSPs offering related services will have to up their integration competency with their shippers in 2014
to meet this challenge
Fleet is back After years of eliminating them shippers will turn to fleets (private or dedicated) in 2014 to improve their customer
service performance and as a hedge against the increasing commercial driver shortage Supply chain innovators will take this a step
further focusing on driver training and delivery service competency Donrsquot be surprised to see these innovators pay their drivers
MORE and use routing and mobile technology to get the level of service and competency that they need to compete Similarly lead-
ing specialist carriers will adopt many of the same tactics to improve their service levels and productivity in an effort to differentiate
Android apps with smart real-time back-end systems Sorry promoters of iOS and Microsoft the debate is over While 2013 was a
tipping point for the use of consumer grade devices 2014 will see many more commercial grade solutions appear Consumer devices
proved that as an operating system Android could handle logistics problems but not necessarily provide the reliability and battery
life Android device pricing will continue to decline spurring greater adoption While mobile devices will be more prevalent there
will also be an increase in sophisticated ldquoback endrdquo applications that create real-time closed loop control systems for mobile workers
Same-day delivery will be a great example of where there will be an explosion of smart applications to maximize driver productivity
and customer service
Data Security The increasing adoption of cloud-based solutions the NSA surveillance and now Targetrsquos highly publicized breach
will accelerate the focus on securing the supply chain data in 2104 Data is the life blood of modern supply chains and ensuring that
it cannot be compromised is critical business operations However data security will be a balancing act for enterprises as they con-
tinue the trend to integrate supply chain partners The knee-jerk reaction will be to severely restrict access but leading supply chains
operators and related cloud solution providers will focus on technologies that drive deeper levels of security (eg encryption) but
still facilitate collaboration
The trend in supply chain for reinvention and reassessment of traditional practices accelerates in 2014 Not since the late 1990s has
supply chain performance as a competitive weapon been addressed at the board level in so many companies
California Delivery Association Spring 2014 page 7
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Amazon Air mdash How Drone Technology Stands to Alter Supply Chain Norms
by Joel Johnson of GEP
For product-oriented companies the last leg of the supply chain is often the most inefficient Urban streets are clogged with trucks
vans and motorcycles operating on behalf of companies ranging from logistical giants to local grocery delivery chains What if there
was a solution that offered increased service levels and efficiency along with reduced labor and environmental costs What compa-
nies are best positioned to capitalize on this emerging technology and how could it impact future business operations
Amazon recently made news when it released the latest product of its next generation RampD lab Amazon Air In actuality Amazonrsquos
CEO Jeff Bezos is embracing an emerging delivery solution that has been gaining momentum for the past decade Unmanned Ae-
rial Vehicles or drones have gained infamy for their role in executing strikes against terrorists in Afghanistan and Pakistan Now their commercial utility is anticipated to drastically impact a number of industries while altering some fundamental supply chain
practices
While substantial regulatory hurdles may make drone drop-off on your front porch unlikely in the near future it is worth exploring a
few implications of this emerging technology with an emphasis on the role of Amazon
Urban Warehousing Development ndash As consumer expectations for product deliveries transition from days to minutes the importance
of centralized distribution hubs take on an increasing level of significance Through a combination of acquisitions and organic
growth Amazon has established a strong presence in most major urban areas These urban networks create an environment in which
drones can thrive and will likely prompt other logistical providers to make similar investments
Small Parcel Industry Mix-Up ndash Given the integral role of distribution to Amazonrsquos business model it has long been speculated that
the company would either acquire a major logistics provider such as FedEx or UPS or develop its own distribution presence through
internal investment With the advent of drone technology Amazon could significantly reduce its reliance on small parcel firms for
the last leg of delivery perhaps breaking the UPSFedEx duopoly that has existed since DHL left the market in 2008
I would argue that Amazonrsquos leading role in the widespread adoption of drone distribution technology is representative of trend in
which a small number of companies progressively encroach into multiple facets of our lives in
and out of the office Such companies include Amazon Google and Apple all of which ini-
tially provided consumer-direct produces or services but have since each established a formi-
dable presence related to business applications and products With visionary leaders heavy
emphasis on RampD and vast budgets for acquisitions they are forcing established players to
innovate For example Amazonrsquos investment in drone technology is further complemented by its emerging presence as a MRO supplier via Amazon Supply which could be complemented
by the Amazon 3D printing store as 3D manufacturing applications continue to gain momentum
Established MRO industry players such as Grainger and McMaster Carr must now prepare themselves for a time when consumers
expect a 15-minute delivery for a spare part While it may be several decades until ldquoDrone Transportrdquo becomes another logistics pro-
curement category alongside ocean freight truckload and small parcel the technology is emerging quickly with clear benefits for
the early adopters
For more interesting thinking on
procurement visit the GEP
Knowledge Portal
California Delivery Association Spring 2014 page 5
ldquoprepare themselves for a
time when consumers
expect a 15-minute
delivery for a spare partrdquo
Legislative
CDA members JR Dicker (Gold Rush) John Kabateck NFIBrsquos Executive Director
and Donna Springer (Go-Getters) attend the NFIB Legislator Reception in
Sacramento
Please save the dates and make plans to attend
April 7 - CDA Board Meeting amp Sacramento Lunch amp Learn Sheraton Grand Hotel (more info to be announced)
April 8 - NFIBCaliforniarsquos 6th Annual Day at the Capitol (CDA members are invited to attend and visit legislators)
800 am ndash 1130 am ndash Legislative Visits California State Capitol Building
1130 am ndash 400 pm ndash Lunch amp Program - Sheraton Grand Sacramento Hotel Tentative Agenda
bull Governors Panel on California Small Business and Economic Issues
Former California Governor Pete Wilson ndash confirmed bull Political Panel on the state of elections and other issues this year bull
Apolitical humoristpersonality bull Other special guest speakers ndash confirmations expected soon
500 pm ndash 700 pm ndash Concluding Reception Mayahuel
Please contact Lauren Zahedani NFIBCA Member Support Manager at laurenzahedaninfiborg or 916-990-4763
Specific Bill Information
Be sure to check the CDA website cadeliveryorg for up to date information on bills we are following The bills below are the more
interesting as of this publishing date 2-14-14 AB 1522 (mandated sick pay) and SB 935 (additional new increase to CA minimum
wage) are the most onerous The last date to enter new bills is 2-22-14 and during that week more than ONE THOUSAND addi-
tional bills will be entered in this legislative session so there will be many new ones to follow
AB 1522
Gonzalez D Employment paid sick days
Would provide that an employee as defined who works in California for 7 or more days in a calendar year is entitled to paid sick days as defined to be accrued at a
rate of no less than one hour for every 30 hours worked An employee would be entitled to use accrued sick days beginning on the 90th calendar day of employment
The bill would require employers to provide paid sick days upon the request of the employee for diagnosis care or treatment of health conditions of the employee or
an employees family member or for leave related to domestic violence or sexual assault This bill contains other related provisions AB 1555
Frazier D Vehicular manslaughter great bodily injury driving while using wireless device
Would make vehicular manslaughter without gross negligence committed during the course of a violation of specified prohibitions on driving a motor vehicle while
using a wireless telephone electronic wireless communications device or mobile service device punishable by imprisonment in a county jail for 16 months or 2 or 3
years and would make vehicular manslaughter with gross negligence under these circumstances punishable by imprisonment in the state prison for 4 6 or 10 years
By increasing the punishment for a crime this bill would impose a state-mandated local program
SB 935
Leno D Minimum wage annual adjustment
Would increase the minimum wage on and after January 1 2015 to not less than $11 per hour on and after January 1 2016 to not less than $12 per hour and on and
after January 1 2017 to not less than $13 per hour The bill would further increase the minimum wage annually thereafter to maintain employee purchasing power
The automatically adjusted minimum wage would be calculated using the California Consumer Price Index as specified This bill contains other related provisions SB 981 Huff R Regulations review process
Current law the Administrative Procedure Act governs the procedure for the adoption amendment or repeal of regulations by state agencies This
bill would require each agency to review each regulation adopted prior to January 1 2014 and to develop a report with prescribed information to be
submitted to the Legislature on or before January 1 2016
California Delivery Association Spring 2014 page 6
Logistics Excellence Predictions for 2014 by Chris Jones DC Velocity
Hopefully you got some down time during the holidays to enjoy your family and let your mind ease from what was most likely a
busy 2013 It looks like 2014 will be an even more transformative year What will this year look like and what will the supply chain
ldquowinnersrdquo be doing to beat their competition
Omni-modal versus multi-modal distribution The term ldquoOmnirdquo is hot in the retail market as retailers look to optimize and create a
unified selling front to consumers whether they are in store on line or on their smart phone The notion of multi-modal distribution
ndash the optimization of deliveries across the delivery modes - has been around for a long time but for most distribution-intensive
companies it has been limited to simple mode selection (eg size and weight) Instead omni-modal takes the process a step deeper looking for the counter-intuitive delivery combinations to squeeze out more efficiency and great customer service For example a
retailer has a customer who orders a large item for delivery next Wednesday but the same customer buys smaller items this
weekend The traditional multi-modal approach would have two deliveries one on the ldquowhite gloverdquo service and the other through a
small package carrier ldquoWhy not merge the 2 together and eliminate the parcel delivery costrdquo Thatrsquos the approach
omni-modal distribution takes
Execution execution execution The push for next and same day delivery will drive many markets in 2014 This pressure will
dictate that supply chains be much more streamlined and responsive Hence the focus will be on execution-based processes and
technologies that reduce supply chain cycle times The real innovators in 2014 will drag their supply chain partners into this exercise
as much of the critical path for increased supply chain speed and responsiveness is related to partner performance and integration
That brings me to the next point
Supply chain injection In the quest for greater
speed and responsiveness tiers in the supply
chain will be skipped in 2014 The challenge for
many distribution-intensive companies is that
their supply chains were optimized for lower cost
and not necessarily responsiveness Leading
supply chain operators will fully engage their
supply chain partners evaluate more dynamic
transportation strategies information sharing and labeling that makes suppliers REALLY look as if they are a natural part of the
supply chain not a ldquobolt onrdquo LSPs offering related services will have to up their integration competency with their shippers in 2014
to meet this challenge
Fleet is back After years of eliminating them shippers will turn to fleets (private or dedicated) in 2014 to improve their customer
service performance and as a hedge against the increasing commercial driver shortage Supply chain innovators will take this a step
further focusing on driver training and delivery service competency Donrsquot be surprised to see these innovators pay their drivers
MORE and use routing and mobile technology to get the level of service and competency that they need to compete Similarly lead-
ing specialist carriers will adopt many of the same tactics to improve their service levels and productivity in an effort to differentiate
Android apps with smart real-time back-end systems Sorry promoters of iOS and Microsoft the debate is over While 2013 was a
tipping point for the use of consumer grade devices 2014 will see many more commercial grade solutions appear Consumer devices
proved that as an operating system Android could handle logistics problems but not necessarily provide the reliability and battery
life Android device pricing will continue to decline spurring greater adoption While mobile devices will be more prevalent there
will also be an increase in sophisticated ldquoback endrdquo applications that create real-time closed loop control systems for mobile workers
Same-day delivery will be a great example of where there will be an explosion of smart applications to maximize driver productivity
and customer service
Data Security The increasing adoption of cloud-based solutions the NSA surveillance and now Targetrsquos highly publicized breach
will accelerate the focus on securing the supply chain data in 2104 Data is the life blood of modern supply chains and ensuring that
it cannot be compromised is critical business operations However data security will be a balancing act for enterprises as they con-
tinue the trend to integrate supply chain partners The knee-jerk reaction will be to severely restrict access but leading supply chains
operators and related cloud solution providers will focus on technologies that drive deeper levels of security (eg encryption) but
still facilitate collaboration
The trend in supply chain for reinvention and reassessment of traditional practices accelerates in 2014 Not since the late 1990s has
supply chain performance as a competitive weapon been addressed at the board level in so many companies
California Delivery Association Spring 2014 page 7
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Legislative
CDA members JR Dicker (Gold Rush) John Kabateck NFIBrsquos Executive Director
and Donna Springer (Go-Getters) attend the NFIB Legislator Reception in
Sacramento
Please save the dates and make plans to attend
April 7 - CDA Board Meeting amp Sacramento Lunch amp Learn Sheraton Grand Hotel (more info to be announced)
April 8 - NFIBCaliforniarsquos 6th Annual Day at the Capitol (CDA members are invited to attend and visit legislators)
800 am ndash 1130 am ndash Legislative Visits California State Capitol Building
1130 am ndash 400 pm ndash Lunch amp Program - Sheraton Grand Sacramento Hotel Tentative Agenda
bull Governors Panel on California Small Business and Economic Issues
Former California Governor Pete Wilson ndash confirmed bull Political Panel on the state of elections and other issues this year bull
Apolitical humoristpersonality bull Other special guest speakers ndash confirmations expected soon
500 pm ndash 700 pm ndash Concluding Reception Mayahuel
Please contact Lauren Zahedani NFIBCA Member Support Manager at laurenzahedaninfiborg or 916-990-4763
Specific Bill Information
Be sure to check the CDA website cadeliveryorg for up to date information on bills we are following The bills below are the more
interesting as of this publishing date 2-14-14 AB 1522 (mandated sick pay) and SB 935 (additional new increase to CA minimum
wage) are the most onerous The last date to enter new bills is 2-22-14 and during that week more than ONE THOUSAND addi-
tional bills will be entered in this legislative session so there will be many new ones to follow
AB 1522
Gonzalez D Employment paid sick days
Would provide that an employee as defined who works in California for 7 or more days in a calendar year is entitled to paid sick days as defined to be accrued at a
rate of no less than one hour for every 30 hours worked An employee would be entitled to use accrued sick days beginning on the 90th calendar day of employment
The bill would require employers to provide paid sick days upon the request of the employee for diagnosis care or treatment of health conditions of the employee or
an employees family member or for leave related to domestic violence or sexual assault This bill contains other related provisions AB 1555
Frazier D Vehicular manslaughter great bodily injury driving while using wireless device
Would make vehicular manslaughter without gross negligence committed during the course of a violation of specified prohibitions on driving a motor vehicle while
using a wireless telephone electronic wireless communications device or mobile service device punishable by imprisonment in a county jail for 16 months or 2 or 3
years and would make vehicular manslaughter with gross negligence under these circumstances punishable by imprisonment in the state prison for 4 6 or 10 years
By increasing the punishment for a crime this bill would impose a state-mandated local program
SB 935
Leno D Minimum wage annual adjustment
Would increase the minimum wage on and after January 1 2015 to not less than $11 per hour on and after January 1 2016 to not less than $12 per hour and on and
after January 1 2017 to not less than $13 per hour The bill would further increase the minimum wage annually thereafter to maintain employee purchasing power
The automatically adjusted minimum wage would be calculated using the California Consumer Price Index as specified This bill contains other related provisions SB 981 Huff R Regulations review process
Current law the Administrative Procedure Act governs the procedure for the adoption amendment or repeal of regulations by state agencies This
bill would require each agency to review each regulation adopted prior to January 1 2014 and to develop a report with prescribed information to be
submitted to the Legislature on or before January 1 2016
California Delivery Association Spring 2014 page 6
Logistics Excellence Predictions for 2014 by Chris Jones DC Velocity
Hopefully you got some down time during the holidays to enjoy your family and let your mind ease from what was most likely a
busy 2013 It looks like 2014 will be an even more transformative year What will this year look like and what will the supply chain
ldquowinnersrdquo be doing to beat their competition
Omni-modal versus multi-modal distribution The term ldquoOmnirdquo is hot in the retail market as retailers look to optimize and create a
unified selling front to consumers whether they are in store on line or on their smart phone The notion of multi-modal distribution
ndash the optimization of deliveries across the delivery modes - has been around for a long time but for most distribution-intensive
companies it has been limited to simple mode selection (eg size and weight) Instead omni-modal takes the process a step deeper looking for the counter-intuitive delivery combinations to squeeze out more efficiency and great customer service For example a
retailer has a customer who orders a large item for delivery next Wednesday but the same customer buys smaller items this
weekend The traditional multi-modal approach would have two deliveries one on the ldquowhite gloverdquo service and the other through a
small package carrier ldquoWhy not merge the 2 together and eliminate the parcel delivery costrdquo Thatrsquos the approach
omni-modal distribution takes
Execution execution execution The push for next and same day delivery will drive many markets in 2014 This pressure will
dictate that supply chains be much more streamlined and responsive Hence the focus will be on execution-based processes and
technologies that reduce supply chain cycle times The real innovators in 2014 will drag their supply chain partners into this exercise
as much of the critical path for increased supply chain speed and responsiveness is related to partner performance and integration
That brings me to the next point
Supply chain injection In the quest for greater
speed and responsiveness tiers in the supply
chain will be skipped in 2014 The challenge for
many distribution-intensive companies is that
their supply chains were optimized for lower cost
and not necessarily responsiveness Leading
supply chain operators will fully engage their
supply chain partners evaluate more dynamic
transportation strategies information sharing and labeling that makes suppliers REALLY look as if they are a natural part of the
supply chain not a ldquobolt onrdquo LSPs offering related services will have to up their integration competency with their shippers in 2014
to meet this challenge
Fleet is back After years of eliminating them shippers will turn to fleets (private or dedicated) in 2014 to improve their customer
service performance and as a hedge against the increasing commercial driver shortage Supply chain innovators will take this a step
further focusing on driver training and delivery service competency Donrsquot be surprised to see these innovators pay their drivers
MORE and use routing and mobile technology to get the level of service and competency that they need to compete Similarly lead-
ing specialist carriers will adopt many of the same tactics to improve their service levels and productivity in an effort to differentiate
Android apps with smart real-time back-end systems Sorry promoters of iOS and Microsoft the debate is over While 2013 was a
tipping point for the use of consumer grade devices 2014 will see many more commercial grade solutions appear Consumer devices
proved that as an operating system Android could handle logistics problems but not necessarily provide the reliability and battery
life Android device pricing will continue to decline spurring greater adoption While mobile devices will be more prevalent there
will also be an increase in sophisticated ldquoback endrdquo applications that create real-time closed loop control systems for mobile workers
Same-day delivery will be a great example of where there will be an explosion of smart applications to maximize driver productivity
and customer service
Data Security The increasing adoption of cloud-based solutions the NSA surveillance and now Targetrsquos highly publicized breach
will accelerate the focus on securing the supply chain data in 2104 Data is the life blood of modern supply chains and ensuring that
it cannot be compromised is critical business operations However data security will be a balancing act for enterprises as they con-
tinue the trend to integrate supply chain partners The knee-jerk reaction will be to severely restrict access but leading supply chains
operators and related cloud solution providers will focus on technologies that drive deeper levels of security (eg encryption) but
still facilitate collaboration
The trend in supply chain for reinvention and reassessment of traditional practices accelerates in 2014 Not since the late 1990s has
supply chain performance as a competitive weapon been addressed at the board level in so many companies
California Delivery Association Spring 2014 page 7
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Logistics Excellence Predictions for 2014 by Chris Jones DC Velocity
Hopefully you got some down time during the holidays to enjoy your family and let your mind ease from what was most likely a
busy 2013 It looks like 2014 will be an even more transformative year What will this year look like and what will the supply chain
ldquowinnersrdquo be doing to beat their competition
Omni-modal versus multi-modal distribution The term ldquoOmnirdquo is hot in the retail market as retailers look to optimize and create a
unified selling front to consumers whether they are in store on line or on their smart phone The notion of multi-modal distribution
ndash the optimization of deliveries across the delivery modes - has been around for a long time but for most distribution-intensive
companies it has been limited to simple mode selection (eg size and weight) Instead omni-modal takes the process a step deeper looking for the counter-intuitive delivery combinations to squeeze out more efficiency and great customer service For example a
retailer has a customer who orders a large item for delivery next Wednesday but the same customer buys smaller items this
weekend The traditional multi-modal approach would have two deliveries one on the ldquowhite gloverdquo service and the other through a
small package carrier ldquoWhy not merge the 2 together and eliminate the parcel delivery costrdquo Thatrsquos the approach
omni-modal distribution takes
Execution execution execution The push for next and same day delivery will drive many markets in 2014 This pressure will
dictate that supply chains be much more streamlined and responsive Hence the focus will be on execution-based processes and
technologies that reduce supply chain cycle times The real innovators in 2014 will drag their supply chain partners into this exercise
as much of the critical path for increased supply chain speed and responsiveness is related to partner performance and integration
That brings me to the next point
Supply chain injection In the quest for greater
speed and responsiveness tiers in the supply
chain will be skipped in 2014 The challenge for
many distribution-intensive companies is that
their supply chains were optimized for lower cost
and not necessarily responsiveness Leading
supply chain operators will fully engage their
supply chain partners evaluate more dynamic
transportation strategies information sharing and labeling that makes suppliers REALLY look as if they are a natural part of the
supply chain not a ldquobolt onrdquo LSPs offering related services will have to up their integration competency with their shippers in 2014
to meet this challenge
Fleet is back After years of eliminating them shippers will turn to fleets (private or dedicated) in 2014 to improve their customer
service performance and as a hedge against the increasing commercial driver shortage Supply chain innovators will take this a step
further focusing on driver training and delivery service competency Donrsquot be surprised to see these innovators pay their drivers
MORE and use routing and mobile technology to get the level of service and competency that they need to compete Similarly lead-
ing specialist carriers will adopt many of the same tactics to improve their service levels and productivity in an effort to differentiate
Android apps with smart real-time back-end systems Sorry promoters of iOS and Microsoft the debate is over While 2013 was a
tipping point for the use of consumer grade devices 2014 will see many more commercial grade solutions appear Consumer devices
proved that as an operating system Android could handle logistics problems but not necessarily provide the reliability and battery
life Android device pricing will continue to decline spurring greater adoption While mobile devices will be more prevalent there
will also be an increase in sophisticated ldquoback endrdquo applications that create real-time closed loop control systems for mobile workers
Same-day delivery will be a great example of where there will be an explosion of smart applications to maximize driver productivity
and customer service
Data Security The increasing adoption of cloud-based solutions the NSA surveillance and now Targetrsquos highly publicized breach
will accelerate the focus on securing the supply chain data in 2104 Data is the life blood of modern supply chains and ensuring that
it cannot be compromised is critical business operations However data security will be a balancing act for enterprises as they con-
tinue the trend to integrate supply chain partners The knee-jerk reaction will be to severely restrict access but leading supply chains
operators and related cloud solution providers will focus on technologies that drive deeper levels of security (eg encryption) but
still facilitate collaboration
The trend in supply chain for reinvention and reassessment of traditional practices accelerates in 2014 Not since the late 1990s has
supply chain performance as a competitive weapon been addressed at the board level in so many companies
California Delivery Association Spring 2014 page 7
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Association History As recalled by Dan Bender
I wrote this original article quite a few years ago around 2006 and it has remained un-edited since then It may be
useful to the many new members as well as the longer term membership Knowing your roots and where you came
from can help guide you to where you should be going Since the original article Mike Barbata passed the
Presidentrsquos baton to Donna Springer who passed it on to Andrew Brady and then to Rick Chase
and now to our current President JR Dicker
These leaders have provided a lot of hard work and dedication to the association
There were several early players that probably retain some memories or details important to the founding of the association but
because Irsquom a sucker I was asked to write an article about some of the association early history before it gets lost I know some of it
is already lost from my brain cells having given way to the ravages ofhellipjust being in this business So before it all goes here it is
In the early times a group of Southern California courier and messenger types got together to see if they could work on some
common ground without any shots being fired While I never saw any guns displayed there were plenty of holsters but usually containing those giant sized two way radios that you hoped were still functional and that their private radio towers were not down
Also we canrsquot forget the big pagers that only meant ldquocall the officerdquo It certainly was a different world for business equipment and
methods during this period Remember there were no cell phones internet few PCrsquos (remember Commodore) and fax machines
were just starting to show up
Me being from an Orange County routed courier and the first ldquooutsiderrdquo with the LA boys was quite interested in this group of
characters Some of these were Irwin Winston Steve Hamile Mike Dinardo Jeff amp Caryl Millen (the only female) Harvey Bob
Ruben Jeff Rhodes Jack Nissim Jack Averill Chet amp Harry Bohrer John Hussey Jay Krupp and others that escape me The
Association of Messenger amp Courier Services was born from these people taking the time and effort to do it
The first meetings were held in a locker room at the Culver City Veterans Park building It was a fitting location for this type of assemblage to see just who was who while hoping they would not try to steal your accounts dispatchers or drivers and of course it
was handy in case any fights might break out The food and beverage service consisted of several cases of beer cold cuts chips etc
usually retrieved at the last minute from a local convenience store
Simple business did get done with an ldquoofficialrdquo board of directors and officers Some of the issues for this group were soaring work
comp costs (the IC folks didnrsquot care) companies without PUC permits and LA mayor Tom Bradley doing away with parking on
downtown streets The group did succeed in meeting with Tom and his staff to formulate some methods for certain ldquofree timerdquo and
space at various parking lots and garages
The first two presidents were Steve Miley and Mike Dinardo they did a great job in getting this fledgling organization off the
ground and focused on group issues Bob Ruben became the next leader During Bobrsquos watch it became apparent that companies in the San Francisco bay area were interested in becoming members The Southern group wanted to be sure that its interests and funds
would still be in the forefront while the Northern group wanted to start getting involved Christine Buteyn assisted as the first
official Executive Director Both the South and the North knew that a ldquoCaliforniardquo association would be better able to tackle industry
issues Calls and meetings were held to see how all interests could be accommodated and ways were worked out for success Joel
Ritch Lenny Farin Ernie Holbrook and Bart Cavallaro were some who were instrumental in starting what became the Northern
Chapter
Joe Kent became the first association president from the north The next two presidents Lenny Farin and Mike Hubert also came
from northern companies I served a stint as Executive Director before turning it over to Ron Broberg during Mikersquos term
IRS audits for driver reimbursement methods (Accountable Plan) were the big issue for a couple years along with the constant tug of
wars with Comp and Non Owned amp Hired insurance carriers Some of the bay area airports and cities were trying to create ldquospecialrdquo additional taxes fees stickers and such to get more revenue from delivery companies The association was successful in blocking
most of these efforts Your CA permit and tax is still valuable in blocking city business license fees and excise taxes
Caryl Millen became the first female president of the association During Carylsrsquo term many of the earlier issues
were still to be dealt with as well as increased union activity Also while AMCS scored a victory with Rule 44
Work Comp rates were becoming the highest ever and many companies were beginning to adapt to using
independent contract drivers
California Delivery Association Spring 2014 page 8
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
John Slaughter had the next watch as president During his term Third Party Administrators (TPAs) became more active since
many businesses were choosing the IC route for their business plan It was also decided that since more operators had branched into
other lines of deliveries the original Association of Messenger amp Courier Services name no longer represented the breadth of our
memberrsquos activities AMCS then became the CDA California Delivery Association
Our current president and retiring president is Mike Barbata What can I say about Mike and the issues that you donrsquot already know
about If you are not aware of his efforts those of the board of directors and Ron Broberg then you must be in some other associa-
tion or business Mike has done an extraordinary job of dealing with complex issues while moving your association along and com-
municating with the members Thank you Mike Barbata for devoting your time and effort
Many of the association members have been through earthquakes devastating fires riots and such all while helping support each
other to make it In closing I just want to say associations are formed for groups to be able to communicate and advance important
issues There always was and always will be outside influences determined to affect the way you do business Only as a determined
group can you confront these onslaughts Pay attention to issues meet your fellow members and contribute to your association
Keep and support the spirit of your association and each other
California Delivery Association Spring 2014 page 9
This is the back of the folded mailing page showing officers and other board members from the 1995 edition
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 10
NLRB Reissues ldquoAmbushrdquo Elections Rule
The National Labor Relations Board (NLRB)
on Feb 5 issued a Notice of Proposed
Rulemaking (NPRM) to revise procedures for
the election of unions at work sites Identified
by the business community as the ldquoambush
election rulerdquo the proposed rules would
significantly alter procedures for union
election effectively shortening the time
between when a union petitions for a work-
place election and when the board actually conducts the election
AAIA and others through their membership in the Coalition for a Democratic Workplace (CDW) pursued legal challenges to a
similar rulemaking in 2011 and while the courts were siding with business the case also became entangled in the recess
appointments lawsuits In the summer of 2013 the Senate ultimately confirmed five NLRB board members which cleared the way
for the NLRB to officially withdraw the rule and start over According to the NLRBrsquos recent press release the new proposal is
identical to the original rules approved by the board in 2011
The CDW continues the question the need for this rulemaking when the NLRBrsquos own data shows that
The median number of days between petition and election is 38 days 943 percent of elections occurring within 56 days and Unions won 64 percent of elections held (852 of 1330)
Accordingly the CDW will be submitting comments and investigating other approaches
(Editors note - The CDA supports the CDW efforts)
Up in arms over union lsquopersuaderrsquo rule by Kevin Bogardus and Ben Goad The Hill blog
Business groups are fighting to stop an Obama administration regulation that would force companies to disclose when they employ
legal consultants behind the scenes during union organizing campaigns The groups are up in arms about a forthcoming ldquopersuaderrdquo
rule from the Labor Department that they say could have a chilling effect on the legal world and scare firms away from representing them
ldquoYou could have a drastically reduced pool of labor attorneys who provide these services When you have fewer folks offering these
services itrsquos going to be more difficult to obtain and small businesses will lose outrdquo said Sean Thurman director of legislative
affairs at the Associated Builders amp Contractors ldquoI think the unionsrsquo end goal here is to take the employer out of the processrdquo
Under current rules employers are only required to disclose the hiring of outside firms on union elections when the consultants make
direct contact with employees But that would change under a new Labor Department regulation due out as early as next month First
proposed in June 2011 the revised regulation would require employers to disclose any work by consultants on union election
strategy
Labor advocates allege that the consultants train supervisors how to push back on union organizers and say firms in the ldquounion avoidancerdquo industry should be exposed to public scrutiny ldquoItrsquos a sensible proposal to close a union-busting loophole that companies
have been able to hide behindrdquo said Josh Goldstein an AFL-CIO spokesman
Business groups see the rule as another example of the Obama administration tipping the scales toward unions The National Labor
Relations Board (NLRB) has just reissued a rule that would speed up union elections which industry groups call an ldquoambushrdquo
election order The enactment of that rule coupled with more disclosure of consulting contracts has business lobbyists fearing the
worst
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 11
ldquoWhen the first ambush reg came out it came out at the same time that the persuader reg came out The reason is the two work
together to stop an employer to make its case during an union organizing campaignrdquo said Randy Johnson the Chamber of Com-
mercersquos senior vice president for labor immigration and employee benefits
Union supporters say anti-organizing efforts including ones at nonprofit groups and government contractors that might use taxpayer funds have gone unreported They say the public should know if companies and groups are using funds to stop an
organizing drive ldquoYou are an employer you hire a consultant you can spend $3 million on a campaign where the consultant is just
talking to you and laying out strategies on what need you do to stop union organizingrdquo said Erin Johansson research director for
Jobs With Justice a workers rights advocacy group ldquoThey are plotting out a whole campaign and as long as they are not talking to
any of the employees the employer doesnrsquot have to disclose any of itrdquo
Business groups also warn the proposalrsquos new reporting requirements would be burdensome The Labor Department estimates that
the rule would cost filers more than $825000 in compliance costs but the Chamber rejects the assessment saying the rulersquos
first-year cost burden on the economy would be at least $9101 million
Consequently many groups are already considering going to the courts to stop the Labor Department ldquoIf it moves forward as it was
originally proposed we are definitely considering legal actionrdquo said Thurman of the Associated Builders amp Contractors Johnson said the Chamber had already retained counsel in preparation for a lawsuit ldquobut we have to see in whatrsquos in the final rule before
making a final decisionrdquo
The Associated Builders amp Contractors lobbied lawmakers to include
a rider in the omnibus spending bill that would have prevented the
Labor Department from implementing the persuader rule but to no
avail Thurman said the group would request a meeting with the
Office of Information and Regulatory Affairs to discuss the proposal
once it comes under White House review
The Labor Department said in late November it was on track to com-plete work on the regulation by next month When the agency first
proposed narrowing the statutersquos exemption for consultants giving
advice to employers it argued increased disclosure is needed to
protect worker rights ldquoThe current interpretation of lsquoadvicersquo has
resulted in significant underreporting of employer and consultant per-
suader agreementsrdquo the department said at the time ldquoBetter
disclosure is critical to helping workers make informed decisions
about their right to organize and bargain collectivelyrdquo
Under the draft rule reportable activities would be expanded to I
nclude communications between employers and third-party
consultants or lawyers that ldquodirectly or indirectlyrdquo involve worker persuasion ldquoregardless of whether or not the consultant has direct
contact with workersrdquo As proposed the regulations would reverse
ldquoover 50 years of consistent interpretationrdquo of the Labor-Management
Reporting and Disclosure Act said Michael Lotito an employment
and labor attorney and co-chairman of Littler Mendelsonrsquos Workplace Policy Institute
Lotito who represents businesses said the regulations conflict with lawyer-client privilegesThe American Bar Association in a
comment filed in September 2011 also raised ldquoserious concernsrdquo about the proposal The lawyer group said the rule would have
attorneys ldquoreport sensitive and confidential client information that has not previously been subject to disclosurerdquo
Lotito said the rule could present attorneys with a choice between reporting details about their communications with employers which could draw reprisal from their applicable bar associations or declining to comply and risking civil or criminal penalties ldquoThe
lawyer is between a rock and a hard placerdquo Lotito said He said many lawyers might choose to drop that aspect of their business for
fear of reprisal and argued unions only want the information to use ldquoas part of a narrative to attack the organizationrdquo
Johansson disagreed saying the proposal ldquodoesnrsquot prevent them [employers] from doing anythingrdquo ldquoThis is just reporting hellip I
donrsquot think employers are going to stop hiring law firms to stop union organizing They will just have to report those relationshipsrdquo
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 12
Couriers Expand Services To Challenge Larger Rivals
by Mindy Long Mindy Long Freelance LLC
Used with permission of Transport Topics Publishing Group Copyright copy2013 American Trucking Associations Inc
Traditional couriers are reinventing themselves by targeting new industries adding specialized services and providing logistics
solutions that take their offerings far beyond traditional parcel and paper deliveries company executives said This expansion into
niche markets helps keep them viable among increased competition and in an increasingly paperless society
ldquoThe perception of the courier is that wersquore all running envelopes around on bikes in New York
City and that isnrsquot the caserdquo said Monte OrsquoHara CEO of Capital Express Inc with headquarters
in Omaha Neb
Capital Express serves the office supply industry but also cleans shipping containers for medical
companies and has invested in and runs warehousing operations in Kansas City Mo and Omaha
ldquoWe sort [inventory] and then deliver to the end user and in some cases we actually deliver to the
retailersrsquo storesrdquo OrsquoHara said ldquoWe take the products that are going to their stores sort [them]
build the skids and deliver the store productrdquo
This sort of expansion is increasingly common in the industry said Rob Johnstone president of the
Customized Logistics and Delivery Association and co-founder and partner of Priority Express
Courier which is based in Boothwyn Pa
ldquoToday if you want to stay in business yoursquove shifted gears into logistics and supply chainrdquo he
said Earlier this year the Messenger Courier Association of America changed its name to the Customized Logistics and
Delivery Association to better reflect what its members are doing Johnstone said ldquoWhen our association was formed the members
were doing a lot of deliveries of paper and legal documentsrdquo he explained
But customers now expect much more said John Benko CEO of
Manko Delivery Systems in St Petersburg Fla
ldquoCustomers are more savvy competition is more fierce and
everybodyrsquos expectations are higher You have to be able to be
nimblerdquo Benko said
Five years ago he said delivering passengersrsquo luggage to
airlines equated to $22 million in revenue Now it is only
$30000 to $40000 of his business
Benko said he has become a ldquowannabe 3PLrdquo Third-party
logistics companies called 3PLs provide warehousing
transportation and supply chain management for their customers
Manko provides warehousing solutions and order fulfillment
Benko said ldquoWe may have a customer with product coming in
from four different locations We will take that and aggregate
that into one box for the final deliveryrdquo he said
He added that Manko also does home deliveries called
white-glove threshold where drivers transport items such as
cabinets refrigerators and televisions The company also makes
ground freight and airfreight deliveries
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Jerry Finn executive vice president of operations for City Express said
warehousing and logistics for the electronics industry are among the fastest-
growing areas for the Boston-based business
ldquoThere has been a proliferation of computers and they donrsquot last as long as they used tordquo he said ldquoThere are more technicians fixing them and the
technicians fixing them need partsrdquo
LaserShip in Vienna Va has East Coast sorting facilities in Orlando Fla
Atlanta and Philadelphia To better accommodate the growth in e-commerce
LaserShip recently moved one of its sorting facilities to Orlando from
Tampa Fla to better serve a larger population of Florida and southern
Georgia in less time LaserShip utilizes about 2500 independent couriers
for its deliveries
Jeb Emami marketing manager for LaserShip said the companyrsquos
e-commerce business is on the rise and LaserShip is working to educate e-retailers on the advantages of utilizing a regional carrier
ldquoOne of the benefits to using a regional carrier is the flexibility we offer that the national carriers may not be able to matchrdquo Emami
said noting a willingness to provide add-on services
Johnstone cited medical and pharmaceutical deliveries as another area where members are finding new business ldquoHealth care has
exploded in this country The growth has been in all formsrdquo he said
To secure new business QCS Logistics located in New Orleans started serving the medical industry Specimen pickups and deliv-
eries now make up about 65 of the business mdash a drastic change from 1984 when the company was founded and focused on mov-
ing paper said Jason Burns vice president of business development Today the company also offers expedited delivery and ware-housing solutions in southeastern Louisiana and the Gulf Coast
No matter which industries couriers serve technology is becoming increasingly important delivery companies said
ldquoTechnology has become a player in the negotiations with different clientsrdquo City Expressrsquo Finn said Bar code and location scan-
ning instant proof of delivery and signature capture are important to customers he explained
Burns said he saw an opportunity to bring more value to the medical sector by providing visibility into the supply chain ldquoWe
brought in technology solutions to give them full visibility to track the custody and the temperature range of blood and urine sam-
plesrdquo he said adding that they use a bar code and scanning system to track deliveries
ldquoWe also invested in monitors we place in courier totes that look like a lunchboxrdquo Burns said ldquoYou set a temperature range and if the tote ever gets out of that range it alerts the driver and starts beepingrdquo
That extra technology and the nature of medical deliveries require additional training which QCS provides to its drivers ldquoOur proc-
ess to get a medical driver onboard takes a week compared to half a day for a nonmedical certified driverrdquo Burns said
Benko said he expects delivery companies to continue to add to their offerings as the economy changes
ldquoWersquove determined we donrsquot want to be everything to everybody but we want to have a host of menu optionsrdquo he said adding that
the company forms strategic partnerships with companies that have offerings he doesnrsquot ldquoGuys like us are much more willing and
able to tailor our services to our customersrsquo needs so wersquoll continue to bring new value to marketrdquo
Mindy Long - Mindy Long Freelance LLC httpmindylongcom
California Delivery Association Spring 2014 page 13
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 14
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 15
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 16
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 17
This information has been
furnished by our good
friends - The California
Chamber of Commerce
and is used with permission
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 18
FedEx partners with Cardinal Health
FedEx Corp (NYSE FDX) announced today a new partnership with Ohio-based Cardinal Health Inc that gives Cardinal and its customers the opportunity to deliver products more efficiently via FedExrsquos global transportation and logistics network
Cardinal Health (NYSE CAH) is one of the healthcare industryrsquos largest suppliers of medical products and pharmaceuticals with
more than 40 warehouses and distribution facilities across the US
The deal will give FedEx more opportunities to expand its healthcare business with hospitals clinics and home health care delivery
via Cardinalrsquos network of warehouses mdash many located near hospitals business centers and other strategic locations
ldquoFedEx and Cardinal Health are collaborating to stay in front of our customersrsquo needs and exceed their expectationsrdquo Carl Asmus
vice president Supply Chain Solutions amp Market Development FedEx Services said in a release ldquoThrough this collaboration cus-
tomers will have access to deploy their inventory at over 40 distribution points across the country access to two proven networks
that reach every US ZIP code and end-to-end inventory and transportation visibilityrdquo
Memphis-based FedEx and Cardinal Health have been working together on third-party logistic solutions for years The alliance
represents a new phase of the relationship that has been more than a decade in the making
ldquoThe healthcare market is undergoing unprecedented changes demanding more from an organizationrsquos supply chainrdquo said Rob
Doone vice president of Integrated Logistics Services at Cardinal Health ldquoThe combination of our healthcare expertise and 3PL
capabilities with the global transportation information systems and logistics capabilities of FedEx will bring new possibilities for
healthcare manufacturers care providers and patientsrdquo
FedEx Express to Test Electric Cargo Truck in DC The electric van test program that Nissan and FedEx announced today at the Washington Auto Show isnt really all that new
After all FedEx is already testing the all-electric e-NV200 in Singapore
Japan and Germany The news today is that FedEx will be one of the first
companies to test the EV in the US and Nissan brought a prototype to
the show to gin up interest
The e-NV200 uses a powertrain similar to whats in the Nissan Leaf and
weighs about the same as that passenger car but Nissan isnt talking
about US performance figures quite yet Nissan isnt even saying if the
vehicle will even come to the US but this test program sure hints that
something like that is in the works For now all thats official is that
Nissan will bring two - yes just two - e-NV200 units to the US letting
FedEx test one in the Washington DC area for between six to eight
weeks before cycling the EVs to other companies in the US over the next year The idea as you may have guessed it to gather data on how
companies might use this van and let Nissan figure out if it wants to sell the e-NE200 here The van will start being built in
Barcelona Spain this spring and is currently intended for Europe and Japan FedEx is no stranger to greener vehicles and has 167
EVs in its US fleet right now Read more in the press release below
The e-NV200 can use CHAdeMO fast charging and Nissan said today that it has helped install 570 of those DC
fast chargers in the US since announcing expansion plans last year At the time the target was 500 chargers in 18
months so things are progressing faster than publicly anticipated In fact 200 CHAdeMO stations were added in
December a monthly record
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 19
ldquoFounded in 1907 as a messenger company in the United Statesrdquo
UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe Today UPS is a global company with one of the most recognized and admired brands in the world We have become the worlds
largest package delivery company and a leading global provider of specialized transportation and logistics services Every day we manage the
flow of goods funds and information in more than 200 countries and territories worldwide
UPS Releases 4Q Results - January 30 2014
Global Deliveries in December Climb 20 Higher US Costs Driven by Surge in Shipments and Inclement Weather
E-commerce Pushes Quarterly Volume up 60 Worldwide International Export Volume Up 95 per Day on Strong Europe Growth
$500 Million of Increased Investments in Capacity Expansion Announces Full-Year 2014 EPS Guidance of $505 to $530
Average daily package volume increased 60 as total deliveries in December surged 20 Significantly higher than predicted volume and
inclement weather contributed to excess operating costs in the US negatively affecting results
As the retail market shifts to a direct-to-consumer model more and more companies are leveraging UPS solutions said Scott Davis UPS
chairman and CEO As a result we experienced an unprecedented increase in volume exceeding even our most optimistic plans
The increased volume put a strain on our network causing delays In response UPS deployed additional people and equipment placing a
greater emphasis on service than cost Davis explained UPS will make the necessary investments and operational improvements to ensure
we meet the needs of the marketplace
UPS delivered 20 million packages per day during the fourth quarter Total shipments in 2013 increased to 43 billion a 39 improvement
over 2012
During the holiday period global daily deliveries exceeded expectations by surpassing 29 million packages on five days with peak volume
exceeding 31 million on December 23 Also during this period UPS experienced 10 days with delivery volume that exceeded the companys
previous high
2014 Rate Change Information
UPS - Effective December 30 2013 the published rates for our services will increase
Package
UPS Ground Services and accessorial rates will increase an average net 49
UPS Air and International Services and accessorial rates will increase an average net 49
Air Freight
UPS Next Day Airreg Freight UPS 2nd Day Airreg Freight and UPS 3 Day Freightreg rates for shipments within and between the United States Canada and Puerto Rico will increase an average 49 as well as the US origin UPS Expressreg Freight rates In addition select accessorial fees will increase
2014 FedEx Shipping Rate Changes
The rate changes below reflect available information as of Jan 6 2014
FedEx Express Standard List Rates
Effective Jan 6 2014
FedEx Express package and freight rates increased an average of 39 for US US export and US import services
Effective Jan 17 2014
FedEx SameDayreg City rates and fees increased
FedEx Ground Rates
Effective Jan 6 2014
FedEx Ground and FedEx Home Deliveryreg rates increased an average of 49
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Halifax Partners with Management to Recapitalize Golden State Overnight
Leading private equity firm The Halifax Group (Halifax) announced today that it partnered with senior management to recapitalize Golden State Overnight (ldquoGSOrdquo) GSO is a leading regional provider of overnight delivery services to every address in California and metropolitan regions of Nevada and Arizona Halifax and management provided the equity financing for the transaction BellMark Partners advised GSO through the proc-
ess Additional terms were not disclosed
Founded in 1995 GSO delivers approximately 50000 packages daily in California Arizona and Nevada via its 31 operating facilities GSO cus-tomers enjoy a superior level of customer service including later pickup times earlier deliveries dedicated service representatives and proactive
package tracking all at market leading prices
ldquoWe have enjoyed significant expansion throughout our nearly 20 years in business which is the result of the hard work and dedication of our 1600 employeesrdquo commented GSOrsquos co-founder and President Dana Hyatt ldquoWe are excited about our new partnership with Halifax Their team
shares our passion for customer service and operational excellence as well as our vision for the futurerdquo
Co-founder Morley Chandler added ldquoWe are proud to have built such a successful enterprise in partnership with our many employees and with the support of our loyal customer base Halifaxrsquos track record of working with entrepreneurial businesses to invest in growth and expansion made them
the perfect partner for our next phaserdquo
ldquoGSO has built a leading overnight delivery enterprise in California and throughout the Western USrdquo noted Brent Williams Managing Director at Halifax ldquoWe look forward to assisting GSOrsquos stellar management team and employees as they develop new growth opportunities in the fast-
growing regional logistics industryrdquo
Incoming chairman of the board and Halifax executive advisory board member Doug Witt added ldquoI am thrilled to be able to work with such an experienced management team The founders of this business have an impeccable track record of success and we are fortunate to call them part-
nersrdquo
TransForce Announces Acquisition of Total Delivery Systems TransForce Inc a North American leader in the transportation and logistics industry today announced that through its subsidiary Dynamex Canada
Limited it has acquired all the shares of Total Delivery Systems (TDS)
Headquartered in Victoria British Columbia TDS operates a network of 18 locations across British Columbia TDS provides a wide range of cou-rier and distribution services such as local messenger time sensitive delivery overnight service storage logistics LTL and just-in-time package
delivery The acquisition is expected to generate annual revenue of approximately $20 million
This acquisition significantly expands Dynamex Canadas geographic footprint service offering and density across British Columbia We are pleased to work with TDSs senior management to further develop the business opportunities that will arise from this transaction said Alain
Beacutedard Chairman President and Chief Executive Officer of TransForce
Priority Express Courier Acquired
Bolder Capital LLC announced that it has completed the acquisition of Priority Express Courier Inc Priority is a provider of customer-centric ex-press delivery and logistics solutions to the healthcare and pharmaceutical markets in the Northeastern US Priority was founded in 1994 by Rob Johnstone and Gerry Frey to provide businesses in Philadelphia the Delaware Valley and beyond with a complete range of same-day delivery solu-
tions Rob serves as the CLDA (formerly MCAA) President
ldquoWe are thrilled to partner with Bolder and its teamrdquo said Rob Johnstone CEO of Priority ldquoOver the last 20 years we have worked very hard to
establish our leadership position and know that with Bolder we will have the expertise and resources to take our business to the next level Of all the investors we looked at it was clear that Bolder was unique in its commitment to working with partners to create value and build enduring com-paniesrdquo Priority is the first acquisition made into a new strategic investment platform which is targeting a regional build-out in the express delivery and logistics market The strategy is led by Operating Partner and Chairman Bruce Parker who has spent his career in senior management roles at lead-ing transportation and logistics companies Mr Parker has previously served as an officer of Ryder System Inc and United Airlines Vice President of American Airlines and Sabre Computer Systems and Chairman and CEO of AirNet Systems Inc
Mr Parker commented ldquoWe are very pleased to be acquiring and investing in a high quality company like Priority Express The Priority team is an excellent group of professionals that I look forward to working alongside to increase the Companyrsquos capabilities and geographic reach as we con-tinue to deliver outstanding customer service We are committed to bringing together best of breed companies people and technologies to deliver
customized express delivery and logistics solutions to our growing customer base
California Delivery Association Spring 2014 page 20
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
Do You Have a Family Business Succession Plan by Aditi Mukherji JD
A solid succession plan is essential to the longevity of a family business
Though family businesses account for a staggering 50 percent of the gross domestic product of the United States only 52 percent of
family business owners have faith in younger relatives ability to sustain the business for generations to come according to a PwC
survey reported by Forbes
To assuage such concerns here are five tips on how to form a family business succession plan
Discuss the succession with the family Its not uncommon for business owners to make bold business decisions without
consulting anyone But to get your family members on the same page develop a collective vision and establish shared
goals and objectives for the business
Recognize blood isnt always thicker than water Continued family involvement in the leadership and ownership of the
company doesnt mean you need to shy away from professional management As Forbes suggests identify and retain a
team of professional advisors
Establish the succession plans involved parties Identify successors -- both managers and owners -- and decide who will
run the day-to-day operations Have a clear idea of the active and non-active roles of family members
Plan for an ownership transfer There are many different options for transferring your ownership interest to the next gen-
eration Talk to your attorney and your accountant about the best way to transfer your business to limit gift and estate
taxes Be sure to address these issues in the event of death or divorce too
Balance the needs of the aging and the youthful Address the retirement needs of family owners but dont brush off the
goals of next-generation management To avoid future decision-making disputes put meeting minutes in writing and
share these documents with everyone
To explore family business succession strategies that meet your specific needs consulting a small business attorney may be a good place to start
California Delivery Association Spring 2014 page 21
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 22
BITS amp Pieces
Postal Service Ends Same Day Delivery Experiment
The US Postal Service will end a same-day delivery experi-ment in San Francisco on March 1 after it could not find
enough retailers to participate Bloomberg News reported
The program only generated $760 in revenue and delivered 95
packages The goal was 200 packages a day the Postal Service
said in a report
According to the report the agency did not implement the
program properly and failed to induce large retailers to take
part
ldquoThe Postal Service was left with small local retailers that
could not produce the target daily package volumerdquo the report
said
The plan was for customers to order products online by 2 pm
and then have it delivered before 8 pm
LA Payroll Company Goes Bust LA Payroll has closed its Wilshire Boulevard office leaving
stunned and angry clients in the lurch and highlighting the
question of who if anyone investigates when such businesses
are accused of wrongdoing
All had entrusted LA Payroll a privately held company with a
single office to deal with financial necessities that can be a
perennial headache Issuing paychecks and W2 forms Han-
dling employment-tax payments
Lyuba Kovzhun a former payroll manager who previously had
dealt with the impound accounts estimated total losses at $4
million
Payroll services companies are not subject to rigorous
regulation by state or federal bodies that oversee banks and
other financial institutions Nor do most states including
California require them to be bonded If the tax money they
collect disappears it is the business owners who are on the
hook for the amounts owed plus interest and penalties
Editorrsquos note- Be careful when outsourcing all payroll
functions As noted above you andor your company will still
be on the hook for missed tax payments
ldquoTransportation Network Companyrdquo
The California Public Utilities Commission (CPUC) today
took action to ensure that public safety is not compromised by
the operation of transportation services that use an online-
enabled platform to connect passengers with drivers who use
their personal non-commercial vehicles
The CPUC determined that companies such as Lyft SideCar
and UberX are charter party passenger carriers subject to
CPUC jurisdiction
The CPUC created the category of Transportation Network Company (TNC) to apply to companies that provide
prearranged transportation services for compensation using an
online-enabled application (app) or platform to connect
passengers with drivers using their personal vehicles
The CPUC established 28 rules and regulations for TNCs The
rules include the requirements that TNCs must
Obtain a license from the CPUC to operate in California
Require each driver to undergo a criminal background check
Establish a driver training program
Implement a zero-tolerance policy on drugs and alcohol Hold a commercial liability insurance policy that is more
stringent than the CPUCrsquos current requirement for limou
sines requiring a minimum of $1 million per-incident cover
age for incidents involving TNC vehicles and drivers in tran
sit to or during a TNC trip regardless of whether personal
insurance allows for coverage and
Conduct a 19-point car inspection
ldquoWhere Is My Packagerdquo announces merger with
Cheetah Software Systems -Los Angeles Ca January 2 2014
Where Is My Package (WIMP) a real-time logistics
solutions provider today announced a merger agreement with
Cheetah Software Systems Inc (CSS) The combined technol-
ogy platform will provide the courier industry with a state of
the art predictive complete logistics solution Where Is My
Package offers Order Entry to General Ledger capabilities in
tandem with years of industry experience for delivery less-than-truckload (LTL) courier and private fleet operations Cheetah
Software Systems Logistics Operations Optimization Platform
(LOOP) provides dynamic real-time optimization and dispatch
The combination of Cheetah Software Systems with our front-
end office system will provide our clients with an increase in
efficiency with route planners dispatchers drivers and
customer service reps Automating your business driving a
significant Return on Investment said B Keith Schewanick
President of Where Is My Package This partnership is also
expected to result in greater operational efficiencies and
significantly increase our courier customer base added Jill Laugenour
A merger was formed with Where Is My Package to expand
Cheetah Software Systems reach in the courier vertical by
giving Cheetah Software Systems greater accessibility to com-
panies seeking a complete solution
The merger of ldquoWhere Is My Package and Cheetah Software
Systems will operate under the name of CheetahNOW We
feel strongly that joining forces with CSS will deliver a cutting
edge technology solution to the courier market
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
10 Top Ways You Can Demonstrate Love For Your Customers
by Claudia Post Claudia Post Advisors
Listen to them better with the right tools
Today you have tools that let you know more about customers than ever Know what they have shared with the world on Twitter
Facebook LinkedIn and other networks I like tools such as Hootsuite Rapportive and particularly Klout to monitor what others are
doing
Use Nimble to stay in touch and be organized
Nimble is a tool to manage relationships across a variety of channels including social media email and more You cant establish
build and maintain relationships with thousands from memory alone Nimble is an example of a tool that helps you stay on top of
commitments and make a difference
Remember important dates and events
Program those important dates into your relationship management package so you can send something to celebrate
Send a handwritten note
In an age of so much email social media texting and other electronics sometimes a personalized handwritten note makes all the
difference in the world
Give them social media juice
Find out what important people are doing on platforms like Twitter Facebook LinkedIn and others Then be sure to tell the world
about the good they are doing Remember this is social media not spam media or selling media Connect with people on a warm
genuine human basis and you will reap rich benefits
Make important introductions
One of the best and most useful contributions you can make to someone is to introduce them to one of your contacts so that both
parties can benefit This requires thinking about making a powerful introduction that could potentially benefit both parties
Send an Eyejot video
This is a fabulous free tool that I consider one of the best marketing and productivity enhancers Ive ever seen Send a video email to
people and they will know it is you not a form letter It is a very personal way to stay in touch and enhance the relationship
Make em say ldquoWOWrdquo
I am known for encouraging people to make their customers say ldquoWOWrdquo Let your competition do the minimum that is expected
Find ways that you can extend benefits to important people and make them say ldquoWOWrdquo
California Delivery Association Spring 2014 page 23
Engage your market connect with your customers and grow your business with Claudia Post Advisors
Stand out from your competitors
httpclaudiapostadvisorscom
215-298-1555
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
5 Types of Employees You May Want to Fire by Brett Snider Esq The Findlaw Small Business Blog
Troublesome employees can be a pain in an employers side and a real impediment to business prospects so firing them can be a real
boon While you may hope to weed out potential troublemakers during the interview process it may take some time for a worker to
reveal his true colors By then giving him the pink slip may be the best solution
Here are five kinds of employees that you may want to consider firing
1 Troublemakers
Loose cannons and renegades are great for cop movies but not so much for
employers A management consultant writing for Inc recommends that when
employees create more problems than theyre worth it may be time to give them the ol heave-ho Insubordinate behavior can take many forms however
so you may want to think twice before firing someone for being a Good
Samaritan
2 Incompetent or Unwilling
You can diligently try to spot trouble cases by looking for red flags in an
applicants resume but every now and then youll have an employee that just
cant or wont do the job for which he or she has been hired If youve given that
employee the proper tools and training dont keep giving him or her a pass
Eventually something has to give
3 Liars and Frauds
Especially if the job position that an employee fills is one that required certain
education levels or certifications lying or padding qualifications is a great
reason to fire an employee For example if the employee told you that he or she
was proficient in Microsoft Excel yet is unable to cobble together a decent
spreadsheet it may be time to re-evaluate
4 Absentees and Flakes
Although employees may be entitled to vacation and sick time depending on your time-off policies frequent absenteeism is certainly grounds for canning an employee whos never there Assuming the lack of focus or presence isnt because of FMLA leave or similar
state medical leave consider cutting those invisible employees loose
5 Entitled or Litigious
You should by all means give your employees the benefits and protections of federal and state laws and you should not retaliate
against an employee for exercising his or her legal rights However if you suspect that an employee is more interested in gathering
grounds for a lawsuit than doing his or her work it may be time to pay a visit to HR
If any of these firing scenarios give you heartburn consider consulting an experienced employment attorney before you make any
decisions
California Delivery Association Spring 2014 page 24
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 25
Taming the Print Zombie How to Use a Once ldquoDeadrdquo Medium to Market Your Business
by Pamela Wilson
Twenty years ago it was one of the most important means we had to market our businesses Its death has been announced more than once in the past ten years And today using it can be a radical move that helps your business stand out from the crowd I am speaking of course about printed mar-
keting materials
The postcards brochures flyers and newsletters that papered our world just a couple of decades ago have all but disappeared now And thatrsquos ex-actly why it might be time to reconsider them Because while all your competitors are reaching out and touching their prospectsrsquo inboxes what would happen if you arrived in their mailboxes If this sounds intriguing read on for money-saving ideas and tips so you can explore the possibili-
ties of print collateral to market your business
Ideas for Print Materials
Stationery
Well-designed letterhead envelopes and business cards make your company look polished and professional Yoursquoll be motivated to send out esti-
mates proposals and follow up letters when you know theyrsquoll reflect favorably on your business
Postcards
Postcards are inexpensive to print and less expensive to mail than an envelope Think about them as an opportunity to send content marketing to your prospects and customers checklists buying guides how-tos etc Theyrsquore also the perfect place to make a special offer which you can send them to your website to pick up (more on that later) Consider using oversized postcards to stand out in peoplersquos mailboxes and be sure to explore
variable printing which allows you to personalize and customize elements of the piece depending on who yoursquore sending it to
Presentation folders
A beautifully-designed pocket folder has a multitude of uses You can rely on it to help your business stand out when yoursquore making a sales pro-posal or presenting a report If you keep it simple and remove your address and phone number (these can be on the paperwork inside) you can use
your presentation folders for many years This is a ldquoprint once use for yearsrdquo investment you wonrsquot regret
Note cards
Simple pre-printed note cards and envelopes that feature your logo will motivate you to send thank you notes words of encouragement and follow
up notes to people you meet at networking events
Saving Money with Print
Standard offset printing works best when yoursquore printing large quantities To print smaller runs consider digital printing Digital printing happens on machines that are large sophisticated versions of the color laser printer you may have on your desktop The quality is similar to traditional offset printing but the cost is reduced Consider using online printers for some of your print materials Online printers ldquogang uprdquo their print jobs your
artwork is placed next to other customersrsquo art on a large sheet which saves everyone money
Integrating Print with Your Web Marketing
Finally if yoursquore going to use print make sure you integrate it with all your other marketing efforts Start with the obvious add your website ad-dress to all print materials For promotional items like postcards consider creating a custom landing page thatrsquos visually s imilar to the piece yoursquore
sending and include the URL on your postcard so you can track visitors
Coupon codes which are exclusive to your postcard offer are another way to track who received your mailing and see who takes you up on your
offer With variable printing you can even use a different code on each card so you can track clicks to users
Dip Your Toes in Print Marketing
Print marketing materials are different than web marketing because theyrsquore permanent mdash once itrsquos in print you canrsquot modify it like you can a web page This means taking extra care to proof your information carefully and working with a graphic designer and printer who can help you bring
your vision to reality
Precisely because print takes extra effort mdash and not as many marketers make this effort today mdash tangible print materials can help you stand out Start small If you donrsquot have a business card work on that first Once yoursquove created those consider a simple note card Dip your toes in print
marketing mdash because sometimes the most radical way to stand out is to create a tangible object people can see touch and hold onto
Pamela Wilson helps small business owners combine strategic marketing and great design to grow their businesses at Big Brand System Big Brand
System 4117 Hillsboro Pike Suite 103-153 Nashville TN 37215 USA
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Summer - Convention 2013 page 26
A Salute To Long Term Members These companies have maintained membership for over 10 years and in some cases over 20 years There may have been some ownership or name changes
All Counties Courier
Central Courier
Davis Courier
Dynamex
Gold Rush Express
Inner City Express
Jet Delivery
Messenger Express
Minute Man Delivery
Modern Express Courier
Now Messengerndash HB
Now Messenger-SFV
One Hour Delivery Service
Professional Messenger
Security Couriers
Southern California Messenger
Sunny Express
Ultra Ex
Universal Courier
Urgent Express
Valley Couriers Inc
Western Messenger
Brightstone Insurance Services
CXT Software
Littler Mendelson
Subcontracting Concepts (SCI)
Welcome New Members Advanced Courier Concepts Inc - Gregory Bosse
701 S Parker Street 6000 Orange CA 92868
714-550-9555
gregadvancedcouriercom
Apollo Couriers Inc - Frank Ghamari
1039 W Hillcrest Blvd Inglewood CA 90301
310-337-0377
frankgapollocourierscom
Courier Depot LTD - Jimmie Garcia
PO Box 93097 Austin TX 78709
512-892-1876
dispatchcourierdepotcom
Delivery Today - Duane McPheeters
2540 Richie Place Santa Rosa CA 95403
707-576-7263
d-liverytodaycom
ldquoDocrsquos Squawkrdquo
In the spirit of Doc the lilac crested Amazon parrot who had been hanging around the Marina for several years but has now passed on Doc liked to spend some daytime hours at the fuel dock and bait tank areas while nights elsewhere
He was joined by friend and foe alike including herons osprey egrets pelicans and assorted other sea creatures He did not talk much but he squawked a lot A very personal and sometimes annoy-ing squawk However when he did talk he often came up with some interesting things to ponder such as this one from the spirit
ldquoGood judgment comes from experience and a lot of that
comes from bad judgmentrdquo
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
wwwcadeliveryorg
California Delivery Association Spring 2014 page 27
Dispatch News
EditorPublisher Dan Bender
Dispatch News is a publication of California Delivery Association
published four times annually
Editorial administrative and advertising offices CDA PO Box
10835 Marina Del Rey CA 90292 TelephoneFax 310-306-0603
Website wwwcadeliveryorg Copyright copy 2010 by California Deliv-
ery Association All rights reserved No part of this publication may
be reproduced or transmitted in any form or by any means electronic
or mechanical including photocopying recording or any information
storage or retrieval system without permission in writing from the
publisher The material presented herein is for information purposes
only A qualified professional should be consulted with regard to any
factual situation Opinions expressed herein are not necessarily
those of the publisher California Delivery Association or its officers
or directors
The publisher welcomes letters news stories photos and other
items of interest to members of California Delivery Association but
retains the right to reject publish andor edit all such materials The
publisher California Delivery Association and Dispatch News do not
assume any responsibility for the return of artwork photos or manu-
scripts
CDA 2013-14 Board of Directors
President JR Dicker Gold Rush Express Delivery (408) 292-7300 E-mail jrdickergoldrushexpresscom
SecretaryTreasurer Bryan Scott Rapid Express Courier System (707) 526-7633 E-mail bryan94928yahoocom Vice Presidents Rick Pople Dynamex (714) 888-1453 E-mail richardpopledynamexcom Jonathan Hesse CMF Delivery (619-282-7395) E-mail jonathancmfdeliverycom Directors Caryl Millen Universal Courier Ltd (310-410-4500) E-mail cmillenucltdcom Jessica Foyer Triton Logistics (619-846-3261)
E-mail jessjtritonlogisticsus John Neiman Southern California Messenger (323-933-9797) E-mail jneimanmessengerscom Ian Finn One Hour Delivery Service
(925-947-1100)
E-mail ianfinnonehournet
Andrew Brady King Courier (415-865-5464) E-mail andrewkingcouriercom Associates Liaison Jim Luciani CXT Software (602-265-0195 ext 116) E-mail jlucianicxtsoftwarecom
CDA OFFICE California Delivery Association
PO BOX 10835
Marina Del Rey CA 90292
Dan Bender Executive Director
Phone amp Fax 310-306-0603 email cdadwbaolcom
Code of Conduct
In recognition of acceptance of our membership
application by the California Delivery Association we
agree to work towards common goals in the conduct of
our business and we support the following business and
ethical guidelines Recognize that my actions and those of my
company and its work force will reflect on the
Association and our industry
Maintain within our company a high value
on integrity and honesty in all relations with
customers and the public
Treat other member companies with the same
professional respect and courtesy with which we
would have them treat us
Promote and assist with the development of the
Association
Help raise the professionalism and image of
messengers and couriers and the companies
with which they are associated
Maintain the confidentiality of any proprietary
information about a fellow member that we may
receive or learn about
Promote learning and business opportunities for
member companies
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