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Disposable Camera. EDSGN 100 Alex Balcher Colton Crockett Aniruddh Guru Sean Heilferty. Table of Contents. What is a Disposable Camera? What people think about them How to make them better Our Proposal. What is a Disposable Camera? What Does it Need to Do?. - PowerPoint PPT Presentation
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Disposable Camera
EDSGN 100Alex Balcher
Colton CrockettAniruddh GuruSean Heilferty
Table of Contents
What is a Disposable Camera?
What people think about them
How to make them better
Our Proposal
What is a Disposable Camera? What Does it Need to Do?
• Captures light and deposits it onto film to be converted into pictures
Capture button; triggers the flash to go off and light to be let into the
film.
When Capture button is pressed, light is let in
through here, depositing onto the film.
Switch that tells you whether the flash is
on or not.
Eyepiece to line-up the perfect shot.
Flash: effective up to 10 feet.
What Is It Made Of?
Social Standards
• Large and bulky
• Not visually pleasing
• Not durable enough
Consumer SurveyDisposable Camera SurveyThank you for your time and patience for providing us with results concerning a disposable
camera
* RequiredTop of Form
What would your primary use be for a disposable camera?* How often would you use it?*· Very often· Somewhat often· Once in a while· Rarely· Never How much would you be willing to spend for one?* How much MORE would you be willing to spend for an eco-friendly camera?* Would a flash be at all useful to you when you use your camera?*· Yes· No What would you do to improve current models of disposable cameras?*
Survey Results
Consu
mer 1
Consu
mer 3
Consu
mer 5
Consu
mer 7
$0.00$2.00$4.00$6.00$8.00
$10.00$12.00$14.00
Consumer Survey
How much would you be willing to spend for one?How much MORE would you be willing to spend for an eco-friendly camera?
Basic Consumer Needs
• Ease of use• Environmentally friendly• Smaller• Cheaper• Portable
Our Brainstorming• 100% Reusable • Remove Flash• Lense Protector• Waterproof• Strap for Wrist• Longer Film; More Pictures• Colorful Designs for kids• Rechargeable batteries
Sustainability• Economically:
o Camera must be profitable for the company, but also cheap for the customer.
• Socially:o The customer must want to use it.
• Environmentally:o Product must be safe for the environment, and should be recyclable
Economically• It only costs 5-10% more to
use biodegradable plastic
• Smaller camera will use only 75% of the original amount of plastic
• Customers are willing to pay almost double for an eco-friendly disposable camera
• The waterproof case will keep customers coming back
Potential Customers
• Young children (Ages 5-12)
• Elderly
• Those who cannot afford digital cameras
• Weddings and Vacations
Environmentally-Friendly
• Refurbishing the disposable cameras
• Smaller camera
• Biodegradable plastic
Outdated Packaging• Remove
plastic casing
• Cardboard case with sunlight resistant inside
Screening MatrixRemoving Flash
Lense Protector
100% Reusable Waterproof
Wrist Strap
Longer Film
Colorful Design
Rechargeable Batteries
Biodegradeable Plastic
Cost + - - - - - 0 - -Durability 0 + + + 0 0 0 0 0Need - 0 0 0 0 + + 0 0Eco-Friendly + 0 + 0 0 - 0 + +Weight + 0 0 0 0 0 0 0 0
Visually Pleasing 0 0 0 0 + 0 + 0 0Energy Usage + 0 0 0 0 0 0 0 0
Ease of Manufacture + 0 0 - 0 0 0 0 0
Sum +s 5 1 2 1 1 1 2 1 1Sum 0s 2 6 5 5 6 5 6 6 6Sum -s 1 1 1 2 1 2 0 1 1
Net Score 4 0 1 -1 0 -1 2 0 0Rank 1 4 3 5 4 5 2 4 4
Product Matrix
Weight
Removing Flash
Lense Protector
100% Reusable
Waterproof
Wrist Strap Longer Film
Colorful Design
Rechargeable Batteries
Biodegradeable Plastic
Cost 30% 5 1.32 0.61 0.3 1 0.3 2 0.6 2 0.6 3 0.9 2 0.6 20.6Durability 5% 3 0.24 0.23 0.2 4 0.2 4 0.2 3 0.2 3 0.2 4 0.2 30.2Need 15% 0 03 0.53 0.5 3 0.5 4 0.6 4 0.6 4 0.6 3 0.5 30.5Eco-Friendly 10% 4 0.43 0.35 0.5 3 0.3 3 0.3 2 0.2 3 0.3 5 0.5 50.5Weight 5% 4 0.23 0.23 0.2 3 0.2 3 0.2 3 0.2 3 0.2 3 0.2 30.2Visually Pleasing 10% 3 0.33 0.33 0.3 3 0.3 4 0.4 3 0.3 5 0.5 3 0.3 30.3Energy Usage 15% 5 0.83 0.53 0.5 3 0.5 3 0.5 3 0.5 3 0.5 4 0.6 30.5Ease of Manufacture 10% 5 0.53 0.33 0.3 2 0.2 2 0.2 3 0.3 3 0.3 3 0.3 30.3
Score 3.7 2.9 2.8 2.5 3 2.9 3.5 3.2 3.1Rank 1 6 7 8 5 6 2 3 4
Our Design
• Rechargeable battery• Biodegradable plastic• Attractive design• Longer film for more pictures• Wrist strap• Redesigned package• Waterproof case
Conclusion
• Cameras today are too bulky, not visually pleasing, and not very durable
• In order to satisfy the needs of the customers we’ve implemented their feedback into our design, thus making the product more appealing while still keeping it profitable
Questions?
Citationhttp://87594482.en.ec21.com/Biodegradable_Plastic_Cutlery_Fork_Spoon--3071359_3071432.html
http://www.usatoday.com/money/industries/manufacturing/2008-12-25-biodegradable-plastic_N.htmhttp://www.medicineforthemasses.org/#!aboutus/c2414