Distributor Sales Incentive Program

© GE 2015 MISC012 06/01 /15

Welcome to the"Light It Up" Rewards Program

GE is excited to announce the "Light It Up" Rewards Incentive Prize Program that will encourage your sales force to sell GE’s LED lamps.

GE’s LED lamps combine high-quality components with innovative optical, electrical and thermal designs to create LED lamps and systems that are optimized for exceptional performance. LED lighting systems from GE are designed for long-term commitment to efficiency and low maintenance.

GE’s "Light It Up" Rewards Incentive Program is designed for you to use your Marketing Co-Op dollars to help you grow your product sales. You set your own incentive program rules, and the only cost to you is the prize package. You will be supplied with program fliers and a back-room poster to help create excitement for your promotion.

How the Program Works

GE’s "Light It Up" Rewards Incentive Program has no set parameters or timelines, allowing you to customize and run a promotion package when and as often as you would like.

As the distributor, you will set your own promotional guidelines to your sales associates and use the kit to encourage sales of GE’s LED lamps.

To participate, follow these easy steps:

1. Review the menu of program package options on the right and select the one that you would like to run.

2. Make a copy of the order form on the back, fill it out in its entirety and return as instructed.

3. Your program kit will be shipped to you within 7–10 business days of receipt of your order form.

4. Establish the incentive program structure and rules that you think will best incentivize your employees.

5. Pass out your fliers to your team, hang the back-room poster and create excitement for selling GE’s LED lamps during your promotional time period.

6. At the end of your promotion, complete the prize order form and return as instructed.

Happy Selling of GE’s LED Lamps!

Silver Prize Package Includes Sony® Headphones, Hamilton Beach® Breakfast Sandwich Maker, Samsonite® Wheeled Duffle, Sterling Silver Earrings and Steve Madden® Sunglasses

Distributor Cost: $250

Silver Gift Card Package Includes up to five $50 Amazon® gift cards

Distributor Cost: $250

Gold Prize Package Includes Bulova® Men/Woman’s Watch, Hamilton Beach® Coffeemaker, Kenneth Cole® Purse, Sony® MP3 Walkman, Eagle Claw® Rod/Reel

Distributor Cost: $500

Gold Gift Card PackageIncludes up to five $100 Amazon® gift cards

Distributor Cost: $500

Great Outdoor Package Includes Old Town® Heron 9 Canoe, Wenzel® Grandview Tent, Wenzel® Camping Kit

Distributor Cost: $1,000

Tailgate Package

Includes CharBroil® 4 Burner Gas Grill, Texas Irons® Beer of the Month/Mugs, Omaha® Steaks Filets

Distributor Cost: $1,000

Electronics PackageIncludes Sony® 48" TV, Sony® Blu-Ray® Home Theater, Sony® Headphones and Sony® Bluetooth Speakers

Distributor Cost: $1,500

Weekend Getaway PackageIncludes 3-day/2-night vacation package with airfare for two

Distributor Cost: $1,500

Amazon® is not affiliated with this promotion in any way or means.

Available Prize Packages

How to Order Prize PackagesComplete the form below in its entirety. A daytime phone number and email address will be needed in the event that we need to contact you to verify information.

Please make copies of this order form each time you choose to run a promotion. Keep the program flier for future promotions!

Submit this completed form one of three ways:

Fax: 440-542-1810E-mail: LightItUpRewards@Rsolutions.us

Mail: GE’s Light It Up Rewards c/o R solutions 33730 Bainbridge Rd., 2nd Floor Solon, Ohio 44139

Name: ______________________________________________________________________________________

Distributor Branch: ____________________________________________________________________________

Address (NO P.O. BOXES): ________________________________________________________________________

City: _______________________________________________ State: __________________ Zip: ______________

Daytime Phone Number: ________________________ Email: __________________________________________

Promotional period you would like to run promotion: ________________________________________________

What is your sales goal? _______________________________

What are you promoting? o all of GE’s LED lamps o specific SKUs

Are you running this promotion at the: o Distributor Branch

o Individual Sales Force Level If you have selected the Sales Force Level, please fill out the information below:

• How many sales people do you have? _____________

• Please list their names and email addresses (if applicable): __________________________________________

____________________________________________________________________________________________

____________________________________________________________________________________________

____________________________________________________________________________________________

Incentive Prize Package Options: Please select the prize package you wish to run:

You obtain the prizes and promotional materials from GE and run your program with rules you set.

Please allow 7–10 business days to receive your program kit after your order form has been received. You may run your promotion at any time. We reserve the right to substitute listed prizes with prizes of equal or greater value. You may need to include prize values on your employee’s W2. Check with your tax advisor.

GE reserves to right to change, end or modify this program at any time.

o Silver Gift Card Packageo Silver Prize Packageo Gold Gift Card Packageo Gold Prize Package

o Great Outdoor Packageo Tailgate Packageo Electronics PackageoWeekend Getaway Package