dna project 12 | design.re

dna project 12 | design.re.play

SYDNEYDESIGN

Powerhouse Museumpresents

3–18 August 2013

hybrid creative projects by 11 practicing designers 8 – 23 August, 2013

dna projects | contemporary art3 Blackfriars St Chippendale NSW 2008Australia

Open to the public Weds-FrI 11am-5pm, closed on weekends

© the artists and dna projects contemporary art. All rights reserved.

This exhibition sets out to explore hybrid and personal creative work by practicing designers: re-use, re-activation, re-play, re-iteration, re-construction...

Many working designers (whether architectural, product, graphic, online, fashion, film, sound) have a rich personal creative practice, and often generate highly original work during the concept phase of commercial projects.

As a curator I am interested in the ephemera and ‘detritus’ of design practice, and this exhibition is an experiment in assembling and juxtaposing such work by 11 diverse designers. The concept of re | play is intended as a loose one - evoking both re-activation and experimental play. The notion that things can shape-shift and find other uses than the ones originally intended is implicit. I am also interested in work which has a social dimension - whether cause/advocacy related, or engaging with social documentation, minorities and environmental issues, but this was not a requirement for inclusion.

The exhibition began with a callout to diverse design communities in Australia and overseas, and responses were many and varied. Some designers submitted recent work for clients, while others embraced the opportunity to explore and present the conceptual process behind their projects. Some submitted quick doodles, others rigorously considered systems and complex objects.

The final selection is intended to be as diverse as possible, without emphasising any one visual medium. It ranges from video compositing and sound design through studio photography, furniture and object-making, recycled waste, origami, model-making, digital doodling, and includes a system for a do-it yourself environmental campaign.

While most exhibitors live and work in Australia, a diverse mix of cultural heritage includes artists of Indonesian, Chinese, Korean, Polynesian, African and Portuguese descent.

David CorbetCurator

dna project 12 | design.re.playre.use

re.activation re.iteration

re.construction re.invention

Sione FalemakaLives and works in Sydney


Untitled 2011Baskets woven with 35mm celluloid filmPrivate collection

Other works by the artists are available for sale: Large: $350. Small: $250

Sionemaletau Falemaka is a triple citizen of Polynesian descent. Born in Niue in the year of the Tiger, educated in Niue, New Zealand and Australia. Sione was vigorously taught Polynesian weaving techniques as a child. He is known for diverse work that incorporates feathers, seeds, beads, yarns, textiles and other mixed media. His practice provides a contemporary insight into presenting, maintaining and extending traditional Polynesian craft and body adornment.

Tracy Dunn & Michael PhilipsLive and work in Sydney


Reliving Room

Two Okapi (Jasper Morrison Air-Chair, 1999, Produced by Magis, Italy.) Mixed media on gas-injected polypropylene chair. Finished in Polyvinyl varnish for ease of cleaning.$450 each. $800 pair. There are additional pairs in production at the moment.

What Hat Today?Lampshade$250. There are a series of lampshades in production at the moment.

Continuity CarpetLaminated polaroids, Gaffer Tape, Camera Tape$400

Ned Kelly LampLighting stand, Plastic sheet, Leather thongs$250 (shade only) – made to order.

Bokaap Lampshade (round)Laminated Digital print, Leather thongs$250 (shade only)

Bokaap Lampshade (rectangular)Laminated Digital print, Leather thongs$250 (shade only), $300 with stand.

Tracy Dunn and Michael Philips have been partners for thirty years, working in film and other design disciplines in various parts of the world.

“Film is a hierarchical collaboration between departments. We all contribute something to the process that creates the finished product.These works were inspired stylistically by some of the creatives with whom we have collaborated, each constructed from materials gathered in the process of that collaboration.”

Gary YeungLives and works in Sydney


Left:FacetionaryDigital prints, various sizes

This is a game Gary invented while he was chatting with friends. The idea is to send each other hand drawings of their classmates and teachers, and ask the other who it is.

Right:Animals3 x mixed media drawings on paper

An early university project. The brief was to create an abstract animal symbol in 30 minutes. The point of the exercise was to speed design as many ideas as possible in limited time.

Gary Yeung is an art director, motion graphic designer and an amateur film maker. He is dedicated to creating work which connects people emotionally.

Scott Weston Architecture and Design (SWAD)Live and work in Sydney


Concept boxBrad Ngata Hair Direction

An exquisitely designed jewel box of a hair salon, setting the benchmark for interior architectural design at the IVY development in Palings Lane Sydney.

Concept box (pictured)NOKIA Mobile Phone VIP Dinner

The concept was a suspended mass of glowing paper lanterns studded with small flickering lights that hovers over the dining table like precious jewels lit from within and above. A seamless chrome tabletop reflects the shimmering lanterns above, as well as the surrounding environment, creating a sense of interaction with guests and the space.

SWAD is an innovative design practice of Sydney recognised for their award-winning architectural, interior & graphic design projects. The company was established in 1997 & focuses on producing singular, well-crafted and cost-effective solutions tailored to individual clients needs. Architect Scott Weston graduated from the University of Technology Sydney with first class honours and the University medal. Designer Gregory Phillips joined the company following a 6 month internship whilst studying at UNSW College of Fine Arts.

The ‘Black Box’ is a clever demonstration tool when presenting a project as it contains our concept option that is a direct response to the brief enabling a client to immediately understand and respond to our ideas. Our Architectural practice has termed these projects ‘Perishable Architecture’ as they have to conform to a budget, fulfil the Client’s brief/expectations, be structurally stable and have the all important wow factor.

Jayanto Damanik Lives and works in Australia and Indonesia


Play Ground 2013Tea Bags, Sunflower Seeds and Resin, 37x47x15cm $750

Jalan – Jalan (Are We There Yet?) 2013 (pictured)Sunflower Seeds, Rubber, Acrylic, and Resin on Canvas, 50x60cm $750

Memory Threads 2013 Tea Bags, Ikea Furniture and Steel, 50x72cm $750

Jayanto Damanik was born in Sumatra, Indonesia and graduated from Sydney Gallery School (SGS) in 2012.

“This project celebrates the eternal cycle of creation and its openness to the divine influence of nature. I believe nothing is ever wasted and all materials of waste contain their unique history. They serve as tactile reminders of the past and give meaning to the present. I collect materials from local council clean-ups, recycling stations and from my own household waste. I am fascinated by the mysterious intimation of the past, whispered by these materials. I tread lightly in my environment by using discarded materials. I embrace their history and intertwine it with my own.”

Willy BernardoffLives and works in Sydney


Single Channel video compilation with sound, approx 10 minutes, comprising:

Jimmy Circuit (Berlin)

Random Horse (Braidwood)

Hey get out of here (Braidwood)

Art Wank (Berlin)

Pony piano featuring Cocaine Dave (Berlin)

NYE beats (Berlin)

Run (Berlin)

Berlin Splitzer (Berlin) Score composed by Kahl Hopper

Budapest Postcard (Berlin)

Darwin Postcard (Darwin) Score composed by Kahl Hopper

Willy Bernardoff is a freelance broadcast and motion graphics designer, who has lived and worked in Australia and Europe.

“I like to try and communicate offbeat and playful ideas through sequences of bold images.When I’m not making commercial work that pays the bills, its passion project like these that allow me to blow off some creative steam.”

Isaac RochaLives and works in Lisbon, Portugal


Be Ecologic 2012Digital prints of various conceptual and actual implementations

Isaac Rocha (born 1986) studied Graphic Design in Lisbon and Caldas da Rainha. Typography, music and design are his major interests. As a designer his work was featured in various major design websites such as behance.net and cargocollective.com.

“This campaign aimed to create a positive relationship of social awareness between people and ecology. Instead of showing statistics and/or making people feel guilty, it is intended to provoke people to take personal action against some of the ecological problems that are affecting our planet.

To implement this project, the only ingredients required are obsolete communication material and a cutting machine. Through this recyclingprocess people would be able to create new posters for their advertising campaigns.This project is intended for implementation by schoolchildren or even by non-governmental organizations such as Greenpeace.“

Untitled x 2 2009Digital print on watercolour paperArtist’s proof

Angus Leendertz is an interior architect and designer specialising in museum design and heritage buildings. He was worked widely in Australia and Africa.

He sometimes doodles on the computer, generating complex digital designs for woven textiles.

Angus LeendertzLives and works in Sydney


Julia ParkLives and works in Sydney


xSize: 53 cm X 48.5 cmPlywood shelf, photographic paper and staples$350

4x4Size: 36 cm X 49.8 cmPlywood shelf, photographic paper and staples$350

+Size: 53 cm X 48.5 cmPlywood shelf, photographic paper and staples$350

Julia Park is graphic designer and educator, and is senior designer at DNA Creative Sydney.

“As a graphic designer, a the normal part of the design process is producing the best solution by utilising the material that express the concept and complete the whole mood and the atmosphere. In this series of works, I have taken discarded photographic paper and parts of bookshelves to re-create their usage as another form of language – a visual exploration of the material re-constructed and re-activated. As time passes, the exposure of the photographic paper exposed to light and elements will change the nature of the paper’s colour and perhaps its tactility. “

David CorbetLives and works in Sydney


Portraits 3x6x6Top: Yuri Yal Middle: William Bottom: Levi

Digital archival prints.Artist’s proofs, edition of 5.

$1200 each

David Corbet is a graphic designer, writer and curator, and is creative director at DNA Creative Sydney.

“This portrait series began many years ago, as a series of studio sittings for a design project (the City of Sydney’s Chinese New Year celebrations). It has grown and mutated over time into an ongoing series, focussing on the extended family of artists and collaborators with whom we work.”

Documents

dna project 12 | design.re