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MEDIA KIT
REACHand the DNDNational Defence Team
ADVERTISE IN16 CANADIAN FORCES NEWSPAPERS
LOCATED ACROSS CANADArepresenting the three CF elements: Army, Air Force & Navy
Canadian ForcesCOMMUNITY PROFILE
The National Defence Team
Reach this unique marketwith only 1 point of contact!
Members of the CF and the Departmentof National Defence are powerfulconsumer groups.
Regular Force
*Data as of 2008
64 000
Primary Reserve 34 500
Supplementary Reserve, Cadet InstructorsCadre and the Canadian Rangers 41 100
DND Public Servants 26 600
CANADIAN FORCES NEWSPAPERS [email protected]
DEMOGRAPHICS
Regular ForceDNDPublic Servants
Primary Reserve
38%
16%
21%
Supp. Reserve, Cadet Inst. and Rangers 25%
Total : 166 200
Statistics on the Canadian Forces members (Regular Force)
Average ageMarried or common-lawMarried or common-law, with childrenNumber of familiesAverage number of children*Average income of officers*Average income of non-commissioned members
* Based on average rank Captain/CorporalStats are based on information provided by Director GeneralMilitary Personnel and are current as of July 2008.
3562%41%
39 3001.99
$81 300$55 600
7
AdsumVALCARTIER GARRISON
Québec, QC
The Aurora14 WING GREENWOOD
Greenwood, NS
Borden CitizenCFB BORDENBorden, ON
Contact8 WING TRENTON
Trenton, ON
The Courier4 WING COLD LAKE
Cold Lake, AB
LookoutCBF ESQUIMALT
Victoria, BC
North Bay Shield22 WING NORTH BAY
North Bay, ON
Petawawa PostCFB PETAWAWAPetawawa, ON
The Post GazetteCFB GAGETOWNOromocto, NB
ServirST-JEAN AND MONTREAL
GARRISONS, QC
The Shilo StagCFB SHILOShilo, MB
Totem Times19 WING COMOX
Comox, BC
TridentCFB HALIFAXHalifax, NS
Le Vortex3 WING BAGOTVILLE
Bagotville, QC
The Voxair17 WING WINNIPEG
Winnipeg, MB
The Western SentinelCFB EDMONTONEdmonton, AB
CANADIAN FORCES NEWSPAPERS www.cfpsa.com/en/psp/newspapers
OUR NEWSPAPERS
PLUS(NDHQ)
Ottawa Guard of Honour
New!
DISTRIBUTION
Courtenay/Comox
Oromocto
Montreal/Saint.Jean
Victoria/Esquimalt
Cold Lake
Shilo
Petawawa
Trenton
Borden
Bagotville
North Bay
Greenwood Halifax
Winnipeg
Edmonton
BRITISHCOLUMBIA
YUKON
NORTHWESTTERRITORIES
NUNAVUT
SASKAT-CHEWAN
QUEBEC
Quebec City
NEWBRUNSWICK
NOVA SCOTIA
PRINCEEDWARDISLAND
LABRADOR
NEWFOUNDLAND
Navy
Air Force
Army
1
2
3 4
5
6
7
10
8
911
13
12
14 1516
2 CFBESQUIMALT
Lookout
Weekly
1 19 WINGCOMOX
Totem Times
Every two weeks
3 CFBEDMONTON
The Western Sentinel
Every two weeks
4 4 WINGCOLD LAKE
The Courier
Weekly
5 CFBSHILO
The Shilo Stag
Every two weeks
6 17 WINGWINNIPEG
The Voxair
Every two weeks
7 CFBBORDEN
Borden Citizen
Weekly
8 8 WINGTRENTON
Contact
Weekly
9 CFBPETAWAWA
Petawawa Post
Weekly
10 22 WINGNORTH BAY
North Bay Shield
Monthly
11 ST-JEAN AND MONTREAL GARRISONS
Servir
Every two weeks
12 3 WINGBAGOTVILLE
Le Vortex
Monthly
13 VALCARTIER GARRISON
Adsum
Every two weeks
14 CFBGAGETOWN
The Post Gazette
Weekly
15 CFBHALIFAX
Trident
Every two weeks
16 14 WINGGREENWOOD
The Aurora
Weekly
CANADIAN FORCES NEWSPAPERS [email protected] = 95,000
Element (Navy, Air Force, Army) Location
Name
1 19 WINGCOMOX
Totem Times
Every two weeks Frequency
LEGEND
17 17Ottawa NDHQNew
Ottawa Guard of Honour
Every two weeks
Page 1 of 1Guard of Honour - Garde d'honneur - Guard of Honour - 12 Jul 2012 - Page #1
2012-08-14http://guardofhonour.newspaperdirect.com/epaper/services/OnlinePrintHandler.ashx?issu...
ADVERTISING RATES
Melissa AtkinsonCFB Esquimalt 250-363-3372
BLACK & WHITE
Full page $20,350
1/2 page $10,200
1/4 page $5,090
1/8 page $2,600
FULL COLOUR
Full page $25,200
1/2 page $14,100
1/4 page $8,200
1/8 page $5,800
CANADIAN FORCES NEWSPAPERS [email protected]
Sample rates for one ad in all 17 newspapers inclusive.
Prices are subject to change and do not include taxes. Call to confirm exact pricing.*
Please contact us to create a specificadvertising package to suit your needs!