DOCC Project Report Navjeet_SPJIR

Embed Size (px)

Citation preview

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    1/81

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    2/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 2

    Table of Contents

    1. Preface. 42. Acknowledgments... 53. Executive Summary.... 74. Background. 8

    4.1.Self Help Groups... 8

    4.2. NGO - Navjeet Community Health Centre. 9

    5. Project Objectives and Deliverables......... 116. Project Scope........ 127. About the Organization..... 14

    7.1. Comprehensive Healthcare.. 14

    7.2. Integrated Education 15

    7.3. Womens empowerment.. 17

    7.4.Utkarsh Rural Outreach 18

    8. Study of SHGs 198.1.Observations. 198.2.Problems and Challenges...... 21

    8.3.Our Approach 22

    8.3.1. Field visits and effective SHG parameters defined. . 228.3.2. Application of statistical tool 238.3.3. Identifying the distinguishing parameters. 268.3.4. Analysis of functions 378.3.5. Group Characteristics 388.3.6. Summary ............ 42

    9. Implementation - Training Session. 449.1.Training 1. 44

    9.2.Training 2. 48

    10. Study of Sahara SHG Chembur........... 5010.1.Introduction.. 50

    10.2.Solution. 53

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    3/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 3

    11.Asangaon........... 5712.Outcomes.. 5913.Conclusions.. 6014.Contact Directories.. 6215.Weekly Activities.... 6316.Annexure 1.. 6617.Annexure 2.. 7518.Annexure 3.. 76

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    4/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 4

    Preface

    Self Help Groups has been instrumental in harnessing the strength of once neglected

    woman for the overall development of the community. Self help groups are a means to empower

    women and reduce poverty. There are approximately 69000 Self Help Groups federations in

    India.

    DOCC, Development of Corporate Citizenship is a unique program under the PGDM

    programme of SPJIMR, S.P. Jain Institute of Management & Research under which students of

    SPJIMR, S.P. Jain Institute of Management & Research undertake projects in the social sector

    either in rural or urban areas. DOCC, Development of Corporate Citizenship is a 6 weeks

    program wherein the student attempt to put to use the business and management tools that they

    have learned over one year for smoothing the workings of NGOs. The aim of this programme is

    to sensitize the future managers towards the social needs of the corporate world. Each participant

    works with the CSR, Corporate Social Responsibility cell of an organization or with an NGO to

    understand the intricacies of this sector.

    This report is an attempt to bring together a comprehensive document on the workings ofSPJIMR students for SHGs of NGO Navjeet Community Health Centre. The report is meant to

    serve as a reference point for DOCC and NGO Navjeet Community Health Centre. The report

    covers in detail how the students of SPJIMR tackled three problems faced by the NGO Navjeet

    Community Health Centre.

    The report has been compiled by a team of two students of S.P. Jain Institute of

    management & Research as a conclusion of the work they did for 6 weeks with Navjeet

    Community Health Centre. We have tried to make the report as comprehensive as possible andhope to make the matters as clear and succinct as possible.

    The report has been written in a short span of time so we have tried our best to be

    objective and factual in presenting the findings and in the interpretation. We accept full

    responsibility for any factual errors in the report.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    5/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 5

    Acknowledgements

    We would like thankSister Kusum, director of Navjeet Community Health Centre who

    provided us with this wonderful project which tested our learnings and skills all through. We

    would like particularly thank the various Social Workers and Health workers who accompanied

    and helped us during surveys.

    Particular thanks to,

    Roshana Social Worker in charge of Bandra East and West

    Madhav Social Worker in charge of Chembur and Asangaon

    Jayanth Social Worker in charge of Asangaon

    We would like to thankSister Shanti who had taken over Sister Kusum during the tenor

    of the DOCC project. We thank her for facilitating the smooth transition and making the

    environment at the NGO conducive for our work.

    Our heartfelt thanks to:

    Sitara Health worker and SHG leader Bandra West

    Kusum Health worker and SHG leader Chembur

    We would like to thank Prof. Nirja Mattoo, Chairperson, Centre for Development of

    Corporate Citizenship for helping us in making a difference to the society and giving us this

    wonderful experience.

    Heartfelt thanks to DOCC, Development of Corporate Citizenship committee for the

    smooth functioning of the entire process of getting us the projects and being the contact point.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    6/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 6

    And lastly and most importantly we would like to extend our gratitude to our guide for

    this project Prof. Pallavi Mody for giving their insights and supporting us during the entire stint.

    We appreciate her help and advice which helped us in this endeavor

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    7/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 7

    Executive Summary

    In India, womens Self Help Groups are playing a major role in poverty reduction and

    womens empowerment through financial inclusion. SHGs emerged as a result of the failure of

    mainstream institutions to reach poor and women, who form a significant percentage of the

    population. They are seen as partners in mainstream institutions.

    Women Self Help Groups are widespread throughout India as policy markers,

    Governments, NGOs and others concerned with the development; are turning to the SHG model

    as a means to empower women and reduce poverty

    NGO Navjeet Community Health Centre provides Integrated Health Care,

    Comprehensive Education, and Community Development Projects to the rural and urban poor.

    Navjeet is established with a broad agenda to revitalize slum communities with Health,

    Education and Development Facilities.

    To empower women Navjeet has 26 SHGs, 12 Mahila Mandals and community basedorganizations under the. The SHGs under Navjeet consists of 12-20 women staying in the same

    neighborhood. Social workers and health workers with Navjeet ensure smooth functioning of the

    Self help groups and Mahila Mandals.

    Since the time of inception Navjeet has face some problems with the SHGs. Out of that

    three problems has been identified as focus areas for the road ahead. The report will focus on

    following issues: Developing marketing strategy for Sahara-SHG, comprehensive training

    module for the all the SHGs and identifying possible business opportunities for poor people atAsangaon.

    The report consists of the findings generated through our research and the analysis of the

    same. Results of the research will point to possible solutions for the problems. The report also

    details our approach for the implementation of our models for all the three models

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    8/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 8

    4. Background

    4.1 Self Help Groups

    Villages and slum dwellers are faced with problems related to poverty illiteracy, lack of

    skills, health care etc. These are problems that cannot be tackled individually but can be better

    solved through group efforts. Today these groups known as Self help groups have become the

    vehicle of change for the poor and marginalized. Self help group is a method of organizing the

    poor people and the marginalized to come together to solve their individual problem. A Self-

    Help Group (SHG) is a registered or unregistered group of micro entrepreneurs having

    homogenous social and economic backgrounds; voluntarily coming together to save regular

    small sums of money, mutually agreeing to contribute to a common fund and to meet their

    emergency needs on the basis of mutual help. The group members use collective wisdom

    and peer pressure to ensure proper end-use of credit and timely repayment. This system

    eliminates the need for collateral and is closely related to that of solidarity lending, widely used

    by microfinance institutions. To make the book-keeping simple enough to be handled by the

    members, flat interest rates are used for most loan calculations.

    The SHG method is used by the government, NGOs and others worldwide. The poor

    collect their savings and save it in banks. In return they receive easy access to loans with a small

    rate of interest to start their micro unit enterprise.

    Self employment is a significant step to have sustained incomes and remove the shackles

    of poverty. Programme for self-employment of the poor has been an important component of the

    antipoverty programmes implemented through government initiatives in the rural areas of India.

    Government has introduced an effective Self-Employment programme Swarnajayanti Gram

    Swarozgar, or SGSY This new programme has been launched from April 1999. This is a

    holistic programme covering all aspects of self employment such as organization of the poor in

    to self help groups, training, credit, technology, infrastructure and marketing. SGSY will be

    funded by the centre and the states in the ration of 75: 25. With the coming in to force of SGSY,

    the earlier programmes IRDP, TRYSEM, DWCRA, SITRA, GKY and MWS are no longer in

    operation.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    9/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 9

    4.2 NGO: Navjeet Community Health Centre

    Navjeet Community Centre is head quartered at Bandra West working for the betterment

    of people. The NGO is associated with the Holy Family Hospital and it works for SHGs, Mahila

    Mandal, Education, Community etc. The aim of the Navjeet Community Centre is empowerment

    of people in the community. Mission is to help people in their own small little way for the over

    their overall growth in life. They have a dedicated staff comprising of social workers and heath

    workers. Each person handles a particular region looking after the SHGs or Mahila Mandals in

    that region.

    The social workers and health workers visit the SHGs and Mahila Mandals every week

    to address their issues. They help them in their account keeping process, fine tune their

    businesses if they are involved in any and build a healthy rapport with them. Monthly staff

    meetings are held at the head office that is Bandra attended by social workers, health workers

    and Sister Kusum. The purpose of the meeting is to see where all the groups stand, whats the

    future plan and discuss the feasibility of the same. This process brings accountability to social

    workers and health workers. This NGO is attached to Holy Family Hospital, Bandra. Sister

    Kusum looks after the management of this NGO. This is a very active NGO, which is genuinely

    interested in making a difference in the society. The NGO holds training for the staff to better

    equip them to tools to facilitate their work. They undergo training like motivational training,

    leadership training etc.

    Through various educational programmes, leadership training, community organization

    and economic empowerment activities, women have been given the capacity to take up issues

    which are important to their lives, resulting in overall improvement in their status and a decline

    in domestic violence. The strength of the once neglected woman has thus been harnessed

    towards the overall development of the community,

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    10/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 10

    The NGO has flexible timings for their workers, at the start of the week they report theirweeks goals. The working environment is free and very friendly. Everyone has a freedom to

    voice their opinions and has the right to contribute to the NGOs workings. Navjeet Community

    health Centre provides integrated Health Care, Comprehensive Education and Community

    Development Projects to the rural and urban poor

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    11/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 11

    5.Project objectives and deliverablesAfter meeting around 10 15 SHGs (details of which are there in annexure 1) we

    identified 3 problems. All the SHGs are at different level of development, some are at a very

    nascent stage that is they have just formed the group and monthly contributing money for

    savings. But there were also SHGs who were doing really well example Sitara from Ujala SHG

    has her own mid day meal business, Kusum from Sahara SHG has bought 2 paper plate making

    machines using the loan sanctioned by BMC etc.

    Some SHGs were very motivated to do a business of their own, some were very

    organized keeping a track of their accounts and also have monthly report on their workings.

    Based on our visit and information from the NGO, Navjeet Community Centre we identified 3

    problems which need to be tackled.

    A comprehensive training module for all the SHGs. Every SHG is facing some problemor the other in their day to day working. Either they have low motivation level or

    unrefined business acumen or absence of group support etc. A lot of soft and hard skills

    are needed to be imparted to refine their business models. Since the needs of the SHGs

    are varied a systematic training module would be required to address these.

    Marketing strategy for Sahara SHG involved in paper plate making business. This SHGcomprises of 10 members and are involved in paper plate making business. They have the

    necessary man power and raw material but dont not able to market their product and sell

    in a profitable manner.

    Formation of SHG at Asangaon. Now the people in Asangaon have got very menialincome to survive on. Giving them a ray of hope by forming a SHG will be our endeavor

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    12/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 12

    6.Project scopeThe project is restricted to the 30 SHGs of Navjeet Community Health Centre surveyed

    by us. The training module will be built in consultation with the various stakeholders. Only 3

    training sessions will be held under our guidance rest will be taken forward by the social workers

    and health workers. The module will be comprehensive with respect to the types of training to be

    held for particular set of people and frequency of the same.

    Focus of the training module will be on

    These modules will help the SHGs carry out their businesses more effectivelyfrom operation point of view.

    Sensitize regarding various business opportunities that exist in the areas in whichthey operate

    Sensitize on opportunities that exist in scaling up the business. Effective utilization the loan amount Day to day accounts management and cash management

    The Navjeet empowerment programs is supported by the following 3 pillars

    For Sahara SHG we will be focusing mainly on developing marketing strategy for their

    business. We will be trying to bring in the same order size as it was previously servicing. Our

    focus is not to scale up the business but make it profitable with the current state. In the process

    we will also train the SHG leader so that she will be able to tackle similar problem in the future.

    1 26 Self help groups (SHGs)

    2 12 Mahila Mandals (MMs)

    3 Community Based Organisations (CBOs)

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    13/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 13

    Following bulletins will be our focus

    Understanding their business Cost and profit analysis Analysis of the market Securing an order for the SHG through effective marketing strategy

    At Asangaon business that is carried out is collecting leaves and selling them in localmarkets in Asangaon. The business faced with problem of very thin margins. The people who are

    involved in this business lack business acumen and are not cohesive as a group.

    Our only aim will be to get them together, try and form a SHG so that they can avail of

    the benefits of SHG. Focus will on

    Understanding their community Understanding the inter personal relations in their community Business structure analysis Encouraging them to form a group by pointing out the benefits of the same

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    14/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 14

    7.About the OrganizationMore than 30 years old Navjeet Community Health Centre provides opportunities of

    empowerment to children, women, youth and senior citizens. This centre an outreach of Holy

    Family Hospital has served poor slum communities since 1978. Navjeet projects include

    integrated health care, education, community development and empowerment of women.

    Navjeet targets slums of Bandra East and West, Khar, Santa Cruz, Govandi and

    Chembur. 2006 demographic survey showed that the per capita income is Rs. 1600. Navjeets

    core philosophy is to partner with the slum community to equip them with skills, knowledge, and

    access to information.

    Programs under Navjeet Community Health Centre are as follows:

    7.1 Comprehensive Health Care:

    The Navjeet mission is to build healthy individuals, families and communities within the

    constraints of a slum which typically, is a breeding ground for disease and social ills. Navjeet

    Health System is organized in a 3 tier system

    Primary At the doorstep Secondary - At the Navjeet Clinic Tertiary Referral to Holy Family Hospital

    Providing primary care community health worker (CHW) forms backbone of the system.

    Extensive training has been imparted to 200 CHWs who visit 150 homes per month.

    Other initiatives under the health care system are

    Health Education: Sessions are held in the slums, focusing on the environment.The CHW checks implementation of healthy lifestyle by the families.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    15/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 15

    Under fives: Is a particularly vulnerable age and is given special attention byNavjeet Community health centre. CHWs monitor weight and health of the

    under-5s in various areas and certify them as Grade A, Grade I, II and III stages of

    malnutrition, and take remedial measures.

    Navjeet Weekly Clinic: Children are immunized. There is also an Ante-Natalclinic which provides specialized care to mothers-to-be.

    Referral Care: Poor patients can avail of laboratory investigations at discountedrates, and if required, for in-patient treatment.

    Health insurance: On Women's Day 2005, Navjeet launched Swastha Surakshaa low-premium health insurance scheme to make expensive treatments accessible

    to the poor.

    Special care for TB patients, Malnourished, AIDS/HIV: Navjeet continues in itsmission in helping the poor from our target groups who are suffering from the

    scourge of T.B. About 25-30 patients are treated yearly.

    7.2 Integrated Education

    Navjeet has championed the cause of Universal, Value-Based, All-round Education

    through various initiatives to give children in poverty a step up to equal opportunities with the

    better privileged. The program is carried out through pre-school centers Early Childhood

    Education Centers/Balwadis for children in 3-5 years age groups. 6-15 year olds attend BMC

    (municipal) schools which have been adopted by Navjeet, and Coaching Classes. Youth in the

    age group 16-25 attend educational and vocational skills development programs.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    16/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 16

    Various initiatives taken up:

    Balwadis: The pre- school units popularly called Balwadis were started forchildren from poor families living in the slums. These Balwadis were started to

    inculcate the need of early education so as to prepare them for admission in to

    formal schools. Nine ECECs cater to 230 children.

    BMC schools: Navjeet has partnered with the Government in this major initiative,by adopting 5 BMC Schools, where 665 children from our target slums areeducated. Regular teachers and supplementary teachers are provided to BMC

    schools to improve educational standards of children. Teachers are given regular

    training to update their knowledge. School accessories are given to the children.

    Children of 4th and 7th Std were also tutored for scholarship examinations.

    Coaching Class: 3 Coaching Classes tutor 396 children. In these classes, childrenare helped to revise their lessons and complete their homework.

    Umang (Girl Child Project): In October 2005, Navjeet inaugurated Umang -Hope for a better future - with a group of young girls. 50 girls meet regularly

    for confidence building exercises on Self Image, Health, Personality Development

    and Communication Skills.

    Football for street children: 25 children regularly attend the weekly footballtraining. The Challengers, has 12 to 14 year olds, whereas the Voyagers has 15-17

    year olds.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    17/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 17

    7.3 Womens empowerment

    Under the care and guidance of Navjeet, there are 12 Mahila Mandals and 26

    SHGs spread over Bandra and Chembur. This translates into a total of 340 women who

    participate in this programme.

    Mahila Mandal: Several women from a slum join together to form a MahilaMandal to proactively solve the many peculiar problems and injustices that they

    face.

    Self Help Groups: The need for augmenting family income was expressed bymost women who came in touch with Navjeet team. Presently, Navjeet organizes

    skill training programs for production of household articles, detergents, flower

    making, tailoring, greeting cards and jewelery.

    Sui & Dhaga Tailoring the future: Regular sewing classes are held thrice aweek. Preparation of Eco-friendly cloth bags and purses for a variety of purposes

    is an activity with high potential for income generation. Navjeet collaborates with

    an Italian NGO, Internationale Bouwoede Organization (IBO) on this project.

    IBO volunteers train the ladies in design, quality control and marketing.

    Pravah Counseling Committee: Women living in slums are at much higher risk ofphysical and psychological abuse. In order to support and help women cope with

    domestic violence, the Pravah Counseling Committee (PCC) was set up. 18

    women were trained as para-counsellors with the support of Dilaasa, a branch of

    the NGO, CEHAT. Four para-counsellors formed the core team of PCC.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    18/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 18

    Utkarsh Rural outreach

    The Katkaris, primitive tribals, are on the brink of extinction. Navjeet has joined hands

    with Deenabandhu Charitable Trust, to reach out to the Katkaris and other tribals in Asangaon,

    Thane. Navjeet's plan is to uplift the lives of the Katkaris through Agriculture, Water harvesting,

    Education and Health Care and Community Development programs.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    19/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 19

    8.Study of SHGs8.1 Observations:

    The SHGs at Bandra East and West & Asangaon were studied by us for the purpose of

    this training module. A comprehensive survey was prepared as an input for the statistical

    analysis. The SHGs at Navjeet Community Health Centre consists of 10 20 women staying at

    the same locality having few means to earn their income. Their sole aim is to find a way to build

    their savings and contribute in their own little way to income generation of the family.

    The members make use of the SHG money to meet various household expenses or even

    to start their own business. The survey questionnaire and survey results are given in Annexure 2.

    Following are our observations:

    Each SHG comprises of minimum 10 to maximum 20 women who stays in thesame locality

    Average number of businesses per SHG is 2 3. SHGs involved in businesses have active members between 2 4 maximum.

    There are exceptions of 2 SHG wherein all the members are involved in the

    business.

    The activeness of women varies across the group. Example SHG Annapurna hasall active members and they support each other in their business. Annapurna

    SHG is an enterprising SHG. Whereas SHG Poornima consists of only passive

    members. None of them are involved in any business.

    Supporting and team building skills is also not a common characteristic in SHGs.For example Sahara SHG is an excellent example of team building skills. They

    all are involved in one business and are working towards one common goal of

    bringing benefits for the entire group as a whole. But Sahara SHG is more of an

    exception than a norm. Urban SHGs are not characterized by the supportive

    attitude that is prevalent in rural SHGs.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    20/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 20

    Most of the women enter into an SHG to inculcate the habit of saving. Theydont have an ambition to start their own business neither are they willing to join

    the other women in their businesses.

    Most of the women are very shy and not proactive. The motivational level across the SHG is very low. They dont believe in

    themselves to carry out a business successfully.

    Lack of business ideas. There are few SHGs who are willing to do business butlack in idea generation.

    The attendance level in the monthly meetings held by the leader is quiet goodexcept for few SHGs

    Accounting keep practices is restricted to recordings of monthly collection andinterest and principle repayment in case of any loan availed

    Most of the SHGs within one or 2 years of existence have got into some form ofbusinesses

    On an average only one or two literate is available per SHG Commitment level varies across the groups The scale of the business is at a pretty low level except for a few like Mid Day

    Meal, Canteen and Paper Plate making businesses. Rest all are either not scalable

    or are cyclical in nature or the members of the SHGs are not willing to scale up

    the business as that would mean more investment of time, energy and money and

    they are happy the way things are

    The aspirational element is very low amongst the group. They are happy with thestate of affairs and have no big dreams set for themselves and their business

    They are all willing to undergo training if the benefits of the same are pointed outto them.

    All the women are housewives hence they juggle both house work as well asbusiness related work. Family and house work is one of the hindrances in scaling

    up the business or in starting their own venture.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    21/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 21

    The husbands are supportive in most of the SHGs. In fact in few SHGs thespouses are also involved in the business.

    The women fall in the age bracket of 25 60 years. Almost all are married. Access to loans to fund their requirements as far as business is concerned is not

    an issue.

    8.2 Problem and Challenges

    Based on these observations we defined the problems and challenges faced by us in

    formulating the training module:

    Each SHG is at a different development phase. The needs of the SHG depend on the development phase they are in. Giving straight jacket training to all SHGs will not solve the purpose as the

    requirements vary from SHG to SHG.

    The willingness to attend this training is also varied. Some SHG find it as aburden on their already pressed for time schedule whereas others are super

    enthusiastic to learn more tools.

    The skill sets of the SHG and the requirements of the same are not definite for allthe SHGs as a whole.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    22/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 22

    8.3 Our Approach

    The development of training modules:

    The procedure followed for the grouping of the SHGs was as follows:

    8.3.1. Field visits and effective SHG parameters defined:

    In the first few weeks, we visited several SHGs that were operating under theguidance of Navjeet community Health Centre.

    During these field visits, we mainly focused on the businesses that were beingcarried out by these SHGs.

    After 2-3 visits; we identified the basic parameters on which we can rate thesebusinesses. These were mostly the subjective parameters like leadership level,

    enthusiasm of the group and willingness to expand. There were also some

    quantitative parameters like the number of businesses that the groups were doing

    and the no of active people.

    The purpose of this grading was to understand the stage of development of theseSHGs and to be able to identify the specific needs of these SHGs which need to

    be looked into.

    The parameters that were included: Number of members Active members: The members actually involved in the business Number of businesses Demand level: The level of demand for the business:-Cyclical, seasonal or

    intermittent

    Motivation level Leadership level: Strong and inspiring leadership External loan management: Availing and using external loans Scale of business Years into operation

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    23/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 23

    Level of bonding Internal loans generated Book keeping process General Business Knowledge Level of enthusiasm Business involvement Scope Expansion: Readiness to expand into new businesses Scale Expansion: Readiness to scale up the business model

    There were several other parameters that were considered but afterwards filteredout.

    When we visited the SHGs, we asked them questions regarding their businessmodel and their demand levels and general selling practices.

    We tried to glean information regarding the above parameters from theirresponses. And rated these parameters.

    After we had developed a comprehensive database of different SHGs, we decidedto use statistical tools to identify differences and similarities in different SHGs

    which can be leveraged in training them in the future.

    8.3.2. Application of statistical tools:

    The data was subjected to cluster analysis and tentative groups were formed:

    Case Processing Summarya

    CasesValid Missing Total

    N Percent N Percent N Percent

    30 100.0 0 .0 30 100.0

    a. Average Linkage (Between Groups)

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    24/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 24

    Agglomeration Schedule

    Stag

    e

    Cluster Combined Coefficien

    ts

    Stage Cluster First

    Appears

    Next

    Stage

    Cluster

    1

    Cluster

    2

    Cluster 1 Cluster 2

    1 21 24 1.000 0 0 3

    2 16 17 1.000 0 0 15

    3 21 29 2.500 1 0 6

    4 14 15 4.000 0 0 8

    5 27 28 5.000 0 0 16

    6 20 21 6.000 0 3 10

    7 5 13 6.000 0 0 14

    8 14 25 7.000 4 0 16

    9 6 18 7.000 0 0 11

    10 19 20 8.500 0 6 13

    11 6 7 8.500 9 0 17

    12 22 23 11.000 0 0 19

    13 19 30 11.400 10 0 15

    14 5 12 14.000 7 0 18

    15 16 19 14.167 2 13 20

    16 14 27 15.167 8 5 20

    17 3 6 17.000 0 11 19

    18 5 26 20.333 14 0 21

    19 3 22 23.250 17 12 21

    20 14 16 27.250 16 15 23

    21 3 5 29.917 19 18 23

    22 9 11 33.000 0 0 24

    23 3 14 41.485 21 20 29

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    25/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 25

    Cluster Membership

    Case 5

    Clusters

    4

    Clusters

    1 1 1

    2 2 2

    3 3 3

    4 2 2

    5 3 3

    6 3 3

    7 3 3

    8 4 1

    9 5 4

    10 5 4

    11 5 4

    12 3 3

    13 3 3

    14 3 3

    15 3 3

    16 3 3

    17 3 3

    18 3 3

    19 3 3

    20 3 3

    24 9 10 52.500 22 0 27

    25 2 4 102.000 0 0 27

    26 1 8 106.000 0 0 28

    27 2 9 122.000 25 24 28

    28 1 2 143.000 26 27 29

    29 1 3 179.522 28 23 0

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    26/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 26

    21 3 3

    22 3 3

    23 3 3

    24 3 3

    25 3 3

    26 3 3

    27 3 3

    28 3 3

    29 3 3

    30 3 3

    Cluster membership roughly identifies the groups in the data that is available with us. We can

    see that most of the SHGs belong to the group 3 while there are limited members in other groups.

    8.3.3. Identifying the distinguishing parameters:

    The next task was to identify the parameters that were important for distinguishing among

    different SHGs. Identification of these parameters would help us in segregating the SHGs for

    different requirements like training etc.

    The statistical tool that was used for this purpose was multiple discriminate analyses. And the

    groups that were identified in the cluster analysis were used as grouping variable.

    Analysis Case Processing Summary

    Unweighted Cases N Percent

    Valid 30 100.0

    Exclude

    d

    Missing or out-of-

    range group codes

    0 .0

    At least one missing

    discriminating variable

    0 .0

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    27/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 27

    Both missing or out-

    of-range group codes

    and at least one

    missing discriminating

    variable

    0 .0

    Total 0 .0

    Total 30 100.0

    Tests of Equality of Group Means

    Wilks'

    Lambda

    F df1 df2 Sig.

    leadership .179 28.656 4 25 .000

    extloan .159 33.167 4 25 .000

    scale .689 2.826 4 25 .046

    years .562 4.876 4 25 .005

    bonding .446 7.751 4 25 .000

    intloans .310 13.880 4 25 .000

    books .676 2.998 4 25 .038

    business_know .152 34.782 4 25 .000

    enthusiasm .235 20.400 4 25 .000

    involvement .169 30.637 4 25 .000

    scope_Expansio

    n

    .397 9.491 4 25 .000

    scale_expansion .130 41.782 4 25 .000

    members .552 5.070 4 25 .004

    active_members .149 35.563 4 25 .000

    businesses .868 .954 4 25 .450

    demand .320 13.263 4 25 .000

    motivation .245 19.271 4 25 .000

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    28/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 28

    From the above table, we can see that the parameters that are important for the discrimination

    among the groups are almost all except for book keeping which was moderate among all the

    groups and the scale of the business which was exceptionally high only in one or two groups.

    The various groups that could be formed were distributed as follows:

    Wilks' Lambda

    Test of

    Function(

    s)

    Wilks'

    Lambda

    Chi-

    square

    df Sig.

    1 through

    4

    .000 203.507 32 .000

    2 through

    4

    .005 117.864 21 .000

    3 through

    4

    .154 42.115 12 .000

    4 .622 10.690 5 .058

    Functions at Group Centroids

    Grou

    ps

    Function

    1 2 3 4

    1.00 -6.135 13.469 7.104 -.378

    2.00 13.750 12.565 -2.201 -.284

    3.00 1.084 -2.400 .181 -.079

    4.00 -2.034 3.279 -.144 3.795

    5.00 -14.751 4.439 -2.244 -.343

    Un standardized canonical discriminant

    functions evaluated at group means

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    29/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 29

    Classification Function Coefficients

    Groups

    1.00 2.00 3.00 4.00 5.00

    leadership -17.693 -36.671 1.163 1.717 42.339

    extloan 41.301 32.925 6.052 20.821 36.124

    enthusiasm -99.725 92.883 -6.733 -30.491 -

    161.840

    involvement 119.088 -

    148.136

    8.955 42.282 199.058

    scope_Expansio

    n

    19.608 20.394 3.701 12.842 1.684

    active_members 21.293 24.725 1.402 6.084 1.948

    businesses -20.492 -14.371 -.712 -6.105 -9.807

    demand -33.102 38.528 -6.464 -24.412 -74.243

    (Constant) -

    221.428

    -

    222.333

    -7.437 -59.600 -

    190.405

    Fisher's linear discriminant functions

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    30/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 30

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    31/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 31

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    32/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 32

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    33/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 33

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    34/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 34

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    35/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 35

    The results show that group 1 and group 5 are quite close on the canonical function map,

    similarly groups 4 and 3 are close.

    We can identify the characteristics of these groups by evaluating the canonical functions:

    Function 1:

    Functions at Group Centroids

    Grou

    ps

    Function

    1 2 3 4

    1.00 -48.933 17.131 13.467 .003

    2.00 63.523 15.353 -1.487 -.600

    3.00 2.298 -3.184 .483 -.178

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    36/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 36

    4.00 -4.881 3.315 -2.314 8.283

    5.00 -42.030 7.358 -6.432 -1.001

    Un standardized canonical discriminant

    functions evaluated at group means

    Standardized Canonical Discriminant Function

    Coefficients

    Function

    1 2 3 4

    Members -.153 .152 .101 1.003

    active_members 4.606 2.387 .436 -.535

    Businesses -1.154 -2.425 .135 .334

    Demand -4.248 2.307 4.381 .835

    Motivation -8.638 -2.135 2.943 -.576

    Leadership 8.314 -.578 -5.966 .537

    Extloan 2.436 .722 -1.113 -.133

    Scale .389 .565 .758 -.784

    Years .386 -1.307 .542 -.981

    Bonding 4.608 2.273 -.478 -.426

    Intloans 8.020 1.385 -2.419 -.457

    Books -6.216 -2.180 .849 .221

    business_know -9.751 -.130 2.028 .454

    Enthusiasm 20.611 1.250 .498 2.837

    Involvement -23.015 -1.845 -.571 -2.619

    scope_Expansio

    n

    6.871 -.204 -1.110 .703

    scale_expansion -2.968 .591 .658 .261

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    37/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 37

    8.3.4 Analysis of the functions:

    Group 1 and Groups 5:

    Rank high on function 2 and low on function 1:

    This implies good business scale in both these groups from function parameters. This is because the parameters such as business knowledge and involvement are

    highly negative in function 1. Hence lower value of function 1 implies advanced

    business scale.

    The parameters like motivation and business knowledge have lower negativemagnitude for function 2. Hence the higher value for function 2 implies advanced

    business scale.

    Group 3 and Group 4:

    Rank low on function 2 and high on function 1:

    This indicates that business is still in premature stage. Similar analysis proves that the businesses for this group are in premature stage.

    Group 2:

    This group has distinct characteristics. This group has good business knowledgebut they lack the will to expand. This group is quite distinct from the rest of the

    groups.

    Hence the characteristics of these different groups formed after Multiple Discriminant Analysis

    are as follows:

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    38/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 38

    8.3.5 Group Characteristics:

    Group 1: Ujala

    Positives:

    Very good business knowledge High motivation level Excellent leadership Good involvement and enthusiasm Good external loan management Good internal loan generation Advanced business scale Ready for expansion

    Scope of training and improvement:

    Book keeping and accounting specially cash managementTraining:

    The accounting training (Training 2 ) was designed for this purpose and cashmanagement was stressed upon in that session

    The future training can focus on cash management The group is very much efficient in business operations and training for the same

    wont be necessary.

    Group 2: Sai Sagar, Annapurna

    Positives:

    Sound Business knowledge Involvement of the group is good External loan management is sound

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    39/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 39

    Improvement points:

    Low desire for expansion Not a very stable demand level Moderate enthusiasm

    Training:

    Motivation training can be helpful Idea generation Marketing These issues were addressed to some extent in the first and second training

    sessions which were conducted for business and motivation

    Group 3:

    Positives:

    Most of the SHGs in this group are in the formative stage and are yet tocompletely scale up their operations

    Improvement points:

    The general business sense needs to enhanced

    Training:

    The training for business skills need to be arranged Also the groups can be trained in selling strategies because most of the SHGs in

    this group are not able to find markets or adequate selling points.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    40/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 40

    Group 4 ( Kripa):

    Positives:

    This group has sound idea generation skills but implementation needs to beimproved

    Willingness to expand both scope and scale expansion Openness to ideas

    Improvement Points:

    Not being able to find markets Implementation problems

    Training:

    The training in business skills and also loan management can be helpful for thisgroup.

    The group can also be given training specific to the business that they arepursuing

    Group 5:

    Positives:

    Good business knowledge Advanced business operation

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    41/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 41

    Good external and internal loan management

    High involvement Advanced business scale

    Improvement points:

    Marketing acumen Demand level stability

    Training:

    The training regarding selling strategy will be helpful Training them to find markets can prove helpful because these groups have a

    strong hold over the operational aspects of the business

    Difference between Group1 and Group 5:

    As we can see from the canonical map, the groups 1 and 5 are quite close to each other.

    They differ only in the demand stability of the business. Hence the operational aspects ofthese two groups are on the same level.

    Group 3 and Group 4:

    Both these groups have businesses in the nascent stage and hence operation training forthese groups can be similar.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    42/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 42

    8.3.6 Summary:

    Group

    Number

    as per the

    MDA

    Prominent

    SHGs

    within this

    group

    Characteristics Improvements

    possible

    Training

    Session

    Our

    Rating

    On a scale

    of 10

    1 Ujala Strong

    motivation

    level, leadership

    and

    involvement;

    Sound business

    knowledge

    Cash

    management

    and accounting

    Cash

    Management

    and accounting

    9

    2 Sai Sagar,

    Annapurna

    Sound loan

    management

    and business

    knowledge

    Demand level

    and not very

    willing to

    expand

    Willingness to

    expand and

    scale up the

    business has to

    be there.

    Motivation

    training can be

    helpful

    7

    3 Most of the

    SHGs

    having

    small

    businesses

    Book keeping is

    moderate

    Business skills

    need to be

    enhanced and

    market finding

    Basic business

    trainings

    5

    4 Kripa Idea generation Business Business 6

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    43/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 43

    is good implementation

    and selling

    strategies need

    to improve

    implementation

    training, selling

    strategies

    5 Roshini,

    Sahara, Jai

    Bhawani

    Excellent

    business sense

    and strong

    involvement

    Some demand

    stability is

    required

    Selling

    strategies and

    accounting

    9

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    44/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 44

    9 Implementation: Training Sessions

    9.1 Training One:

    To design the module we held 2 training sessions to see how well received they are. Aim

    was to hold some training sessions to get a healthy feedback from the women themselves. The

    first training was on motivation which was lacking in almost every SHG. The women lack self

    confidence and will to start their own business. Though there are few women who have been

    successful in their venture but inter SHG interaction is minimal because of which such success

    stories are not heard off.

    The women of different SHGs rarely interact so they dont know what other SHGs are up

    to. How they are fairing and how they are managing their SHGs. To hit this communication gap

    we selected 6 -7 women who are doing well for themselves to narrate their success stories. This

    way women will get to know about people like themselves doing well and also will be kind of

    like an inspiration to start with an idea of their own.

    For speakers we chose:

    Sitara:Mid day meal business

    Kusum:Paper Plate making business

    Surekha:Canteen business

    Arifa:Sari business

    Gita:Tailoring business

    Maya:Sari business

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    45/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 45

    Sunita:Candle making business

    The speakers were welcomed on the dias with a gift and were given special treatment.

    The idea was to make other women see that if they do good work and are committed they will

    also be recognized in the same way all they need is to stay motivated. All the speakers have

    started from scratch and have faced a lot of hardships to reach this level.

    Sitara:

    Sitara runs the mid day meal business. She has the support of her husband and three other

    women in her SHG. She has been doing business since the last 10 years and is also one of the

    health workers at Navjeet Community Health Centre

    Her unique quality being her enthusiasm for everything, because of which she never

    gives up on anything. She has toiled hard to get the papers approved for various tenders for her

    mid day meal business, approval to start this business from BMC etc.

    Even now she faces a lot of trouble when it comes to collecting money from BMC,getting all the bills approved from various schools, cash management etc.

    Kusum:

    Kusum like Sitara is one of the health workers at Navjeet Community Health Centre. She

    is the leader of Sahara SHG. Her SHG is involved in paper plate making business. She has got a

    loan of 1.5 Lakh from BMC. She has bought 2 paper plate making machine. The entire SHG is

    involved in this business.

    Previously women of this group were involved in small business like Agarbatti, candles

    etc. Then later on they decided they would like to scale up the business and thats how they got

    into paper plate making business.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    46/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 46

    Surekha:

    Surekha and her team member handle the food business at Holy Family Hospital canteen.

    The canteen business is handled by women belonging to 2 3 SHGs. The business is handled

    efficiently and the commitment level of the women is very high.

    Arifa:

    Arifa is doing very well in the sari business. She gets small loans from CITI bank,

    Navjeet Community Health Centre and BMC for her business.

    She gets the saris from Surat and sells to ferry wallas at her locality. She makes a profit

    of Rs 20 - Rs 25 per sari.

    Gita:

    Gita got tailoring training at Navjeet Community Health Centre. After that she has been

    making clothes for the orders that Navjeet Community Health Centre gets from an Italian NGO,

    Internationale Bouwoede Organization (IBO).

    The order coming from the Italian NGO is not constant but she is making a profit of Rs

    100 per day on an average.

    Maya:

    Maya belongs to Roshini SHG and does sari business. She also gets the saris from Surat

    but sells it in her locality only. She is the only one who is doing sari business in her locality

    because of which she had very good demand from her locality that is Bandra East.

    Her husband is supportive and accompanies her to Surat twice a month. She has availed

    of loans from Navjeet Community Health Centre to run her business smoothly.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    47/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 47

    Sunita:

    Sunita is the leader of Sai Sagar SHG. All the women in this SHG is involved in the

    candle making business. They sell these candles at Mount Mary. The number of candles sold by

    each of them depends upon their own convenience.

    The business is cyclical and faces a surge in demand during festive times.

    The schedule for the first training:

    Serial No. Timing

    1 3:30 3:35 pm Prayer

    2 3:35 3:40 pm Introduction

    3 3:40 3:50 pm Welcome all the speakers to the dais

    4 3:50 4:00 pm Speaker Sitara Mid Day Meal

    5 4:00 4:10 pm Speaker Kusum Paper Plate

    6 4:10 4:20 pm Speaker Surekha Canteen

    7 4:20 4:30 pm Speaker Arifa - Sari

    8 4:30 4:40 pm Speaker Gita Tailoring

    9 4:40 4:50 pm Speaker Maya Sari business

    10 4:50 5:00 pm Speaker Sunita Candle Business

    11 5:00 5:10 pm Shabeena

    11 5:10 5:15 pm Conclusion by giving away the gifts

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    48/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 48

    9.2 Training Two:

    During our field visit we had observed that none of SHGs follow any book keeping

    policies. They just make a record of the contributions made by the women every month and the

    loan repayment.

    Even the women who are doing their business dont know the actual profit made by them.

    There way of working is that do business such that they are at least pay off the interest on loan.

    The problems that were identified are:

    Identification of various costs involved in their business was missing Nobody knew the actual profit made by them Cash management was poor Were not able to identify problems in their business as they were unaware of

    various factors involved in their business.

    Objectives of the training:

    Familiarize them to accounting cost What are the costs to be considered and nature of the costs (fixed of variable) Accounting period to be considered

    Pointers to be covered during the training session:

    Introduction to revenue and costs Types of costs raw material (V), labor (V), transportation (F), rent (F) and

    electricity costs (F)

    Treatment of costs over operating cycles Treatment of interests

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    49/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 49

    If the above points are clear then relation between profit andvariable costs will be introduced

    To further explain the above points following examples will be taken up which are

    relevant to them:

    Paper plate making business: First two points can be illustrated by this example Mid day meal : Perfect example to explain credit terms Grocery shop: To explain inventory and cash management. And re touch upon the

    all the points to clear the picture

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    50/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 50

    10. Analysis of Sahara SHG - Chembur

    10.1 Introduction

    Sahara SHG comprises of 10 women belonging to the Chembur locality. The SHG was

    formed in 2008. Initially all the women were involved in small businesses like incense sticks,

    candles etc. They themselves used to make the candles and sell in their locality. They had very

    low margins for these products.

    Kusum is the leader of this SHG. She is the most pro active in this SHG. The group meets

    monthly to discuss future plans and see what all options are available for them. Each member

    contributes Rs 100 per month.

    Due to the low margins involved in their previous initiatives they decided to pull in their

    efforts and start a combined business. Kusum got the inspiration of paper plate making business

    from one of the BMC schools that she had visited once. Out their few people were involved in

    making these plates and they gave her the necessary information.

    With the help of Navjeet Community Health Centre she secured a loan of 1.5 lakh with 50%subsidy from the government. With this loan amount the SHG bought two machines of Rs

    20,000 each. They have the rented the place that Navjeet Community Health Centre own in their

    locality to use as their work place.

    When they bought machines from Krupa Ltd. they entered into an agreement with them.

    Krupa supplies them all the raw materials free of cost and buys 100 plates from them at Rs 10.

    The order size depends on the capacity of the women.

    The women have to make the plates and take it to Badlapur, the place where Krupa is

    located. Six women of Sahara SHG are involved in this business. Four women help in making

    the plates and two women handle all the logistics related issues. Sometimes even the spouses

    come and do the plates.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    51/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 51

    Its been four month since they have bought the machines. As if now Kusum doesnt pay anysalary but distributes any profit equally amongst the six of them. The place has a monthly rent of

    1000 and electricity bill goes up to Rs 500.

    Now Krupa is demanding money for the raw material that they supply and want the Sahara

    SHG to find their own market. Even if the SHG pays for the raw material Krupa is not ready to

    increase the selling price from Rs 10 per 100 plates.

    With the current expertise the women are able to make 2000 to 2500 plates per day. The

    market rate for paper plates range from Rs 13 to Rs. 12 per 50 plates.

    The set of problems identified are:

    Marketing of their product is non existent Their approach for costing is wrong. They dont take into consideration the electricity

    bill, rent and labor charges.

    Since they arent aware of their cost structure they are not able to find out the figurethe price they should quote per plate.

    The objective:

    To find the right market for the Sahara SHG by first indentifying the costs involvedand then doing a market research

    The several costs revenues involved in the business are:

    Rent: Rs 1000 per month Loan costs Rs 3125 per month Electricity Rs 500 per month with both machines working Raw material costs Rs 5 per 300 plates Logistics costs is Rs 200 per 8000 plates Sold at Rs 10 per 100 plates

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    52/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 52

    The costing of the plates is as follows:

    Costing of the paper plates

    Number of plates produced per

    month 63750

    Variable costs

    Raw material cost( Paper cost) 1062.5

    Logistics cost 1593.75

    Total variable 2656.25

    Fixed costs

    salaries

    Interest 3125

    Rent 1000

    Electricity 500

    Total Fixed 4625

    Total cost 7281.25

    Sales 6375Net Profit -906.25

    Currently with the Krupa order the SHG is making loss. It is able to make the monthly

    payments for the loan. But rent and other costs are not being realized from this business.

    To make it a profitable venture either Sahara SHG will have to reduce the cost or increase

    their revenues. Raw material costs will only increase as currently they are procuring it at no

    costs. Rent, monthly installments for the loan and electricity bills are fixed costs which cant be

    done away with.

    Labor costs will increase because eventually women will have to pay the salary they deserve.

    So over all the costs cant be reduced any further.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    53/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 53

    So in order to make profit the selling price has to go up. This would mean finding new

    market for the paper plates.

    10.2 Solution:

    1. To find the costs per plate hence minimum price that can be quoted per plate to makeprofit:

    The total cost that is fixed costs and variable costs for 63750 plates is 7281.25 Rs.

    Thus the costs per plate come out to be Rs. 8.8. Now this is excluding labor costs, if that

    is also added then the costs will range from Rs 9 to Rs 12.

    So to be profitable the minimum costs to be quoted will work out to be Rs 13.

    Accepting an order below this price will be a loss making order. Thus under the Krupa

    order Sahara SHG is making a loss of 906.25 Rs as the per plate costs is more than the

    selling price of a plate. Hence the costs are not getting recovered from the revenues

    generated through the sale of plates.

    2. Next to figure out the value chain for paper plates:

    Previously Sahara SHG was dealing with a trading company. This trading

    company that is Krupa Ltd. used to source paper plates from numerous SHGs and small

    groups who have very less bargaining power, at very low rates. In turn the trading

    company sells to distributors at higher price difference being their margin, eventually

    reaching direct customers.

    Krupa Ltd. knew they were the only customers for Sahara SHG hence they were

    not willing to increase the selling price. The market rate for direct consumer for paper

    plates are Rs 13 per 50 plates that is Rs 26 per 100 plates.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    54/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 54

    If Sahara SHG wants to get higher price for their products then they need to climb

    up the value chain. Right now they are at level 1 as shown in the figure below & Krupa

    Ltd. is at level 2.

    Distribution System of Paper Plates

    To find a market for the paper plates, we first went and spoke to the direct

    customers like small retail shops, sandwich wallas, Pani Puri stalls etc. We found the rate

    at which these people procure paper plate. The existing market rate for the small shopslike sandwich wallas, Pani Puri stalls etc is Rs 12 - 13 per 50 plates.

    From these people we got the contact number of some distributors. Now these

    distributors procure the plates from various sources at the rate of Rs 9.5 -10 for 50 plates

    that is Rs 19 -20 per 100 plates

    Direct Customer

    SHG involved

    in paper plate

    business

    Small Groups SHGs

    Trading Company

    Distributor

    Level 1

    Level 2

    Level 3

    Level 4

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    55/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 55

    Now if can push the SHG up the value chain by directly selling to the distributors

    they can sell at Rs 19 20 for 100 plates thus gaining 9 to 10 Rs on every 100 plates.

    This price increase will cover all their costs even labor costs, even after paying for

    the all the costs they will still be able to make some profit. Thus we went and spoke to

    distributor at Khar market, and we got a deal of Rs 20 per 100 plates.

    The distributor is ready to buy 6000 plates every day for Rs 20 per 100 plates.

    With this improved pricing the profit made is as follows:

    Costing of the paper plates

    Number of plates produced permonth 63750

    Variable costs

    Raw material cost( Paper cost) 1062.5

    Logistics cost 1593.75

    Total variable 2656.25

    Fixed costs

    salaries

    Interest 3125Rent 1000

    Electrcity 500

    Total Fixed 4625

    Total cost 7281.25

    Sales 12750

    Net Profit 5468.75

    Thus with this order Sahara SHG can possibly make a profit of Rs 5468.75 per

    month. This profit is made after paying for interest expense, rent, electricity bills, raw

    materials and logistics costs.

    In the above statement labor costs has not been included and logistics costs we

    have still considered as Rs 200 per 8000 plates. But this costs will go down to Rs 30 per

    6000 plates. This because of the convenience of travel between Chembur and Khar via

    train which reduced the time spent and also the cost of travelling.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    56/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 56

    Distribution System of Sahara SHG after securing the Khar Order

    Sahara SHG

    Distributor

    Pani Puri Stalls Sandwich Wallas Small retail shops

    or direct customers

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    57/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 57

    11 Asangaon

    The Katkaris, primitive tribals, are on the brink of extinction. Navjeet has joined hands

    with Deenabandhu Charitable Trust, to reach out to the Katkaris and other tribals in Asangaon,

    Thane. Navjeet's plan is to uplift the lives of the Katkaris through Agriculture, Water harvesting,

    Education and Health Care and Community Development programs.

    Our observations on these tribal units:

    Very back ward and dont have a steady means to earn their income

    Uneducated No skills acquired so far Unity amongst the people is very less Not ready to fight for their rights Even children are not sent to schools for education No guarantee even of meals On an average a village consist of 7 8 families The men these household drink a lot Accountability is nil when it comes to these people They have no hopes of their conditions improving They are involved in small business like collecting leaves, growing vegetable if

    land available

    All of them do business individually because of which they have very lessbargaining power

    they are characterized by complex social and political relationsOur focus was on a village in Asangaon comprising of Katkari tribe. The village had 6

    families having on an average 2 kids per family. The women were involved in household work

    and help their spouses in collecting leaves and selling in to the middle man at the station who in

    turn sell it at Dadar.

    Each family sells the leaves individually because of which they have very less bargaining

    power. They dont directly at Dadar station because of amount of traveling involved.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    58/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 58

    The people in this village are uneducated and dont send their kids to schools. These

    families are yet not recognized under the BPL scheme of government because unfortunately they

    were missed when the survey was held

    The unity is missing amongst the members of this village. They have very few dreams for

    themselves and dont think that anyone can change their fortunes. There is a mental barrier in

    making a progress.

    When we visited for the first time there was only one family rest of them had gone to find

    some work. This family was the only one to receive us enthusiastically. They told us even if they

    wanted to they would not be able to get all the families together.

    The men in this village squander all the money on drinks and dont manage any family

    affairs. They dont trust each other enough to work together.

    Because of the paucity of time all we could do was to get them together and hold a

    meeting on the benefits of doing business together. We told them the opportunities available to

    them if only they were ready to take some initiatives

    The work will be taken forward by Madhav and Jayant. They will first build rapport with

    them and try to gain their trust. And slowly in phased manner they will introduce new initiatives

    to improve their condition.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    59/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 59

    12 Outcomes

    The training module has been successfully developed and explained to Navjeet Community

    Health Centre. The module has been designed such that the social workers at Navjeet can take it

    forward once after the DOCC project gets over. Two training sessions were help as a pilot run to

    see how it has to be conducted and what all things to be taken care of.

    The training module and all its parameters are backed by proper statistical analysis hence we

    have tried our level best to avoid uncertainty of the solution. The training module has taken careof the needs and requirements of all the SHGs and individual treatment has been given to every

    SHG.

    For Sahara SHG we have been successful in finding the right market. We have made the

    SHG climb up the value chain and hence are able to demand more margins. The acquisition of

    the order from a distributor at Khar market will help SHG register profit in the coming month.

    Sahara SHG now is well aware of all the cost elements involved in their business and is in a

    better position to negotiate with potential customers. The SHG leader is more proactive now that

    she knows what is expected out of her. The order has also reduced the transportation costs for

    SHG.

    At Asangaon the people are very backward and they need to be sensitized about the benefits

    of forming a group. We had approached an adivasi village which had 8 families living. We were

    successful in bringing these people together and convey a meeting which can pose as a building

    block for future endeavors.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    60/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 60

    13 Conclusions

    Navjeet Community Health Centre believes in empowerment of people and this mission

    has been facilitated by their innumerable programs. Dedicated staff and passion to make a

    difference in the society has driven their growth since 1978.

    Navjeet is helping the poor in every way possible. Our project focus was on one vertical

    at Navjeet, Women empowerment. Navjeet has 26 SHGs under them and smooth functioning of

    these SHGs is their Endeavour.

    When we came we got to know that though SHGs have been formed urban SHGs are not

    fully utilizing the opportunities available to them. So we decided we will formulate a

    comprehensive training module which will address all the problems faced by them. Though the

    social workers at Navjeet undergo training themselves they are not aware of demand gap faced

    by the SHGs.

    The module will help Navjeet in classifying the SHGs according to their needs and will

    help them in focusing at their core issues. A common program wouldnt have helped as every

    SHG is at a different level of development. Hence the problems and challenges faced by them

    differ across the groups. The module will be helpful in pin pointing the progress of a particular

    SHG and address their issues.

    Sahara SHG has shown a progress which very few SHGs have. So we focused on their

    problems to make their initiative more successful as we felt we will be able to make a difference

    in Sahara SHG.

    Prior to our arrival the business run by Sahara SHG was making loss and were not able to

    sustain their losses. They had the necessary raw materials, equipment, and labor etc. but lacked

    market acumen to profitably sell their products. Because of their lack of marketing strategy they

    were under loss.

    We were successful in pulling Sahara SHG up the value chain. In coming months they

    will be making substantial profits which will also increase their income levels. The SHG is aware

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    61/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 61

    of their cost and revenue structure and possess better negotiation power. This will help them in

    expanding the market and hence expand their consumer base.

    Our work at Asangaon was limited because of paucity of time and resources. But we

    were successful in getting the people of that village together and hopefully the work will be

    taken forward by the social workers at Navjeet Community Health Centre.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    62/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 62

    14 Contact directories

    Sister KusumDirector of Navjeet Community Health Centre

    9833285779

    Sister ShantiPresent Director of Navjeet Community Health Centre

    RoshanaSocial worker

    In charge of Bandra area

    9322658699

    MadhavSocial Worker

    In charge of Chembur and Asangaon

    967206746

    JayantSocial Worker

    In charge of Asangaon

    9226172430

    KusumHealth worker

    Sahara SHG leader

    9833475514

    SitaraHealth Worker

    Ujala SHG leader

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    63/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 63

    15 Weekly Activities

    Week 1

    Day Date Activity

    Monday 22/03/10

    Design of the project outline. Work out the

    schedule with Social workers

    Tuesday 23/03/10 Working on the questionnaire for the first visit

    Wednesday 24/03/10 SHG field visit - Bandra West.

    Thursday 25/03/10 Consolidation of the information gathered

    Friday 26/03/10 SHG field visit Bandra East

    Week 2

    Day Date Activity

    Monday 29/03/10 Chembur SHG field visit

    Tuesday 30/03/10

    Data consolidation and analysis of the field

    visits

    Wednesday 31/03/10 Preparation for the training session.

    Thursday 1/4/2010 Building SHG data base

    Friday 2/4/2010 Microfinance survey

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    64/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 64

    Week 3

    Day Date Activity

    Monday 5/4/2010 Asangaon field visit

    Tuesday 6/4/2010 Motivation training design

    Wednesday 7/4/2010First training session held at Navjeet -

    motivational

    Thursday 8/4/2010 Statistical analysis of SHG data

    Friday 9/4/2010 Work on the case study

    Week 4

    Day Date Activity

    Monday 12/4/2010 Visit to paper plate distributor in Mulund

    Tuesday 13/4/2010 Asangaon field visit 2

    Wednesday 14/4/2010 Preparation for business training

    Thursday 15/4/2010 Statistical analysis of SHG data

    Friday 16/4/2010 Visit to distributors in Bandra

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    65/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 65

    Week 5

    Day Date Activity

    Monday 19/4/2010 Visit to distributors at Khar market

    Tuesday 20/4/2010

    Second training session held at Navjeet -

    business

    Wednesday 21/4/2010Analysis of the value chain of Chembur SHG

    business

    Thursday 22/4/2010

    Contacting distributor based on value chain

    analysis

    Friday 23/4/2010

    Visit to distributor at Khar market with the

    SHG leader

    Week 6

    Day Date Activity

    Monday 26/4/2010

    Negotiation round with the distributor at Khar

    & sample analysis

    Tuesday 27/4/2010

    Educating social workers and Chembur SHG on

    how to take forwards the Khar deal

    Wednesday 28/4/2010 Project Report and Case study

    Thursday 29/4/2010 Final touches to training module

    Friday 30/4/2010 Handover of all the Data to Navjeet

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    66/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 66

    Annexure 1

    SHG: Ujala

    Name Remarks

    Number of members 18

    People involved in some sort of business 14

    Types of business Mid day meal, kirana shops, Vegetable &

    Samosa

    Contribution by each member Rs 100 per month

    Loan status 1 lakh was taken and repaid in full. Right now

    taken another loan of 1.5 lakh

    Status on book keeping Basic book keeping is existent

    Meetings held Once every month

    Interest level Other than people already involved in business

    none of the other women are interested instarting their own business

    Remarks:

    1. The most enthusiastic person in this SHG is the one who handled the mid day meal. Sheis the leader does all the report writing and account keeping. She doesnt have the

    necessary man power to take care of day to day operations. Her business is going good

    with good response from schools. BMC gives rice at a subsidy. Employs four people to

    prepare the food and deliver them to the respective schools.

    2. Also this group has the most elaborate of the operations and needs to have training withrespect to basic book keeping and cash management.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    67/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 67

    3. There are many issues such as late recovery of money due from BMC. In the meanwhilethe day to day cash requirement is always managed by the funds raised from loan etc.

    SHG - Sai Sagar:

    Name Remarks

    Number of members 11

    People involved in some sort of business All but seasonal

    Types of business Candles, flowers etc.

    Contribution by each member Rs 100 per month

    Loan status 100000 subsidy

    Status on book keeping Basic book keeping is proper

    Meetings held Once every month

    Interest level One person is basically handling the accounts

    and business. Interest levels among other

    members is very much seasonal

    Remarks:

    1. The operations carried out by SHG are highly seasonal mainly around the Fair. Theoperations can be scaled up to some extent in these eight days. However for the rest of

    the year the business cant be scaled up to a great extent. Also the women are not willing

    to scale up as they are happy with the current state of affairs

    2. Basic accounting would help.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    68/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 68

    SHG - Anand:Name Remarks

    Number of members 16

    People involved in some sort of business 3

    Types of business Mainly tailoring

    Contribution by each member Rs 100 per month

    Loan status

    Status on book keeping

    Meetings held Once every month

    Interest level Not a very high enthusiasm with respect to

    doing business.

    Remarks:

    1. The business is mainly around tailoring. The problem with tailoring is high competitionin the area. Also it is difficult to scale up operations to a great extent.

    2. Finding demand would be essential for the business. The women are willing to do morebut because of demand constrain are not able to scale up the business

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    69/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 69

    SHG - Annapurna:Name Remarks

    Number of members 11

    People involved in some sort of business All

    Types of business Candle making

    Contribution by each member Rs 100 per month

    Loan status 1.5 lakh loan

    Status on book keeping Good

    Meetings held Once every month

    Interest level They have a well established business set up

    and they are not actually looking to scale up

    the business. They have been in the business

    for 10 years even before the formation of the

    SHG.

    Remarks:

    1. Looking for a loan not as a SHG but more of a personal type.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    70/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 70

    SHG - Durga:Name Remarks

    Number of members 16

    People involved in some sort of business 2-3

    Types of business Vegetable and toys etc

    Contribution by each member Rs 100 per month

    Loan status

    Status on book keeping

    Meetings held Once every month

    Interest level Small businesses and basic accounting training

    would help. Mainly shop based businesses.

    Remarks:

    1. Other ladies are not interested in starting their own business.

    SHG - Poornima:

    Name Remarks

    Number of members 15

    People involved in some sort of business 1

    Types of business Tuition

    Contribution by each member Rs 100 per month

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    71/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 71

    Loan status No loan

    Status on book keeping

    Meetings held Once every month

    Interest level A new group basically. Interest level the

    business is very low.

    Remarks:

    1. Some people are interested in starting their own business but are not able to find anyviable idea

    SHG - Prakash:

    Name Remarks

    Number of members 14

    People involved in some sort of business 2

    Types of business Tailoring

    Contribution by each member Rs 100 per month

    Loan status

    Status on book keeping

    Meetings held Once every month

    Interest level Increasing demand would help.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    72/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 72

    SHG - Kripa:

    Name Remarks

    Number of members 21

    People involved in some sort of business 4-5

    Types of business Tiffin, beauty parlor products

    Contribution by each member Rs 100 per month

    Loan status

    Status on book keeping

    Meetings held Once every month

    Interest level Small businesses and basic accounting training

    would help. Looking for new business ideas

    already applied for loan

    SHG - Jai Bhawani:

    Name Remarks

    Number of members 13

    People involved in some sort of business 9

    Types of business Tailoring, Sari Business & Jewellery

    Contribution by each member Rs 50 per month

    Loan status Small loans taken from Holy family hospital.

    Status on book keeping Day to day operations not recorded. No basic

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    73/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 73

    understanding of the accounts

    Meetings held Once every month

    Interest level The interest level is high with women taking

    active participation. Happy with the way things

    are right now

    Remarks:

    1. 3 women involved in jewellery business, 5 in tailoring and 1 person in sari business.Jewellery business gets orders from Holy family hospital only. For tailoring women are

    currently undergoing training.

    2. The woman who is in the sari business gets the saris from Surat twice every month.Every times she gets a lot that costs around 8000-15000. Sells with a margin of 20 or 25

    rupees in the locality itself. The loans that she gets from Holy Family Hospital has a

    interest of 2%

    SHG - Roshani:

    Name Remarks

    Number of members 12

    People involved in some sort of business 1

    Types of business Dress material

    Contribution by each member Rs 50 per month

    Loan status Small grant from BMC

    Status on book keeping Day to day operations not recorded.

    Meetings held Once every month

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    74/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 74

    Interest level It is ok in this SHG, currently only one woman

    into the dress material business. Others are

    waiting for the loan to get sanctioned

    Remarks:

    1. Interestingly these women when we need of money to get the material they go toSwadhaar Fin Service Pvt. Ltd.

    2. They form a group and take a loan to meet their short term need at an interest of 2.5%from this bank.

    3. You need not be a member of this bank to take loan for business. As the trust level buildup more amounts can be withdrawn.

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    75/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 75

    Annexure 2

    Questionnaire:

    1. Name of SHG2. Number of members in the SHG3. Number of business that the women of the SHG is involved in4. Demand level for their businesses5. Motivational level in the group6. Existence of leadership qualities in the group7. Sophistication of external loan management8. Scale of their business9. Number of years since the SHG has been operational10.The level of bonding in the group11.The number of internal loans taken by the group and management of the same12.Book keeping practices followed by the group13.General business knowledge14.Level of enthusiasm in the group to do their own business15.Level of involvement of women in the groups business16.Scope expansion that is openness to new ideas17.Possibility of scale expansion of the group

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    76/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 76

    Annexure 3

    Data used for Analysis:

    Group 1:

    Name of

    SHG Groups

    Number

    of

    members

    Number

    of active

    members

    Number

    of

    businesses

    Demand

    level

    Ujala 1 18 14 4 5

    Motivation

    level Leadership

    External

    loan

    management

    scale of

    business

    Years

    into

    operation

    Level

    of

    bonding

    internal

    loans

    generated

    4 4 4 5 5 4 4

    book

    keeping

    process

    General

    business

    knowledge

    level of

    enthusiasm

    Business

    involvement

    Scope

    expansion(

    openness to new

    ideas

    Scale

    expansion

    3 5 4 5 5 5

    Group 2:

    Name of

    SHG Groups

    Number

    of

    members

    Number

    of active

    members

    Number

    of

    businesses

    Demand

    level

    Motivation

    level

    Sai sagar 2 11 11 3 2 2

    Annapurna 2 11 11 1 5 5

  • 8/8/2019 DOCC Project Report Navjeet_SPJIR

    77/81

    S . P . J a i n I n s t i t u t e o f M a n a g e m e n t & R e s e a r c h Page 77

    Leadership

    External

    loan

    management

    scale of

    business

    Years

    into

    operation

    Level

    of

    bonding

    internal

    loans

    generated

    book

    keeping

    process

    2 4 2 4 3 4 3

    5 5 3 10 5 5 3

    General

    business