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DOTB Campus Charter Guide

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We have painstakingly compiled what we feel is every resource needed to change lives the DOTB way. Begin with the introductory section, which has information for all leaders and then proceed to your

respective position’s chapter. All forms referenced throughout the book can be found in the final chapter. Below is a key to the special formatting found throughout the guide:

Bold Text Documents that can be accessed via Google Drive

[Bracketed Text] Replace bracketed text with tailored responses

Center-aligned italics Narrative that will not be found on the printable documents

Example: Program Schedule- [Campus] [Semester][Year] would be customized by Totally Legit University to read “Program Schedule – TLU Spring 2013”, and they would be able to access this document in Google Drive.

Name Abbreviation Definition

K-5 children we work with

A college student who attends weekly

A college student who presents programming with their student organization

A youth-centered organization, such as

elementary schools and after-school facilities

College Executive Board. Short for LeaderSHIP, meaning “Success

Happens in Partnerships”

Little Dreamers Dreamers

Volunteer Buddy VB

Demo Buddy DB

Youth Service Organization YSO

College Leadership Team SHIP

HOW TO READ

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Preface:

Introduction 3 About DOTB   4 Organizational Chart 5 Meet the National Office 6 SHIP Descriptions 7 DOTB 1-2-3 8 Quick Reference 9 Chapter 1: Campus Chapter Founder 11

Chapter 2: Campus Executive Director 15

Chapter 3: Campus Program Coordinator 27

Chapter 4: Campus Finance Coordinator   45

Chapter 5: Campus Volunteer Coordinator 53

Chapter 6: Campus Statistician   61

Chapter 7: Campus PR Coordinator 67

TABLE OFCONTENTS

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Welcome to the Dream Team!

Thank you so much for your willingness to invest your time, passion and energy into Dream Outside the Box!

This program started as the dream of a 17 year old rodeo cowgirl in a freshman dorm room at the University of Missouri, troubled that the vivid experiences she had were drastically different from those

of students in (what we now call) “dream deserts.” I was that freshman, wanting to contribute to the community but with no plans for the idea to be an organization, certainly not a “real” nonprofit and

never imagined this national movement with incredible people like you. Despite all odds, over the course of time, through sheer will and love, we have worked with countless children, hundreds of volunteers and

cultivated immeasurable dreams. As I always say, you can only dream what you’ve seen. Through the introduction of engineering, fencing, ballet, dairy farming and so much more, our Little Dreamers have

seen new opportunities every step of the way and we have seen firsthand the indescribable impact.

I believe in the kids of tomorrow. I believe in the power and impact of college students. I believe people like you will change the world. Marian Wright Edelman says, “Service is the rent we pay for living.”

Thank you for choosing to pay yours through volunteerism with Dream Outside the Box.

It should be fun. It should be a learning experience. It should make your day each week. If at any point it does not, I am happy to help in any way that I can. It is going to be an amazing year and never forget to DREAM BIG!

-KP of DOTB

[email protected]

INTRODUCTION

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CAMPUSPROGRAM

COORDINATOR

BackgroundDream Outside the Box (DOTB) was founded as a college student organization in Columbia, MO in 2009. When DOTB, 74% of boys K-5 aspired to be rappers, professional athletes, or both. In 2012, headquarters were established in Fort Worth, Texas where surveys showed approximately 83% of K-5 boys at a local youth service organization indicated “Police Officer” as their #1 pre-DOTB aspiration. As the mission of DOTB spreads, students are chartering chapters on their campus in effort to destroy dream deserts across the nation.

What is a Dream Desert?Just as a food desert is a place where people lack access to nutritious and affordable fresh fruits and vegetables, a dream desert is an area where students lack access to educational and extracurricular opportunities. In order for an area to qualify as a dream desert, DOTB considers percentage of children on free and reduced lunch, percentage of first generation college students, and access to mentorship and enrichment programming.

FundingDOTB is a 501(c)(3) tax-exempt nonprofit organization funded through grants, corporate giving, in-kind contributions, and donations from individuals who believe in the power of dreaming beyond the box. In the future, DOTB will supplement cost through e-commerce such as t-shirts and mission related merchandise.

ABOUT DOTB

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CHIEFEXECUTIVEDREAMER

CHIEF OPERATING

OFFICER

CAMPUSEXECUTIVEDIRECTOR

CAMPUSFINANCE

COORDINATOR

CAMPUS PR COORDINATOR

CAMPUSPROGRAM

COORDINATOR

CAMPUSVOLUNTEER

COORDINATOR

CAMPUSSTATISTICIAN

ORGANIZATIONALCHART

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MEET THENATIONAL OFFICE

As a start-up nonprofit, our national team is minimal but supplemented with the help of interns and volunteers around the country. Our Chief Executive Dreamer handles the creative and fundraising

aspects, while our Chief Operating Officer handles campus and expansion logistics. When it comes to the leadership team, we live by Shakespeare’s words, “though she be but little, she is fierce.”

Chief Executive Dreamer Kam S. [email protected]

The Chief Executive Dreamer is primarily responsible for overseeing all staff, programming and endeavors in order to fulfill the mission of DOTB and maintain the integrity of the organization. Chief Executive Dreamer handles development/fundraising, vision and sustainability and board development.

Chief Operating OfficerAmber C. [email protected]

The Chief Operating Officer is mainly responsible for the Dream Outside the Box expansion efforts and overseeing chapters and volunteers. The position is the primary campus liaison, handling most of the communication, training, and pilot semesters of a new campus. Reports to the Chief Executive Dreamer.

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SHIPDESCRIPTIONS

Campus Executive Director As Captain of the SHIP, CEDs have the opportunity to use leadership skills to truly make an impact on each campus, each YSO and eventually, the nation. CEDs work to create synergy amongst their team, uphold DOTB’s standard of dynamic programming, and make each week special for our Little Dreamers.

Campus Program Coordinator The entire mission of DOTB lies in the hands of the Campus Program Coordinator. No pressure! Your ability to form partnership, recruit dynamic demonstrators and come up with creative programming makes you the automatic MVP on the SHIP (but shhhh, that’s just between us!) It is as easy as 1-2-3: 1) Dream up great experiences 2) Make them happen 3) Watch your programs change lives!

Campus Volunteer Coordinator We pride ourselves on having the most energetic, passionate, and committed volunteers around, and the Campus Volunteer Coordinator helps recruit, train, and keep them informed. Their amazingness coupled with the fact that we strive for a 1:1 Little Dreamer: Volunteer Buddy ratio sets DOTB apart from the rest.

Campus Statistician If something amazing happens at a YSO and no one is around to capture it, did it really happen? Unfortunately, in the nonprofit world, the answer is no. In order to continue our mission, we have to be able to answer questions from supporters such as: How many children did we serve? How many Volunteer Buddies invested their time? How many kids are now college bound? Making sure we have the answers to all of these questions is where the Campus Statistician comes in. Statisticians are organized, detail oriented, and want the world to know the impact we have each and every week.

Campus Finance Coordinator From spaghetti for engineering to ice cream for etiquette dinners, every now and then, DOTB programming requires funds. The Campus Finance Coordinator makes this possible: coordinating fundraisers, acting as treasurer, thanking donors, and anything else that keeps our chapters out of the red. Put the fun in FUNdraising to make each semester a success!

Campus PR Coordinator Some pretty incredible moments happen at DOTB each week and we have got to make sure the world can see. The Campus PR Coordinator works to spread the mission of DOTB in every outlet possible. We want to document every moment and tell the world how legit each program is – tweet, tag, type- whatever it takes!

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Working with Lil’ Dreamers is as easy as 1, 2, 3!

1. Create a routine Our programming is anything but routine. Having a system in place helps to create an atmosphere of controlled creative chaos and maximizes the learning environment. Over the course of time, you will develop a routine you are comfortable with for how students come in and begin, how you introduce DBs and how you communicate and maintain control.

The following steps are effective procedures Dreamers should habitually follow:

DOTB’s Six Steps to Success 1) Opening Procedure a. Statistician checks in the Dreamers b. CED welcomes the students and volunteers c. Group photo 2) Introduce and Define “Path of the Day” 3) Introduce “What does this have to do with college?” 4) Have a blast with the “Path of the Day” 5) Outcome Measurements 6) Closing Procedure a. Have the Dreamers thank the volunteers b. Pass out anything that needs to be signed or seen c. Buddy Walk- have a VB walk the Dreamer to the door/car

2. Establish an attention grabber At the beginning of the semester, have your Little Dreamers weigh in on a call and response attention grabber. Upon the shouting of your phrase, the Dreamers will collectively shout theirs back and become silent. A few favorites are:

SHIP: Chicka! Chicka! SHIP: 1-2-3, eyes on me! Dreamers: Boom! Boom! Dreamers: 1! 2! Eyes on you!

SHIP: Mac and cheese! SHIP: Ba da ba ba ba Dreamers: Everybody freeze! Dreamers: I’m loving it! 3. Have fun! If for some strange reason the day is not fun…. step up and make it a blast! Both you and the kids will be glad you did!

DOTB 1-2-3

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Woot! Woot!

You read through the introductory chapter!

If you already know your role, head straight to your respective chapter. If you are the Founder or Campus Executive Director, you are encouraged to read the entire book to be

fully versed on roles of everyone on your SHIP.

Soak it all in and you will make an extraordinary impact!

Ready?Set?Go!

Quick Reference

Position Page

Chapter Founder 11 Campus Executive Director 15 Campus Program Coordinator 27 Campus Finance Coordinator 45 Campus Volunteer Coordinator 53 Campus Statistician 61 Campus PR Coordinator 67

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CAMPUSCHAPTERFOUNDER

“The ones who are crazy enough to think they can change the world, arethe ones that do.”

- Steve Jobs

Table of Contents

Chapter 2: Campus Chapter Founder

Getting Started 12Interest Meeting Guidelines 13Founders Tools 14

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GETTING STARTED

This is it! Time to put the dream into action. First things first:

1. Register on your campus • Locate your campus’ student organization registration guidelines, noting any necessary prerequisites and deadlines • Make sure to have the minimum number of initial members (think friends, dorm mates, classmates, etc...) • Secure an on-campus advisor who fits the requirements of your campus guidelines • Utilize the Student Organization Application Questions for help completing your application and/or OrgSync profile • Tailor the Sample Constitution to your campus guidelines • Contact National Office if a fee, interview, or presentation is required for staring a new organization • Attend any necessary orientations, presentations, or trainings • Confirm the YSO with National Office, including location and primary points of contact

2. Recruit volunteers • Begin to recruit freshmen and a diverse group of Volunteer Buddies • Speak at chapter meetings for greek, athletic and student organizations • Attend any volunteer and involvement fairs on campus • Initiate your @DOTB[Campus] Twitter presence by following other organizations and tweeting about involvement opportunities

3. Host an interest meeting • Utilize the Interest Meeting Guidelines to host a meeting for all new recruits interested in volunteering • Set a date and reserve a room for Volunteer Interest Meeting

4. Start volunteering • Begin to volunteer at your partner YSO • You do not need to have programming initially- volunteering in advance helps break the ice the new members, earn respect of LIttle Dreamers and create a routine and culture of service in your chapter

5. Solidify Campus LeaderSHIP Team • Have those interested in leadership positions complete the Campus LeaderSHIP Application • You will likely inherently serve as the Campus Executive Director • In the event that you have a co-founder, one should be CED and another should assume the role of Campus Program Coordinator

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INTEREST MEETINGGUIDELINES

As Founder, you will plan the first Interest Meeting to recruit a team of people to help carry out the mission. This timeline will help guide you through the process.

Before the Interest Meeting • Select a date and request a classroom or meeting room with at least 1 table • Publicize the interest meeting throughout campus using campus appropriate communications and your @DOTB[Campus] Twitter account. • Print: • Sign in Sheet (capture name and email for listserve) • SHIP Descriptions (long version) • Volunteer Info Packet (pass out to interested) • Volunteer Application • YSO Paperwork • SHIP Info Packet (pass out to SHIP applicants) • SHIP Descriptions (condensed version) • Campus LeaderSHIP Application • Infographic

Day of Interest Meeting • Send a reminder email to anyone already on your listserve • Tweet a reminder using your @DOTB[Campus] account • Gather pens for volunteers to fill out paperwork

During the Interest Meeting • Go over the history of DOTB, play a video of DOTB in action and articulate your vision for DOTB on your campus • Go over SHIP Descriptions • Interested parties fill out any necessary YSO Paperwork

As meeting concludes • Schedule a meeting with anyone interested in a leadership position • Have aspiring leaders complete YSO Paperwork as well as the Campus LeaderSHIP Application

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FOUNDERSTOOLS

Here’s a rundown of the tools you’ll find in Google Drive that we’ve mentioned so far:

Student Organization Application Questions: Your school will likely require you to complete an application to establish DOTB as an official campus student organization. We’ve made it easy for you by compiling answers to frequently asked questions to tailor as needed.

Sample Constitution: Most campuses also require a constitution or by-laws. We have provided a template for a constitution that you can tweak as needed for your school.

Campus Founders Database: As you embark on this adventure, you may want to communicate with fellow Founders on other campuses. In the database, you will find bios, contact information and some of their helpful tips.

Volunteer Information Packet: You will want to add as many people to your team as possible and this packet has all of the paperwork to do so, as well as helpful tips for being marvelous Volunteer Buddies. This includes the VB Application and YSO Paperwork.

SHIP Application: You will need a team of rockstars to fulfill leadership positions and in order to do so, an application is provided.

YSO Paperwork: Many youth service organizations require paperwork for any volunteers to work with Little Dreamers. This paperwork is important to keep children safe and comply with any regulations required by the YSO.

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Table of Contents

Chapter 3: Campus Executive Director

Executive Director Timeline 16Sample Programs 18Sample Program Schedule 19Curriculum Template 20Sweat Equity 23Sample Field Trip Locations 24Preparing for a Field Trip 25Shopping for Supplies -Tax Exempt Letter 26

CAMPUSEXECUTIVEDIRECTOR

“Every great dream begins with a dreamer. Always remember you have within you the strength,the patience, and the passion to reach for the stars to change the world.”

- Harriett Tubman

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EXECUTIVE DIRECTORTIMELINE

The time has finally come to begin working with the Little Dreamers. As Captain of the SHIP, you will lead your team to a phenomenal year. Get excited… This is the best part of it all!

Before you begin programming • Have an introductory meeting to get to know the Director and staff of your YSO

At least 4 weeks before the first day • Choose a day of the week, time, any breaks and confirm these choices with your partner YSO • Oversee (and if needed, assist with): • The Volunteer Coordinator’s recruitment of freshmen and a diverse group of Volunteer Buddies • The Volunteer Coordinator with the Interest Meeting logistics • The Program Coordinator brainstorming potential student organizations to build the Program Schedule • Any campus events or organization fairs to publicize DOTB and recruit volunteers

At least 3 weeks before the first day • Check–in with YSO to stay on track about date, time and any logistics • Ensure the Volunteer Coordinator has started the process for completing any YSO Paperwork and distributing the Volunteer Buddy Application • Distribute Dreamers Application through YSO • Review and submit Program Schedule completed by the Program Coordinator and the Funding Request Form and Budget Breakdown forms completed by the Finance Coordinator to the National Office for approval

At least 2 weeks before the first day • Share the approved schedule with SHIP & YSO

At least 1 week before the first day • Make sure the Volunteer Coordinator collects and turns in necessary YSO Paperwork and Volunteer Buddy Application • Check with the Campus Statistician on the printing of all evaluations

Each week • Implement DOTB’s Six Steps to Success (found in DOTB 1-2-3) • Assist the Campus Statistician in the distribution and collection of Dream Catchers and the Demo Buddy Weekly Evaluation • Complete and file Incident Reports or Dreamer Discipline Contract, if necessary

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No later than three weeks after programming • Review and submit Expense Report prepared by the Campus Finance Coordinator to the National Office

Things to keep in mind • In your first semester with students, week 1 is Icebreaker week. In this week, your team will introduce yourselves, DOTB procedures, Dream Catchers and classroom expectations. This is a great opportunity for the VBs to begin establishing a relationship with the Little Dreamers, so you do not have to schedule a DB group for this week. • At least one week per series, you will need to provide an opportunity for the Little Dreamers to contribute sweat equity (a service project) to “pay” for the program. • Week 8 is the culmination of each series. You will want to do something that allows your students to reflect on the lessons of the semester such as an etiquette dinner, monologues or college tour. Feel free to contact the National Office for brainstorming ideas.

EXECUTIVE DIRECTORTIMELINE

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SAMPLE PROGRAMS

How many different ways can you inspire a child to go college? What student organizations exist to broaden horizons?

The sky’s the limit but here are some ideas to get you started:

3-D Printing Architecture Physics Floral Design Cultural Immersion Golf Poetry Improv Entrepreneurship Gymnastics Quidditch Journalism African Drumming Environmentalism Herpetology Mock Trial

Etiquette Animal Science Political Science Photography Robotics Anthropology Fashion Design Forestry Rodeo Archaeology Fencing Coding Archery Cinematography Skiing Agriculture Invention Convention Astronomy Public Speaking Nutrition Sports Agency Forensics & CSI Financial Literacy Chemistry Medical Studies Ballroom Dancing Food Science Ballet

Tennis Forensic Accounting Music Production Biology

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As Captain of the SHIP, you will often get questions about the Program Schedule. Under your leadership, the Program Coordinator will create a program schedule for 8 weeks of programming as this example shows. Once received from the Program Coordinator, submit the Program Schedule and the Funding Request Form

(completed by the Campus Finance Coordinator) to the National Office for approval.

Program Schedule- TCU FALL 2013Day of the Week: Wednesday Time: 5:30-6:30pm

Week 1 DOTB 101 - Culinary Arts September 25 Notes: Kids will complete outcomes sheets to earn materials at each Icebreaker strawberry shortcake station.

Week 2 Architecture with Multatech October 2 Notes: Multatech, Inc. is sending 3 architects to lead us in making Rube Goldberg machines. Week 3 Forensics with UNTHSC’S BGSA October 9 Notes: BGSA will teach kids how to extract the DNA from a strawberry Week 4 Improv with Senseless Acts of Comedy (SAC) October 16 Notes: October 23 BYE Week Week 5 Field trip to Locations Photography October 30 Notes: As they learn about photography, students will be photographed dressing-up in the costumes representing the occupations they aspire to. Week 6 Anatomy with UNTHSC’s Pediatrics Club November 6 Notes: Peds Club will have children trace each other and draw their organs on their body map. Week 7 Sweat Equity - Floral Design November 13 Notes: The children are designing arrangements to give to residents of a local nursing home.

Week 8 Etiquette Dinner November 20 Notes: PENDING CONFIRMATION - Delta Sigma Pi Business Fraternity Culmination will teach business etiquette and VBs will guide discussion to reflect on previous programming.

SAMPLE PROGRAMSCHEDULE

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CURRICULUMTEMPLATE

DOTB’s curriculum database helps to insure the consistency and quality of programming across the country. Take Improvisational Acting, for example. Let’s say TLU Improv presents really engaging games for kids to flex their creative muscles. Meanwhile, at Dream University, the DU improv troupe does an

amazing job of presenting the rules of Improv and even more engaging exercises. Both TLU and DU sent in a curriculum template detailing how their campus experienced Improv. Writing out what each campus

experienced helps us to turn the best parts into curriculum that will make it easy for a new chapter in, say, Wisconsin to implement improv without a hitch.

Curriculum is also used as a back-up plan in case a group cancels or a campus is unable to schedule someone for a particular week. Our curriculum database is constantly growing and you can help by filling

in the following template on your campus and submitting to the National Office. You should submit a Curriculum Template any time you implement innovative programming or extraordinary programming

that you think should be the new standard.

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Activity: Strawberry DNA Extraction Areas of Engagement: Genetics/Forensics Submitted by: Cedric Shipson Campus: Totally Legit University (TLU)

Learning Objective: To introduce genetics and forensics as potential careers by extracting DNA from a strawberry.

Opening Questions: 1) Do you know what DNA is? 2) Where is DNA found? 3) What is genetics? 4) What is forensics? 5) Where have you seen forensics?

Materials Needed: Each group (no more than 3 students): 1) Heavy duty zip-lock bag 2) 1 strawberry 3) Cheesecloth 4) Funnel 5) 100 mL beaker 6) Test tube 7) Wooden coffee stirrer 8) DNA Extraction Buffer (either A or B) a. Mix 100mL of shampoo (without conditioner), 15g NaCl (salt), 900 ml water b. Mix 50mL liquid dishwashing detergent, 15g NaCl (salt), 950 ml water 9) Ice-cold 95% ethanol or 95% isopropyl alcohol

Procedure: 1) Place one strawberry in a zip-lock bag, press out all of the air, then seal the bag. 2) Gently smash the strawberry. 3) Add 10 mL extraction buffer to the bag. Press out all of the air, then seal the bag. 4) Mush mixture for one minute. This is the filtrate. 5) Place a square of cheesecloth in the funnel then pour filtrate on top of the cheesecloth. 6) Squeeze out filtrate into a test tube so that it is 1/8 full. 7) Discard the extra smashed strawberry. 8) Slowly pour the ice-cold alcohol into the tube until the tube is half full and forms a layer over the top of the strawberry extract. 9) You will see the DNA float to the top. 10) Spool the DNA by dipping the wooden coffee stirrer into the tube right where the extract layer and alcohol are in contact with each other. With your tube at eye level, twirl the rod & watch as DNA strands collect.

CURRICULUMTEMPLATE

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Reflection prompts: What happened with the strawberry?What does this have to do with college? What could you do with genetics or forensics in your future?

Genesis of Activity: The Black Scientist Society (BSS) approached us in hopes of being Demo Buddies after I presented at a TLU Leadership Council meeting. They had done this activity before at an elementary school. They came prepared with lots of DBs and some of the more scientific materials (test tubes, chemicals, etc…) and we had to provide the household items such as cheesecloth, funnels and strawberries.

Notes:The kids really seemed to love the activity! They asked to do the extractions again and again! Their Dream Catchers were also really good. WARNING: You do have to be careful though of making sure you have lots of eyes on them because there are chemicals involved like the alcohol. We did not allow them to take home their experiments because of the alcohol in the tube.

CURRICULUM TEMPLATE

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SWEATEQUITY

In DOTB we strive to cultivate a community of dreamers who recognize the importance of “pay it forward” – especially when they don’t technically “pay” for their programming. Sweat equity is our special way of bringing service full circle.

We encourage you to get creative with service experiences that are kid-friendly.

Examples • Teach botany through the creation of floral arrangements for local nursing home residents • Encourage artistic expression by crafting for a local children’s hospital or for the troops • Learn about veterinary medicine and then volunteer at an animal shelter • Team up with your campus a cappella group to have children sing songs to senior citizens

The possibilities are endless! However, working in dream deserts requires us to be careful about some volunteering opportunities that may seem otherwise harmless. Some experiences could hit “too close to home” for our students. For example, it could be construed as insensitive to ask students who are food insecure to prepare meals for “the hungry” at a food bank. Other experiences may be fine for college students but are not appropriate environments for small children.

Areas to avoid • Working with the homeless • Food banks • Locations that could be hazardous such as construction sites (i.e.; Habitat for Humanity) • Health clinics • Any place where children would be a hindrance and not a help

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Sometimes, taking children out of their box is the best way for them to experience the field and to get excited about a career or collegiate pathway. Here are some ideas to get you started:

Agriculture & Zoology • Animal farms (i.e.; dairy, alpaca, etc…) • Behind-the-scenes with Zoologists • Production farming (i.e.; cranberry, etc…)

Media • News station • Photography studio • Music production studio • Radio station

Arts • Glassblowing • Clay pot making • Museums with hands-on activities • Shakespeare play • Music studio

Technologies • Airplane manufacturing • Electric car manufacturing • Wind turbine farms • Natural gas exploration • Robotics manufacturing

SAMPLE FIELD TRIP LOCATIONS

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Field trips are an extraordinary way to broaden horizons beyond the box of your YSO. However, you will need the full support of your YSO to execute a field trip including,

likely, their transportation and staff. In the event that you have their full support, here are a few things to keep in mind as you prepare to take children out of their dream deserts.

Oh the places you’ll go! But before you do…

Make reservations as needed Check with field trip destination for paperwork that can be printed in advance Check insurance coverage for the field trips and vehicles Arrange for transportation and certified driver(s) as needed Create a backup plan for inclement weather or other cancellation possibilities Create a field trip itinerary to provide all volunteer and chaperones, leaving a copy at the partnership location and with the driver Inform participants and families of the trip (when they will need to arrive; what they will need to bring the day of; are there any clothing requirements) Give out and collect Field Trip Friday Permission Slip to Dreamers Make sure that you have complete emergency forms, emergency medication, First Aid Kit, and release forms for Dreamers per YSO protocol Maintain a 1:3 volunteer to Little Dreamer ratio Ensure volunteers or parent chaperones are background checked and trained Create a list of all participating volunteers, chaperones, and Dreamers (if applicable) cell phone numbers to keep with each group on the trip Create a plan for identifying participants in a crowd (are shirts or nametags needed) Create a plan for snacks (should we provide sack lunches; are lunches allowed in your field trip facility; do you need a cooler to carry them) Create a plan for water access (should participants bring their own; will they have water fountain access; will you bring water for participants and volunteers) Print directions for the driver and have the correct address if the driver uses GPS Confirm reservations for the site and transportation the day before the field trip

Now that you have read through these steps, use the Field Trip Checklist as a resource to make sure that you have a superb yet safe excursion. Have fun!

PREPARING FORA FIELD TRIP

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Anytime you purchase anything for DOTB (i.e. materials for programming), always remember to:

1) Take a copy of the Tax Exempt Letter (below) to insure that you do not pay tax on any purchases.2) Keep the receipts to be submitted to the National Office on the Expense Report.

SHOPPING FORSUPPLIES

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CAMPUSPROGRAM

COORDINATOR

“Don’t be afraid of the space between your dreams and reality. If you can dream it,

you can make it so.” - Belva Davis

Table of Contents

Chapter 4: Campus Program Coordinator

Program Coordinator Timeline 28Demo Buddy Opportunity Email 29Demo Buddy Confirmation Email 30DOTB Approach for Demo Buddies 31Demo Buddy Thank You Email 32Program Schedule 33Sample Program Schedule 34Sample Programs 35Curriculum Template 36 Sweat Equity 39Sample Field Trip Locations 40 Preparing for a Field Trip 41Funding Request Form 42Shopping for Supplies- Tax Exempt Letter 43

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PROGRAM COORDINATOR TIMELINE

As programming approaches, use this timeline to make sure that all your ducks are in row!

At least 6 weeks before the first day • Brainstorm with Campus Executive Director on programming ideas and begin to contact Student Organizations for a Demo Buddy opportunity • Attend any events or organization fairs to recruit DBs • Update Program Schedule as each DB confirms • Communicate with DBs to see what supplies, if any, they need for the week • Work with the Finance Coordinator to complete a Funding Request Form and the Budget Breakdown to get a funding for materials from the National Office

At least 3 weeks before the first day • Finalize completed Program Schedule and submit to CED • Insure the Funding Request Form and Budget Breakdown forms have been submitted to the CED

At least 1 week before each activity • Send DB Confirmation Email to the DBs main contact • Make sure that you have all supplies needed for the upcoming week’s programming Each week • Have all Demo Buddies sign-in • Go over the DOTB Approach for DBs and review the planned activity • Send the DB Thank You Email within 24 hours

Things to keep in mind • In your first semester with students, week 1 is Icebreaker week. In this week, your team will introduce yourselves, DOTB procedures, Dream Catchers and classroom expectations. This is a great opportunity for the VBs to begin establishing a relationship with the Little Dreamers, so you do not have to schedule a DB group for this week. • At least one week per semester, you will need to provide an opportunity for the Little Dreamers to contribute sweat equity (a service project) to “pay” for the program. • Week 8 is the culmination of each series. You will want to do something that allows your students to reflect on the lessons of the semester such as an etiquette dinner, monologues or college tour. Feel free to contact the National Office for brainstorming ideas.

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DEMO BUDDYOPPORTUNITY EMAIL

Customize the following template to invite students organizations to serve as Demo Buddies. Most campuses have a student organization database or an OrgSync system for locating points of contact. In the event that a student contact is not listed, we have also provided an Advisor Opportunity Email

in Google Drive, though experience shows the best course of action is communicating directly with students.

To: [Organization’s Primary Contact Email Address]From: [Campus Program Coordinator’s School Email Account]Subject: [Student Organization] Volunteer Opportunity with DOTB [Campus Abbreviation]

[Primary Contact’s First Name],

I am emailing to invite [Student Organization] to volunteer with Dream Outside the Box this semester. Each week, we mobilize student organizations to work with youth in dream deserts (what some call “at-risk youth”) to put our Little Dreamers on a pathway to college. When we started in 2009, 74% of our boys K-5 wanted to be rappers or pro athletes. As a result, hundreds of students have volunteered to engage the kids in activities like fencing, engineering, ballet and so much more- things the children would not ordinarily have the opportunity to experience. We believe [potential Path of the Day] could be the activity that inspires a child to go to college.

DOTB programming takes place at [YSO] on [Day of Week]s at [Beginning Time]. As an organization, we’d love to have your members share their passion for [potential Path of the Day] in a fun, hands-on ac-tivity. You do not have to have experience with kids- just willingness to invest an hour of your time. We’ll help you prepare for the day with everything from curriculum to crowd control. It’s a small investment with huge returns for everyone involved.

If you’d like to see DOTB in action, you can do so on our website (hyperlink to media page). Otherwise, please do not hesitate to let me know if you have any questions, and I hope to hear from you soon.

Dream Big!

[Program Coordinator]Campus Program Coordinator DOTB: [Campus Name]

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DEMO BUDDY CONFIRMATION EMAIL

Customize this template to send an email to Demo Buddies one week before their confirmed presentation date.

Dear [Primary Contact],

Thank you for volunteering as a Demo Buddy (DB) with Dream Outside the Box (DOTB) at [YSO]! We are so excited for you to present [Path of the Day] as next week’s Path of the Day. Below is information you may deem necessary for an easy and fun volunteering experience. We work with the kids officially from [beginning to ending time]. Please wear a t-shirt of the organization or campus you are representing; sometimes we get messy, so please dress comfortably but appropriate for an environment with impressionable children.

We ask that you prepare to arrive to [address] at [20 minutes before programming]. When you enter, I will sign you in and we will have a debriefing time, short training, review the activities planned, and set up for the programming if necessary.

Programming Breakdown:5-10 Minutes Introductions: DBs and Path of the Day35-45 Minutes Hands-On Activity with Little Dreamers5-15 Minutes Complete Weekly Evaluations

Volunteer Buddies (VBs) are there to help the program run smoothly, ensure that children behave respectfully, have a positive experience and facilitate a fun environment! You will have the full support of VBs so that you can focus on sharing your special talents and skills. We are also including “The DOTBApproach for DBs”, some helpful tips to pass along to your student organization. Thank you so much again, and we are so excited to have you!

[Name]Program Coordinator[DOTB:Campus][Phone Number- optional]

31

DOTB APPROACHFOR DEMO BUDDIES

We have the pleasure of working with brilliant, precocious, extraordinary children (aka Little Dreamers). In order to maximize your experience and the impact that we have on them, we have identified a few tips

for effective interactions.

Spread out Disperse amongst the kids.

Voluteers new to DOTB or old friends with one  another naturally tend to stick together on the  periphery. The closer proximity you are to the Dreamers, the more they can learn from you.

Get Silly!Let your guard down.

Getting outside your comfort zone helps to encourage a child to do the same! You do not have to be a child whisperer to have a

successful program.

Have FunIt’s about the process, not the end result.

Engage with the Dreamers to encourage hands-on activity. Show them why you love what you are presenting. The kids vibe off of your vibes, so the

more energetic, enthusiastic, and excited you are, the more willing they will be to engage and use

their imagination. Messes = Memories in our book.

Show School SpiritIntroduce yourself and your college.

We are working to put our Little Dreamers on the pathway to college and want to reinforce your

connection to college as much as possible.

Go With the FlowIn case you don’t know...

The kids are inquisitive and if they hit you with a question you are uncomfortable answering, simply direct them to the

nearest DOTB leader.

Know That You’re AppreciatedWe are so appreciative of your time!

If we invited you, it is because you represent an experience our Dreamers have likely never had before. The kids will enjoy your experiences so

much. Whether or not it is obvious, the Dreamers appreciate you and are impacted by the fact that

you cared enough to come.

32

DEMO BUDDY THANKYOU EMAIL

Within 48 hours of each presentation, you should email the DBs a thank you. As an added bonus, you may opt to send creative thank-yous either via email such as Constant Contact with photos from the

day or handwritten notes from Little Dreamers. Showing appreciation is a crucial step in forging continuous relationships with Demo Buddies to be able to call on them in future semesters.

Dear _____,

Thank you so much for taking time to volunteer with DOTB. Your impact was truly immeasurable! One hour of interaction with our students can translate to a profound perception of pathways that can last a lifetime. We are honored that you shared your special skill set with us and hope to see you again.

With gratitude,

The Dream TeamDream Outside the Box

P.S.  If you have any questions or comments about your experience with us, please feel free to email [email protected] (or INSERT CAMPUS GMAIL)

33

As you schedule organizations for each semester, use the template below to showcase the calendar for the series. If an organization is pending, you will need to include this in the “Notes.” On the following

page is an example of a completed schedule that would be approved by the National Office.

Program Schedule- [Campus] [SEMESTER] [year]Day of the Week: _____________________ Time: _________________

Week 1 [Path of the Day] with [Demo Buddies] [Date] Notes: Icebreaker Week 2 [Path of the Day] with [Demo Buddies] [Date] Notes:

Week 3 [Path of the Day] with [Demo Buddies] [Date] Notes:

Week 4 [Path of the Day] with [Demo Buddies] [Date] Notes:

[Date] BYE Week* Week 5 [Path of the Day] with [Demo Buddies] [Date] Notes:

Week 6 [Path of the Day] with [Demo Buddies] [Date] Notes:

Week 7 [Path of the Day] with [Demo Buddies] [Date] Notes:

Week 8 [Path of the Day] with [Demo Buddies] [Date] Notes: Culmination *The BYE week is an optional break in programming and can be any week your SHIP chooses. This is typically dependant upon your school’s mid-term schedule or any holiday breaks.

PROGRAM SCHEDULE

34

SAMPLE PROGRAMSCHEDULE

As you develop the schedule for programming, remember that all DOTB programming is designed to get students excited about college in a hands-on, innovative and fun way. As you recruit Demo Buddies, we have provided examples of programming in line with DOTB’s mission. However, the sky’s the limit!

How many different ways can you inspire a child to go to college? The possibilities are endless!

Program Schedule- TCU FALL 2013Day of the Week: Wednesday Time: 5:30-6:30pm

Week 1 DOTB 101 - Culinary Arts September 25 Notes: Kids will complete outcomes sheets to earn materials at each Icebreaker strawberry shortcake station.

Week 2 Architecture with Multatech October 2 Notes: Multatech, Inc. is sending 3 architects to lead us in making Rube Goldberg machines. Week 3 Forensics with UNTHSC’S BGSA October 9 Notes: BGSA will teach kids how to extract the DNA from a strawberry Week 4 Improv with Senseless Acts of Comedy (SAC) October 16 Notes: October 23 BYE Week Week 5 Field trip to Locations Photography October 30 Notes: As they learn about photography, students will be photographed dressing-up in the costumes representing the occupations they aspire to. Week 6 Anatomy with UNTHSC’s Pediatrics Club November 6 Notes: Peds Club will have children trace each other and draw their organs on their body map. Week 7 Sweat Equity - Floral Design November 13 Notes: The children are designing arrangements to give to residents of a local nursing home.

Week 8 Etiquette Dinner November 20 Notes: PENDING CONFIRMATION - Delta Sigma Pi Business Fraternity Culmination will teach business etiquette and VBs will guide discussion to reflect on previous programming.

35

SAMPLE PROGRAMS

How many different ways can you inspire a child to go college? What student organizations exist to broaden horizons?

The sky’s the limit but here are some ideas to get you started:

3-D Printing Architecture Physics Floral Design Cultural Immersion Golf Poetry Improv Entrepreneurship Gymnastics Quidditch Journalism African Drumming Environmentalism Herpetology Mock Trial

Etiquette Animal Science Political Science Photography Robotics Anthropology Fashion Design Forestry Rodeo Archaeology Fencing Coding Archery Cinematography Skiing Agriculture Invention Convention Astronomy Public Speaking Nutrition Sports Agency Forensics & CSI Financial Literacy Chemistry Medical Studies Ballroom Dancing Food Science Ballet

Tennis Forensic Accounting Music Production Biology

36

CURRICULUMTEMPLATE

DOTB’s curriculum database helps to insure the consistency and quality of programming across the country. Take Improvisational Acting, for example. Let’s say TLU Improv presents really engaging games for kids to flex their creative muscles. Meanwhile, at Dream University, the DU improv troupe does an

amazing job of presenting the rules of Improv and even more engaging exercises. Both TLU and DU sent in a curriculum template detailing how their campus experienced Improv. Writing out what each campus

experienced helps us to turn the best parts into curriculum that will make it easy for a new chapter in, say, Wisconsin to implement improv without a hitch.

Curriculum is also used as a back-up plan in case a group cancels or a campus is unable to schedule someone for a particular week. Our curriculum database is constantly growing and you can help by filling

in the following template on your campus and submitting to the National Office. You should submit a Curriculum Template any time you implement innovative programming or extraordinary programming

that you think should be the new standard.

37

CURRICULUMTEMPLATE

Activity: Strawberry DNA Extraction Areas of Engagement: Genetics/Forensics Submitted by: Cedric Shipson Campus: Totally Legit University (TLU)

Learning Objective: To introduce genetics and forensics as potential careers by extracting DNA from a strawberry.

Opening Questions: 1) Do you know what DNA is? 2) Where is DNA found? 3) What is genetics? 4) What is forensics? 5) Where have you seen forensics?

Materials Needed: Each group (no more than 3 students): 1) Heavy duty zip-lock bag 2) 1 strawberry 3) Cheesecloth 4) Funnel 5) 100 mL beaker 6) Test tube 7) Wooden coffee stirrer 8) DNA Extraction Buffer (either A or B) a. Mix 100mL of shampoo (without conditioner), 15g NaCl (salt), 900 ml water b. Mix 50mL liquid dishwashing detergent, 15g NaCl (salt), 950 ml water 9) Ice-cold 95% ethanol or 95% isopropyl alcohol

Procedure: 1) Place one strawberry in a zip-lock bag, press out all of the air, then seal the bag. 2) Gently smash the strawberry. 3) Add 10 mL extraction buffer to the bag. Press out all of the air, then seal the bag. 4) Mush mixture for one minute. This is the filtrate. 5) Place a square of cheesecloth in the funnel then pour filtrate on top of the cheesecloth. 6) Squeeze out filtrate into a test tube so that it is 1/8 full. 7) Discard the extra smashed strawberry. 8) Slowly pour the ice-cold alcohol into the tube until the tube is half full and forms a layer over the top of the strawberry extract. 9) You will see the DNA float to the top. 10) Spool the DNA by dipping the wooden coffee stirrer into the tube right where the extract layer and alcohol are in contact with each other. With your tube at eye level, twirl the rod & watch as DNA strands collect.

38

CURRICULUMTEMPLATE

Reflection prompts: What happened with the strawberry?What does this have to do with college? What could you do with genetics or forensics in your future?

Genesis of Activity: The Black Scientist Society (BSS) approached us in hopes of being Demo Buddies after I presented at a TLU Leadership Council meeting. They had done this activity before at an elementary school. They came prepared with lots of DBs and some of the more scientific materials (test tubes, chemicals, etc…) and we had to provide the household items such as cheesecloth, funnels and strawberries.

Notes:The kids really seemed to love the activity! They asked to do the extractions again and again! Their Dream Catchers were also really good. WARNING: You do have to be careful though of making sure you have lots of eyes on them because there are chemicals involved like the alcohol. We did not allow them to take home their experiments because of the alcohol in the tube.

39

SWEAT EQUITY

In DOTB we strive to cultivate a community of dreamers who recognize the importance of “pay it forward” – especially when they don’t technically “pay” for their programming. Sweat equity is our special way of bringing service full circle.

We encourage you to get creative with service experiences that are kid-friendly.

Examples • Teach botany through the creation of floral arrangements for local nursing home residents • Encourage artistic expression by crafting for a local children’s hospital or for the troops • Learn about veterinary medicine and then volunteer at an animal shelter • Team up with your campus a cappella group to have children sing songs to senior citizens

The possibilities are endless! However, working in dream deserts requires us to be careful about some volunteering opportunities that may seem otherwise harmless. Some experiences could hit “too close to home” for our students. For example, it could be construed as insensitive to ask students who are food insecure to prepare meals for “the hungry” at a food bank. Other experiences may be fine for college students but are not appropriate environments for small children.

Areas to avoid • Working with the homeless • Food banks • Locations that could be hazardous such as construction sites (i.e.; Habitat for Humanity) • Health clinics • Any place where children would be a hindrance and not a help

40

SAMPLE FIELDTRIP LOCATIONS

Sometimes, taking children out of their box is the best way for them to experience the field and to get excited about a career or collegiate pathway. Here are some ideas to get you started:

Agriculture & Zoology • Animal farms (i.e.; dairy, alpaca, etc…) • Behind-the-scenes with Zoologists • Production farming (i.e.; cranberry, etc…)

Media • News station • Photography studio • Music production studio • Radio station

Arts • Glassblowing • Clay pot making • Museums with hands-on activities • Shakespeare play • Music studio

Technologies • Airplane manufacturing • Electric car manufacturing • Wind turbine farms • Natural gas exploration • Robotics manufacturing

41

PREPARING FORA FIELD TRIP

Field trips are an extraordinary way to broaden horizons beyond the box of your YSO. However, you will need the full support of your YSO to execute a field trip including,

likely, their transportation and staff. In the event that you have their full support, here are a few things to keep in mind as you prepare to take children out of their dream deserts.

Oh the places you’ll go! But before you do…

Make reservations as needed Check with field trip destination for paperwork that can be printed in advance Check insurance coverage for the field trips and vehicles Arrange for transportation and certified driver(s) as needed Create a backup plan for inclement weather or other cancellation possibilities Create a field trip itinerary to provide all volunteer and chaperones, leaving a copy at the partnership location and with the driver Inform participants and families of the trip (when they will need to arrive; what they will need to bring the day of; are there any clothing requirements) Give out and collect Field Trip Friday Permission Slip to Dreamers Make sure that you have complete emergency forms, emergency medication, First Aid Kit, and release forms for Dreamers per YSO protocol Maintain a 1:3 volunteer to Little Dreamer ratio Ensure volunteers or parent chaperones are background checked and trained Create a list of all participating volunteers, chaperones, and Dreamers (if applicable) cell phone numbers to keep with each group on the trip Create a plan for identifying participants in a crowd (are shirts or nametags needed) Create a plan for snacks (should we provide sack lunches; are lunches allowed in your field trip facility; do you need a cooler to carry them) Create a plan for water access (should participants bring their own; will they have water fountain access; will you bring water for participants and volunteers) Print directions for the driver and have the correct address if the driver uses GPS Confirm reservations for the site and transportation the day before the field trip

Now that you have read through these steps, use the Field Trip Checklist as a resource to make sure that you have a superb yet safe excursion. Have fun!

42

FUNDINGREQUEST FORM

As you develop the Program Schedule, you will need to work with the Campus Finance Coordinator to create a budget for each activity. While it is technically the CFC’s responsibility to complete the

budget and submit to the Campus Executive Director, they will need your assistance to understand the needs of each program. Keep this process in mind as you solidify programming with the Demo Buddies.

YSO

Title

Week Date

1 9/25/13 $ 125.00

2 10/2/13 $ 0.00

3 10/9/13 $ 48.00

4 10/16/13 $ 0.00

5 10/30/13 $ 30.00

6 11/6/13 $ 20.00

7 11/13/13 $ 70.00

8 11/20/13 $ 70.00

Grand Total: $

O�ce Use:

Notes:

Funding Request Form

Campus TCUBoys and Girls Club- Martin Branch

Completed By Dre Dreamz COO

Activity Materials Overview Total Needed

Culinary Arts Cooking Utensils and Shortcake

Architecture and EngineeringRandom Items for Rube

Goldberg Machine

Genomics Strawberries and funnels

Improv n / a

Photography (Field Trip) Outfits

Anatomy Butcher Paper

Amount Approved

Floral Design Flowers and Materials

Etiquette Dinner Table Settings and Food

Date Received Executive Received

�363.00

43

SHOPPING FORSUPPLIES

Anytime you purchase anything for DOTB (i.e. materials for programming), always remember to:

1) Take a copy of the Tax Exempt Letter (below) to insure that you do not pay tax on any purchases.2) Keep the receipts to be submitted to the National Office on the Expense Report.

44

45

CAMPUSFINANCE

COORDINATOR

“You get in life, what you have the courage to ask for.”

- Oprah Winfrey

Table of Contents

Chapter 5: Campus Finance Coordinator

Finance Coordinator Timeline 46Funding Request Form 47Budget Breakdown 48Expense Report 49Donation Request 50Fundraising Ideas 51Shopping for Supplies - Tax Exempt Letter 52

46

FINANCE COORDINATORTIMELINE

The fun stuff is upon us! Use this timeline to insure that all programming is properly funded. Let the fun begin!

At the beginning of the semester • Work with National Office to make sure that you have a bank account set-up and the information is shared with the national Chief Operating Officer so that funding can be allocated in a timely manner

At least 4 weeks before the first day • Begin dialogue with Campus Program Coordinator as they receive Demo Buddy confirmations to determine any materials needed for the Funding Request Form and Budget Breakdown • Begin to send out Donation Request letters to supplement programming costs

At least 2 weeks before the first day • Complete and submit the Funding Request Form and Budget Breakdown forms to your Campus Executive Director • Decide on a system to maintain receipts. For example: • iPhone users may opt to use a receipt management app such as OneReceipt or Shoeboxed to track purchases and then export data for final Expense Report Over the course of the 8 week programming series • Work with Program Coordinator to purchase supplies for each week • Maintain receipts for every purchase (note: always use the Tax Exemption Letter to make sure you never pay taxes as the National Office is tax-exempt and will not reimburse for taxes)

No later than three weeks after the series • Complete and submit Expense Report to Campus Executive Director

47

FUNDING REQUESTFORM

In order to receive up to $250 of funding per series from the National Office, your Campus Executive Director will need to submit your Funding Request Form that will act as a cover sheet for your Budget

Breakdown forms. After completing your Budget Breakdown sheets for each week, put the totals on the front page for an at-a-glance look at your expenses. If you do not have

expenses for the week, that’s great - you will just put “n/a”. Having it broken down this way helps the National Office to get a picture of how much it cost to operate a campus and how we can gather

resources to help support your programming in the future.

YSO

Title

Week Date

1 9/25/13 $ 125.00

2 10/2/13 $ 0.00

3 10/9/13 $ 48.00

4 10/16/13 $ 0.00

5 10/30/13 $ 30.00

6 11/6/13 $ 20.00

7 11/13/13 $ 70.00

8 11/20/13 $ 70.00

Grand Total: $

O�ce Use:

Notes:

Funding Request Form

Campus TCUBoys and Girls Club- Martin Branch

Completed By Dre Dreamz COO

Activity Materials Overview Total Needed

Culinary Arts Cooking Utensils and Shortcake

Architecture and EngineeringRandom Items for Rube

Goldberg Machine

Genomics Strawberries and funnels

Improv n / a

Photography (Field Trip) Outfits

Anatomy Butcher Paper

Amount Approved

Floral Design Flowers and Materials

Etiquette Dinner Table Settings and Food

Date Received Executive Received

�363.00

CFC

48

For each program that requires funds, you will need to break down the cost of all materials and submit all breakdowns to the National Office with a Funding Request Form as the cover sheet. We have included an example of what a completed Budget Breakdown sheet should look like. If you are

requesting funding for an item that you expect you will also be able to use in the future check the “Vault” box next to that item.

BUDGETBREAKDOWN

24.00$

49

EXPENSEREPORT

At the conclusion of the semester, you will need to submit an Expense Report along with copies of all of you receipts to the National Office. Here is an example of a completed Expense Report. If you spent no money over the course of the semester or got everything donated from in-kind contributors, great job!

However, it is still important to submit this form to show what a boss you are and so that we have records for each campus for our super duper boring annual reports.

n/a

50

DONATIONREQUEST

The first ever day of Dream Outside the Box was in September 2009, we made ice cream, taught the children French and it was completely funded by one $30 gift card from Wal-Mart. No matter how big we get, we want to remain true to our roots and recognize that our funding needs should be minimal. It

is always wise to seek the support of local corporations to supplement the cost. The more you are able to get donated, the more we are able to invest in programming across the nation. Customize this letter to

request funding from businesses near you.

Dear [Organization],

I am emailing as the [SHIP Position] for [Campus]’s chapter of Dream Outside the Box in hopes of receiving an in-kind contribution for our youth programming. Dream Outside the Box mobilizes college students to engage youth in dream deserts in career-focused hands-on experiences to propel K-5 stu-dents toward higher education. Dream Outside the Box was founded after surveys of K-5 boys at a Boys & Girls Club and found that 74% aspired to be a rapper or football player. As a result, college students cultivate their leadership skills by sharing their interests with “Little Dreamers” in areas such as engi-neering, accounting, mock trial, ballet and more.

Dream Outside the Box was created by college students to operate on a very minimal budget. However, occasionally, it is necessary to acquire supplies for programming. For example, when introducing engi-neering, our students use materials such as spaghetti and marshmallows to build imaginative bridges.

We are requesting $[amount] for our [activity] programming. Dream Outside the Box is a 501(c)(3) nonprofit and all donations are tax-exempt. We are happy to provide a contribution receipt or any other documentation your procedures may require. Thank you in advance for your consideration of this in-vestment for our students. We believe “you can only dream what you’ve seen” and we see tremendous programming ahead!

Dream Big,

[SHIP Name][SHIP Position]- [Campus][Phone Number][Email Address]

51

FUNDRAISINGIDEAS

Fundraising is critical in allowing us to provide innovative programming to our Little Dreamers. You will work closely with the Campus PR Coordinator to ensure all fundraisers support the DOTB mission and

brand. Below are just a few fundraising ideas to help kick start your year! Have fun and get creative!

Gallery ShowUse the talents and original works of fellow VBs and Little Dreamers to fundraise! Have DOTB themed art with a DOTB related quote displayed for auction. As always, be sure you have the appropriate releas-es signed from guardians if any youth drawings or photographs are used.

Food TableSell hot food in a high traffic area on campus! Use a campus kitchen or a portable grill to prepare grilled cheese sandwiches or hot dogs for sale! Employ a fun slogan, such as “Feed yourself & Feed a Dream!” to draw passersby’s attention.

CanningDecorate cans with the DOTB logo and solicit donations! Have a group of DOTB VBs in DOTB T-shirts choose a popular, local hangout to gather outside sharing the DOTB mission and asking for donations. Singing youthful songs and DOTB chants is a great way to grab the attention of people as they pass!

Block PartySponsor a DOTB themed block party with a Greek organization! Collaborate with a sorority or fraternity to host a block party, and sell tickets to enter. Examples of DOTB themes include “When I Grow Up”, “You Can Only Dream What You’ve Seen”, and “It’s Never too Late to Dream”.

Online AuctionHave local entities and community businesses donate services or goods for auction! Get local organiza-tions and/or individuals to donate their goods or services for online auction. For instance, a photography student could donate a photo shoot or a Textile & Apparel Management student could donate custom apparel. Ask a local bakery to donate a cake or ask the local spa to donate a massage!

Matching a GiftAsk corporations and individuals to match donations! Use direct contact to ask a corporation or individ-ual(s) to match any donations DOTB collects in a specified amount of time. In exchange, offer acknowl-edgment via your campus DOTB T-shirt, campus website, and social media outlets. Be sure to create a list of donors and manage donor relations by providing them monthly organization updates.

52

SHOPPING FORSUPPLIES

Anytime you purchase anything for DOTB (i.e. materials for programming), always remember to:

1) Take a copy of the Tax Exempt Letter (below) to insure that you do not pay tax on any purchases.2) Keep the receipts to be submitted to the National Office on the Expense Report.

53

CAMPUSVOLUNTEER

COORDINATOR

“Volunteering is the ultimate exercise in democracy, you vote in elections once a year, but when you volunteer, you vote every day about the kind of

community you want to live in.” - Someone Really Wise

Table of Contents

Chapter 6: Campus Volunteer Coordinator

Volunteer Coordinator Timeline 54Interest Meeting Guidelines 55 DOTB Approach for VBs 56Sample Program Schedule 57Volunteer Sign Up 58VB Thank You Email 59

54

As the series approaches, use this timeline to efficiently mobilize the masses.

At least 6 weeks before the first day • Begin recruiting freshmen and a diverse group of VBs • Discuss Interest Meeting logistics with the Campus Executive Director

At least 4 weeks before the first day • Host an Interest Meeting, distribute the Volunteer Buddy Application and any required YSO Paperwork to any new volunteers • Begin to turn in the Volunteer Buddy Application to the Statistician

At least 2 weeks before the first day • Establish routine and familiarize self with Volunteer Sign-In

At least 1 week before each activity • Send Volunteer Sign Up with an email reminder about that week’s activity • Send any new VBs the Volunteer Buddy Application and YSO Paperwork

Volunteers’ first day • Have first time VBs come in 20 minutes before programming begins • Go over DOTB 1-2-3

Each week • Coordinate carpool if desired by your chapter • Have all Volunteer Buddies sign-in • Ensure that all VBs have turned in their Volunteer Buddy Application and YSO Paperwork (if a volunteer has not turned in their paperwork they canNOT work with the children. NO EXCEPTIONS! Sounds harsh but we have to keep our kids safe) • Go over the DOTB Approach for VBs • Review planned activity • Have VBs assist the Dreamers with the Dream Catcher and do the Buddy Walk • Send new VBs the VB Thank You Email within 24 hours • At the end of the 8th week of programming, give the VBs a printed copy of the Volunteer Buddy End of Series Evaluation and enter the responses in the Volunteer Buddy End of Series Evaluation (forms) in Google Drive • Email the Volunteer Buddy End of Series Evaluation (live form) to the VBs not in attendance

VOLUNTEER COORDINATOR TIMELINE

55

INTEREST MEETINGGUIDELINES

As you seek to inspire the masses by having a 1:1 Little Dreamer to Volunteer ratio, Interest Meetings are critical to recruiting a team of people to carry out the mission. Use this guide to host an effective

meeting to build your team.

Before the Interest Meeting • Select a date and request a classroom or meeting room with at least 1 table • Publicize the interest meeting throughout campus using campus appropriate communications and your @DOTB[Campus] Twitter account. • Print: • Sign in Sheet (capture name and email for listserve) • SHIP Descriptions (long version) • Volunteer Info Packet (pass out to interested) • Volunteer Application • YSO Paperwork • SHIP Info Packet (pass out to SHIP applicants) • SHIP Descriptions (condensed version) • Campus LeaderSHIP Application • Infographic

Day of Interest Meeting • Send a reminder email to anyone already on your listserve • Tweet a reminder using your @DOTB[Campus] account • Gather pens for volunteers to fill out paperwork

During the Interest Meeting • Go over the history of DOTB, play a video of DOTB in action and articulate your vision for DOTB on your campus • Go over SHIP Descriptions • Interested parties fill out any necessary YSO Paperwork

As meeting concludes • Schedule a meeting with anyone interested in a leadership position • Have aspiring leaders complete YSO Paperwork as well as the Campus LeaderSHIP Application

56

DOTB APPROACHFOR VBs

We have the pleasure of working with brilliant, precocious, extraordinary children (aka Little Dreamers). In order to maximize your experience and the impact that we have on them, we have identified a few tips

for effective interactions.

Spread out Disperse amongst the kids.

Voluteers new to DOTB or old friends with one  another naturally tend to stick together on the  periphery. The closer proximity you are to the Dreamers, the more they can learn from you.

Get Silly!Let your guard down.

Getting outside your comfort zone helps to encourage a child to do the same! You do not have to be a child whisperer to have a

successful program.

Have FunIt’s about the process, not the end result.

Engage with the Dreamers to encourage hands-on activity. Show them why you love what you are presenting. The kids vibe off of your vibes, so the

more energetic, enthusiastic, and excited you are, the more willing they will be to engage and use

their imagination. Messes = Memories in our book.

Show School SpiritIntroduce yourself and your college.

We are working to put our Little Dreamers on the pathway to college and want to reinforce your

connection to college as much as possible.

Go With the FlowIn case you didn’t know...

The kids are inquisitive and if they hit you with a question you are uncomfortable answering, simply direct them to the

nearest DOTB leader.

Know That You’re AppreciatedWe are so appreciative of your time!

If we invited you, it is because you represent an experience our Dreamers have likely never had before. The kids will enjoy your experiences so

much. Whether or not it is obvious, the Dreamers appreciate you and are impacted by the fact that

you cared enough to come.

57

SAMPLE PROGRAMSCHEDULE

The Program Coordinator will provide you with a Program Schedule like the following example. Use this to communicate with your volunteers, in weekly email reminders and reminders about any breaks such

as your “BYE” week. If you do not receive a schedule from your Program Coordinator, be their ac-countabilibuddy and request one. Their schedule and your emails help everyone stay on the same page.

Program Schedule- TCU FALL 2013

Day of the Week: Wednesday Time: 5:30-6:30pm

Week 1 DOTB 101 - Culinary Arts September 25 Notes: Kids will complete outcomes sheets to earn materials at each Icebreaker strawberry shortcake station.

Week 2 Architecture with Multatech October 2 Notes: Multatech, Inc. is sending 3 architects to lead us in making Rube Goldberg machines. Week 3 Forensics with UNTHSC’S BGSA October 9 Notes: BGSA will teach kids how to extract the DNA from a strawberry Week 4 Improv with Senseless Acts of Comedy (SAC) October 16 Notes: October 23 BYE Week Week 5 Field trip to Locations Photography October 30 Notes: As they learn about photography, students will be photographed dressing-up in the costumes representing the occupations they aspire to. Week 6 Anatomy with UNTHSC’s Pediatrics Club November 6 Notes: Peds Club will have children trace each other and draw their organs on their body map. Week 7 Sweat Equity - Floral Design November 13 Notes: The children are designing arrangements to give to residents of a local nursing home.

Week 8 Etiquette Dinner November 20 Notes: PENDING CONFIRMATION - Delta Sigma Pi Business Fraternity Culmination will teach business etiquette and VBs will guide discussion to reflect on previous programming.

58

Each week, you are responsible for informing volunteers of the programming, keeping track of who has signed-up and having volunteers sign-in on-site. You may opt to use the following online sign-up form,

emailing a link to volunteers and having them sign-up in advance. If your campus has an alternative system such as OrgSync or Blackboard, you are welcome to use whichever system is easiest for you.

VOLUNTEERSIGN UP

59

VBTHANK YOU EMAIL

After his or her first week, each volunteer should receive a thank you email like the following example. As an added bonus, you may opt to crank it up a notch and send creative thank-yous either via email

such as Constant Contact with photos from the day or handwritten notes from Little Dreamers. Showing appreciation is a crucial step in having volunteers who come back week after week.

Dear [VB],

Thank you so much for taking time to volunteer with DOTB. Your impact was truly immeasurable! One hour of interaction with our students can translate to a profound perception of pathways that can last a lifetime. We are honored that you shared your special skill set with us and hope to see you again.

With gratitude,

The Dream TeamDream Outside the Box

P.S. If you have any questions or comments about your experience with us, please feel free to email [[email protected] or INSERT CAMPUS GMAIL]

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CAMPUSSTATISTICIAN

“To know even one life has breathed easier because you have lived - that is to have

succeeded.” - Ralph Waldo Emerson

Table of Contents

Chapter 7: Campus Statistician

Campus Statistician Timeline 62Stats Overview 63Dreamers Application 64Dream Catcher 65

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As the time comes to begin working with Little Dreamers, your job is incredibly crucial to the growth of DOTB. By tracking how amazing your programs are, we can show the world how DOTB’s special

model is changing lives and making a difference. Get excited! This timeline is here to help keep you on track over the course of the semester.

At least 8 weeks before the first day • Schedule an Outcome Measurements training with the National Office

At least 6 weeks before the first day • Complete Outcome Measurements training with the National Office • Communicate with YSO in case there are any special provisions to abide by

At least 1 week before the first day • Begin to print the evaluations, if not electronic

Each week • Fill out the Stats Overview at the beginning of programming • Distribute and collect Dream Catchers to Little Dreamers with Executive Director • Distribute and collect Demo Buddy Weekly Evaluation to DBs • Collect the Volunteer Buddy Application from the Volunteer Coordinator for outcome measurements focused on college students • Collect any remaining Outcome Measurements

At-a-glance schedule for forms:

Week 1 Week 4 Week 8

• On-Site Dreamers Application • Parent Application due • End of Semester • Send home Evaluations for Parent Application Parents and VBs • Collect and code Dream Catchers

CAMPUS STATISTICIANTIMELINE

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STATSOVERVIEW

Use this template to keep track of basic statistics for each week. You will turn this completed form into your Campus Executive Director at the end of the semester.

Wk Date Activity # of VBs # of DBs # of Kids Notes:

1 9/25 DOTB 101- 27 0 27 Culinary Arts Multatech is 2 10/2 Architecture 26 3 22 a company with Multatech not a student organization 3 10/9 Forensics with 25 10 25 TLUHSC 4 10/16 Improv with 24 9 25 TLU SAC

5 10/30 Field trip to 8 0 18 Field Trip Locations 6 11/6 Anatomy with 25 12 15 A school car- TLUHSC nival resulted in drop in attendance

7 11/13 Sweat equity- 26 5 25 Site visit-had Floral additional visi- tors from local corporation

8 11/20 Etiquette 25 10 25 Dinner

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Our goal is to put children who have not had a wide variety of experiences on a pathway to college. In order to be effective, you will need to insure that you are working with the same students each week

and get a sense of where they are starting. As such, students will apply to participate in DOTB and you will create a roster based on completed applications. This is a sample of a Dreamers Application that the children will fill out on-site during their first day of DOTB. They will also have a Parent Application that should be sent home. As you can see from the questions, this forms provides information on the chil-

dren’s goals, academic status and college attainability perception. As such, it’s beyond crucial that this is completed for each child who participates.

DREAMERSAPPLICATION

DREAMERS APPLICATION

When is your birthday?

First Name

What do you want to be when you grow up?

What is college?

What do you like to do for fun?

Last Name

How old are you? What grade are you in school?

Gender Boy

Girl

Do you want to go to college?

Yes

Why?

No

Where?

Why not?

Why do you want to be that when you grow up?

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At the end of each session, the children should complete a Dream Catcher. The goal is to be able to show that even thought they didn’t know what something was initially, they now know thanks to today’s lesson and can connect this to college. If a student’s handwriting is illegible, it is okay for their Volunteer

Buddy to help complete the form but the answers should be the organic thoughts of the child.

DREAMCATCHER

DREAM CATCHER

The Demo Buddies are from:

Explain the Path of the Day

They showed us how to:

College + Me = My Thoughts

FIRST NAME: PATH OF THE DAY:

LAST NAME:

Did you like today’s activity? Yes No

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CAMPUSPR COORDINATOR

“Reach as high as you can, and then reach a little higher. There you will find magic and

possibility. And maybe even cookies.” - Marc Johns

Table of Contents

Chapter 8: Campus PR Coordinator

Social Media Accounts 68Social Media Calendar 69Social Media Calendar Key 70Communications Kit 71 Style Guide 72 National Branding Tools 73 Collegiate Logos 76 Methods of Communication 77 Getting the Word Out on Campus 78 Email Etiquette 80 Sending a Press Release 81 Oops, Let’s Not Do it Again! 82 FAQs 83

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SOCIAL MEDIAACCOUNTS

The Campus PR Coordinator is responsible for maintaining the image and online presence of their DOTB chapter. This includes but is not limited to social media, blog posts, and photos.

Continuously update the following online and social media content with your campus events. The login information can be found in your campus’ PR folder in Google Drive.

National Accounts Twitter Vine @dreamoutside @dreamoutside www.twitter.com/dreamoutside

Instagram Facebook @dreamoutside facebook.com/dreamoutsidethebox www.instagram.com/dreamoutside

Campus Account* @DOTB[Campus Abbreviation]

Appropriate Hashtags#DreamBig #DreamDesert #DreamTeam #DreamOutsideTheBox#DOTB #DOTB[Campus Abbreviation] #[Path of the Day]

*Once your chapter is approved by the National Office, Twitter and email accounts will be created for you.

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SOCIAL MEDIACALENDAR

The only thing worse than not having a social media page, is having a social media page with posts that are 4 months old or don’t have a purpose. In DOTB we believe in the 3 E’s: all posts should engage, educate or entertain. In order to help keep your social media content fresh and updated, we’ve laid it all out with this

Social Media Calendar. This example calendar is set-up as if your chapter’s DOTB Day is Tuesday. However, this works for any DOTB Day-simply count back based on the prescribed days before

programming and you’re good to go! Wednesday Thursday Friday Monday Tuesday Time 4 Days before 3 Days before 2 Days before 1 Day before DOTB Day Wknd Wknd of day Programming Programming Programming Programming Morning Commute Retweet #Shoutout Partners Build Anticipation (7-11am)

Afternoon Lunchtime Photo Tweet #TBT #Shoutout DBs Backstage Pass Retweet Anticipation Recycle (11am-3pm)

Evening Commute Recruit Recruit Photo Live Tweet Recycle Recycle (3-6pm) Late Evening Primetime Old News Retweet Build Anticipation VB/DB Retweet Recycle Television (8-10pm)

Late Evening Primetime VB/DB Revine or #Shoutout Partners Backstage Pass DOTB Revine Live Video Television Regram (8-10pm)

Evening Commute VB/DB Regram #Shoutout Partners Backstage Pass Build Anticipation Live Post Recycle (3-6pm)

During Dream Upload Catchers

Must post Free Reign Suggested Post

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Backstage Pass Show your followers what the SHIP does to prepare for DOTB, like shopping, meetings over coffee, setup from the week before

Build Anticipation Post clues on the programming theme with pictures of supplies, a riddle, a picture collage or supplementary props

DOTB Revine Share the love and spread the word on what one of the other campuses are doing

Live Post Post a photo of the event with 5 hashtags (2 DOTB specific, 3 broad)

Live Video Post a Vine or an Instagram video (and link to Twitter) from the days’ programming

Old News Post a link to an article featuring DOTB

Photo Live Tweet Post a picture and/or post Instagram link with 1 or 2 hashtags

Photo Tweet Post a picture from last weeks programming and/or post Instagram link with 1 or 2 hashtags

Recruit Pub DOTB, mention VBs, seek potential VBs to tweet and ask them to join us for programming

Recycle Recycle appropriate permament messages

Retweet Share the VB and DB tweets on their expereince at DOTB with your followers

Retweet Anticipation Search for any VBs or upcoming DBs tweeting their excitement to volunteer

#Shoutout DBs Send a big ups to the DB student organization, and mention the main contact

#Shoutout Partners Give thanks to sponsors or donors, DBs or community partners, restaruants where SHIP meetings occur, awesome VBs

#TBT (Throwback Thursday) post a fun photo of a past event, baby pictures of the SHIP or VBs (post to Instagram)

Upload When Dreamers are completing Dream Catcher, upload into chapter, semester, and week

VB/DB Retweet Share the VB and DB videos on their expereince at DOTB with your followers

VB/DB Revine Share the VB and DB videos on their expereince at DOTB with your followers

SOCIAL MEDIACALENDAR KEY

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As the PR Coordinator you are the public voice of your campus chapter and a representative of Dream Outside the Box, Inc. Because of the prevalence of online communication, you may be the first, and perhaps most formative, contact students will have with DOTB. Reaching out to students is an exciting and important part of educating and organizing around our mission.

However, this exciting task comes with a great deal of responsibility. In any public interactions it is important to always be “on message.” What does this mean? Ask yourself if your work, from

tweets to press releases to t-shirt design is supporting and advancing the goals of DOTB.

Together we are the gatekeepers for DOTB’s voice, visual identity and reputation. As DOTB leaderSHIP, we are responsible for ensuring that the brand remains consistent in all of our communication efforts. This Communications Kit how we seek to effectively utilize

communication tools.

COMMUNICATIONSKIT

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ReferenceThis organization should only be referred to using the following:

Primary: Dream Outside the BoxSecondary: DOTB*Others: Dream Box logo; “Dream Desert”; “You Can Only Dream What You’ve Seen”; “Dream Big. Dream Outside the Box”

Primary Color PaletteOur official colors are:

Teal- Brown-Pantone: 7710 U Pantone: 4635 CC: 100 M: 0 Y: 34 K: 0 C: 38 M: 64 Y: 92 K: 17HEX Code: 00ABB6 HEX Code: 915E31R: 0 G: 170 B: 182 R: 145 G: 94 B:49 Display / Headline TypographyText Font: Brandon Grotesque Regular AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYZz 1234567890,./;’[]\-=!@#$%^&*()_+{}|”:?><

Logo Font: Gotham Bold AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvW wXxYyZz1234567890,./;’[]-=\][!@#$%^&*()_+

Tagline Font: Pea Kung Fu Manda “You Can Only Dream What You’ve Seen”

*Use secondary once primary is used and secondary is acknowledged.

STYLE GUIDE

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NATIONAL BRANDING TOOLS

LogosOnly the following logos are permissible for identifying Dream Outside the Box:

Combination Mark

Logo

Typography

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TaglineWhen using the tagline, make sure to capitalize the first letter of each word, and do not remove the apostrophe in “you’ve”.

You Can Only Dream What You’ve Seen

Combination Mark with Tagline

Typography with Tagline

NATIONAL BRANDING TOOLS

You Can Only Dream What You’ve Seen You Can Only Dream What You’ve Seen

You Can Only Dream What You’ve Seen You Can Only Dream What You’ve Seen

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Banner

Logo and Typography Banner

Logo, Typography & Tagline Banner

NATIONAL BRANDING TOOLS

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Upon approval of your campus chapter, the National Office will provide you with a custom logo to be used on your campus communications including social media accounts, newsletters, and other

correspondence.

COLLEGIATE LOGOS

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METHODS OFCOMMUNICATION

The following will highlight mediums in which we communicate internally with team members, mediums in which we communicate with out key publics, and the most effective way to utilize

communication tools.

Methods in Which We CommunicateTeam Members • Includes everyone from programmers to volunteers that bring the DOTB vision to fruition • Team correspondence is especially important to ensure that everyone is has a clear understanding of DOTB affairs

Key Publics • Groups of people that we have a specific message for • DOTB’s key publics are Founding Donors, potential donors, volunteers (VBs and DBs), potential student volunteers, parents, partnering youth service organization, and Dreamers

Press Lists • Information of all of the reporters in your area that could run a story • Lists usually include contact info, outlet, title & more

Methods of Communication for Key PublicsElectronic Newsletters • A publication to keep your audience abreast on current events, accomplishments, future projects, opportunities to donate, and changes within the organization

Press Kits/Media Kits • Pre-packaged set of information and material about a person, company, or organization distributed to media for promotional use

Press Releases • Written communication for media outlets announcing newsworthy topic or event

Pitch Letters • A brief personal letter, written to accompany press releases, media advisories, and press kits

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GETTING THEWORD OUT ON CAMPUS

There are many of methods of reaching students around campus. However, you should identify your campus’ regulations for student organizations including restrictions on publicizing and your University’s trademark

policies before usage. Often, campus symbols and seals will be under very strict copyright protection.

ChalkSidewalk chalk is an eye catching and inexpensive way to advertise for events or elections. Make sure to target high traffic areas on campus and use catchy slogans or obvious visual cues. You may even opt to buy spray chalk and create a stencil using an Exacto knife and cardboard.

ContestsIn the past, Dream Outside the Box has been recognized as one of 15 White House Campus Champion of Change finalists. The Top 5 finalist were determined by whomever had the most votes in a week one time span online and were invited to the White House and featured on mtvU. Although we ended up number 6, our powerful use of social media and publicity stunts helped to grow our supporter base ex-ponentially. As a result, we got the opportunity go anyway and take a Little Dreamer to meet the Presi-dent, which provided invaluable photographs and credibility. The year before, DOTB was recognized as 1 of 3 mtvU “Top of Class” awardees, which resulted in a $5,000 scholarship which was later used to pay for the aforementioned Little Dreamers’ trip to the White House. These are just two examples of how contests can be opportunities for spotlight and increased support.

FlyersOn some campuses, flyers are still an essential component in getting the word out about service oppor-tunities, meetings and other important events. However, on many campuses, publicity space is limited and often crowded with countless organizations and corporations competing for the same advertising space. DOTB has provided infographics and overview flyers for you online. Should you choose to make your own, here are a couple of tips to make your flyer a competitive campus communicator: • Create a hierarchy of information by deciding what needs to be displayed more prominently. • Keep it simple, sticking to your campus colors scheme and a well spaced layout.

Publicity StuntsPublicity “stunts” are typically big public statements that are designed to get maximum attention from those in proximity. Use your creativity and better judgment to present DOTB ideas in new and exciting ways. Examples of “stunts” conducted by DOTB chapters in the past include: • Having the student cheering section at a basketball game hold up posters that spelled out a message about volunteering for DOTB which was broadcast onto the jumbotron. • On Leap Day, one campus’ student activities office put up a Velcro wall in the campus Student Center. The CED took this as an opportunity to get publicity for DOTB and donned a Velcro suit and leaped onto the wall. The leap was broadcast throughout the Student Center with a message along the lines of: “[CED] leaps for DOTB!”.

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GETTING THEWORD OUT ON CAMPUS

Social MediaIn this day in age, social media is arguably the most effective way to reach some of our key publics. We encourage the use of social media including but not limited to Facebook, Twitter, Vine and Instagram.

When using social media, be sure to post mission focused messaging, avoid abbreviation and check for grammar and mechanics. All social media post should follow The Rule of The 3 E’s: • Educate • Share information about meetings, volunteer opportunities, etc... • Entertain • Share fun videos or photos of DOTB programming. • Engage • Create opportunities to connect with followers and fans.

TablingSetting up a table at campus involvement fairs can be a great way to meet new VBs, make connections with other groups as potential DBs and generally establish DOTB as a campus presence. To encourage others to stop by, try projecting a video, passing out candy and infographic cards, or having an interactive feature.

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EMAIL ETIQUETTE

Whether writing to an individual, a group of people, or administration, email etiquette is necessary across the board to ensure you are communicating effectively and efficiently.

Greetings and Salutations Starting with a greeting rather than jumping in shows the recipient that you have taken time to acknowl-edge them. A few examples: Greetings • Dear, • Good morning/afternoon, • [Recipients Name with Appropriate Title] • First name is acceptable for peer to peer communication. However, if emailing a professor, donor or other Key Publics, titles and last names should be use such as “Dr. Coonrod” or “Mr. Johnson”. Closings • Kindest Regards, • Respectfully, • Thank you, • Dream big,

Formatting Bold, Highlight, Italicize, Underline • We communicate some of the most important information via email – dates, times, addresses, assignments, etc. Utilizing these tools will help organize your message so that it coherent and easy to retain content. CC • Carbon copying is helpful in keeping everyone on the same page. • Only those directly involved with the subject should be copied.

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SENDING APRESS RELEASE

Well-written press releases are an excellent way or your chapter to receive earned media coverage. Press releases are similar to news stories, providing all of the key acts- who, what, when,

where- for reporters. They are intended to alert journalists about upcoming newsworthy events. As you develop relationships with reporters and new contacts, update the press list. Doing this will ensure max-imum coverage, amplifying the effect of your efforts. With press, it is often best to start local with your

campus publications. Even this local exposure can be tremendously helpful in advancing the goals.

When writing a press release • Keep the release short, always less than a page • Use proper formatting • Pick an “angle,” a particular element of your story that is interesting • Do not write the story for reporters: tell them the key facts and people and how they can attend or cover the event • Include interesting quotes from key participants • Email releases at least 24 hours prior to the event • Target your releases to certain outlets based on the story’s intended audience • When possible, time releases for the morning to catch the reporters attention early, following up on releases with a call providing more information, when appropriate • If you ever have any questions about a particular press release, do not hesitate to contact the National Office

Distribution • Once you have developed a press release, the next step is distributing it to your well-maintained press list, consisting of newspaper, television, and radio reporters

Press lists should include • Media Outlet • Media Contact • Campus newspaper reporters • Local, state, and appropriate daily newspaper reporters and journalists • Local radio and television reporters and producers • Bloggers • Title • Phone Number • Email Address

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OOPS, LET’S NOT DOIT AGAIN!

We are humans and thus, we make mistakes. As communication liaisons, we should always strive to avoid grammatical errors. Here a few examples of common mistakes:

Your: Indicates possessionYou’re: Contraction for “you are” (try not to use the contraction)

There: Reference to a placeTheir: Indicates possessionThey’re: Contraction for “they are” (try not to use the contraction)

Accept: To receive willinglyExcept: Excluding

Effect: Outcome, consequenceAffect: To change, transform

Principal: Head of a departmentPrinciple: General law or code of conduct

Where: Reference to a placeWere: Past tense for “are”We’re: Contraction for “we are” (try not to use the contraction)

Insure: Protect against risk by paying an insurance companyEnsure: Make certain something will happen

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FAQS

As PR Coordinator, you are the public voice for your chapter. In order to answer questions effectively, we have included frequently asked questions to help you communicate in the best way possible.

What is DOTB’s mission? Every Dream Outside the Box program is designed for dual impact: to propel youth in dream deserts toward higher education while cultivating leadership skills among collegiate volunteers. By producing imaginative programming in dream deserts, college students broaden the horizons of K-5 youth while developing skills to contribute toward the disruption of cyclical poverty.

How did DOTB get started?Dream Outside the Box (DOTB) was founded as a college student organization in Columbia, MO in 2009. When DOTB, 74% of boys K-5 aspired to be rappers, professional athletes, or both. In 2012, headquarters were established in Fort Worth, Texas where surveys showed approximately 83% of K-5 boys at a local youth service organization indicated “Police Officer” as their #1 pre-DOTB aspiration. As the mission of DOTB spreads, students are chartering chapters on their campus in effort to destroy dream deserts across the nation.

Do I have to pay to have my child in the program? No. Dream Outside the Box works very hard to maintain a program that comes at no cost to the child. At this time, students “pay” for their series by volunteering in the community, investing what we call “sweat equity”.

What kinds of things will my child do in the program? Dream Outside the Box is all about broadening horizons in a fun, engaging way! Experiences ranging from engineering, mock trial, journalism to fencing and ballet are just a few examples of the kinds of experiences students can expect in each weekly hour of DOTB programming led by college students. We strive to also provide field trips and opportunities for long-term development in each area.

What is a “Dream Desert”? Just as a food desert is a place where people lack access to nutritious and affordable fresh fruits and vegetables, a dream desert is an area where students lack access to educational and extracurricular opportunities. In order for an area to qualify as a dream desert, DOTB considers percentage of children on free and reduced lunch, percentage of first generation college students, and access to mentorship and enrichment programming.

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FAQS

How can my child participate in Dream Outside the Box? If Dream Outside the Box is offered at your child’s elementary school, the student is nominated by a teacher and approved by a DOTB Site Coordinator. If Dream Outside the Box is offered at your child’ after-school program (i.e. Boys and Girls Club), you can apply at the beginning of the school year. Ap-plications can be obtained at the after-school facility branch or the facility’s Education Director. Why should my child participate in Dream Outside the Box? Can you imagine your child as a notable engineer, a prominent lawyer, or a successful entrepreneur? Dream Outside the Box strives to expose children to a world of opportunity that he or she may not ordi-narily have access to. Because of our access to college students, we are able to provide your child oppor-tunities with priceless benefits. Your child will see higher education as an attainable goal, limitless career possibilities, and learn to give back to his or her community in a fun, innovative way.

How do I contact DOTB?Donations and Contributions [email protected] Expansion/ Campus Chapters [email protected] Information [email protected] “Contact” tab at dreamoutsidethebox.org How do I donate?You can donate online at dreamoutsidethebox.org or mail a check to our headquarters at 1619 Pennsylvania Avenue Ft. Worth, TX 76104.

Why should I donate to Dream Outside the Box?Dream Outside the Box is offered at no cost to the children we serve. Our student participants, also known as “dreamers”, pay for the weekly programming with sweat equity by volunteering in the com- munity. As a startup non-profit, the impact of each dollar is magnified from providing engineering activity supplies to field trips that explore the child’s city to ensuring staff keep the program going. Your investment to Dream Outside the Box as a “Founding Donor” will have an immensely positive effect for a lifetime.

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© Dream Outside the Box 2014

Special thanks to Kaitlin McGuffin for designing this [email protected]

817-988-2119

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You Can Only Dream What You’ve Seen

www.dreamoutsidethebox.org

[email protected]

@dreamoutside @dreamoutside

facebook.com/dreamoutsidethebox @dreamoutside