Information

Student ACCA: 1967277

Student Name: Yasir Rasheed

Topic Number: 8

Submission Number: 1

Research Report

Technical and Professional Skills

1. Understanding of accountancy/business models Pass

2. Application of accountancy/business models Pass

3. Evaluation of information, analysis and conclusions Fail

Reasons for fail and advice for improvement:

Your financial analysis is weak in parts - you need to identify the management strategies that drive the trends observed. In paces

you are using speculative language such as on page 24 ie the use of "the significant fall down maybe due...". You may speculate in

an exam but not in a research report where we expect you to have found the answers. You have separated out the analysis for

each year, this is not helpful for the reader. Try instead to be more strategic and talk about the trend for a particular ratio across

the three year period. Across three years does it largely go up or does it first go up then down - and then identify the cause of that

trend. To analyse is to explain rather than describe. I cannot confirm your findings and conclusions as you have not demonstrated a

sufficient standard of referencing - please see box 6 below.

4. Presentation of project findings Fail

Reasons for fail and advice for improvement:

Your graphs in the financial analysis e.g. pages 22 and 23 and 25 and 26 are poorly presented. You need to make them smaller to

fit under the headings on one page and to have some narrative underneath. It would be better to combine the graph for Abbott

with your chosen company GSK in one figure to show the corresponding figure for each year side by side - more helpful to the

reader. It would be much better if you prepared your graphs using the data in your spreadsheets - this would provide a much more

professional look to your figures.

Overall Technical and Professional Skills Fail

Graduate Skills

5. Communication Pass

6. Information gathering and Referencing Fail

Reasons for fail and advice for improvement:

Your report does not demonstrate a sufficient standard of referencing e.g. in your financial analysis you have not provided sources

to the data you use to prepare your tables and graphs - if the data comes from your appendices then you must source the graphs

to the appendices and then insert a source in your appendices to where the original data comes from. Your narrative on pages 28

and 29 contain facts and information that should be referenced to the items in your list of references. Pages 36 -43 are lacking any

appropriate references. The weaknesses, Opportunities and Threats in your business analysis are not referenced to the source of

the facts and information there. Without a good standard of referencing we cannot distinguish your work from that of others and

give you due credit. Please use the Harvard system in the text and the list of references. In the early sections of your report you

include the reference at the end of the paragraph on a separate line: this is wrong as the reference should form part of the

sentence to which it relates.

7. Information Technology Pass

Overall Graduate Skills Fail

Overall

Research Report Assessment F

Skills & Learning Statement

Graduate Skills

8. Self Reflection Fail

Reasons for fail and advice for improvement:

Your paragraphs are too long which suggests your communication skills need a little strengthening particularly in questions 2 and

3. Your answer to question 1 is largely a description of events, and your answer to question 2 focuses on a description of what you

did. You need to provide a balance in your answers across the 4 questions in terms of wording. Try to avoid long paragraphs - use

one idea per paragraph as a guide. Your answer to question 1 should demonstrate your overall thinking to the experience of

meeting your mentor rather than a detailed description of what you did, what your mentor did and the events. For question 2 try to

think about your application of the methods ? did everything go smoothly if so why do you think that was. Perhaps things happened

that you did not expect, how did you overcome any obstacles and what did that teach you?

9. Communication Skills (inc Presentation) Pass

Skills and Learning Statement assessment Fail

Overall

Overall RAP Result F

Moderator Comments

Moderator agrees with marker comments. You have made a good start. In addition to the comments raised above please ensure

that the most recent financial statements are used when resubmitting your work.