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D P S A N A L Y S I S

DPS Analysis

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Page 1: DPS Analysis

D P S A N A L Y S I S

Page 2: DPS Analysis

Smash Hits was founded in 1978 by Nick Logan. It ran from 1978 to 2006. Issued fortnightly. Magazine name comes from a radio station and a spin off digital channel station.

The magazine is a British magazine, a pop magazine aiming to capture young teenagers and young adults of our generation.

First issue published in November 1978 with Blondie as the featured cover.

Page 3: DPS Analysis

Buy  line-­‐  who  wrote  it  

Page 4: DPS Analysis

Pull  quote  

Side  bar  

Page 5: DPS Analysis

The tone and language used is easy for teenagers and young adults to understand. Quality of writing isn’t up to standards; as it only visualizes in telling a story.

Uses informal language. Very vulgar. Made own terms of words. “Erm…this year..” not very formal.

Page 6: DPS Analysis

Colour of Lady Gaga’s outfit is in sync with the bold headers of certain columns in the article. Each page of the double page spread has its own bold colours to match ‘Lady Gaga’s’ insane look. Helps attract young viewers. - Colour scheme of red/white.

Page 7: DPS Analysis

The font used in this is like a sans font. Commonly used in other mainstream gossip magazines.

Very clear and easy to read font- so if readers were to flick through they could read it in an instant. Good for young readers as they are more reluctant on buying this.

Page 8: DPS Analysis

-Presented neatly. -Easy to follow -Eye catching to teenagers -Artist is staring into camera- direct contact to consumer; more eye catching to buy. -Starbursts- to persuade consumers to buy their magazine by offering free posters. -Kickers that provide a promise- ‘The truth behind the rumors’ something that readers do want to know about. -Pictures of Gaga in the background as well, also eye catching. -Giant font with Lady Gaga on it. Easy for people to read or glance at.

Page 9: DPS Analysis

How many this influence my magazine? Presents:

- Edge and style of the photo -Images are classy and fierce. -  Helps influence my magazine as it brings out glamour. - Both are pop magazines. Introduces mainstream artists.

What doesn’t it present:

-Does not influence my magazine as it is too ‘busy’- front cover is packed with information- whereas mine presents small features.