Draft Paynesville Foreshore Management Plan · Engagement Report Paynesville Foreshore Management Plan 7 Engagement Tool Total No. Date Success measures Email newsletter informing

DRAFT: January 2017

Draft Paynesville Foreshore Management Plan Engagement Report July 2017

Table of Contents

1. Executive Summary 3

Overview 3

Engagement Methodology 4

Key Themes 5

2. Engagement tools and success measures 6

3. Visitors to Your Say web page 8

4. Traffic sources to Your Say web page 9

5. Survey data 10

2. Do you support the redevelopment and improvement of the Progress Jetty and

Sunset Cove foreshore areas? 12

3. Do you agree with the Paynesville Foreshore vision? 12

4. Do you agree with the vision, issues and actions for precinct A? 13

5. Do you agree with the vision, issues and actions for precinct B? 13

6. Do you agree with the vision, issues and actions for precinct C? 14

7. Do you agree with the vision, issues and actions for precinct D? 14

8. Do you agree with the vision, issues and actions for precinct E? 15

9. Do you agree with the vision, issues and actions for precinct F? 15

10. Do you agree with the vision, issues and actions for precinct G? 16

6. Survey respondent demographics 16

Gender 16

Age 17

Relationship with Paynesville 17

Length of time in Paynesville 18

3 Engagement Report Paynesville Foreshore Management Plan

1. Executive Summary

OVERVIEW

Paynesville is ‘at the heart of the Gippsland Lakes’. East Gippsland Shire Council, as the

Committee of Management, has prepared the draft Paynesville Foreshore Management

Plan (the draft Plan) for the section of foreshore which is alongside the existing and

emerging township of Paynesville.

The draft Plan includes previous and current strategic work that has been prepared for

Paynesville such as the Paynesville Esplanade Streetscape Upgrade, Paynesville

Maritime Precinct Structure Plan and Paynesville Growth Area Structure Plan. This

approach ensures consistency in the actions, planning and delivery of outcomes for the

Paynesville community.

The draft Plan extends the entire foreshore from Kellina Court in the west to Point

Fullarton and has identified seven distinct foreshore areas. A future character for each

precinct is proposed, building on existing attributes to create the best attractions, activities

and community uses. The draft Plan will provide direction on the comprehensive

management and improvement of the foreshore area into the future, build upon previous

work, give ‘step by step’ improvements and clarify highest priorities.

The purpose of the draft Plan is to test the vision, objectives and specific actions as

detailed to provide an indication of current funding directions and to provide direction on

future funding requirements. The life of the plan is ten years, with a review period of five

years.

The Coastal Management Act (1995) is the key piece of coastal legislation for Victoria.

While it has many purposes, the relevant purpose is to provide a framework for the

preparation of management plans and to support the implementation of future

development and works on coastal Crown Land reserves.

The draft Plan will provide direction for the comprehensive management and improvement

of the foreshore into the future, complementing and building on the strategic planning work

carried out in recent years.

The draft Plan will facilitate improvements along the foreshore that align with the vision

and needs of the community while protecting the natural values of this important area.

The draft Plan identifies the environmental, economic and social values of the Paynesville

Foreshore and the current issues faced. It proposes a range of actions and improvements

that are to occur over time. The actions and improvements are aligned with the strategic

work undertaken by council and other public authorities such as the upgrade of existing

walking tracks to provide connectivity throughout the Paynesville foreshore and the

upgrading of key activity areas.

Once all community feedback has been received, the draft Plan will be refined and

presented to Council seeking adoption. Once adopted, the Paynesville Foreshore

Management Plan will enable us to undertake the actions listed in priority order over the

next ten years.

Engagement Report Paynesville Foreshore Management Plan 4

ENGAGEMENT METHODOLOGY

In accordance with the IAP2 Public Participation Spectrum, community engagement will

occur at key points during the project.

• Stage One: Draft Foreshore Management Plan: Inform, Consult and Involve

• Stage Two: Final Foreshore Management Plan: Inform

• Stage Three: Council Adoption: Inform

Each engagement approach is defined by the following classifications.

• Involve: to work directly with the public throughout the process to ensure the public

issues and concerns are consistently understood and considered.

• Consult: to obtain public feedback an analysis, alternatives and/or decision.

• Inform: to provide the public with balanced and objective information to assist them

in understanding the problems, alternatives and/or solutions.

The purpose of the Public Participation Core Values is to help make better decisions which

reflect the interests and concerns of potentially affected people and entities. The Core

Values for the practice of public participation that relate to this project are:

Public participation…

✓ Is based on the belief that those who are affected by a decision have a right to be involved in the decision-making process.

✓ Promotes sustainable decisions by recognising and communicating the needs and interests of all participants, including decision makers.

✓ Seeks out and facilitates the involvement of those potentially affected by or interested in a decision.

✓ Provides participants with the information they need to participate in a meaningful way.

Key landowners, community groups and referral authorities were directly consulted

through face-to-face meetings. This occurred before the draft Foreshore Management

Plan was released for public comment and again during the consultation period.

Landowners with property abutting the study area were informed of the consultation

through direct mail on June 19, 2017.

The general community were given the opportunity to have their say through an online or

hard copy survey.

The public information period is June 26 to July 17, 2017.

Surveys, copies of the draft Foreshore Management Plan and frequently asked questions

were available through council’s engagement website Your Say East Gippsland and the

Bairnsdale and Paynesville Customer Service Centres.


KEY THEMES

We heard many themes arise from the consultation process. Next steps will be to conduct

further meetings with residents and key stakeholders with the Steering Committee to

assess submissions before preparing the final plan for endorsement by council.

• Improved facilities are needed in many areas of the Paynesville Foreshore including: shade, fitness stations and toilets.

• More maintenance and rubbish removal is needed on a more regular basis.

• Open up an expression of interest process for the old angling club building.

• The recreational vehicle (RV) site is not supported in the proposed location.

• The proposed walking track on an area of land along Newlands Drive is not needed or a warranted expense. Preference for a footpath to be built along Newlands Drive.

• The Community Craft Centre should stay as an important tourist asset with the suggestion to add a coffee shop.

• Seawalls and erosion protection works are needed.

• Sunset Cove improvements were supported.

• Support for more ‘greener areas’ in Progress Jetty and an upgrade to the playground.

• Objective to reducing car parking next to the commercial shopping strip. Currently ten vacant shops in decline and Council needs to be improvements to the public area to attract new business.

• Connecting walking tracks are very important. Allocate money to accessibility and footpath improvements.

• Point Fullarton is very important wetlands for birdlife and needs to be protected.

• Improvements to Slip Road required for both public and private development.

• Fort King needs to be improved with the inclusion of a café and destination points in the form of walking trails, seating, signage and landscaping.

• Landcare and other volunteer organisations are important contributors.

• Objections from Kellina Court residents to the public using a private road for access to foreshore.


2. Engagement tools and success measures

The following table shows the engagement tools used to inform and consult the community along with an evaluation of the success measures.

Engagement Tool Total No.

Date Success measures

Direct mail 666 Monday 19 June 2017 • Difficult to measure direct

mail engagement

Have Your Say Shire ad 9 From Monday 26 June to

Monday 17 July 2017

Can only measure circulation: • Lakes Post: 2,976 • Snowy River Mail: 1,666 • Advertiser: 13,256

Media release 1 23 June 2017

• Distributed to media channels however not published on council’s media page

Face to face meetings with landowners

1 July 2017 • 1 appointment

Meetings with key stakeholders

2 July 2017

• Gippsland Lakes Yacht Club

• Paynesville Community Craft Centre

27 ‘ENGAGED’

filled out a survey 390 ‘INFORMED’

contributed to a tool,

downloaded a document,

viewed frequently asked

questions or clicked on a

link in an email. 475 ‘AWARE’

visited at least one

page or opened an

email 666

direct mail sent to

landowners 239 visited multiple

project pages


Engagement Tool Total No.

Date Success measures

Email newsletter informing community of consultation Paynesville and District email database

1 Thursday 22 June 2017

• 261 recipients • 142 opened (54.4%) • Last open date 18/7/17 • 717 total opens • 69 clicks (26.4%) • 108 total clicks • Last click date 17/7/17

(Source: Mailchimp Report)

Hard copy displays in Customer Service Centres

2

From Monday 26 June to Monday 17 July 2017

• Difficult to measure reach or success with hard copy engagement tools

Your Say East Gippsland web page

yoursay.eastgippsland.vic. gov.au/paynesville-foreshore-management-plan

1

• 435 visits

• 18 new registrations

• 333 participants visited at least one page

• 239 participants viewed multiple project pages on Your Say

(Source: Your Say Report)

Your Say Survey 1

• 64 visitors

• 27 completed surveys 6 hard copy surveys 21 online surveys


Frequently asked questions 5 • 37 views


Your Say Document library 3

• 296 downloads/views Draft Foreshore Management Plan

• 8 downloads/views Frequently Asked Questions printable document

• 20 downloads/views hard copy survey


Your Say News Article 1 • 2 visitors



3. Visitors to Your Say web page


0

20

40

60

80

100

120

20

/06

/20

17

21

/06

/20

17

22

/06

/20

17

23

/06

/20

17

24

/06

/20

17

25

/06

/20

17

26

/06

/20

17

27

/06

/20

17

28

/06

/20

17

29

/06

/20

17

30

/06

/20

17

1/0

7/2

01

7

2/0

7/2

01

7

3/0

7/2

01

7

4/0

7/2

01

7

5/0

7/2

01

7

6/0

7/2

01

7

7/0

7/2

01

7

8/0

7/2

01

7

9/0

7/2

01

7

10

/07

/20

17

11

/07

/20

17

12

/07

/20

17

13

/07

/20

17

14

/07

/20

17

15

/07

/20

17

16

/07

/20

17

17

/07

/20

17

18

/07

/20

17

19

/07

/20

17

20

/07

/20

17

21

/07

/20

17

22

/07

/20

17

23

/07

/20

17

24

/07

/20

17

25

/07

/20

17

26

/07

/20

17

Date

Page-views

Visitors

Visits

New-Registrations


4. Traffic sources to Your Say web page


0

5

10

15

20

25

30

35

40

45

Direct

Search Engine

Social

Email

GOV Sites

Referrals


5. Survey data

1. HOW IMPORTANT ARE THE FOLLOWING FOR THE PAYNESVILLE FORESHORE?


Rating No. responses %

1 Not important 0 0%

2 0 0%

3 3 11%

4 2 7%

5 Very important 22 81%

Not applicable 0 0%




2 1 4%

3 3 11%

4 5 19%


Not applicable 0 0%

0 5 10 15 20 25

1 Not important

2

3

4

5 Very important

Not applicable

0

0

3

2

22

0

Continuous paths and tracks along the foreshore and throughout Eagle Point are important to improve walkability and access to the natural features of the precinct

0 2 4 6 8 10 12 14 16 18

1 Not important

2

3

4

5 Very important

Not applicable

0

1

3

5

18

0

Key activity nodes such as Sunset Cove and Progress Jetty foreshore are important spaces to enjoy and recreate





2 1 4%

3 3 11%

4 4 15%


Not applicable 0 0%




2 0 0%

3 5 19%

4 1 4%


Not applicable 0 0%

0 2 4 6 8 10 12 14 16 18 20

1 Not important

2

3

4

5 Very important

Not applicable

0

1

3

4

19

0

The environmental and landscape values found along the foreshore make Paynesville a special place to live and visit

0 5 10 15 20 25

1 Not important

2

3

4

5 Very important

Not applicable

0

0

5

1

21

0

The foreshore plays a key role in the economic future of Paynesville


2. DO YOU SUPPORT THE REDEVELOPMENT AND IMPROVEMENT OF THE PROGRESS JETTY AND SUNSET COVE FORESHORE AREAS?



Yes 23 85%

No 2 7%

Unsure 2 7%

3. DO YOU AGREE WITH THE PAYNESVILLE FORESHORE VISION?



Yes 19 70%

No 4 15%

Unsure 4 15%

0 5 10 15 20 25

Yes

No

Unsure

23

2

2

0 2 4 6 8 10 12 14 16 18 20

Yes

No

Unsure

19

4

4


4. DO YOU AGREE WITH THE VISION, ISSUES AND ACTIONS FOR PRECINCT A?



Yes 19 76%

No 1 4%

Unsure 5 20%

5. DO YOU AGREE WITH THE VISION, ISSUES AND ACTIONS FOR PRECINCT B?



Yes 14 52%

No 4 15%

Unsure 9 33%

0 2 4 6 8 10 12 14 16 18 20

Yes

No

Unsure

19

1

5

0 2 4 6 8 10 12 14

Yes

No

Unsure

14

4

9


6. DO YOU AGREE WITH THE VISION, ISSUES AND ACTIONS FOR PRECINCT C?



Yes 20 74%

No 5 19%

Unsure 2 7%

7. DO YOU AGREE WITH THE VISION, ISSUES AND ACTIONS FOR PRECINCT D?



Yes 20 74%

No 2 7%

Unsure 5 19%

0 2 4 6 8 10 12 14 16 18 20

Yes

No

Unsure

20

5

2

0 2 4 6 8 10 12 14 16 18 20

Yes

No

Unsure

20

2

5


8. DO YOU AGREE WITH THE VISION, ISSUES AND ACTIONS FOR PRECINCT E?



Yes 23 88%

No 1 4%

Unsure 2 8%

9. DO YOU AGREE WITH THE VISION, ISSUES AND ACTIONS FOR PRECINCT F?



Yes 20 77%

No 1 4%

Unsure 5 19%

0 5 10 15 20 25

Yes

No

Unsure

23

1

2

0 2 4 6 8 10 12 14 16 18 20

Yes

No

Unsure

20

1

5


10. DO YOU AGREE WITH THE VISION, ISSUES AND ACTIONS FOR PRECINCT G?



Yes 20 74%

No 0 0%

Unsure 7 26%

6. Survey respondent demographics

GENDER


Response No. responses %

Female 16 59%

Male 11 41%

0 2 4 6 8 10 12 14 16 18 20

Yes

No

Unsure

20

0

7

0 2 4 6 8 10 12 14 16

Female

Male

16

11

Female

Male


AGE


Category No. responses %

25 to 29 1 4%

35 to 39 1 4%

40 to 44 2 7%

50 to 54 4 15%

55 to 59 5 19%

60 to 64 5 19%

65 or over 9 33%

RELATIONSHIP WITH PAYNESVILLE



I live here 20 57%

I work here 6 17%

I regularly visit in the region but I am not a

landowner here 3

9%

I live in East Gippsland and visit the region 1 3%

Other 5 14%

0 1 2 3 4 5 6 7 8 9

25 to 29

35 to 39

40 to 44

50 to 54

55 to 59

60 to 64

65 or over

1

1

2

4

5

5

9

0 2 4 6 8 10 12 14 16 18 20

I live here

I work here

I regularly visit in the region but I am not a landowner…

I live in East Gippsland and visit the region

Other

20

6

3

1

5


LENGTH OF TIME IN PAYNESVILLE



Less than 5 years 1 4%

5 to 10 years 3 12%

10 to 20 years 11 42%

More than 20 years 11 42%

0 2 4 6 8 10 12

Less than 5 years

5 to 10 years

10 to 20 years

More than 20 years

1

3

11

11

East Gippsland Shire Council 273 Main Street PO Box 1618 Bairnsdale VIC 3875

Website: www.eastgippsland.vic.gov.au Email: [email protected] Follow us on Twitter: @egsc

Telephone: (03) 5153 9500 Fax: (03) 5153 9576

National Relay Service: 133 677 Residents’ Information Line: 1300 555 886

ABN: 81 957 967 765

Contact us Telephone Residents’ Information Line: 1300 555 886 (business hours) Citizen Service Centre: (03) 5153 9500 (business hours) National Relay Service: 133 677 Post East Gippsland Shire Council, PO Box 1618 Bairnsdale 3875 Australia Fax (03) 5153 9576 Web www.eastgippsland.vic.gov.au Email [email protected] In person Bairnsdale: 273 Main Street Lakes Entrance: 18 Mechanics Street Mallacoota: 70 Maurice Avenue Omeo: 179 Day Avenue Orbost: 1 Ruskin Street Paynesville: 55 The Esplanade Outreach Centres Bendoc Outreach Centre - 18 Dowling Street Buchan Resource Centre - 6 Centre Road Cann River Community Centre - Princes Highway

http://www.eastgippsland.vic.gov.au/

mailto:[email protected]

Documents

Draft Paynesville Foreshore Management Plan · Engagement Report Paynesville Foreshore Management Plan 7 Engagement Tool Total No. Date Success measures Email newsletter informing