Upload
gpraveenhyd
View
222
Download
0
Embed Size (px)
Citation preview
8/14/2019 e-diig Motors-Presentation-Reliance
1/14
Selling Process Re-Organized to Latest
Trends & Requirements inAutomobile Segment for
http://www.craftparts.com/mall/Spoke_Wheels.asp8/14/2019 e-diig Motors-Presentation-Reliance
2/14
8/14/2019 e-diig Motors-Presentation-Reliance
3/14
IDENTIFICATION
Feet on street activity / Telemarketing activity / Dealer Seminars / Dealer Associations meetings / Mechanic shop tie-ups
Existing dealer references / Print advertisements
PRE-QUALIFICATIONPrequalify dealers thru FOS & Telemarketing, based on the interest and availability of the KYC documents.
Collect KYC documents from the prequalified dealers & verify their authenticity for Clearance.
REGISTRATION
Registration is free of cost for dealers
Verified dealers are registered in our website www.ediig.in
During registration a user id and password would be created for Future Usage
TRAINING
An extensive training is given in local language or dealer understandable language on the complete auction process of eDiig.
During the training, dealers are made to understand the process on checking the auction calendar for vehicle listings & date
of auction
Dealers are also trained to login into the site themselves, enter their username & password, and go to the auction bidding
page and bid by themselves.
Training is also provided on using the auto bid feature & printing the bidding activity sheet.
ACTIVATIONDealers are handhold to participate in their first live auction, giving them all possible help to make him do the first bid.
A dealer is taken as activated, if he has put the first bid.
CONTINUITY Follow up is done with new dealers to do repeat bidding.
http://www.ediig.in/http://www.ediig.in/8/14/2019 e-diig Motors-Presentation-Reliance
4/14
RCF 10 RCF will Release the Transaction Fee to eDiig EDIIG
SOURCE PROCESS STEP DESTINATION
RCF 1 RCF Provides List to eDiig EDIIG
EDIIG 2 eDiig Circulates the list to Dealers DEALER
RCF 3 Dealer Inspects the Vehicles at Godown DEALER
EDIIG 4 eDiig Conducts Online Auction DEALER
DEALER 5 Dealers Bid in eDiig Online Auction EDIIGEDIIG 6 eDiig Sends the Auction Completion Report to RCF RCF
DEALER 7 Dealers make the payment to the RCF RCF
RCF 8 RCF Releases Vehicles to the Dealers post Payment DEALER
EDIIG 9 eDiig will Raise an Invoice for the Sold Vehicles RCF
8/14/2019 e-diig Motors-Presentation-Reliance
5/14
RCF Gives List toeDiig
eDiig will Intimate
the Dealers aboutthe Auction bySMS / E-Mail / Etc
Dealers to Collect
the inspectionletters from RCF
Dealers will inspectthe vehicles in
Godown
eDiig will collectfeedback about the
vehicles and themarket trend
Feedback is sent toRCF Pre Auction to
recommend anychanges
Based on Feedbackprovided by eDiig
RCF can re-consider any Prices
Final Confirmationof Prices is taken
from RCFAuction to be LIVE
8/14/2019 e-diig Motors-Presentation-Reliance
6/14
Auction LIVE
Dealers Get a FinalReminder
eDiig Will Monitor
the Start of Bids inthe Auction
Dealers are given
required assistance, but they have toBID on their own
eDiig will check forany Wrong Bids
eDiig will also crosscheck with the
Dealers on theiractivity
eDiig will EDIT any
Wrong BIDS, but
will confirm with
RCF before that
On Completion ofthe auction, eDiigdoes a final check
on the Winners
Auction ReportSent to RCF
Dealers are alsointimated on the
vehicles they WON
8/14/2019 e-diig Motors-Presentation-Reliance
7/14
eDiig Intimates the
Buyers to start thepayments
Buyers will make
the payments toRCF based on
auction report
eDiig will follow-up
regularly with theDealers forpayments
If any Dealer is notpaying for an AsseteDiig de-activates
their IDs
eDiig will thencheck with 2nd or3rd Bidder afterconfirming with
RCF
RCF will release
the vehicles after
the Dealer makes
the payments
RCF needs toinform the Dealersabout the status of
NOC, RCs,documents, etc
eDiig will thenprovide the
necessary MIS &post auction
review
eDiig will Crosscheck with the
Client on the finaloutcome after 48
hours post auction
8/14/2019 e-diig Motors-Presentation-Reliance
8/14
Payment follow up and ensuring fulfillment is a very important part in auction process.
In eDiig, we have an effective and efficient post auction payment follow up system to ensure dealers payments
Detailed auctioncompletion report is
sent to RCF
Winner Gets Intimationthru SMS / Tele on No
of Vehicles Won +Amount & Branch
Contact Person
Dealers have aTimeframe of 48 hoursto make the payments
Dealers can also get thelist of vehicles won
from their My BiddingPage
Dealers get a reminderSMS & Call next day formaking the payments
eDiig takes thepayment details made
from the Dealers toTrack MIS
After 48 hours IDs ofDealers who have not
made the payment willbe temporarily de-
activated
Day-3 SMS is sent toDealers who have notmade the payments
about de-activation oftheir ids
For genuine reasons indelay in payment,
dealers are given timetill the end of 3rd Day
Final status is reviewedon the 4th day and a
call is given to dealersto get update on their
payment status
On 5th day, defaultingdealers are deactivated& 2nd or 3rd bidders areasked to complete the
transaction
Day 6 - Final statusreport on fulfillment is
sent to the client forconfirmation
In total, a minimum of 2 days and a maximum of 6 days is required to complete a transaction and also dealers
are called upto 5 times and SMS is sent upto 3 times to get payment updates on their transactions
8/14/2019 e-diig Motors-Presentation-Reliance
9/14
There are around 300 vehicle models which are available in used market from 35 different manufacturers
Out of the 300 models only around 60 models are fast moving, the remaining 240 are slow moving/non
moving.
Most of the clients are stuck up with these slow moving stocks as used vehicle inventory.
We would do a model wise analysis on the following points for every model
1) Resale Value
2) Markets where the models are strong/more demand3) Find out Locations of New vehicle franchises, authorized sales point, authorized service point,
authorized used vehicle dealers & company trained mechanics.
4) Prices at which the vehicles, were sold & the present price.
Based on the analysis, we can formulate the model wise strategy for selling
Tactical Dealer development plan, register as dealers, all the authorized sales, service & mechanics of the
particular brand to participate in the auction. They would pay more for the vehicles than others Invite dealers to auctions from markets where the particular brand has demand/resale value
Tie-up with vehicle manufacturers, where they would give service support for their models, to enhance
market demand and higher resale value.
Tie up with major insurance companies to provide duplicate invoices for the vehicles sold in auctions.
8/14/2019 e-diig Motors-Presentation-Reliance
10/14
Strategy for selling, where vehicles are unregistered or do not have RC
1) Formulate a four way tieup between eDiig, new vehicle manufacturer, Vehicle financier & new
vehicle manufacturer franchises.
2) Through our Government affairs & engagement program, we can organize a tie-up with RTOs to
issue duplicate RCs / fresh RC at a speedy pace.
3) Can formulate an arrangement with vehicle financiers, to get the original RCs from original
customers.
Arrange for inventory / stock funding for slow / non moving brands, by organizing tie-ups with NBFCs /
Private Financiers, based on dealers track record/capability
Bundling fast moving models with slow moving models. The pull generated by the fast moving model,
will automatically push in the slow moving models.
Run a buyer incentive scheme for buyers of slow moving / No RC / Unregistered vehicles
Conduct Open auctions, by inviting everyone thru paper advertisement, thereby trying to sell the slowmoving stock thru B2C model.
By combining the above points, we can formulate a robust selling strategy for slow moving vehicles
8/14/2019 e-diig Motors-Presentation-Reliance
11/14
eDiig Business Adjacencies
eDiig has also stepped into by-products of Motors, which would spiral the growth of the motors business as a whole.
General Insurance eDiig tied-up as a corporate agent with Royal Sundaram Insurance, for providing motor vehicle
insurance to our dealers. Usually, when dealers sell their vehicles to individuals or end users they insure it and they sell it.
Dealers get a margin of anywhere between 5% to 15% as insurance commission, from their existing setup. When they takeinsurance thru eDiig, they would get a minimum of 20% and a maximum of 25%. We would pass on 90% of our incentives to
dealers, to help them earn more out of a vehicle business transaction and also make them repeat buyers in our site.
Inventory Funding/Business Loans - eDiig started the process of tying up with leading financial institutions for arranging
inventory funding/business loans to dealers, based on the track and potential. This would ensure in prompt payments in
auctions, good price appreciation & high sell thru.
Auto Classifieds Developing our B2C auto classifieds called eDiig Motors. This classified site would allow dealers to create
their virtual showroom to showcase and sell their vehicles to the end-users in different locations. The site would give the
dealer a sense of owning a online showroom.
Valuations - Provide comprehensive valuation services to our dealer network. Thereby giving them the comfort of selling
their vehicles at consumer prices with an authorized valuation back up. Valuations can be provided both onsite and offsite.
Motors
Insurance
InventoryFunding
Valuations
AutoClassifieds
8/14/2019 e-diig Motors-Presentation-Reliance
12/14
Client 2W 3W 4W CV FE CE Total
ICICI Bank 1000 600 200 500 50 100 2450
TVS Finance Ltd 5000 0 0 0 0 0 5000
Bajaj Auto Finance Ltd 5000 2500 0 0 0 0 7500
Mahindra Finance 0 850 750 600 1000 0 3200
Chola DBS 0 500 250 250 0 0 1000Shriram Finance 1000 600 125 250 100 0 2075
Indusind Bank 500 800 50 250 0 200 1800
Other Clients 500 500 50 250 50 0 1350
Total 13000 6350 1425 2100 1200 300 24375
8/14/2019 e-diig Motors-Presentation-Reliance
13/14
Total no of vehicles listed for auctions - 24375 vehicles
Total no of vehicles sold in auctions - 18280 vehicles
Total conversion rate in auctions - 75%
Total Price appreciation over base price in auctions 12%
Total gross merchandise Volume in auctions 62.5 Crores
Total net conversion in terms of value in auctions 53.1 Crores i.e. 85%
Total net conversion in terms of vehicles sold in auctions - 16450 i.e. 90%
Region Total
North Zone 2200East + Central Zones 2000
Western Zone 1800
South Zone 2000
Overall Strength 8000
eDiig.in has conductedauctions for over 450locations across India
8/14/2019 e-diig Motors-Presentation-Reliance
14/14