1

ENROLLMENT MANAGEMENT PLANNING

• Environmental Scan• Internal• External

• SWOT Analysis

• Critical/Strategic Issues

Situation

• SMART Goals

• Objectives• Key

Performance Indicators

Target

• Plan to achieve goals

• Assessment

Path

ENVIRONMENTAL SCAN COMMITTEE

Enrollment Management Commission

Environmental Scan Committee

Team A:General Enrollment/ Recruitment/ Demographics

Team B:Academi

c Offerings

/Economy

/Competit

ion

Team C:Retentio

n/Graduati

on/Student Success/Advisem

ent

Team D:Resources

/Facilities/Faculty &

Staff/Budget /

Technology

TEAM MEMBERS

Team

A

• Karen Hlavin

• Evelyn Schiele

• Deb Michelini

• Krysty Anderson

• Mary Charuhas

• Viki Cvitkovic

• Al Baldwin

• Sue Sands

Team

B

• Fred Scheu

• Rafael Ortiz

• Rich Haney

• Ali O’Brien

• Roland Miller

• Bob Kerr

• Brenda Miller

• Hans Habeger

• Sylvia Johnson

Team

C

• Felicia Ganther

• Arlene Santos-George

• Julie DeGraw

• Darl Drummond

• Rodolfo Ruiz Velasco

• Jeorge Tennin

• Sergio Ballard

• Trish Andrews

• Christine Postelnick

• Counselor

Team

D

• Nancy McNerney

• Sue Yasecko

• Lisa Yanez

• Peggy Pugesek

• Ted Johnson

• Kam Sanghvi

ENVIRONMENTAL SCAN PROCESS

• Purpose:• Gather data and

information• Interpret and

discuss• Facilitate

participatory process

Form Team

s

• Purpose:• Identify trends • Provide evidence

for issues or concerns

• Use for SWOT Analysis

Gather Data and

Information (Intern

al/Extern

al)

• Purpose• Provide forums

(e.g., brown bags) for open discussion about data and information. Also get more information.

Engage CLC Faculty/Staf

f

April 2009 April-August 2009 September 2009

ENVIRONMENTAL SCAN PROCESS, CONT’D

• Purpose:• Provide

comprehensive report for evaluating strengths, weaknesses, opportunities, and threats.

Prepare Draft Environmental Scan (Internal/External)

• Purpose:• Through

stakeholders’ participation, identify strengths, weaknesses, opportunities, and threats.

• Identify implications or critical issues or trends.

SWOT Analy

sis Works

hop(1

day)

• Purpose• Provide important

information and direction for the Enrollment Management Plan

Prepare

Final Environment

al Scan Repor

t

October 2009 Early Nov 2009 Late Nov 2009

ENVIRONMENTAL SCAN PROCESS, CONT’D

Enrollment Manageme

nt Commission appro

val

EMC present

Environmental Scan Report to GCC

Enrollment Manageme

nt Plan

Dec 2009 Jan 2010 Feb- ? 2010