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8/4/2019 e str 07
1/20
Group 9
E strategy
8/4/2019 e str 07
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E-Business StrategyFundamentalquestions ..
How todevelop e-
business ?
What type of e-business?
Why you want todevelop that type of e-
business ?
E-business
strategy
.and answers.
Implementation
plan
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E-Business strategy
1. Propose you future situation
2. Assess your current situation(internal/external)
3. Choose your strategy
Environment$$$
Now Future
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E-Business strategy
Propose you future situation
Should be specific (time and figures)
Profit oriented >>>>>>>>>>>>>> Market
Increase revenue by 30% in 2 years
Increase market share by 50% in 1year
Cost oriented>>>>>>>>>>>>>>> EfficiencyReduce cost by 20% in 1 year
Client oriented>>>>>>>>>>>> Improvecustomer services
Increase client satisfaction by 50% in 2
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E-Business strategy
SWOT Analysis
Internal factors
Strengths
Original productPopular product
High quality
Weaknesses
Lack of ITexpertise
No WEBpresence
External factors
Opportunities
External market
New trend
B2B marketplaces
Threats
Competitors
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Issues in e-BusinessStrategy
Advantages
Chance to capturelarge markets
Establishing a brandname
Exclusive strategicalliances
Disadvantages
Cost of developinginitiative is usually
very high Chance of failure is
high
System may be
obsolete ascompared to secondwave arrivals
No support servicesare available at the
beginning
To be a first mover or afollower?
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Issues in e-BusinessStrategy
E-Business Awareness / Owner
commitment
Senior managers tend to:
Know the whole spectrum of business
Possess knowledge and authority to leadthe e-business adoption
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Why we neede-strategy?
By deploying this technologyyou can:
Be Faster to Market.
Change the Nature of Competition.
Offer Superior Customer Service. Reduce Expenses and Increase
Margins.
Enhance Traditional Value
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What e-strategy offer?
Business & I/T Advisory Services.
Financial Services IndustrySpecialization.
E-Business Assessment & Planning.
Technology Strategy & ArchitecturePlanning.
Organization Performance Evaluation& Optimization.
Specialized Implementation Services
http://www.estrategies.com/who.html8/4/2019 e str 07
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Evaluation
Action points Vision Definition Interviews Operational Health
Checks Customer Touch
point Analysis Information Source
Identification
A sound foundation provides the basis for aneffective and practical e-business solution. Our
Evaluation phase determines the degree to whichthe principles of e-Business will assist the
enterprise in enhancing its competitive advantage
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Key Deliverables
Stakeholder Identification
Project Inclusions and Exclusions
System Architecture Analysis - Present and
Proposed Project Plan including Milestone Identification
Risk Analysis
Key Skill Analysis
Project Budget
Return on Investment Analysis
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SpecificationThe Specification phase in the e-Strategies
methodology utilises the information gainedin the Evaluation phase to define a detailede-Business specification. It involves analysingand designing the necessary e-Businesscomponents that will satisfy the business
requirements .Action pointsUser Interface AnalysisSystems Analysis
CRM database modellingSupply Chain AnalysisSecurity Model DefinitionReturn on Investment Modelling
Knowledge Management analysis
Key DeliverablesArchitectural designDetailed FunctionalAnalysisUser RequirementsSpecification
InformationArchitectureInformation SystemConnectivitySecurity and Standards
SpecificationCRM database design
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Creation
The Creation phase represents the actual building ofthe e-Business infrastructure. Project Managementis provided by e-Strategies to ensure bothcoordination between third parties and successfuldelivery of the project.
Action points Database and Application Build
Third Party Module Integration
(e-Procurement, Commerce Gateways)
Enterprise Application Integration
Systems Infrastructure Build
System Testing
Key DeliverablesPre-production e-Business SolutionSecure, StandardEnvironment
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Implementation
The final phase in the E-strategiesmethodology ensures successfulintegration of the solution within theenterprise framework.
Action points User Acceptance Testing
System Support Handover
Production ImplementationTraining
Key Deliverables
Production-ready e-Business System
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E-strategy and politics
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How Obama energized thebase
Under-30 and yearning for change
The base consists of the Gen-Xers
Much more in tune with whathappens on and through the internet
Interactive and Proactive
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Appointment of ChiefStrategist
David Axelrod-political consultant
Strategy:-
Include Web 2.0 technology and viralmarketing
Allows supporters to blog, create
their own personal page, and evenphonebank from home
This was done to find potential votersand ensure that these people voted
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The Avenues sought
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The Result
They say is HISTORY
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Mind is like a parachute
it functions only when it isopen !!!!!!!
THANK YOU