e str 07

Embed Size (px)

Citation preview

  • 8/4/2019 e str 07

    1/20

    Group 9

    E strategy

  • 8/4/2019 e str 07

    2/20

    E-Business StrategyFundamentalquestions ..

    How todevelop e-

    business ?

    What type of e-business?

    Why you want todevelop that type of e-

    business ?

    E-business

    strategy

    .and answers.

    Implementation

    plan

  • 8/4/2019 e str 07

    3/20

    E-Business strategy

    1. Propose you future situation

    2. Assess your current situation(internal/external)

    3. Choose your strategy

    Environment$$$

    Now Future

  • 8/4/2019 e str 07

    4/20

    E-Business strategy

    Propose you future situation

    Should be specific (time and figures)

    Profit oriented >>>>>>>>>>>>>> Market

    Increase revenue by 30% in 2 years

    Increase market share by 50% in 1year

    Cost oriented>>>>>>>>>>>>>>> EfficiencyReduce cost by 20% in 1 year

    Client oriented>>>>>>>>>>>> Improvecustomer services

    Increase client satisfaction by 50% in 2

  • 8/4/2019 e str 07

    5/20

    E-Business strategy

    SWOT Analysis

    Internal factors

    Strengths

    Original productPopular product

    High quality

    Weaknesses

    Lack of ITexpertise

    No WEBpresence

    External factors

    Opportunities

    External market

    New trend

    B2B marketplaces

    Threats

    Competitors

  • 8/4/2019 e str 07

    6/20

    Issues in e-BusinessStrategy

    Advantages

    Chance to capturelarge markets

    Establishing a brandname

    Exclusive strategicalliances

    Disadvantages

    Cost of developinginitiative is usually

    very high Chance of failure is

    high

    System may be

    obsolete ascompared to secondwave arrivals

    No support servicesare available at the

    beginning

    To be a first mover or afollower?

  • 8/4/2019 e str 07

    7/20

    Issues in e-BusinessStrategy

    E-Business Awareness / Owner

    commitment

    Senior managers tend to:

    Know the whole spectrum of business

    Possess knowledge and authority to leadthe e-business adoption

  • 8/4/2019 e str 07

    8/20

    Why we neede-strategy?

    By deploying this technologyyou can:

    Be Faster to Market.

    Change the Nature of Competition.

    Offer Superior Customer Service. Reduce Expenses and Increase

    Margins.

    Enhance Traditional Value

  • 8/4/2019 e str 07

    9/20

    What e-strategy offer?

    Business & I/T Advisory Services.

    Financial Services IndustrySpecialization.

    E-Business Assessment & Planning.

    Technology Strategy & ArchitecturePlanning.

    Organization Performance Evaluation& Optimization.

    Specialized Implementation Services

    http://www.estrategies.com/who.html
  • 8/4/2019 e str 07

    10/20

    Evaluation

    Action points Vision Definition Interviews Operational Health

    Checks Customer Touch

    point Analysis Information Source

    Identification

    A sound foundation provides the basis for aneffective and practical e-business solution. Our

    Evaluation phase determines the degree to whichthe principles of e-Business will assist the

    enterprise in enhancing its competitive advantage

  • 8/4/2019 e str 07

    11/20

    Key Deliverables

    Stakeholder Identification

    Project Inclusions and Exclusions

    System Architecture Analysis - Present and

    Proposed Project Plan including Milestone Identification

    Risk Analysis

    Key Skill Analysis

    Project Budget

    Return on Investment Analysis

  • 8/4/2019 e str 07

    12/20

    SpecificationThe Specification phase in the e-Strategies

    methodology utilises the information gainedin the Evaluation phase to define a detailede-Business specification. It involves analysingand designing the necessary e-Businesscomponents that will satisfy the business

    requirements .Action pointsUser Interface AnalysisSystems Analysis

    CRM database modellingSupply Chain AnalysisSecurity Model DefinitionReturn on Investment Modelling

    Knowledge Management analysis

    Key DeliverablesArchitectural designDetailed FunctionalAnalysisUser RequirementsSpecification

    InformationArchitectureInformation SystemConnectivitySecurity and Standards

    SpecificationCRM database design

  • 8/4/2019 e str 07

    13/20

    Creation

    The Creation phase represents the actual building ofthe e-Business infrastructure. Project Managementis provided by e-Strategies to ensure bothcoordination between third parties and successfuldelivery of the project.

    Action points Database and Application Build

    Third Party Module Integration

    (e-Procurement, Commerce Gateways)

    Enterprise Application Integration

    Systems Infrastructure Build

    System Testing

    Key DeliverablesPre-production e-Business SolutionSecure, StandardEnvironment

  • 8/4/2019 e str 07

    14/20

    Implementation

    The final phase in the E-strategiesmethodology ensures successfulintegration of the solution within theenterprise framework.

    Action points User Acceptance Testing

    System Support Handover

    Production ImplementationTraining

    Key Deliverables

    Production-ready e-Business System

  • 8/4/2019 e str 07

    15/20

    E-strategy and politics

  • 8/4/2019 e str 07

    16/20

    How Obama energized thebase

    Under-30 and yearning for change

    The base consists of the Gen-Xers

    Much more in tune with whathappens on and through the internet

    Interactive and Proactive

  • 8/4/2019 e str 07

    17/20

    Appointment of ChiefStrategist

    David Axelrod-political consultant

    Strategy:-

    Include Web 2.0 technology and viralmarketing

    Allows supporters to blog, create

    their own personal page, and evenphonebank from home

    This was done to find potential votersand ensure that these people voted

  • 8/4/2019 e str 07

    18/20

    The Avenues sought

  • 8/4/2019 e str 07

    19/20

    The Result

    They say is HISTORY

  • 8/4/2019 e str 07

    20/20

    Mind is like a parachute

    it functions only when it isopen !!!!!!!

    THANK YOU