Embed Size (px)
Citation preview
From ldquoRear Window
ethicsrdquo to a new Privacy Paradigm
Eoin OrsquoDell (TCD)
cearta 4 umap2015
Image source httpwwwanyclipcommoviesrear-windowdiscussing-ethicsquotes
Image source httpwwwanyclipcommoviesrear-windowdiscussing-ethicsquotes
Image source httpswwwyoutubecomwatchv=6ncHqP_CsrY (screen grab)
MCMLIV1954
Image source httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733
US Senator Edward Vaughan Long
(Praeger New York)
1967
Image source httpwwwamazoncomThe-Death-Privacy-Jerry-Rosenbergdp0394421701
Jerry M Rosenberg
(Random House New York)
1969
27 July
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
1970
25 Aug
1997
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
Simson Garfinkel
(OrsquoReilly MediaCalifornia)
2000
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
19Oct
2013
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733
US Senator Edward Vaughan Long
(Praeger New York)
1967
Image source httpwwwamazoncomThe-Death-Privacy-Jerry-Rosenbergdp0394421701
Jerry M Rosenberg
(Random House New York)
1969
27 July
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
1970
25 Aug
1997
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
Simson Garfinkel
(OrsquoReilly MediaCalifornia)
2000
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
19Oct
2013
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwamazoncomThe-Death-Privacy-Jerry-Rosenbergdp0394421701
Jerry M Rosenberg
(Random House New York)
1969
27 July
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
1970
25 Aug
1997
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
Simson Garfinkel
(OrsquoReilly MediaCalifornia)
2000
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
19Oct
2013
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
27 July
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
1970
25 Aug
1997
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
Simson Garfinkel
(OrsquoReilly MediaCalifornia)
2000
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
19Oct
2013
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
25 Aug
1997
Image source httpswwwlinkedincompulseundying-death-privacy-daniel-solove
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
Simson Garfinkel
(OrsquoReilly MediaCalifornia)
2000
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
19Oct
2013
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
Simson Garfinkel
(OrsquoReilly MediaCalifornia)
2000
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
19Oct
2013
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwamazoncomDatabase-Nation-Death-Privacy-Centurydp0596001053
19Oct
2013
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
16 Nov2013
Image source httpwwweconomistcomprinteditioncovers2013-11-14ap-e-eu-la-me-na-uk
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
30 Jan
2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpwwwamazoncoukThe-Spy-Coffee-Machine-Privacydp1851685545 amp httpwwwclcamacukcoffeeqsfcoffeehtml amp httpwwwbbccomnewstechnology-20439301
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
YOU HAVE ZERO
ANYWAY GET OVER IT
Sources pswwwflickrcomphotosbeatbeatheartbeat9107874613inphotostream httparchivewiredcompoliticslawnews19990117538
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpwwwpartownetmiscellaneoussunlogohtml amp httpwwwflickrcomphotoswebmink22180744sizeslinphotostream
1999
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpcontenttimecomtimecovers0166411997122900html httpwwwesquirecomentertainmentinterviewsa1449learned-andy-grove-0500
1997
Privacy is one of the biggest problems in this new electronic age
2007
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
2009
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
If you have something you
donrsquot want anyone to know
maybe you shouldnrsquot be doing
it anyway
Image httpwwwgooglecomdoodlesfinder2013All20doodles httpptwikipediaorgwiki FicheiroEric_E_Schmidt_2005_(looking_left)jpg
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpspixabaycomenpistol-m9-gun-weapon-silhouette-555656 httpuxrepocomiconleft-hand-by-elusivehttpswwwflickrcomphotoswwarby11774709633 httpwwwiconarchivecomshowsocial-media-network-icons-by-iconshotshtml
Privacy is dead and social media hold the smoking gun
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotoshyku5726649190 Quote httpeditioncnncom2009OPINION1028cashmoreonlineprivacy
Mashable2009
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
Time Person of the Year
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
people are comfortable sharing more information
more openly and with more people
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpswwwfacebookbrandcom httpcommonswikimediaorgwikiFileMark_Zuckerberg_-_South_by_Southwest_2008_-_5jpg
privacy is no longer a social norm
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Images httpstwittercompewinternetstatus466624698097623040photo1 amp amp httpwwwftcgov Quote httpwwwftcgovsitesdefaultfilesdocumentspublic_eventsinternet-things-privacy-security-connected-worldfinal_transcriptpdf
FEDERAL TRADE COMMISSIONINTERNET OF THINGS WORKSHOP
19 NOVEMBER 2013
Privacy may actually be an anomaly
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image httpstwittercompewinternetstatus466624698097623040photo1 Quote httpwwwpewinternetorg20140514the-gurus-speak-2
PEW RESEARCH INTERENT PROJECT ndash DIGITAL LIFE IN 2025
11 MARCH 2014
Privacy will be hard to come by
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Images httpswwwlinkedincompulseundying-death-privacy-daniel-solove amp httpspixabaycomenzombie-undead-monster-frankenstein-156055
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpenwikipediaorgwikiIntensive_care_unitmediaFileIntensivstation_(01)_2007-03-03jpg amp httppixabaycomensure-privacy-policy-security-538717
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Mystery QR Code TCD 28 January 2015
Image courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
1 Name2 Gender3 Email4 Home phone5 Office Phone6 Date of Birth
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
The Mystery QR Code Responses
Data courtesy of the Information Compliance Office Trinity College Dublin
7 Address8 Occupation9 Employer or college 10 Medical details11 Debitcredit card details
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwweconomistcomnewsbriefing21645131-smartphone-defining-technology-age-truly-personal-computer
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Sharing
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotoshafe665215733576
Sharing is caring
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
Clive Humby (2006)
Co-founder DunnHumby which runsloyalty schemes such as Tesco Clubcard
Data is the new oil
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
1989 founded
2001 Tesco bought a 53 stake for pound30mLater purchased the remaining shares
Now analyses data from 350 million people in 28 countries
Now Seeking to sell for an estimated pound2bhttpwwwdunnhumbycom httpwwwtescoplccomindexasppageid=396 httpwwwbloombergcomnewsarticles2015-04-27tesco-moves-step-closer-to-dunnhumby-sale-after-u-s-agreement
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpuploadwikimediaorgwikipediaenff8Internet_dogjpg amp httpwwwgeekculturecomjoyoftechjoyarchives1862htmlUsed by kind permission of Nitrozac amp Snaggy see httpstwittercomSnaggystatus469489318298267648
feat Peter Steiner
amp 1993 The New Yorker
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httptomfishburnecom via httpstwittercomValaAfsharstatus509901001625989120photo1
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwgocomicscomcalvinandhobbes20120520 Lcence httpwwwuniversaluclickcomlicensing_permissionseducational_use
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpirelandemccomimagesemc-plusprivacyindexinfogr-640x300jpg
Privacy Convenience
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpseconsultancycomblog10153-consumer-attitudes-to-data-privacy-infographicik9chsf2vdcnlut httpwwwdmaorgukarticledata-privacy-2015-what-the-consumer-really-thinks
Pragmatists Fundamentalists Unconcerned53
31 1631
54
24 22
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwsmbc-comicscomid=3370
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwsmbc-comicscomid=3370Based on
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwsmbc-comicscomid=3370Inspired by
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpeceuropaeujusticedata-protectionfilesfactsheetsfactsheet_data_protection_eurobarometer_240615_enpdf
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwascupennedusitesdefaultfilesTradeoffFallacy_1pdf
Joseph Turow Michael Hennessy amp Nora Draper (Annenberg School for Communication June 2015)
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotoscreative-heroes9068173072inphotostream
Surveillance is the business model of the Internet
We build systems that spy on people in exchange for services
Corporations call it marketing
Bruce Schneier (TCD 6 Oct 2014)
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpiytimgcomvifijEdXPYYeAhqdefaultjpg via httpswwwyoutubecomwatchv=fijEdXPYYeA
military-industrial complex
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpwwwbibliocomthe-intruders-by-long-edward-vwork1239733 httpswwwacluorgfilesFilesPDFssurveillance_reportpdf
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
One day
will join together and be called
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpsenwikipediaorgwikiYouTube httpsenwikipediaorgwikiTwitter httpsenwikipediaorgwikiFacebookQuote source httpswwwfacebookcomMinionsFansOfficiallphotosa4160101051782911073741828416004081845560735151413264157
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
ALL THAT
HAPPENS
MUST BE
KNOWN
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Secrets are lies
Sharing is caring
Privacy is theft
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Utopia (More) nowhere ou = nottopos = place
Utopia (now)perfect stateeu = goodtopos = place
Image source httpenwikipediaorgwikiUtopia_(book)
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Dystopia (Mill)frighteningplace (state)
dys = bad topos = place
Image sources httpenwikipediaorgwikiNineteen_Eighty-Four httpenwikipediaorgwikiBrave_New_World httpenwikipediaorgwikiFahrenheit_451 httpenwikipediaorgwikiA_Clockwork_Orange
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpenwikipediaorgwikiThe_Circle_28Eggers_novel29
Dystopia frightening
place (state)
Dys hellipfrighteningcorporation
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
αγυρις = aguris = crowd or group
Dysaguria = ldquofrightening or evil
companyrdquo
From ldquodysrdquo = ldquobadrdquo amp ldquo aguris rdquo = ldquocrowdrdquo or ldquogrouprdquo
Image source httppixabaycomenpeople-group-crowd-team-isolated-309097
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpiimgurcomUzruLeQpng via httpwwwredditcomrPandRcomments2t67plmy_office_building_was_featured_as_the_gryzzl
Another dysagurian corporation
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
David Buckingham
General Manager intelligent shopping solutions Aimia UK which runs loyalty schemes such as Nectar
Data is the new oilWe need to
find itextract itrefine it
distribute itamp monetize it
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpgerdleonhardtypepadcomfileswef_ittc_personaldatanewasset_report_2011pdf
We also needto protect it
Image source httpenwikipediaorgwikiDeepwater_Horizon_explosionmediaviewerFileDeepwater_Horizon_offshore_drilling_unit_on_fire_2010jpg
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwww-01ibmcomsoftwaredatabigdataimages4-Vs-of-big-datajpg amp httpitwikipediaorgwikiV_per_Vendetta
ulnerability of data
five
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Story httpwwwnytimescom20120219magazineshopping-habitshtmlImage sources httppixabaycomenadult-baby-background-bump-clothes-18604 amp httppixabaycomentarget-circle-bullseye-achievement-39708
Target knows yoursquore pregnant before your family does
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwmapsofworldcomaround-the-worldrecent-hacking-incidentshtml
100 million
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpenwikipediaorgwikiTarget_Corporation Info httparstechnicacomtech-policy201503targets-10m-settlement-in-data-breach-lawsuit-is-a-tiny-price-to-pay
5 Mar 2014 CIO resigns5 May 2014 CEO fired13 Jan 2015 SEC filingNet losses US$145m
15 Mar 2015 settlementclass action euro10m
$1 billion trading losses
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwpwccoukassetspdf2015-ISBS-Technical-Report-blue-digitalpdf
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpdataprotectioniedocimagesdocumentsAnnual20Report202014pdf
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Sources httpwwwaolcom amp httpwwwnytimescom20060809technology09aolhtml amp httpenwikipediaorgwikiAOL_search_data_leak
4 August 2006 research file leakedcontaining gt20m search keywords for a 3-month period for gt650000 users anonymised and referred to only by number
9 August 2006 New York Times headline ldquoA Face Is Exposed for AOL Searcher No 4417749rdquo Searches led to Thelma Arnold a 62-year-old widow in Lilburn Ga
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpsearch-idcom
Here is search logs of 650000 AOL users Its very interesting to view search history of particular person and analyze his personality Lets do it together hellip
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Sources httpuploadwikimediaorgwikipediacommons669Netflix_logosvg amp httpswwwcsutexasedu~shmatshmat_oak08netflixpdf
2008re-identified some customers in a database of anonymous records
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpsenwikipediaorgwikiKinsey_Reports httpentertainmenttimecom20110830all-time-100-best-nonfiction-booksslidethe-kinsey-reports-by-alfred-kinsey httpwwwcsmonitorcomWorldPasscodePasscode-Voices20150311In-our-modern-surveillance-state-everyone-can-be-exposed
Kinsey1948 amp 1953
anonymised data
2013identified
97
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpdataprivacylaborgprojectspgpindexhtml
Correctly identified 84-97
Public data Anonymised data
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwsciencemagorgsitespecialprivacyprivacycover-hiresjpg
Unique in the shopping mall On the reidentifiability of credit card metadata
de Montjoye Radaelli Singh amp Pentland
Science 30 January 2015 Vol 347 no 6221 pp 536-539
Study of 3 months of records for 11m people in 10000 stores
Just four random pieces of data were enough to re-identify 90 percent of the shoppers as unique individuals
Women are more re-identifiable than men in credit card metadata
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Friday 23 January 2015
httpcommonswikimediaorgwikiFileLeinsterHouseDublin2010JPG amp httpenwikipediaorgwikiTelephonemediaFile1896_telephonejpg
euro2000
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
25 January 2015
httpstwittercomroakleyIRLstatus559274003278618624 via httpwwwfploguecomthe-nine-most-terrifying-words-in-the-english-language
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwrteienews20150224682430-michelle-mulherin
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sourcehttpwwwdaytondailynewscomgallerynewsnationaldavid-petraeus-paula-broadwell-photosg6N82867894
David Petraeus and Paula Broadwell
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpwwwsaloncom20121116paula_broadwells_big_mistake httpswwwflickrcomphotosappysew17271325069 httpspixabaycomenbrown-paper-bag-bag-mask-face-41162 httpswwwflickrcomphotosmikecogh6491794949 httpswwwflickrcomphotospagedooley1577999575
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpvimeocom91204492
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpwwwpewinternetorgfiles201505Privacy-and-Security-Attitudes-51915_FINALpdf
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
73 would not be OK with an online search engine keeping track of their queries even if the data provides personalized results in the future
Data source httpdigidaycombrands15-stats-brands-should-know-about-online-privacyImage source httpscommonswikimediaorgwikiFileFEMA_-_40686_-_Valley_Water_Rescue_search_dog_in_North_Dakotajpg
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwmindyourgroupcomprivacyData_the_new_OIL-Privacy_teh_new_GREEN-Mind_Your_Privacy-Brochure_2014pdf
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Clip source httpswwwflickrcomphotosssoosay6216642784
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotosdeerkoski7178643521 Story httpontcrnchlniYb via techcrunch
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwprivacybydesigncaindexphppaperoperationalizing-privacy-by-design-a-guide-to-implementing-strong-privacy-practices
Privacy
as the default setting
embedded into design
keep it user-centric
full lifecycle protection
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source http4vectorcomfree-vectorarrows-in-a-circle-flow-133325 info httppapersssrncomsol3paperscfmabstract_id=2563333
Privacy in the Information Life Cycle
Acquisition
Security
Use
Correct
Access
Delete
Data
R2bF
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpkylelegatesdeviantartcomartBob-Dylan-282803561Quote source httpsbooksgoogleiebooksid=h97UxHlubtMCamppg=PT91amplpg=PT91ampdq=bob+dylan+sell+privacy+22can27t+buy+it+back22v=onepageampq=bob20dylan20sell20privacy2022cant20buy20it20back22ampf=false (Chronicles Vol 1 2004)
Privacy is something you can sell
But you canrsquot buy it back
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwiabeuropeeufiles711370000832white_paper_consumers_driving_the_digital_uptakepdf httpwwwmckinseycom
How much on average would
3360 consumers in 6 countries
pay for
16 internet services(gt50 mail
search web20)
which are currently ldquofreerdquo
euro38 $50
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotoswfryer1491501540Story httpwwwtheatlanticcomtechnologyarchive201502why-people-probably-wont-pay-to-keep-their-web-history-secret385765 and httparstechnicacombusiness201502att-charges-29-more-for-gigabit-fiber-that-doesnt-watch-your-web-browsing
Base price of $70 + tracking for advertsBase price of $70 + $29 ndash tracking for adverts
Austin Texas (Dec 13) amp Kansas city (Feb 15)
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpeceuropaeujusticedata-protectionreviewindex_enhtm
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpsenwikipediaorgwikiOtto_von_Bismarck httpscommonswikimediaorgwikiFileBundestagjpg httpsenwikipediaorgwikiSausage_makingmediaFileRussian_Sausage_Makingjpg
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpeuropaeuabout-eubasic-informationsymbolsimagesflag_yellow_highjpg
Directive 9546EC of 24 October 1995
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpeceuropaeujusticedata-protectiondocumentreview2012factsheets1_enpdf
2012
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpeceuropaeuindex_enhtm
hellip as part of the DSM Strategy the Commission will hellip rapidly conclude data protection negotiations
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
15 June 2015
Council agreed a general approach on the Data Protection Regulation Trilogue negotiations will start in June hellip to reach a final agreement by the end of 2015
Image source httpeceuropaeuprioritiesdigital-single-market Info source httpeuropaeurapidpress-release_IP-15-5176_enhtm
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Info source httpwwweu2015lueuenla-presidencea-propos-presidenceprogramme-et-prioritesindexhtml
Combining freedom justice amp security
hellip finalise the EU data protection reform for the proper functioning of the single market hellip before the end of the year
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Sources httpscommonswikimediaorgwikiFileHenry_Kissingerpng amp httpblogsftcomthe-world200907kissinger-never-wanted-to-dial-europe
Who do I
call for Europe
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotoschatiryworld2700791173
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httppixabaycomenpadlock-door-locked-closed-406986
Protect
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpbagera3005deviantartcomartbatmen-logo-comics-138618840 amp httpcommonswikimediaorgwikiFileAnonymoussvg
Whatrsquos Batmanrsquos superpower
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwbanksycoukimgoutdoorimgbpdpjpg Quote source httpwwwtimeoutcomnewyorkfilmstreet-il-legal-q-a-with-banksy
I donrsquot know why people are so keen to put the details of their private life in public they forget that invisibility is a superpower
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpjanetvertesicom amp httptimecom83200privacy-internet-big-data-opt-out
My Experiment Opting Out of Big Data Made Me Look Like a Criminal
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpenwikipediaorgwikiAretha_FranklinmediaviewerFileArethaFranklinMadameTussaudsPNG
Respect
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
PP PrivacyParadigm
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpscommonswikimediaorgwikiFileYamashita_Yohei_-_CC_on_Orange_(by)jpg
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpcreativecommonsorg
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwceartaie
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpscreativecommonsorg amp httpsenwikipediaorgwikiCreative_Commons_license
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpcreativecommonsorgchoose
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpscreativecommonsorg httpscommonswikimediaorgwikiFileEdouard_Manet_-_The_Readerjpg httpsenwikipediaorgwikiCode_of_Hammurabi httpsenwikipediaorgwikiMachine_code_monitor
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpsenwikipediaorgwikiTesla_Model_S httpsenwikipediaorgwikiAaron_Swartz
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpmediaphotobucketcomusernaomishowmanmedia11947784_sjpghtml
Small Suite le 6
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwgsmsolutionsieprivacy-policy
My favourite Privacy Policy
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwtcdieprivacy
An excellent short Privacy Policy
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpmashablecomwp-contentuploads201101privacy-lgjpg
January 2011
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Data Lorrie Faith Cranor and Aleecia McDonald Carnegie Mellon University 2008 httplorriecranororgpubsreadingPolicyCost-authorDraftpdfImage via httpwwwtheatlanticcomtechnologyarchive201203reading-the-privacy-policies-you-encounter-in-a-year-would-take-76-work-days253851
Cranor and McDonald 2008
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
Facebookrsquos policy is 9000+ words
Average policy has a college freshman reading level
Netflix and WhatsApp have college graduate reading level
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpswwwflickrcomphotos25031050N064604808980 httpmoneycnncom20140519technologysecurityprivacy-policyindexhtml
Average policy is now 3545 words
15 minutes reading time
US$ 11715 bnopportunity cost
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotosx1brett2279939232 Quote source httpwwweurekalertorgpub_releases2014-05ip-rpp052014php
ParadoxReading privacy policies lowers trust
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image courtesy of Rob Kitchen ndash thanks Rob
Privacy policies are more about reducing corporate liability than protecting individual privacy
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpsoagcagovsitesallfilesagwebpdfscybersecuritymaking_your_privacy_practices_publicpdf
Readability
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
httpeceuropaeujusticedata-protectionarticle-29documentationother-documentfiles201420140923_letter_on_google_privacy_policypdf
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
PP PrivacyParadigm
Image sources httpswwwdrupalorgnode9068 httpswordpressorgaboutlogos
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image sources httpsiconewsblogwordpresscom20150128what-you-need-to-know-about-ico-privacy-sealshttpicoorgukabout_usperformance~mediadocumentslibraryCorporateResearch_and_reportsannual-report-2013-14-presentationpdf
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotosaine6010594309326sizeso
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwprivacytrustorg and httpwwwtrustecomproducts-and-servicesenterprise-privacyTRUSTed-websites
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpsdisconnectmeicons
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswwwflickrcomphotosmjsmulligan434790202
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpspixabaycomenroad-night-light-burning-country-407131
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpswikicreativecommonsorgwikiCC-inspired_projects_for_Terms_of_Service_and_Privacy_policies
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
FAMOUS
httpdavidjrodgerfileswordpresscom201107kiro-a-memetic-phenomenon-from-new-york-city-in-the-future-everyone-will-be-private-for-15-minutesjpgImage sources httpswwwflickrcomphotosqthomasbower7157362194 amp httpthisorgmagazine20111027marshall-mcluhan Image sources httpdavidjrodgerfileswordpresscom201004david_j_rodger_sci-fi_dark_fantasy_authorpng
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpsenwikipediaorgwikiRichard_A_ClarkeQuote source httponlinewsjcomarticlesrichard-clarke-on-the-future-of-privacy-only-the-rich-will-have-it-1404762349
Privacy will be a commodity that only the wealthy can acquire
Richard A Clarke
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httppixabaycomenyellow-cab-taxi-yellow-car-old-car-263849
Dont it always seem to go That you dont know what youve got hellip
hellip till its gone
Joni Mitchell Big Yellow Taxi (1970)
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
Image source httpwwwiieacomeventskeynote-address-billy-hawkes
Privacy is not dead It just needs nurturing
21 July 2014
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
PP PrivacyParadigm
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
QUESTIONS
Image httppixabaycomenthank-you-thanks-official-card-603996 and httpumap2015comimageslogoheaderpng
ceartaumap2015
![{%e0` ]edrive.ktaab.com/2019/q1/Ktaab.com_الإتقان.pdf · 2019-02-10 · ³º³"¹Â¯°¾²´ ,f$ {%e0` ]e. ³º³"¹Â¯°¾²´ ,f$ {%e0` ]e. ³º³"¹Â¯°¾²´](https://img.pdfslide.net/doc/110x75/5e4af2a192a09f7f28368b28/e0-pdf-2019-02-10-f-e0.jpg)
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