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Deliver adaptive and personalized experiences for your SharePoint 2013 sites
Ryan SockaloskyProductivity Technical SpecialistMicrosoft
SPC228
What are the building blocks of Web Content Management with SharePoint 2013?
What is Search Driven Publishing? Why should you care?
How to transform Personalization, Adaptive, Dynamic from being buzz words into features of your SharePoint sites.
Session Objectives & Takeaways
For the SharePoint Conference www.sharepointconference.com
At the SharePoint Conference AMD: 13 Million Users. 54 Million page views. www.AMD.com on
SharePoint 2013. Done. – SPC353 Wed. 5:00 PM The Seattle Art Museum: art meets function with SharePoint 2013 –
SPC205
And more…. Internet: D&M Group - Case Study | United - Case Study | Toyota -
Case Study Intranet: Abt Associates – 2014 Nielsen Normal Intranet Design Award And more examples… http://sps.cloudapp.net/
SharePoint 2013 Web Sites
SPC378 Making Your
SharePoint portal Social
SPC224 SharePointConference Site: From Sketch to
Launch to Live!
Business Challenges delivering Web Experiences
Ease of use with familiar tools for
creating and consuming content
Create, reuse and consume content
for any device and language
Surface the right content to the right user with
adaptive experiences
Intranet & Internet
SPC228 THIS SESSION
Addressing the Challenges
Design Publish Engage
Develop sites with familiar design tools(Dreamweaver, Expression Blend, etc..)
Author once and re-use content any channel
Search drives adaptive, personalized experiences
Design using industry standards (HTML5, CSS, JavaScript, etc…)
Multi-lingual sites with translation services
Build sites with both dynamic and static content
Optimize experiences for mobile with device channels
Content and search driven dynamic navigation
Recommendations via Analysis Engine
SPC228 THIS SESSION
Design Improvements
SharePoint Experts
SharePoint 2010
SharePoint Designer
Static Pages + Content
HTML/CSS + ASP.NET
N/A Mobile
N/A Renditions
Limited SEO
Limited CSOM API’s
Web Designers
SharePoint 2013
Any Design Tool (Design Manager)Templates + Dynamic Content
Snippet Gallery
Device Channels
Image + Video Renditions
FURLs, SEO, Sitemaps, etc…Full CSOM, REST/OData & Apps SPC203
Adjust the perspective with
responsive designs for SharePoint
Demo
Contoso.com & Contoso Knowledge Portal Walkthrough
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
Demo
Content Search Web Part
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
SPC322 Thu 9:00am
Search Display Templates & Query Rules
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
Experiences
Analytics Engine & Recommendations
Contoso.comContoso.deContoso.fr…
Contoso Portal
Contoso Tablet App
Contoso Mobile App
Usage Events (Native or REST)
-Clicks-Purchases-Downloads-Videos-Custom-etc..
Search Index
Analytics Engine
3rd Party Usage Events
-Recommendations-Update relevancy-Usage stats
Event Processing via MapReduce
-Insights/Reports-Popular + trending items-item-to-item relationships
CSWP + Query Rules
-Item recs-Personal recs-Popular/trending-Custom recs-etc..
12
3
4
Demo
Recommendations
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
- Dynamic relevancy- Content re-use- Recommendations
Target content:-Business rules -User context-User Behavior
- Visitor profile- Devices- Location- Referrer
Search Rule Engine User
Context
-Template based-Device Channels-Content Search WP-Renditions
DynamicDelivery
CSWP
CSWP CSWP
CSWP
Contextual & Targeted Experiences
Dynamic & Targeted Content Context & Behavior
Demo
Content Targeting
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
Documents
Catalogs
PagesDigital Assets
SharePoint Content
www
Ext. CMSLOB + more
External Content
Analysis EngineUser Behavior (+custom events)
Content & Authoring Search Publishing Experiences
REST/OData
Managed Navigation
Page Framework
Content Search WP(CSWP)
Display Templates
Devic
e C
hannels
Vari
ati
on
s
Reports
SearchIndex R
eco
mm
endati
ons
Query
Rule
Engin
e
Cra
wle
r
Tem
pla
tes
Query
• Yes!• Content Search
WP• Managed
Navigation
Office 365
Frequently Asked Questions
• Fully supported• Live customers
(i.e. Toyota)• When to use it?
• Production• Dev/Test/QA
Azure
-Responsive Design-Device Channels
Mobile
-Web Analytics-Analysis Engine-3rd party(i.e. Webtrends)
Analytics
SPC340 SharePoint 2013 Search Analytics
SPC337 Search-driven
publishing for Intranet Portals in SharePoint
Online
SPC387 Thu 10:30 am
Azure IaaS and SharePoint 2013 WCM - better
together!
SPC203 Adjust the
perspective with responsive designs
for SharePoint
See you at the Search booth’s & Search tables at Asks the Experts WED @6:15!
Session Session Room Time
Develop Advanced Search-Driven SharePoint 2013 Apps SPC402 Palazzo I, J Tue 1:45pm
Best practices for Hybrid Search deployments SPC306 Veronese 2401 Tue 5:00pm
SharePoint 2013 Search Analytics SPC340 Palazzo M, N Wed 9:00am
How to manage and troubleshoot Search: A practical guide SPC375 Veronese 2401
Wed 10:45am
6 Proven Steps to Get the Best Out of Search in SharePoint 2013 SPC265 Delphino 4001 Wed 1:45pm
Best practices for Information Architecture and Enterprise Search SPC207 Veronese 2401 Wed 1:45pm
Search content enrichment and extensibility in SharePoint 2013 SCP414 Palazzo K, L Wed 1:45pm
Customizing Search experiences with Azure Hosted Data and Bing Maps
SPC321Veronese 2401
Wed 3:15pm
Futuristic Search applications using Kinect and Yammer! SPC405 Palazzo M, N
Wed 3:15pm
Search architecture and sizing in SharePoint 2013 SPC336 Titian 2201
Wed 5:00pm
Effective Search deployment and operations in SharePoint 2013 SPC360
Veronese 2401
Thu 9:00am
SharePoint 2013 Search display templates and query rules SPC322 Palazzo M, N Thu 9:00am
Managing Search Relevance in SharePoint 2013 and O365 SPC382
Veronese 2401
Thu 12:00pm
Searc
h R
ela
ted S
ess
ion
s
See you at the Sites & Portal booth’s & tables at Asks the Experts WED @6:15!
Session Session Room Time
Trends in Designing Portals for SharePoint 2013 SPC2013 Palazzo M, N Mon 3:45pm
Make your SharePoint portal social in 1-2-3! SPC378 Palazzo M, N Tue 9:00am
Search-driven publishing for Intranet Portals in SharePoint Online SPC337 Murano 3201 Tue 1:45pm
The SharePointConference.com Site: From Sketch to Launch to Live! SPC224 Veronese 2401 Tue 1:45pm
Adjust the perspective with responsive designs for SharePoint SPC203 Palazzo O, P Tue 3:15pm
Branding Internet facing web sites with SharePoint in the cloud SPC290 Delphino 4001 Tue 3:15pm
Building a Modern Portal in 75 Minutes! SCP399 Palazzo M, N Tue 5:00pm
SharePoint 2013 Powering Web Sites and Mobile Apps SPC388 Palazzo M, N
Wed 10:45am
Deliver adaptive and personalized experiences for your SharePoint 2013 sites
SPC228 Marcello 4401 Wed 1:45pm
E-commerce solutions with Dynamics for Retail & SharePoint 2013
SPC359Veronese 2401
Wed 5:00pm
SharePoint Online Performance – Designing your Pages to be Fast
SPC3993 Titian 2201 Thu 9:00am
Azure IaaS and SharePoint 2013 WCM - better together! SPC387
Veronese 2401
Thu 10:30am
The strategy behind building a successful social intranet SPC291 Lando 4204
Thu 12:00pm
Sit
es
& P
ort
als
Rela
ted S
ess
ions
MySPCSponsored by
connect. reimagine. transform.
Evaluate sessionson MySPC using yourlaptop or mobile device:myspc.sharepointconference.com
© 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.