ECO-FRIE

NDLY G

ANESHA

CAMPAIG

N

WW

W.TMAD.O

RG

ABOUT TMAD

• Started in 2005 by group of individuals

• Registered under AP Societies Act in 2007 (Reg# 1506/2007).

• Works on Education, Medical, Environmental, Awareness Campaigns etc.

• Makes a difference in the life of an individual or a community; from tree plantation drives and blood donation camps to supporting individuals in their need of financial aid.

• Little spend on administrative expenses. Volunteers manage projects, fund raising, treasury, website….

• Our belief is that every drop in the ocean counts. This fuels our desire to serve more.

ECO-FRIENDLY GANESHA CAMPAIGN

• Started in 2010 on no profit, no loss initiative to distribute clay (non painted idols)

• Reach to communities by mails and mouth publicity.

• Volunteers distributed the idols to different apartment complexes.

• Also, had stalls in different layouts after getting permission.

Year Idols Distributed

2010 25

2011 238

2012 795

2013 2,102

2014 10,000????

HOW ARE WE DOING IT?

• Reaching to communities/apartment complexes to get estimates.

• Order to vendor based on estimates

• Volunteers to distribute a day before to apartment complexes

• Stalls will be put up after permission from layout society.

• Working with vendor on better pricing to reach more people.

• Public is charged idol cost + transportation cost.

AREAS OF COLLABORATION

• Reaching out to more apartment complexes/societies through “United Way of Bengaluru” strong corporate network.

• Setting up stalls near the lakes which are maintained by United Way of Bengaluru.

• Reach out to volunteers in corporates who can spend a day at Eco-Friendly Ganesh Stalls (near lakes and in layouts).

• United Way of Bengaluru expert advice in planning disposal of clay brought from lakes outside city.

YOUR THOUGHTS?

Other ways of collaboration.