Eco Tourism in Eastern Thailand

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    Ecotourism inEastern Thailand

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    Chapter 1:Background of eastern Thailand

    Chapter 2: High light of destination in eastern Thailand

    Chapter 3: Marketing for ecotourism of eastern Thailand

    Chapter 4: tourism impact in eastern Thailand

    Content

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    Chapter 1

    Background ofeastern Thailand

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    Ecotourism inEastern Thailand

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    Location and climate

    Eastern Thailand islocated at the Bay ofBangkok, the northernend of the Gulf ofThailand. A mountain

    range stretches fromthe northwest to thesoutheast of theprovince

    Eastern provinces, thehot summer weather

    starts around mid-February and goes onto April. In April, theextreme temperatures

    can go up to the 40degrees. The wintermonths are from mid-November to mid-February

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    Chapter 2High light of destination in eastern

    Thailand

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    Khao Soi Dao Waterfall

    It located in Amphue Soi Dao inChanthaburi. It is a beautiful waterfall which

    is 16 levels. It is a conservation and studyabout flora and fauna in Chanthaburi. Touristcan trek a long with the stream. There areadventures while tourist walkthrough the

    stream

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    Pang Sida National Park

    This park located Prachin Buri it has been declared a

    national park on February 24. 1982. The topography of the

    area consists of complex highlands with various and

    diversified forests, and an abundant of wild and rareanimals.

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    Koh Laoya

    This wonderful island is located in Trat province with

    beautiful beaches, crystal-clear water and colorful corals lies

    about 3 kilometers west of the southeastern end of Koh

    Chang.Koh Laoya forms an island group with Koh Laoya Klang

    and Koh Laoya Nok and is connected to Koh Laoya Klang by a

    wooden bridge.

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    Maenam Bang Pakong

    It origin from Korat

    plateau that pass Prachin

    Buri, Chachoengsao and

    exit Thai bay at Amphoe

    Bang Pakong The two side

    of river have interesting

    place such as

    Khrommakhun Maruphong

    Siriwats Residence, ancientfortress and wall, previousCity Hall, old rafts

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    How do they promote their destination

    Promote sustainable tourism with the least environmental,natural, social and cultural impact, so as to preserve nationalresources for the benefits of later generations.

    Enhance the quantitative expansion of the tourism industrythrough the development.

    Use Standardize tourism products in order to attract qualitytourists.

    Use Thai uniqueness as the countrys selling point whileestablishing a brand image for each region and push them to bedeveloped accordingly.

    Present the products from different points of view in order tomeet the tourists demands due to fact that 5 percent of touristvisitors to Thailand are repeaters.

    Promote international sports events as a major tourist activity.

    Develop an integrated management of information, publicrelations and customer relations through the use of information

    technology

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    Chapter 3Marketing for ecotourism of

    eastern Thailand

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    How do they apply with 7As

    Accessibility by air, land and water.

    Physical carrying capability

    development such as land scape,

    tourist service center, toilets,

    parking area, restaurants, and

    zoning of souvenir shops.

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    Ancillary and administration services

    Tourist Information Center

    AOT (Tourism Authority of

    Thailand)

    PTT gasoline station

    They provided Conservation ofnatural and socio-cultural

    resources TO TOURIRIST

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    The activities to do

    Rafting Trekking

    Driving

    Biking

    Swimming

    Climbing

    And other water sports

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    Chapter 4

    tourism impact in eastern Thailand

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    Economic impacts

    Positive economicimpact of tourism in easternThailand

    Receive income of foreigncurrency

    Contribute to the balance ofpayment

    Create new business and new

    Increasing number ofemployment

    Benefit to governmentfinancial

    Gaining the income to thelocal people

    Negative economicimpact of tourism in easternThailand

    Increase of LivingExpenses/cost of living of

    local people Raising in land cost

    More expense cost onimporting goods to meet thetourist needs

    Income from tourist businessin each season

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    Environmental impacts

    In term ofnegative impactsphysical side

    Some Natural of natural site wasdestroyed when tourist takingplace and overuse natural

    resources around there such asin Pattaya Chon Buri the touristmay held some recreationactivities which is directly effectto environment for examplecampfire they have to cut downthe trees

    Build up new accommodation tosupport higher number of touristin each year the also have to cutdown the tree and erosion comefrom they are overuse land or soilfor buil up new buildings

    Pollution sideGarbage and other

    chemical substance can beharm to the local peoplearound there due to

    tourist and investors whohas less awareness andrelease those substances tothe community. Thevehicles can be the actorthat makes air pollution

    and noise pollution as wellwhich is come fromtourist.

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    In term of negative impacts physical side

    Some Natural of natural site was

    destroyed when tourist taking place andoveruse natural

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    Social and culture

    Improve infrastructure. Local people life.

    Balance value, need and desire between

    local people and tourist.

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    Thank you