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Economic Development & Housing Economic Development & Housing Council Committee Council Committee Comprehensive Plan Update Comprehensive Plan Update September 20, 2005 September 20, 2005 1 1

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Page 1: Economic Development & Housing Council Committee ...€¦ · Economic Development & Housing Council Committee Comprehensive Plan Update September 20, 2005 1. ... Image & Marketing

Economic Development & Housing Economic Development & Housing Council CommitteeCouncil Committee

Comprehensive Plan UpdateComprehensive Plan UpdateSeptember 20, 2005September 20, 2005

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PurposePurpose

To update the Committee on the ForwardDallas! Plan, including:

– Status– Anticipated Products– Public Involvement Plans– Next Steps

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Forward Dallas GoalsForward Dallas Goals

• Develop Vision for City (Vision)– Neighborhood Workshops– Citywide Visioning

• Develop Comprehensive Strategies based on vision and analysis

• Develop Short term implementation or tactical plan

• Develop monitoring and evaluation program

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The Plan was Built from widespread The Plan was Built from widespread involvementinvolvement

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The The Compilation Compilation

MapMap

The Beginning The Beginning of a Visionof a Vision

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The The Compilation Compilation

MapMap

The Beginning The Beginning of a Visionof a Vision

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Extensive analysis was conducted at the Extensive analysis was conducted at the large and small scalelarge and small scale

Fort WorthFort Worth

DallasDallas

DentonDenton

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Downtown Downtown -- VisionVision

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The Vision Evolves into a The Vision Evolves into a Comprehensive PlanComprehensive Plan

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Downtown Downtown

Downtown DallasDowntown Dallas

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Transit Station Center Transit Station Center or Corridoror Corridor

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Industrial AreaIndustrial Area

South of Trinity RiverSouth of Trinity River

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The Vision The Vision Scenario: A Scenario: A Possible Possible FutureFuture

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Virtual Future Virtual Future -- VisionVision

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The Vision Scenario vs. The The Vision Scenario vs. The NCTCOG ForecastNCTCOG Forecast

• A series of maps that details the major differences between the Plan and the official Forecast

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Jobs by TSZJobs by TSZ

The Vision The Vision Scenario vs. Scenario vs.

The The NCTCOG NCTCOG ForecastForecast

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Households Households by TSZby TSZ

The Vision The Vision Scenario vs. Scenario vs.

The The NCTCOG NCTCOG Forecast

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Forecast

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The Transportation Vision:The Transportation Vision:Dallas VMT per capitaDallas VMT per capita

38.0

30.126.1

0.0

5.0

10.0

15.0

20.0

25.0

30.0

35.0

40.0

45.0

VMT

(Mile

s)

TRENDVISIONTURBO

2020

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Regional Transit TripsRegional Transit Trips

155,800

208,400

185,900

248,000

197,100

259,600

0

50,000

100,000

150,000

200,000

250,000

300,000

Peak Transit Off Peak Transit

Trip

s

TRENDVISIONRENAISSANCE

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The Vision: TransportationThe Vision: Transportation

• Designing streets to serve adjacent land use

“One Size Does Not Fit All”

Regional CenterTown Center

Commercial Corridor

EmploymentDistrict Residential

Neighborhood

Main Street Commercial Street

Mixed Use Street

ResidentialStreet

Industrial St

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Bringing the Realms TogetherBringing the Realms Together

North First Street, San Jose

Steve Price, UrbanAdvantage

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Bringing the Realms TogetherBringing the Realms Together

North First Street, San Jose

Steve Price, UrbanAdvantage

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Typologies Functional Class Typologies Functional Class Relationship Relationship

Functional Class / Street Typology Relationship

Functional Class Commercial Street

Industrial Street

Transit Street

Couplet Residential Street

Main Street Mixed Use Street

Principal Arterial

Minor Arterial

Community Collector

Residential Collector Local Street

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Current Dallas Roadway Current Dallas Roadway StandardsStandards

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New Context Sensitive Design New Context Sensitive Design StandardsStandards

• Main Street– Main Streets are similar to mixed

use streets in that on-street parking is key to the street and pedestrian realm coexisting. Where these streets differ is in the scale of sidewalk that is needed.

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The Vision: Economic The Vision: Economic DevelopmentDevelopment

• Coordination with Land Use• Ensure that there is the right kind of land

available• Build on the Economic Strategic Plan

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Major ThemesMajor Themes

• Business & industry– Retention & expansion of existing business– Recruitment & targeting– Innovation & entrepreneurship

• Specific development opportunities– Trinity River Corridor– Downtown– Housing– DART stations– Industrial areas

• Retail strategy• Image & marketing/tourism• Organizational considerations

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Logistics Opportunity

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RetailRetail

• Cities are under pressure for retail sales tax revenue

• Most retail location decisions are driven by demographics

• Focus on developers, not retailers

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Image & MarketingImage & Marketing

• Understand that marketing does not drive image

• Market specific opportunities– Little value in “great place to live, work, and

play”• Drive home the value of civic investment

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What Comes NextWhat Comes Next

• The Forward Dallas Vision

• The Dallas Comprehensive Plan

• The Forward Dallas Strategic and Tactical Plan

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The Comprehensive PlanThe Comprehensive Plan

• Built on Past Plans, updated and improved

• Components: – Land Use– Urban Design– Transportation– Economic Development– Environment– Public Involvement– Trinity River

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The Strategic PlanThe Strategic Plan

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7 Key Strategies7 Key Strategies

• Creating strong and healthy neighborhoods• Strengthening downtown Dallas • Protecting the environment• Making quality housing more accessible

– Conversion of ailing residential buildings– School planning

• Enhancing the economy• Encouraging new development patterns

– Develop around transit– Redevelopment Tools– Masterplanning

• Enhancing transportation systems3636

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Strategic Area Plans Strategic Area Plans Generic Area Plan Work ProgramGeneric Area Plan Work Program

•• Public OutreachPublic Outreach•• Scenario Development, Analysis and ConclusionScenario Development, Analysis and Conclusion•• Refine Land Use and Urban DesignRefine Land Use and Urban Design•• Market FeasibilityMarket Feasibility•• Transportation DesignTransportation Design•• Utility NeedsUtility Needs•• Police public safety reviewPolice public safety review•• Schools Schools •• ParksParks•• Environmental and sustainabilityEnvironmental and sustainability•• Strategic infrastructure investmentsStrategic infrastructure investments•• Capital Improvement programCapital Improvement program

•• Implementation ToolsImplementation Tools•• Funding PlanFunding Plan•• Economic Development ProgramEconomic Development Program

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Strategic Program PlansStrategic Program Plans

• Strategic Program Plans• Projects that address City-wide programs rather

than specific areas• Examples

– Proactive Infrastructure Planning• Greenfield areas• Redevelopment areas

– School Planning– Conversion of Ailing Residential– Strengthening Existing Business Clusters– Central Business District– Medical/Biotech

• Economic Programs• Environmental Plan

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Dallas Comprehensive PlanDallas Comprehensive Plan

Tactical Plan and Tactical Plan and Catalyst ProjectsCatalyst Projects

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Tactical Plan: Program Tactical Plan: Program PlansPlans

• New Mixed Use/TOD Zoning District • Urban Design Standards• New Parking Standards• Tactical Thoroughfare Plan Update

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New Tools: Zoning DistrictsNew Tools: Zoning Districts

• Developing 4 new mixed use zones• Developing a performance and form based

approach• Aligning new zoning with financial and

market realities of redevelopment• Modified Parking standards that react to

urban environment (one size does not fit all)

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New Form Based DistrictsNew Form Based Districts

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Urban Design Urban Design –– Street Facing Street Facing ArchitectureArchitecture

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Parking Standards UpdateParking Standards Update

• Different Standards for different environments

• Suitable for urban and infill projects• Adaptive to shared parking• Provides for more accurate measurement

of demand

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Shared ParkingShared Parking

0200400600800

100012001400160018002000

6:00 A

M8:0

0 AM

10:00

AM12

:00 PM

2:00 P

M4:0

0 PM

6:00 P

M8:0

0 PM

10:00

PM12

:00 AM

ResidentialRestaurantRetailOffice

0200400600800

100012001400160018002000

6:00 AM

8:00 AM

10:00 A

M12

:00 PM

2:00 PM

4:00 PM

6:00 PM

8:00 PM

10:00 PM

12:00 A

M

OfficeRetailResidentialRestaurant

4545

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Shared Parking: Exclusive Parking

supporting alternative modes through urban design4646

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West Village, Dallas

supporting alternative modes through urban design4747

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Parking FactsParking Facts

• Standard Parking Codes:– Provide that 50% of the parking spaces are

vacant half the time– 43% of shopping centers report their parking

lots are never full– 25% are 85% full only 10 days a year– Estimate demand by building size – a poor

predictor

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Parking Demand at Community Centers

R2 = 0.2437

0

500

1000

1500

2000

0 50000 100000 150000 200000 250000 300000 350000 400000

square feet (in 1,000s) of occupied gross leasable area

# of

par

ked

cars

4949

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Strategic Area Master PlansStrategic Area Master Plans

• UNT Area Plan• Stemmons Corridor Area Plan• Westmoreland Station• Intermodal Area/Agile Port• Downtown Streetcar Study

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UNT CAMPUS UNT CAMPUS AREAAREA

University of North Texas Campus Area

Greenfield Development/ New Employment Center

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Current Current Zoning Zoning BuildoutBuildout: :

3,356 new 3,356 new households households and only and only 319 new 319 new employees. employees.

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University DistrictUniversity DistrictCommercial StreetCommercial Street

SMU Campus – Hillcrest Avenue

5454

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Example: Westmoreland StationExample: Westmoreland Station

5555

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WESTMORELAND CONCEPT PLANWESTMORELAND CONCEPT PLAN

5656

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StemmonsStemmons Corridor Corridor Area PlanArea Plan

5757

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StemmonsStemmons CorridorCorridor

5858

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5959

Aerial Photography

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Current Zoning

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Vision Vision vsvs TrendTrend

Trend Buildout:938 households and 2,980 new employees

Vision Goals:20,000 new core employment2,500 support employment5,000 new households

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Downtown Dallas Streetcar Downtown Dallas Streetcar Feasibility StudyFeasibility Study

• Coordinate with DART MIS Study

• Focus on Redevelopment

• Looks at Non-DART funding and operations

• 6 month timeline

6262

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TimelineTimeline

Vision – SeptemberStrategic and Tactical Plan – OctoberFull Plan – NovemberFull Council Briefing – DecReintroduction of the Plan to the Public:

JanuaryAdoption – Vision and Strategic Plan: March

2006Comprehensive Plan – March 2006

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Public InvolvementPublic Involvement

• Stakeholder Group Outreach – now through end of year– Speaking Engagements

• Training for Spokespersons:– Special attention to interested councilors– Other Advocates

• Strategy for Amendments:– Recognize document is not perfect– Provide organization for suggested amendments

• Big Rollout of Results: January

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Comprehensive PlanComprehensive PlanUpdateUpdate

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