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EconomicsSchool of Enterprise, Management and Leadership

Your community, your University

Sunday Times and Times University Guide 2014

Our Economics programmescombine a variety of practicalmodules, through which you will develop an understanding of how economists think andthe role that economics plays inthe world.

Economics can be studied in combinationwith either Business Studies or Finance as ajoint honours degree. Our Economics jointhonours programmes are part of our widerange of undergraduate honours degreeprogrammes in business and managementrelated areas. Honours degrees can bestudied in:

• Accounting and Finance• Business Studies• Event Management• Human Resource Management• IT Management for Business• Marketing• Software Development for Business• Tourism Management

Whilst the scope of honours programmesavailable within the School offers you a widechoice of specialist subject areas, all of ourdegree routes share a number of commonfeatures. Central to our provision is thefocus on your learning experience. This isreflected in our approach to learning,assessment and work-based opportunities.

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Course Options• Finance and Economics*• Business and Economics*• Finance and Economics – Professional

Placement*• Business and Economics – Professional

Placement*

* Subject to validation

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What makes the School ofEnterprise, Managementand Leadership different?

We believe a hands-on, interactive andparticipative workshop approach to learningwith modest group sizes is the mosteffective way to develop the types of skillsthat employers look for in graduates.

Each module you’ll undertake is usuallysupported by a weekly tutor-facilitatedworkshop of approximately 2.5-3 hours.Group sizes are typically 20-25 students.At the end of the workshop, you’ll normallybe tasked to undertake intersession workthat then feeds into the next workshop.

Our approach encourages you to beproactive and offers an environmentthat’s well suited to enabling you as astudent to share your thinking andexplore different ideas.

If you choose to study with us, you’ll find our team approachable, encouragingand accessible.

Finance and EconomicsBA (Hons)BA (Hons) Professional Placement

The BA (Hons) Finance andEconomics degree focuses on developing the knowledgeand skills that will support you to become an effectivefinancial manager.

You’ll also develop an understanding ofeconomic behaviour and the economicenvironment in which organisations operate.A key focus of the programme is to enableyou to develop your understanding and arange of skills that are traditionally providedthrough an accounting degree. Alongside this,economics-based programme componentswill allow you to develop an appreciation ofhow economists think and a greaterawareness of the economic environmentwithin which organisations function.

The programme will provide you withexperience and knowledge relevant to acareer in the accountancy profession. It’s alsowell suited as a foundation for a career in awider range of management fields.

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Here is an indication of the type of modulesthat are available each year:

Year One Module Information

Enquiry into EconomicsThis is an enquiry-based module duringwhich you’ll investigate aspects of theeconomic environment and/or conceptsfound in economics literature. For example,you might choose to investigate the priceindices used to measure change in the cost ofliving, or choose to investigate the concept ofthe rational economic person. You will beencouraged and enabled to develop anunderstanding of the world around youthrough the lens of economics and thediscipline’s specialist vocabulary and concepts.Independent study, working with others, andcritical thinking are encouraged. You will beable to choose how you present the findingsof your enquiry for assessment; you maychoose to write an essay, create a slideshowor use a lecture format.

Management and OrganisationsThis module aims to provide students ofvarious backgrounds and experiences with anintroductory knowledge of management andorganisational behaviour. You’ll becomeaware of your personal and inter-personalskills and capabilities when learning aboutmanagement issues, and stimulate an interestand enthusiasm for further learning of thissubject area.

Business Decision-makingHere, you’ll receive a practical introduction tobusiness decision-making. The interplaybetween decisions around the organisationand its operations, finance, sales andmarketing is explored. This is done throughengaging with a business start-up simulation.A key focus of the module is the role that

financial literacy plays in supporting effectivebusiness management. Scenarios will be usedas the basis for supporting the understandingof key financial statements and techniquesused to inform business planning anddecision-making. In addition, the moduleprovides a hands-on introduction to the useof financial modelling as a tool to support thebusiness planning process.

Introduction to MarketingThis introductory marketing module exploresthe role of marketing in the modern businessenvironment and will familiarise you with thecore tools and concepts of marketing. Themodule provides a foundation for latermarketing based courses which might betaken either as core modules or optionallevel two and three modules.

Accounting Skills “The language of business is finance” is aquote that is often repeated. This moduleintroduces you to the fundamental conceptsunderlying the production of the mainfinancial accounting statements. Thetechniques used in the construction of thosestatements are also covered, as is anintroduction to the analysis of the publishedaccounts of limited companies. The moduleconcludes with introducing some of theprinciples underpinning managementaccounting data.

Working with Others andDeveloping SelfWorking effectively with others requires skillsin communicating and thinking collaboratively.Getting the most out of your degree courserequires that you develop skills in reflectivethinking and self-management, as well asspecific study skills. This module aims to helpdevelop skills in presenting to an audienceand collaborating with others face-to-face andin writing. It will encourage you to reflect on

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and plan for your own personal developmentwith an emphasis on learning from andteaching one another.

Introductory Law for ManagersWe’ll introduce you to the subject of lawrelevant to the commercial world. Themodule’s not intended to make you anexpert in the subject but rather to provide asufficient understanding so that as a manageryou’re able to recognise potential issues andimpacts of the law and to seek appropriateprofessional assistance should the need arise.

Year Two Module Information

A Critical Introduction toMicroeconomicsThis module has a core syllabus and anelement of choice of study. You can expectto be asked to study: theories ofconsumption choices; theories of suppliers’behaviour in markets; and theories of labourmarket behaviour. In doing this, you willencounter core concepts such as:opportunity cost; Pareto efficiency; utility;framing; consumer sovereignty; perfectcompetition; strategic behaviour; marginalproduct. In addition, you may be invited ormay choose to study issues pertaining to, forexample, public goods, environmentalsustainability, innovation, financial capital. Wewill enable you to develop a criticalappreciation of both the neoclassicalapproach to microeconomic questions andthe approach of behavioural economics.Independent study within a supportivecommunity of peers and staff will beprogressively encouraged as the moduleprogresses, and you’ll be able to build on theexperience of enquiry in the year onemodule Enquiry into Economics. Thismodule is assessed in part by a moretraditional examination and in part by an

assignment in which you’ll be able to exercisea degree of choice of content and format.

Controversies in MacroeconomicsBusinesses and consumers alike are greatlyaffected by the macroeconomicenvironment. In the post 2007/8 financialcrisis era, old controversies about theworkings of the economy have re-emergedand this module will enable you to engagewith current debates. You’ll have somechoice about what you study and will beencouraged to be an active enquirer, buildingon the experience of the year one moduleEnquiry into Economics. As elements of acore syllabus, you can expect to study:national accounting; the circular flow ofincome model; money; credit creation;money illusion; central banks. You’llencounter the ideas of Maynard Keynes,Irving Fisher, Milton Friedman, JosephSchumpeter and others. Additionally, youmay be invited or may choose to study, forexample: Marx’s economics; globalisation;happiness as an alternative to gross domesticproduct as a policy target; economicdevelopment. The module is assessed bytwo assignments and you will play a role inthe assessment process by assessing a peer’swork, alongside the tutor’s assessment. Theintention is that you’ll end the module with anappreciation of global macroeconomicdevelopments befitting aspiring businessmanagers, entrepreneurs and global citizens.

Analysing the Spatial EconomyOne of the key requirements for a successfulbusiness is ‘location, location, location’. In thismodule students will explore the locationalchoices of businesses and sectors, and theeconomics behind location. Much of the datamaintained by organisations around theworld has a locational component. This dataoffers value to an organisation when analysed

using mapping software to assist decisionmakers making critical business decisions.Students will develop skills in doing just thiskind of analysis. Students can expect tochoose a region in the UK or EU (orelsewhere if data is available) and plan anenquiry into the supporting infrastructure,natural resources, geographical location anddemographics. Working normally in pairs,students will create a regional profile for thepurposes of assessment, in a format of theirchoosing: they may produce a writtendocument or they may choose to give an oralpresentation, with supporting visuals, underexam conditions. It is expected that studentswill gain a deep appreciation of theimportance of location to business success aswell as valuable skills to assist in businesslocation decisions.

Data Analysis for ResearchThe acquisition, manipulation, interpretationand presentation of data are important skillsfor graduates. The aim of this module is tointroduce you to the use of computer-basedstatistical techniques for the analysis andpresentation of quantitative data sources.You’ll gain an appropriate link to businessresearch, where more qualitative researchmethodologies will be discussed. Themodule’s designed to reflect the lack ofconfidence and anxiety felt by students whendealing with statistical techniques, especiallyfor the first time. You’ll go on a structuredand applied journey, starting at anintroductory level looking at the rationale andcontextualisation for the use of quantitativeresearch methodologies. From here,consideration will be given to thegeneration and use of descriptive statisticsthrough to the application of more advancedstatistical techniques.

Business ResearchThis module will contribute to yourpreparation for final year project work. Itintroduces a range of approaches available tochoose from when identifying and carryingout a business research project. While it’sexpected that you’ll engage with thephilosophical issues in research, the emphasiswill be on the relationship between credibilityof business proposals and well-constructedresearch. This module focuses more onqualitative research applications in business.

Your choice of the following modules:• Managing Accounting for Control • Financial Management

Year Three Module Information

Business StrategyHere, both learning and teaching are student-centric. Pulling together core themes frombusiness and management disciplines coveredin previous modules, Business Strategy willenable you to think critically. You’ll designbusiness strategies based on tools andmodels to analyse the strategic context.Consideration is given to: the effectiveness ofcorporate vision; the application of strategictools; models and concepts – such as valuechains and approaches to segmentation; theprocesses of strategy; and critical successfactors in the delivery of competitiveadvantage and customer value.

Your choice of the following modules:• Advanced Financial Accounting • Corporate Finance

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International Business Economics It’s important for each business manager tounderstand economic behaviour and theeconomic environment in which his/herbusiness operates. This module looks atenterprises which operate in severalcountries and, often, in different economicsystems. You can expect to study theconcepts of globalisation, internationalisationand foreign direct investment (FDI). Keytheories and perspectives on internationaltrade will be discussed, along with apresentation of the international financialenvironment. This later topic will focus ontheories of exchange rate determination andthe use of different exchange rate regimes.You’ll analyse the impact of fluctuatingcurrency rates on multinational firms throughcase studies and identify differentmanagement solutions to cope with suchexposure. The module also includes analysingthe impact of globalisation, international tradeand FDI on national economies and criticallyevaluating the typical relationship between aforeign investor and a host country.

Management ProjectThis module has a crucial role within theprogramme of study as it provides theopportunity to research an area of particularinterest within an appropriate business, publicsector or third sector context. The module’sdesigned to make a major contribution toyour professional and intellectualdevelopment. The project provides a vehicle for you to demonstrate the extent towhich you’ve managed the final transitionfrom a tutor-led approach to student-centred learning.

Workplace based learningWe understand the importance of ensuringthat you have the knowledge, skills andexperience to compete successfully in today’schallenging job market.

As a SEMAL student studying a BA (Hons)Finance and Economics degree, you’ll have awide range of opportunities to undertakework-based learning (WBL).

You’ll have the option to undertake a four-year professional placement programme bycompleting a one-year internship in yearthree. Following this placement, you’ll returnto university to complete your final year.

The internship is typically salaried and, if youchoose this route, you will receiveprofessional placement recognition as part ofyour degree title. You do not have to attenduniversity while on placement so you will havethe freedom to relocate nearer to youremploying organisation. This placementoption is assessed by a personal developmentplan and review which is undertakenthroughout the placement experience and submitted after you have completed your placement.

Preparation for InternshipThis module’s designed to assist you inpreparing for your one-year internship (48-week work placement) with an employer.While it’s your responsibility to secure yourown placement, this module’s designed tosupport you in developing the skills that willmake seeking the right internship as effectiveas possible. Although designed specificallywith placement students in mind, themodule’s also of significant value to otherstudents that are seeking to further theiremployability skills.

10 Week Work PlacementYou can undertake a 10-week placement insemester two of your final year. Placementswill run from January to March and areassessed primarily by a learning log which youwill complete throughout the placementexperience. Each student who completes awork placement will normally use his/herplacement organisation as the basis for his/hermanagement project. This final projectenables you to draw on the range of skillsacquired throughout your studies.

Work Placement Support Prior to going on placement, you will receivesupport and discuss issues, such as: finding asuitable placement, preparing a CV andcovering letter and the learning logassessment. While you’re responsible forgaining your own work placement, assistanceand guidance in finding suitable placementsand liaison with employers is provided by aninternship module and/or by the SEMALPlacement Office. The Office has links withmany local employers and advertises one-year internships and 10-week workplacement opportunities. While out onplacement, you are assigned a tutor. This tutor or the SEMAL work placementcoordinator will usually visit you at least onceduring your placement.

Chris DownsSenior Lecturer in Economics Prior to beginning teaching full-time in highereducation in 1996, Chris was head ofeconomics at the Association of British Insurers(ABI) in London, and before that he was asenior economist at the National Farmers’Union (NFU).

Chris teaches economics and business ethics,and is heavily involved in the level one modulesthat give all SEMAL’s undergraduate studentsthe opportunity to focus on their own personaldevelopment and to work out for themselveswhat they might best do to maximise theirbenefit from their degree study. In particular,Chris has become adept at facilitating practicalworkshops in which students work on theirskills in presenting to an audience. He is alsointerested in thinking skills, and anything that willencourage independent and critical thought.

Chris is interested in exploiting developments ininformation and communications technologyfor educational purposes. In the period 2001to 2003 Chris worked at the Open University(OU) designing a suite of e-learning materialnow being used every year by hundreds of OUstudents studying introductory economics.

Chris is a member of the University’s EthicsCommittee, a member of the consultativeboard of Higher Education Review, and amember of the Higher Education Academy(HEA). He is also an Associate Lecturer at theOpen University.

Chris has in the past carried out research for alocal authority wishing to gain a betterunderstanding of the needs of its localindependent financial advisers. He was amember of pensions study group set up by theCitizens Income Trust.

Programme Co-ordinator for Economics programmes

Business Studiesand Economics BA (Hons)BA (Hons) Professional Placement

The BA (Hons) Business Studies and Economicsprogramme’s about arming you with the skills andexperience necessary to flourish in a challenging business environment.

You’ll also develop an understanding ofeconomic behaviour and the economicenvironment in which organisations operate.Through the business studies component ofyour degree studies, you’ll encounter a varietyof practice-based topics across a range ofbusiness and management disciplines. Thefocus of the economics elements of theprogramme will enable you to develop anappreciation of how economists think. You’llalso recognise the benefits to managers ofdeveloping a greater understanding of theeconomic environment within whichorganisations function.

The skills you’ll develop over the course ofthe programme will be equally applicable tocommercial, public and not-for-profit sectorsof the economy.

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Here is an indication of the type of modulesthat are available each year:

Year One Module Information

Enquiry into EconomicsThis is an enquiry- based module duringwhich you will investigate aspects of theeconomic environment and/or conceptsfound in economics literature. For example,you might choose to investigate the priceindices used to measure change in the cost ofliving, or choose to investigate the concept ofthe rational economic person. We willencourage and enable you to developunderstanding of the world around youthrough the lens of economics and thediscipline’s specialist vocabulary and concepts.Independent study, working with others, andcritical thinking are encouraged. You maychoose how to present the findings of yourenquiry for assessment; you may choose towrite an essay, create a slideshow or use alecture format.

Management and OrganisationsHere, you’ll receive a practical introduction tobusiness decision-making. The interplaybetween decisions around the organisationand its operations, finance, sales andmarketing is explored. This is done throughengaging with a business start-up simulation.A key focus of the module is the role thatfinancial literacy plays in supporting effectivebusiness management. Scenarios will be usedas the basis for supporting the understandingof key financial statements and techniquesused to inform business planning anddecision-making. In addition, the moduleprovides a hands-on introduction to the useof financial modelling as a tool to support thebusiness planning process.

Business Decision-makingHere, you’ll receive a practical introduction tobusiness decision-making. The interplaybetween decisions round the organisationand its operations, finance, sales andmarketing is explored. This is done throughengaging with a business start-up simulation.A key focus of the module is the role thatfinancial literacy plays in supporting effectivebusiness management. Scenarios will be usedas the basis for supporting the understandingof key financial statements and techniquesused to inform business planning anddecision-making. In addition, the moduleprovides a hands-on introduction to the useof financial modelling as a tool to support thebusiness planning process.

Introduction to MarketingThis introductory marketing module exploresthe role of marketing in the modern businessenvironment and will familiarise you with thecore tools and concepts of marketing. Themodule provides a foundation for latermarketing based courses which might betaken either as core modules or optionallevel two and three modules.

Accounting Skills “The language of business is finance” is aquote that is often repeated. This moduleintroduces you to the fundamental conceptsunderlying the production of the mainfinancial accounting statements. Thetechniques used in the construction of thosestatements are also covered, as is anintroduction to the analysis of the publishedaccounts of limited companies. The moduleconcludes with introducing some of theprinciples underpinning managementaccounting data.

Business Information SystemsDesigned to introduce all managementstudents to business Information Systems (IS),this module will show you how they’re usedto support businesses effectively. You’llinvestigate the impact of IS on organisationsand begin to recognise that their successfulimplementation is integral. As prospectiveemployees and managers of theseorganisations, regardless of whether youwork within an IT department, you’re verylikely to be involved in discussing, specifyingand working with a range of businesssystems. This module will focus on howbusinesses are using IS to deliver real benefits.

Working with Others andDeveloping SelfWorking effectively with others requires skillsin communicating and thinking collaboratively.Getting the most out of your degree courserequires that you develop skills in reflectivethinking and self-management, as well asspecific study skills. This module aims to helpdevelop skills in presenting to an audienceand collaborating with others face-to-face andin writing. It will encourage you to reflect onand plan for your own personal developmentwith an emphasis on learning from andteaching one another.

Year Two Module Information

A Critical Introduction toMicroeconomicsThis module has a core syllabus and anelement of choice of study. You can expectto be asked to study: theories ofconsumption choices; theories of suppliers’behaviour in markets; and theories of labourmarket behaviour. In doing this, students willencounter core concepts such as:opportunity cost; Pareto efficiency; utility;framing; consumer sovereignty; perfect

competition; strategic behaviour; marginalproduct. In addition, you may be invited ormay choose to study issues pertaining to, forexample, public goods, environmentalsustainability, innovation, financial capital. Wewill enable you to develop a criticalappreciation of both the neoclassicalapproach to microeconomic questions andthe approach of behavioural economics.Independent study within a supportivecommunity of peers and staff will beprogressively encouraged as the moduleprogresses, and you’ll be able to build on theexperience of enquiry in the year onemodule Enquiry into Economics. Thismodule is assessed in part by a moretraditional examination and in part by anassignment in which you’ll be able to exercisea degree of choice of content and format.

Controversies in MacroeconomicsBusinesses and consumers alike are greatlyaffected by the macroeconomicenvironment. In the post 2007/8 financialcrisis era, old controversies about theworkings of the economy have re-emergedand this module will enable you to engagewith current debates. You’ll have somechoice about what you study and will beencouraged to be an active enquirer, buildingon the experience of the year one moduleEnquiry into Economics. As elements of acore syllabus, you can expect to study:national accounting; the circular flow ofincome model; money; credit creation;money illusion; central banks. You’llencounter the ideas of Maynard Keynes,Irving Fisher, Milton Friedman, JosephSchumpeter and others. Additionally, youmay be invited or may choose to study, forexample: Marx’s economics; globalisation;happiness as an alternative to gross domesticproduct as a policy target; economicdevelopment. The module is assessed by

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two assignments and you will play a role inthe assessment process by assessing a peer’swork, alongside the tutor’s assessment. Theintention is that you’ll end the module with anappreciation of global macroeconomicdevelopments befitting aspiring businessmanagers, entrepreneurs and global citizens.

Analysing the Spatial EconomyOne of the key requirements for a successfulbusiness is ‘location, location, location’. In thismodule you’ll explore the locational choicesof businesses and sectors, and the economicsbehind location. Much of the datamaintained by organisations around theworld has a locational component. This dataoffers value to an organisation when analysedusing mapping software to assist decisionmakers making critical business decisions.You’ll develop skills in doing just this kind ofanalysis. You can expect to choose a regionin the UK or EU (or elsewhere if data isavailable) and plan an enquiry into thesupporting infrastructure, natural resources,geographical location and demographics.Working in pairs, you’ll create a regionalprofile for the purposes of assessment, in aformat of your choosing: you may produce awritten document or may choose to give anoral presentation, with supporting visuals,under exam conditions. You’ll gain a deepappreciation of the importance of location tobusiness success as well as valuable skills toassist in business location decisions.

Data Analysis for ResearchThe acquisition, manipulation, interpretationand presentation of data are important skillsfor graduates. The aim of this module is tointroduce you to the use of computer-basedstatistical techniques for the analysis andpresentation of quantitative data sources.You’ll gain an appropriate link to businessresearch, where more qualitative research

methodologies will be discussed. Themodule’s designed to reflect the lack ofconfidence and anxiety felt by students whendealing with statistical techniques, especiallyfor the first time. You’ll go on a structuredand applied journey, starting at anintroductory level looking at the rationale andcontextualisation for the use of quantitativeresearch methodologies. From here,consideration will be given to the generation and use of descriptive statisticsthrough to the application of more advancedstatistical techniques.

Business ResearchThis module will contribute to yourpreparation for final year project work. Itintroduces a range of approaches available tochoose from when identifying and carryingout a business research project. While it’sexpected that you’ll engage with thephilosophical issues in research, the emphasiswill be on the relationship between credibilityof business proposals and well-constructedresearch. This module focuses more onqualitative research applications in business.

Your choice of the following modules:• Managing Accounting for Control• Corporate Governance

Year Three Module Information

Business StrategyHere, both learning and teaching are student-centric. Pulling together core themes frombusiness and management disciplines coveredin previous modules, Business Strategy willenable you to think critically. You’ll designbusiness strategies based on tools andmodels to analyse the strategic context.Consideration is given to: the effectiveness ofcorporate vision; the application of strategictools; models and concepts – such as value

We welcome all applicantswith the followingqualifications:

Entry requirements

Typical Offer (Individual offers may vary):

History (BA Hons)A levels: ABB – BBCAccess: Pass with 15 level 3 credits worth ofunits at MeritInternational Baccalaureate: 30 points

Politics and Contemporary HistoryA levels: ABB – BBCAccess: Pass with 15 level 3 credits worth ofunits at MeritInternational Baccalaureate: 30 points

PoliticsTBC

Alternatively, for either course – successfulcompletion of the mature student non-standard entry process.

For this pathway, please apply directly to:• Dr Hugo Frey, Head of Department, Email: h.frey@chi.ac.ukThe Complete University Guide 2014

What makes us different...

we guarantee you aplace in halls

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chains and approaches to segmentation; theprocesses of strategy; and critical successfactors in the delivery of competitiveadvantage and customer value.

Your choice of the following modules:• Strategic Human Resource Management • Marketing Communications • Corporate Finance

International Business Economics It is important that business managersunderstand economic behaviour and theeconomic environment in which theirbusinesses operate. This module looks at thespecial case of multinational enterprises asthey operate in several countries and, often,in different economic systems altogether.You’ll study the concepts of globalisation,internationalisation, and foreign directinvestment (FDI). Key theories andperspectives on international trade will bediscussed, along with a presentation of theinternational financial environment. This latertopic will specifically focus on theories ofexchange rate determination and the use ofdifferent exchange rate regimes. You’ll analysethe impact of fluctuating currency rates onmultinational firms through case studies andwill identify different management solutionsto cope with such an exposure. The modulealso includes an ethical investigation ofglobalisation, international trade, and FDI byanalysing the impact of these on nationaleconomies and critically evaluating the typicalrelationships between foreign investors and ahost country.

Management ProjectThis module has a crucial role within theprogramme of study as it provides theopportunity to research an area of particularinterest within an appropriate business, publicsector or third sector context. The module’s

designed to make a major contribution toyour professional and intellectualdevelopment. The project provides a vehicle for you to demonstrate the extent towhich you’ve managed the final transitionfrom a tutor-led approach to student-centred learning.

Workplace based learningWe understand the importance of ensuringthat you have the knowledge, skills andexperience to compete successfully in today’schallenging job market.

As a SEMAL student, you’ll have a wide rangeof opportunities to undertake work-basedlearning (WBL).

You’ll have the option to undertake a four-year professional placement programme bycompleting a one-year internship in yearthree. Following this placement, you’ll returnto university to complete your final year.

The internship is typically salaried and, if youchoose this route, you will receiveprofessional placement recognition as part ofyour degree title. You do not have to attenduniversity while on placement so you willhave the freedom to relocate nearer to youremploying organisation. This placementoption is assessed by a personal developmentplan and review which is undertakenthroughout the placement experience and submitted after you have completedyour placement.

* 92.5% of our students who graduated in 2012, after studying with us full time for theirfirst degree, were in full-time employment or undertaking postgraduate studies.

Preparation for InternshipThis module’s designed to assist you inpreparing for your one-year internship (48-week work placement) with an employer.While it’s your responsibility to secure yourown placement, this module’s designed tosupport you in developing the skills that willmake seeking the right internship as effectiveas possible. Although designed specificallywith placement students in mind, themodule’s also of significant value to otherstudents that are seeking to further theiremployability skills.

10 Week Work PlacementYou can undertake a 10-week placement insemester two of your final year. Placementswill run from January to March and areassessed primarily by a learning log which youwill complete throughout the placementexperience. Each student who completes awork placement will normally use his/herplacement organisation as the basis for his/hermanagement project. This final projectenables you to draw on the range of skillsacquired throughout your studies.

Work Placement Support Prior to going on placement, you will receivesupport and discuss issues, such as: finding asuitable placement, preparing a CV andcovering letter and the learning logassessment. While you’re responsible forgaining your own work placement, assistanceand guidance in finding suitable placementsand liaison with employers is provided by aninternship module and/or by the SEMALPlacement Office. The Office has links withmany local employers and advertises one-yearinternships and 10-week work placementopportunities. While out on placement, youare assigned a tutor. This tutor or the SEMALwork placement coordinator will usually visityou at least once during your placement.

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Chris DownsSenior Lecturer in Economics Prior to beginning teaching full-time in highereducation in 1996, Chris was head of economicsat the Association of British Insurers (ABI) inLondon, and before that he was a senioreconomist at the National Farmers’ Union (NFU).

Chris teaches economics and business ethics, andis heavily involved in the level one modules thatgive all SEMAL’s undergraduate students theopportunity to focus on their own personaldevelopment and to work out for themselveswhat they might best do to maximise theirbenefit from their degree study. In particular,Chris has become adept at facilitating practicalworkshops in which students work on their skillsin presenting to an audience. He is alsointerested in thinking skills, and anything that willencourage independent and critical thought.

Chris is interested in exploiting developments ininformation and communications technology foreducational purposes. In the period 2001 to2003 Chris worked at the Open University (OU)designing a suite of e-learning material now beingused every year by hundreds of OU studentsstudying introductory economics.

Chris is a member of the University’s EthicsCommittee, a member of the consultative boardof Higher Education Review, and a member ofthe Higher Education Academy (HEA). He is alsoan Associate Lecturer at the Open University.

Chris has in the past carried out research for alocal authority wishing to gain a betterunderstanding of the needs of its localindependent financial advisers. He was amember of pensions study group set up by theCitizens Income Trust.

Programme Co-ordinator for Economics programmes

Destination of Leavers from Higher Education survey*

Dr Lyn BatchelorSenior Lecturer in StrategicManagementLyn leads on the enterprise educationactivities within the School and across theUniversity. As well as introducing first yearstudents to start-up concepts via the virtualbusiness scenarios in SimVenture, she hasalso designed and delivered a start-upmodule for final year students. Lyn workswith the team that supports final yearstudents designing their major project, with particular attention to work- placement projects.

In addition to this SEMAL-focussed work,Lyn also delivers a cross-university intensivebusiness start-up bootcamp module forstudents from any programme. She derivesher examples from her applied researchactivities with business start-ups as part ofeconomic regeneration work in the region,and is also advising on two European Union(EU) projects. Firstly, WINGS (ElevatingWomen Entrepreneurship Initiatives forGenerating Sustainable Impact andNetworks), an EU Lifetime Learning Projectwhich is a consortium of nine partners fromeight EU countries. The second project,Female (Fostering entrepreneurship through mentoring and learning in Europe) is also related to business start-upand development.

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About the School ofEnterprise, Managementand Leadership

As well as our teachingcommitments, our academicstaff members are engaged in abroad range of research,knowledge transfer andconsulting activities. This notonly delivers real value to theorganisations with which wework, it also ensures that ourknowledge remains current andenhances the experiences thatwe convey to our students. Italso helps the University todevelop relationships fromwhich students can benefit interms of work placement andjob opportunities.

Within this context, we have three keypriorities:1. Business, management and leadership

provision to support businesses anddevelop their expertise through research,consultancy and Continuous ProfessionalDevelopment (CPD)

2. New business generation, stimulated bythe encouragement of enterprise and thenurturing of new start-ups

3. Employment support for businesses andgraduates through the expansion ofstudent and graduate placement services,with mentoring and coaching support

Examples of projects that we’ve undertakeninclude:• Development of destination management

strategies for local authorities• Knowledge transfer projects in support of

local businesses and social enterprisescovering the preparation of business andmarketing plans

• Investigation into the social and economicimpact of Post Office closure across WestSussex

• Feasibility studies into the development ofa water sports centre on the seafront atBognor Regis

• Channel Arc Manche Integration Strategyprogramme (CAMIS), a substantialEuropean Commission funded project

SEMAL is a friendly department and you canexpect to be well supported throughoutyour studies.

Dr David Cooper Reader in Management andEconomic DevelopmentDave specialises in applied business andeconomic research, strategic consultancyand support for Knowledge TransferPartnerships. He is interested in enterpriseand its role in regional regeneration. He isalso responsible for leading an EU fundedINTERREG IV programme on innovationand clustering in the marine sector. Thisresearch-led project involves collaborationwith a wide range of regional authorities anduniversities in France and England. Dave hasbeen awarded research contracts associatedwith the Rampion Wind Farm, a local water-sports centre, a variety of regenerationinitiatives and a number of KnowledgeTransfer Partnerships with local businesses.

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List of otheravailable courses

Accounting course options• Accounting and Finance • Accounting and Finance – Professional

Placement• Accounting and Finance with International

English Studies • Accounting and International English

Studies

Business studies course options• Business Studies • Business Studies – Professional Placement• Business Studies and Economics • Business Studies and Economics –

Professional Placement• Business Studies and Event Management• Business Studies and Event Management –

Professional Placement• Business Studies and Finance• Business Studies and Finance – Professional

Placement• Business Studies and Human Resource

Management • Business Studies and Human Resource

Management – Professional Placement • Business Studies and International English

Studies • Business Studies and IT Management for

Business• Business Studies and IT Management for

Business – Professional Placement • Business Studies and Marketing• Business Studies and Marketing –

Professional Placement• Business Studies and Tourism Management

• Business Studies and Tourism Management– Professional Placement

• Business Studies with International EnglishStudies

Economics course options• Business Studies and Economics• Business Studies and Economics –

Professional Placement• Finance and Economics • Finance and Economics – Professional

Placement

Event Management course options• Event Management• Event Management – Professional

Placement• Event Management and Accounting &

Finance• Event Management and Accounting &

Finance – Professional Placement• Event Management and Human Resource

Management • Event Management and Human Resource

Management – Professional Placement• Event Management and IT Management

for Business• Event Management and IT Management –

Professional Placement • Event Management and Tourism

Management • Event Management and Tourism

Management – Professional Placement • Event Management with International

English Studies

International English Studiescourse options• Accounting and Finance with International

English Studies • Business Studies and International English

Studies • Business Studies with International English

Studies• Event Management with International

English Studies• Human Resource Management and

International English Studies• Human Resource Management with

International English Studies• IT Management for Business with

International English Studies• IT Management for Business and

International English Studies• Marketing and International English Studies• Marketing with International English Studies• Tourism Management and International

English Studies• Tourism Management with International

English Studies

IT course options• IT Management for Business• Software Development for Business• IT Management for Business – Professional

Placement• Software Development for Business –

Professional Placement

Marketing course options• Marketing• Marketing – Professional Placement• Marketing and Events Management• Marketing and Events Management –

Professional Placement• Marketing and Finance • Marketing and Finance – Professional

Placement• Marketing and Human Resource

Management • Marketing and Human Resource

Management – Professional Placement• Marketing and IT Management for Business• Marketing and IT Management –

Professional Placement• Marketing and Tourism Management• Marketing and Tourism Management –

Professional Placement

Tourism course options• Tourism Management• Tourism Management – Professional

Placement• Tourism Management and Finance• Tourism Management and Finance -

Professional Placement• Tourism Management and Human

Resource Management• Tourism Management and International

English Studies• Tourism Management with International

English Studies

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Our School of Enterprise,Management and Leadership(SEMAL) offers a suite ofpostgraduate programmes ininternational business. These aredesigned to suit the needs ofstudents that have completedundergraduate degrees and now wish to develop knowledgeand skills in the field ofinternational business.

Our skilled departmental staff membershave been teaching specialist business andmanagement courses since 2002 and thesecourses boast the following features:• Programme’s delivered in the supportive

learning environment that we take pride inoffering our students

• Programme’s delivered primarily througha workshop based, interactive, smallgroup learning environment

• Additional academic and language support is available if English isn’t yourfirst language

All of the courses offered are full-time andtypically take 12-15 months to complete,dependent on the time required to completethe dissertation stage of your studies.

Skills AcquiredYou’ll develop the business knowledge, skillsand cultural awareness to enable you tomake an impact in an internationalcommercial environment. After completingthe course, you’ll be well placed to pursue a career relating to international businesswithin a range of organisations or business environments.

Postgraduate Programmes

• MSc International Business• MSc International Business and Marketing• MSc International Business and Finance

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Find out moreContact: 01243 816002Email: admissions@chi.ac.ukWeb: www.chi.ac.uk/semal

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