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EDEN European Destinations of ExcelleNce. The EDEN project. In 2006 the European Commission launched its initiative „European Destinations of Excellence” as a means of initiating a European Union action in support of European Tourism - PowerPoint PPT Presentation
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EDEN
European Destinations of ExcelleNce
The EDEN project• In 2006 the European Commission launched its initiative „European
Destinations of Excellence” as a means of initiating a European Union action in support of European Tourism
• The broad of the initiative is to draw attention to the value, diversity and shared characteristics of European tourist destinations and to promote them
• More than 20 European countries participate in the project
• The Hungarian winners: 2007. Őrség (Best emerging rural destination), 2008. Hortobágy (Tourism and local intangible heritage), 2009. Írottkő Nature Park (Tourism and protected areas), 2010. Tisza-tó (Aquatic tourism), 2011. Mecsek (Regeneration of physical sites), 2013. Kaposvár and Zselic area (Accessible tourism)
- enhance visibility of the emerging European tourist destinatons of Excellence, especially the lesser known
- create awareness of Europe’s tourist diversity and quality- promote all European countries and regions- help decongestion, combat seasonality, rebalance the tourist flows
towards the non-traditional destinations- award sustainable forms of tourism- create a platform for the exchange of „best practices” at European
level- promote networking between awarded destinations which could
persuade other destinations to adopt sustainable tourism development models
The specific aims of the EDEN initiative are to:
2013 Accessible Tourism
• Theme• Goals• Who can apply ?
• The project is carried out in Hungary by the Hungarian Tourism Plc. from the beginning
• Selection of the winner happens through tendering process
• The method of the selection process was set out by the Hungarian Tourism Plc.and approved by the European Commission
• The project is financed by the Hungarian Tourism Plc., and the European Commission
Background
And why it is worth applying…
• For the winner: - The title „European Destination of Excellence”
- Grant in the value of 2.000.000 HUF- Participatation on the European Tourism Forum in Brussels- Short film on the destination shot by the European Commission- Participation in the european network of the EDEN destinations - Appearance on the websites http://eden.itthon.hu and
www.ec.europa.eu/eden európai turisztikai honlapon• For the four runners-up: - Presentation on the destination on the closing ceremony
to the professional audience - Grant in the value of 500.000 HUF
- Appearance on the website http://eden.itthon.hu - Certificate of merit
EDEN 2012/13
• Topic: Accessible tourism
• The Hungarian Tourims Plc. runs the project for the seventh time
• The new European Destination of Excellence was selected in May 2013:
Kaposvár and the Zselic area
• Information: eden.itthon.hu
Thanks for your attention!