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Mahindra Satyam 2011 Mahindra Satyam 2011

Alan Trefler, CEO & Founder,

Pegasystems

From Connected

to Complete

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Global, 24/7, Personal

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Does Our Technology Help Us Deliver?

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Computer Technology Has Changed:

But Programming is Still Requirements and Hand Coding

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Why Not Find A Better Way?

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What if?...

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1. Directly Capture Objectives

2. Declare Whats Different

3. Automate the Work

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1. Directly Capture Objectives

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2. Declare Whats DifferentSituational Layer Cake

Fixed

15 year 30 year 7/1

ARM

5/1

Specialized

ProcessesSpecialized

ProcessesSpecialized

Processes

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3. Automate the Programming

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3. Automate the Work

Just-When-NeededRetrieval

Best SourceModel & Simulate

OpenDatabase

Productivity &Quality Alerts

Cases& Folders

Skill Based

Routing

TelephonyScan & Fax

Browser

Web Services

TailoredInteractions

ProactiveFollow-up

GuidedProcessing

AutomatedTransactions

System-DrivenProcessing

Priority

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Connecting with Generation C

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Improve CustomerService

360 Degree View of the Customer

Self-Service Authorizations &Medical Management

Customer Value Management

Enterprise Service Request Management

Web Integrated Desktop

Drive RevenueGrowth

90 Days to Medicare Product Launch

Account Opening and On-boarding

Automated Underwriting & Binding

Multi-Channel Cross-Sell, Up-Sell

State-of-the-Art: Agility at Work

Know Your Customer

Enhance OperationalEfficiency

Service Automation Backboneacross 104 Countries

Global Claims Management

Payment Process Automation

Fraud, AML & Sanctions

Responsive Airport Management

Business TransformationOrder to Cash

Adherence Management

Contact Center

Patient Advocacy

Regulatory Compliance

Enterprise App Store

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Multi-Channel Interactions CustomerO

riented

Architectur

e(COA)

ESB

Infrastructure (OS, App Server, Database, etc.)

ApplicationsLegacy

Applications

SOA

Customers

Industry Frameworks

Cross-Silo Solutions

1. Directly CaptureObjectives

2. Declare WhatsDifferent

3. Automate theWork

Customer Centricity

Source: Pega 2011

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Creating the Enterprise App Store

"This is a hybrid business technologyunit that is leveraging Pega. Pega allowsthe market facing entities who are

responsible for Medco's differentiation

and growth to be able to move into

marketplaces or to create marketplaces

faster than anybody.

We expect to achieve 1/3 of a 3

billion dollar labor cost

Kenny Klepper, President & COO, MedcoApril 25th 2010, PegaWORLD Philadelphia

October 7th 2010 Forrester Business Process Forum, DC

President and COO

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The Time for Agility is Now

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The Build for Change Promise

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Build for Change