Emerging Technologies Trend Report for Cámara de Comercio

Emerging Technologies

Trend Report for Cámara de Comercio de Bogotá

Sep 30, 2019 - Copyright © Trend Hunter Inc. This report is for internal use within your company. Please do not distribute, publish or present outside your team. Brought to you by Trend Hunter, the world's most popular, largest trend network, fueled by more than 100,000 contributors and 2 billion views of data. We help creative innovators like you Find Better Ideas, Faster™

Smart Art AR Fitting Discreetly Augmented Augmented Customization

CASOS DE USO

Estas son cinco razones por las que los principales innovadores confían

en nosotros:

1. INSPIRAMOS nuevos productos, servicios y

campañas

2. PREDECIMOS, monitoreamos y validamos la

percepción del consumidor

3. HACEMOS SEGUIMIENTO de la competencia, las

amenazas y las oportunidades

4. ACELERAMOS la innovación y facilitamos el cambio

5. AHORRAMOS tiempo, esfuerzo y dinero

Implicación para el negocio:

Cada Consumer Insight está escrita en términos

de sus implicaciones en múltiples industrias.

Ejemplos con hipervínculos:

Cada uno de los ejemplos de microtendencias

está enlazado a artículos completos e

imágenes.

Demografía y desempeño:

Es posible filtrar mejor los ejemplos y las

Consumer Insights con base en sus necesidades

haciendo ajustes por edad, sexo y región

geográfica.

Patrones y megatendencias:

Comprenda estas Consumer Insights dentro del

contexto de las 18 megatendencias que están

moldeando el mundo, además de los 6 patrones

de oportunidades que le ayudarán a descubrir

ideas innovadoras más rápidamente.

Enlaces en línea:

Cada Consumer Insight contiene un enlace a una versión en línea, en la cual podrá encontrar hasta 100 ejemplos, imágenes y videos adicionales.

¿CÓMO SACARLE PROVECHO AL INFORME?

Si está viendo este archivo en modo de presentación, cada ejemplo está enlazado a un artículo completo, imágenes y, en algunos casos, videos. Conozca más al respecto en el apéndice.

Derechos de autor ©.Todos los derechos reservados.

https://www.trendhunter.com/copyright

Características especiales y definicionesEstas son algunas sugerencias útiles para comprender nuestros Consumer Insights. No olvide que cada imagen está enlazada a un artículo completo, estadísticas y artículos adicionales en línea.

PuntuaciónPuntuación general:

Todas las puntuaciones son percentiles (6,9 = percentil 69) y en general son el promedio de la popularidad, actividad e innovación.

Popularidad:

El atractivo general, determinado por la elección de un artículo por parte de las personas, entre otras opciones en la misma categoría y clústeres, normalizado por la fecha de publicación.

Actividad:

La cantidad de personas que interactúan con un artículo, incluso si se desplazan por las imágenes. Por ejemplo, algo como un cupcake de tocino tal vez no sea popular, pero podría ser lo suficientemente llamativo para compartirlo en las redes.

Innovación:

La novedad relativa de un artículo, que tiene más relevancia en categorías como Tecnología, a diferencia de Estilo de vida.

Demografía:

La audiencia objetivo de acuerdo con el investigador y no con las estadísticas del sitio.

DiseñoImplicaciones:

Nos esforzamos por descubrir ideas que tengan implicaciones en múltiples industrias. Quizá se encuentre observando un calzado hecho a la medida, pero ¿en qué forma esa personalización impacta su mundo?

Ejemplos con hipervínculos:

Si está viendo este archivo en modo de presentación, puede hacer clic en cualquier ejemplo para abrir un artículo completo con más conceptos relacionados.

Enlace abierto:

El enlace principal de cada página lo llevará alartículo completo. Si no ha iniciado sesión, serádirigido al sitio web sin costo; si inició sesión, serádirigido a su PRO dashboard.

ColoresEstilo de vidaModaArte y diseñoTecnologíaCultura PopMercadeoNegociosLujoEcológico

Tipos de contenidoConsumer Insights:

Clústeres de oportunidad

de alto nivel.

Listas en clúster:

Recopilaciones completas de

ideas relacionadas, con el fin de hacerle seguimiento a las ideas innovadoras.

Ejemplos específicos:

Microtendencias

cuidadosamente

seleccionadas, de modo que no

tenga que invertir demasiado

tiempo buscando.



Todas las tendencias tienen una puntuación en tiempo real basada en las

elecciones de nuestro grupo focal de 130.000.000 personas

CONTEXTO > EQUIPO > EVALUACIÓN Y NECESIDADES > PRESENTACIONES Y TALLERES > FUTURE FESTIVAL > INVESTIGACIÓN PERSONALIZADA > HERRAMIENTAS

150.000.000Personas=Grupo focal gigante


Estadísticas del mobiliario de comercio electrónico dirigido a millennials

Tendencia: Esta semana, y viralInvestigación: 2.000 clics en 5 díasInterés: 3,9 minutos

Concepto: Amazon RivetRelacionados: 90 ejemplos / 69 fotosSegmento: Neutro, 0-0

Conjunto de comparación: 33 artículos similares, incluidos: sillas apilables multifuncionales, mobiliario urbano para ahorrar espacio, y mobiliario multifuncional para millennials.

Informes relacionados: Informe sobre millennials, Informe sobre decoración, Informe sobre bebés, Informe sobre alcobas, Informe sobre la generación Y

POPULARIDAD

ACTIVIDAD

INNOVACIÓN

Comentarios / Reacciones [+/-]

Puntuación9,9

PUNTUACIÓN 9,9

Contenido PRO

Investigación personalizada


De izquierda a derecha:

Entre 0 y 2 años

Entre 3 y 12 años

Entre 12 y 18 años

Entre 18 y 35 años

Entre 35 y 55 años

55 años en adelante

Esta es una medida de los mercados a los

que está dirigida una tendencia específica.

Son seleccionados por el editor de un

artículo, y no se generan con base en la

ubicación de los lectores de

TrendHunter.com. Las regiones disponibles

son: América del Norte, Europa, Asia, África

y América del Sur.

El anterior desglose representa una

tendencia de género neutro, pero se

inclina ligeramente hacia los

consumidores hombres. Algunas

tendencias pueden indicar un gran

interés de hombres o de mujeres,

pero muchas se encuentran dentro

de este rango medio.


Cada idea publicada se clasifica en las categorías usando tres criterios demográficos

CONTEXTO > EQUIPO > EVALUACIÓN Y NECESIDADES > PRESENTACIONES Y TALLERES > FUTURE FESTIVAL > INVESTIGACIÓN PERSONALIZADA > HERRAMIENTAS

Desglose demográfico de Trend Hunter

EDAD REGIÓN SEXO


“Trend Hunter es un gran recurso porque permite simplificar el caos. En este mundo, hay muchas cosas y oímos hablar mucho sobre tendencias; pero Trend Hunter nos ayuda a hacerlo más simple y tangible.”- Gerente de mercadeo y percepción del consumidor

MARCO DE MEGATENDENCIAS

Todo está relacionado con nuestro marco de megatendencias, lo que le permite comprender mejor las variaciones importantes y cómo proponer nuevas ideas

ACELERACIÓN1. Perfeccionar una sola cosa2. Ícono prospectivo3. Característica exagerada4. Solución reinventada

CICLICIDAD1. Retro + Nostalgia2. Generacional3. Económico + Por temporada4. Ciclos repetitivos

REDUCCIÓN1. Especialización2. Menos capas + Eficiencia3. Crowdsourcing4. Suscripción

REDIRECCIÓN1. Reenfocar2. Revertir3. Sorprender4. Gamificar

CONVERGENCIA1. Combinación + Estratificación2. Agregar valor3. Alianza de marcas + Alineación4. Físico + Digital

DIVERGENCIA1. Personalizar + Adaptar2. Status + Pertenencia3. Estilo + Convertir en tendencia4. Rebelión generacional

ProsumerismoEn la actualidad, los consumidores esperan herramientas y servicios profesionales, desde la generación por parte de los usuarios hasta la cultura maker.

ExperienciaEn un mundo lleno de “cosas”, la experiencia se convierte en una prioridad de la vida y un bien más importante que el dinero.

TribalismoEs más fácil que se formen grupos leales en torno a intereses, causas e incluso marcas específicas.

JuventudDetrás de la jovialidad se esconde el hecho de que las generaciones no están listas para crecer, entre ellos los Boomers que desean una vida más activa y enriquecida.

NostalgiaLos buenos recuerdos alimentan el deseo de revivir el pasado, especialmente si se trata de los años de formación.

Inteligencia artificialEstamos entrando en una nueva era transformadora, marcada por un crecimiento exponencial de los datos, la robótica y la inteligencia.

Emprendimiento instantáneoLos nuevos servicios hacen que conceptualizar, financiar, lanzar y comercializar nuevas empresas sea más fácil que nunca.

SimplicidadEn un mundo acelerado y atiborrado sobresale la simplicidad; el resultado son negocios enfocados y diseño simple.

DepuraciónOfertas, servicios, suscripciones y recomendaciones hiperseleccionadas que simplifican la vida con cosas mejores.

GamificaciónLa aplicación de las dinámicas de los juegos a los problemas del mundo real crea un mundo más competitivo e interesante.

NaturalidadEl deseo de contar con productos sostenibles y que contengan ingredientes locales, orgánicos, reciclables y conocidos.

CatalizaciónLas marcas asumieron la función de acelerar el desarrollo personal de los consumidores.

MultisensacionesLas experiencias interactivas, tecnológicas, de realidad aumentada y realidad virtual aumentan nuestras expectativas en los campos del entretenimiento, la comercialización e incluso la alimentación.

AutenticidadLas redes sociales y la resistencia ante la publicidad tradicional han creado un deseo de autenticidad y realidad.

CocreaciónLas marcas, productos, servicios y clientes crean en conjunto cada vez más un mundo interdependiente.

HibridaciónLas fronteras se vuelven cada vez más borrosas a medida que los modelos de negocios, productos y servicios se combinan para crear conceptos y experiencias únicas.

PersonalizaciónLas tecnologías de producción en pequeñas cantidades y los medios de comunicación más personalizados crean expectativas de personalización.

Muchos a muchosLa proliferación en masa de vendedores y creadores de medios de comunicación ha reorientado el mundo hacia una economía de muchos a muchos.

i. Consumer Insights

Copyright ©.All Rights Reserved.

High-Level Patterns & Examples

Consumer Insights are the crown jewel of Trend Hunter. They are premium, subscriber-only articles based on clusters of specific examples. Each insight is identified using our crowdsourced, crowd-filtered methodology. We use a combination of algorithms, consumer data and editorial curation to identify patterns of ideas that score highly among our audience. Consumer Insights are intended to teach you about creativity in other industries, so that you can bring unique, high-level creativity to your own brand. Competitive advantage comes not from closely benchmarking yourself to the developments of your competitor, but by looking for inspiration that can revolutionize your industry.


AR UnboxingThe act of "unboxing" something is made more interesting with augmented reality

Implications - The process of unpacking a delivery isn't typically an interesting one, and so brands are aiming to create more interactive unboxing experiences with the help of augmented reality. By gamifiying this process, brands are looking to prioritize the enhancement of customer experience, even after the path-to-purchase and delivery.

SCORE

6.4POPULARITY

ACTIVITY

FRESHNESS

PATTERNS MEGATRENDS 4 FEATURED, 36 EXAMPLES

69,947 Total ClicksHunt.to/397403


AR Unboxing Experiencesadidas' Deerupt Sneaker Can Be Discovered Online with a Virtual Reveal

Gamified Pizza BoxesThis Scannable Pizza Hut Box Shares an Augmented Reality Beanbag Game

Playful Cardboard-Repurposing AppsIKEA Toybox Uses AR to Bring Used Cardboard Boxes to Life

AR Shipping AppsThe Updated eBay Mobile App Includes AR Tools for Simplified Shipping

https://www.trendhunter.com/pattern/convergence

https://www.trendhunter.com/pattern/divergence

https://www.trendhunter.com/pattern/cyclicality

https://www.trendhunter.com/pattern/redirection

https://www.trendhunter.com/pattern/reduction

https://www.trendhunter.com/pattern/acceleration

https://www.trendhunter.com/megatrend/hybridization

https://www.trendhunter.com/megatrend/experience

https://www.trendhunter.com/megatrend/artificial-intelligence

https://www.trendhunter.com/id/397403?c=0f24eb6b






CONSUMER INSIGHT #1 - WORKSHOP QUESTION

AR UnboxingThe act of "unboxing" something is made more interesting with augmented reality

How could your brand enhance customer experience even after the purchase and delivery of its product/service?

Virtual CelebrationBrands harness virtual tech to let consumers enjoy holiday celebrations online

Implications - The integration of virtual and augmented reality into various holiday seasons can now be seen across a variety of platforms. These products and services enhance consumer engagement by fostering deep connections with them, in an industry that is often already highly personal and meaningful to them.

SCORE

4.0POPULARITY

ACTIVITY

FRESHNESS




Charitable VR Christmas Pop-UpsMarks and Spencer Created an Immersive Experience with a Shelter

AR Holiday Tree AppsAKQA's 'Tree of Lights' App Enhances Any Space with an Augmented Tree

Social Media Egg HuntsCadbury Set Up an Interactive Easter Egg Hunt on Facebook 360

AR Get-Well CardsHonda's 'The Ultimate Get-Well Card' Uses AR to Cheer Children in the Hospital







https://www.trendhunter.com/megatrend/co-creation


https://www.trendhunter.com/megatrend/catalyzation








Virtual CelebrationBrands harness virtual tech to let consumers enjoy holiday celebrations online

How can your brand deepen consumer engagement in a way that incorporates virtual tech?

Discreetly AugmentedAugmented reality is inconspicuously integrated into eyewear

Implications - With many consumers associating virtual reality technology with bulky headsets, augmented reality is instead being incorporated into glasses in understated ways. This shift enables consumers to continuously and unobtrusively interact with AR technologies throughout the day. These products highlight the consumer interest in such technology being more seamlessly integrated into their lifestyle.

SCORE

8.2POPULARITY

ACTIVITY

FRESHNESS




Discreetly Connected EyewearBose Frames are Packed with Speakers, AR and More

Minimalist Skeletal Smart GlassesThese Conceptual Apple Glasses Follow the Brands Aesthetic

Active Lifestyle AR GlassesThis AR Glasses Concept is Designed with Athletes in Mind

Foldable Mixed-Reality GlassesThe Compact Nreal Light Glasses are Easy to Wear and Use







https://www.trendhunter.com/megatrend/multisensation

https://www.trendhunter.com/megatrend/simplicity









Discreetly AugmentedAugmented reality is inconspicuously integrated into eyewear

Consider how your brand could be more seamlessly integrated into the daily life of your customers.

Augmented CustomizationBrands customize AR experiences in order to better connect with consumers

Implications - The adoption of AR in retail, eCommerce and even healthcare is not uncommon, and brands are now enhancing customer experience further with the adoption of personalized augmented reality experiences. By using the technology to create moments specific to the people viewing them, brands and institutions are able to enhance loyalty and consumer trust.

SCORE

7.3POPULARITY

ACTIVITY

FRESHNESS




AR Fashion FlagshipsThe Chanel Paris Store Supports Personalized Shopping Experiences with AR

Personalized AR Avatar Platforms'Fable' Lets Users Create Custom Avatars for Use in AR

AR Fitting Room SoftwareAvametric Specializes in App Development and Virtual E-Commerce Services

AR-Powered Personalized PackagesHermes Adds a Heart-Warming Customization Feature to Its Delivery








https://www.trendhunter.com/megatrend/personalization

https://www.trendhunter.com/megatrend/authenticity








Augmented CustomizationBrands customize AR experiences in order to better connect with consumers

How could your brand adopt personalized AR experiences in your customer's purchase journey?

Augmented LuxeLuxury fashion houses incorporate mixed-reality experiences into their promos

Implications - The use of augmented and virtual reality in the promotional exhibits of designer brands is on the rise, allowing for distinct mixed-reality experiences for customers. This shift comes as luxury fashion houses recognize the need to better adapt to contemporary purchase habits, in order to attract Millennial and Gen Z consumers.

SCORE

7.9POPULARITY

ACTIVITY

FRESHNESS




Collaborative Clothing-Free Pop-UpsSnapchat and LEGO Wear Boast an Augmented Reality Store

Mixed-Reality Fashion ShowsCentral Saint Martins Created a 5G-Powered London Fashion Week Show

Augmented Reality CatwalksASOS' 'Virtual Catwalk' Presents Products on Augmented Reality Models

AR Fashion PresentationsMoschino x H&M Created an Immersive Experience with the Magic Leap One

















Augmented LuxeLuxury fashion houses incorporate mixed-reality experiences into their promos

How could your brand incorporate mixed-reality technologies into its promotions?

VR HospitalityVR in the hospitality space is transforming guest experiences

Implications - Brands in the hospitality space, particularly hotel brands, are incorporating Virtual Reality programs and benefits into their offerings in order to enhance guests' experience. The use of VR technology in this way enables hospitality brands to accelerate the already-immersive nature of traveling.

SCORE

6.4POPULARITY

ACTIVITY

FRESHNESS




Artful AR Hotel RoomsLIFEWTR and Marriott Hotels Created a Customized Experience for Guests

Immersive Tech CasinosThe Orleans Hotel and Casino's Virtual Zone is Interactive

VR Event Planning ToolsAllSeated's Virtual Reality Tool Helps to Visualize Venue Spaces

Cellar-Exploring VR ExperiencesPerrier-Jouët's 'Eden' VR Experience Transports Guests Underground

Underwater 360 VR ExperiencesBarceló Hotels Arranges an Immersive Tour in the Canary Islands







https://www.trendhunter.com/megatrend/gamification











VR HospitalityVR in the hospitality space is transforming guest experiences

How could your brand enhance its product/service or campaigns through the use of VR?

Tokenized AutoThe automotive industry is partnering with cryptocurrency projectsImplications - Traditional luxury car brands are collaborating with new-age cryptocurrency projects through IoT reward programs and supercar-investing platforms. This hybridization in technology is providing Boomer and Gen X luxury vehicle owners access to digital assets, while concurrently providing Millennial and Gen Z crypto users accessibility to high-end vehicles. These emerging partnerships reveal the growing collaboration potential in the cryptocurrency industry across a range of industries.

SCORE

5.7POPULARITY

ACTIVITY

FRESHNESS




Living Space-Outfitted VehiclesThe 'Icona Nucleus' Concept Car Offers a Glimpse of the Future

Cryptocurrency Concierge ServicesThe White Company Offers the Crypto-Rich a Host of Luxury Items

Tokenized Exotic Car PlatformsThe Bitcar Cryptocurrency Lets You Profit From Exotic Car Ownership

Cryptocurrency-Earning CarsJaguar Land Rover Drivers Can Earn Payment by Sharing Driving Data
















Tokenized AutoThe automotive industry is partnering with cryptocurrency projects

How could your brand align itself with more future-focused partnerships?

Digital VerificationDigital age verification uses technology to create ease of access

Implications - As the digital transformation permeates throughout society, traditionally manual processes like age verification is seeing a digital revolution. Digital age verification powered by technologies such as blockchain and facial recognition allows brands to give consumers greater access to age-restricted items. This shift sets the stage for elevated customer experiences as it allows those selling age-restricted products to enter the direct-to-consumer market.

SCORE

6.9POPULARITY

ACTIVITY

FRESHNESS




Blockchain Beer DispensersCivic Has Debuted the World’s First 'Cryptobeer' Vending machine

Age-Restricted Vending MachinesThe Blockchain-Based Civic Pay Platform Verifies Identity & Age

Digital ID AppsThe Deltic Group and Yoti are Streamling the Entry Process to Bars and Clubs

Facial Recognition Checkout StationsSelf-Service Tills Can Now Confirm a Customer's ID with Yoti

















Digital VerificationDigital age verification uses technology to create ease of access

Brainstorm what an offering that leverages digital age-verification would look like.

VR EducationEducational platforms merge with the virtual reality space

Implications - Brands within the Virtual Reality space are taking advantage of the interactive nature of the technology by enhancing its ability to educate people in a variety of different fields. Whether related to training or skill-building, the adoption of VR in the educational space caters to contemporary lifestyles and routines.

SCORE

6.3POPULARITY

ACTIVITY

FRESHNESS




VR Cooking Toys'4D Chef' Shares Interactive Recipes in Augmented and Virtual Reality

Educational VR LaptopsThe Zspace Laptop Hopes to Help Kids Think with More Flexibility

VR-Based Barista Training ProgramsCosta Coffee Taps Virtual Reality to Educate Its New Staff

Concussion Education ProgramsThe TeachAids CrashCourse VR Program Educates High School Students

















VR EducationEducational platforms merge with the virtual reality space

In what areas could your brand employ educational VR?

Culinary BlockchainBlockchain technology is incorporated into the culinary industry

Implications - Whether giving consumers product information or empowering ecological initiatives, Blockchain technology is on the rise in the food industry. Such use of this technology reveals its potential outside of transactions alone, and into unlikely spaces that require transparency and enhancement.

SCORE

6.8POPULARITY

ACTIVITY

FRESHNESS




Blockchain Produce PackagingWalmart and IBM are Fighting for Transparency in the Food Industry

Blockchain Whisky BottlesAilsa Bay Scotch's Packaging Lets Customers Track the Product's Journey

Cryptocurrency-Inspired CoffeesBitcoin Coffee Makes Products Targeted Towards Crypto Traders

Transparency-Focused Chicken ProductsCarrefour is Encouraging Transparency with Blockchain

Blockchain Food Waste SolutionsINS Ecosystem Hopes to Reduce 130 Million Pounds of Food Waste







https://www.trendhunter.com/megatrend/tribalism











Culinary BlockchainBlockchain technology is incorporated into the culinary industry

How could your brand adopt Blockchain technology?

Augmented PreviewAR technology is used to preview a wide variety of products and services

Implications - The use of augmented reality in the process of previewing the various services and products consumers are looking to purchase is on the rise, allowing potential customers to test brands' offerings without having to immediately commit. AR technology in this realm is significant for its establishment of trust between the brand and the consumer, due to its function as a low-pressure sales tactic.

SCORE

5.3POPULARITY

ACTIVITY

FRESHNESS




AR Toy PreviewsArgos Launched Augmented Reality LEGO Models Via Its App

AR Music Apps'Firstage' Encourages Music Discovery Through Augmented Reality Performances

AR Tent-Previewing ExperiencesMountain Hard Wear's AR Tech Simplifies Shopping for Outdoor Gear

AR Pet Bed Previews'Treat A Dog' Implemented Shopify AR to Help Pet Parents with Buying a Dog Bed

AR Dental Software'Janus Health AR' Helps Patients Better Visualize a New Smile


















Augmented PreviewAR technology is used to preview a wide variety of products and services

Conceptualize AR technology that would allow customers to preview your brand's product/service.

Galactic ARAR is used to create immersive experiences of outer space

Implications - Augmented reality is being used to make the exploration of outer space attainable and educational for consumers. The use of AR enables brands to better meet the growing consumer expectations for information and experiences to be accessible. Such experiences highlight how mixed-reality technology is being increasingly leveraged across a variety of industries to create interactive experiences that better engage consumers.

SCORE

7.0POPULARITY

ACTIVITY

FRESHNESS




Immersive AR Stage ExperiencesCoachella Captures Attendees with a Tech-Powered Feature

Earth-Experiencing AR ModelsThis AR Earth Model by AstroReality Promotes Exploration & Learning

AR Reading AdventuresWonderscope's Clio's Cosmic Quest Immerses Kids in Outer Space

Accurate Historical Augmented RealityTime Has Created an Apollo 11 AR Depiction

















Galactic ARAR is used to create immersive experiences of outer space

How could your brand leverage immersive technology like AR to create an immersive and educational experience for its customers?

Accelerated TherapyVirtual reality's use in physical therapy is on the rise

Implications - VR technology is now being adopted into physical therapy, with companies and health care providers creating personalized programs that those in need can take part in at home. This form of virtual therapy aims to enhance mobility and relieve pain like its in-person program counterparts do, with the added benefit of accessibility and the increased likelihood of commitment due to its entertainment-based methods.

SCORE

4.2POPULARITY

ACTIVITY

FRESHNESS




Gamified VR Therapy ExercisesVerapy Merges Virtual Reality Technology with Rehabilitation

Therapeutic VR GamingCatapult Games is Looking to Expand Its Offerings to Aid Physical Therapy

VR Pain Relief ResearchDr. Maureen Simmonds Works to Relieve Pain Through Virtual Reality

Revolutionary Fertility Health ServicesKindbody Aims to Improve the Fertility Clinic Experience

















Accelerated TherapyVirtual reality's use in physical therapy is on the rise

Where do you see virtual reality impacting your brand or industry?

Multisensory SportHigh-tech multimedia elements are added to sport activities for enhancementImplications - As technology continues to elevate various products and services, we’re seeing it evolve within categories like sports as well, adding both efficiency experiential aspects. More than just mobile applications, those in the sports field are utilizing augmented reality, analytical information and voice assistance to elevate equipment as well as the athletic activity itself. Such multi-sensory inclusions speak to the growing desire for multimedia engagement even within more traditional physical activities.

SCORE

5.6POPULARITY

ACTIVITY

FRESHNESS




Connected Multimedia Swim GogglesThe 'SeeSea' AR Swimming Goggles Help You Play Games and More

Advanced Analytical Soccer WearablesCatapult's PLAYERTEK Takes 2.25 Million Data Points Per Match

Team-Specific AR Basketball GamesThe 'NBA AR' App Lets Users Practice Their Shot Anywhere

AR Courtside ExperiencesThe NBA AR App Lets Fans Step Right up to the NBA Finals

Connected Mini Golf CoursesGoogle's Mini Golf Pop-Up Demonstrated Its Connected Systems
















Multisensory SportHigh-tech multimedia elements are added to sport activities for enhancement

Think of your most traditional service or product. How could you elevate that with the use of multimedia technology?

AR FittingFitting rooms in retail spaces offer virtual and augmented functions

Implications - Some brick-and-mortar retail spaces no longer require that customers test out clothes before they purchase, as mirrors, VR and AR tech are allowing for shoppers to see what the items would look like on them without having to actually try them on. Such tools allow for brands to offer enhance the purchase journey via novelty and personalization.

SCORE

7.2POPULARITY

ACTIVITY

FRESHNESS




AR Fitting Room FeaturesThe FXMirror by FXGear Helps Users Virtually Try on Garments

AR Fitting Room MirrorsAmazon's Augmented Reality Mirror Patent Transforms the Try-On Experience

Futuristic Fitting Room ConceptsJogoRoom Embodies an Ominchannel Retail Approach

In-Store Try-On TouchscreensChina's 'Moda Polso' Saves Consumers the Hassle of Trying on Clothes

Interactive Fitting Room MirrorsMirow's Interactive Fitting Room Aims to Help Brands Boost Sales


















AR FittingFitting rooms in retail spaces offer virtual and augmented functions

Conceptualize an AR/VR tool that your brand could use in an app, in-store, or in its product/service.

Smart ArtThe incorporation of learning and augmented tech into art is on the rise

Implications - The incorporation of learning and augmented reality tech into the world of art and exhibition is allowing for new and more interactive forms of customer engagement within the art industry. The incorporation of smart technologies into this world appeals to the tech-smart Millennial and Gen Z generations.

SCORE

8.1POPULARITY

ACTIVITY

FRESHNESS




Artificial Intelligence-Centric ExhibitsSony Debuts Its Product-Inspired 'Affinity in Autonomy'

Hypothesized Tech-Accented ArchitectureThe Royal Academy of Art's Invisible Landscapes is Curious

AR Art Museum ExhibitsA Boston Museum is Showing Stolen Pieces in Its 'Hacking the Heist' Exhibit

Immersive AR Museum ExperiencesCapitolaVR Boasts a Unique Experience for Mauritshuis Museum Goers

















Smart ArtThe incorporation of learning and augmented tech into art is on the rise

Conceptualize an app for your brand that would incorporate smart or AR features.

Augmented DesignAugmented reality is used to test a variety of design-related concepts

Implications - The popularity of augmented reality within the entertainment space is vast, however the technology is now increasingly incorporated into functional apps that allow for the testing of design concepts before consumers purchase or move forward with them. These apps strengthen consumer loyalty for the fact that they offer consumers the perception of choice and customization, rather than pressuring them to purchase the products being sold.

SCORE

5.7POPULARITY

ACTIVITY

FRESHNESS




Playful AR Clothing AppsThe Gymboree 'Made You Smile' App Brings Shirt Graphics to Life with AR

AR Nail Polish Apps'Wanna Nail' Lets Users Try Nail Polish Using Augmented Reality

AR Home-Buying AppsSotheby's is Using Its Curate App to Help Buyers Envision Ideal Homes

AR Carry-On AppsKLM's Official App Includes an Augmented Reality Feature for Checking Bag Size

AR Photo Frame Apps

AR Home Showroom Apps







https://www.trendhunter.com/megatrend/co-creation












Augmented DesignAugmented reality is used to test a variety of design-related concepts

Conceptualize an augmented reality app that could help test and improve consumer's path to purchase.

Branded QuestRevamped scavenger hunts let consumers participate in immersive brand adventures

Implications - Consumers desiring out-of-home experiences turn to brand-made games like scavenger hunts to connect more deeply with companies. Including up-leveled scavenger hunts to find physical objects, or augmented reality-based app games, consumers are reliving nostalgic games from their childhood in a modern setting. This unique marketing strategy can play an effective role in a brand’s overall image and engage consumers for extended periods of time.

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Augmented Reality Scavenger HuntsVerizon Runs a Snapchat Contest, Relying on AR and Geolocation

Immersive Drink Branded ActivationsGatorade's SXSW Activation Features AR Tech and Secret Rooms

Augmented Reality Scavenger HuntsVerizon's Virtual Hunt Will Reward 256 Players with an iPhone 8

Toy Car Scavenger HuntsHyundai's Scavenger Hunt Features Hidden Toys Throughout LA

Gold-Plated Condiment Jars

Cannabis Scavenger Hunts








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Branded QuestRevamped scavenger hunts let consumers participate in immersive brand adventures

How can your brand play a role in your consumer's leisure and play time?

Socialized BlockchainBlockchain tech is incorporated into community engagement platforms

Implications - Blockchain technologies are being used to enhance platforms designed for interactive community engagement, whether those are interest or empowerment-based. These platforms utilize an emerging technology to market themselves, while catering to consumers who are seeking a sense of community.

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Blockchain Marriage PlatformsBjörn Borg is Promoting Equality for All with 'Marriage Unblocked'

Social Blockchain CampaignsBacardi Blockparty Used Blockchain to Send Out Event Invitations

Blockchain Soccer Betting GamesThe CryptoCup Game Lets Players Enter on the Ethereum Blockchain

Sports Fan CryptocurrenciesHavas Blockchain Launched a Cryptocurrency-Based Fan Loyalty Program

Black Culture Tech PlatformsPittsburgh Launches Blacture to Give Voice to an Understated Culture


















Socialized BlockchainBlockchain tech is incorporated into community engagement platforms

How could your brand create a Blockchain-powered community space?

Blockchain ProtectionThis technology has implications in finance outside of cryptocurrency

Implications - Discussions around blockchain technology and its applications in finance tend to focus on cryptocurrency. Another increasingly popular application, however, can be seen in blockchain's use as a mode of asset protection. This is especially popular among younger consumers who have a more inherent understanding of new technologies, and highly value transparency across the board.

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Blockchain B2B Finance Platforms'Tradeshift Pay' Improves Supply Chain Management

Blockchain Mortgage Financing PlatformsViva Network Wants to Offer Home Buyers the Better Rates

Blockchain Gold-Trading PlatformsThis Revolutionary Platform Manages Precious Metals Digitally

Counterfeit-Detecting Apps'Peeke' Protects Brands and Consumers Using Blockchain Technology








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Blockchain ProtectionThis technology has implications in finance outside of cryptocurrency

What is a new technology within your industry that your company could better leverage?

Consumercentric AutomationUse of smart tech becomes more about lifestyle than functionImplications - Social media has ushered the world into an age of consumercentricity where lifestyle reigns supreme. This lifestyle-focused approach has changed consumer expectations of businesses across industries and is impacting the way they view technology. The question of how dense technologies such as blockchain or IoT will enter into people's everyday lives is answered in more consumercentric applications that enhance natural consumer behavior, as opposed to serving pragmatic functionalities.

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All-In-One Product CodesGS1 is Using Machine Learning, Blockchain & the Cloud for Personalization

Editable Slogan ApparelThe dirstuff Smart T-Shirt Lets You Customize the Style However You Want

Responsive Beer LabelsThis Smart Beer Label Provides Tailored Interactions Based on One's Mood

Blockchain-Powered Travel ServicesCool Cousin Aims to Be the First Blockchain P2P Travel Agency

















Consumercentric AutomationUse of smart tech becomes more about lifestyle than function

What is one part of your product or service that could be simplified?

Compact DetectionHome fire detection products adopt streamlined functions and designs

Implications - Home fire detection appliances are now taking on compact designs and streamlined, targeted functions that ensure their reliability, along with ease of use. With connected tech simultaneously simplifying some home functions and making others more complex, this shift offers consumers the accessibility of compact design, with the benefits of IoT.

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Animal-Shaped Fire Detectors'Flow Amsterdam' Offers Fire Detectors Suited to Children's Rooms

High-Precision Smoke DetectorsThe French Brand NodOn Has Released Communicative Smoke Detectors

Smart Smoke Detector BatteriesThe Roost Batter is Able to Transform Any Smoke Alarm

Compact Miniature Smoke DetectorsThe Flow Mini Offers a Smoke Detection in a Small Package

















Compact DetectionHome fire detection products adopt streamlined functions and designs

How can your brand benefit from the enhanced functions of connected tech, with the accessibility of streamlined design?

Virtual ZoologyZoos and national parks are turning to VR for more ethical viewing practicesImplications - Virtual reality is now being incorporated into the zoos and parks industry for more cruelty-free animal viewing. Whether actively preventing harm, or avoiding the consequences of keeping animals in captivity, virtual applications in zoology will slowly result in a more ethical form of understanding wildlife for the average consumer. With more public information on the downfalls of animal captivity and poaching, and as consumers increasingly seek out experiences that align with their personal values, this application of VR and smart technology serves to assuage consumer guilt while still giving them the informative and immersive experiences they crave.

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Fishless Aquarium AttractionsNational Geographic's Encounter: Ocean Odyssey is Cruelty-Free

Anti-Poaching SensorsThis Animal Poaching Prevention Effort Uses IoT and LPWAN Technologies

Immersive Coastline Simulators'BBC Earth: Life in VR' Immerses Viewers in the Californian Coast

VR Wildlife Games'Virry VR: Wild Encounters' Puts Players Close to Wild Animals

















Virtual ZoologyZoos and national parks are turning to VR for more ethical viewing practices

How can your brand incorporate virtual or augmented reality in a way that exceeds real-world experiences?

ii. Specific Examples


Relevant Ideas & Case Studies

Micro-Trends are unique examples of innovation which have been featured on Trend Hunter. A micro-trend might be a newly released product or service, but in many cases, the idea is something that has not been commercially released. Our database includes several hundred thousand articles of micro-trends, spanning thousands of topics, so make sure to filter your topics at: TrendHunter.com/dashboard-tool


Open-World VR Multiplayer Games

Facebook Horizon Will Be a Massive Custom VR Multiplayer Game

Facebook Horizon was recently announced and it will be a large, virtual reality multiplayer game. Within the game, users will be able to shape their environment, talk to friends, as well as explore the game. The game will launch in 2020 beginning with beta testing, which is currently available. Facebook Horizon was designed to be a VR destination for users to visit.

The Horizon game will be played around the town square, with experiences and gameplay built around the setting. Users will be able to customize their in-game appearance, as well as create new areas for the game, and design new activities for themselves and other players.

Image Credit: Facebook

By: Daniel Johnson

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Token-Hunting AR Games'Find Unlimited' Challenges Players to Find Blockchain-Backed Tokens

Vodafone launched an augmented reality game called Find Unlimited that tasks players with locating "vAtoms," or virtual tokens backed by blockchain. The AR game unfolds across the city of London and gives players the chance to win great prizes, including the brand-new iPhone 11.

Between the hours of noon and 2PM, anyone can play Find Unlimited, although Vodafone customers have an advantage as they are given a head start at 11AM, plus clues for locating the prizes.

The game relies on the use of a smartphone, real-world locations, a map and a phone's camera for spotting the virtual tokens. While consumers have the chance to win prizes, Vodafone benefits from collecting consumer data, as agreed to in the accepted privacy agreement before players begin their hunt for the augmented reality tokens.

By: Laura McQuarrie

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Virtual In-Car Entertainment

Porsche & Holoride are Immersing Passengers in Virtual Reality

Porsche and Holoride are looking to the future of in-car entertainment systems with a partnership that will introduce vehicle-synced virtual reality experiences and VR headsets for passengers—meaning that when as a car turns a corner, the passenger experiencing VR will also see and feel a change in direction. When wearing a headset, a passenger will be able to see 2D and 3D content in an immersive format, ranging from documentaries and underwater adventures to futuristic city visualizations. Discovery is also getting involved and will provide 2D content for the in-car VR experiences.

The partners are exploring the possibilities of not just virtual reality entertainment but also edutainment, productivity and relaxation.

Holoride is aiming to bring this new form of entertainment via commercially available VR headsets to market by 2021.

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Multiplayer VR WorldsFacebook Horizon is an Ever-Expanding Social Virtual Reality World

Facebook Horizon was recently introduced as an ever-expanding virtual reality world that invites people to have social experiences and create the world around them—and no skills are required to do so. The social world is launching on Oculus Quest and the Rift Platform in 2020, offering a new place for people to play games, socialize, watch movies together, build communities and more.

The imaginative world invites people into a town square to meet and mingle with other players after they have created their own avatar in the style of Facebook's VRChat. Through "telepods," users will be able to transport themselves to fantastical worlds for adventure and exploration. To help Facebook Horizon users make the most of their time in the VR world, Horizon Locals are available to offer guidance and assistance.

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Augmented Reality Furniture Apps

IKEA's Augmented Reality App Now Has a Multi-Placement Feature

Swedish furniture giant IKEA is renowned for being a leader in the industry and set itself apart with its augmented reality furniture app that now includes the 'Multi-Placement' feature. The app itself lets consumers virtually place pieces of its furniture inside different rooms of your home, but its new update will now let users place several pieces of IKEA furniture inside a room instead of just one.

The update also includes a 'Room Set' feature that offers an entire collection of furniture in an easy-to-use tab. Moreover, users can make use of the inspirational feed on the app titled 'For You Feed.' The new features are perfect for consumers who have recently moved or those seeking to redecorate a room with all new furniture.

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Virtual Reality Entertainment Spaces

Red Deer Boasts an Immersive Experience, Dubbed 'Otherworld'

Architectural practice Red Deer realizes a neon-lit concept for a virtual reality entertainment space in east London. The activation fused the power of technology and its role in modern entertainment with the artistic influences of James Turrell who specializes in light design.

The concept is dubbed 'The Otherworld,' introducing an element of mystery and allure. The experience boasts a total of 14 immersive VR rooms, as well as a bar and a poke kitchen. The virtual reality entertainment space is described as a "neon jungle" and if the technology does not impress visitors, the aesthetic surely will as James Turrell taps "the altered perception of architecture through a combination of artificial and natural lighting," thus bringing a bridging quality to the experience in general.

Photo Credits: Mariell Lind Hansen

By: Kalina Nedelcheva

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Social Exploration GamesHalf + Half is a Virtual Social Hub Set in Cartoon-Style Environments

Half + Half by developer Normal is a whimsical exploration game that invites players to uncover the beauty of its unique environments alongside other players. The game offers five different multiplayer modes—although there is also a mode for solo exploration—that help to connect players with activities like hide and seek, swimming, flying, dancing or playing a round of "human Tetris."

The setting that the game provides is described as "warm, rich and organic," providing a comfortable backdrop for hours of play. The game, which was developed after four years of multiplayer research, has just been released on the Oculus Quest and Rift platforms and shares an unconventional way for people to connect with other players in a virtual reality world.

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Blockchain-Powered Smartphones

Pundi X BOB Executes Data on the Function X Blockchain Ecosystem

Blockchain developer Pundi X is revealing the Blok on Blok (Pundi X BOB) as the world's first fully blockchain-powered smartphone. According to the company, every piece of data is executed on the Function X blockchain ecosystem, meaning that no centralized service providers will be able to keep users’ data while using their services.

The innovative new smartphone was recently unveiled at IFA 2019 and boasts a hybrid model that allows users to switch between the protected blockchain mode and an Android mode. This smartphone promises to be particularly appealing to consumers who are passionate about having control over their own data and privacy. The device will also appeal to those who will appreciate its customizable modular design, which may be augmented with the MOD Assembly Kit.

By: Laura McQuarrie

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Digital Blockchain Dresses

The Fabricant Introduced & Auctioned the First-Ever Blockchain Dress

Dutch start-up The Fabricant created the first-of-its-kind blockchain dress and the first-ever piece of digital couture to be auctioned on the blockchain. The 'Iridescence' dress was created with 2D garment pattern-cutting, 3D design and rendering software in collaboration with artist Johanna Jaskowska of Beauty 3000 and Dapper Labs, the creator of CryptoKitties.

The haute couture clothing piece gave buyers the chance to try and wear the dress digitally and have it custom-made. The dress recently sold in an online auction for $9,500, helping to introduce the next generation of fashion where "there’s no such thing as factories, supply chains and sample sizes. There are no delivery trucks to wait for, no clothes to launder and no closets to de-clutter... It’s sustainable by its very nature," according to The Fabricant.

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Crypto Soccer Engagement Platforms

Atlético de Madrid and Chiliz Create Blockchain-Based Platform

Spanish soccer club Atlético de Madrid works in collaboration with sports and entertainment blockchain firm Chiliz on a special fan engaging platform known as 'Socios.com.' It gives Atlético de Madrid the opportunity to distribute fans cryptocurrency fan tokens that go towards supporting their favorite teams.

In a statement, Chiliz explains that "Socios.com is a first-of-its-kind blockchain-based mobile app for sports and entertainment fans. As the Club’s Official Fan Token partner, Socios.com will help Atlético de Madrid stay closer to its global fanbase of millions of fans, through Atlético de Madrid Fan Tokens, digital assets that allow fans to engage in certain polls and rewards them for their participation.“ Each fan token is prived at €2 and will be available during the 2010/2020 season. Tokens can also be collected for free on the app using the 'Token Hunt' geolocation augmented reality feature.

By: Amy Duong

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796 Total ClicksHunt.to/413197






Artistic VR AlbumsBjörk's Vulnicura Virtual Reality Album Shares Live-Action 360-Degree Videos

Björk's Vulnicura was released in 2015 and now a Vulnicura Virtual Reality Album is available for fans to truly immerse themselves in the singer-songwriter's music. The content included in the virtual reality album explores the immersive music videos that were shown as part of the Björk Digital Exhibition, and now anyone with a compatible VR headset is able to enjoy the live-action 360 videos and real-time rendered experiences in the comfort of home.

On Oculus Rift, Valve Index and HTC Vive systems, songs like Notget, Family, Stonemilker and others can be experienced as never before through dynamic visual elements.

To engage with their audiences in new ways, a number of musicians are experimenting with VR as a means of storytelling and engaging even more of the senses.

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Simplistically Designed VR Headsets

The 'Panoramic VR' Headset Has a 220-Degree Viewing Angle

The conceptual 'Panoramic VR' headset has been designed by BDCI for Samsung C.lab as a futuristic technology solution that has been visually streamlined to address stylistic needs. Featuring a 220-degree viewing angle, the headset is devoid of crevasses and unnecessary lines that can complicate the finished look of the unit. This enables it to be a refined multimedia solution that is in line with the preferences of consumers who are seeking out high-end technology products.

The conceptual 'Panoramic VR' headset has been designed with customization in mind to let wearers seamlessly fit it to their head without the need for unsightly straps. The final look is a demure device that doesn't create any visual distractions to keep users looking chic as they immerse themselves in virtual reality simulations.

By: Michael Hemsworth

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Free Corporate Blockchain Tools

Kadena Will Offer Its Private Blockchain Service on Azure

Kadena will launch its private blockchain service in the Azure marketplace. The company's CEO Will Martino spoke on the company's announcement, "Our private chain is designed for enterprise use. It’s designed for being high performance is designed for integrating with traditional back ends."

The CEO also indicates that Kadena is a blockchain that is able to provide both public and private blockchain services.

The free private blockchain service will allow different organizations to use the technology and get better at implementing it. The crypto tool is able to provide up to 2000 transactions during a second that spans 4 nodes. Offering the technology to companies for free will allow it to use and experiment with it, ultimately growing Kadena's popularity as a blockchain that is aimed for corporate use.

Image Credit: Kadena

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Blockchain-Based Digital Payment Companies

The Ripio Credit Network is a Start-Up from Argentina

Ripio Credit Network is a start-up that began operating out of Argentina and has now succeeded in "enabling anyone to provide loans and access credit globally."

The business brings together the financial world, including creditors, fintech companies, financial institutions, Decentrlized Finance service providers, and more. It does so through the implementation of a blockchain-based business model that is "frictionless, transparent, and borderless." This is guaranteed through the reduction of fees and the elimination of entry barriers, as well as the availability of a "non-custodial storage of all funds."

Ripio Credit Network's business relies on a cutting-edge decentralized application that is secure. The company has entered a partnership with MercadoLibre -- which is an e-commerce giant in Latin America, to facilitate the efficient transfer of funds between all participating parties. The company also boasts opportunities for the use of blockchain in the region.


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Single-Use Customized Cosmetics

CosBall is Disrupting the Cosmetics Industry with Blockchain Tech

CosBall is an industry-disrupting customized cosmetic innovation from Korea that aims to share high-quality, fully customized products at a fair price. With the power of blockchain technology, CosBall is on a mission to create the largest analytical database for skin types that the world has ever seen, which will enable it to create highly personalized solutions for individuals.

CosBall also relies on consumers using skin-analyzing tools and a mobile app so that they can get a tailored set of CosBall cosmetics that match the unique needs of their skin. Each single-use CosBall is disposable but also eco-friendly and biodegradable.

Rather than investing money in marketing, advertising and one-size-fits-all care products, CosBall is focusing on highly customized formulas and savings that can be passed on to consumers.

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NFC-Enabled Cryptocurrency Toys

CryptoKaiju's Cryptokitty Figures are Traceable on the Blockchain

CryptoKitties launched as one of the world's first blockchain games, helping to offer an experiential introduction to digital currency through the purchase, collection, breeding and sales of virtual cats. Now, CryptoKaiju has launched NFC-enabled Cryptokitty toys with unique identities that can be traced on the blockchain.

The limited run of vinyl figures, available in CryptoKitties' Cymric tiger style and two colors, boasts tamper-proof NFC tags at their feet with serial numbers. With an NFC-enabled mobile device, a collector is able to quickly access the details about their unique CryptoKitty figurine. Users will be able to discover the toy's birth date, gender, color, physical traits and personality, which may be described as intelligent or creative. For the sake of exclusivity, only a limited number of the CryptoKitties are being released, and some traits are much rarer than others.

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Decentralized Web BoardsElk is a Blockchain Dev Board For Crpytos

Elk is a blockchain dev board that will be able to support blockchain as well as decentralized web technology. The design combines Ardunio with decentralized network technology. This means that owners of the blockchain dev board could access a number of different cryptos like Ethereum, IPFS, and more, all with only a modest amount of coding. Elk is able to do this by using it refers to as, "Decent IoT" -- meaning IoT that is decentralized to provide control and privacy.

Those producing Elk have launched a crowdfunding initiative on Kickstarter in order to launch their prototype and begin shipping models in the spring of 2020. Individual units of Elk will have a $59 price point for those who support the Kickstarter campaign, and a $69 price point for regular customers.

Image Credit: Elk

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Virtual Reality Massage Centers

The World's First VR Massage Center is Now Open in Los Angeles

Esqapes, the world's first virtual reality massage center has opened its doors in Los Angeles. Esqapes combines total relaxation with virtual reality to truly transport guests to magical places such as a tropical retreat, a beach at sunset, a magical garden, a cabin surrounded by snow, a desert spa and more.

Guests put on a VR headset and sit in a state-of-the-art massage chair and are immersed in a new type of high-tech relaxation. Esqapes also adds in environmental effects, such as fragrances and breezes, to enhance the unique experience. Each Esqapes environment is designed to tantalize a guest's senses and help them shed the stresses of daily life. They are living, breathing worlds that guests will have completely to themselves. A new era in relaxation is now available at Esqapes -- a location set to draw in tech-obsessed visitors seeking a memorable and immersive experience.

By: Glenn Mandel

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Virtual Reality Online Experiences

Firefox Released Its VR Web Browser to Oculus Quest Devices

Mozilla recently released its Firefox Reality VR web browser to the Oculus Quest. Many of the features on the VR web browser are the same as other versions of the Reality browser. The software will be rolled out to users of the headsets for free and can be used in 10 different languages. The browser will be privacy-focused, due to the fact that Enhanced Tracking Protection will be automatically turned on.

Mozilla's Reality browser was previously compatible with a number of different VR headsets, including the HTC Vive Focus Plus, the Lenovo Mirage as well as other VR models. However, the new compatibility with the Oculus Quest will allow the browser to extend its reach to more users.

Oculus Quest VR headsets do come with a default browser, but now users will have the ability to choose from different browser options on the device.

Image Credit: Mozilla

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Virtual Reality Feedback Bracelets

Facebook's Reality Labs Has Developed a VR Bangle

Facebook has developed a VR bangle prototype that provides haptic feedback by squeezing and vibrating a user's writs. The prototype was created by a Facebook subsidiary company, Reality Labs, and the device is titled Tasbi. The squeezes and vibrations coming from the device are intended to make the user feel sensations related to the game they are playing.

Users would wear the VR bangle on both wrists, this allows users to receive feedback and push-buttons. There are no buttons on the device, however, it is said to be able to provide the user with the sensation that they are pushing a real button. Facebook has indicated that it will publish a research paper on the Tasbi device which will outline its capabilities.

Image Credit: Upload VR

By: Daniel Johnson

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Haptic Virtual Reality Wearable Tech

Valkyrie is Developing a VR Suit for Commercial Use

Valkyrie has been in development for its VR suit and has created a prototype. The design features exposed wires and wearable tech that provides haptic feedback.

Many VR designs focus on providing immersive gaming experiences to customers, however, Valkarie takes a different approach. The company designed its own VR suit for professional use, which would work towards bolstering efficiency. Industrial applications for the suite could also include training for dangerous or highly complex jobs. This would allow companies to train employees with far less risk.

The VR suit implements electrical impulses that interact with muscles. This interaction stimulates the user in order to simulate resistance and touch sensation. The suit is in development and the prototype has the nickname the 'Iron MAn v. 1.'

Image Credit: Valkyrie

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AR World-Building GamesMinecraft Earth Introduces a New Way to Play with Augmented Reality

In the last few years, augmented reality games have captured the hearts of Millennials and Gen Z alike and now, Minecraft fans are able to experience their favorite game in an entirely new way with Minecraft Earth. This new mobile gaming app introduces an AR version of the familiar desktop game that challenges players to build structures and battle mobs in their very own real-world surroundings.

Currently, Minecraft Earth is only available in limited locations, including London and Seattle, as it is extremely location-based, allowing players to virtually build on top of their neighborhood. With the new augmented reality game, Minecraft Earth players are able to collaborate with other players for mini-adventures and construction of their very own blocky, towering masterpieces.

By: Laura McQuarrie

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Tech-Based Fashion Marketplaces

Primpy is Disrupting Fashion E-Commerce with Blockchain

Primpy, the tech-based fashion marketplace, is introducing its own ecosystem to "change the way we'll experience fashion e-commerce in the future" and specifically address issues that have arisen with in-store and online settings, as well as influencers. Primpy is on a mission to support all shoppers with powerful resources and give small sellers visibility.

The Primpy platform exists as a closed-loop system where consumers can feel confident about purchasing goods that are completely genuine. With blockchain built into the system, Primpy is challenging the fake product market and the fashion industry as a whole, which seems fast-moving but is slow to adopt new strategies to support the newest wave of brands and the way customers prefer to purchase from them.

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Hyperreal VR ExperiencesPure Realism Transforms Real 3D Settings into Digital Realities

Pure Realism is a VR agency based out of Sudbury, Ontario, which specializes in the creation of real-world 3D and virtual content.

As a scalable company, it aims to provide virtual solutions to issues that may arise in different industries. Whether that means generating original training content for employers who are looking to streamline their onboarding processes, or creating meeting rooms that can transplant remote participants into a setting that makes them feel like they’re all in gathered in one space.

The agency is able to capture 3D environments that can then be translated to VR experiences are at a much higher caliber than other options that are currently available on the market. To do this, Pure Realism uses a unique process that it specially developed to capture rich and immersive environments that are then distilled down to suit the virtual medium and viewed.

While there’s plenty of content out there that aims to simulate real environments, many lack the dedication [continued online]

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Virtual Pet DragonsDragon Federation Brings Dragon Eggs to Life with an Interactive App

Dragon Federation wants to give everyone the opportunity to have a pet dragon and was funded within eight hours on Kickstarter. The company offers physical dragon eggs with an accompanying mobile app to track the baby pet dragon in his/her progress, help the pet dragon imprint and hatch and help users interact with your pet dragon once it hatches.

The Dragon Federation Expedition Team “discovered” clutches of eggs throughout the Rocky Mountains. The dragon eggs on Kickstarter are from the Mountain Skál species, which are multi-colored with plate-like overlapping armor scales, spines and blunt, rapid retractable talons. In addition to the physical egg, owners will receive the Dragon Federation app -- available on Apple and Android platforms. A team of six developers, designers and programmers came together to build the AR and VR experience for the virtual pet dragon. In the [continued online]

By: Scott Hazleton

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Computer-Made Virtual Male Influencers

Liam Nikuro is Japan's First Virtual Social Media Persona

While many have long suspected that influencers on social media edit themselves, Liam Nikuro takes it to another level as Japans first virtual male influencer. Liam is the third virtual social media personality to launch, but arguably the most realistic.

The virtual profile was created by 1sec Inc., a company that specializes in combining reality with a digital world. According to the press release, "Liam is powered by computer processing, 3DCG technology that are used to project virtual three-dimensional objects onto flat surfaces, creating images with a sense of depth." 1sec Inc. created the almost too perfect-looking influencer to have a believable personality as well. Liam is allegedly from Los Angles and works as a music producer, with an interest in makeup, entertainment, and fashion.

With virtual influencers on the rise, it could change the way companies market to consumers, with customized digital personalities targeted at consumers.

Image Credit: Liam_Nikuro/Instagram

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Augmented Reality Cosmetic Apps

Users Can Try on Cosmetics in AR With Amazon Live Mode

Amazon Live Mode is now available in the US and Japan for Android users. This stems from L'Oreal's purchase of a cosmetic focused augmented reality app called ModiFace. Since this purchase, L'Oreal has developed functions for trying on the virtual makeup. The app will now be available on Amazon, where users can try on different cosmetics, this can be done so in a live video or selfie format. Amazon Live Mode will be available on iOs latter this year.

This is not the first AI cosmetic focused app to be developed by a major company. Target has previously created an app to match a person with a specific shade, using its shade matching algorithm. As well Neutrogena has created a 3D face scanning app in order to create sheet masks with a better fit.

Image Credit: Amazon

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AR Wholesale Retailer Apps

The Overstock Mobile App Makes Discount Shopping More Immersive

The Overstock Mobile App is the online retailer's immersive platform which aims to streamline users' overall shopping experience. Specializing in wholesale brand name products that are discounted for maximum savings, Overstock makes finding deals a breeze and recently enhanced its app with augmented reality features.

The app's augmented reality features allow users to imagine items they wish to purchase within their home, making it convenient for those looking to test furniture or home decor. Additionally, users can access exclusive in-app discounts and are also offered daily coupons and info on upcoming sales.

Moreover, the Overstock Mobile App includes a streamlined checkout feature -- allowing users to check out with virtual Apple Pay and Google Pay payments, while also featuring in-app messaging for better communication with customer service reps.

Image Credit: Digital Trends

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Branded Angular VR Headsets

The Conceptual 'Surface VR' Headset Imagines a New Microsoft Product

The conceptual 'Surface VR' has been designed as a new Microsoft product that imagines what a potential product in the brand's signature lineup of Surface products might look like. Created by Max Dahl, the virtual reality headset follows the angular aesthetic of the other devices in the Microsoft product lineup and is outfitted with two cameras on the front. This could allow for augmented reality (AR) functionalities for professionals, medical students and the like to take advantage of when getting work done.

The conceptual 'Surface VR' headset has an intuitive user interface that consists of a built-in trackpad and buttons on both the left and right temples. This is focused on providing a more enhanced user experience by eliminating the needs for separate controllers.


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3D Visualization Workstation Systems

The Looking Glass Pro is a Business-Focused Solution

The Looking Glass Pro has been developed by the Looking Glass Factory as an enterprise-ready solution that will enable professionals to easily interact with digital renderings. Boasting an all-in-one design, the system acts as a 3D visualization workstation and will provide business users with the ability to work with holographic applications. Powered by an Intel NUC computer, the display doesn't require users to wear an augmented reality (AR) or virtual reality (VR) headset for enhanced ease of use.

The Looking Glass Pro has a 15.6-inch touchscreen display to let users interact with the interface and easily work their way around a rendering or 360-degree video. The unit is priced at $6,000 with special pre-order pricing of $5,500 available until June 2 and will be debuted at the Appliance & Electronics World Expo 2019 in Santa Clara, California from May 29 to May 31.

Image Credit: Looking Glass Factory


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Extensive Virtual Reality Zones

Sparky's VR Zone is a Gaming Experience in Mushrif Mall Abu Dhabi

Al Hokair Group and Immotion Group collaborate on a special virtual reality zone that will captivate both young and old. Set in the family entertainment center in Mushrif Mall Abu Dhabi, the state-of-the-art experience will include a number of interaction points.

'Sparky's VR Zone' is the name of the activation. It features "fully immersive VR and gaming experiences." The virtual reality zone will feature Immotion's latest product -- 'Swimming with Humpbacks,' which provides a rare and intimate glimpse of the life of the giant humpback whale.

This collaboration is an attempt to bring the mall's family entertainment center -- which also includes 4D cinemas, arcade games, a Bowling alley and more, to the next level.


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Informative Connected Packaging

Carrefour and Nestle Utilize IBM's Food Trust Blockchain System

Brick-and-mortar retail is becoming digitized and innovations in connected packaging bring more value to consumers as they select products from the shelf. Realizing the mass embrace of smart technology, French retailer Carrefour joins forces with Swiss food company Nestle to deliver a convenience-focused and information-backed experience to shoppers. The two companies tap into IBM's Food Trust blockchain, revolutionizing the implementation of connected packaging within the grocery store environment.

The partnership is manifested through special scannable QR codes on Nestle's Mousline instant mashed potato products. The blockchain-based packaging technology will take consumers through "the whole story of [the product's] journey, from the factory to the Carrefour grocery section." The connected packaging will reveal information of interest, including when the product was packaged, where it was held, the quality control parameters, as well as the farm from which the potatoes came from.


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Blockchain-Themed Comic Books

Tokenville's Crypto Treasures Boasts Entertainment & Enlightenment

Crypto Treasures is an effort by decentralized entertainment platform Tokenville who seeks to produce enjoyable and informative ways for consumers to interact with or be introduced to blockchain technology. The illustrations for the publications are entrusted to Vitaly Terletsky --a renowned comic book author, and the narrative revolves around "the so-called Myths of Crypto."

If one thinks about it, the entertaining value of Crypto Treasures masks the labor needed to understand the concept. As the accessible illustrations surely lead readers to a state where they understand more about how the technology works, why it is beneficial and so on, Tokenville's series also opens up room for collaborations. In addition, the audience will be able to act in parallel with the storyline by "purchasing mystic artifacts in the form of non-fungible ERC-721 tokens," as well as trade them. Future partnerships with brands like CryptoKitties have been announced.


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Advanced Virtual Reality Lounges

Krypton VR Creates Gamified and Online Experiences for Groups

Krypton VR is a virtual reality lounge based in Chicago and it is the first one in the city to invite visitors to experience the system. Some of the virtual reality experiences include first-person shooting games, flying to any part of the world, and more, creating a realistic experience.

It offers one hour sessions for different groups with the opportunity to book the entire lounge for corporate events, parties, team building purposes, and more. It is suitable for all ages and creates virtual experiences for standing, moving around the room, or even seated. There is a wide selection of solo games including fruit ninja, beat saber, bowling, Disney movies, and multiplayer games including ping pong, Pavlov VR shooter, and rush.

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Motion-Detecting VR Systems

The 'WalkOVR' Wearable Motion Capture System Works with Any Setup

Moving around in a virtual reality (VR) simulation is traditionally achieved using handheld controllers which can make it harder for users to suspend their disbelief, so the 'WalkOVR' wearable motion tracking system has been created to solve this issue.

The system is compatible with virtually all of the VR headsets and games presently on the market, and works to relay movements, locations and more to the console in real-time. This enables users of the system to run, walk, bend and strafe in place as they play to feel more immersed in the content than ever.

The 'WalkOVR' wearable motion tracking system is engineered to fit in seamlessly with your existing setup and can also work to reduce motion sickness created by VR simulations.


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Beauty-Tech Showcase Exhibits

L’Oréal's 'Limitless Beauty' Shares Voice, AI & AR Innovations

At the upcoming Viva Technology Paris event, L’Oréal will be offering a glimpse at the future of beauty with its 'Limitless Beauty' exhibit. The exhibit is set to provide a look at some of the top tech innovations from the beauty brand, including solutions that are powered by voice technology, artificial intelligence and augmented reality.

On-site, visitors will be able to experience next-gen technology such as the Virtual Hair Advisor, SkinConsult by Vichy and the Effaclar Spotscan by La Roche-Posay. Limitless Beauty also offers experiences like Limitless Personalization, which makes the most of Lancôme’s AI-powered Shade Finder to recommend a makeup shade, My Little Factory for creating customized foundation, plus Limitless Creativity, Limitless Agility to learn about 3D printing and even a Giorgio Armani lipstick vending machine.

By: Laura McQuarrie

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AI-Powered Public Speaking Apps

The 'Phonal' App Helps Users Overcome Fears of Public Speaking

Public speaking is a common fear for many consumers, so the 'Phonal' app has been created as a solution for users to help them overcome their reservations. Powered by artificial intelligence (AI), the app works in virtual reality (VR) mode to immerse speakers in the experience of speaking in front of a large crowd. The AI technology will continuously monitor the person's tone of voice, speech quality, pronunciation and clarity to help them see where improvements need to be made before giving a real life speech.

The 'Phonal' app will also provide real-time suggestions to the user as they practice to help them make changes on the fly. The service could help users to completely overcome their fear of public speaking in a way that suits their busy schedule.


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Virtual Casino Social Clubs

Perilous Orbit's Latest VR Project is an Immersive Casino Experience

Casino Social Club VR is a virtual casino experience launched by gaming developer Perilous Orbit. The new project went live in the summer of last year and immerses players into a realistic casino setting that is brought to life through a virtual reality headset.

The Casino Social Club VR experience lets players unlock a range of classic games including Texas Hold'Em Poker, Blackjack and more, while boasting immersive environments that are designed to mimic a real-life casino venue. While it is primarily available online, the experience will soon also be accessible through Oculus Home and Steam.

As online gambling continues to grow in popularity, virtual reality gaming experiences are replacing a traditional trip to the casino. This virtual reality environment recreates a lifelike casino setting and lets players compete against other players or AI from the comfort of their own home.

Image Credit: VR Focus

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Interactive Casino Driving Games

Didsbury Casino's Ultimate VR Driving Experience is Immersive

Didsbury Casino's VR Driving Experience is a new permanent addition to the entertainment complex and immerses visitors into realistic road settings with the help of a virtual reality headset.

The Project Cars 2 game is described as "the most advanced racing game on the market, giving customers access to over 140 tracks in 60 locations." It is also equipped with high-definition visuals, adding to its hyper-realistic feel and successfully mimics the sounds and movements of a real vehicle.

Project Cars 2 lets gamers select the vehicle of their choice -- ranging from classic sports cars to rare luxury vehicles -- and offers countless hours of pure entertainment for those seeking a non-gambling activity option while visiting Didsbury Casino's facilities.

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Multiplayer Music AppsChildish Gambino's PHAROS AR Invites Users to Embark on a Virtual Journey

PHAROS AR is an augmented reality app that lets Android users to step into Childish Gambino’s personal universe, enjoy music and even share the experience with others. The free app invites users to "enter the portal," explore an imaginative augmented reality world and activate hidden glyphs. From there, app users are able to embark on a journey through multiple worlds within an open space.

While the augmented reality experience can certainly be had on one's own, the PHAROS AR app is built on Google’s ARCore, which makes interactions with other players possible. Although the app is more about a visual and audio experience than gaming, PHAROS AR offers a creative way for people to rediscover familiar surroundings through music.

By: Laura McQuarrie

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Farm-to-Table Blockchain Services

GoGo Chicken Offers Facial Recognition and GPS Tracking

Farm-to-table eating is undergoing a huge transformation with companies like GoGo Chicken increasing consumer transparency with the help of blockchain technology.

The company outfits its animals with GPS trackers, and once purchased, consumers are able to track their animal's movements, and view its profile and photos. The chickens used for this system are free-range, offering the buyer peace of mind to know the animal has plenty of space to roam freely. Consumers are even able to see what food the chicken has been eating. What's most impressive, is that this system utilizes facial recognition technology that enables the consumer to view its chicken at any time using their smartphones.

The chickens involved in this program live on the free range farm for four to six months.

Image credit: ULRICH BAUMGARTEN via Getty Images

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Back-to-School Cosmetic Collections

The Moschino x Sephora Collab Takes Cues from School Supplies

The first Moschino x Sephora collection launched a few years ago, introducing fans to a variety of fun and youthful toy-themed cosmetics and beauty tools. Now, Moschino and Sephora have collaborated yet again to reveal their second collection of makeup products and accessories, this time based on the theme of school supplies.

Some of the fun products that can be found in the collection include liquid highlighters that are shaped just like colorful highlighter markers, eraser-shaped makeup removers, makeup brushes that look like pencils and nail polish that's packaged like liquid corrector. Those who are searching for high-impact color need to look no further than the Moschino + Sephora Laptop Palette, which boasts high-tech shade names like Artificial Intelligence, Virtual Reality, Data, Refresh and Shortcut.

By: Laura McQuarrie

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AR Makeup Discovery AppsGuerlain's Virtual Try-On Visualizes Lipstick, Foundation & More

Fans of Guerlain can now experience a virtual try-on of the brand's products thanks to a new experience powered by technology from VOIR. The augmented reality experience gives people the chance to try on a range of different makeup products in a matter of minutes, without having to fuss with any mess.

With proprietary 3D rendering from VOIR, the experience gives consumers a digital experience that parallels the way that they would ordinarily test various makeup products in-store. Some of the products that can be virtually trialed on one's face include Guerlain's L'Essentiel foundation and Terracotta.

At the start of the month, Guerlain launched new shades for its Rouge G Lipstick, which can already be virtually modeled by those with the VOIR app or visiting a Guerlain retailer with an in-store iPad.

By: Laura McQuarrie

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Interpersonal VR Experiences

Talespin's Virtual Human Technology Improves Empathy & Communication

A growing number of businesses are adopting virtual reality to train employees in a risk-free environment and while these simulations can significantly improve a person's ability to perform various tasks, VR training company Talespin's 'Virtual Human' addresses the need for soft skills in the workplace. The company's Virtual Human technology helps to support the development of valuable interpersonal skills by strengthening empathy and communication.

Rather than taking the time to explain scenarios for employees to role-play with one another as best they can, employers are able to immerse people in a setting with AI-powered characters that look and act like real people. The face-to-face interactions with Talespin's Virtual Human as life-like as possible, ultimately helping employees to communicate more effectively and compassionately with customers, clients and their peers at work.

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AR Ad-Destroying AppsBurger King's 'Burn That Ad' Rewards Users for Destroying Competitors' Ads

Rivalries that have existed between competing brands for many years are now heating up with bold marketing tactics like Burger King Brazil's 'Burn That Ad.' Within its app, Burger King is now giving people the ability to burn the ads of competitors using augmented reality in order to be rewarded with coupons. Users are able to scan ads and collect digital content from other major burger chains, see the advertisements virtually go up in flames before their eyes, then receive a coupon for a complimentary Burger King Whopper.

With Burn That Ad, as well as taking its competitors down a peg and subtly referencing the way it cooks its burgers over a flame grill, Burger King is promoting its BK Express service, which lets customers conveniently pre-order their food for pickup via a mobile device.

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Multiplayer VR Experiences

Magic Leap's Grordbattle is a Hyper-Realistic Action Game

At GDC 2019 this week, Magic Leap and Weta Workshop unveiled the newest multiplayer prototype for the Magic Leap One virtual reality device in the form of Grordbattle. Grordbattle is a multiplayer virtual reality experience that's based upon Dr. Grordbort’s Invaders, an action game that sees evil robots invade one's living room. In the virtual environment, two to four players battle one another, with their eye and mouth movements and voices mirrored by the avatar that they choose.

At last year's Game Developers Conference, Magic Leap and Unity entered a partnership to support Unity developers in creating spatial computing experiences. Grordbattle stands out for its use of spatial computing, which makes the digital components of the game feel as though they are truly physically present.

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Canadian Virtual Reality Firms

CaVR Offers Virtual and Augmented Reality Services

CaVR is a Toronto-based production studio that specializes in both virtual and augmented reality technologies -- the company name stands for 'Canadian VR.' It creates experiences for a plethora of purposes -- this ranges from trade show promotions, showrooms, presentations, games, and more.

It encourages others to push their creative boundaries and reinforces it with its own expertise. The in-house team is comprised of 3D designers, developers, and marketing specialists ready to guide users through the experience. The production team creates content specifically for companies who are looking for branded reality services. It aims to deliver narratives through a 360-degree platform, encouraging others to communicate their own brand value through the use of progressive technology.

By: Amy Duong

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B2B Virtual Reality Experiences

Shadow Factory Blends Reality Production with Corporate Services

Shadow Factory is a company that specializes in virtual, mixed, and augmented reality -- it stands out with its B2B approach with the technology. It is a full-service production label that offers content creation development, immersive technologies, app developments, digital strategies, and post-production. It started in Hong Kong and now has offices across New York, Toronto, Los Angeles, and Honolulu as well.

The mission is to create a narrative through experiences, delivering highly engaging activities through premium content development. It is rooted in a deep background of digital enterprises and applications in order to accurately construct strategies across multiple industries. The wide span of expertise it boasts enables strong leverage of creating interactive and immersive media solutions. Many organizations are exploring this medium and Shadow Factory supplies these firms with the tools and support necessary.

By: Amy Duong

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Realistic 3D Virtual Homes

Invent Dev's Visualization Service Assists with the Pre-Sale of Homes

One of the many benefits of the evolving world of technology are services like this 3D virtual home tool that would be incredibly useful to developers who are eager to sell residencies ahead of their structural completion. Invent Dev is an award-nominated company that offers such an opportunity to builders.

There are a number of packages available to interested parties and each exhibits a varying degree of immersion. The first available offering is pretty standard — it equips developers with detailed renderings of the exterior and interior of the space. Then the service is gradually elevated through 360s tours, "dramatic flythrough videos," consumer-engaging touch screen experiences and finally — the crown jewel of the 3D virtual home service, a fully immersive and interactive virtual reality experience.


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VR Ninja AttractionsThe VR Ninja Dojo in Tokyo Appeals to Tourists Coming to Japan

VR Ninja Dojo is an attraction that's opening soon in Tokyo, Japan that targets foreign tourists with virtual reality activities and themed experiences.

The experience center offers non-virtual facilities, including a ninja experience room that gives people the chance to dress up like a ninja and participate in training under a master ninja. Visitors will learn a variety of fighting techniques with swords, ninja stars and ninjutsu, or mystical ninja techniques.

With a virtual reality component, VR Ninja Dojo gives people the chance to wear on a headset and put their newfound fighting skills to the test in scenarios that will make them feel as though they are entering a video game with treacherous enemies and timed challenges.

By: Laura McQuarrie

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Real Estate Technology Platforms

Nobul Corporation Introduces Blockchain Services to Its Platform

Nobul Corporation offers real estate technology services that help customers find the most suitable agent for them with their home search -- this is based on each buyer's situation and needs using a series of reviews and customizations. The company incorporated blockchain technology with its existing online marketplace, creating an architecture that manages and tracks contracts.

This process creates more transparent connectivity, making audibility clearer as well. The overarching real estate transaction service is often opaque from a traditional standpoint, so this service creates a better sense of trust through the process. The new blockchain technology is developed to record and manage four contracts that exist between agents and sellers. This features Buyer Representation Agreements, Listing Agreements, Broker-to-Broker Referrals, and the consumer advocacy agreement. The

By: Amy Duong

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Gift Shop VR ExperiencesThe DreamWorks Gift Shops Hosts VR Experiences With Walmart

Walmart works with DreamWorks Gift Shop to celebrate the launch of the new DreamWorks' How to Train Your Dragon movie. The retail label announces that it will set up virtual reality dragon-riding experiences in the parking lots for a time span of five minutes.

The experience is developed by Spatial& and DreamWorks, making a traditional retail experience feel like a theme park experience. The installation starts off with a character greeting within an onboarding tent before it moves into a VR world with motion chairs and headsets. The ride is free and set up to led gifts into a themed gift shop directly following the experience. The activation is meant to enable a befriending experience with the characters, giving guests the chance to create a deeper connection prompting them to purchase items in the gift shop.

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Universal Payment Platforms

WeCashUp Offers an All-Encompassing Payment Service

WeCashUp is a universal payment platform that provides an all-encompassing service for those looking to send and receive money around the world. Ideal for cash-heavy industries in nations that still mostly rely on paper transactions, this mobile platform covers all currencies in one virtual space. The platform allows for cash, card, mobile banking and cryptocurrency payments, giving users full integration and a more streamlined process for accessing funds.

WeCashUp's Footprint feature allows for global transactions worldwide, and is backed by a secure blockchain system that ensures privacy. Additionally, this universal payment platform boasts low service fees along with a speedy guarantee of instant and on-demand transactions.

This payment platform takes just 15 minutes to set up, making it convenient for those looking to streamline payments and money received.

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Slick Hybrid Concept Vehicles

The Nissan IMQ is Set to Debut at the Geneva Auto Show

The Nissan IMQ is released under the auto manufacturer's Intelligent Mobility campaign. Unlike its fully electric predecessors, the model is a hybrid. It is powered by the company's e-Power technology and while electric motors are the main means of acceleration, the Nissan IMQ is charged through "a 1.5 L turbocharged gasoline engine which acts as a generator."

The model has the potential to reach 335 horsepower, as well as 516 pound-feet of torque. The vehicle is equipped with tech-savvy, state-of-the-art features which answer to the hyper-connected urban environment.

The interior of the Nissan IMQ incorporates a 33-inch screen which is the source of the manufacturer's Virtual Personal Assistant. In addition, the model takes advantage of augmented reality through the company's Invisible-to-Visible technology that displays outside information within the car.


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Affordable Online Payment Processors

VoguePay is a User-Centric & Expanding Nigeria-Based Service

A Nigerian online payment processor is steadily growing in popularity in Africa as it offers a secure, efficient and cost-effective way to transfer money between individuals and across businesses. In its first year, the start-up secured 17,000 users and that has quickly grown to a portfolio with 100,000 small and medium-sized enterprises. Aside from its easy-to-use interface and its affordability, a major selling point of VoguePay is that it offers free integration for merchants.

The online payment processor ventures outside of the immediate financial sphere as well, teaming up with the International Criminal Police Organization to "developed a blockchain-based action and information portal for crime control." Other projects for VoguePay include the initiation of a digital banking platform and "a blockchain-based financial history and credit rating system."


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Incredibly Efficient Payment Systems

Veem's Payment Solution Has Expanded to Over 90 Countries

Veem is an efficient payment system that is fairly easy to navigate and requires minimal information for the secure transfer of money. It is advertised as "the simplest way for your business to pay and get paid globally" which doesn't seem far from the truth as the only assets one needs are the e-mails of the sender and the recipient.

Individuals and businesses who opt-in for Veem can enjoy free currency exchange, a small fee for keeping international payments from the United States in USD, as well as a loyalty program that allows for higher earning and saving rates. The efficient payment system is especially convenient for smaller businesses that hope to unlock "competitive FX rates and flexible pricing."

Veem's platform is made secure through the implementation of blockchain technology.


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Next-Gen AR HeadsetsThe Microsoft HoloLens 2 Creates Comfortable Mixed-Reality Experiences

After years of showing off its original holographic headset, Microsoft is now introducing the second-generation HoloLens in the form of the Microsoft HoloLens 2. This next-gen headset offers even more immersion than the first version, as it features more than double the field of view to truly help people dive into mixed-reality experiences.

The HoloLens 2 also includes hand and eye tracking, as well as the ability to interact naturally with the headset in other ways with voice commands. As such, users are able to touch, grasp and move holograms in intuitive ways, and enjoy the freedom to do so without being tethered to wires or cumbersome packs.

The applications for the HoloLens 2 are virtually endless in the design, architecture, education and healthcare industries and beyond.

By: Laura McQuarrie

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VR-Supported WorkflowsThis Virtual Reality Concept from HP Introduces "VR Snacking"

To enhance computer-aided design (CAD) workflows with the immersive perspective and other benefits offered by VR, HP is introducing a virtual reality concept that it calls "VR snacking."

Today, CAD plays an essential role in the development of everything from handheld products to large-scale architecture projects and HP sees a better way for designers to create in three dimensions, rather than relying on visualizations produced by a 2D screen. To give designers a better sense of depth and scale—without needing them to fully immerse themselves in a virtual setting by strapping on a headset—VR snacking introduces an 'Opera Glass' desktop mount that can be used to quickly glance at one's virtual creation from all angles.

This virtual reality concept from HP's research and development group, HP Labs, has the potential to support HP and serve its many customers.

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Shoppable Virtual MapsFred Perry and Raf Simons' Collection is Presented with a Unique Map

To promote their collaborative SS19 collection, Raf Simons and Fred Perry launched a virtual map that can be explored like Google Street View for a glimpse of the world in which these fashions are imagined to exist. Inside the suburban virtual reality environment, users are able to meander through the map and catch glimpses of models sporting the collaborative clothing pieces. In the same way that people are often captured on Google Street View in mid-motion, the models have facial features that are blurred out to create a sense of anonymity.

By exploring the winding streets of the virtual map, users will come across pieces from the Raf Simons and Fred Perry collection that can be purchased on the spot.

By: Laura McQuarrie

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Interactive VR CinemasBIFF's VR Cinema Event Elevates Entertainment With Cutting-Edge Technology

Busan International Film Festival (BIFF) launched a VR cinema event series that lets film fans experience the future of entertainment. The family-friendly theater section consists of three parts -- "VR Movie, VR Movie Live and VR Movie Experience."

While the VR Movie portion features a 40 minute long short film, VR Movie Live is a 30 minute session which features a variety of short films that are consumed after the other in one go. Lastly, VR Movie Experience spotlights VR movies that are filled with interactive elements involving the audience.

Taking the film watching experience to new heights, Busan International Film Festival's VR Cinema event series showcases the versatility of virtual reality software and its many uses in the entertainment world. Going beyond visual effects to spotlight audience involvement, this activation speaks to consumers' growing desire for personalized entertainment thanks to VR's ability to " provide each audience member with his or her own perspective."

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VR Safety TrainingThe Royal Mail Trains Its Postal Workers on the Dangers of Dog Attacks

From virtual reality entertainment to VR safety training, the computer-generated environment has definitely become a practical tool for industries. One of the latest successful uses of the technology is displayed by the Royal Mail which utilized interactive, simulated experiences to train its postal workers to avoid dog attacks.

VR safety training was beneficial in a number of ways to the company. For one, it was cost-effective. Secondly, it was able to capture the attention of people in the organization who "didn't take anti-dog attack training seriously." While previously, the precautionary measures were delivered via a video that rendered the receiver of information passive, this contemporary VR safety training simulation isolates and engages the individual. This contributes to information retention rates and overall awareness.


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Movement-Tracking Headphone Applications

Waves' Nx is Perfect for Movies, Music and VR Gaming

Audio plugin company Waves created Nx to transform any listener's headphones into a high-end 360 degree, 3-Dimensional, surround sound system. This can be utilized with either a computer’s built-in camera or Waves' very own Bluetooth Head Tracker unit that clips to the top of any set of headphones. The software aims to simulate room qualities by tracking even the user's smallest head movements to help enhance the real listening experience.

The application’s purpose is personalized to each user and is intended for movies, music, virtual reality and gaming. Nx is meant to be run on a computer or mobile device.

Waves Nx retails for $9.99 USD for the Windows and Mac application and is free for mobile. The Waves Nx Head Tracker smart device retails for $99 USD.


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AR Art Gallery LensesSnapchat's Virtual Art Gallery Celebrates Black History Month

For Black History Month this year, Snapchat created a virtual art gallery that can be accessed through a world lens. With this lens, Snapchat users are able to explore 'For Us, By Us: Art Through the Eyes of Black Millennials,' which is touted as "the first-ever augmented reality museum dedicated to young black artists."

Throughout the month of February, users will be able to explore the works of various young artists in an interactive digital gallery setting. Like a traditional art gallery, each piece of art is paired with a title and the name of the artist but the experience makes the most of the digital format—when users get closer to each piece, it becomes displayed across their entire screen.

By: Laura McQuarrie

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Virtual Reality Magazine Covers

Dove and Entertainment Weekly Unveil Technology-Centric Prints

Dove works in collaboration with marketing label Edelman and media agency Mindshare to create a special virtual reality magazine cover with Entertainment Weekly. The project is meant to promote Dove's ''An Hour With Her' film release that highlights anti-bullying issues. It functions using a scannable and peelable cover, showcasing the Debbie Allen-directed film. It stars two women who express their self-esteem experiences after facing their bullies -- Chelsea found comfort in the beauty label's Self-Esteem project and she speaks to a young high-schooler, Caralyn on dealing with cyberbullying matters.

Dove's Marketing Director, Amy Stepanian states that the brand is "telling the story of the power of mentorship and paying it forward to the next generation. It’s still very much about the empowerment of young women.” This film is technologically integrated with the online 'Life VR' app that enables readers to scan the magazine cover to view the heartfelt film.

By: Amy Duong

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VR Valentine's Day Pop-Ups

Atrium Toronto is Set to Host a Romance-Inspired Pop-Up Shop

This year, Toronto will receive a VR Valentine's Day pop-up for a limited time at Atrium, a mixed-use commercial center located in the heart of the downtown core.

The 'VRalentine’s Day' pop-up will be open on February 13th and 14th, during which time guests will have the chance to compete against their friends and test out a range of virtual reality games. Those who compete will also have the chance to win a grand prize from The Kitchen Table grocery store, which is also located within the building.

The VR Valentine's Day pop-up will be open to the public, enabling all couples and friends celebrating the romantic day within the city to stop by. In partnership with 'pop-up go,' Atrium is set to host more pop-ups within the mall throughout the year.


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Accessible Programming Course Platforms

'Duomly' Makes Programming Education Friendlier

The 'Duomly' eLearning platform is positioned as an accessible solution for consumers who are looking to foray into the world of programming education but who might feel weary or unsure about doing so. The platform enables users to learn about the hottest areas related to programming including the blockchain, machine learning and web development. This eliminates the need to sign up for in-person classes, which will also suit the lifestyle of more consumers who are seeking to make the most of every moment in their day.

The 'Duomly' eLearning platform speaks to the need for decentralized educational services as consumers seek to enhance their skills and knowledge in a way that is modern, friendly and focused on optimized learning.


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VR Slingshot GamesAngry Birds VR Gives Players a First-Person Perspective of the Popular Game

The Angry Birds mobile game has grown into a franchise that includes multiple spin-off games, books, toys and even a movie—and now, Resolution Games and Rovio Entertainment are introducing Angry Birds VR: Isle of Pigs.

While players have come to know and love the original Angry Birds as a side-scrolling 2D game, the virtual reality version of the game gives players a whole new perspective on the action. With its first-person perspective, Angry Birds VR: Isle of Pigs for Oculus Rift and HTC Vive lets players shoot birds towards structures to retrieve stolen eggs from the island's island’s exotic beaches, cliffs and snowy slopes. With over 50 levels of gameplay, Angry Birds VR gives players the chance to immerse themselves in the game like never before.

By: Laura McQuarrie

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AR Eyewear Try-OnsWarby Parker's AR App Helps Shoppers Virtually Try on Glasses

Years ago, Warby Parker changed the way people shopped for glasses with its Home Try-On program, which acknowledged that people want to try on glasses before they make a purchase, no matter how convenient a direct-to-consumer business' online store may be. Now, Warby Parker has launched an augmented reality app that gives consumers the change to virtually try on pairs of augmented reality glasses without having to wait for a physical shipment to arrive.

This Virtual Try-On feature is powered by Apple’s ARKit and TrueDepth camera technology on the latest iPhone X, XR and XS devices. With a device in selfie mode, users are able to get a highly realistic sense of what different styles look like on their face in real-time. Within the app, users are able to save preferred styles or even make a purchase.

By: Laura McQuarrie

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Cryptocurrency-Themed Timepieces

Chronoswiss' 'Blockchain Series' Pays Tribute to Bitcoin & More

Tech Bureau Europe and renowned Swiss watchmaker Chronoswiss teamed up to create a series of themed timepieces inspired by cryptocurrency and a user-friendly shop for the five watch designs. The Chronoswiss Blockchain Series includes a range of limited-edition watches that pay tribute to Bitcoin ('The Currency,') Ethereum ('The Contract,') Zaif ('The Exchange,') NEM ('The Harvest') and COMSA ('The Token,') with just 101 pieces available in each style.

When purchased, each watch's serial number and warranty period are registered on the blockchain platform LuxTag, which is devoted to combating counterfeits and theft. This unique collaboration puts a modern spin on traditional watchmaking and makes the most of a tagging solution that has the potential to be used for a range of other valuable luxury goods and accessories.

By: Laura McQuarrie

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Secure Blockchain Mobile Phones

WISeKey's New WISePhone Offers Cryptocurrency Payment Methods

WISeKey is a company that focuses on digital information security, identity management, and authentication based in Geneva, and it recently introduced the 'WISePhone.' The WISePhone is the inaugural secure blockchain mobile phone that is completely safe to use due to OFCOM, the company's telecommunication service provider. OFCOM, also known as the Swiss Federal Office of Communications, enables a voice-encryption protection. The new mobile phone boasts hardware and software developed completely by WISeKey.

Notably, this is the first smartphone that is fueled by the label's cryptocurrency Blockchain system, WISeCoin. WISePhone's wallet is protected by a hardware security module and SuisseID digital identity that is certified by the Swiss Government and the European General Data Protection Regulation. Additionally, it also offers a contactless payment method due to the firm's 'Blockchain-as-a-Service' technology.

By: Amy Duong

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Blockchain Smart City Concepts

Jeffrey Berns is Taking Over a Plot of the Nevada Desert for This

Jeffrey Berns has come to be known as a cryptocurrency millionaire since he accumulated a fortune last year and now the wealthy individual is planning on funding a Blockchain Smart City concept. Securing a sizable parcel of the Nevada desert, Berns is envisioning a cryptocurrency utopia, where the entire city is powered by the digital currency. The plot spans 67,000 acres and the millionaire paid $170 million USD for it.

As the value of cryptocurrency is not tied to any particular authority, therefore, the Blockchain Smart City will be an entirely "new kind of business and residential community" that will provide new grounds for technological development, greater degrees of privacy, along with "efficiency, sustainability, transparency, and provenance."

For the design of the Blockchain Smart City, Berns is enlisting LA firms Ehrlich Yanai Rhee Chaney Architects and Tom Wiscombe Architecture.


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Secure Blockchain PhonesThe HTC Exodus 1 Ensures a User's Crypto Fortune is Safe and Secure

The HTC Exodus 1 is the company's first blockchain phone and can only be purchased with Bitcoin or Ethereum. According to HTC, this new smartphone features full blockchain encryption and is dedicated to security and decentralized applications. The HTC Exodus 1 also functions as its own blockchain node.

This focus on the blockchain allows the HTC Exodus 1 to be an incredibly secure place to store the keys to any cryptocurrency vault. Known as the "secure enclave" by HTC, these keys are protected separately from the rest of the phone and its Android OS. The phone also features a Social Key Recovery mechanism, which allows users to pick a few trustworthy contacts to hold a portion of a user's crypto keys.

Image Credit: HTC

By: Justin Lam

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Blockchain Property Investment Platforms

'Briqchain' Lets Users Seamlessly Invest in Real Estate

Investing in real estate traditionally requires a sizable down payment, but the 'Briqchain' platform aims to change this by allowing users to make small, bite-size investments on their own terms.

The platform works by allowing users to purchase Briqs at a cost of 10 euros each that can then be used to invest in rental real estate that will yield a 4% fixed yearly interest on the money that you invest. The entire transaction takes place on the blockchain and will yield them priority when they want to rent or buy a listing with their Briqs for a modern approach to real estate.

The 'Briqchain' platform makes the process of real estate investment more realistic for everyone and will likely come as welcome news to the large number of consumers who might otherwise not be able to afford to do so.


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Blockchain-Based Art Registries

The Blockchain Art Collective Assigns Artworks Secure Identities

The global art market is a multi-billion-dollar industry but it is fraught with fakes and forgeries—the Blockchain Art Collective is out to assist artists, collectors, dealers and others involved in the art world with its blockchain-based registry of original art. As part of this system, physical NFC tags are attached to the works themselves so that they can be easily scanned and identified.

Each work of art is assigned "a unique, tamper-evident and secure identity" so that anyone with the Blockchain Art Collective app can view the publicly registered information on the piece. With this system, greater trust is established between artists, institutions and the public, helping to reduce counterfeits, enforce artist rights, offer accessible records and more.

By: Laura McQuarrie

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iii. Clustered Lists


Additional related examples for exploration

Clustered lists are collections of specific related examples, making them perfect for finding further inspiration on the topic we’ve explored in your report. Our team and software has created tens of thousands of clusters, which you can track and filter at: TrendHunter.com/dashboard-tool


36 Virtual Reality GiftsFrom High-Fashion VR Headsets to Kid-Friendly VR Cartoons

Many see virtual reality as the future of entertainment — in fact, many see it as the future for a swath of different industries — and the virtual reality gifts here are a testament to that broadness. The gifts shown range both target demographics and industries, with both hardware and content designed to capitalize on the still-growing tech area.

By: Joey Haar

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AR Visualization Design ToolsThe 'Archisketch' 3D Interior Design Mapping Tool is Simple to Use

High-Fashion VR HeadsetsPDF haus Created a Virtual Reality Headpiece Concept for Givenchy

AR Smartphone Game ControllersThe Sharper Image Virtual Reality Alien Attack Game is Interactive

Near-Death VR ExperiencesNew York's 'VR World' Allows Users to Come Back from the Digital Dead

VR Album ExperiencesTOKiMONSTA Fans Can Experience the World of 'Lune Rouge' in Virtual Reality

Athlete Virtual Reality CamerasThe 'LucidCam' Could Help Improve Sports Performance

VR Hand Controller DevicesThe 'Finch Hands' VR Controllers are Worn Rather Than Held

Streamlined All-in-One VR HeadsetsThe '3rd Eye' VR Headset Cuts Down on Bulk for a Compact Design











36 Virtual Reality Gifts


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Scented VR Headset AddonsVAQSO's Virtual Reality Headset Extra Emits Experience-Enhancing Odors

Virtual Reality Jewelry MirrorsSwarovski Hosted the Sparkle Pop-Up to Connect with Millennials

Virtual Reality DocumentariesWITHIN's 'LOOK BUT WITH LOVE' Looks at Five Different Lives

VR Horror Cinema Pop-UpsVeero and WeAreCinema are Hosting a 'Haunted Cinema' for Halloween

Eye-Strengthening VR SystemsVivid Vision is Replacing More Traditional Forms of Vision Therapy

VR Haunted HousesToronto's House of VR is Creating an Unforgettable Haunted House for Halloween

Entertaining Virtual Reality TrilogiesBlade Runner 2049: Memory Lab is a Free VR Experience

180-Degree Video CamerasGoogle's Daydream is Creating the VR180 with Lenovo, LG and YI Technology













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VR Stand-Up ShowsFreddy Quinne's 'Quite the Catch' is Set to Be Filmed for Virtual Reality

Adaptable Virtual Reality HeadsetsThe HMD Odyssey Headset Offers Heightened Movement-Sensing

Wind-Simulating VR AccessoriesZephVR is an Accessory That Adds Wind Effects to a VR Experience

Lightweight Crushproof VR HeadsetsThe Model A by ANMLY VR Headset is Affordable and Universal

Multipurpose 360-Degree CamerasThe Insta360 ONE Operates in a Multitude of Different Ways

Haunting VR ElevatorsFanta Created 'The 13th Floor' VR Experience for Halloween

VR Horror Experiences'IT: FLOAT' is a Frightening Virtual Reality Cinematic Experience

Virtual DJ TurntablesEntroPi Games' 'Vinyl Reality' Simulates the Music-Mixing Experience













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Shipwreck VR Simulators'Titanic VR' Brings the Sunken Titanic to Life for Immersive Education

Anime VR AttractionsTokyo's VR Zone Shinjuku is Unveiling a VR Experience Based on Gundam

Flight-Upgrading VR HeadsetsKLM Airline Gave Virtual Reality Headsets to Budget Airline Travelers

Shakespearean VR Experiences'Theatre VR' Has People Enact Hamlet Alongside Virtual Actors

Kid-Friendly VR Cartoons'Morgan Lives in a Rocket House in VR' Offers New Ways to Watch

VR Travel Series'Discovery TRVLR' Offers a Virtual Journey to All Seven Continents

Immersive Animation ExperiencesPixar's 'Coco VR' is Described as a "Next-Level Social Experience"

VR Keyboard KitsThe Logitech Bridge SDK for the HTC Vive Brings the Keyboard into VR Experiences













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Mini Racing DronesThe Parrot Mambo FPV is Part and Parcel of a Racing Network

Standalone VR HeadsetsThe 'Oculus Go' Operates Without Cables or a Mobile Phone

VR Comedy Series'The Confessional' is a 360-Degree Webseries Set in a Confessional Booth

Sci-Fi VR Attractions'Star Wars: Secrets of the Empire' is a Group Hyper-Reality Experience







13 Traceable Food Products

From Single-Origin Beef Products to Traceable Olive Oil Bottles

Knowing that consumers are interested in understanding exactly how their food is produced and the journey it takes to get to the shelf of a store, brands are implementing traceable food packaging designs to encourage transparency and trust.

By: Laura McQuarrie

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Traceable Infant FormulasQR Codes on FRISO Packages Share Transparent "Grass-to-Glass" Journeys

Traceable Dairy CheesesThese New Applegate Cheeses are Made with Milk from the Midwest

Traceable Olive Oil BottlesBellucci's Extra Virgin Olive Oil Pairs with a Traceability App

Turkish Spice KitsSir Kensington's Launched a Single-Origin Set of Spices from Turkey

Provenance-Inspired Luxury Olive OilMoroccan Extra Virgin Olive Oil a New Source for UK

Informative QR Chicken PackagesFoster Farms' Packaging Features DORI, a QR Code Virtual Assistant

Strongly Caffeinated Canned CoffeesThe Jimmy’s Iced Coffee Flat White Extra Shot is Flavorful

Savory Social Good ChocolatesThe New Tony’s Chocolonely Bars are Flavorful and Traceable











13 Traceable Food Products


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Ethical Conservation ChocolatesCreo Chocolate's Single-Origin Bar Supports Rainforest Life

Single-Origin Chocolate Baking ChipsNestlé Toll House's Premium Chocolate Elevates Home Baking

Traceable CPG PackagingDigimarc and HP Created a Serialized Package Printing Solution

Single-Origin Beef Products1 Source by Zephyr Foods Shares 100% Pure American Black Angus Beef

Convenient QR-Code Seafood PacksBlue Star Foods Introduces a Line of Grab-and-Go Seafood Products








13 Immersive Museum Experiences

From Extensive AR Art Offerings to VR Museum Exhibitions

The digital age has brought technology like augmented reality, artificial intelligence and virtual reality to the table and these tools have come to be utilized by art institution to achieve high-impact, immersive museum and gallery experiences.


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AI-Only Art ExhibitionsThe Nature Morte Gallery Showcases Exclusively AI-Generated Art

Facial Recognition Tech InstallationsR Luke Dubois & Zach Lieberman's Piece is Somewhat Dystopian

AR Art Gallery AppsThe MoMAR App Brings Jackson Pollock Paintings to Life

AR Documentary AppsBBC's Civilisations Series is Paired with the Interactive Civilisations AR App

Extensive AR Art OfferingsGoogle's Virtual Vermeer Museum Showcases Incredible Artwork

Musician-Honoring AR ExhibitsThe New York Times is Presenting a David Bowie Exhibit Through AR

Artist-Inspired 3D Digital AvatarsMarina Abramović Debuts a Mixed-Reality Art Installation

Haptic VR Art ExperiencesThe Touching Masterpieces Campaign Allowed The Blind To Experience Art











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VR Museum ExhibitionsThe Smithsonian Offers a Virtual Experience on a Social VR Platform

Recreated French PalacesVirtually Versailles Brings the Iconic Chateau to a Singaporean Art Space

VR Art Festival ExhibitionsThe Art of Burning Man Smithsonian Exhibit Will be Physical and VR

Deepfake Art Video InstallationsGillian Wearing's Has a Piece That Doubles as Art & Advertising

Deepfake Dalí Video ExperienceThe Dalí Museum Uses AI Tech to Bring the Surrealist Back to Life








Documents

Emerging Technologies Trend Report for Cámara de Comercio