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Empowering What’s Next

Cisco Customer Education

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Free Your Mind and Get Jacked in with Cisco Wireless Solutions



Empowering What’s Next

Cisco Customer Education

Free Your Mind and Get Jacked in with Cisco Wireless Solutions

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üWho is Cisco? ü The BYOD Revolution ü Pervasive Wireless ü Connected Mobile

Experiences ü Cisco Cloud Networking ü Next Steps

About Your Host

Brian Avery Territory Business Manager Cisco Systems, Inc.

[email protected]

Who Is Cisco?

Cisco Confidential 5 © 2014 Cisco and/or its affiliates. All rights reserved.

Computer scientists, Len Bosack and Sandy Lerner found Cisco Systems

Bosack and Lerner run network cables between two different buildings on the Stanford University campus

A technology has to be invented to deal with disparate local area protocols; the multi-protocol router is born

1984

Cisco Confidential 6 © 2014 Cisco and/or its affiliates. All rights reserved.

Who Is Cisco?

Chuck Robbins, CEO, Cisco

• Dow Jones Industrial Average Fortune 100 Company

• $145B Market Capitalization

• $48B in Revenue

• $8B in Annual Profits

• $33B More Cash than Debt

• $5.9B in Research and Development

http://finance.yahoo.com/q/ks?s=CSCO+Key+Statistics

http://finance.yahoo.com/q/ks?s=CSCO+Key+Statistics

Market Leadership Matters

No. 1

Voice

39%

No. 1

TelePresence

43%

No. 1

Web Conferencing

41%

No. 1

Wireless LAN

50%

No. 2

x86 Blade Servers

27%

No. 1

Routing Edge/Core/

Access

45%

No. 1

Security

33%

No. 1

Switching Modular/Fixed

64%

No. 1

Storage Area Networks

47%

Q1CY14

§ CCE is an educational session for current and prospective Cisco customers

§ Designed to help you understand the capabilities and business benefits of Cisco technologies

§ Allow you to interact directly with Cisco subject matter experts and ask questions

§ Offer assistance if you need/want more information, demonstrations, etc.

What Is the Cisco Customer Education Series?

Cisco Confidential 9

The BYOD Revolution Enabling Better Connected Experiences

Cisco Confidential 11 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

The Way that People Access Information Has Changed Mobile Devices Are an Integral Part of Our Lives

The Business Is Looking Towards IT To:

Differentiate with Innovative Experiences

Deploy Business Apps.

Without

Provide Secure,

Anywhere

Streamline Operations with Cloud

Reduce Cost and

Complexity

*2012 Cisco IBSG Horizons Study, **Hitha Prabhakar via “Today Show ”

US digital shoppers would buy more with a personalized experience*

Opportunity for mobile commerce**

IT leaders consider BYOD growth positive*

© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12

Mobile Devices as the “Most Important” Technology

OF STUDENTS

OF EMPLOYEES

SAY A MOBILE DEVICE (LAPTOP, SMARTPHONE, TABLET) IS “THE MOST IMPORTANT TECHNOLOGY IN THEIR LIVES.”

SMARTPHONES ARE POISED TO SURPASS DESKTOPS AS THE MOST PREVALENT TOOL FROM A GLOBAL PERSPECTIVE

© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13

Changing People

COLLEGE STUDENTS AND YOUNG PROFESSIONALS

CONSIDER THE INTERNET TO BE A “FUNDAMENTAL” HUMAN RESOURCE

OF COLLEGE STUDENTS

OF YOUNG EMPLOYEES

AND

SAY THEY COULD NOT LIVE WITHOUT THE INTERNET

Air Water Food Shelter WiFi/Internet


Fundamental shift in behavior Desktop as primary Mobile as primary

Salesforce

Task workers

Knowledge workers

Industry-specific roles


Are You Ready for The Business and IT Transformation Of BYOD?

IT leaders consider BYOD growth as positive

Policy for employee device access**

the network is not ready for BYOD*

Knowledge workers use mobile devices for work

*2013 Cisco Global IT Impact Survey, **2012 Cisco IBSG Horizons Study

Differentiate with Innovative Experiences

Seamlessly Roll Out Business Applications

Provide a Mobile Workspace

Reduce Operational Costs

$


§ Core network capacity and capability

§ Connectivity between sites

§ User and device density

§ Wireless capacity and WiFi access points

§ Storage and data center capacity

§ Security policy

§ Support model: assisted, self-support

§ How will users access apps

Network Infrastructure Considerations

Cisco Unified Access Wireless Enabling Better Connected Experiences with Pervasive Wireless

Why Gigabit Wi-Fi…Now! 802.11ac

Wireless: Primary Means of Access

Wireless (53%) Bypass Wired Traffic

(40%)by 20171

50% New Devices will be 802.11ac by End of 2014, 75%

by 20152

1 Cisco VNI Global Mobile Data Forecast 2012-2017, 2 ABI Research, 3 Nemertes Research Global Mobile Research 2013

50% of Traffic will be Voice & Video by

20153

Wireless: Primary Means of Access

Wireless (53%) Bypass Wired Traffic

(40%)by 20171

50% New Devices will be 802.11ac by End of 2014, 75%

by 20152

50% of Traffic will be Voice & Video by

20153

Why Gigabit Wi-Fi 802.11ac

3X the Performance of 802.11n

2X End User Device Battery Life

Further Range Compared to 802.11n

Why Cisco for Gigabit Wi-Fi 802.11ac

Built for High-Density Environments

Industries’ Only Modular / Future

Proof Access Point

Broadest Portfolio- no Price Premium

over 802.11n

Improved Experience on all

Devices


Not All Gigabit Wi-Fi Solutions are Created Equal

802.11ac

All Gigabit Wi-Fi

Vendors

Improved Device Power Efficiency

Support More Devices Than 802.11n

Support Bandwidth Intensive Apps.

Increased Scale and Coverage

Improved Experience on ALL Devices

Optimized Wi-Fi Network

Cisco is the ONLY SOLUTION with High-Definition Experience

Technology (HDX)

802.11ac with HDX


Optimizing Network Performance & End-User Experience Made Possible by Purpose Built Chip Set

*Future

Cisco CleanAir® 80Mhz Remediates Device Impacting Interference

Optimized Roaming Intelligently Decides the Proper Access Point as People Move

Turbo Performance Scales to Support More Devices Running High Bandwidth Apps.

Cisco ClientLink 3.0 Improves Performance of Legacy and 802.11ac Devices.

Noise Reduction* Improves Dense Access Points Coexistence / Implementation


Cisco Delivers Investment Protection Future Proof Your Network with Industries’ Only Modular Design

Wireless Security Module: Always On Intrusion Protection

3G Small Cell: Cellular Blind Spot Coverage with Wi-Fi

Others: Future Technologies to Meet New Demand

*Future

802.11ac Wave 1 & 2*: Support for Next-Gen Wireless Standard

Supported on Cisco Aironet 3600 & 3700 Series


Industries Most Comprehensive Gigabit Wi-Fi Portfolio

Best in ClassMission Critical

802.11ac with HDX

802.11ac with HDX

802.11n with 802.11ac Module

ON-PREMISE

Fixed

Modular

CLOUD MANAGED

High-Performance

802.11ac

Fixed


History of Industry-Leading Mobility Innovations For Every Major Change In WLAN Over The Last 15+ Years

Cisco Wi-Fi Leadership

• 1 device per user • 68 MB of netw ork traff ic

per mobile user

Autonomous Access Point

Controller and

Coordinated Access Points

1,2, and 3 Spatial Stream

802.11n with RF

Management

Unified Policy and

Management

Application Visibility and

Control

Broad 802.11ac

Portfolio with (HDX)

Cisco LAN

Connected Mobile

Experiences

1997 2015 2012

• 3.5 devices per user • 1 GB of netw ork traff ic

per mobile user

Cloud-Managed Solution

Enterprise Mobility Services Platform

Unified Access

with SDN


• To commit to 802.11ac • To receive certification by Wi-Fi Alliance • To ship 802.11ac enabled Wireless Controllers and

Access Points • To Commit to 802.11ac Wave 2 Module for a future

proof solution

• Company to develop purpose-built chip set • Company to deliver a modular access point • Company to deliver 4X4 MIMO

Officer and Contributor to the 802.11ac Amendment

Why Cisco for Gigabit Wi-Fi / 802.11ac


Wi-Fi Connectivity Speed Timeline Gigabit Wi-Fi as primary

4SS Desktops

3SS Desktops / Laptops

2SS Laptops / Tablets

1SS Tablets / Smartphones

*Assuming 80 MHz channel is available and suitable

**Assuming 160 MHz channel is available and suitable

802.11 802.11n 802.11b 802.11a/g 802.11ac Wave 1

802.11ac Wave 2

2 11

24

54 65

600

450

300

6900** 6900**

3500**

2340**

1730** 1300*

290* 290*

= Connect Rates (Mbps)

= Spatial Streams SS

1997 1999 2003 2007 2013 2015 G

igab

it

Eth

erne

t Upl

ink

2 G

igab

it

Eth

erne

t Upl

inks

1 Spatial Stream

8 Spatial

Streams

2 Spatial Stream

4 Spatial

Streams

870*


Cisco Standards Leadership

CONNECTIVITY

SPECTRUM

MANAGEMENT

SECURITY

SEAMLESS

APPLICATIONS

802.11a/g (54Mb/s) èWi-Fi 11a/g

802.11n (>100Mb/s) èWi-Fi 11n

802.11ac (>1Gb/s) èWi-Fi 11 VHT5G

802.11ad (60Ghz) èWiGig

802.11h(DFS) èStandard Wi-Fi 802.11j (Japan) 802.11y (3.6Ghz) 802.11af (TVWS)

802.11k (Measure) èVoice-Enterprise

802.11v (Manage) èWNM

802.11ae (QoS for Management)

802.11i (Security) èWPA2

802.11w (MFP) èMFP

802.11r (Roaming) èVoice-Enterprise

802.11u èHotspot 2.0

802.11e (QoS) èWMM, WMM-AC 802.11aa (Video)

Cisco Active

Cisco Driven

CCX Driven

Amendment è Wi-Fi Certification • Blue = Complete • Red = In Development


Indirect Benefit to The End User: Client Battery Lasts Longer on 802.11ac Networks

DATA

802.11ac

802.11n

25%

0MB

20%

890MB

15%

2.1GB

10%

3.26GB

5%

4.68GB 4.68GB

25%

20%

15% 10%

5%

0MB 432MB 1.08GB 1.64GB 2.13GB 2.76GB

Speed of 802.11ac Results in Less Transmit/Receive = Improved Battery Life

Up To 2X Battery Life Savings


Multiple Streams on Multiple Channels

Provides reliability by having spare antenna

Built from the chip up

The strongest user experience

1.3 Gbps theoretical max connect rate

Cisco 2700 3x4: Multi-In,

Multi-Out

Cisco 3700 4x4: Multi-In,

Multi-Out

Only 3x4 and 4x4 Access Point in the Market


Turbo Performance: Higher Throughput for More Devices

DRAM (512)

5GHZ Radio

OFF THE SHELF SILICON CISCO CUSTOM SILICON

CPU

DRAM (128) CPU

DRAM (128) CPU

2.4GHZ Radio

THE CISCO ADVANTAGE

Keep up with 802.11ac and High Density: CPU and Memory Dedicated to Each Radio

C isco Confidential 32 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

RF Turbo Performance – Greater Scalability

0

50

100

150

200

250

300

350

5 10 15 20 25 30 35 40 45 50 55 60

Me

gab

its

Per S

eco

nd

Number Of Clie nts

TCP Down lin k Th roughput 5GHz Mult i-Cl ient : Sixty 802.11ac Cl ien ts

Cisco 3702i Nearest Competitor


Optimized AP Roaming

Makes sure users on the move associate to the AP with the strongest signal for best performance


Optimized Roaming: Reduces Client Stickiness

MOBILE DEVICE PERFORMANCE • Device Connects to First

Access Point it Encounters • Stays Connected to Same

Access Point as User Moves • Impacts Device Performance


Optimized Roaming: Reduces Client Stickiness

• Device Connects to Most Effective Access Point as User Moves

• Improves Device Performance

MOBILE DEVICE PERFORMANCE


CleanAir Detect and Classify

High-resolution interference detection and classification logic built-in to Cisco’s Wi-Fi chip design.

Detect and Classify Interference

• Uniquely identify and track multiple interferers

• Assess unique impact to Wi-Fi performance

• Monitor Air Quality

Microwave

63

Rogue AP

100 Wireless Phone

67

Security Cameras

90

Bluetooth Headset

63


Air Quality Index

• Air Quality is a measurement of non-wifi and adjacent channel interference

• All Individual devices when Classified are assigned a Severity Value

• Air Quality is a measure of all Devices/Severities within a Radio, Floor, Building, or Campus

Good

Bad

Information passed from the AP to controllers is minimal: it all happens on the AP


CleanAir – Locate and Mitigate

Mitigate Wireless LAN Controller

Maintain Air Quality

GOOD POOR

CH 1

CH 11

Locate PRIME, MSE

Visualize and Troubleshoot

§ Classification processed on Access Point § Interference impact and data

sent to WLC for real-time action § WCS and MSE store data for

location, history, and troubleshooting

Cisco CleanAir Technology integrates interference information from the AP into the entire system


Cisco ClientLink Technology: Advanced Beamforming Technology Improves Wireless Client Performance

§ Significantly improves a wireless device’s overall connection quality and performance

§ Intelligently shapes and directs each packet to a wireless device based on its current location

§ Enhances downstream performance for stronger user experiences


Cisco ClientLink: Improves Downlink Performance for ALL Devices

Boost signal strength wherever you are and as you

move for 802.11a/g/n/ac clients

Improved Performance For All Clients

1SS 1SS 2SS 3SS

802.11a/g/n/ac

Clie ntLink 3.0 Beamforming


Access Point Noise Reduction

Focused Communication Noisy Communication

• Mobile Devices Being Heard By Multiple Access Points Creates Noise –Impacts Performance

Channel 11 Channel 11

Channel 11



Access Point Noise Reduction

Focused Communication

Noisy Communication


Channel 11


• All Access Points Share what clients they are servicing

• Access Points then focus on Specific Client Devices

• Result is a 10-12% Performance Increase


802.11ac Competitive Differences

Improved Experience for all Client Devices – ClientLink 3.0

Investment Protection for Future – Modular Support

Improved Network Performance Overall – CleanAir for 80MHz

Improved Experience in High Density – HDX

802.11ac Price equal or better than 802.11n

Improved Experience in Performance – Turbo Performance

Broad 802.11ac Portfolio – On-Prem & Cloud Based

Connected Mobile Experience

Cisco Unified Access Wireless: The Foundation For Connected Mobile Experiences How It Works

GUEST PRESENCE GUEST EXPERIENCE

LOCATION ANALYTICS Insights into Customer Online and Onsite Behavior, Traffic Paths, Dwell Times, Location Density, etc.

GUEST ACCESS • Seamless and secure Wi-Fi connectivity

• Preferences, profile, device, and roaming credentials identif ied

Mobile devices and characteristics detected before they enter the venue

Highly relevant content and services based on user attributes and real- time location

ENGAGE CONNECT DETECT

RETAIL

CONNECTED CONSUMERS

Imagine The Possibilities Industry Use Cases

• Context-rich notifications

• Use of loyalty app encouraged

• In-venue high-value shopper engagement

• Indoor maps with featured attractions

• Personalized third-party advertising

• Special promotions

• Better planning for high-traffic areas

• Transportation updates, indoor directions

• Third-party advertising opportunities

• Café and gift shop orders and delivery

• Maps and wayfinding integrated into patient apps

• Nearby services notifications

• Campus maps and directions

• Stadium sales and athletic event experience

• Real-time bus maps

HOSPITALITY

CONNECTED GUESTS

TRANSPORTATION

CONNECTED TRAVELERS

HEALTHCARE

CONNECTED PATIENTS

EDUCATION

CONNECTED STUDENTS

Analytics That Aid Business Decisions

What Were the Peak Times in the Venue?

Wi-Fi Stats: Associated vs. Nonassociated Devices Most Frequently Used Paths in the Venue

Which Area Did People Spend Time In? Are They New or Repeat Customers?

Cisco CMX Partner Ecosystem Better Engagement Through Infrastructure Data Abstraction

BroadHop

Single Digits

Front Porch

Qualcomm

Broadcom

MazeMap

Front Porch

RetailNext

Nomi

Euclid

SITA

Nearbuy

Facebook

SAP

Connexient

Point Inside

Phunware

Aisle411

Joingo

SoLoMo

Green Tomato

Aisle411

shopkick

SoLoMo

Joingo

Front Porch

Phunware

SAP

Joingo

shopkick

SoLoMo

SAP

Guest Access

Device- Based

Services

Browser- Based

Services

Location- Enabled

Apps

Onsite and Online

Analytics

Social Analytics

Marketing Tools

Loyalty, Ads and Offers

Cisco and Ecosystem Partners’ Apps and Services

Introducing Cloud Networking With Cisco Meraki

Cisco Meraki Bringing the power of the cloud to your network

Meraki MS Ethernet Switches

Meraki SM Mobile Device Management

Meraki MR Wireless LAN

Meraki MX Security

Appliances

C isco Public Information 51 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

Cisco Enterprise and Cloud-Managed Networking Portfolio

Cisco Enterprise Portfolio Cisco Cloud Managed

Cisco Networking Portfolio

Flexibility Simplicity

Cisco Enterprise

ISR / ASA

Cata lyst

Aironet

3rd party MDM, Systems Manager

Cisco Meraki

MX

MS

MR

Systems Manager Cisco ISE Policy & Control

Cisco Prime Management & Analytics

© 2014 Cisco and/or its affiliates. All rights reserved. 52

80,000 active Orgs 260,000 Networks

870,000 Nodes

… 200M page views per day … 1.5B clients detected … 740M connected

1. Meraki provides a complete solution right out of the box (all features are included)

2. Meraki has high feature development velocity. All future features are pushed out to customers via zero-touch firmware updates, for FREE

3. Meraki’s cloud allows customers to manage an unlimited number of sites from a single pane of management glass.

4. Meraki gives you the ability to manage your entire LAN (Wireless, Switching, Firewall) in a single pane of glass (only Cisco Enterprise can offer this)

5. Meraki is incredibly simple to configure and provides detailed network visibility

Network endpoints securely connected to the cloud

Cloud-hosted centralized management platform

Intuitive browser-based dashboard

C isco Confidential 55 C97-730998-00 © 2014 Cisco and/or its affiliates. All rights reserved.

Fast Seven: 7 Reasons to Consider Cisco Meraki

Centralized cloud management scales to thousands of sites

Multi-site visibility and control

Map-based dashboard; configuration sync; remote diagnostics; automatic monitoring and alerts

Zero-touch provisioning Devices automatically provision from the cloud, no staging required; self-configuring site-to-site

Traffic acceleration WAN optimization and web caching accelerates and de-duplicates network traffic; application-QoS prioritizes productivity apps

Outdoor APs

3 Stream Triple-Radio

802.11ac

1.75 Gbit/s

MR18 MR26


802.11a/b/g/n

600 Mbit/s


802.11a/b/g/n

900 Mbit/s

MR34


802.11ac

1.2 Gbit/s

MR32


802.11ac

1.2 Gbit/s

MR72

Indoor APs

MR66

Dual-Radio

802.11a/b/g/n

600 Mbit/s

MR62

Single-Radio

802.11b/g/n

300 Mbit/s

Se curity Radio dedicated to scanning and protecting RF e nvironment • Instantly detects and mitigates interference, vulnerabilities, and attacks on all channels • 3rd radio enables full-time scanning with full-performance client access on 2.4 GHz and 5 GHz radios • No added cost or complexity

Fe ature highlights

BYOD policies

Application traffic shaping

Guest access

Enterprise security

WIDS / WIPS

Cloud CMX

Enterprise features driven by deal demand

Innovative features that redefine the industry standard

March December 2013 July

2013-2015

Enterprise features driven by deal demand

Innovative features that redefine the industry standard

December 2014

Bluetooth: short-range wireless technology found in smartphones, headsets, &c.

Bluetooth Low Energy (BLE) for low-power, low-throughput applications

Beacons use BLE for location services like asset tracking, mobile commerce, and nav

- iBeacon is Apple’s BLE trademark

Fast becoming the alternative to WiFi for location services MR32, MR72: Integrated Bluetooth to drive location trends

Seamless site-wide deployment by integrating

Beacons into the AP

Better consumer experience with opt-in mobile app integration

Increased customer visibility with both WiFi and Bluetooth analytics

built-in

RF optimization and application-aware QoS for high-throughput, high-density WLAN

Layer 7 application traffic shaping

Throttle, block, or prioritize application traffic with DPI-based fingerprinting; set user and group-shaping rules

Cloud-base RF optimization Dynamically avoid interference, optimizing channel selection and power levels

Density-optimized WLAN RF platform tuned for airtime fairness and performance in dense performance-critical

Out-of-the-box security, management, and capacity for BYOD-ready deployments

Device-aware security Device-aware firewall and access control; Antivirus scan; LAN isolation; Bonjour Gateway; Content and security filtering

Integrated MDM Enforce encryption, passcodes, and device restrictions; Deploy enterprise applications; Remotely or wipe devices

Simplified onboarding Flexible authentication with AD integration, SMS authentication, hosted splash pages, and MDM enrollment

Built-in location analytics dashboard

Optimize marketing and business operations

Analyze capture rate, dwell time, and new / repeat visitors to measure advertising, promotions, utilization, etc.

Built-in analytics Integrated into WLAN, no extra sensors, appliances, or software

Extensible API Integrate location data with CRM, loyalty programs, and custom applications for targeted real-offers

CMX Functionality out of the box -or- Highly Customized Nearby and on-site foot traffic

determines “capture rate”

High-precision dwell time

First-time, occasional, and regular visitors

Compare locations or groups of sites Location server

Probing and associated clients

R TLS/Location

External Captive Portal

S ys log

Event Server

Client re-direct

S AML

SSO provider

Flexible built-in authentication mechanisms

Flexible authentication Secure 802.1x and Active Directory authentication; Facebook Authentication for branding and social marketing; SMS self-service authentication, Lobby Ambassador, and hosted sign-on pages

Dynamic access control Assign clients layer 3-7 firewall rules, VLANs, and application-aware quality of service by group, location, or device type

Enterprise-class security features for security-conscious environments

Air Marshal WIDS/WIPS Detect wireless attacks; contain rogue APs; cloud-based alerting and diagnostics

User and device aware security

User, device, and group-based firewall rules (layer 3-7) with Active Directory integration

Complete NG firewall and content security

Application firewall; content filtering matching 1B+ URLs; antivirus / antimalware filtering; Google search

Best IPS SOURCEfire IDS / IPS, updated day

Content Filtering 4+ billions URLS, updated in real-time

Geo-based security Block attackers from rogue

AV / anti-phishing Kaspersky AV, updated every hour

PCI compliance PCI L1 certified cloud-based management

Meraki Systems Manager Cloud Managed Mobility Management Provision, monitor, and secure mobile devices

Flexible, easy provisioning

Centrally scale 100,000s devices worldwide

Auto-tagging, dynamic security compliance

Integrate seamlessly with the rest of your Cisco

network

Conclusion

Thank You and Next Steps

Brian Avery [email protected]

Contact Your Cisco Partner https://tools.cisco.com/WWChannels/LOCATR/performBasicSearch.do

www.

Learn more at: http://www.cisco.com/go/unifiedaccess

mailto:[email protected]

https://tools.cisco.com/WWChannels/LOCATR/performBasicSearch.do

https://tools.cisco.com/WWChannels/LOCATR/performBasicSearch.do

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Documents

Empowering What’s Next Cisco Customer Education · Empowering What’s Next Cisco Customer Education ... Empowering What’s Next . Cisco Customer ... 3 Nemertes Research Global