End of the line for starters…

End of the Line - Endangered menu

Fish2fork.com

The fish2fork rating system

So what fish should a concerned chef or caterer choose?

Avoid the worst:Marine Conservation Society RedWWF seafood guides Promote the best:Marine Conservation Society Green Marine Stewardship Council certifiedImprove the rest:Marine Conservation Society Amber

So what fish should a concerned chef or caterer ban from menus? (red)

• Bluefin Tuna• European eel• Wild Sturgeon (caviar)

They are endangered species!

So what fish should a concerned chef or caterer avoid / favour for his menus? (Amber /

Green)

• Cod• Prawn• Salmon• Haddock• Halibut• Bass

Notice something strange?

• Cod• Prawn• Salmon• Haddock• Halibut• Bass

Why should you?

… because government has committed to sustainable

seafood

* Fresh produce that is outdoor grown or produced during the natural growing or production period for the country or region where it is produced. It need not necessarily be grown or produced locally to where it is consumed and this applies to seasonal food from both the UK and overseas.

** Fish includes all fish including where it is an ingredient in a composite product.

… because there is growing public interest in the food on their plate

And awareness campaigns from food and environmental groups,

chefs and celebrities..

www.goodcatch.org.ukGood Catch provides practical information and events for chefs, caterers and restaurateurs, making it easier for them to serve more sustainable seafood.

Good Catch is a joint project of the Marine Conservation Society (MCS), the Marine Stewardship Council (MSC), SeaWeb’s Seafood Choices and Sustain: the alliance for better food and farming - helping you navigate the often complex subject of seafood sustainability.

Some signatories of the Sustainable Fish City

pledge

over to you..

How can we help you be ‘better’ at being the “best in care”?

What are the issues you encounter when sourcing fish?

Keep your finger on the pulse!

The campaigning restaurant guide for people who want to eat fish – sustainably

www.fish2fork.com