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Business Model: Ziziwa Sdn Bhd TUNKU ABDUL RAHMAN UNIVERSITY COLLEGE FACULTY OF ACCOUNTANCY, FINANCE AND BUSINESS (FAFB) BACHELOR OF FINANCE AND INVESTMENT YEAR 3 SEMESTER 1 ACADEMIC YEAR 2013/14 TUTORIAL GROUP 3RFI1 BBDM 30!3 ENTREPRENEURSHIP GROUP COURSE"ORK BUSINESS MODEL #I#I"A SDN BHD NAME STUDENT ID CHEANG CHEN KAI 13"BR0!!24 AARON KHOO SIN HUI 13"BR0!!23 HENG YOUNG SHENG 13"BR0!$%2 LEE FU GUO 13"BR11$%% CHAN &IAN "AH 13"BR10!'1 LECTURER/TUTOR MR TEY LIANG SUBMISSION DATE 2 TH NOVEMBER 2014 Team:3RFI 1-04 1

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Business Model: Ziziwa Sdn Bhd

TUNKU ABDUL RAHMAN UNIVERSITY COLLEGEFACULTY OF ACCOUNTANCY, FINANCE AND BUSINESS (FAFB)BACHELOR OF FINANCE AND INVESTMENTYEAR 3 SEMESTER 1 ACADEMIC YEAR 2013/14TUTORIAL GROUP: 3RFI1BBDM 3093 ENTREPRENEURSHIPGROUP COURSEWORKBUSINESS MODEL: ZIZIWA SDN BHDNAMESTUDENT ID

CHEANG CHEN KAI13WBR09924

AARON KHOO SIN HUI13WBR09923

HENG YOUNG SHENG13WBR09572

LEE FU GUO13WBR11577

CHAN JIAN WAH13WBR10961

LECTURER/TUTOR: MR. TEY LIANGSUBMISSION DATE: 28TH NOVEMBER 2014KOLEJ UNIVERSITI TUNKU ABDUL RAHMANFaculty of Accountancy, Finance and BusinessPlagiarism Declaration Statement

Read, complete and sign this statement to be submitted with your written work

We confirm that the submitted work are all our own work and are in our own words. Name (Block Capitals) Student ID No. Signature

1. CHEANG CHEN KAI 13 WBR 09924 ________________

2. AARON KHOO SIN HUI 13 WBR 09923 ________________

3. HENG YOUNG SENG 13 WBR 09572 ________________

4. LEE FU GUO 13 WBR 11577 ________________

5. CHAN JIAN WAH 13 WBR 10961 ________________

Programme BACHELOR OF FINANCE AND INVESTMENT

Team No. 3 RFI 1 - 04

Date 28TH NOVEMBER 2014

Assessment Criteria for Coursework 2 Business Model

SectionSub-SectionAllocation of MarksMarks AwardedComments

Executive SummaryMarks awarded under Coursework 1.

Core StrategyMission Statement3

Product/Market Scope3

Basis for Differentiation4

Strategic ResourcesCore Competencies5

Strategic Assets5

Partnership NetworkSuppliers5

Other Key Relationships5

Customer InterfaceTarget Market3

Fulfillment/Support4

Pricing Structure3

TOTAL MARKS40

Additional Comments:

Individual Presentation of Group Written Assignment(Coursework 3: weightage - 40% of total coursework marks)Course: BBDM3093 Entrepreneurship

Programme: BACHELOR OF FINANCE AND INVESTMENT

Team No.: 3 RFI 1 - 04 Company Name: ZIZIWA SDN BHD

NameOrganisation(1)Logic, Clarity & Ability to sell ideas(2)Professional Presentation(3)Evidence of researchin the presentation(4)Total Marks(times 2)Comments

1. CHEANG CHEN KAI

2. AARON KHOO SIN HUI

3. HENG YOUNG SENG

4. LEE FU GUO

5. CHAN JIAN WAH

Coursework 1 (20 marks):

Executive Summary for the Business Model proposal under Coursework 2.

This Executive Summary (ES) is to be posted to TARC Business Review Facebook page. People from around the world will be reading your ES. As such, the marks allocated to this section of your Business Model Proposal (Coursework 2) is relatively high. You and members of your group are expected to write a competent ES and pitching your business model to the world via your posting on the Reviews Facebook page. Invite your facebook friends, relatives, lecturers to like TARC Business Review Facebook page and read the ESs posted by you as well as by all your other faculty friends. Your friends may then like and comment on any ES that appeals to them. Engage them in discussions as to how to improve your model and to give you recommendations and suggestions. There are no marks for the number of likes or comments. They only serve as indicators to how effective your ES is in arousing the interest and curiosity of the reader.

Assessment Criteria for Coursework 1 Executive Summary posting on FB

Programme: BACHELOR OF FINANCE AND INVESTMENT

Tutorial Group: 3 RFI 1 - 04

Proposal Title: HUMIDIFYING EQUIPMENT (MIST MAKER)

CriteriaMarks (to be multiplied by 4)

Impressively written and created a lot of discussion and interest on FB5

Well-written but fail to attract interest on FB4

Satisfactorily written but not inspiring3

Poorly written, many grammatical errors2

Badly written, almost incomprehensible1

Total:

Please note that your Faculty, lecturer or tutor may transmit your personal data to your parents, guardians, potential employers and / or trainers for the purposes of industrial training or otherwise your programmes learning outcome requirement during the course of this programme for any one or more of the following purposes:

a) In matters relating to your studies of this course and / or

b) In matters relating to your academic and disciplinary matter of this programmeTable of ContentsExecutive Summary91.Core Strategy101.1.Mission Statement101.1.1.To promote and bring green concept into businesses101.1.2.To help businesses lower down their operating cost101.1.3.To facilitate event organizer in providing humid and comfortable environment under hot weather10

1.2.Product/Market Scope111.2.1.Humidifying Equipment (Mist Maker)111.2.2.Renting Services121.2.3.Other services : Providing maintenance121.2.4.Other services : Providing all the spare parts12

1.3.Basis for Differentiation131.3.1.Differentiation Focus13

2.Strategic Resources152.1.Core Competences152.2.Strategic Assets16

3.Partnership Network173.1.Suppliers173.2.Other Key Relationship173.2.1.Event Planning Company173.2.2.Dealer173.2.3.Customer18

4.Customer Interface184.1.Target Market184.1.1.Geographical segmentation184.1.2.Psychographic Segmentation19

4.2.Fulfillment/Support204.2.1.Place and Service204.2.2.Promotion204.2.3.Social Networks214.2.4.Customer Service21

4.3.Pricing Structure224.3.1.Cost-Plus Pricing224.3.2.Services Pricing224.3.3.Other Structure23

Appendix24

Executive SummaryZiziwa Sdn Bhd. is established to promote go green concept to businesses and helping outdoor event organizer bringing conducive environment to their event participants by using our product which is humidifying equipment, the Mist Maker.Our business model is based on four crucial elements core strategy, strategic resources, key partners, and customer interface.Our core strategy is encouraging the businesses like restaurants, shop outlets or any business premises to install our humidifying equipment instead of air-conditioner. Our Mist Maker is based on the concept of pressurizing the water molecule through a hair-strand size nozzle, turning the water molecule into fine mist. The heat from the surrounding would cause the mist to vaporized which in turn, convert surrounding hot air into cool humid air similar to that of a rainy day, in this case without getting wet. It does not release any air pollutant like air-conditioner. So we believe it is a good replacement for the air-conditioner. It comes with different type of materials which are nylon, brass and stainless and the nozzle has different sizes which customer can choose base on their needs. Other than that, our Mist maker can be use as decoration for their house like gates or gardens which we will combine LED light with our mist maker to create a perfect lighting effect combination.Event organizer can now conduct any outdoor activities or events under hot sun without any worries. Participants do not worry their beautifully dressed attired to be drenched wet due to continuously sweating as our Mist Maker can turn the hot surrounding environment into cool humid air like rainy day without getting wet.We have established a good relationship with our supplier from China that supplies this Mist Maker to several countries and we get the sole distributing right in Malaysia from our supplier. Our supplier has also agree to manufacture any spare parts for Mist Maker which demanded by our customer from old model to new model. Therefore, customer is alleviated from the problem of looking for spare parts of their mist maker model.With a group of well-trained technicians, we will provide the installation, monthly maintenance for the customer and brief the customer on all the features of our products from servicing to cleaning of the Mist Maker equipment. To ensure customer satisfaction, we provide at least a year of warranty for the Mist Maker, including the spare parts with warranty extension options.Our target market is mainly on restaurants or business premises that wish to go for green concept or lowering their cost in the long run and any outdoor event that wish to provide a perfect and comfortable experiences to their event participants. Due to hot weather in Malaysia, we believe our humidifying equipment able to bring customers a cool humid air environment that they would like very much and at the same time protecting our mother earth.

Core StrategyMission StatementTo promote and bring green concept into businesses In todays trend, one of the concepts that people are following is go green concept. As people are becoming more concern about our mother earth, they would do their best to save the planet. One of the ways to save the planet is to reduce the usage of air-conditioner as air-conditioner produces carbon and is a major contributor to global warming. By using the Humidifying Equipment (Mist Maker) as the replacement, it helps to reduce such gases and most importantly it can bring green concept into businesses.To help businesses lower down their operating costMany businesses such as restaurant drive-thru Starbucks, caf and so on mostly will install air-conditioners in their shops or outlets especially under hot weather in Malaysia, hence their operating cost will be expensive in the long run which reflect in their electric bills. To reduce such cost, installing Humidifying Equipment (Mist Maker) would be an appropriate way, as it helps not only to convert the surrounding hot air into cool humid air similar to that of a rainy day in that particular shops or outlets but also helps to reduce the operating cost because it does not consume much electricity like air-conditioner. Thus, profit for the businesses would be higher in the long run.To facilitate event organizer in providing humid and comfortable environment under hot weatherAs one of the business companies, we would like to provide a product that can helps to make the event conducted by any parties better and give full satisfaction to the participant of any events. Providing superior product like the Humidifying Equipment, the Mist Maker helps to make the event better as overcrowded places would cause the particular area to be heat up due to poor air circulation in the area. By using our Humidifying Equipment, it helps to convert the hot dry air in the area into cool humid air which the crowd could feel refresh and comfortable. Participant would not felt hot and sweat much which drenched their attire. Instead of installing the spinning fan in any open-air event, event organizer can now choose to install a pollutant-free mist maker that serve better than the conventional spinning fan. We provide renting services for our products together with a group of well-trained technicians that will help to install the mist maker.

Product/Market ScopeHumidifying Equipment (Mist Maker) Humidifying Equipment is also known as the Mist Maker. It is equipment that will spray mist to cool down the temperature in the covered area. The water molecule is highly pressurized, turning into very fine mist which can humidify the environment. It is best used in the outdoor events like food carnivals, station games, fun fair, funeral and playground and so on. This is because these outdoor events unable to install air-conditioners and it only last for few days ,therefore Mist Maker is a good replacement to the air-conditioners which helps to humidify the environment similar to raining day and people will feel refresh at the meantime. This Humidifying Equipment is a must to install in places like Bird Nest House and best recommended to install in stadium (e.g. Stadium Bukit Jalil), open-air shopping mall (e.g. Sunway Giza and Citta Mall), household decoration (e.g. garden and courtyard), open-air restaurant (mamak stall e.g Restaurant BRJ, Restaurant Sri Pelita) or for farmers to set up in their farm that will spray the water into their crops with timer set. Since the nozzle come with different size, the user can use different size of nozzle to produce different size of water droplet base on their needs.Other than outdoor events, businesses like restaurants can also install this mist maker instead of air-conditioner. The equipment can be adjusted so that the pressure is high enough to make the water molecule turn into very fine mist which does not cause the floor to wet and at the same time it able to reduce the temperature of the room by few degrees Celsius. Even though it is not as cold as air-conditioner can do, but it enough to make the customer or people inside the room not to felt hot and sweat. The environment will be same as rainy day. Renting ServicesFor those who have capital problems, they may consider to rent our humidifying equipment at reasonable price charged by us but it is advisable to purchase the whole set of equipment as renting for the long run is more costly than purchasing. However, for those event that conducted for temporary then it is wise to rent our products. Our renting services will be provided together with the installation services from our well-trained technicians.Other services : Providing maintenanceBesides selling or renting our products, providing maintenance is one of the scopes that were focusing. As the Mist Maker sometimes will arise some problems, one of them is blockage in the nozzle where it blocks the water to be sprayed due to any sediment in the water hence providing maintenance to this product can bring alleviations to our clients and customers. This service for maintenance will be provided monthly by follow up call.Other services : Providing all the spare partsIf our clients and customers facing spare parts problem, do not worry as we do provide such services. Spare parts of Mist Maker might be difficult to be found in the market but we do have these spare parts from old model to new model provide for our clients and customers in case of any inconveniences. The difference between providing maintenance and spare parts is monthly maintenance which we will helps clients and customers to check whether their Mist Maker is still functioning or not after they make a booking with us, whereas providing spare parts is basically after the monthly maintenance if there is a problem occurs such as the blockage or breakdown of the pipe or nozzle, we will provide a new spare parts but condition must be in warranty and it is not human made mistakes. Besides that, we will help the clients to clean and clear the blockage for the first time and teach the clients how to do it, subsequently they will do it by their own as it is quite simple to be comprehended by most people. If customers insist on want us to do the cleaning then we will do for it but they have to make a booking with us. In addition, we provide at least 1 year warranty for our Humidifying Equipment, the Mist Maker for our clients and customers.

Basis for DifferentiationDifferentiation FocusThere is a previous founder of the Humidifying Equipment in Malaysia, Mr.Maju operating his company name as Maju Jaya. This company provides only Humidifying Equipment to clients and customers same as us but they do not provide any after sales services such as monthly maintenance and spare parts replacement. This has become a problem to customers and clients that they are not able to solve the problems in their Humidifying Equipment such as the blockage in the pipe or nozzle, therefore it discourages them to purchase Humidifying Equipment but to choose for air-conditioner or fans. At the same time, our competitor, Maju Jaya does not provide any extension of warranty and any part of the Mist maker is breakdown, the customers have to change the whole set of Mist maker equipment.To differentiate our services from our competitor, we do provide such services as in monthly maintenance to avoid customers and clients been irritated from the blockage in the pipe. Meanwhile, if one of the parts in the Humidifying Equipment has not functioning as it used to be, we will provide the spare parts for free if it is under warranty and charged them with reasonable price base on the spare parts if it over warranty periods. Fortunately, we do have all the spare parts from old model to new model and our supplier will provide any spare parts base on the demand from customers so customer would not have to worry about the troublesome of finding spare part replacements.Meanwhile, warranty is a must to our Humidifying Equipment. We will provide one year warranty for all parts of our product as the spare parts of our product will only be found in our company. In term of warranty, customers and clients can choose to extend the warranty of their Humidifying Equipment more than one year but there will be a minimum charge.With a completely new concept from our competitor, we do combine the features of the Mist maker with the LED light which come in different colours. LED light will be set up near the nozzle where the mist being sprayed out and it will cause the mist to be lightened by different colour emitted from the LED light. The LED light could be switch off during day and switch on during night. It is perfectly ideal for those who want to decorate their house gate, gardens and so on. Therefore, our mist maker not only use as replacement for air-conditioner or fans but also can be used as decoration by customize own favorite design that suit their taste.

Strategic ResourcesCore Competences1.1.1. We are proud to say that we have all the spare parts in our store. In other words, we do have all the machine and the nozzle of mist makers back up in our own store from old model to the latest model. Even it is out of stock, our supplier could supply us the spare parts base on demands. This is one of the advantages that our supplier gave us which any spare parts can be produced by them. At any time, customers and clients can contact us if their Humidifying Equipment (Mist Maker) has any problem; we will send our well-trained technician to their house or shop to provide a free checkup on the equipment and at the same time will be providing the spare parts to them if it is under warranty. It helps them to save time to search for the spare parts and finding any trusted or well-trained technician to provide them services. 1.1.2. Our supplier is an Asia Distributor from China that could provide us a very low cost inventory since the supplier produce in bulks and supplies to many countries like Thailand, Singapore, Philippine and Indonesia. We manage to get connected to and have a very good relationship with the supplier which can help our business growth in future. In Malaysia, we are the first company that will get the inventory from them and we get the sole right from our supplier to distribute in Malaysia. Our supplier is willing to produce any product that our customers and clients are looking for hence we are proud to say that customers and clients do not need to worry about the spare parts in the Humidifying Equipment are difficult to be found elsewhere.1.1.3. We do provide small, light and easily moveable mist maker especially for plants that are in the house. The small portable mist maker is newly designed and produced by our supplier which our competitor does not have. In the market, our competitor does not provide small and portable mist maker as most of their equipment is for permanent installation in the shops or restaurants. Customer can move their small mist maker easily. Some customers need to ensure that their plants are placed in the atmosphere that are moisture all the time, therefore, they are also need a mist maker that can work long hour and require lesser maintenance. Without continuously watering their plants, they could set the timer which the Mist maker will do the job for them. On top of that, it could continuously operate for 1000 hours. (e.g. cactus)

Strategic Assets1.1.4. Our mist maker is ensured that no water drop is forms in the process that resulted in inconvenience to our customers or users. We have the smallest nozzle point of 0.06 orifices (1.524mm), the size smaller than a strand of hair. With such a high pressure water flow and spraying through a small point, it changes the molecular structure of the water, turning it into a very fine mist spraying of mist will be immediately dried up by the hot dry air causing a Flash Evaporation effect which in turn, convert surrounding hot air into cool humid air similar to that of a rainy day, in this case without getting wet. By producing the smallest nozzle, water can be ensuring it is small enough to evaporate before reaches on the floor which resulted in slippery floor and injury.1.1.5. We have a group of well-trained technician to serve our customers and to provide after sales service such as monthly maintenance. Our well-trained technician will brief and educate our customers and clients everything regarding our product, hence they can fully utilize our product in a more effective and even in creative ways. At the meantime, our customers will be taught on how to clean and service their mist maker equipment in the way that save their time from waiting for our technician to help them.

Partnership NetworkSuppliers1.1.6. Our supplier is from China, TaiZhou. Company name is ZhenXing Humidifying Equipment Co. Ltd. Currently his business has covered several countries like Thailand, Singapore, Philippine, Indonesia and etc. This indicates that our supplier brands is strong and have a good quality of their product. Reason we will pick this supplier is because they willing to provide any equipment that our customer are looking for and design the product according to what the customer need. Our supplier is willing to supply us with the products because they faced language difficulties in targeting our country and some Asia country. Language is the largest challenge for our supplier especially English and Malay. Therefore we are here to fill in the gap between our supplier and his targeted market. Product that we will get from our supplier including oil-free pump, oil-free mist maker, misting accessories and etc. Products list can refer to appendix 1 - 6

Other Key RelationshipEvent Planning CompanyFor the renting service, we will cooperate with some event planning company like Alternative Platform Sdn Bhd. Those events planning company will help their customer to plan their event and set up everything for their customer and by cooperating with the event planning company, they will be using our Mist maker as part of the decoration or to humidify the air which the event is under hot sun. Example of the event that we targeting for are carnival, family day, sports day carnival, road show, live entertainment services like concert, live brand and etc.DealerWe will cooperate with local dealer to promote our product. We will focus more on attending event and like Mid Valley or KLCC exhibition business talk to increase the awareness of our product in the market. 1st sale will be order and deal with our dealer. Further maintenance and settlement, customer can deal with us directly. Reason we will work with dealer is because we are new to this market and market awareness toward our product are extremely low. Therefore we need agent to promote our product and help us in positioning our product. CustomerBesides that, customer can also be our partner. We will have a profit sharing with our customers if they able to bring us new customer.

Customer InterfaceTarget MarketGeographical segmentationOur company, Ziziwa will be located in Kuala Lumpur/ Klang Valley city which is very convenient in reaching our clients. Our strategic location helping us focuses on our main targeted region Peninsular Malaysia that have hot climate zones in which a lot high rise building that are trapping the heat and with lesser tree due to housing development. Our products are effectively lower the surrounding temperature for few degree Celsius of a building and also humidifying the air surrounding. Our main target is open-air event which conducted under hot sun and overcrowded people as these events are the most need for our mist maker. Recently there are many new constructed shopping mall which are open-aired and could also be our target market, those well-developed shopping mall are Sunway Giza mall and One City Mall. They can install our products and system to improve their open air concept. Our next targeted clients are harvesting typed businesses such as edible bird nest and garden farmer which may not located in the city. Edible bird nest harvesting is vital to depend on humidity of the house for suiting the swallows live within it and producing such edible bird nest for the business. Therefore they need our products and system to keep humidifying the bird nest house. Our products can also help garden farmer to watering their plants. Farmer can also pour small amount of pesticide in the container of watering system to make their work easier on watering and pesticide. Besides, timer setting also can keep the system watering the plant periodically on time and keep them moisture.Open air restaurant and mamak stalls are suitable to use our system to cooling down the surrounding temperature, those restaurants we might target are Stevens Corner, Restaurant BRJ, Beach Club Caf and others. Education building such as Universiti Malaya and Tunku Abdul Rahman Kolej Universiti can use our products in those areas without air conditioned such as canteens, hallway, bus station and garden. Public buildings such as stadium (e.g. Stadium Bukit Jalil), should install our products, since Stadium Bukit Jalil conduct a lot of live band concert which are over-crowded. We will ensuring the mist maker working effectively and evaporate immediately to avoid slippery floor.Psychographic SegmentationBase on psychographic segmentation, we will target those people that advocate or support the go green concept and more and more people is moving to a more go green concept in many aspects. Our main concept is to go green in our lifestyle and our direction is toward protecting environment and mother earth. Mist maker does not produce any air pollutant or anything that harm the environment so that it is advisable for anyone to install the system even install in the house. By installing mist maker in indoor area, the customer can increase the pumping pressure to increase to certain level that the mist droplet become as small as possible that it does not cause the floor to become slippery or causing other thing in the house to become wet such as sofa. The mist will be evaporized in the air and causing the cold air on the higher level to move down to the floor as cold air is denser than hot air whereas the hot air will flow up and being cold off by the mist again and the cycle continue until the temperature drop for few degree Celsius. Therefore it is suitable for restaurant that previously using air-conditioner to change to our humidifying equipment if they would like to lowering their cost and wish to choose for go green concept.

Fulfillment/SupportPlace and ServiceOur company, Ziziwa will be located in Kuala Lumpur/ Klang Valley city which is very convenient place in reaching our clients. We provide transportation and assist installation services. Transportation fees are free whenever traveling distance within 25km. We have our own professional technicians to install the system and ensure system is functioning perfectly so that reasonable installation fees will be accounted. We also provide a brief explanation to client when installing the system, teaching clients how to taking care and keep the system functioning well. If the nozzles are not spraying normally, it is needed to be wash by nozzle cleaner by soak them into the cleaner for 2 hours and rinse them with water. If clients intend to make self-installation, we will provide installation guidelines for them. However if any issues due to self-installation, we are not responsible for the functioning services. Furthermore, we are also providing rental services which customer can rent products for short period use such as outdoor event like circus, opening ceremonies, corporate functions, sport days, family days, carnival, road show, live entertainment services like concert, live brand and numerous other events. Example of our target events are such as birthday party, marathon, One-FM outdoor activity, 8TV family circus and others.PromotionAs part of our commitment to corporate social responsibility, our company, Ziziwa will contribute 10 percent of our profit in associate with local and global organisations to promote awareness toward protection our mother earth. We will organize activity like Save the Rainforest by educate the public on how to recycle and reuse everything we can such as newspapers, cans, glass bottles, scrap metal, aluminium foil and etc. Go green concept will result in improving of human well-being and conserving the environment, while they learnt the way to save the nature and our mother earth. Besides that, the public able to aware of the global warming issues and understand the importance of preserve and conserve the forest for future generations. Therefore, it also gradually help to reduces environmental pollution such as lower down the amount of pollutant released into the air. By doing some of these activities, our company will be able to gain free publicities from the local news media like newspaper which will strengthen our company reputation in the market. We will promote our business at trade shows and exhibitions by attending trade shows and exhibitions as much as possible because it is one of the effective methods to promote our products and services to the public and extend our networking with other industry and also growing our customer base. In a trade show we able to demonstrate our products functioning process and explain how the system are running and spraying mist to cooling down temperature in the surrounding. Therefore they can be an effective method to advertise our products to our target market and also create our brand awareness. Exhibitions sometimes are opened largely that is providing more opportunity for us to approach to business to business trading. Therefore it is a perfect platform for us to promote our products and services to broader areas that they may have no knowledge about our products and services. Social NetworksCustomers or clients can contact us by our contact number or access to our company website to look for more information about us, our products and services we provided to public. Follow by setting appointment with us or customer can directly meet with us for further discussion. Besides, clients could make online registration by submitting the enquiry form and send us your request via our company website so that we able to contact each other via email or phone call. Clients also able to make payment through online banking and they can always access to our website to get all the latest model and new information about our products.Customer ServiceWe are very confidence on our products and services, and also concern on our clients needs. Majority of our products are warranty for 1 year, if products not functioning well feel free to contact us, we will provide maintenance and replacement if needed. The maintenance and replacement cost is free within a year. Do not worry about the costly replacement because we have massive spare part so that the fees will be reasonable and not expensive. Installation fees will be charge because we hired professional technicians which will ensure the whole system installation is functioning all the time. Finally, we will regularly follow up call client to ensure our product is working perfectly.

Pricing StructureCost-Plus PricingPricing is a crucial key of our business, because setting the right pricing enable us to maximize profits while it also determines our business sustainability. Besides, right and rational price also vital for maintain a good relationship with our customer and favourable in comparing to our competitors. Therefore we will use cost-plus pricing which is the simplest method of determining our products price. We will take account of cost of production and thorough research to determine our desired profit margin. To ensure our products does not charge too high that no customer willing to pay or charge too low that may be underpaid for our work. Therefore we expect to have a 100% cost-plus in our products before including others fees like installation, transportation. The expectation cost may be revoke depending market situation, because we need to ensure our prices are compare favourably to our competitors and also cover total cost to make a profit.Services PricingInstallation fees will be account on profession and equipment installation fee. RM 100 will be charged to professional technician skill provided for installing the system and equipment installation fee is charged depends on the power, quantity and length of equipment used (e.g. horsepower of the pump used, length of the pipe and number of the nozzle used). Transportation fees is free if traveling distance is within 25km. Fees charged are depends on the distance travel, such as outstation areas will pay higher transportation fee. However if the total payment exceed RM 10 000, transportation fees will be waved. We provide free maintenance services fees for clients within warranty period, normally 1 year warranty after installing. We will continue provide maintenance services if clients enquired but maintenance fees will be charged. Rental services provided will be charge based on deposit and equipment rented. Portion of the deposit will be returned to client when they return back the equipment. While equipment rented cost is the cost depending on the type and the quantity of the equipment rented out. However if equipment rented were damaged, client have to bear the losses by paying out of their pocket.Other StructureTo appreciate the effort of the dealers promote our product, we will share a 50 percent on the products profits of their sales. Besides that, customer which helps us to get new businesses, we will also pay 25 percent on that particular product profits to thank them and maintain good relationship with our customers.

Words Count

Business Model:4372

Executive Summary:481

Total:4853

Appendix 1

Appendix 2

Appendix 3

Appendix 4

Appendix 5

Appendix 6

Team: 3RFI 1-0424