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Excellence in Business Communication – 10th ed., Bovée and Thill, pp. 297-318

Excellence in Business Communication 10th ed., Bovée and ... · PDF fileDesire. Help audience members embrace your idea by explaining how the change will benefit them, either personally

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Page 1: Excellence in Business Communication 10th ed., Bovée and ... · PDF fileDesire. Help audience members embrace your idea by explaining how the change will benefit them, either personally

Excellence in Business Communication – 10th ed., Bovée and Thill, pp. 297-318

Page 2: Excellence in Business Communication 10th ed., Bovée and ... · PDF fileDesire. Help audience members embrace your idea by explaining how the change will benefit them, either personally

Excellence in Business Communication – 10th ed., Bovée and Thill, pp. 297-318

Page 3: Excellence in Business Communication 10th ed., Bovée and ... · PDF fileDesire. Help audience members embrace your idea by explaining how the change will benefit them, either personally

Excellence in Business Communication – 10th ed., Bovée and Thill, pp. 297-318