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Executive Report Applied Global Technologies November Execuve Report Stephanie Sorensen, Markeng Coordinator

Exec Report AGT

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Executive social media report for AGT

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Page 1: Exec Report AGT

Executive Report

Applied Global Technologies

November Executive Report

Stephanie Sorensen,

Marketing Coordinator

Page 2: Exec Report AGT

Executive Report

AGT Jan 1,2012 – Aug 31, 2012

Since the beginning of 2012, AGT’s website has experienced 18,265 visits. In this period we

have received a total of 264 conversions (direct sales inquiries from the website). The most common dura-

tion of web engagement is 10 seconds with 60.44% of our traffic not exploring our website past the home

page. AGT Homepage has seen the highest number of page views since January.

Website Overview

Page views are hits that have clicked through at least two pages on our website. Visits are hits that

have only been on one page on our website.

68.21%

31.79%

Visitor Breakdown

New Visitor

Returning Visitor

18,24612,557

44,673

20

10,000

20,000

30,000

40,000

50,000

Visits UniqueVisitors

Pageviews Pages/Visit

Traffic Breakdown

Series1

40.89%

17.95%

41.16%

Traffic Sources

Search Traffic

Referral Traffic

Direct Traffic

1,169 1,528

1,6931,765

2,0681,977

1,697

1,727

1,427

1,616

1,031

0

500

1,000

1,500

2,000

2,500

Jan

.

Feb

.

Ma

rch

Ap

ril

Ma

y

Jun

e

July

Au

g.

Sep

t.

Oct

.

No

v.

Website Visits

Series1

Page 3: Exec Report AGT

Conversions measure the number of contacts obtained from AGT’s website. This graph measures the conversions by page

since January 2012.

05,000

10,00015,00020,00025,000

Website Engagement

Series2

Series1 14,091

719

715

476

367

140

125 117

108

101

Views by Country

United States

India

(not set)

Canada

United Kingdom

France

Australia

754

296

128 122 110 104 101 93 92 80

0100200300400500600700800

Top Referrals

Series1

17,8043,0892,880

1,5871,4871,4491,4311,2491,1601,097

0 5,000 10,000 15,000 20,000

Homepage

Contact Us

About Us

Managed Services

Video Managers

Top Pageviews

Series1

22.35%

7.95%

6.82%5.30%

1.52%

56.06%

Page Conversions by PercentCloud-services/live-demo

Cloud-services/get-a-quote

Events/meet-up

Managed-services/request-a-proposal

Managed-services/schedule-a-demo

Contact Us

Page 4: Exec Report AGT

Social Media Insights

Social Media can be a valuable resource to push traffic to our website. As our social media strategy develops we will

monitor the traffic to our social pages, and how much of that traffic is pushed to our website. Social Media is a great way to

focus on our target market without spending advertising money. The social platform, LinkedIn provides AGT with the most

traffic and referrals currently. Below the statistics are broken into each social platform.

Since January AGT has

had 264 conversions.

We have had a 1%

conversion rate on

our contact pages

148

59

21 18 14 40

20406080

100120140160

Page Conversions

Series1

56.07%25.05%

8.04%4.30%3.36%

2.06% 0.37% 0.37% 0.19%0.19%

Social Media Referrals

LinkedIn

Facebook

Twitter

Stack Overflow

Jigsaw

YouTube

HootSuite

Up 12 conversions

in November

507 visits via social media

referral

1 assisted social conversion in

November

Page 5: Exec Report AGT

Facebook Insights

Twitter Insights

YouTube Insights Since April

4 followers in

November

People talking

about AGT

64 views in Novemeber

10 followers

in November

Page 6: Exec Report AGT

E-Blast Analytics

This report covers an overview of the past 12 weeks of E-blasts, and analytics on specific Campaigns sent out in Au-

gust. Overall our E-blasts have a 6.38% open rate.

Up 2.91% in November

Down 1.54% in November

Page 7: Exec Report AGT

Remote Management of your Video Conferencing Equipment

66,899

42

6,117

0

10,000

20,000

30,000

40,000

50,000

60,000

70,000

80,000

Delivered Clicked Opened

Delivery

Series1

42

6,117

Campaign Outcome

Clicked

Opened

12

6

5

5

4

3

3

2

2

0 5 10 15

  Our Products

our website

Twitter

Contact Us

premier partners

Facebook

Linked In

Facebook

Linked In

Top Clicked Links

Series1

Customer Loyalty Rewards

6481

609

40

1000

2000

3000

4000

5000

6000

7000

Delivered Opened Clicked

Customer Loyalty

Series1

609

4

Campaign Outcome

Opened

Clicked

3

1

0 1 2 3 4

Mobile ConferenceingGov

Contact Us

Top Links Clicked

Series1

Page 8: Exec Report AGT

Close Deals, Increase Sales

Vocus Press Release Campaigns

About Impressions

This chart shows the cumulative number

of headline impressions per day. This

includes headlines displayed on the

PRWeb websites, Javascript, Eyecaster,

and RSS feeds.

AGT Delivers Secure Mobile Video conferencing to Enable Government Agencies to Meet Congressional Mandates

0

20000

40000

60000

80000

100000

120000

140000

1 2 3 4 5 6 7 8 9 1011121314

Media Impressions

Impressions

Total Impressions: 122,768

71,856

4,95647

0

10,000

20,000

30,000

40,000

50,000

60,000

70,000

80,000

Delivered Opened Clicked

Delivery

Series1

4,956

47

Campaign Outcome

Opened

Clicked

19

7

5

3

3

4

2

2

2

0 5 10 15 20

EncoreB2B

Contact Us

Twitter

Linked In

our website

Facebook

Facebook

premier partners

Linked In

Top Links Clicked

Series1

Page 9: Exec Report AGT

0

20

40

60

80

1 3 5 7 9 11 13 15 17 19 21 23 25 27

Days

Interactions

25,000

35,000

45,000

55,000

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28Days

Impressions

Interactions are the number of times people perform

activities with AGT’s press release such as forwarding it,

downloading a PDF, clicking a link, or interacting with

our embedded web site.

AGT and MCPc Ink Partnership to Enhance Cisco Offerings

This chart shows the cumulative number of headline impressions per day. This includes headlines displayed on the PRWeb websites,

Javascript, Eyecaster, and RSS feeds.

Total Impressions: 55,948

0

10

20

30

40

50

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15

Days

Interactions

Total Interactions: 68

0

200

400

600

800

1000

1200

1400

1 3 5 7 9 11 13 15 17 19 21 23 25 27

Days

Read

Total Reads: 1,306

0100

200300

400500600

700800

9001000

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15Days

Reads Per Day

Total Reads: 873

Total Interactions: 39