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Executive social media report for AGT
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Executive Report
Applied Global Technologies
November Executive Report
Stephanie Sorensen,
Marketing Coordinator
Executive Report
AGT Jan 1,2012 – Aug 31, 2012
Since the beginning of 2012, AGT’s website has experienced 18,265 visits. In this period we
have received a total of 264 conversions (direct sales inquiries from the website). The most common dura-
tion of web engagement is 10 seconds with 60.44% of our traffic not exploring our website past the home
page. AGT Homepage has seen the highest number of page views since January.
Website Overview
Page views are hits that have clicked through at least two pages on our website. Visits are hits that
have only been on one page on our website.
68.21%
31.79%
Visitor Breakdown
New Visitor
Returning Visitor
18,24612,557
44,673
20
10,000
20,000
30,000
40,000
50,000
Visits UniqueVisitors
Pageviews Pages/Visit
Traffic Breakdown
Series1
40.89%
17.95%
41.16%
Traffic Sources
Search Traffic
Referral Traffic
Direct Traffic
1,169 1,528
1,6931,765
2,0681,977
1,697
1,727
1,427
1,616
1,031
0
500
1,000
1,500
2,000
2,500
Jan
.
Feb
.
Ma
rch
Ap
ril
Ma
y
Jun
e
July
Au
g.
Sep
t.
Oct
.
No
v.
Website Visits
Series1
Conversions measure the number of contacts obtained from AGT’s website. This graph measures the conversions by page
since January 2012.
05,000
10,00015,00020,00025,000
Website Engagement
Series2
Series1 14,091
719
715
476
367
140
125 117
108
101
Views by Country
United States
India
(not set)
Canada
United Kingdom
France
Australia
754
296
128 122 110 104 101 93 92 80
0100200300400500600700800
Top Referrals
Series1
17,8043,0892,880
1,5871,4871,4491,4311,2491,1601,097
0 5,000 10,000 15,000 20,000
Homepage
Contact Us
About Us
Managed Services
Video Managers
Top Pageviews
Series1
22.35%
7.95%
6.82%5.30%
1.52%
56.06%
Page Conversions by PercentCloud-services/live-demo
Cloud-services/get-a-quote
Events/meet-up
Managed-services/request-a-proposal
Managed-services/schedule-a-demo
Contact Us
Social Media Insights
Social Media can be a valuable resource to push traffic to our website. As our social media strategy develops we will
monitor the traffic to our social pages, and how much of that traffic is pushed to our website. Social Media is a great way to
focus on our target market without spending advertising money. The social platform, LinkedIn provides AGT with the most
traffic and referrals currently. Below the statistics are broken into each social platform.
Since January AGT has
had 264 conversions.
We have had a 1%
conversion rate on
our contact pages
148
59
21 18 14 40
20406080
100120140160
Page Conversions
Series1
56.07%25.05%
8.04%4.30%3.36%
2.06% 0.37% 0.37% 0.19%0.19%
Social Media Referrals
Stack Overflow
Jigsaw
YouTube
HootSuite
Up 12 conversions
in November
507 visits via social media
referral
1 assisted social conversion in
November
Facebook Insights
Twitter Insights
YouTube Insights Since April
4 followers in
November
People talking
about AGT
64 views in Novemeber
10 followers
in November
E-Blast Analytics
This report covers an overview of the past 12 weeks of E-blasts, and analytics on specific Campaigns sent out in Au-
gust. Overall our E-blasts have a 6.38% open rate.
Up 2.91% in November
Down 1.54% in November
Remote Management of your Video Conferencing Equipment
66,899
42
6,117
0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
Delivered Clicked Opened
Delivery
Series1
42
6,117
Campaign Outcome
Clicked
Opened
12
6
5
5
4
3
3
2
2
0 5 10 15
Our Products
our website
Contact Us
premier partners
Linked In
Linked In
Top Clicked Links
Series1
Customer Loyalty Rewards
6481
609
40
1000
2000
3000
4000
5000
6000
7000
Delivered Opened Clicked
Customer Loyalty
Series1
609
4
Campaign Outcome
Opened
Clicked
3
1
0 1 2 3 4
Mobile ConferenceingGov
Contact Us
Top Links Clicked
Series1
Close Deals, Increase Sales
Vocus Press Release Campaigns
About Impressions
This chart shows the cumulative number
of headline impressions per day. This
includes headlines displayed on the
PRWeb websites, Javascript, Eyecaster,
and RSS feeds.
AGT Delivers Secure Mobile Video conferencing to Enable Government Agencies to Meet Congressional Mandates
0
20000
40000
60000
80000
100000
120000
140000
1 2 3 4 5 6 7 8 9 1011121314
Media Impressions
Impressions
Total Impressions: 122,768
71,856
4,95647
0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
Delivered Opened Clicked
Delivery
Series1
4,956
47
Campaign Outcome
Opened
Clicked
19
7
5
3
3
4
2
2
2
0 5 10 15 20
EncoreB2B
Contact Us
Linked In
our website
premier partners
Linked In
Top Links Clicked
Series1
0
20
40
60
80
1 3 5 7 9 11 13 15 17 19 21 23 25 27
Days
Interactions
25,000
35,000
45,000
55,000
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28Days
Impressions
Interactions are the number of times people perform
activities with AGT’s press release such as forwarding it,
downloading a PDF, clicking a link, or interacting with
our embedded web site.
AGT and MCPc Ink Partnership to Enhance Cisco Offerings
This chart shows the cumulative number of headline impressions per day. This includes headlines displayed on the PRWeb websites,
Javascript, Eyecaster, and RSS feeds.
Total Impressions: 55,948
0
10
20
30
40
50
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Days
Interactions
Total Interactions: 68
0
200
400
600
800
1000
1200
1400
1 3 5 7 9 11 13 15 17 19 21 23 25 27
Days
Read
Total Reads: 1,306
0100
200300
400500600
700800
9001000
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15Days
Reads Per Day
Total Reads: 873
Total Interactions: 39