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Indian Institute of Foreign Trade, New Delhi Executive Post Graduate Diploma in International Business Strategy (EPGDIBS) Batch 05

Executive Post Graduate Diploma in International Business ... Program Content... · Indian Institute of Foreign Trade, ... The Post Graduate Diploma in International Business Strategy

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Indian Institute of Foreign Trade, New Delhi

Executive Post Graduate Diploma in

International Business Strategy (EPGDIBS) Batch 05

CONTENT

• Broad Contours

• Unique Features of Program

• Who Should Attend

• Program Architecture

• Fees

• Certificate

• Program Profile

• About IIFT

• NIIT Imperia Edge

• Admission Process

• Detailed Module-wise Contents

Post Graduate Diploma in International Business Strategy(Executive) was awarded ‘Outstanding Blended Course’at the World Education Congress, on 29th June 2012.

RECOGNITION- OUTSTANDING BLENDED COURSE

Program Director: Prof. Mridula Mishra from IIFT New Delhi

Duration: 1 Year

Nature of Program: Executive Post Graduate Diploma

Eligibility: Graduation in any discipline and minimum 5 years of Experience as on 1st December 2015

Schedule: Saturdays 6:30 PM to 9:30 PM and Sundays 12:30 PM to 6:00 PM

Program Fee: Rs. 3,26,350/- [Additional Fees: Rs. 15,000/- For books and study material; Rs. 10,000/- for Alumni fees] (Fee payable in Installments, Educational Loan Facility available) [Program fee waiver of 50% for SC/ST/PH candidates as per IIFT norms]

BROAD CONTOURS

• Cutting-edge inputs to enhance strategic leadership in international business

Unique Program Design

• Extensive Use of Case Studies, Live Corporate Examples, use of business simulations

Pedagogy

• Opportunity to learn from the professors of premier International Management Institute of India. For faculty details please visit IIFT website www.iift.edu

Faculty

• Three 6-Days IIFT Campus Visits during the program at the start of each trimesterCampus Visit

• Executive Post Graduate Diploma in International Business Strategy after successful completion of the program from IIFT New Delhi

Certificate

• Students successfully completing the program are granted IIFT alumni status. Alumni Status

UNIQUE FEATURES

• Managers and Senior Professionals aspiring for strategic and decision making roles

• Entrepreneurs wanting to expand in international markets

• Executives/ entrepreneurs involved in export/ import business

• Professionals interested in the area of international business/ trade

WHO SHOULD ATTEND ?

PROGRAM ARCHITECTURE

1st Campus Visit- 6 Days

7 modules of 1st Trimester

2nd Campus Visit- 6 days

8 modules of 2nd Trimester

3rd Campus Visit- 6 Days

7 Modules of 3rd Trimester

Certification from IIFT

IIFT Alumni Status

Trimester I Trimester II Trimester III

1. Global Strategic Management

1. Corporate Financial Strategies 1. International Business Negotiation

2. Cost ManagementStrategies

2. International Business Law 2. Strategic Brand Management

3. Economics of Pricing Strategies

3. International MarketingStrategies

3. Innovation and Technology Management

4. Global Leadership Strategy 4. Global Sourcing 4. Change Management Strategies

5. Global Business Environment

5. Services Marketing 5. Strategy Evaluation & Implementation

6. IT Applications In Management

6. Macro Economic Policies 6. Strategic Alliance

7. Business Statistics7. Cross Cultural Management

(Seminar paper)7. Corporate Forex Management

Strategies

8. Business Ethics (Seminar Paper)

Research Project on Developing a Global Business Plan and Sectoral Business Strategies

Port Visit

PROGRAM MODULES

• Attendance Criteria • Minimum 66% Attendance in each module

• Minimum 80% Attendance in the entire program

• Certification Criteria

A student will be eligible for award of PG Diploma only if the following criteria are met at the end of third trimester.

– CGPA of at least 2.33

– Not more than 12 Deficit Grade Points

ACADEMIC GUIDELINES

• Program Fee##: Rs. 3,26,350/- [Additional Fees: Rs. 15,000/- for

books and study material and Rs. 10,000/- for Alumni ] (Fee payable in Installments, Educational Loan Facility available)

• The fee can be paid by cash, cheque or DD drawn in favor of “NIIT Ltd. Imperia Collection Account”

• The fee can be paid in installments as given below:

Installment Schedule

Application Fee**

Initial Amount* #

Registration Fee *

I* II* III*

Month Feb, 2016 Apr, 2016 Jun 2016

Amount Rs. 1,140/- Rs. 10,000/- Rs. 1,20,540/- Rs. 65,270/- Rs. 65,270/- Rs. 65,270/-

**Application Fee is non- refundable

FEE PAYMENT SCHEDULE

## Program fee waiver of 50% for SC/ST/PH candidates as per IIFT norms# Candidate once selected by Institute, the initial amount will be NON- REFUNDABLE. If candidate is Not selected byInstitute, initial amount will be refunded in 30 days from result declaration*It is suggested that applicants complete the admission/ registration formalities as soon as possible within theannounced timelines as we may be compelled to allot the seats on ‘first come first serve’ basis due to limitedavailability of seats.

SAMPLE CERTIFICATE

PROGRAM PROFILE

Dr. Mridula Savitri MishraAssistant Professor , Marketing, IIFT New Delhi

Qualification PhD from BITS-Pilani, M.E. (Internet Technology and e-

Business), BITS-Pilani, MBA (Marketing)

Areas of Interest / Specialization• Retail Management and Distribution Management

• Market Research

• Advertising and Sales Promotion

• e-Business

• Management Information System

Work Experience- 9 years in academics and 2 years in

Industry.

PROGRAM DIRECTOR PROFILE

FACULTY SPEAK

• Dr. Satinder Bhatia, Chairperson, Graduate Studies Division,IIFT New Delhi {Program Director, PGDIBS (Batch 01 & 02)}The Post Graduate Diploma in International Business Strategy(PGDIBS) helps a strategist or visionary hone his skills instrategy formulation and evaluation. This is a unique blend ofcourses of strategies in different areas like Finance, HR,Marketing etc.

• Dr. Mridula Savitri Mishra, Assistant Prof. Marketing IIFTNew Delhi {Program Director, PGDIBS (Batch 01 & 02)} Theprogram aims to develop competence in discipline and skillsassociated with business strategy. It is specially designed forexecutives of companies expanding or planning to expandtheir operations in the international market

• I joined the program to understand the current business strategies so that I could use it for my company. This program has lived up to my expectation. The program lets you meet highly experienced people from all over India. You get a chance to visit the port and understand the operations. This program covers multiple subjects and makes one understand the strategies of global companies.

Rahul Kumar, Asst. Manager (Sales and Marketing)-POSCO

• The faculty interaction and learning was seamlessly automatic. The recorded session feature was also very helpful for the working professionals. The quarterly campus visit gives you a feeling of belonging to the institute. NIIT did a commendable job of bridging the gap of time and distance for working professionals. The program is the real “Academic Value Add”

Manoj Kumar Mishra, Head General Manager Business Development - BRG Energy Ltd.

• I found that the PGDIBS course had excellent faculty from IIFT and outstanding pedagogy. The campus visit and program content are other things I liked about the program. The course provides structural knowledge with strategic framework that can be used in everyday business processes. You also get to interact with professionals of different industries during the campus visit. This course provides techniques and framework for effective business management.

Sourav Panda, Senior Manager - Endevour Soft Technology

• The PGDIBS program is a good program for working professionals as it has flexible timings and gives a PG Diploma from top institute in 1 year. The faculty is excellent and we get exposure to the latest course content.

Kapil Kumar, Consulting System Engineer - Cisco Systems

STUDENT SPEAK

PROFILE OF STUDENTS*

Representatives from all industry Sectors Diverse educational background

Rich in experience from 5 years to 31 years;Average Work Exp.- 9 years 9 Months

*EPGDIBS 01- 04: 209

9%8%

3%

4%

28%29%

19%

Industry SectorAutomobile

BFSI

Government

Healthcare/ Pharma

IT/ ITES

Manufactuting

Service

7%15%

46%3%

22%

7%

EducationB.A.

B.Com

B.E./B.Tech

B. Pharma

B.Sc.

BBA/ BHM

36%

29%

25%

10%

Work Experience

5- 7 Years

8- 10 Years

11-15 Years

More than 15 years

IT/ ITES BFSI Automobile Government Manufacturing

STUDENTS FROM TOP ORGANIZATIONS

*Indicative List

• Founder CEO – AU Software TechnologiesProprietor-Kamdhenu Foods, DurgaAgencies

• Director – State Trading Corporation, Luminous Infoways, Finoso Pharma, Trinity Engineering Enterprise

• VP- G4S• AVP- SBI General, Defiance• National Sales Manager –

Oracle• GM Ops Asia - Omnex• DGM – Shree Renuka Sugars• Zonal General Manager – Gail

India

• Group Leader – Amdocs Delhi

• Area Manager – Tata Motors

• Sr. Manager – Dell• Manager – Accenture• Project Manager – Infosys• Sr. Technology Analyst-

Goldman Sachs• Chief Engineer- Samsung• Asst. Manager- Volvo AG,

Renault Nissan, Bank of America, Honda Motors

• BDM- Lonza India, Claris group

SAMPLE DESIGNATIONS*

* Indicative list

CAREER GROWTH*

BatchPrevious

DesignationPrevious Organization Current Designation

Current Organization

PGDBS01 Sr. Manager Tata Motors Limited Divisional Manager Tata Motors Ltd.

PGDBS01 AGM HINDALCO IndustriesRegional Manager-North

:Chemicals BusinessHINDALCO

Industries Limited

PGDBS01 Sr. Manager DellLead Consultant -

Transformation PracticeWNS global

Services

PGDBS02Vice President -

Software DivisionG4S

Head of Solutions Implementation

G4S

PGDBS02ASSISTANT MANAGER

VOLVO AG Deputy Manager Continental

PGDBS02 TECHNICAL LEADWIPRO

TECHNOLOGIESProgram Manager Symphony Teleca

PGDBS03 DY MANAGER HERO MOTOCORP LTDManager- Service

MarketingHERO

MOTOCORP LTD

PGDBS03SENIOR

ENGINEERWHIRPOOL OF INDIA

LTDAVP -Transformation & Change Management

Deutsche Bank

For more information about the institute, please visit www.iift.edu

ABOUT IIFT NEW DELHI

• IIFT is the premier institute in field of International Business

• IIFT was established by Ministry of Commerce, Government of India in 1963

• IIFT New Delhi is a deemed university and its programs are recognized by UGC

• IIFT has undertaken path-breaking research studies with organizations like WTO, World Bank, UNCTAD etc.

• IIFT alumni includes prominent business leaders like:• S.K. Roongta, M.D. Vedanta Aluminium

• Manu Sawheny, M.D. ESPN Star Sports

• Siraj Chowdhary, CEO, Cargill India

• Rashesh, CEO, Edelweiss Capital

ABOUT NIIT IMPERIA

• 58 Classrooms across 24 Cities in India • Direct one-to-one interaction is ensured through individual ICT system• Technology:

– Inbuilt Redundancies– Infrastructure to reduce breakdown (Extended C-Band)

• Student Facilities – Transit: when travelling to other cities– Transfer: permanent change in location to other city– Recorded Lecture: when absent in a session

• Students Services– Students Services Portal– Learning Management System– Collaborative Environment

• Availability of Trained professional to address queries between 9 AM to 9 PM, 365 days

• Continuous Communication– Mails– Phone Calls– SMS

• Facility to pay fees in Installments

NIIT IMEPRIA EDGE

• “Best Telecom & Satellite Learning Providers in Education”, ASSOCHAM National Education Excellence Awards 2013 , 8th April 2013

• “Outstanding Student Support Services”, Asian Learning Leadership Awards,25th September 2012

• “Outstanding Blended Course” for Post Graduate Diploma in InternationalBusiness Strategy, World Education Congress, 29th June 2012.

• “Best Training Institute for Working Professionals”, World Education Summit, 15 July 2011.

• Polycom Intelligent Enterprise Award for Synchronous Learning Technology,2009

AWARDS AND ACCOLADES

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REPLICATION OF LIVE CLASSROOM

Full features of face-to-face teaching

Raised-hand-seeking-teacher's-attention

Click here to play NIIT Imperia Video

Tabulation of responses

Quizzes randomly created by the teacher

SYNCHRONOUS LEARNING

ADMISSION PROCESS

Application period

• Application for the Batch will commence in October 2015 and will close in December 2015

Application forms

• Application forms can be obtained from www.niitimperia.com or at local NIIT IMPERIA Centres

• Students can also apply online at www.niitimperia.com

Classes would commence on or after Dec. 2015

HOW TO APPLY

• What is Information Session?– It is a telephonic conference call arranged for

interested participants, to address their specific queries regarding the program

• Why should I attend the conference call?– To evaluate the program rigorously and in

depth before taking a final decision

• Who will host the call?– NIIT Imperia Product Management &

Academic Team would address the queries regarding the program

• How can I register for the conference call?– Register Online using the following link –

http://bit.ly/EPGDIBS05concall

CONFERENCE CALL/INFORMATION SESSION

Selection to the program will be based on

1. Profile (as Mentioned in the application form and documents provided)

2. Statement of Purpose

3. Personal Interview (If required)

SELECTION PROCESS

• 1 Passport size photo affixed [Latest photo with light backdrop]

• Proof of Date of Birth [DOB Certificate / 10th Std Mark sheet]

• Proof of Graduation Completion [Provisional / Degree Certificate]

• Proof of Graduation % [Graduation Marks sheets for all years]

• Proof of Experience [Experience Certificates as supporting documents for all the jobs mentioned in the form]

• Proof of Current Employment [Letter from the HR with current date / Latest Pay slip]

• All the documents have to be self attested by the candidates

DOCUMENTS REQUIRED

DETAILED MODULE-WISE CONTENT (Based on PGDBS04 content, Subject to revision)

Key Course Objectives The course on Global Strategic Management aims to expose theparticipants to the various concepts, tools and frameworks related to strategicmanagement process. It provides knowledge of operational options, methods andstrategies available to corporate managers operating in a dynamic environment

GLOBAL STRATEGIC MANAGEMENT

• To provide a comprehensive overview of the concepts widely employed in strategy literature and equip participants with sufficient appreciation of the various models and techniques developed to facilitate understanding strategy process

• To help participants recognize the contingent and emergent nature of strategy formulation at various levels and its implementation.

• To comprehend the drivers of globalization on the functioning of firms and understand the opportunities and challenges they face while delivering value across the globe.

• To acquaint with different analytical tools used in strategy formulation and implementation for a firm and understand their scope and limitations.

MODULE CONTENTS• What is a Leadership Strategy?• Creating the Leadership Strategy• Creating the Leadership Development Strategy• Implications for Talent Acquisition, Talent Sustainability and

Leadership Practices• Getting Results and Building the Talent your Organization Needs• Developing Global Business Opportunities• Managing Diversity• Managing Crisis

Key Course ObjectivesThis course presents a comprehensive, integrative, and practical focus on leadershipand management. It is based upon a framework that analyzes leadership andmanagement at different levels: individual leadership, team leadership, andorganizational leadership.

GLOBAL LEADERSHIP STRATEGIES

MODULE CONTENTS

• Understanding Costs in a Global Setting

• Structural Cost Drivers

• Operation Cost Drivers

• Strategic Use of Activity-Based Costing

• Preparing a Strategic Plan for Cost Management

Key Course ObjectivesCost leadership strategies are business tools that give companies a competitive advantage in the economic marketplace. Industry leading companies usually have the best plan for obtaining business inputs at the lowest cost and transforming those inputs to consumer goods or services the cheapest way possible. Understanding the needs and wants of consumers is another important factor in cost strategies.

COST MANAGEMENT STRATEGIES

MODULE CONTENTS

• Proactive Pricing Decisions

• Cost and the Competition Factors of the Pricing Process

• Profitable Pricing Strategies and Tactics

• Perceived-Value Pricing

• Segmented Pricing

• Price-Bundling

• Dynamic Pricing over the Product-Life-Cycle

• Product-Line Pricing

• Pricing through the Marketing Channels

• Price Competition.

Key Course ObjectivesIntroduces participants to microeconomic theory and its application to business problems and decision making, such as consumer behavior and pricing theory and practice. Foreign Trade Pricing issues.

ECONOMICS OF PRICING STRATEGIES

MODULE COVERAGE

• Application of Trade Theories

• Role of Multilateral Institutions like WTO, World Bank, and UNCTAD in International Business

• Impact of changing govt. policies on globalization and regionalization

• Legal framework of International Business

• International Arbitration and Disputes

• Antitrust Laws

• IPR issues

Key Course ObjectivesThe course aims to introduce the students to the increasing integration of the world economy and familiarize them with a wide range of topics such as international trade theories, the international trading environment, the regulatory environment, the cultural and technology environments, and the role of competitive strategy of firms in international business.

GLOBAL BUSINESS ENVIRONMENT

MODULE COVERAGE

• Core IS Capabilities– Business and IT vision

– Design of IT architecture

– IT service delivery

• Implications new technologies

• IT tools for interpreting data

• Quantitative and Statistical tools for data analysis and interpretation

Key Course Objectives This course focuses on the core IS capabilities that IS managers must consider when managing technology within their organization. Fast-paced changes in technology require successful IS managers to quickly understand, adapt, and apply technology when appropriate.

IT APPLICATION IN MANAGEMENT

MODULE COVERAGE

• Statistical Data Analysis

• Reviewing Distributions,

• Estimation (Point Estimates and Confidence Intervals)

• Hypothesis Testing

• Multi-variate Analysis

Key Course ObjectivesThe objective of this course is to provide the statistical foundations required to make informed decisions, backed up by data. The students will learn concepts that enable them to understand topics such as corporate risk, market research and quality control, which are encountered later in the programme.

BUSINESS STATISTICS

MODULE COVERAGE

• Designing a financial strategy for companies after IPO.

• Designing a financial strategy along with major corporate restructuring – Divestitures,

– Asset sales

– Going private

– Bankruptcy

• Innovative corporate financial engineering– Fast growing companies,

– Companies that face a rapidly changing environment

– Companies with drastic restructuring needs.

Key Course Objectives This is the capstone course among corporate finance courses. It deals with the co-determination of financial policy and business strategy.

CORPORATE FINANCIAL STRATEGIES

MODULE COVERAGE

• Agency agreements,

• International contracts and administrations

• Regulations of exports and imports

• Technology transfers

• Regional transactions,

• Intellectual property, product liability, and legal organization

Key Course Objectives A course in law as it applies to international business transactions in the global political legal environment. Study of inter-relationships among laws of different countries and the legal effects on individuals and business organizations.

INTERNATIONAL BUSINESS LAW

MODULE CONTENTS• International Marketing of Industrial and Consumer

Products• Identification of Export Markets• Product Development and Adaptation• Export Pricing• Selection of Agents and Other Distribution Channels, • Procurement for Exports• Settlement of Trade Disputes• Marketing Information System• International Tendering and Sub – Contracting.• INDUSTRAT –Simulation

INTERNATIONAL MARKETING STRATEGIES

Key Course Objectives This course is designed to make a systematic coverage offundamental concepts and relationships among various macroeconomic entities.

MACRO ECONOMIC POLICIES

The course provides a basic understanding of the theories and principles relating to the macroeconomic policy and debates concerning the behavior of output, employment, money supply, interest rate, exchange rate, capital inflows and other economic aggregates that affect business environment. The focus lies primarily in understanding how an economy functions, the reasons for macroeconomic fluctuations and the corrective measures taken from various spheres such as monetary, fiscal and international trade.

• To describe how over time the 'Service' concept evolved and the ways in which services can be classified and study the marketing challenges in different services industries and understand how the marketing concepts were actually applied by them.

• To examine the specific characteristics of services which make them different from the goods and to identify marketing implications of each of the characteristics.

• To explain each element of the service marketing mix, including the productivity and issues of quality.

• To develop effective service strategies for global competitiveness by integrating information technology in the service operations.

SERVICES MARKETING

Key Course ObjectivesThe course aims to systematically study the service characteristics, their marketing implications and finally, the scope and role of marketing in service organizations.

• Identify, describe and explain key models used for comparing cultures, critically assessing the practical value of these in the context of cross-cultural management decision-making

• Identify some of the factors that influence how decisions are made in cross-cultural management contexts

• Identify and analyze the role of effective communication in contexts for international and cross-cultural management

• Understand the relevance and implications of Culture and its impact on business strategy

• Understand the role of negotiation in international business practice and recognize how different international cultures impact negotiations

CROSS CULTURAL MANAGEMENT

BUSINESS ETHICS

Key Course ObjectivesThe purpose of this course is to introduce the students to practice and theory ofBusiness ethics. This aims to assist the students to recognize ethical issues that willconfront them in their business careers, and to develop understanding and analyticalskills in the resolution of ethical problems and dilemmas. The course will introduce thebasics of moral theory and moral reasoning and then discuss a variety of ethical issuesin business, such as the morality of markets, corporate responsibility and regulation,codes of ethics and international business ethics.

MODULE COVERAGE

• Intercultural Negotiations

• Strategy Formulation

• International Business Planning

• Analytical Decision-Making Framework

• Decisions in Cross Functional Teams

Key Course ObjectivesThis course addresses the development of two skills deemed essential for the international business person: Professional cross-cultural Negotiation and Strategy formulation.

INTERNATIONAL BUSINESS NEGOTIATION

MODULE COVERAGE

• Planning and Evaluating Brand Strategies

• Contemporary Theories & Models for Better Branding Decisions

• Application of Branding Principles at the Consumer Level

• Managerial Decision-Making with Respect to Brands

STRATEGIC BRAND MANAGEMENT

MODULE COVERAGE

• Innovations across Technology, Products, Design, Service, Distribution and Operations

• Market and Competitive Analysis

• Understanding Competitive Industries

• Evaluating a Firm’s Competitive Strategy

• Legal and Business Strategies for Protecting Intellectual Property

Key Course Objectives The cost and time required to create a new product or service are so large than lack of a perfectly aligned and executed innovation strategy can be extremely wasteful. "You must create an innovation strategy that is aligned with not only your firm's core mission and values, but with your future technology, supplier, and manufacturing strategies. Lack of alignment between product and process architectures rapidly increases cost and risk. If your development process and organization structure are not matched to each other and your firm’s strategy, you're in even deeper trouble."

INNOVATION AND TECHNOLOGY MANAGEMENT

MODULE COVERAGE

• Japanese Approach to Change management

• Power , Politics, Culture and Change

• Contemporary Approach to Organizational Change

• Strategy Development and Change Management

• Changing Internal Relationships and Attitudes

• Changing External Relationships.

• Choice Management Vs Change Management

Key Course ObjectivesThis course will cover the topics like need for change, From trial and error to the science of management., Developments in organization. Internal and external change and managers.

CHANGE MANAGEMENT STRATEGIES

MODULE COVERAGE

• Performance Management Process

• Performance Competencies of Organization

• Assessing Employee Strengths and Development Opportunities

• SMART Goal-Setting Formula

Key Course ObjectivesIn this course, managers learn how to collaboratively develop performance goals; provide feedback and coaching toward those goals; and review performance results. These three activities make up the performance management cycle.

STRATEGY EVALUATION AND IMPLEMENTATION

MODULE COVERAGE

• Types of Strategic Alliances– Joint Ventures

– Licensing Agreements

– Buyer Supplier partnerships

– Consortia

• Costs and benefits of strategic alliances

• Designing strategic alliances

• Avoiding potential problems and complications

Key Course Objectives This course examines the theory and practice of creating and managing different types of strategic alliances

STRATEGIC ALLIANCE

MODULE COVERAGE

• Foreign Exchange Market

• Money Market

• Bond Market Operations

• Treasury Management

• Tools for Minimizing Risk

Key Course ObjectivesThis course analyses the international finance environment within which banks, other intermediaries and companies operate and how it affects their operations in treasury.

CORPORATE FOREX MANAGEMENT STRATEGIES

This presentation has been prepared for generalunderstanding of the applicants about the ExecutivePost Graduate Diploma in International BusinessStrategy, Batch 05 from IIFT.

IIFT reserves the right, in its sole discretion, to revise,add, supplement or complement the academic aspectsof the Program including but not limited to thecurriculum, admission norms, examination, evaluationcriteria and the nomenclature of the Program as wellas the certificate/credential awarded to theparticipants.

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DISCLAIMER

For any Queries Or Doubts,

Call Us At 18002660304

or

Write to [email protected]

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