WINTER 2016

1“MASTERS GETS THERE FASTER”MASTERSHEATCOOL.COM

• A word from Dennis, John and Mark

• Thank you

1 • Worry-free maintenance• Ask the expert:

Winter humidity matters• Chocolate chunk

cheesecake recipe

2

In this issue• LAST CHANCE! Private

sale preview & bonus offers end soon

• Timing of tune-ups • Carbon monoxide warning

3 • We love our customers - referral bonus

4

A P U B L I C A T I O N B Y M A S T E R S H E A T I N G & C O O L I N G

Google • Yahoo • Insider Pages • Bing • Yelp • Angie’s ListOur company depends on internet marketing and your reviews make it happen. Creating an account is easy.4 comment lines: Fort Wayne: (260) 494-3179; Decatur: (260) 301-2902; Angola: (260) 624-4584; Indianapolis & Greenwood: (317) 528-9808 Call and leave your feedback. Hand written comments: Thanks for mailing/faxing/emailing comments.

Thank you for writing a rave review! Please don’t keep us a secret and continue telling us how we are doing.

A word from Dennis, John and Mark

Masters Heating & Cooling takes pride in the superior standards of excellence to which we aspire by operating with integrity. Your peace of mind and security is of the utmost importance to us. That is why we want to inform you of a recent legislative development at the congressional level. During a recent session, lawmakers agreed to reauthorize the $500 Residential Energy Tax Credit for two years: retroactively for 2015 and through the 2016 calendar year.

Master’s goal is to maintain your optimum home comfort at the lowest possible cost. We want to earn your trust while saving you money. Don’t delay in claiming your retroactive or future tax credit. Call today for more details.

Because of your loyalty to Masters, we are the number one choice among local heating and cooling across our service area. We are grateful you choose us when we know you have options for all your home or business comfort needs. Our goal is to make sure your experience with us is enjoyable from start to finish, so Masters is dedicated to providing the highest quality products and dependable service delivery.

Thank you, and we look forward to working with you.

Warmly,

Dennis Parda, John Furniss & Mark Bulmahn

Tax Credit extension and 2015 retroactive:

Expand Your Tax Credit With A New Heating & Cooling System

During the winter months low humidity can be a big problem. It can cause a host of health issues from dry, cracked skin and/or a sore throat, to aggravated allergy and asthma symptoms. Plus, many viruses thrive in low humidity, increasing the likelihood of catching colds, the flu and other respiratory ailments.

In addition to all the health issues, low humidity can cause uncomfortable static electricity and also warp wood furniture, leading to separation in wood floors and causing gaps in moulding.

Many of the adverse effects caused by low humidity levels can be quickly and easily controlled with the addition of a humidifier to your home’s comfort system. Much more effective than room humidifiers, whole house humidifiers can be installed directly into the ductwork for your furnace and air conditioning system to distribute properly humidified air throughout your home. Plus, properly humidified air will help you feel more comfortable at a lower temperature, allowing you to set your thermostat lower during the cold months.

2 MASTERSHEATCOOL.COM“MASTERS GETS THERE FASTER”

Is an Energy Savings Agreement a good investment?We are often asked if investing in an ESA is a good idea. Absolutely it is. Regular maintenance is one of the most cost-effective ways to maintain comfort, increase efficiency (saving you money on your utilities) and help ensure your systems are in optimal working order to promote longer equipment life. Plus, our professionally trained service technicians will keep an eye out for potential problems before they become big ones and look for more ways to improve your comfort and efficiency.

A word from our expert - John Cabral, Service Manager

Is the Low Humidity In My Home a Bad Thing?

Our Agreement Includes:• 17-point Heating System Tune-Up

• 17-point Air Conditioning System Tune-Up

• Priority Service

• Same Day Replacements On Parts5

• Combustion Analysis

• Carbon Monoxide Testing

• Longer Equipment Life

• Increased Comfort And Efficiency

• 15% Savings On Repairs (Parts & Labor)

• One-year Warranty on Repairs

5Excludes special order parts not stocked on our service trucks.

Chocolate Chunk Cheesecake

• Stir together 2 cups cookie crumbs and butter; press mixture into bottom and 1/2 inch up sides of a 9 inch round pan. Beat softened cream cheese and sugar at medium speed until blended. Add eggs, 1 at a time, beating just until blended after each addition. Stir in vanilla, 1 cup chocolate chips or chunks, and 1 1/2 cups coarsely crushed cookies. Pour into prepared crust.

• Bake at 325 degrees for 55 minutes or until center is almost set. Turn off oven; let cheesecake stand in oven, with oven door partially open, 20 minutes.

• Remove cheesecake from oven, cool in pan on a wire rack 30 minutes. Cover cheesecake, chill 8 hours.

• Microwave remaining 3/4 cup chocolate chunks (or chips) and whipping cream in a glass bowl at High 1 minute; stir until chocolate melts. Chill 30 minutes. Pour over cheesecake.

2 cups finely crushed Oreo® sandwich cookies (20 cookies)

2 Tablespoons butter, melted

4 (8 oz.) packages cream cheese, softened

1 1/2 cups sugar

4 large eggs

2 teaspoons vanilla extract

1 3/4 cups (11.5 oz.) semisweet chocolate chunks or chips

1 1/2 cups coarsely crushed Oreo® cookies (14 cookies)

1/3 cup heavy whipping cream

3MASTERSHEATCOOL.COM

Head Start PLUS Current Customer Only Incentives Through February 15, 2016! To make it nearly impossible for you to pass this great sale by, if you take advantage of our promotion before February 15th, you will also receive:

• 50% off any humidifier PLUS• 2-year Labor Warranty (Normally 1-year)If, after having one of our professional Comfort Advisors provide you with a FREE estimate, you decide now is not the right time for you, that’s ok. We still want to say thank you for allowing us to provide you the information and will enter your name into our drawing to WIN A Trane® WiFi Programmable Thermostat3 ($475 value installed)

Your Private Sale Preview And Bonus Offers Before 89,981 Homeowners Are Given This Special Offer PLUS, DON’T MISS OUT ON THE SPECIAL BONUS OFFERS THAT END 2/15/16

A C T N O W B E F O R E T H I S T E R R I F I C O F F E R E N D S

Take Advantage Of A Trane® Furnace And Air Conditioner

FOR $73A MONTH1 WITH 0% APR For 60 Months2 Total Of Payments Is $4,380

Carbon monoxide (CO) is a by-product of gas or oil burning heating systems. At lower levels CO causes flu-like effects such as headaches, dizziness, disorientation, nausea and fatigue. Higher levels can be fatal so early detection is a key preventative measure.

Free Carbon Monoxide Safety Test with your Heating Tune-Up

CARBON MONOXIDE

COLORLESS + ODORLESS

= DEADLY

Timing of Tune-upsEvery spring and fall our phones are taken over with calls for tune-ups. We love and appreciate the work, but we’d like to let you in on a little secret. Annual maintenance (tune-ups) can be done any time of year — not just the season prior to system use.

Have peace of mind knowing your systems can be serviced any time of year as long as maintenance is done on the system once a year for each piece of equipment (furnace and air conditioner). We do this because just 1/8” of dust on a blower wheel can cause exhaustion and equipment failure over time.

Gain peace of mind against Carbon Monoxide this heating season as well.

Any Heating Product

or Repair4

$50 off

A P U B L I C AT I O N BY M AST E R S H E AT I N G & CO O L I N G

3512 Cavalier Drive; Fort Wayne, IN 46808

WINTER 2016

4 MASTERSHEATCOOL.COM

“ Masters gets there faster”

Presort StdU.S. Postage PaidKansas City, MO

Permit #2436

Happy Valentine’s Day to the wonderful people who make our job one to love. Share your love of our company with your friends and family and earn CASH!

REFERRAL PROGRAM:

Share $50 with a friend6 OR $100 with any friend’s installation

Promo 08005. Offers cannot be combined with any other discounts or on previous purchases. Private Sale Bonus Offers end 2/15/16 and don’t allow for substitutions. 1Monthly payment is based on purchase price along excluding tax and delivery charges. Credit purchases subject to credit approval. Other transactions may affect the monthly payment. 2The Home Project credit card is issued by Wells Fargo Financial National Bank. Special terms apply to qualifying purchases of $4,380 or more charged with approved credit. The special terms APR will continue to apply until all qualifying purchases are paid in full. The monthly payment will be the amount that will pay for the purchase in full in equal payments during the promotional (special terms) period. The APR for Purchases will apply to certain fees such as a late payment fee or if you use the card for other transactions. For newly opened accounts, the APR for Purchases is 28.99%. This APR may vary with the market based on the U.S. Prime Rate and is given as of 1/1/2016. If you are charged interest in any billing cycle, the minimum interest charge will be $1.00. 3Drawing will be held 3/15/16 with winner notified by 3/31/16. Must be 21 years old and homeowner to enter. Chances of winning depend upon number of entrants. No purchase necessary to enter or win. Prize has no cash value and no substitutions allowed. If winner rejects prize, then another winner will be drawn. Prize can be transferred within Masters’ service territory. See representative for further details that may apply. This price is based on up to a 100,000 BTU Trane furnace and 3 ton XR13 air conditioner. 4Valid on products or services of $200 or more. Not valid toward diagnostic, emergency service or ESA membership fees. See representative for further details that may apply. Offer ends 2/29/16. 6Valid for new customers. Offer honored when your friend purchases $200 or more in services. See more details that apply on installation referrals. Van Valer Plumbing Lic# PC11003194

Published to provide information, news and helpful tips for our customers. This newsletter is intended for entertainment purposes only. Credit is given to authors of various articles that are reprinted when the original is known. Any omission of credit to an author is purely unintentional and should not be construed as plagiarism or literary theft. For a list of authors, please contact the editor. ©Duffy Marketing Services. To Contact editor (816) 734-0014, BarbDuffy@DuffyMarketing.com

5 locations to serve you:

Fort Wayne: (260) 494-3179Decatur: (260) 301-2902Angola: (260) 624-4584Indianapolis & Greenwood: (317) 528-9808

(operated by Van Valer)