Growth & Development of International Senior Living ProjectsDan Hirschfeld | President

Genesis Rehab Services China Expansion

Genesis Rehab Services – China Expansion

Genesis HealthCare - Overview

Genesis Rehab Services - Overview

Challenges Turned into Opportunities – Rehab Sector

• Chinese Premier in 2001 & 2013 stated: “rehabilitation is an area for focused development for China”

• Chinese State Council targets for healthcare reform

• By 2015, all disabled persons should have access to rehabilitation services, and that the development of rehabilitation should pursue a direction which allows rehabilitation services to be accessed by all

• 83 million disabled – 50 million need rehab (2011 survey), all ages groups

• 144 million over the age of 60 – 70% needs rehab (2011 survey)

Significant Growth Potential in China

Sources: National Bureau of Statistics of China, Frost and Sullivan, Ministry of Health, Company presentation

Aging Population in China Total Healthcare Expenditure in China

200

500

0

100

200

300

400

500

2012 2050E

Population aged 65 or above

Population aged 65 or above

(Million people)

1,454

2,891

5,367

2006 2012 2017E

(RM

B b

n)

6

China’s Current Health Care Challenges

• The 60+ population is 200 million and will grow to 500 million by 2050.

• 200 million with Hypertension

• 100 million with Diabetes

• 50 million with Respiratory disorders

• Chronic disease accounts for 70% of the healthcare costs.

• Most at risk patients do not get rehabilitation to prevent falls, and patients who received acute care do not get adequate rehabilitation for a full recovery.

• The industrialization in China has resulted in many workplace injuries without sufficient prevention or rehabilitation care.

GRS China: Challenges and Opportunities

• Challenges

• Prevalence of chronic diseases

• Insufficient services in pre and post hospital setting

• Lack of rehabilitation services and preventative care services

• Opportunities

• Evidence-based approach to healthcare localized to the China market

• Provision of quality and innovative rehabilitation services

• Preparation of qualified health professionals to meet emergentneeds

• Patient-centered care developed by an integrative medical team

• Increase access to affordable medical technologies with telemedicine and digital healthcare approaches

• Clinical outcome reporting and benchmarking

Challenges Turned into Opportunities – Rehab Sector

• Ministry of Health: “China needs at least 300,000 therapists”.

• Currently: • 13,000 therapists

• 16,000 therapy assistants

• Therapist to citizen ratios (WCPT 2012)

• China – 1:100,000

• USA - 1∶1,693

• Australia – 1:1,011

• Sweden - 1∶768

• Norway - 1∶485

Smart Healthy City ConferenceFirst Ever WFOE Licensed Issued in China

First licensed ever issued in China

Foundations of GRS Health Services

Pillars of Vitality

Pre

ven

t

Sust

ain

Imp

rove

Re

sto

re

The Foundation of

GRS Health Services

Obesity

Arthritis

Diabetes

Respiratory Diseases

Sleep

Pain

Stroke

Heart Disease

Frailty

High Blood Pressure

Falls

PoorVision & Hearing

Orthopedic

Cognitive Deficits

Incontinence

Balance

Hospital/Center Based Model

• Inpatient and outpatient rehabilitation model

• Focus on reducing Hospital LOS

• Hospital Ave LOS is 3 weeks

• Discharged patients receive treatment in OPT Clinics

• Possibility of having an OPT clinic within hospital or on hospital campus

• Patients could also receive treatment in other OPT clinics in their community, use hospital experience with GRS-HS as referral basis

• GRS-HS would also manage short-stay (PowerBack type) model called “Spring of Power”

• Goals

• Reduce Hospital LOS

• Provide Quality Service and Positive Outcomes for Hospital and Patients

• Build trust with Hospital and Patients

• Reimbursement available to GRS-HS

• Social Insurance

• Private Pay

• Individual Memberships

GRS Bang Er Yuhang Opening Ceremony

杭州余杭骨科医院杭州余杭邦尔医院

9月26日盛大开业，欢迎大家亲临指导!

美国健瑞仕专家亲临指导

Zengcheng Hospital Progress

April 2014

November 2014

Opening 2016

16

Vitality Center

17

PowerBack Facility - Qinhuangdao

PowerBack Facility - Qinhuangdao

PowerBack Facility - Qinhuangdao

Support GRS expansion into China

Need to develop clinician skill set in an accelerated manner

Innovative learning experience

Competencies will increase due to concentrated focus and new learning methodology

Focus on quality outcome, improving patient care, and patient satisfaction

GENESIS REHAB SERVICE ACADEMY

Dean Feick

Program Overview, Content, and Access

Program Overview, Content, and Access

Program Overview, Content, and Access

Overview and introduction to Rehabilitation Specialist and Health Coach Training

GRS Academy certificate programs provide:

Engaging online learning experiences

Compress time to proficiency

Providing the student with a supportive and collaborative learning experience

Each certificate program commences with both foundations and hospitality & inter-professional team coursework.

GRS ACADEMY PROGRAMS

Hospitality & Inter-professional Teams

Content Type Hours Delivery

Type Delivery Format

Content 30.5 Conceptual Online

Content - Video

3.0 Conceptual Online

Online Lab - Experiential Online

Review 2.0 Practical Assessment

Test Prep 2.0 Experiential ILT

Exam 1.0 Experiential ILT

Clinical - Experiential ILT

Q/A 1.5 Experiential ILT

Total 40.0

Rehabilitation Case Study

Overview and introduction to Rehabilitation Specialist and Health Coach Training

Program Overview, Content, and Access

Program Overview, Content, and Access

Program Overview, Content, and Access

Patient-Guest Focused CareContinuing Education Offerings Information

Curriculum Pathways of Educational Activities

Relevant Case Studies

LEARNING FRAMEWORK

Classroom Online

Labs and Simulation Assessments

CONCEPTUAL

Video Segments Animations Narrated

Flipbooks

PRACTICAL

Case Studies Assignments Knowledge

Checks

EXPERIENTIAL

Online Labs Live Labs Exam Prep &

Exams Clinical Exams

LEARNING EXPERIENCE PLATFORM

Flexibility ROM Training and

Prescription

Strength Training Exercise

Prescription

Cardiovascular Exercise

Prescription

Special Considerations Exercise

Prescription

Encourage Active Learning Participants engage with the material in “lean forward” mode, rather than passively clicking through traditional web-based training

Foster Social and Collaborative Learning Students engage meaningfully and regularly with others during the course

Focus On Authentic, Real-world ContentVideos capturing company leaders discussing real problems and solutions anchor the course, to help students understand the applicability of even the most abstract and esoteric concepts

Bite-Sized LearningVideo lectures, case studies, and opportunities to put learning and skills into practice

Thank You

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