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Semester “Fall 2010”Strategic Management (MGT603)

Assignm ent No. 1 Mark s: 20

QUESTION:

As you have read in your course that strengths and weaknesses are an organization's internal

controllable activities that are performed especially well or poorly and opportunities and threats

are the external factors. The organization either small or large has to keep an eye on the internal

and external environment for keeping the pace with the changing environment.

Read the following situation and identify what you consider to be Fashion Inn’s major

opportunities, threats, strengths, and weaknesses. List these key factors under separate

headings.

(5 Marks for each)

Fashion Inn is a local garment factory in Faisalabad. His owner Mr. Sadiq is not very well

educated but has a good sense of business. He is very polite with his workers and staff and treats

them like a family. Usually he prefers to take opinion from his staff and workers before making

a final decision. Mr. Sadiq owns the land of the factory plus has good financial support. He also

has good contact with some politicians. In these days he is looking for suppliers from whom he

can purchase his raw martial in some cheaper prices as he is thinking to lower down his prices incoming season. In addition to that he is not satisfied with the quality of the raw material. He has

also heard from his manager that one of his competitors is planning to explore Europe market by

exporting ready made garments. Seasonal change in the garment business is problematic in sense

that he has to deliver his supply well on time in the market to secure confirm sale and profit.

Economic downturn and inflation has also adversely affected the purchasing power of people in

Pakistan.

Important Tips1.  This Assignment can be best attempted from the knowledge acquired after

watching video lecture no. 1 to lecture no. 10 and reading handouts as well as

recommended text book.

2.  Video lectures can be downloaded for free from www.youtube.com/vu. 

3.  Do not write more than 300 words. 

4.  If cheated or copied from other students, internet, books, journals or

blogs, will be straight away marked ZERO.

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ScheduleOpening Date and Time October 27 , 2010 At 12:01 A.M. (Mid-Night)

Due Date and Time November 01 , 2010 At 11:59 P.M. (Mid-Night)

Note: Only in the case of Assignment,  24 Hrs extra / grace period after the above mentioned

due date is usually available to overcome uploading difficulties which may be faced by thestudents on last date. This extra time should only be used to meet the emergencies and above

mentioned due dates should always be treated as final to avoid any inconvenience.  

Important Instructions:

Please read the following instructions carefully before attempting the assignment solution.

Deadline:

•  Make sure that you upload the solution file before the due date. No

assignment will be ac c ep ted through e-m ail once the solution has been

uploaded b y the instruc tor.

Forma tting guidelines:

•  Use the font style “ Times New Rom an” and font size “ 12”.

•  It is ad vised to c om po se your doc ume nt in MS-Word 2003.

•  Use b lac k a nd b lue font colors only.

Solution guidelines:

•  Use APA style for referenc ing and c itation. For guida nc e sea rch “ APA

reference style” in Google and read various website containing

information for better understanding or visithttp:/ / linguistic s.byu.edu/ fac ulty/ henric hsenl/ ap a/ APA01.html 

•  Every student will work individually and has to write in the form of an

ana lytical assignment.

•  Idea lly y our answer should be w ithin 200 to 250 words.

•  Give the answer according to question, there will be negative marking

for irrelevant m aterial.

•  For acquiring the relevant knowledge don’t rely only on handouts but

watch the video lec tures and use o ther reference b ooks also.

Rules for Ma rking

Please note that your assignment will not be graded or graded as Zero (0) if:

•  It has been subm itted a fter due da te

•  The file you up load ed does not open or is corrupt

•  It is in any format other than .doc (MS. Word) 

•  It is chea ted or cop ied from other students, internet, books, journals etc …