UKAM 4024 Integrated Case Study
GROUP PROJECT FAR 600 Industries Presentationvs
Presenter:Corporate ProfilePOH KONG HOLDINGS BERHADSHELL
REFINING COMPANY (Federation of Malaya) BERHADPrincipal Activities:
Pioneer JewelleryPrincipal Activities:Refining and Manufacturing of
petroleum productsWas established on 26 March 1976 by one of the
founders Dato' Eddie Choon.Was incorporated inMalaysia on 19
September 1960.First outlet at Jalan 52/4, Petaling Jaya. This
business address has been the Poh Kong Headquarters until
today.
The Company's oil refinery at Port Dickson produces a
comprehensive range of petroleum products, most of which are
consumed within Malaysia.Listed in Bursa Malaysia since 2004, Poh
Kong is hailed as Malaysia's largest jewellery retail chain store
with a network of 107 outlets nationwide with a manufacturing
facility.Listed on the Main Board of Kuala Lumpur Stock Exchange on
29 Oct 1962. Currently with 49% Malaysian public participation.
CORPORATE PROFILECorporate INFOMATION
Corporate MILESTONE
PRODUCTS SUPPLIEDSHELL REFINING COMPANY (Federation of Malaya)
BERHADRefinery Products:Jewellery Products:Liquefied Petroleum Gas,
or "LPG"TranzPropyleneHappy LoveGasoline, or PetrolAnggunJet Fuel,
or AvturThe Art of AuspiciousGasoil, or DieselBunga Raya Gold
BarSulphurPOH KONG HOLDINGS BERHADThank You!!!End
