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F-BOM Feminist Book of the Month
Presented by Lindsey Taveren & Jasmine Kwan
PROBLEM SOLUTION
Create equal opportunity for writers from marginalized populations that the publishing
industry is systemically overlooking.
PUBLISHING INDUSTRY TRENDS Reviews of Female Published Work
2015 Author Guild survey
PUBLISHING INDUSTRY TRENDS Male Authors Account For…
The Best Books of 2014 100 Novels Everyone Should Read 100 Greatest Novels of all Time
2015 Author Guild survey
65% of self-published authors
are women Kingston University of London
56% of ALL authors live below the poverty line
2015 Author Guild survey
MARKET OPPORTUNITY = SUBSCRIPTION BOX
Self published author struggling to find audience and make ends meet
Reader impatient with lack of diversity in
traditionally published books
VALUE PROPOSITION
Self Published Author Underserved Reader
• Guaranteed Audience • Receive 50% of profits • Reach readers in other
states • More online reviews • Word of mouth marketing • Affirmation • Confidence
• Part of Community Book Club
• Discover new authors • Support diversity • Vetted for quality • Special Edition book • Exclusive author access
PRODUCTS OFFERED
Book Club Single Book E Reader
MARKETING CHANNEL
MARKETING CHANNELS
COMPETITORS
FINANCIAL PROJECTIONS: YEAR 1
Q1 = 100 subscribers Q2 = 200 Q3 = 400 Q4 = 800 Total Sales = 30000 F-Bom Profit = 6700 Author takes home avg 1600
FINANCIAL PROJECTIONS: YEAR 3
3000 subscribers Switch to bi-monthly Add retail box Total Sales = 500000 F-Bom Profit = 170000 Author takes home avg 28000
NON PROFIT ORGANIZATION
● Pay women to promote other women ● Give out grants to authors, directors, actresses, etc. ● Provide marketing assistance and networking
QUESTIONS