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Let’s Get Social Doug Edlund, Assistant Director UTIA Marketing and Communications

FCS Social Media Presentation

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Page 1: FCS Social Media Presentation

Let’s Get Social

Doug Edlund, Assistant DirectorUTIA Marketing and Communications

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”What makes you weird, makes you unique and therefore makes you stand out.”

-Dan Schwabel

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The Science of Storytelling

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100,500

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60X Faster

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Healthy Food Choices

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Workplace Conflict

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What’s this got to do with social media?

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“Good content always has an objective; it’s created with intent. It therefore carries triggers to action.”

- Ann Handley

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Quality Over Quantity

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”Being effective at social media, whether for business or personal use means capturing people who have short attention spans. They’re only one click away from a picture of a funny cat, so you have to make your thing more compelling than that cat…and that can be a high bar.”- Alexis Ohanian

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Questions, Thoughts?