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Entrepreneurial EcosystemDiagnostic Toolkit

December 2013

Supported by:

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Table of Contents

Introduction....................................................................................................................1Studying the Entrepreneurial Ecosystem.....................................................................2

A Synthesis of Existing Frameworks.............................................................................5Guidelines for Conducting an Assessment of an Entrepreneurial Ecosystem...........8Conclusion...................................................................................................................10

Appendices Appendix I: Entrepreneurial Ecosystem Assessment Frameworks...........................11Appendix II: Indicators for Assessing Entrepreneurial Ecosystem............................14Appendix III: Ecosystem Survey Instrument Introduction..........................................17Appendix IV: List of Entrepreneurship Datasets (Summary)......................................27

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Introduction

The past decade has seen a signi cant reduction in con ict, improved political and macroeconomicstability, a number of economic reforms, and considerable economic growth across countries inemerging markets.

However, the wages and livelihoods of many developing country citizens have not kept up, and lagbehind the rest of the world. Entrepreneurship has the potential to address this gap, if it is able toevolve beyond the informal, necessity-based entrepreneurship that is currently prevalent in manyemerging economies. Opportunity-based rm creation led by managers that intend to grow theirbusinesses can generate increased employment and sustainable income for the poor. 1 Developmentnance institutions can play an important role in enabling entrepreneurship in emerging markets.

A rst step to stimulating entrepreneurship is mapping and measuring the existing entrepreneurialecosystem. This analysis allows for diagnosis of potential challenges and opportunities that can be

addressed through speci c interventions. To support mapping efforts, this toolkit has been developedby the Aspen Network of Development Entrepreneurs (ANDE), with the support of the UK Departmentfor International Development (DFID). It provides methodological guidance on assessing the currentstate of entrepreneurial ecosystems and offers a set of resources and tools that can be used bydevelopment practitioners. This toolkit does not aim to be exhaustive, but is intended to serve as abasis for other organizations to build upon.

To develop this toolkit, ANDE conducted a comprehensive review of publicly available literatureon entrepreneurial ecosystems and identi ed nine evaluative frameworks. We assessed theseframeworks and synthesized key elements and indicators. ANDE encourages practitioners to use thistoolkit as a resource guide that can be adapted and modi ed to t the local and/sectoral context.

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enabling environment, the Rainforest Blueprint focuses on developing an entrepreneurial culture,and the GSM Association’s approach is targeted at the information and communication technologysector (ICT). A summary of the various domains and the extent to which they are discussed in eachframework is presented in Table I.

Table I: A Review of Entrepreneurial Ecosystem Diagnostic Tools

Domain Babson CoC GEDI Rainforest 6+6 GSMA(ICT)

OECD DoingBusiness

WEF

Policy

Finance

Infrastructure

Markets

Human Capital

Support / Services /Connections

Culture

R&D / Innovation

Quality of Life

MacroeconomicConditions

Nine approaches were evaluated categorized based on two criteria: Geographic Unit of Analysis andComplexity (indicated by the number and type of prescribed indicators). Figure I provides a mappingof these nine approaches, based on their geographic unit of analysis (horizontal axis), and the levelof detail, based on the number and extent of the prescribed indicators (vertical axis). The domainsQuality of Life and Macroeconomic Conditions each occur in only one of these approaches. Asmentioned previously, the Council on Competitiveness and the OECD are the most detailed, and focus

on the local and national levels, respectively.

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Figure I: Comparing Entrepreneurial Ecosystem Assessment Frameworks

High Level of Complexity (# of indicators)

Low Level of Complexity (# of indicators)

L o c a

l / S u

b -

N a

t i o n a

lN at i on al / C r o s s- C o unt r

y

Council onCompetitiveness

Babson

OECD

GEDI

GSMA (ICT)

Doing Busness

WEF

Koltai

Rainforest

Much of the research on entrepreneurialecosystems in developed and developingcountries emphasizes the need to take a multi-dimensional approach to measurement, takinginto account all the various domains that canaffect entrepreneurship in a region, and howthey interact with each other. Since two of

the measurement frameworks in our revieware primarily focused on a limited number ofdomains ( Doing Business primarily measurespolicy, and to some extent, infrastructure;the Rainforest framework largely focuses onentrepreneurial culture and human capital),our analysis focuses on the remaining sevenapproaches. Complete summaries of each ofthese approaches are provided in Appendix I.

1. Babson College - BabsonEntrepreneurship Ecosystem Project

2. Council on Competitiveness - AssetMapping Roadmap

3. George Mason University - GlobalEntrepreneurship and Development Index -

4. Koltai and Company - Six + Six5. GSM Association – Information

and Communication TechnologyEntrepreneurship

6. Organisation Economic Co-operationand Development - EntrepreneurshipMeasurement Framework

7. World Economic Forum - EntrepreneurshipEcosystem

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A Synthesis of Existing Frame works

Entrepreneurship is often considered a means to speci c socio-economic development goals,which suggests that there is a need to measure the level of entrepreneurship, the factors that

determine these levels, and ultimately, the impact of the entrepreneurial activity. This perspectiveis re ected in the OECD’s Entrepreneurship Measurement Framework, which was supported by theKauffman Foundation. The OECD’s Statistics Directorate developed the Entrepreneurship IndicatorsProgramme, which explicitly recognizes the role that entrepreneurship can play in addressingspeci c issues such as economic growth, job creation, or poverty reduction. 2 The frameworkidenti es three broad elements that are important in assessing the entrepreneurial ecosystem:determinants , entrepreneurial performance , and impact . These three elements make sense as astarting point for ecosystem assessment.

While there are a limited number of indicators for measuring impact and entrepreneurialperformance, the number of potential determinants is fairly extensive. Finally, some of theseimpacts, and aspects of entrepreneurial performance, may also feed back into the determinants -for example, economic growth may boost access to nance for small rms. 3 Figure II illustrates howthese elements align, and provides examples of potential indicators.

Elements of Assessing Entrepreneurial Ecosystems

1. Entrepreneurship determinants refers to the various factors that affectentrepreneurship, which is the primary focus of the seven ecosystem mappingtools reviewed in this paper. Despite the varied sources for these evaluativeapproaches, they are relatively consistent in terms of broad themes and actorsthat would be considered determinants of entrepreneurship, such as speci c

policies, amount of venture capital nancing deployed, and the availability ofbusiness development services.

2. Entrepreneurial performance refers to the speci c activities that entrepreneursperform that will ultimately deliver the impacts. Indicators such as the totalnumber of formal businesses in an economy, the number of high-growth rms(gazelles), employment gures, and enterprise survival and death rates are allconsidered measures of entrepreneurial performance.

3. Impact refers to the value created by entrepreneurs, and entrepreneurship,which may be measured in terms of macroeconomic variables, such as GDPgrowth, employment, Gini coef cients (to measure income distributions), orthe size of the formal sector vs. the informal sector. The authors of the OECD

framework note that most of these indicators are used extensively for economicresearch, and are comparable across countries.

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Figure II: Entrepreneurship Measurement Framework

ANDE suggests that a comprehensive evaluative framework for entrepreneurial ecosystems shouldfocus on the following eight domains, and the key actors associated with each area (Table II). Thisanalysis focuses on domains that recur in at least two of the frameworks reviewed, thus excludingQuality of Life and Macroeconomic Conditions from our synthesis. However, it should be noted thatnot all of these domains will affect the growth of entrepreneurship directly. We suggest that thesedomains can be placed on a spectrum, ranging from a direct in uence (through nance, businessdevelopment services), partially direct in uence (through policy, markets, human capital), andindirect in uence (culture). While these are not rigid classi cations, this classi cation can helpdevelopment agencies to prioritize domains based on their mandate and capabilities, and betterunderstand the extent to which entrepreneurial growth can be attributed to a program in a speci cdomain.

Determinants

Entrepreneurial Performance

Impact

Finance Business

Support

Policy Markets Human

Capital

Infrastructure R&D Culture

DebtAccess

VCAccess

Access toGrants

Access toAngels

StockMarkets

IndustryNetworks

Incubators/Accelerator

Legal/Accounting

Services

Tax Rates

TaxIncentives

Cost toStart

Business

DomesticSales

InternationalSales

TargetMarket Size

GraduationRates

Quality ofEducation

Access toTelecom

Access toElectricity

Access toInfrastructure

Patents

Firms Employment Wealth

JobCreation

EconomicGrowth

PovertyReduction

EntrepreneurialMotivation

Source: Adapted from OECD Eurostat

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Table II: Entrepreneurial Ecosystem - Domains for Analysis

Direct Partially Direct Indirect

Finance Support Policy Markets HumanCapital

Infrastructure Research &Development

Culture

Banks Incubators NationalGovernment

DomesticCorporations Universities Electricity

providers

PublicResearchCenters andLaboratories

Media

VentureCapital Accelerators State

GovernmentInternationalCorporations

TechnicalTrainingInstitutes

Transportproviders

PrivateResearchCenters andLaboratories

Government

AngelInvestors Industry

Associations /Networks

LocalGovernment Consumers High

SchoolsCommunications(Mobile, internet) Schools

Foundations Legalservices

DistributionNetworks

CommunityColleges

Other utilityproviders (gas,water)

ProfessionalAssociations

Micro nanceInstitutions

AccountingServices

RetailNetworks

Social Orga -nizations

Public CapitalMarkets

TechnicalExperts /Mentors

MarketingNetworks

DevelopmentFinanceInstitutions

Credit Rating

Agencies

Government

The effects of some policies or investments ininfrastructure are possible to measure, whenthey are directly targeted at enterprises (e.g.,providing reliable electricity to an industrialcluster). However, these effects may be indirect

or diffused in some cases, and more dif cult tomeasure when they have several objectives. Forexample, an investment in road infrastructurecan generate several bene ts, in addition to itseffects on entrepreneurship in the region. Whilesome domains such as culture may be importantdeterminants of entrepreneurial activity in theregion, interventions in these cases are relativelydif cult to evaluate. Finally, it is important to

examine how various domains interact witheach other, which is likely to vary dependingon the speci c local context. Understandingthese interactions is critical to assessing theentrepreneurial ecosystem, and designing

appropriate interventions.In addition to identifying the key domains foranalysis, we reviewed over 200 indicators ofentrepreneurial determinants, performance andimpact from the seven evaluative frameworks,and identi ed the most relevant indicators forconducting ecosystem analyses in developingcountries. A comprehensive list of 65 indicatorsacross these domains is provided in Appendix II.

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It is important to recognize that not all of theseindicators will be applicable in every context. Weprovide guidance on selecting the most relevantindicators based on the relevance, availability,and quality of data.

The rm level survey instrument provided inAppendix III is designed to provide a holisticassessment of the ecosystem from theperspective of the rm. The survey combinesentrepreneurial perceptions of the businessenvironment with objective measures of rmperformance and open-ended questions whichenable a nuanced understanding of local rmcapacity and needs.

The survey may also be combined with sector-relevant questions as needed. A signi cantnumber of questions used in the World Bank’sEnterprise Surveys 5 have been included, whichwill allow comparison of the local ecosystem toan established database of rm-level informationfrom that country. In order to be most accurateand actionable, ANDE recommends conductingthe survey at a local or metropolitan region level,though it may also be used on a larger scale.To be most effective, it is essential to identifycomparable regions or benchmarks againstwhich the region of interest is compared.

Finally, there is a large number of existingdata sources that can provide valuable inputin assessing entrepreneurial ecosystems. Wereviewed 25 datasets on entrepreneurship, theentrepreneurial climate, and workforce whichcollectively can support a deep assessment of

the policy and enabling environment as well asrm-level performance. Overall, fteen global(cross-country) datasets and ten country-leveldatasets from Africa on rms and households(from Ghana, Tanzania, Kenya, Morocco, Ethiopia,and South Africa) were identi ed. Appendix IVprovides a summary of the datasets, in terms ofthe unit of analysis, type of data, availability, andsampling methodology.

The World Bank’s Enterprise Surveys are the

most comprehensive, and wide-ranging datasetsavailable, with information on over 130,000rms from 135 countries. Key data pointsinclude rm characteristics, sales, nances,R&D, entrepreneur/top manager, governmentrelations, quality of infrastructure, competitionand workforce, employee characteristics, impacton communities, and entrepreneurial motivation/culture. Other country-level datasets also provideconsiderable detail on rm characteristics andactivity, but the Enterprise Surveys offer the

opportunity to draw effective cross-countrycomparisons due to the consistent methodology.

Guidelines for Conducting an Assessment of anEntrepreneurial Ecosystem

1. Geographic Unit of Analysis: As a rst step, it is essential to identify the geographic region forstudy, which may be a metropolitan region, a state or province, or the entire country. A numberof the frameworks reviewed focus on measuring entrepreneurial indicators at the national level.However, the economic diversity of most countries makes national assessments less actionable.Instead, assessments of speci c regions within a country (e.g. a metropolitan area) and speci csectors (eg, tourism), are likely to be a more effective approach to guide program developmentand speci c interventions. Based on the geography and sector focus selected, evaluators shouldalso select comparable regions or standardized benchmarks, to draw meaningful comparisons.

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ConclusionThis toolkit provides a synthesized set of resources for practitioners to assess the entrepreneurialecosystem in developing countries. It is designed to be a starting point for entrepreneurial ecosystemassessment activities.

• We recommend conducting a holistic assessment of the various domains of the ecosystem,using a combination of primary data collection (through rm surveys and stakeholderinterviews) and secondary sources (such as government records, industry associations andpublished academic research).

• We recommend identifying comparable regions or benchmarks to make the assessment moreuseful in tracking progress.

• Practitioners should adapt and modify the proposed methodology with input from localexperts, and tailor it to the speci c needs of their programs.

List of Appendices

• Appendix I: Entrepreneurial Ecosystem Assessment Frameworks

• Appendix II: Indicators for Assessing the Entrepreneurial Ecosystem

• Appendix III: Firm Survey Instrument

• Appendix IV: Sources of Enterprise Data

Endnotes1 Omidyar Network and Monitor Group (2012). “Accelerating Entrepreneurship in Africa: Understanding Africa’s Challengesto Creating Opportunity-driven Entrepreneurship. Omidyar Network 2 Ahmad, N., & Hoffmann, A. (2008). A framework for addressing and measuring entrepreneurship. Organisation forEconomic Co-Operation and Development 3 Ibid.4 Innovations for Poverty Action (2013). IPA SME Initiative – Projects.5 The World Bank and the International Finance Corporation, “Enterprise Surveys: What Businesses Experience” http://www.enterprisesurveys.org/6 The World Bank. “Doing Business: Measuring Business Regulations”.http://www.doingbusiness.org/

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Babson College - The Babson

Entrepreneurship Ecosystem Project (BEEP)http://entrepreneurial-revolution.com/

The Babson Entrepreneurship EcosystemProject stems from the observation that in allsocieties in which entrepreneurship occurs withany regularity or is self-sustaining, there is aunique and complex environment or ecosystem.The Babson Entrepreneurship Ecosystem ndsthat there are approximately a dozen elementsthat interact in complex ways. Thus in order to

promote entrepreneurship, a holistic approachmust be taken.

The BEEP categorizes their framework intosix domains. Policy looks at both governmentregulations and support of entrepreneurshipalong with leadership. Finance looks at thefull spectrum of nancial services availableto entrepreneurs. Culture accounts for bothsocietal norms along with the presence ofsuccess stories to inspire the next generation

of entrepreneurs. Supports examine physicalinfrastructure, non-governmental institutionsand the presence of supporting professions suchas lawyers, accountants and investment bankers.Human Capital examines both the quality ofhigher education system and the skill level ofthe work force. Finally, Markets look at bothentrepreneurial networks and the presence ofearly customers.

Council on Competitiveness - Asset MappingRoadmaphttp://www.compete.org/publications/detail/33

The Council on Competitiveness (CoC) takesa comprehensive asset mapping approach inorder to evaluate the key assets that shapean economic ecosystem as well as the majorgap areas that require further investment. Italso aims to create a baseline against which

future progress can be measured. The Councilrecommends that eight major categoriesof assets should be examined. They are:Human Capital, Research and DevelopmentInstitutions, Financial Capital, Industrial Base,Connective Organizations, Legal and RegulatoryEnvironment, Physical Infrastructure, andQuality of Life . In addition to these categories ofassets, the CoC framework takes into accountregional networks -both the formal and informallinkages between these regional assets- thatallow for collaborative economic development

partnerships to take hold. Finally, the CoC alsoconsiders culture as a critical element that caneither foster collaboration and innovation orprevent effective knowledge sharing.

The CoC asset mapping framework speci esthe broad asset categories and provides acomprehensive list of indicators that can beused to measure a given region’s assets in thatparticular category.

Global Entrepreneurship and DevelopmentIndex - George Mason Universityhttp://www.thegedi.org/

The GEDI is based on an emerging theory ofNational Systems of Entrepreneurship. Thisextension of National Systems of Innovationtheory focuses on the importance of variousinstitutions in fostering entrepreneurship. WhileGEDI believes that the institutional frameworkis critical, it also examines individual and rmlevel data to better evaluate the quality ofactors operating in this framework to betterevaluate the entrepreneurial ecosystem. GEDI’sinstitutional analysis is a super index of otherinstitutional indices. For example, corruptionis measured by Transparency International’sCorruption Perception Index and economicfreedom by the Heritage/ World Banks doingbusiness study.

Appendix I: Entrepreneurial EcosystemAssessment Frameworks

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GEDI also collects novel data on individualsand rms through their own survey basedmechanism. This survey measures socio-cultural factors such as risk tolerance, statusperception of entrepreneurship and genderequity, along with quality of rm indicators such

as education level of managers, and technologyadoption in new rms. The GEDI then usesa complex method to weight these indices.First individual level indicators are combinedwith associated institutional variables to formone of 15 “pillars.” For example the “ start-upskills ” pillar is measured by weighting tertiaryeducation , an institutional variable, with skillsperception an individual level metric thatcaptures the percentage of the working agepopulation that claims to possess the skills

needed to start up a business. The 15 pillarsare: opportunity perception, startup skills, non- fear of failure, networking, cultural support,opportunity startup, technology sector, qualityof human resources, competition, productinnovation, process innovation, high growth,internationalization, and risk capital . Thesepillars are then aggregated into three sub-indices that measure; entrepreneurial ability,entrepreneurial attitudes and entrepreneurialaspirations . This aggregation is done though

a novel method referred to as the “bottleneckpenalty method” which penalizes all of the pillarsbased on the lowest preforming pillar.

GSM Association - Mobile for DevelopmentNetworkhttp://www.gsma.com/mobilefordevelopment/

The GSMA framework focuses primarily on ICTinnovation and the ecosystem of support thatcan attract investment and drive long termeconomic development in the sector. The GSMAframework targets several stakeholder groupswhich it believes in uence the ecosystem of ICTentrepreneurship. These are: entrepreneurs,investors, support organizations, researchcenters, mobile operators, and governments .These stakeholder groups will be analyzedthrough a variety of research methods including

surveys, interviews and focus groups in orderto inform the following research themes: socio-economic context and outlook, ICT and mobileindustry context and outlook, commercial,technical and nancial barriers to growth, andlonger term sustainability of ICT and mobile

industry.

Koltai and Company LLC - Six + Six Modelhttp://www.stevenkoltai.com/about-us

The Koltai and Company (KolCo) Six + Sixmodel is designed to help quantitativelyand qualitatively identify the strengths andweaknesses of an entrepreneurial ecosystem.This analysis looks at six “pillars” or activitiesthat support an entrepreneurial ecosystem, aswell as six participants that traditionally conductthese activities.

KolCo seeks to examine how entrepreneursare: identi ed, trained, connected to networks,funded , enabled by regulatory frameworks , andcelebrated in society. Kolco also looks at theparticipants responsible for facilitating thoseactivities. The participants of focus are: NGOs,foundations, academic institutions, investors,governments, and corporations . While Kolcodoes not publicly provide any speci c indices,it utilizes a combination of existing indices andeld work to inform its Six + Six framework.

Organisation for Economic Co-operation andDevelopment (OECD) - EntrepreneurshipMeasurement Frameworkhttp://www.oecd.org/industry/business-stats/

The OECD framework seeks to inform policy

makers and help to create a sound basefor internationally comparable indicators ofentrepreneurship. This framework examines thefactors that motivate or impede entrepreneurship(determinants ) and also provides indicatorsabout the current state of entrepreneurship(entrepreneurial performance ), and theoutcomes ( impact ) of entrepreneurship on theeconomy as a whole. Importantly the OECD uses

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a unique de nition of entrepreneurship thatde nes entrepreneurial activities as the pursuitof the generation of value through the creationor expansion of economic activity, by identifyingand exploiting new products, processes ormarkets. This de nition then does not limit

entrepreneurship to new rms or small businessand allows for large rms to be entrepreneurial.

The OECD conceptualizes the ecosystem ofentrepreneurship as the combination of threefactors: opportunities, skilled people andresources . These three factors are in uenced bytwo important themes: culture and regulatoryframework. These factors and themes can besimpli ed into six key determinants: regulatoryframework, market conditions, access to nance,

R&D and technology, entrepreneurial capabilitiesand culture. The OECD Framework also speci esthe variety of indicators that can be used togauge each of these determinants.

World Economic Forum - TheEntrepreneurship Ecosystemhttp://www.weforum.org/

The World Economic Forum (WEF) looks atboth the prevalence of initiatives to support

entrepreneurship such as incubation programs,along with the ecosystem that supportsentrepreneurship. The WEF believes thatentrepreneurs rely on four layers of supportand that the combination of these four types of“enablers” allows entrepreneurs to succeed.These enablers are: Personal Enablers such asmentors and education, nancial enablers suchas banks investors and micro nance, businessesenablers such as incubators and networkingassociations, and nally environmental enablers

such as regulatory framework, infrastructureand culture. By examining an entrepreneurialecosystem through this framework the WEF isable to identify strengths and weaknesses in theecosystem and recommend policy to ll gaps.

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Appendix II: Indicators for AssessingEntrepreneurial EcosystemGuidance on Using Indicators

• The below list of indicators is intended to be a guide for developing an entrepreneurial ecosystemassessment, while recognizing that not all will be available or relevant in every context. Practitionersare encouraged to identify additional indicators that are relevant to their particular programs, andassessing the quality of available data using the criteria (relevance, accuracy, and availability) provided.

• We strongly recommend identifying comparable regions or benchmarks against which the region ofinterest is compared for this analysis.

• We expect many of these indicators to be available through existing data sources. Indicators that arelikely to require primary data collection (through a survey), are denoted with a *.

No. Determinants Quality of Indicators

Relevance Accuracy Availability OverallFinance

Banks

1 Amount of bank loans outstanding to regionalbusinesses

2 Average Interest rate spread

3 Collateral Requirements

Venture Capital/Angel Investors/Private Equity

4 Amount of assets invested in region (# of deals andinvestment amounts) - VC/Angel/PE

5 Return on investments - VC/Angel/PE

6 Co-investments with other regional investors - VC/Angel/PE

7 Percentage of early stage investments

Public Stock Market

8 Turnover in Stock Market

9 Capitalization of Stock Market

10 Newly Listed Companies in Stock Market

Philanthropic Activity

11 Number of foundations and other philanthropicorganizations in region

12 Amount of donor grants in region (foundations)

Business Support Services

Level of satisfaction with the quality and availabilityof business support services - legal, accounting,incubation, etc. *

13 Size of membership and budget of industry & networkassociations

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14 Number of networking activities and events

15 Number of incubators and accelerators in region

16Average success rate for incubators and accelerators(% of graduates that are pro table or have receivedinvestment 5 years after program participation)

Policy

17 Effective tax rates for region (vs. competitor regions)

18 Amount provided in tax incentive programs

19 Overall business satisfaction with businessenvironment*

20 Level of satisfaction with government services andprograms*

21 Cost to start a business

22 Time to start a business (number of days)

23 Time to start a business (number of steps)

24 Cost to close a business

25 Percentage of businesses that report paying a bribe*

Markets

26 Sales to International Corporate Customers*

27 Sales to Domestic Corporate Customers*

28 Target market size (international)

29 Target market size (domestic)

Human Capital

30 High school graduation rates

31 Job placement information

32 College graduation rates

33 Annual number of STEM graduates

34Business community satisfaction with quality ofeducation, employability of graduates, private sector-academic collaboration*

35 Quality and availability of entrepreneurship education*

36 Quality of business schools (independent ratings,accreditations)

Infrastructure

37 Availability of high speed internet access

38 Availability of mobile networks

39 Current level of business satisfaction with availability ofconnectivity services*

40 Current level of business satisfaction with availability ofutility services (electricity, water, gas, etc.)*

41 Current level of business satisfaction with availability oftransport services*

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42 Percent of businesses paying for security*

43 Average cost of security (% of annual sales)*

44 Losses due to theft and vandalism (% of annual sales)*

Research & Development / Innovation

45

Number of patents and patenting rates (patents/

research dollars) for research centers and laboratoriesin region

46 Spin-outs and major technology licensing deals

Entrepreneurial Culture

47 Entrepreneurial motivation in society*

48 Proclivity for risk*

49 Cultural and social norms

50 Media narratives of entrepreneurship

Entrepreneurial Performance

51 Enterprise birth rates

52 Enterprise death rates

53 Rate of high growth rms, based on employmentgrowth

54 Rate of high growth rms, based on turnover growth

55 Survival rates at 3 and 5 years

56 Proportion of 3 and 5 year old rms

57 Productivity contribution (young or small rms)

58 Innovation performance (young or small rms)

59 Export performance (young or small rms)

Impact

60 GDP Growth

61 Gini Coef cient

62 Net job creation

63 Average/Median wages & salaries

64 Job quality

65 Poverty rates

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Appendix III – Ecosystem Survey InstrumentIntroductionThis survey instrument is designed to provide a relatively quick, but holistic assessment of

the entrepreneurial ecosystem in a region, from the perspective of the rm. The survey usesa combination of objective indicators of rm performance and entrepreneurial perceptions ofthe business environment. To be most accurate and effective in informing speci c projects, werecommend implementing this survey at a local or metropolitan region level and with a focus on keyeconomic sectors. However, it may also be used at larger geographic units of analysis, and acrosssectors. This rm level survey is designed to supplement existing data that is typically availablefrom government agencies and industry associations, and more qualitative interviews with keystakeholders and local experts. The survey will be most useful if practitioners are able to implementit on an annual basis as a means of tracking progress from a baseline.

The questions in this survey have been speci cally selected to provide actionable guidance for

practitioners that aim to address key obstacles in entrepreneurial development in a region. Additionalsector-speci c questions may be added to the survey. The survey is currently designed to beimplemented online, but may also be adapted to in-person survey methods, which may be necessaryin some regions. Finally, note that not all sections in the survey will be relevant for every region orsector.

Users are encouraged to modify and adapt this survey instrument to the local context and the natureof the program(s) being implemented. We also recommend testing the survey with a small group ofentrepreneurs and local experts to get feedback and re ne the instrument.

This survey is divided into three sections:

I. Demographic InformationII. Entrepreneurial Perceptions of the Ecosystem

III. Key Firm and Entrepreneur Indicators

The questions used in the survey were drawn from the following sources:

1. World Bank Enterprise Surveys

2. Council on Competitiveness Asset Mapping Roadmap

3. Global Entrepreneurship Monitor

4. Global Impact of Entrepreneurship Database

5. Aspen Network of Development Entrepreneurs

In particular, there are signi cant number of questions from the World Bank’s Enterprise Surveys,which is the most comprehensive and validated survey of entrepreneurs globally. EnterpriseSurveys have been conducted in 135 countries, with over 130,000 rms, allowing practitionersto most effectively compare the local ecosystem with national and sub-national benchmarks.For more information about the Enterprise Surveys, please see the following link: http://www.enterprisesurveys.org/

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To conduct more detailed analyses of attitudes towards entrepreneurship, we recommend using thesurvey instruments from the Global Entrepreneurship Monitor and the Council on Competitiveness.

Sampling Methodology

We recommend the sampling methodology employed by the World Bank’s Enterprise Surveys, whichprovides guidance on developing a strati ed random sample of rms in a region, and can be adjusteddepending on the level of desired statistical precision. Strati ed random samples are generated byclassifying rms into three categories (size, geographic location, and sector), and drawing a randomsample from each category. However, strati ed random sampling may not be appropriate for smallregions, or for programs with small budgets.

The minimum recommended level is 7.5% for 90% con dence intervals, which means that the “true”population parameter is within the 7.5% range of the observed sample estimate, 90% of the time.Typical sample sizes for 90% con dence are provided in Table 1. However, non-responses, missinganswers, and attrition (for follow-on surveys), are a critical problem with many rm-level surveys.

The Enterprise Surveys recommend factoring a 25% non-response rate per stratum, and over-sampling accordingly. Additional guidance on sampling methodology is provided here: http://www.enterprisesurveys.org/Methodology

Table 1: Typical Sample Sizes Required for 5% and 7.5% Precision and 90%Confdence 1

Population Size(Total Number of Firms) Sample Size - 5% Precision Sample Size – 7.5% Precision

100 73 55

200 115 75

400 162 93

800 202 105

1,000 213 107

1,500 229 111

2,000 238 113

5,000 257 117

10,000 263 119

50,000 269 120

100,000 270 120

1 World Bank Enterprise Surveys - Methodology

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Ecosystem Survey Instrument

I. Demographic Information

1. Type of rm(Select One): ___ Manufacturing ___ Services

2. Number of Employees (Number):

3. Sector (Select One): [Add/Remove Sectors if necessary]

o Foodo Tobaccoo Textileso Garmentso Leathero Woodo Papero Publishing (Print and Recorded Media)o Re ned Petroleum Productso Chemicalso Plastics and Rubbero Non-metallic Mineral Productso Basic Metalso Fabricated Metal Productso Machinery and Equipmento Electronicso Precision Instruments

o Transport Machineso Furnitureo Recyclingo Retailo Wholesaleo Information and Communication Technologyo Hotel and Restauranto Service of Motor Vehicleso Constructiono Transport

4. Address (Text):

5. Legal Status (Select One): [use locally relevant classi cations]

o Corporationo Limited Liability Companyo …

6. Year founded (Date):

7. Year of formal registration (if different) (Date):

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12. To what degree are the following elements of the Policy Environment an obstacle to currentoperations of this rm:

Policy

NoObstacle

MinorObstacle

ModerateObstacle

MajorObstacle

VerySevereObstacle

Don’tKnow N/A

Business Licensing andPermits

Customs and TradeRegulations

Labour Regulations

Tax Administration

Tax Rates

13. To what degree are the following elements of the Market an obstacle to current operations ofthis rm:

Markets

NoObstacle

MinorObstacle

ModerateObstacle

MajorObstacle

VerySevereObstacle

Don’tKnow N/A

Access to InternationalMarkets

Availability of MarketInformation

14. To what degree are the following elements of Human Capital an obstacle to currentoperations of this rm:

Human Capital

NoObstacle

MinorObstacle

ModerateObstacle

MajorObstacle

VerySevereObstacle

Don’tKnow N/A

Availability of topmanagers with thequali cations yourbusiness requires

Availability of scientistsand engineers withthe quali cations yourbusiness requires

Inadequately educated/trained general workforce

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15. To what degree are the following elements of Infrastructure an obstacle to current operationsof this rm:

Infrastructure

NoObstacle

MinorObstacle

ModerateObstacle

MajorObstacle

VerySevere

Obstacle

Don’tKnow N/A

Electricity

Telecom/Internet

Water

Gas

Transport

16. To what degree are the following elements of the Business Environment an obstacle to

current operations of this rm:

Business Environment

NoObstacle

MinorObstacle

ModerateObstacle

MajorObstacle

VerySevereObstacle

Don’tKnow N/A

Level of support fromsuccessful businesspeople in the region

Political Instability

Practices of informalsector competitors

R&D collaborationbetween businesses anduniversity researchers

Corruption

Crime, theft and disorder

Overall businessenvironment (in region)

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III. Key Firm and Entrepreneur Indicators

Finance

17. During FY (insert last FY), how much equity nancing did this rm obtain from all of theseoutside sources?

Source Amount of FundingSought Amount of FundingReceived Equity Stake (if applicable)

Family and Friends

Angel Investors

Venture Capital

Foundations

Other Companies

Government Agencies

Social Impact Investors

Other

N/A (None)

18. During FY (insert last FY), how much debt nancing did this rm obtain from all of theseoutside sources?

Source Amount ofFunding Sought

Amount of FundingReceived

Term of Loan(Months)

Interest Rate(Percentage)

Banks

Micro nance Institutions

Other

N/A (None)

19. During FY (insert last FY), how much grant funding did this rm obtain from all of theseoutside sources?

Source Amount of FundingSought

Amount of FundingReceived

Grant Period(Months)

Foundations

Government Agencies

International Aid Agencies

Other

N/A (None)

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20. How much additional capital of the following kinds are you seeking?

Type of Capital Next 12 months (1 year) Next 36 months (3 years)

Equity

Debt

Grants

N/A (None)

Markets and Sales

21. In FY (insert last FY), what was this rm’s main activity, product or service (that representedthe largest proportion of annual sales)? (Detailed description)

22. What percentage of sales does the main product or activity represent? (Percentage)

23. What was this rm’s pro t margin (as a percentage of total investment) for FY (insert last FY)

a) Negative ROI (Loss)b) 0-5%c) 6-10%d) 11-15%e) 16-20%f) More than 20%g) Unsure

h) N/A (e.g., nonpro t)24. In FY (insert last FY), what were this rm’s total annual sales for all products and services?

25. In FY (insert last FY minus 2), three years ago, what were total annual sales for this rm?(Number)

26. In FY (insert last FY minus 4), 5 years ago, what were total annual sales for this rm?(Number)

27. In FY (insert last FY), what percentage of rm’s sales were (Percentage)

a) National salesb) Indirect exports (sold domestically to third party that exports)c) Direct exports

28. In which year did this rm rst export directly or indirectly? (Date)

29. In FY (insert last FY), what percentage of the value of products shipped was lost due to crimeor theft? (Percentage)

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Human Capital

30. In FY (insert last FY), how many permanent, full-time individuals worked in this rm?

31. In FY (insert FY minus 2), three years ago, how many permanent, full-time individuals workedin this rm?

32. In FY (year of founding), how many permanent, full-time individuals worked in this rm?33. In FY (insert last FY), how many temporary, full-time individuals worked in this rm?

34. In FY (insert FY minus 2), three years ago, how many temporary, full-time individuals workedin this rm?

35. In FY (year of founding), how many temporary, full-time individuals worked in this rm?

Infrastructure

36. Delivery of Infrastructure and Services:

Applied for connection/ permit (Y/N)

Number of Days toReceive a Connection/ approval

Informal gift/ payment expected orrequested (Y/N)

Electricity

Telecom/Internet

Water

Gas

Constructionpermit

Research and Development/Innovation

37. Does your rm have any of the following? If so, please provide the number, and a briefdescription:

Number Brief Description

Patents

Copyrights

Trademarks

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38. Has your rm introduced any new or signi cantly improved products or services in the past 3years? Please provide a brief description: (open-ended)

39. Has your rm introduced any new or signi cantly improved processes or methods in past 3years? Please provide a brief description: (open-ended)

Business Support Services

40. What capacity development services does your rm require?

41. Have you ever participated in a business incubation or acceleration program?

42. If yes, which program(s)?

43. Please state your level of satisfaction with the following services/activities provided by theincubation and acceleration programs:

NotUseful

SlightlyUseful

ModeratelyUseful

VeryUseful

ExtremelyUseful

Don’tKnow N/A

Networkdevelopment

Business skillsdevelopment

Mentorship

Access toInvestors/Funders

Securing DirectFundingAccess tolike-mindedentrepreneurs

Awareness andCredibility

44. Are you involved in this start-up to take advantage of a business opportunity or because youhave no better choices for work?

o Take advantage of business opportunityo No better choices for worko Combination of both of the aboveo Have a job but seek better opportunitieso Other (Please specify)

o Don’t Know45. Which one of the following do you feel is the most important motive for pursuing this

opportunity?

o Greater independenceo Increase personal incomeo Just to maintain incomeo Other (Please specify)o Don’t Know

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Appendix IV: List of Economic Datasets (Summary)

Organization Unit ofAnalysis

Possible typesof analysis Type of dataset Availability Link

GlobalDatasets

EnterpriseSurvey World Bank Firm

Global;national insome cases

Longitudinal forsome countries,from 2005

Public use(requiresregistration)

http://www.enterprisesurveys.org/

GEDI (GlobalEntrepreneur-ship andDevelopmentIndex)

George Mason

University

Firm,individual

(entrepre -neur)

Global,regional,national

Longitudinal,

from 2008

Electronic

version: $31.20

http://www.

thegedi.org/

IRIS

Global ImpactInvestingNetwork(GIIN)

FirmGlobal,regional,national

Longitudinalfrom 2008

Not availablefor public use

http://iris.thegiin.org/

GEM (GlobalEntrepreneur-ship Monitor)

Global Entre -preneurshipResearchAssociation,UK

Country,

individual(entrepre -neur)

Global,regional,national

Longitudinal,from 1999

(though veryfew countriesin the earliestyears)

Public use; fullindividual-leveldatasets avail -able exclusivelyto GEM NationalTeam membersuntil 3 yearsafter data col -lection

http://www.gemconsortium.org/

Doing Business World Bank Country

Global,regional,national insome cases

Longitudinal Public usehttp://www.doingbusiness.org/

GlobalCompetitive-ness Index

WorldEconomicForum

Country Global,regional

Longitudinal,from 2008 Public use

http://www.weforum.org/issues/competitiveness-0/gci2012-data-platform/

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WorldEconomicOutlook

InternationalMonetaryFund

Country,aggregatedcountrygroups

Global,regional

Longitudinalfrom 1980 Public use

WorldCompetitive-ness Report

InternationalInstitute forManagementDevelopment(IMD)

Country(but verylimitedselectionsin thedevelopingworld; verylittle onAfrica)

Global,regional

Longitudinalfrom 1989

$600 for mostrecent report

http://www.imd.org/wcc/

Index ofEconomicFreedom

HeritageFoundation Country Global,

regionalLongitudinalfrom 1985 Public use

http://www.heritage.org/index/

EconomicFreedom of theWorld

Fraser Insti -tute Country Global,

regional

Longitudinalfrom 1970 (from1970-2000,available on a5-year basisonly)

Public use http://www.freetheworld.com/

InvestmentClimateSurveys

World Bank Country Global,regional Cross-section

Public use(requiresregistration)

https://www.wbginvestmentclimate.org/

BusinessEnvironmentand EnterprisePerformanceSurveys(BEEPS)

EuropeanBank forReconstruc-tion andDevelopment(EBRD)

Country Global,regional

Panel from2002-2009 Public use

http://www.ebrd.com/english/pages/research/economics/data.shtml

LivingStandardsMeasurementSurveys

World BankIndividual(house -holds)

Global,regional,national

Panelsavailable forsome countries

Public use

http://iresearch.worldbank.org/LSMS/lsmsSurveyFinder.htm

Labour ForceSurveys

InternationalLabourOrganisation

Individual(workforce)

Global,regional,national

Panel (though

only 2002-03seems to beavailable on -line)

Public use

http://www.ilo.org/dyn/lfsurvey/lfsurvey.home

InternationalHouseholdSurvey Network

IndividualGlobal,regional,national

Catalog ofDatasets

Public use(requiresregistration)

http://www.ihsn.org/home/

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