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    GROUP D

    NAME ROLL NO

    ROSHANI CHAUDHARY 11

    CHIRAG DHIRAWANI 14

    NIRAV DOSHI 16

    SHEETAL KALE 25ROHIT MEHTA 35

    GUNJAN PITTI 43

    MONICA SARDA 51

    REENA TRIVEDI 57

    INCIA JOBATWALA 61

    SAGAR KESHRI 62

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    LAYOUT OF PRESENTATION

    What is elasticity?

    Price elasticity of supply

    Factors or determinants

    Types of elasticity

    Examples

    Case study

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    WHAT IS ELASTICITY ?

    Elasticity is a measure of responsiveness of onevariable to another

    Elasticity measures the proportional(percentage) changein one variable relative to proportional change in anothervariable.

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    PRICE ELASTICITY OFSUPPLY

    It can be defined as the degree ofresponsiveness of supply to a given change in

    price.

    Since the higher price usually results in anincreased quantity supplied, the percent change inprice and the percent change in quantity suppliedmove in the same direction the price elasticity ofsupply is usually a positive number .

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    The formula to find out the elasticity ofsupply is

    Percentage change in quantity supplied divided by percentagechange in price.

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    The price of a product falls from Rs60 toRs40 causing supply to contract from 120 to100.

    The price of a product rises from Rs50 toRs60 causing supply to extend from 100 to

    200.

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    The price of a product falls from 60 to Rs40 causingsupply to contract from 120 to 100.

    PeS= 16%/ 33%= 0.48

    The price of a product rises from Rs50 to Rs60causing supply to extend from 100 to 200.

    PeS= 100%/ 20% = 5

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    Determinants or factors that affect

    price elasticity of supply .

    The value of price elasticity of supply is positive, becausean increase in price is likely to increase the quantitysupplied to the market and vice versa.

    1)SPARE CAPACITY

    2) STOCKS

    3) EASE OF FACTOR SUBSTITUTION

    4) TIME PERIOD

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    Inelastic supply

    Types of price elasticity of supply

    Elastic supply

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    Perfectly inelastic

    supply

    Perfectly elastic

    supply

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    ES =% change in quantity supplied

    % change in price

    ES > 1 price-elastic supply

    ES = 1 unit-elastic supply

    ES < 1 price-inelastic supply

    Es = 0 perfectly inelastic supply

    Es = Infinity perfectly elastic supply

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    Cross elasticity of supply

    The cross (price) elasticity of supply measures change in quantitysupplied of one commodity when the price of another commoditychanges .

    Cross elasticity of supply can be expressed as:

    Esc = proportionate change in quantity supplied of one product

    proportionate change in price of another product

    Cross elasticity is always negative indicating that a rise in theprice of one good will lead to a fall in the quantity supplied ofalternative good.

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    Example of cross elasticity of supply

    WheatPaddy

    To understand cross elasticity of supply we are taking example ofagriculture commodities wheat and paddy . Since land is a scarcefactor farmers have to be careful about its use .If a farmer grows

    wheat on a piece of land ,but if price of paddy goes up then landwill be diverted from wheat production causing fall in quantity ofwheat supplied.

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    An empty restaurant plenty

    of spare capacity to meetany rise in demand!

    When telecommunications

    networks get congested at peak

    times, the elasticity of supply to

    meet rising demand may be low

    Examples

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    Stocks in a warehouse

    businesses with plentiful

    stocks can supply quickly and

    easily onto the market when

    demand changes

    For many agricultural

    products there are time lagsin the production process

    which means that elasticity of

    supply is very low in the

    immediate or momentary

    time period

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    Case study

    Salt Union and Elasticity of Supply

    The Big Freeze has caused a huge rise in the demand for grit to treat road

    surfaces. Most of this demand comes from local authorities and inevitably the

    supply-side of the market has found it difficult to match production with

    demand.

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    The Salt Union is the dominant supplier of rock salt to use on Britainsroads. Their mine at Winsford in Cheshire is the UKs biggest rock saltmine and is capable of extracting 30,000 tonnes per week, it has nearly

    140 miles of roads some 200 metres below ground. But their plant hasbeen working at full capacity since mid December and the Salt Union hasadmitted that - despite working 24 hours-a-day seven days-a-week at amaximum output of 30,000 tonnes a week, it is not possible to sustainthe unprecedented level of repeat orders coming in. The potash mine atBoulby in Cleveland is the other big source of rock salt in the UK, it too is

    working at capacity and has opted to divert planned exports to localauthorities because of unexpected depletion of stocks. The third mainsupplier of rock salt comes from Northern Ireland - the Irish Salt Miningand Exploration Company

    Stocks of rock salt have dropped sharply and the main supplier is

    working at capacity - two factors that have made the short run supply ofrock salt highly inelastic in response to strong demand. The free marketprice of salt ought to rise in such circumstances and there is evidencethat local councils who have flexible salt supply contracts with the SaltUnion are seeing a rise in the cost of salt per tonne. This BBC magazinearticle tries to unearth some of the detail on salt contract prices

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