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FOCUS IS POWER
90-Day Focusing Process1
Al PickettVP of
Diversity/Entrepreneur
Start Co.
Vision Impact
Vision/Goals
Tactics
Vision
Direction
Priorities
Goals
Strategies
290-Day Focusing Process
Are you a Strategic Business Owner?
• Embraces leverage-- works smarter, not harder Focused, Effective, Productive, Strategic
• Focuses on the entire business, not just technical work• Thinks and acts like a CEO, not an employee• Develops business plans, procedures and policies • Excels at leadership, not doer-ship• Leverages marketing and other peoples’ talents• Learns to let go – trust their people & systems
Face Reality90-Day Focusing Process
3
What A SBO Is Not
Face Reality90-Day Focusing Process
4
A Strategic Business Owner is NOT a:• Micromanager• Perfectionist• Control Freak• Jack-of-all-trades• Workaholic• Dictator/Screamer• “I’ll Do it Myself” Martyr• Hands-on Technician
A Strategic Business Owner …• Gets the greatest return possible for his/her time, money, and effort –
• Focuses on the entire business, not just the technical work of the business
• Thinks and acts like a CEO, not an employee
• Works “on” the business -- focuses on strategic, high-priority issues; key relationships; areas of brilliance -- does not get interrupted & distracted by clutter
• Views the business as a separate asset that needs to be professionally managed and optimized
• Designs the business system -- managers improve the system -- employees run the system
Strategic Focus
590-Day Focusing Process
Employee SBO/CEO
Strategic Focus
Working “in” Working “on”Tactical Strategic
Doing LeadingWork a job Build an Asset
Details Big picture
Role player Head coachReactive ProactiveTechnician ArchitectDoing things right Doing the right thingsDay-to-day Long-term viewWorking hard Working smartShifting gears Shifting mindset
690-Day Focusing Process
To Become a Strategic Business Owner• Use the title of CEO
• Focus on building and optimizing your chief asset – your business
• View your business as your #1 client
• Know your talents, areas of brilliance – focus on the 20% of your activities that produce 80% of your results
• Value your time at $150-200/hr. -- Would a CEO do this task? Is this task worth $150/hr.?
Strategic Focus
790-Day Focusing Process
To Become a SBO (Cont.)• Create a “not-to-do” list – low important tasks you can give up
(80% of your activities)
• Schedule weekly time to think, plan, and re-charge
• Tackle your top 3 priorities each day
• Hire or leverage a Personal Assistant
• Hire/leverage technical specialists – don’t be one
• Hire or leverage managers – don’t be one
• Learn from proven, high-integrity CEOs (role models)
Strategic Focus
890-Day Focusing Process
Strategic Day Management• Whatever effective time management system you utilize, keep
using it
• However, to remain balanced, fulfilled and refreshed, you must also schedule time for FUN – don’t get burnt out!
• Schedule FUN activities to get away from the business, do what you enjoy and re-charge your battery, creativity and productivity
Strategic Focus
990-Day Focusing Process
How Do I Want My Business to Look …
• Describe the vision of your business after one year.
• What does it look like in 3 years?
• What do you see specifically? What are you doing? Who do you see? What type of customers do you have? How do you feel?
Vision/Goals
1090-Day Focusing Process
Goals – Power of Clarity and Simplicity• Get crystal clear on what you really want and why -- name it and claim
it!
• Only establish goals and action plans for important wants
• Set priorities among competing demands
• Stop wasting time and energy on low-priority, low-value activities – remove clutter and distractions
• Concentrate focus, energy and efforts on high-priority, high-value activities
• Bottom line, with clarity of focus, you can do less and achieve more. You are tackling the right things
Vision/Goals
1190-Day Focusing Process
Top Business Goals and/or Strategic Projects
Vision/Goals
1290-Day Focusing Process
1. Financial
2. Sales and Marketing
3. Business Plan
4. Employee Management
5. Freedom/Balance/IncomeAreas for Suggestion : Financial, Leadership, Systems, Operational, Sales/Marketing,
Employee Management, Business Plans, Technology, Freedom, Balance, Income, Priority Management, etc.
Personal Goals
Vision/Goals
1390-Day Focusing Process
• Financial Goals (income, savings, debt reduction, investments) :
1. ____________________________________________________________
2. ____________________________________________________________
3. ____________________________________________________________
• Health Goals:
1. ____________________________________________________________
2. ____________________________________________________________
3. ____________________________________________________________
Personal Goals
Vision/Goals
1490-Day Focusing Process
• Family/Marriage/Relationship Goals:
1. _____________________________________________________________
2. _____________________________________________________________
3. _____________________________________________________________
• Mental/Educational/Skills/Knowledge Goals:
1. _____________________________________________________________
2. _____________________________________________________________
3. _____________________________________________________________
Personal Goals
Vision/Goals
1590-Day Focusing Process
• Fun/Play/Social Goals:
1. ____________________________________________________________
2. ____________________________________________________________
3. ____________________________________________________________
• Character Goals:
1. ____________________________________________________________
2. ____________________________________________________________
3. ____________________________________________________________
Personal Goals
Vision/Goals
1690-Day Focusing Process
• Toy/Possession Goals:
1. ____________________________________________________________
2. ____________________________________________________________
3. ____________________________________________________________
• Spiritual Goals:
1. ____________________________________________________________
2. ____________________________________________________________
3. ____________________________________________________________
90-Day Goals
Vision/Goals
1790-Day Focusing Process
“You become what you think about.” – Earl Nightingale
• Keep goals SMART Specific Measurable Actions Results Time
• Focus on the vital few, not the trivial many• Set BIG goals
1. Email Al Pickett [email protected]
2. ________________________________________
3. ________________________________________
4. ________________________________________
5. ________________________________________
Vision/Goals
1890-Day Focusing Process
90-Day Ultimate Goals
