Food Drink · Adobe InDesign, Illustrator, Photoshop Applications & formats must be indicated. All files should be CMYK and have a resolution of 300 DPI. ACCEPTABLE FORMATS (online)

Media Information 2017Editorial DirectionCirculation/ReadershipEditorial Features List

Food&DrinkFood DrinkTECHNOLOGY

Dollar Advertising Rates (Print & Online)Production Requirements

Editorial Direction

Food & Drink Technology is recognised as the leading monthly journal for the European food and beverage industry. Editorially led, it ensures a high quality and comprehensive overview of the sector – from the latest packaging materials and processing methods to on trend ingredients. Capturing the latest industry news and innovations in each issue alongside technical content, the journal also runs regular features on business news, comment, plant profiles, interviews and conference reports. With a pan-European readership of more than 20,000, Food & Drink Technology is well placed to provide the best possible coverage of industry developments and guarantees a high profile at exhibitions, conferences and industry events. Our editorial advisory board consists of industry experts from renowned food and beverage organisations including Campden BRI, the Institute of Food Science & Technology and Leatherhead Food Research. Through their regular contributions

to the journal based on insights gained from around the world, readers are kept abreast of the latest developments within the industry from those in the know – be it changing legislation on origin labelling in Italy, food safety scares in the UK or the Dutch beef and veal sector receiving the green light to export to the US. Recently redesigned, our online platform – comprising a responsive website, weekly e-newsletter and well visited Twitter and LinkedIn pages – provides a perfect accompaniment to the printed journal and means manufacturers can keep their finger on the food and drink pulse at all times. The website www.foodanddrinktechnology.com features daily updates on industry news and product launches and our growing Twitter and LinkedIn pages are constantly refreshed to reflect the changing market landscape. Finally, the e-newsletter serves as a snapshot of the industry, providing a weekly roundup of the market’s movers and shakers.

Carly Wood, [email protected] • +44 1474 532202

Editorial Advisory BoardOur current Board members are:

Dr Steven Walker, Director General, Campden BRIFiona Kibby, Director, Society of Food Hygiene and Technology

Jon Poole, Chief Executive, Institute of Food Science & TechnologyProfessor Lisa Jack, Co-ordinator, Food Fraud Group/Gate to

Plate, University of PortsmouthRichard Ratcliffe, Food innovation consultant

Kate Mulconroy, Principal Technical Advisor – Food Ingredients, Leatherhead Food Research

Steve Osborn, Principal Consultant, The Aurora Ceres Partnership

Message from the Editor

www.foodanddrinktechnology.com

TECHNOLOGYFOOD&DRINK

Circulation/Readership

UK 53% ● Europe 44% ● Rest of World 3%

Circulation Analysis by Job Function %CEO/Director 25%VP/Senior Management 11%Production/Engineering 17%Middle Management 22%Executive/Assistant 10%Other named individuals incl. Research/Academic, Consultants etc. 15%

Weekly e-newsletter: over 9,550 registrations in 60 countries (September 2016). Twitter followers: over 1,450 (+36% on last year). LinkedIn group: over 1,640 members (+33%).

The growth of our online community is also reflected in the increase in traffic to the websitewww.foodanddrinktechnology.com (see statistics).

Online – Newsletter & Social Media

Breakdown by Geographic Region (print copies)

The pan-European circulation of key named personnel is highly targeted at food processors and manufacturers, who make up 66% of the total circulation. The industries served include all types of food and beverage products from soft drinks/juices, soups and sauces, ready meals, convenience foods and snacks, to dairy products, bakery, confectionery, cereal processing, meat and fish. The named individuals on the reader-requested circulation are senior and middle managers who are the major decision makers in the industry.With this highly targeted approach, the circulation figure of 5,880 is based on the highest quality data, guaranteeing the magazine, website and newsletter are read by the people who matter.

Average Print Circulation 5,880. Our research has shown a pass-on figure of 3.5 per copy giving overall readership of more than 20,500 (print only). Bonus distribution covers major exhibitions and events throughout the year.



Acquisition %

Online statistics: www.foodanddrinktechnology.com

Users: ave/month*: 2,544Page Views: average/month 6,793 Pages per Visit 2.6 Returning Visitors 33%

E-newsletter registrations 9,555

Newsletter Geo coverage 60 countries Top Page Views: News, Magazine, Events, Product Profiles, Suppliers Directory, Advertise

*Figures from Google Analytics/Adestra MessageFocus

Circulation by F&D Product Sector %Bakery & Confectionery 9%Beverages 11%Dairy 9%Fish & Seafood 4%Fresh Produce 7%Frozen Food 5%Meat & Poultry 5%Ready Meals & Snacks 10%Soups & Sauces 4%Tea & Coffee 2%

Circulation by Production Activity %Ingredients 7%Process Equipment 6%Packaging Equipment/Materials 5%Wholesale/Retail/Import & Export 7%NPD, Research, Academic 6%Marketing/Advertising 3%

TOTAL 100%

Organic search 51.9%

Direct 35.5%

Referral 8.3%

Social 4.3%

Editorial Features List 2017



February Emulsifiers & stabilisers Filling & depositing Mixing & blending Environmental packaging & recycling Show Issue: Packaging Innovations March Additives & preservatives Water & waste management Plastics & films Printing & labelling Show Issue: Pro2Pac/Waste-Works/IFE

April Colours & flavours Cutting & slicing Lubricants & machinery maintenance Cartoning & sleeving Show Issue: Interpack ● Vitafoods

May Fats & oils Inspection & detection Conveying Adhesives

June Thickeners & gelling agents Safety, hygiene & cleaning Floors & walls Control & automation

July/ Functional ingredientsAugust Logistics, loading bays & doors Caps & closures PET packaging Show Issue: Drinktec

September Clean label Sorting & weighing Laboratory analysis Wrapping Show Issue: PPMA ● FachPack

October Beverage ingredients Supply chain management Metal packaging Filling Show Issue: Brau Beviale

November Sweeteners Pumps, valves & hoses Cold storage Coding & marking Show Issue: Food Matters Live ● Fi Europe

December/ Colours & flavoursJan 2018 Robotics Flow wrapping Bagging Show Issue: ProSweets/ISM Supplier Profiles

Advertising Rates 2017 (print)

Classified Adverts Rates 2017 1x 5x 10xFull page $2,310 $1,620 $1,155Half page $1,785 $1,250 $895Quarter page $1,470 $1,030 $700

Suppliers Guide 12 months entry under heading of choice

Print Standard Box (plus online enhanced listing) $1,080Print Double Box (plus online enhanced listing) $1,460

$ Dollar Display Advertising Rates 2017 Four Colour 1x 5x 10xDPS $7,152 $6,794 $6,651Full Page $3,960 $3,762 $3,683Junior Page $3,272 $3,109 $3,054Half Page $2,600 $2,470 $2,418Single Column $2,232 $2,120 $2,077Quarter Page $1,832 $1,740 $1,704

Cover Positions 1x 5x 10xInside Front $4,528 $4,302 $4,211Inside Back $4,120 $3,915 $3,832Outside Back $4,848 $4,606 $4,509

Inserts, Belly bands, Gatefolds and Reprints available – details on request

Research has proven that for advertising to be effective, a reader must be exposed to the advertisement several times before the message sticks.

“Repetition increases recall of both the ad and brand byincreasing the opportunity to process the ad (Krugman

1972) and encoding in memory (Cacioppo and Petty 1980).”Source: Lehnert et al, AMA Summer Educators’ Conference Proceedings 2011, Vol. 22, p42

Repetition breeds success



Advertising Rates 2017 (online)

Leaderboard Banner (90 x 728 pixels)

1 Month $1,050

3 Months $2,365

6 Months $3,830

Medium Banner (60 x 468 pixels) 1 Month $870

3 Months $1,890

6 Months $3,330

Letterbox Button (120 x 250 pixels)1 Month $600

3 Months $1,310

6 Months $2,050

White Paper Download1 Month $2,400

Videos2 Weeks $1,040

1 Month $1,920

As well as being visited by its core print magazine audience, www.foodanddrinktechnology.com taps into an additional global readership.

The Website The NewsletterFood & Drink Technology is a weekly subscription newsletter.

Online Suppliers DirectoryBe one of over 1,000 searchable suppliers on our Online Directory.

Includes company profile (up to 300 words), contact details, email hyperlink, website hyperlinkOnline Enhanced listing - $630

Online Product profiles

Online Product Profile - for 4 weeks $240 Includes text (up to 300 words)an image and contact details

E-shotsRent our full newsletter circulation list to reach key industry personnel.100% clean data so no wastage1 x E-Shot $2,415

3 x E-Shot $2,070

Advertising Options

Advertising Options Leaderboard Banner (90 x 728 pixels) 1 Month $1,050

Button (160 x 160 pixels) 1 Month $600



Leaderboard Banner

Medium Banner

LetterboxButton

Production Requirements

ADOBE ACROBAT PDF FILES (print)We support files generated by Adobe Acrobat Pro using the specific Distiller Job Options setting listed below.• A PDF should be generated from a high resolution Postscript file or printed to using high resolution settings.• All application files must be flattened before generating PDF files.1) GENERAL – Compatibility: Acrobat Pro – Optimize PDF – Resolution: 2400 dpi 2) FONTS – Check the Embed All Fonts box – Check the Subset All Embedded Fonts box and specify Below 100% - When Embedding Fails specify Cancel Job – for Embedding specify Base 14 Fonts – Always and Never Embed should remain empty.

ACCEPTABLE FORMATS (print)Adobe Acrobat PDF Files (PREFERRED)Adobe InDesign, Illustrator, PhotoshopApplications & formats must be indicated.All files should be CMYK and have a resolution of 300 DPI.

ACCEPTABLE FORMATS (online)All sizes in pixels, height x width. Artwork should besupplied as web safe JPG or GIF file formats. Files must be in RGB colour mode and at 72dpi. Leaderboard Banner (90 x 728 pixels) Medium Banner (60 x 468 pixels) Letterbox Button (120 x 250 pixels)

TRANSMISSION E-mail ads should be sent to: [email protected]

REMOVABLE MEDIA CDs - Applications & formats must be indicated.

SEND DISCS AND PROOFS TOFood & Drink Technology, Bell Publishing Ltd 57 The Maltings, Bath Street, Gravesend, Kent DA11 ODF, UK.

PROOFS Food & Drink Technology is NOT liable for final output of your ad if it is NOT a PDF and you do not send a proof at 100% with your file.

STORAGE OF PRINTED PDFsAdvertisements running in Food & Drink Technology will remain on file one year.

PRODUCTION CHARGESThere will be a production charge to design/produceadverts if required.

PRINTING & BINDINGPrinting by sheet fed litho


FULL PAGEType Area 254 x 180Bleed Size 303 x 216Trim Size 297 x 210

HALF PAGE (HORIZONTAL)Type Area 125 x 180Bleed Size 154 x 216Trim Size 148 x 210

HALF PAGE (VERTICAL)Type Area 254 x 86Bleed Size 303 x 106Trim Size 297 x 100

SINGLE COLUMN Type area 254mm x 45 mm

QUARTER PAGE 125 x 86

JUNIOR PAGEType Area 180 x124Bleed Size 203 x 140Trim Size 200 x 137

DOUBLE PAGE SPREAD Type Area 254 x 399Bleed Size DPS 303 x 432Trim Size 297 x 420

Documents

Food Drink · Adobe InDesign, Illustrator, Photoshop Applications & formats must be indicated. All files should be CMYK and have a resolution of 300 DPI. ACCEPTABLE FORMATS (online)