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DAY ONEAGENDA

DAY TWOAGENDA WORKSHOPS REGISTRATION PRINT EXIT

Sustainable Sourcing And Tracing Of Agricultural Raw Materials

Bringing Together The Whole Supply Chain: From RETAILERS and MANUFACTURERS To FARMERS, GOVERNMENTS And PRODUCERS

Creating Partnerships To Find Practical Solutions On

Measuring AndManaging Risk

Within Your AgriculturalRaw Material Supply Chain

Driven By Water Scarcity, Climate Change & Food Security

30 November – 1 December 2009, Post Conference Workshops – 2 December 2009

IBIS Earl’s Court, London

Discover Practical Advice & Pragmatic Approaches To AchievingCost Neutral Sustainability, From Multiple-Stakeholders Implementing Solutions In The Field

• Find out how to build partnerships with organisations at the agricultural level, including farmers, co-operatives and smallindependent suppliers

• Discover the best tools and data for identifying high risk commoditiesand geographical areas

• Get government perspectives including the EU and Indonesia on sustainable sourcing solutions and opportunities for public-private sustainability partnerships

• Learn how to be a part of more holistic approaches to standards and certifications

• Understand out how to collaborate to ensure traceability andtransparency in the supply chain

Call: ++44 (0)20 8920 1400 Fax: ++44 (0)20 8886 0813 Email: [email protected]


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http://sustainable-sourcing-agricultural-supply-chain.com

Ian WalshHead Of EnvironmentCADBURY SCHWEPPES

Philip KiriroRegional PresidentEASTERN AFRICA FARMERS FEDERATION

Nicko Debenham Head of Traceability & SustainabilityARMAJARO TRADING

Dominic LoweManaging DirectorGREEN & BLACK’S

Romeiro Fernando de Cerqueira Managing DirectorSICOOB CREDICAF

Mark Cropper Agricultural Research DG AGRICULTURE

Tim WheelerDirector Of The Plants andEnvironment LaboratoryREADING UNIVERSITY

Zaenal BachruddinDirectorate General of Processing and Marketing ofAgricultural ProductsMINISTRY OF AGRICULTUREOF THE REPUBLIC INDONESIA

Simon Houghton-DoddHead of Quality and SustainabilityTATE & LYLE

Louise Nicholls, Head of ResponsibleSourcingMARKS & SPENCER

David LawrenceDirector of Procurement and RiskDIAGEO

Hans Van BochoveDirector Public Affairs,Communications and CSRSTARBUCKS COFFEE EMEA B.V

David Sheppard Managing Director GLEADELL AGRICULTURE

Learn from Leaders InSustainable AgriculturalSourcing Including

Andy Wales Group Head of Sustainable Development SABMILLER

Official Partner

London Business Conferences



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Hans Van BochoveDIRECTOR PUBLIC AFFAIRS, COMMUNICATIONS AND CSRSTARBUCKS COFFEE EMEA B.V

David LawrenceGOVERNANCE DIRECTORDIAGEO GLOBAL PROCUREMENTDavid Lawrence is responsible for the ProcurementGovernance activities at Diageo, which covers riskmanagement processes with suppliers, SarbanesOxley compliance, contract management andCorporate Social Responsibility work, as well as

Procedures and Policies development for Procurement.After graduating with a degree in Mechanical Engineering, David heldseveral Project Engineering roles with Eden Vale and Guinness (nowDiageo). Then moved through a number of positions in Engineeringand Operations management, including several overseas roles inAfrica, becoming a qualified brewer and gaining a Diploma inManagement Studies along the way. Now working in Procurement,David looks to bring this technical background to practical use whenbalancing the ever increasing compliance pressures with thecommercial realities of a customer/supplier relationship in the Supply Chain. Included in this experience is implementation of ISO 14001 and managing a wide range of environmental impactreduction projects.In his current role, David is also a member of the corporateEnvironmental Working Group that reports to the CEO and who are leading Diageo's drive to reduce their impact across the Supply Chain.

Andy Wales GROUP HEAD OF SUSTAINABLE DEVELOPMENTSABMILLERAndy Wales is Group Head of SustainableDevelopment for SABMiller plc, one of the world’slargest brewers. In this capacity he leads thegroup's approach to a diverse range ofenvironmental and social issues including climate

change, water management, enterprise development, human rights,HIV/Aids and corporate social investment. Previously Andy held Corporate Responsibility Director roles at the environmental services group Severn Trent, and textiles firmInterface, Inc. He holds an MBA from Warwick Business School, a masters degree in Sustainable Development Strategy from MiddlesexUniversity and a BA in English and International Development from Sussex University. He is Fellow of the Royal Society for the Arts and of Forum for theFuture. His favourite beers include Peroni, Royal Challenge (India)and Miller Chill.

Ian WalshHEAD OF ENVIRONMENT CADBURY SCHWEPPESIan joined Cadbury in the summer of 1996 as anambitious young graduate chemical engineer.Thrust straight into the world of productionmanagement he quickly discovered the scale of theCadbury Bournville operation when for his first

appointment he was asked to manage a production line employingover 200 people per shift making and packing easter eggs. followinga successful spell in manufacturing Ian moved to take up a role in theUK corporate engineering team working across the manufacturingsites on a range of projects including amongst other things energyconservation, production optimisation and commissioning an effluentplant. Ian's next change of role saw him take up position as managerof the research and development facility at Bournville followed by amove into project management where he worked on a number ofcapital projects. Having achieved chartered engineer status Ian's lastengineering role was as a senior process development engineerexploring alternative technologies for a variety of business processesuntil in 2002 he moved to become Environment manager for theCadbury UK & Ireland business. In 2004 Ian was appointed to theposition of Environment manager for the Europe Middle East andAfrica region responsible for raising levels of Environmentalperformance and capabilities across the region which kept him busyuntil November 2007 when he was appointed to his current role as global Head of Environment at Cadbury Schweppes andasked to lead the Purple Goes Green sustainability programme.

Louise NichollsHEAD OF RESPONSIBLE SOURCING MARKS & SPENCERLouise Nicholls has worked for Marks and Spencerfor 19 years;8 years as a Food Technologist, and then short placement with IT and HR beforecommencing managing Ethical trade 9 years ago.As time has gone on her role has developed to

encompass managing for foods implementation and development of M&S Plan A, a 100 point 5 year plan to address a wide range ofenvironmental and social issues. She deals with issues as diverse as sustainable fish sourcing, labour standards in factories, animal welfare, food miles, genetic modification, fair trade andclimate change.Louise was a board member on the Ethical Trading Initiative board2004-2007and has sat on Sedex board since its inception. Louisealso chairs the Sedex Associate Auditor Group. A key part of her roleis interaction with a wide range of stakeholders and suppliers. In thelast 12 months she has travelled to America, South Africa, Kenya andEurope meeting with over 800 suppliers and local stakeholders tounderstand their issues and perspectives.

Simon Houghton-DoddHEAD OF QUALITY & SUSTAINABILITY TATE & LYLE SUGARS

Zaenal BachruddinDIRECTORATE GENERAL OF PROCESSING ANDMARKETING OF AGRICULTURAL PRODUCTSMINISTRY OF AGRICULTURE OF THE REPUBLIC INDONESIA

Philip Kiriro REGIONAL PRESIDENTEASTERN AFRICA FARMERS FEDERATIONPhilip Kiriro is a meat and dairy farmer from the RiftValley Province who also farms crops such asbananas, maize and beans. He is a foundingmember of the East African Farmer’s Federationand is now the farmer’s president for the EAFF.

The EAFF is a non-political, non-profit and a democratic apexorganization of all Framers of Eastern Africa. Its role is to voicelegitimate concerns and interests of farmers of the region with theaim of enhancing regional cohesiveness and social-economic status of the farmers.The Federation, apart from voicing views and demands of the farmers on crosscutting issues will also endeavor to promote regional integration of the farmers through trade and good neighbourness.

Mark Cropper AGRICULTURAL RESEARCH DG AGRICULTUREMark CROPPER studied Agricultural and ForestSciences at Christ Church, Oxford from 1979 to1982 and, after one year’s work experience in theUK extension service, obtained his Doctor ofPhilosophy in the "Growth and development of

Sheep" at Edinburgh University in 1988.He spent seven years in post-doctorate research, working on variousprojects related to animal production systems in Scotland, NewZealand and Galicia, Spain before joining the EuropeanCommission’s Directorate-General for Agriculture in December 1994.His first post was in the “Beef and Sheepmeat” Unit, working on theEU sheep premium regime.After a brief period at the Unit for the “Co-ordination of AgriculturalResearch”, he rejoined the Beef Unit to manage the “IDEA pilotproject on the Electronic Identification of Animals” and worked on thelegislation, which established in 2000 the compulsory EU beeflabelling scheme.He has been an administrator in the Unit for “Agricultural PolicyAnalysis and Perspectives” since 2002 where he has worked on themajor dossiers relating to the CAP reform process, most recently the2008 Health Check. He is currently responsible for agriculturalresearch issues in DG Agriculture.

David Sheppard MANAGING DIRECTORGLEADELL AGRICULTUREDavid Sheppard has been Managing Director ofGleadell Agriculture ltd since 2005 and thecompany’s Trading Director since 1997. Aged 47 hehas worked in the grain trade since 1985, workingfor Kenneth Wilson Grain and Usborne Grain before

joining Gleadell Unusually for the grain trade he has a degree inEnglish and History . Gleadell Agriculture Ltd is the third largest Grain merchant in the UK ,buying 2 million tonnes from UK farmers as well as distributingsignificant volumes of fertiliser and seed . The company is equallyowned by Toepfer International, one of the world’s largest traders ingrains, non food grain ingredients, fertilisers and oilseeds and UnionInVivo the pre-eminent provider of agricultural services to the Frenchco-operative sector . Gleadell operate from five offices throughoutEngland and are one of the leading exporters of UK grains , pulsesand oilseeds to the EU and further afield from many ports around theUK. Gleadell operate a large Grain Pool, trading farmers grain onfarmers’ behalf , and was the first UK merchant to offer minimum /maximum priced contracts to farmers and end consumers in 2004.

Nicko Debenham HEAD OF TRACEABILITY & SUSTAINABILITYARMAJARO TRADINGNicko Debenham is Armajaro Trading Limited’s(ATL) Head of Traceability & Sustainability (T&S)and has been instrumental in the development andlaunch of Source Trust (www.sourcetrust.org). Nickojoined ATL in 2002 to assume responsibility for

developing the Group’s cocoa sourcing activities in West Africa andwas appointed to the ATL Board in 2004. Nicko is now deeplyinvolved in setting up traceability projects in origin countries and inthe marketing of the concept of traceability. Bringing with him over 20years in the industry, with a particular focus on West Africa, Nicko hasa wealth of local and international contacts. Through his work withthe chocolate industry on one side and industry and developmentbodies such as the World Cocoa Foundation, the Melinda and BillGates Foundation and many other leading organizations on the otherside, he is instrumental in shaping the subject and is leading thedebate around the world for the development of T&S in cocoa.

Dominic Lowe MANAGING DIRECTORGREEN & BLACK’S Dominic Lowe trained as an accountant with ArthurAndersen then spent 6 years in sales and marketingwith what is now Diageo. Since 1993 Dominic hasworked at Cadbury, initially in their soft drinksbusiness where he ran Schweppes Great Britain.

Subsequently, he has focussed on the confectionery business inM&A as part of the team that acquired the $4.3 billion Adams Gumand Halls business. For the last 3 years he has been Managing Director of Green &Black’s Limited

Tim Wheeler DIRECTOR OF THE PLANTS AND ENVIRONMENT LABORATORYREADING UNIVERSITYProfessor Tim Wheeler has researched the effectsof climate change on agriculture for the last 20years. He heads the Crops and Climate Group ofthe Walker Institute, and is Director of the Plant

Environment Laboratory at the University of Reading. His researchhas been cited in all the major climate change assessments of thelast decade: the 2nd, 3rd and 4th IPCC Assessments, the SternReview and the World Bank Development Review. In 2005, Tim gavethe prestigious Royal Society Public Lecture in London on ‘Growingcrops in a changing climate’. Tim is also a Senior Research Fellowwith the Department of International Development.

Richard PerkinsSENIOR POLICY ADVISER, AGRICULTURAL SUPPLY CHAINSWWF-UKRichard Perkins works for WWF-UK as a SeniorPolicy Adviser on Agricultural Supply Chains. Heaims to inspire businesses that rely on agriculturalraw materials to measurably reduce their key

environmental impacts. He has been a member of Unilever’sSustainable Agriculture Advisory Board since it started in 2000. He isa member of the Global Reporting Initiative Food Processing SectorSupplement Working Group and sits on the Steering Committees ofthe Natural Value Initiative and the Food Climate Research Network.He has worked for WWF on agriculture since 1999 first on agriculturalpolicy reform and since 2001 on engaging with businesses to helpthem to improve their key environmental impacts. Between 2004 and2007 he worked on sugarcane for WWF and was responsible for theestablishment of the Better Sugarcane Initiative, a multi-stakeholderinitiative to improve the key global social and environmental impactsof sugar cane production. He was responsible for guiding the early inception of WWF’s recentlypublished work on virtual water and more recently has developedfarm and landscape level indicators of the key environmental impactsof agriculture which he is using to help progressive food companiesand multi-stakeholder groups.

Michael Mapinogos SaguisihanREGIONAL VICE PRESIDENT FOR MINDANAOPAKISAMAMichael Mapinogos Saguisihan is PAKISAMA’sRegional Vice President for Mindanao. He served asa Council Member of the Coconut Agro-industryDevelopment Corporation from 2001 to 2006.CIADEC is a coalition of different NGOs and POs in

the province which aims to develop the coconut industry and pursuethe advocacy on the coconut levy recovery. Mr. Saguisihan undertookresearch on the conduct of coco-based farming systems during thisperiod. His base organization, Kalagan Multi-Purpose Cooperative,is one of the Moro tribal groupings based in San Isidro, DavaoOriental. This cooperative which he chairs is focused on educationand marketing of farm products, especially banana and coconut.Moreover, Mr. Saguisihan is an active local organizer and educator ofthe Akbayan Party which enabled him to heighten the farmers’ socio-political awareness, particularly in finding connections between localissues and the larger national context. While doing these, Mr.Saguisihan is also actively collaborating with local governmentagencies in the extension work of Municipal Agriculture Office. He isChair of the Municipal Cooperative Development Council and ViceChair of the Provincial Cooperative Development Council since lastyear. Through these councils, he engaged in advocacy work toensure that relevant government programs and services reach thecooperatives. Mr. Saguisihan went to Business Office ManagementCourse in Polytechnic College in Davao Oriental.

Romeiro Fernando de Cerqueira MANAGING DIRECTORSICOOB CREDICAFRomeiro Fernando de Cerqueira studied history andphilosophy at the diocesan seminary FACIG andentered the cooperative system in 1985, holds theposition of Chairman of Coocafé since 2004, is aco-founder and Managing Director SICOOB

Credicaf, founding partner of the Educational Coopcel and Brazil'srepresentative on the advisory board of the Coffee TransFair USA

Martyn SealSUSTAINABILITY DIRECTORPEPSICO INTERNATIONAL EUROPEMartyn Seal is the Sustainability Director forPepsiCo International Europe.He coordinates the Environmental Sustainabilityagenda across 14 different countries and across all

the different areas of the PepsiCo supply chain.He has worked for PepsiCo for 15 years mainly in Operationalleadership roles and after leading the UK Sustainability agenda hasnow branched out to cover the whole of Europe.The PepsiCo UK team have been working closely with its suppliers togalvanise action on climate change, water use and resourcedepletion. The Walkers crisp brand was the first product to adopt andretain the Carbon Reduction label. This activity has resulted insignificant collaboration efforts with all its suppliers including itsAgricultural partners. This approach is being applied to all food andbeverage products in the PepsiCo portfolio.

Speaker Biographies


DAY 1: 30 November 2009UNDERSTANDING THE RISKS TO THE AGRICULTURAL SUPPLY CHAIN

PRACTICAL ADVICE ON BUILDING PARTNERSHIPS AND CREATING SUCCESS STORIES

06.30 Registration Opens

07.00 – The Economics Of Sustainable Sourcing: How Market Trends Will Drive The Sustainable08.00 Sourcing Of Agricultural Raw Materials

This purpose of this session is to explain how market dynamics will affect the future viability ofsourcing agricultural raw materials. Discover the impact of volatile agricultural prices on trading withdeveloping countries and determine which socio-economic drivers affect small farmers.

07.45 Coffee And Registration

08.15 Chair’s Opening Remarks: Creating Sustainable Agriculture In Challenging EconomicCircumstancesThe chair will set the agenda by clarifying the measurable outputs that the conference aims toachieve:• Understanding the impacts of water scarcity and climate change and creating cross-supply chain

partnerships to better identify and manage risk using common standards, holistic certificationapproaches and meaningful metrics.

• Focusing on the practical progress that is being made in response to the challenge of sustainablysourcing in an economically volatile market: from government and farming solutions to traceabilitytechnologies and advances in logistical efficiency.

Hans Van Bochove, Director Public Affairs, Communications and CSR,STARBUCKS COFFEE EMEA B.V

ENGAGING FARMERS AND SUPPLIERS ON THE BUSINESS DRIVERS AND BENEFITS OF SUSTAINABLE SOURCING

09.00 Overcoming The Challenges Involved In Reaching Across The Supply Chain To EngageFarmers And Suppliers in Sustainable Sourcing… What’s Working In The Real World? A panel comprised of multiple stakeholders from the agricultural supply chain, ranging frommultinational food and drinks companies to developing world farmers unite to discuss how thechallenges involved in reaching across the supply chain to engage farmers and suppliers insustainable sourcing can be successfully overcome• Sharing success stories where different stakeholders have worked together to create effective

cross-supply chain partnerships to move towards a future of cost-neutral sustainable sourcing.• Understanding the optimal strategies for engaging farmers in sustainable practices to unite the

supply chain in cost-effective sustainability solutions• Determining how to increase farmers’ awareness of sustainability issues to facilitate the access of

retailers and manufacturers to practical sustainable sourcing partnerships.• Getting the farmers perspective on the challenges involved in sustainable production to better

understand the practicalities of implementing sustainability sourcing solutionsMartyn Seal, European Sustainability Director, PEPSICO INTERNATIONALDavid Lawrence, Director of Procurement and Risk, DIAGEOAndy Wales, Head of Sustainable Development, SABMILLERMichael M. Saguisihan, Farmer and Farmer’s Leader, ASIAN FARMERS’S ASSOCIATION FORSUSTAINABLE RURAL DEVELOPMENTPhilip Kiriro, Farmer And President, EAST AFRICAN FARMER’S FEDERATION (EAFF)


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KEYNOTE MULTI-

STAKEHOLDERPARTNERSHIP

FORUM

PRE-CONFERENCE

BREAKFASTBRIEFING


09.45 Extended Question And Answer Session

IDENTIFYING RISK TO THE SUPPLY CHAIN: GETTING THE TOOLS AND DATA

10.00 Tools For Identifying Risk Within The Agricultural Supply Chain – How Stakeholders At EveryStage Of The Supply Chain Are Assessing The Different Impacts• Sharing knowledge on what data is available for identifying the next risk hot spots in the supply

chain, how this data can accessed and how it can be applied in a constructive manner• Determining the most practical tools for comparing and analysing risk in a quantifiable way whilst

using the minimum amount of resources.• Explaining what geographical areas and agricultural commodities are at greatest risk and how to

keep up to date with the ever-changing information on the issue.• Understanding the most successful strategies for adapting to the impacts once high risk

commodities have been identifiedLouise Nicholls, Head of Ethical Sourcing, MARKS & SPENCERAnnette Hansen, Quality Director, DANISCODavid Sheppard, Managing Director, GLEADELL AGRICULTURE


10.50 Morning Refreshments

11.20 A Practical Example Of How One Organisation Is Measuring Risk To The Supply Chain AndWorking With Multiple Stakeholders To Manage That Risk• Explaining the strategy they are using to make impact assessments of the key drivers affecting the

supply chain• Understanding what tools and data they are using to test the supply chain’s resilience to risk once

it has been identified• Discovering the practical solutions they are implementing to work with multiple stakeholders to

manage that risk• Finding out what methodologies they are using to reach across the supply chain and monitor the

sustainability of their suppliers’ practices.Richard Heathcote, Sustainable Development Manager, HEINEKEN UK

12.00 Question And Answer Session

WATER SCARCITY AND CLIMATE CHANGEAdvances Being Made In Assessing, Measuring & Adapting To The Risks

12.05 Understanding How To Measure Water Scarcity Impacts At The Agricultural Level In TheAbsence Of Common Metrics • Understanding how to measure the risk from water scarcity in a way that focuses on the impact

rather than volume of the water used• Determining how to normalize differing environmental contexts to deliver meaningful standards for

the impact of water scarcity• Solutions to the unique challenge of measuring the impact of water scarcity in complex supply

chains with multiple layers between producer and end user• Deciphering how to use measurements to demonstrate to stakeholders that your agricultural

commodities are sourced sustainablyRichard Perkins, Senior Commodities Advisor, WWF INTERNATIONAL


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MULTI-STAKEHOLDER

PANELSESSION

CASE STUDY

WATERSCARCITY

IMPACTASSESSMENT



12.40 A Practical Success Story Where Measuring & Decreasing Water Footprint In The AgriculturalSupply Chain Has Been Achieved• Analysing how water efficiency was improved in an economically pragmatic way.• Determining which technologies were most successful in decreasing a commodities water

footprint• Comprehending what lessons were learnt that could be applied to other agricultural commodities.• Understanding the processes involved in identifying the risk from water scarcity: what data was

used and how was it applied.Andy Wales, Head of Sustainable Development, SABMILLER


13.25 Networking Lunch Break

14.25 Understanding The Impacts Of Climate Change On The Sourcing Of Agricultural Commodities• Analyzing the impact of climate change on growing conditions and how that will affect agricultural

commodity sourcing in the future.• Going beyond GRI guidelines to comprehend the different scopes of accountability for carbon

emissions: How much responsibility each part of the supply chain should take• Explaining how to reach across the supply chain to engage the producers in the need to adapt to

climate change.• Working towards methods for adapting to climate change whilst still maximizing profit and yieldProf. Tim Wheeler, Director Of The Plants and Environment Laboratory, READING UNIVERSITY


15.10 Applying The Lessons Learnt From The Progress In Carbon Footprinting At The Agricultural Level • Understanding how to engage your entire supply chain to reduce their Carbon Footprint to deliver

a more sustainable end product• Advances being made in achieving cost-equitable Carbon Footprinting: emerging standards for

which stage of the supply chain should be financially accountable for measuring how vulnerable acommodity is to the threat of water scarcity

• Determining how to increase farmers’ awareness of Carbon Footprinting at the agricultural level tocreate greater opportunities for sustainable sourcing

• Bridging the gap between Carbon and Water Footprinting to decipher where the challenges andsolutions overlap: what can be done to achieve an equivalent of PAS 2050 for Water Footprinting.

Simon Houghton-Dodd, Head of Quality and Sustainability, TATE & LYLEIan Walsh, Head Of Environment, CADBURY SCHWEPPES



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WATERSCARCITY

CASE STUDY

CLIMATECHANGEIMPACT

ASSESMENT

CARBONFOOTPRINT

MEASUREMENT


UNDERSTANDING THE ROLE OF CERTIFICATIONS IN ENSURING AUTHENTIC STANDARDS FOR SUSTAINABLE SOURCING

Working Towards A Holistic Certification Approach

15.55 Collaborating With Certification Bodies To Achieve Meaningful And Practical Standards ForSustainable SourcingRepresentatives the certification bodies discuss what progress has been made in creatingmeaningful, unified and practical standards for sustainable sourcing and the impact this will have inthe future on the practicalities of operating a sustainable agricultural supply chain• Focusing on what progress certification bodies are making in presenting a more unified and

holistic approach to avoid the costly and inefficient proliferation of different standards.• Understanding what is unique about each existing certification scheme to choose the standards

most relevant to your agricultural commodities and sourcing strategies.• Finding out what solutions are emerging for developing certification schemes that are cost

effective and add genuine value to the product.• How to deliver meaningful standards for sustainable sourcing when dealing with vast numbers of

small farmers.


16.45 Learning From The Progress Made On Palm Oil Certification: How Can The Same Principles BeApplied To Other High Risk Commodities? • Determining what lessons can be learnt from the creation of the RSPO to establish similar

commodity-specific bodies for other agricultural products. • Analyzing the challenges involved in delivering certified palm oil and how these were overcome.• Evaluating how much success has been achieve in getting certified palm oil onto the market to

determine the demand for certified sustainable productsLouise Nicholls, Head of Ethical Sourcing, MARKS & SPENCER


ETHICAL AND SOCIAL ISSUES IN SUSTAINABLE SOURCINGWhat Measurable Progress Has Been Made In Improving The Lives Of Developing World Farmers?

17.30 Business Solutions For Achieving An Ethical Agricultural Supply Chain: What Are TheFundamentals That Underpin The Success Stories?• Hearing about real life examples where multinationals have improved the lives and working

conditions of developing world farmers.• Determining what type of ethical strategies have repeatedly been shown to work• Understanding how to deliver a fair wage to the farmer.Dominic Lowe, Managing Director, GREEN & BLACK’S


18.05 Close of Day One

18.05 – Evening Drinks Reception For Speakers and Delegates19.05


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CERTIFICATIONPANEL

CASESTUDIES:

DISTILLINGTHE COMMONPRINCIPLES


DAY 2: 1 December 2009THE PRACTICAL SOLUTIONS THAT ARE MAKING CHANGE HAPPEN

Examining The Latest Scientific Research On Global Agricultural Production AdaptationSolutions For Tackling Climate Change, Water Scarcity, Increasing Oil Prices & Population GrowthThis one hour pre-conference scientific briefing brings together the latest research on howconventional farming will need to adapt in the future. Examining scenarios for both the developedand developing world, this scientific briefing will focus on the necessary solutions that need to beimplemented by governments, multi-nationals, farmers and small suppliers at the agricultural level.

08.00 Morning Coffee and Registration

08.30 Chair’s Opening Remarks: Setting The Conference’s Aims And Objectives

GOVERNMENT SOLUTIONS Future Legislation and Public-Private Partnership Opportunities

09.00 The Implications For The Food And Drink Industry Of The Emerging European Union Policy On Sustainable Agriculture: Partnership Opportunities and Future Legislation• Discovering the future direction of EU sustainability legislation to ensure that your agricultural

supply chain will comply with it.• Finding out what the EU wants from potential partners in the private sector to capitalize on the

burgeoning opportunities for Publicly Funded Sustainability Initiatives (PFSIs). • Understanding how the EU plans to tackle the challenges of achieving sustainable agricultural

practices and how this will impact the food and drink industryMark Cropper, DG Agriculture And Rural Development, EUROPEAN COMMISSION


09.45 Outlining DFID’s Perspective On Sustainable Agriculture• Explaining the work DFID is supporting on sustainable agricultural sourcing and on stronger

ethical norms in business• Exploring how this will impact the food and drinks industry• Looking at the private sector’s role in the sustainable agricultural initiatives DFID is supportingDeborah McGurk, Policy Lead On Fair and Ethical Trade, DFID


10.45 Understanding How To Implement Sustainability Strategies In The Developing World:Government Perspectives• Understanding how developing world governments intend to facilitate sustainable sourcing

practices• Explaining their perspective on what private companies need to do in order to successfully source

sustainably outside of Europe• Understanding the challenges they are facing and what motivates them to move towards more

sustainable agricultural and trade policies.• Finding out the UN perspective on sustainable sourcing of agricultural raw materials and how

private companies can link into their agendaDr. Zaenal Bachruddin, Director General of Processing and Marketing of Agricultural Products,REPUBLIC OF INDONESIA MINISTRY OF AGRICULTURE


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PRE-CONFERENCE

BREAKFASTBRIEFING

THE EUPERSPECTIVE

UKPERSPECTIVE

DEVELOPINGWORLD

PERSPECTIVE



11.30 Morning Refreshments

SOLUTIONS FROM THE OTHER END OF THE SUPPLY CHAINFarmers, Small Scale Producers, Fertiliser Companies and Plantation Owners

12.10 Practical Examples Of How Farmers, Small-Holder Producers, and Plantation Owners AreContributing To Sustainable Solutions• Learning what challenges the farmers who do produce sustainably are facing and how

manufacturers and retailers can help with the solutions they are implementing• Finding out what innovations small-scale suppliers are making to be sustainable and what can be

done by the rest of the supply chain to facilitate this.• Getting clarity on the motivations of the farmers and suppliers and how their actions can

contribute to a more sustainable supply chain• Understanding how to capitalize on the independent advances made at the other end of the

supply chain to deliver sustainable agricultural products Fernando de Romero Cerqueira, President, COOCAFE COFFEE COOPERATIVERob Garrett, Farmer and Farmer’s Leader, PEAK CHOICE FARMER’S COOPERATIVE


13.00 Networking Lunch Break

TECHNOLOGICAL AND METHODOLOGICAL SOLUTIONS FOR IMPROVING SUSTAINABILITYAgricultural Technologies And Traceability

14.00 Developing A Mastery Of The Emerging Technologies That Are Being Implemented On AnAgricultural Level To Reduce The Cost Of Sustainable Agricultural Sourcing• Understanding how next generation fertilizers and pesticides can contribute to sustainable

sourcing of agricultural raw materials• Progress being made in sustainable crop science and solutions for achieving more sustainable

methods for protection against crop disease• Introducing the emerging low energy irrigation technologies• Progress being made in crop science and solutions for achieving more sustainable methods for

protection against crop disease• Technological advances being to provide solutions for increasing soil health• Getting to grips with how gene hybridisation and plant breeding can contribute to sustainable

sourcing. Facilitated By: Christof Walter, Agricultural Research Manager, UNILEVER


15.00 Overcoming The Challenges of Traceability In Order To Achieve Greater Control OverSustainability Standards At The Other End Of The Supply Chain• Hearing success stories on how traceability and transparency of the agricultural supply chain was

increased in a financially viable way.• Understanding how improved traceability can deliver greater control of both environmental and

social standards at the source• Overcoming the unique challenges of achieving traceability when dealing with large numbers of

small farmers


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DAY ONEAGENDA


PANELSESSION

TRACEABILITYAND

TRANSPARENCY

PANELSESSION:

CUTTING EDGEAGRICULTURAL

METHODS


• Determining the best methodologies for tracing products to source without using a segregatedsupply.

• Finding out about the emerging technologies and methodologies that deliver traceability in a morecost-effective way

Nicko Debenham, Director of Traceability and Sustainability, ARMAJARO


15.45 Streamed Breakout Sessions

Identifying The Key Lessons Learnt From Success Stories At The Agricultural Level In Diverse Supply Chains Network And Talk Through Solutions In One Of Four Practical Working Groups.

Palm Oil Working with other stakeholders in the palm oil supply chain to find out what isworking at the agricultural level and what industry partnerships can be forged toimprove efficiency

Coffee and Cocoa A network session working through how the coffee and cocoa farmers can beengaged in sustainable sourcing practices

Meat and Dairy Get together with other stakeholders including farmers to understand how tomove forward as an industry on sustainably sourcing meat and dairy products

Soy Understanding the solutions that are emerging in finding sustainability criterionand sourcing strategies for soy

Multi-Commodity A chance for stakeholders who source multiple commodities to work together to understand the common principles of sustainable practice

Inter-Forum Participants from each group reconvene to share the lessons learnt from their Feedback Session respective sessions

CONSUMER EDUCATION SOLUTIONSPractical Solutions For Communicating The Sustainability Message To The Consumer

16. 45 Optimizing The Ability To Communicate The Complex Sustainability Message To The ConsumerIn A Way That Is Simple Enough To Understand• Defining the role of labelling in communicating the sustainability message and understanding

what cost-effective alternatives exist• Evaluating the role of certification bodies in communicating the message and clarifying which

schemes are delivering a clear and unified message• Determining the relative merits and problems of consumer education versus choice editing• Strategies for influencing the consumer to change his buying strategies to more sustainable

products• Analyzing the most successful strategies for demonstrating to the consumer, the media and

stakeholders that you are sourcing your materials in a sustainable wayJames Turton, Group Director Of Sustainability And Corporate Affairs, FINDUS GROUP

17.30 Questions And Answers

17. 45 Chair’s Closing Remarks


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WRAP UPSESSION

Exhibition Floor PlanThe exhibition showcase will provide the opportunity forvendors to demonstrate their solutions in an informalsetting. Unlike a traditional large exhibition or trade showyou will gain access to the strategic decision makers at atime when the attendees are relaxed yet focused ondiscussing the solutions to their key business issues.

Sponsorship and Exhibition OpportunitiesOrganisations wishing to sponsor a break, lunch or evening reception should email [email protected] or call ++ 44(0) 20 8920 1400

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POST-CONFERENCE WORKSHOPS. 2 December 2009

WORKSHOP APracticalities Of Communicating The Sustainability Message To The Consumer

This objective of this workshop is to decipher the fundamental principles underlying the success storieswhere consumer communication solutions achieved a measurable impact in getting consumers to makemore sustainable choices. The focus is on what strategies and methodologies are being used to achievethis success and how they can be applied to the full range of products that rely on an agricultural supplychain in the future. This practical workshop will give participants a chance to understand:

• Which certification and labeling schemes add the most value to a product.• The most successful approaches to measuring the impact of a communication strategy on getting the

sustainability message across to the consumer.• The optimal methods for communicating your sustainability achievements both internally to employees

and externally to the media and stakeholders• How to quantify consumer demand for sustainable products and the strategies that are working to

increase that demand• The extent to which choice editing is an economically viable alternative to consumer education

WORKSHOP BGetting Up To Date On The State-Of-The Art Technologies Being Applied On An Agricultural

Level To Improve Sustainability

This workshop has the objective of getting a thorough understanding of the cutting-edge developments inagricultural sustainability technology. Focus will be on. Focus topics will include:

• A status check on the emerging technologies ranging from advances in traditional techniques such asGM and Organic solutions to emerging technologies fresh out of the universities

• Determining how plant metabolism actually works in terms of processing fertilizers to deliver increasedfertilizer efficiency.

• Progress being made on tackling the risk to soil health: irrigation technology and beyond.• Advances being made in developing productive and efficient higher yielding agricultural management

methods• Understanding how ‘green crops’ can contribute to sustainable sourcing solutions.



YES 4 I would like to register the delegate(s) below for the 2 day conference Sustainable Sourcing AndTracing Of Agricultural Raw Materials. 30 November – 1 December 2009DETAILS PLEASE USE CAPITALS PLEASE PHOTOCOPY FOR MULTIPLE DELEGATES

Delegate 1. Miss/Ms/Mrs/Mr/Dr/Other:

Position

Delegate 2. Miss/Ms/Mrs/Mr/Dr/Other:

Position

Full Company Name

Address

Postcode

Telephone

Fax

E-mail

Signature Date

DELEGATE RATES – WE HAVE GROUP DISCOUNTS SO YOU CAN INVOLVE YOUR WHOLE ORGANISATION OR TEAMS. CALL ++44 (0) 20 8920 1400

I cannot attend the conference but would like to order the presentations on CD only:

CD, including audio files £299 +VAT (£343.85)

I am interested in sponsorship and exhibition opportunities at the Sustainable Sourcing And Tracing Of Agricultural Raw Materials Summit.

Please provide further details.

VENUE INFORMATION

Ibis London Earls Court, 47 Lillie Road, London SW6 1UD. UK.Phone: + 44 (0) 20 7666 8550 Fax:+ 44 (0) 20 7666 8552 Online: www.accorhotels.comA limited amount of rooms are available at the IBIS Earls Court. Call 020 7610 0880 & ask for reservationsAlways quote ‘promotional code GA29’. Rates from £93.75 including VAT & Breakfast. It is advisable to book before 13th Novemberafter this date, rates are subject to availability. For a further selection of near by hotels please click on to www.4cityhotels.com/sw6.html

PAYMENT PLEASE TICK APPROPRIATE BOXES AND COMPLETE DETAILS

Payment must be received in full prior to the event.

ChequeI enclose a cheque payable to London Business Conferences for: Amount £

Payment by BACSA copy of BACS Payment MUST be attached to your booking form so appropriate allocation of funds can be made to your booking.Barclays Bank. Account Number: 60827312 Sort Code: 20.98.21 SWIFTBIC: BARCGB22 VAT REGISTRATION: 848 2026 26

Credit CardPlease debit my Access Visa American Express Mastercard Switch/Maestro for Amount £

Card Number Start Date

Name on card Expiry Date

Signature of card holder Date

Early Booking Discount* Rate Standard Rate Bookings Book and Pay on or before 30/09/2009 received after 30/09/2009

2 day Conference only: £799 + VAT = £918.85 £999 + VAT = £1148.85

2 day Conference plus 1 workshop: £999 + VAT = £1148.85 £1199 + VAT = £1378.85

2 day Conference plus 2 workshops: £1199 + VAT = £1378.85 £1399 + VAT = £1608.85

1 workshop only: £250 + VAT = £287.50 £300 + VAT = £345

Both workshops only: £400 + VAT = £460 £450 + VAT = £517.50

HOW TO REGISTERBy phone: +44 (0)20 8920 1400 By fax: +44(0)20 8886 0813By e-mail: [email protected]

Online: register online on our website athttp://www.sustainable-sourcing-agricultural-supply-chain.com

Address:London Business Conferences 29 The GreenLondon N21 1HSUK

Terms and ConditionsCancellations received on or before 30 October2009 will be eligible for a refund less £75 + VAT administration fee. Cancellations must be made inwriting. After 30 October 2009 no refund can bemade. If you are unable to attend, no refund can begiven but you may nominate a colleague to takeyour place. London Business Conferences Ltd. reserves the right to alter or cancel the speakers orprogramme. Receipt of this booking form, inclusiveor exclusive of payment constitutes formalagreement to attend and acceptance of the termsand conditions stated

*if you are claiming the early booking discount thismay not be used in conjunction with other discountsadvertised elsewhere.

We would like to keep you informed of other London Business Conferences products and services. This will be carried out in accordancewith the Data Protection Act. Please write to theHead of Marketing, London Business Conferencesat the address below if you specifically do not wantto receive this information.

London Business Conferences will not acceptliability for any individual transport delays and insuch circumstances the normal cancellation restrictions apply.

London Business Conferences LimitedRegistered in England No. 5090859 EIN. no: 98-0514924

Sponsorship andExhibitionA limited number of sponsorship andexhibition opportunities are availableat this event. For further informationplease call +44 (0)20 8920 1400

Team DiscountsAvailable.

Call+44 (0)20 8920 1400

To join the GlobalOnline Networkplease visithttp://www.sustainable-agricultural-supply-chain-network.com


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Documents

Food and Drink Federation - Sustainable Sourcing And Tracing Of … › events › SusAgriculture_UK_2209.pdf · 2009-10-02 · for 19 years;8 years as a Food Technologist, and then