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FORECAST TOURISM SKI RESORTS DIETER HAGLEITNER – RENTERTAINER – INTERSPORT RENT MAY 19 TH 2020 INTERSPORT Rent

FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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Page 1: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

FORECAST TOURISM SKI RESORTSDIETER HAGLEITNER – RENTERTAINER – INTERSPORT RENTMAY 19TH 2020

INTERSPORT Rent

Page 2: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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INTERSPORT

With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s leading sporting goods retailer.

Page 3: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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DIETER HAGLEITNER

Joined INTERSPORT Austria in 2004before working as a sports agent in athletics

Various roles in the company

Since January 2009 responsible for INTERSPORT Rent – shops in tourism areas where our dealers sell products and rent out sporting goods

80-90% of our turnover is made between December and April

Page 4: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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FORECAST SEASONS

Summer 2020

Summer everyone judges to be very difficult

Depending on the country, border controls are either still upright or shortly after the removal

Austrians as a possible important target group because travel within Austria will be possible

We expect -50% and more in tourism

Winter 20/21

Air travel will be very limited,

Individual trips will continue, maybe even increase

Travel agency market is changing dramatically

Health concerns persist

We expect -20% to -40% depending on the destination

Page 5: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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FORECAST SEASONS

Summer 2021

Recovery in the market

definite improvement over summer 2020

the summer level before corona will be difficult to reach

Winter 21/22

clearly positive view

The market will reover

Return of tourists to the winter sports resorts

As of today, it is questionable whether we will reach the level of the previous years

Page 6: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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FORECAST MARKETS

After the crisis there will be a desire to travel – longing for the mountains

Travelling by car will increase, mass transport will lose

disposable income and any risks that may still exist as well as border openings will be decisive

increased solidarity for vacation in your own country

Image of Austria as a holiday destination badly damaged

Austria – target group number 1 for the start of tourism

Germany – spatial, emotional and linguistic proximity; positive development at border opening

Holland – want to return to the mountains; will take some time

UK – very difficult market (Brexit und Corona); travel agency market completely in transition;

travelling by plane

Skandinavien – Use of own ski resorts; dealing with corona; travelling by plane

Page 7: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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SUMMARY

It is great that borders will open but nobody know how the travel behaviour of the people will be

It will take a long time to come back to normal as it was before

Initiatives for sporting goods retail need to be extended at least until April 2021 because there will be long term

effects according to tourism

Our highest value are the mountains and sooner or later people will be longing for it more than ever

Page 8: FORECAST TOURISM SKI RESORTS · 2 INTERSPORT With retail sales of EUR 11.9 billion in 2019 and more than 5,500 affiliated stores in 43 countries, INTERSPORT is one of the world’s

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