FOSTERING INTERNATIONAL CLUSTER COOPERATION – THE HANDBOOK19th November 2010

Bill Greenhalgh Cluster Strategy Manager

• A key deliverable from TACTICS WP4 & TF1 AA1

• Will follow the steps in the “Internationalisation Journey”

• Will address the Why? for Internationalisation

• Will address the How? for Internationalisation

• Will link to the other Handbooks for the five other themes in TACTICS

INTERNATIONALISATION HANDBOOK

• Cluster managers – who will use the Handbook for the benefit of:

• The cluster organisation

• Cluster members, especially SMEs

• Policy makers and funders of cluster initiatives

• What do the Customers & the EC need?

• How should the Handbook be delivered?

HANDBOOK “CUSTOMERS”

HANDBOOK – Option 1 – Simple Guide

Need to address Trademark issues

HANDBOOK – Option 2 – Workshop Manual

HANDBOOK – Option 3 – The Pirate Code

INTERNATIONAL CLUSTER COOPERATION: The JOURNEY

Why Internationalise?

AssessReadiness

IdentifyOpportunities

Create Strategy& Action Plan

Implement Training

Identify Partners

Develop Trust & Projects

Implement Projects

MeasureSuccess

Sustainthe networks

Inward looking

“Local” Cluster

Outward facing

“Global” cluster

Get Ready

Take Action

UseNetworks

Utilise Funding

INTERNATIONAL CLUSTER COOPERATION: ACTION AREAS• Better Support for the Internationalisation of Cluster

Initiatives (lead - NWDA)

• Turbo-Charged Intercluster Initiatives (lead - Veneto)

• Funding transnational / international activities through innovative financing mechanisms (lead - Oseo)

• International Access to Platforms - Pilot Plants, Centres of Excellence etc (lead - VINNOVA)

Also - Better Skills for Internationalisation (lead - TMG & Cluster Excellence)

HANDBOOK – Delivery Options?

• Hardcopy

• PowerPoint presentations

• Online training

• Mobile Phone Apps

• eBook – Travel Guide / Encyclopaedia

• Others?

• Activity Plans for each Action Area

• Need involvement of ECA members

• How can you:

• Provide examples of current activity?

• Participate in pilot activities to develop the Handbook?

• Contact the Action Area leads NOW

INTERNATIONAL CLUSTER COOPERATION: NEXT STEPS

Bill Greenhalgh Cluster Strategy Manager

Tel: +44 (0)1925 400348eMail: Bill.Greenhalgh@nwda.co.uk

Northwest Regional Development AgencyRenaissance House, Centre Park, Warrington, WA1 1QN, UK

Web site: www.nwda.co.uk

FOSTERING INTERNATIONAL CLUSTER COOPERATION – THE HANDBOOK19th November 2010