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Fragmentation in China’s Public Administration andIts Impact on the Development of Tourism
HU WeiDistinguished Professor & Dean
School of International and Public AffairsShanghai Jiao Tong University
Marketization
Marketization as a great trend and orientation of China’s development in Post-Mao China, is currently both the context of China's public administration and the basic dynamics of its administrative development.
China—BOOMING Tourist Source
China's tourism has grown rapidly because of China’s marketization and economic development in the past 3 decades. China's membership in WTO as well as Beijing Olympic Games and World Expo 2010 have stimulated the country's booming tourism market.
China—A BOOMING Tourist Source
Tourism has become the industry with the greatest vitality in China’s economic development. According to some experts, China would be the world’s No.1 tourism destination and the fourth largest nation of tourists.
Decentralization
China’s administrative reform has experienced decentralization and transformation of the administrative function in the past decades.
Fragmented Across Different Levels and Departments
Despite of the progress in China’s public administration since the Reform, it has been rather difficult for China’s government to implement its policies and regulations because public administration and policy are fragmented across different levels and departments of the government.
The 1The 1stst Impact Impact
A Dual System of Chinese tourism administration has been formed in 1978
China National Tourism Administration (CNTA) was set up at the beginning of the reform.
Tourism Administration at local levels were also created at the same time.
Western Economic RegionEastern Economic RegionCentral Economic Region
Major Tourism Province
CHINA
ECONOMIC REGIONS AND MAJOR TOURISM PROVINCES
Xinjiang
Xizang
Neimenggu
Qinghai
Gansu
Sichuan
Yunnan
Jilin
Heilongjiang
Hunan
Hebei
Hubei
Henan
Jiangxi
Anhui
Shanxi
Guizhou
Shandong
Chongqing
Ningxia
Taiwan
Hainan
Guangxi Guangxi
Fujian
Zhejiang
J iangsuShaanxi
LiaoningBeijing
Shanghai
Province
The 2The 2ndnd Impact: Impact:from Monopoly to Decentralization in tourism business operations
Before 1978: Three Magnates of Travel Services
•CITS, CTS, and CYTS
By 2009: 1460 international travel services
The market is highly fragmented with top 100 travel agencies controlling 50% of the market.
The 3rd ImpactThe 3rd Impact A Polycentric System of Chinese
macro tourism administration besides the China National Tourism Administration (CNTA) National Scenic Areas---Ministry of Construction National Forest Park---Ministry of Forestry National Nature Reserve---State Environmental Protection Administration National Geopark---Ministry of Land and Resources National Cultural Relics Preservation Unit---Ministry of Culture ……
Outcomes
Tourism administration and policy are fragmented across different departments of the government
Since current policies are fragmented across several government agencies with different policy mandates, better integration of policies and implementation efforts is required. For such a purpose, the administration system of tourism has been changed at some local level. Tourism Commissions have been established in Beijing, Guilin and Hangzhou in order to coordinate the relevant departments of tourism under leadership of a vice mayor.
Better Integration
Better integration will depend on the macro reform of China’s public administration system, such as the “Big Departments Reformation”.
Another basic way is to introduce more market forces into the bureaucracy.
---3Ds are still needed