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ISSN: 1838-7829 december 25 2014

Fresh State of Affairs Issue 25

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Fresh State of Affairs is the bimonthly flagship magazine of Fresh State Ltd. It is produced for Fresh State members and the fruit and vegetable industry to keep them up to speed with the latest information available in the market place and the industry.

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  • ISSN: 1838-7829

    december252014

  • issue 25 december 20142 OF AFFAIRSse

    ctio

    n in

    dica

    tor:

    Relocation: With t out of the stores and warehousing now on the tip of everyones lips, Fresh State examine the process even further.

    CONTENTS 02 Whats on03 Presidents message08 Market eat off raises $$$ for charity09 Top ten Christmas facts10 Fresh produce for our Christmas plates40 Melbourne Market Charity Golf Day

    ADVERTISING42 Cool Dynamics: Electrical43 Cool Dynamics: Refrigeration44 Freshmax

    Growing Leaders: 2014 Growing Leaders Graduate Steve Northrop from Young Sang explains why this leadership program is so good.

    04 38

    Fresh State CEO:John [email protected] / Advertising:Sally Piper [email protected]

    Design:Flying Dog Designswww.fddesigns.com.auPhotography:Sally Piper [email protected]

    Print:King Printwww.kingprint.com.auDistribution:Fresh State of Affairs is produced by Fresh State Ltd and is a free publication.

    Published by:

    www.freshstate.com.au tel: 03 9689 3233

    Flowerdale Farm / New Business coming to Melbourne 12

    Produce Time / Perfection Fresh 13

    VFS Produce / Latorres 14

    Orinos Caf / MMA 15

    SBP / Fresh Berry 16

    Brescia /Norms Caf 17

    I Do Group 18

    Sculli & Co. / Piedimontes 19

    Avanti / Emilios Finest / BGP 20

    Lions Club / Max Doors 21

    Prestige Produce 22

    VB Fruit 23

    Toyota Material Handling 24

    TC Produce / MMCS / One Stop 25

    Veli Velisha / Alfesco Fruit 26

    Louis Melbourne / Omega Produce 27

    Medici / M Group / Coolibah Herbs 28

    Sheren / Costa Farms 29

    Pure Organic / Yong Sang 30

    AMV / Biodynamic Marketing 31

    A.S.D / Opaljade 32

    GRAMCO / PPTL / Ferrinda Fresh 33

    Fresh Cut Processors / Flavorite 34

    D & C Campisi / HC Produce 35

    Quantum Finance 36

    Fresh State 37

  • 3section indicator:

    Normally this would be called the good, the bad and the ugly but it is probably fairer to call it the good and the bad!

    The Good

    The conclusion of the court proceedings in March 2014 brought to a close the negotiated outcome of our court case. This was a positive move especially given the turbulent year of 2013 and brings to an end the decade of uncertainty.

    Store holders can now trade (buy or sell) their store allocations at both Footscray Road and Epping with confidence.

    The members share company (Fresh Start Holdings Ltd) has commenced.

    The Gala Ball and the unveiling of the Fresh State Honour Board that lists those who stuck together through thick and thin!

    The 1,100 attendees at the 2014 Fresh Connections in Auckland. It was fantastic and sets the challenge for Melbourne in 2015!

    And, on a personal level, commencing Produce Time with my two partners a hell of a lot of hard work but very rewarding!

    The Bad

    The insane model of every store holder having to get their own building permit to do their store fit out all 100 of them! And the resulting absurd quotes submitted by some fit out contractors under that model (maybe this section should be called ugly after all).

    Tightening our belts in preparation of the extra costs of Epping.

    Collecting of Ledgers and Pallets prior to our move.

    The Outlook for 2015 it looks good!

    Top of the list is the mid-year relocation to Epping with new premises, new opportunities and a new way of thinking.

    The Forklift Procession to Epping and raising hopefully 1 million dollars for charity.

    Fresh Connections 12 to 15 May 2015 in Melbourne this will be a monster!

    On behalf of the Board and Management I would like to extend a merry Christmas and a happy and safe New Year to all.

    Fresh State Ltd makes this magazine available on the understanding the users exercise their own skill and care with respect to its use. Before relying on, or altering any business practices, users should carefully evaluate the ac-curacy, completeness and relevance of the information for their purpose and should obtain appropriate professional advice relevant to their particular circumstances. This magazine contains views and recommendations that do not necessarily reflect the views of Fresh State Ltd.

    Fresh State does not in any circumstances accept respon-sibility for the accuracy or suitability or otherwise of any in-

    formation published in Fresh State of Affairs. Fresh State Ltd specifically disclaims all and any liability for loss or damage of any nature whatsoever and however arising, whether due to accuracy, error or omission or any other cause.

    In addition, by using the information in this magazine, each user waives and releases Fresh State, its staff and agents from any and all claims relating to the use of this document. In no event shall Fresh State Ltd be liable for any consequential damages resulting from using the information in Fresh State of Affairs.

    Fresh State Ltd 2014.

    This work is copyright. Apart from any use as permitted under the Copyright Act 1968, no part may be reproduced by any process without prior permission from Fresh State Ltd. Requests and inquiries concerning reproduction and rights should be addressed to:

    The EditorFresh State of Affairs MagazineMarket Box 113, 542 Footscray RoadWest Melbourne VIC 3003

    Disclaimer:

    Top of the list is the mid-year relocation to Epping with new premises, new opportunities and a new way of thinking.

    From the President

    Shane SchnitzlerPresident Fresh State Ltd.

  • issue 25 december 201404 OF AFFAIRS

    If there is one thing that the fruit and vegetable industry is good at, it is recognising value. Whether it be apples, bananas, mangoes or any one of the hundreds of different fruits and vegetables, there is a price for everything.The fit out of the stores at Epping is no exception. The store holders have fairly good bulls..t barometers of whether things are overpriced and can easily recognise the balances between supply and demand. It is unfortunate that the initial model put in place for store holder fit outs opened up the proverbial can of worms when it came to value for money.

    relo

    cati

    on:

    New model to deliver efficiencies

  • 05

    Previous Model in Place

    Under the previous model, all store holders had to obtain a Building Permit individually. This meant that 100 store holders had to get architects to design plans; obtain quotes for all aspects of the fit out; finalise plans; engage contractors; and when the work was completed, obtain their Occupancy Certificate and their Certificate to Trade all individually (and somehow run their day to day businesses at the same time)!

    The unpalatable part of this model was that there were no efficiencies no volume buying of materials or engagement of contractors it was unlikely to be delivered on time and there was no consideration that the large stores were the same and the medium stores were the same. Put simply, that model was expensive,

    not working and store holders still had to pay for it in the order of $20-30M combined!

    What do store holders need to do to open their doors for business?

    The simple answer is lighting! The store holders could just install lighting in their store area, receive their Occupancy Certificate and Certificate to Trade and open their doors for business.

    However most store holders want other functions as well, not just refrigeration to look after their stock. Many have also expressed the view that they want to do a basic fit out to open; observe buying characteristics and dispatch flows from their store; and carry out more tailored fit outs six to twelve months after opening.

    Epping 2015

    Under the previous model 100 store holders had to get architects to design plans; obtain quotes for all aspects of the t out; nalise plans; engage contractors; obtain their Occupancy Certicate and their Certicate to Trade all individually.

    continued page 6 >

  • relo

    cati

    on:

    issue 25 december 2014OF AFFAIRS issuissuississississuissussissuissuissuissussussuissussssussussuissussuissussuissuissuissussussussussssussuississussuissusssuuuussuussuissssuuusuississsssuussui suii uisssssssssssss eeeeee eeee eeeeeee eeeeeeeeeeeeeeeeeeeee eeeeeeeeeeeeee 2252525252525225255255252525252525252525252525555525255525255555255252555525255522525255555552252225222255522 decededdddeddededdedededededeececdececdecececeeceecececeececeeceddecedeecececedddddececeddddededeececeecededddedecededecced cddeecededd cdd eeeeecedeced ced eed cddddeeceeeeeed emmmmmmmmmmbbmbmbbbbembembembembembembermbermbermberbermbermbermmmmbmbbmbembembebembermberbmbembembermbererbermmmmmmbembembembembembembembembermbermbermbermberberbermmmbbmbermmbmbembeberberbermmmmmmbberermmmmmmbeermmmmbbberermmmm emmmmmmbbeerermmmmmmmmmbmmmbbeermmmbmmmmmmbbb rmmmmmbb rrmmmmmmbemmmbmmm 222220202020201011202222020111102 1144444444444444444444444444OOOOOOOOOOOOOOOOOOFFOFFFOOOOOOOOOOOOOOOOOOOOFFFFFFFOFFOFFFOOOOOOOOOOOOOOOOFFFFFOFOFOFOFFOFOOOOOOOOOOOOOOOOOOFFFFFFFFFFOFOOOOOOOOOOOOOFFFFFFFFOFOOOOOOOOOOOOFFFFFFFFFFFOOFOOOOFFFFFFFFFOOOOOOOOOOOOOFFFFFFFFFFFOOOOOOOOFFFFFFFFFFFOFOOOOOOOOOOOOOOOFFFFFFF OOOOOOOOOFFFFFFFFOOOOOOOOOFFFFFFFFFFOOOOOOOOOOFFFFFFFFOOOOOOOOOOOFFFFFFFFFOOOOOOOOOFFFOFFFFFFFFFOOOOOOOOOOOOOOOOOOOFFFFFFFFFFFOOOOOOOOOOOOOOOOOOOOFFFFFFFFFFFOOOOOOOOOOOOOOOFFFFFFFFFF OOOOOOOOOOOOOOOOOOFFFFFFFOOOOOOOOOOOOOOOOFFFFFF AAAAFAAAAAAAFFFFFFFFFFFFFAAAAAAAAAAAAAAAA FAAAAAAAFAAAAAAAFAAAAFAFAFFFFAAAAAAAAAAFAAAAAAFAFFFFFAAAAAAAAFAAAAAFFFFFFFAAAAAAAAAAAAFAAAAAAAAAAAAAFFAAAAAAAAAAAAAAA FAAAAAAAAAAAAAAAAAFFFAAAAAAAAAAAAAFAFFFFFFFFAFFAAAAAAAAAAAAFAFFFAFFFFFFFAAAAAAAAAAAAFAFFFFFFFFFAAAAAAAAAAAFFFAFFFFFFFFFAAAAAAFFFFFFFAAAAAAAAAAFFFFFFFFFFAAAAAAAAAFAFFAFFFAAAAAAAAAAAAAAFFFFFFFFFFAAAAAAAAAAAAAAAFFFFAAAAAAAAAAAAAAFFFFFFFFFFFFFFFFFAAAAAAAAFAAFFFFFFFAAAAAAAAAAAAAAAIRAIRAIRAIIRRRAIRRRRA RRRRIRRRAAAAAAAIRIRRRRRRRRRAAAAAAAAAIRAIRAIRAIRAIRRRRRRRAAAAAIAIRAIRRRAAAAAIRAAAAAAAIRIRRAAAIAIRAAAAAAIAIRRRAIRRRAAAAAA RIRIRAAAAAAAAIRIRRRRAAA RA RAAIRRRRAAAIRRRAAAIRIRRRRRRRRRA RRRAA RRRRRRRRRRRRAAAAA RRRRSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSS06

    What is the solution?

    The simplest solution is to group similar basic models together and undertake each model as a job set.

    The store models would be:

    1. Open plan: lighting

    2. Open plan: with refrigeration added

    3. 2 temperature zones: with divide across the store

    4. 2 temperate zones: with a cool zone running lengthwise in store

    The office models would be:

    1. Do nothing (only used for storage)

    2. Basic office fit out: lights, kitchenette, floor covering, walls and painting

    3. Basic office fit out plus: air-conditioning, ceiling and fire sprinkler extension

    Any further add-ons could be done at a later date and store holders get to enjoy the benefit of bulk purchasing.

    Community Agreement

    At a Fresh State members meeting, store holders agreed that this process was the best way forward. The advantage of this model is that much of the work can be undertaken simultaneously as it is possible to engage a number of firms for each aspect of work and it brings coordination, efficiencies and bulk buying advantages.

    This way the delivery of the store fit outs should be more efficient, with savings for store holders, delivered in a more coordinated manner and, all being equal, on time!

    ofce models

    1 2 3

    1

    store models

    2 3 4

    The advantage of this model is that much of the work can be undertaken simultaneously as it is possible to engage a number of rms for each aspect of work and it brings coordination, efciencies and bulk buying advantages.

  • 07

    Stores Complete the fit out of the stores including Occupancy

    Certificate

    Test the systems such as refrigeration, telecommunications and computer

    Move stock office and staff

    Warehousing - Part A - shared This will be completed in December 2014

    Fit out of your area with cool rooms, racking etc commences in January 2015

    Warehousing - Part B - LargeThis is currently being constructed with completion ready for handover in April 2015

    Fit out of your area with cool rooms, racking and offices commencing in April 2015

    Parking Plan Store holder parking currently underway

    Flower stand holder parking completed

    Buyers parking December / January (tbc)

    Fruit and vegetable stand holder December / January (tbc)

    Finalising Operating Rules Anticipated early 2015

    Fit out of service businesses such as cafes, gas stations, forklift repair and hire businesses Currently design is underway

    Fit out from early 2015

    Opening date mid 2015 (tbc)!

    Relocation Whats to happen in 2015?

    Relocation Epping 2015

  • issue 25 december 2014OF AFFAIRS08ch

    arit

    y ea

    t off

    :

    The goal was to consume a 2kg steak + 500gm chips + 1 side salad in the fastest time with wholesalers flocking to Orinos (Caf #3) to either watch or enjoy this big big breakfast.

    Wholesalers, growers and retailers have long been reputed as being generous with their time as well

    as their hip pockets. Our market community has a tradition of helping those in need said Shane Schnitzler, Fresh State President. This was a great event for not only a well deserved cause but it was also a bit of fun bringing the boys together with lots of laughs at the end of a working day.

    $2000 was raised to assist Callum who suffers from a type of cancer called neuroblastoma. Neuroblastoma almost exclusively strikes infants

    and children, and is the third most common type of Childhood Cancer after Leukemia and brain tumors. It is also the leading single cause of cancer deaths of children under 5. The money raised will assist Callum to travel to the USA to receive life saving treatment.

    The generosity of the Melbourne Wholesale Market community strikes again.

    Christmas is well and truly in the air as the Melbourne Wholesale Market dig deep to donate to charities in a variety of ways. Recently Orinos Caf hosted the Melbourne Market Charity Eat Off to raise funds for Callum, a four year old boy suffering from cancer.

    The goal was to consume a 2kg steak + 500gm chips + 1 side salad

    in the fastest time with wholesalers ocking to Orinos to either watch

    or enjoy this big, big breakfast.

    Melbourne Market Charity Eat Off

  • 9top ten:

    10 festive facts to get you even more in the mood for CHRISTMAS

    TOP

    CHRISTMAS FACTS

    01. The tradition of putting tangerines in stockings comes from 12th century French nuns who left socks full of fruit, nuts and tangerines at the houses of the poor.

    02. The abbreviation Xmas isnt irreligious. The letter X is a Greek abbreviation for Christ.

    03. The Greeks celebrate Christmas on January 7, according to the old Julian calendar, while Christmas presents are opened on New Years Day.

    04. Many parts of the Christmas tree can actually be eaten, with the needles being a good source of Vitamin C.

    05. The best selling Christmas single ever is Bing Crosbys White Christmas, shifting over 50 million copies worldwide since 1942.

    06. The highest-grossing festive movie is 2000s How The Grinch Stole Christmas, which has raked in $175m so far.

    07. According to Facebook, around two weeks before Christmas is one of the most popular times of the year for couples to break up. Christmas itself, however, is one of the least likely days for a break up.

    08. If you received every gift in The Twelve Days of Christmas, youd have 364 gifts! Each year around the holidays, PNC Wealth Management calculate the cost of the 364 gifts. The price index went from US$12,673 in 1984 to US$27,000 in 2013. That is one pricey Christmas!

    09. Forbes compiled a list of the worlds richest fictional people and St Nick topped it with a net worth of infinity. This beats the current net worth record holder Bill Gates who only topped out at a measly $76 billion. No wonder Santas so jolly.

    10. The worlds biggest Christmas gift is the Statue of Liberty. Given to the US by the French in 1886, it weighs over 225 tons and has always stood as a symbol of freedom.

    gift in Christmas, Each yearPNC Wealtte the costrice indexin 2013.

    ristmas!

    t thhhhh US b th F h i 1886

    th t

    x

    to thehhhhhhhhhhhhhhhhhhhhhhhhhhhh US by the French in 1886, it wwwwwwwwwwwwwweeighs over 225 tons and hasalways stood as a symbol of freedom.

    V

    TeCc

    05.

  • issue 25 december 201410 OF AFFAIRS

    Packed with phytochemicals like lycopene and anthocyanins, red foods help increase heart and circulatory health, improve memory, support urinary tract health, and decrease the risk of certain types of cancers. Tomato Strawberries Raspberries Cherries Apples Watermelons Plums Chillies

    RED:

    Orange foods are high in antioxidants such as vitamin C, carotenoids, and bioflavonoids. Eating orange foods has been linked to skin and eye health, increased immunity, decreased risk of cancer, and a healthy heart. A few of our favorite orange foods include: Pumpkin Sweet potato Mangoes Peaches Cantaloupe Carrots

    ORANGE:

    Pineapple, yellow caps, corn, star fruit, and other yellow foods contain nutrients that promote good digestion and optimal brain function. High in alpha- and beta-carotenes, yellow foods have also been linked to increased immunity, a decreased risk of some cancers, and healthy eyes and skin. Capsicum Tomatoes Apricots Corn Squash Pineapple

    YELLOW:

    It is the most festive time of the year in Australia, so why not mix

    things up this Christmas and make a rainbow of colour on

    your Christmas table?

    Eat the

    this Ch

  • 11

    Green fruits and vegetables contain varying amounts of potent phytochemicals such as lutein and indoles. Benefits include a lower risk of some cancers, improved eye health, rejuvenated musculature and bone, and strong teeth. Beans Avocado Snow peas Limes Pears Silverbeet Watercress lettuce

    GREEN:

    These colorful foods get their bright hue from anthocyanins, which have been linked with antioxidants and anti-aging properties in the body. Blue and purple foods help promote bone health, and have been shown to lower the risk of some cancers, improve memory, and increase urinary-tract health. The main benefit of blue and purple foods is increased circulation and microcirculation. Beetroot Eggplant Blueberries Grapes

    PURPLE/BLUE:

    While many white foods are refined, like white bread and white rice, there are a lot of white foods that are packed with nutrients. White fruits and veggies have been linked to lower cholesterol, decreased blood pressure, and a lower risk of heart disease. The key benefit of white foods is increased immunity. Eating white foods helps enhance the immune and lymph systems, and aids in cellular recovery. Cabbage Onions & garlic Parsnip Cauliflower

    WHITE:

    Mix and match a variety of fresh seasonal fruits and vegetables purchased locally, or straight from the Melbourne Wholesale Market! Not only is it good for you it looks fantastic too!

    Christm

    as fresh produce:

    rainbow

    ristmas

  • WISHING OUR VALUED CUSTOMERS A SAFE AND HAPPY CHRISTMAS

    AND A PROSPEROUS NEW YEAR.

    FROM THE ORIGINAL

    C O M I N G S O O N T O

    M E L B O U R N E

    12

  • Wishing everyone a happy

    holiday and prosperous new year.

    www.perfection.com.au

    We wish all our suppliers and customers a very merry Christmas

    and a safe and prosperous new year.

    Thank you for your support during 2014 and we look forward

    to working with you in 2015.

    13

  • V.F.S Produce wish our customers and the market community a

    very merry Christmas

    Rocco, John and all the boys at LATORRES would like to thank their customers for their continued support and wish everyone a Merry Christmas and a safe and happy new year.

    14

  • Wishing you a Merry Christmas from all the staff at Orinos Caf

    On the twelth day of Christmas my Greengrocer sent to me: blushing brides

    sunburst cherries

    crown princess peaches

    pink ladies

    golden globe grapes

    plump mariposa plums

    blooming christmas bells

    banana blossoms

    kensington pride mangoes

    12 11

    10

    9

    8 7

    6 5 4

    3 2dashing daisies

    peas in a podand a bountiful Pakenham Pear Tree.

    On behalf of the team at the MMA, Id like to wish the entire Melbourne Market community a safe and enjoyable festive season. We look forward to 2015 and the transition to the new Market at Epping!

    Mark MaskiellChief Executive OfcerMelbourne Market Authority

    Seasons Greetings

    ddaisies

    15

  • Wishing everyone a joyful Christmas,

    and a prosperous New Year

    phone: 1300 272 254 website:www.sbpa.com.au

    Merry ChristmasLet us help you ensure your goods are served fresh to the Christmas table each year.

    We can build the cold storage facility you need including: - RACKING - INSULATED PANEL FITOUTS - OFFICE FITOUTS

    16

  • Thank you to our custome

    rs for your business throug

    hout the year.

    We wish the Melbourne

    Markets Community

    a very safe and happy fes

    tive season.

    Seasons Greetings

    from the team at

    Norms CafN s f

    17

  • I do Group ensure your produce arrives fresh to market with maximum shelf life and maximum profi tability.

    We take the time to make sure the design, constructionand maintenance of your system is suited to the specifi c needs, and that it will do the jobthat your business relies upon.

    Just compare the diff erences:

    t Experienced in all stages of post harvest refrigerationfrom farm to market Australia wide

    t Australian agent for Ethy-Gen Ripening Systems the safe and price sensitive solution to ripening, that uses no fl ammable gasses or ongoing bottle rental

    t Refrigeration solutions with built in redundancy to keep your cool rooms operational

    t Original ultra high humidity technologyt Tailored solutions to suit your budget

    get the solution thats right for you

    t Service you can count on guaranteed response service packages available.

    Does your business depend on fresh produce?

    P 03 9708 2540E [email protected]

    P 03 9708 2540E [email protected]

    I do GroupRefrigeration ElectricalAircon

    Contact us today to discuss how we can help!

    Refrigeration Post Harvest High Humidity Cooling Process Cooling Air Conditioning Electrical Control

    Merry Xmas and a safe and prosperous New Year from all the team at I Do Group.We are open right through the Xmas break in case you need us!

    18

  • To all our valued customers,

    Wishing you all a happy Christmas and a safe new year. From Phil,

    Frank and all the staff at Sculli & Co.

    PIEDIMONTESL I C E N S E D S U P E R M A R K E T S

    NORTH FITZROY37-49 BEST STREET

    TELEPHONE 9481 1600FAX ORDERS 9482 2117

    TRADING HOURS Mon-Sun 7.30 am to 9.00 pm TRADING HOURS Mon-Sun 8.00 am to 9.00 pm

    PASCOE VALE366 BELL STREET

    TELEPHONE 9354 7257 FAX ORDERS 9350 2810

    WE SERVE TO SERVE AGAIN*Meat * Service Delicatessen * Liquor

    *Produce *Bakery Kodak DigitalPhoto Centre

    North Fitzroy Store Only

    TattsLottoAgency

    Pascoe Vale Store Only

    Merry Christmas and a Happy New Year

    to the whole market communityfrom the team at

    Piedimontes Supermarkets.

    19

  • to the Melbourne Market Community

    Seasons Greetings

    20

  • MERRY

    CHRISTMA

    S

    The whole team

    at Max Doors

    wish you and y

    our family

    a very Merry Chr

    istmas, see you

    all in 2015!

    Our Market Lions Club has been a beacon of assistance for thousands of needy over the past 40 years. The Club thanks the ever-generous market community for its constant support and wishes you all the joyous experience of family reunions over the Festive Season.

    21

  • melon

    onion

    potato

    pumpkin

    garlic

    ginger

    Vince Brancatisano0419 582 039

    Mark Brancatisano0418 338 757

    Dom Brancatisano0417 598 733

    22

  • from the team at VB Fruit

    23

  • 24

    Ray, Scott, Russ, Trevor and Teddy would like to wish all the Fresh State members a Merry Christmas and Happy New Year.

    Thank you for your ongoing support and we look forward to assisting and servicing you in the new market in 2015.

    Ph: 9689 9422

    24

  • Merry Christmas from the Team at

    One Stop Shelving!Drive In Rack

    Full Capacity Storage

    The Perfect Rack For The Markets

    Maximum Storage 'HEKGPE[

    European Product

    Hi-Vis Safety Yellow

    Paul Blizard, The Market Racking Expert0417 693 076

    [email protected]

    2525

    The team at MMCS wish you all a joyous and festive season

    Seasons Greetings from all at TC Produce

    25

  • 26

    Merry Christmas to all our valued customers.

    PREPAKAUSTRALIA PTY. LTD. ABN 93 167 009 207

    Wishing our customers a happy and safe festive season.

    26

  • Simply wishing you

    health and happiness.

    Merry Christmas.

    LOUIS MELBOURNE

    Seasons Greetings fr

    om Omega Produce

    27

  • From the fresh team at mgroup

    Seasons Greetings

    The team at Coolibah Herbs wish the Melbourne Market community a Merry Christmas

    28

  • Management and Staff at Costa Farms would like to thank you for your valued custom.We take this opportunity to wish you and your families a Merry Christmas

    and a happy, safe and prosperous New Year.

    bloom

    29

  • Seasons Greetings

    Merry Christmas and a happy new year

    Travel safe and best wishes for 2015.

    30

  • Thank you to all our retailers and growers for supporting us in 2014.

    Looking forward to bigger and better things in 2015!

    Peter, Judy and the team at Biodynamic Marketing wish you all a Merry Christmas and healthy and safe year in 2015.

    31

  • All the best for the festive season.

    SEAS NSGREETINGS

    OPALJADE

    Seasons Greetings

    32

  • We look forward to catering to your forklift licencing needs in 2015

    *All bookings including weekends to be made through Robert on 0408007069 or [email protected]

    On behalf of Robert and Danielle we wish you a merry

    Christmas and safe new year

    to your fo

    OOOOn b

    We wish you a

    Christmas full of

    joy and a prosperous

    New Year.

    aaWWWWWWWWeeee wwwwiiiiiisssshhhhhhhhh yyyyoooouuuu

    aaaa

    Christmas full of

    yo y

    d a prosperous Christmas f

    ul f

    Seasons Greetings from all the team.

    33

  • Merry Christmas to our customers and colleagues at the Melbourne Market.

    Merry Christmas

    to all our valued customers & growe

    rs

    34

  • D&C Campisi

    From all the team at HC Produce, Merry Christmas to our valued customers & colleagues at the Melbourne Market.

    35

  • issue 25 december 201436 OF AFFAIRS36

    Cool rooms, t-outs, racking, forklifts, trucks, trailers and motor vehicles all your equipment nance needs.

    Wholesale fruit merchants deserve wholesale interest rates.

    The difference is Quantum. Winners at Equipment and Motor Vehicle Finance.

    P (03) 9006 1188 F (03) 9867 2110 E [email protected]

    Linfox House Level 2, 493 St Kilda Road, Melbourne VIC 3004 www.quantumbusiness.com.au

    your equipment nance need

    The difference is

    Talk to the professionals, Luke Silk or Carla Reynolds on 9006 1188.

    FREE $25 Myer Gift Voucher to any nance quotes

    between now and the end of February

    2015.

    DDont let thee move too EEpping cost you anyy more timee or moneyy than it needds to.

    3636

  • 37

    Seasons GreetingsDirectors

    and staff wish the members, our corporate partners

    and the extended Market community a safe and

    happy holiday season.

    37

  • issue 25 december 201438 OF AFFAIRS

    With the imminent relocation of the wholesale market to state of the art facilities at Epping, businesses will be challenged in a way they havent experienced before. Leadership skills will be required from wholesalers and associated businesses in order to not only remain viable but to be competitive and successful.

    The Growing Leaders Leadership Program has just completed its sixth year educating and empowering a range of future leaders in the industry to do just that be competitive and successful in their field of expertise. The program is also important to ensure the sustainability of the

    fresh produce industry for future generations. 2014 Graduate Steven Northrop from Melbourne wholesale business Young Sang cannot sing the praises of the Growing Leaders Course enough.

    The experience is something Steve will never forget. It was both challenging and confronting at first. he said. We become very comfortable in our jobs and our surroundings here and I guess in hindsight I needed a shake up. Steve says the course was one of the hardest things he has ever done. I wanted to quit at first but

    persevered and now it is one of the best things I have ever done!

    Steve believes the ability to network with politicians, industry icons and likeminded individuals was invaluable.

    I learnt so much and am so excited about putting that learning into practice he says. I would encourage as many wholesalers as possible, to put their hand up and participate. It opens your eyes and your mind to a much larger part of the industry to what we are used to here in the Melbourne Wholesale Market and that is priceless.

    The six month/nine day course involves:

    Skill development sessions in key leadership areas - communication, conflict management, team building, personalities, networking and effective meetings.

    Guest speakers on current and relevant industry issues

    Industry functions tours and industry dinners

    Fresh State has been a sponsor of the program since 2009 and is proud to continue in this capacity. Inspiring and creating leaders in this industry is pivotal to its success and growth,

    GROWING LEADE

    RS f

    or t

    he

    fu

    ture Leadership today is different from what it was

    ten or even five years ago. Todays workplace has a fast pace of change and

    many more demands.

    Growing Leaders Fast Facts:

    In its 7th year, Growing Leaders 2015 will be delivered over six months and through three key residential sessions:

    > First Residential March 2015

    > Second Residential 3 days in June 2015

    > Third Residential 3 days in September 2015

    2015 REGISTRATIONS CLOSE ON 16 JANUARY 2015

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    says John Roach, Fresh State CEO. The Fresh State Board recognise and support as many wholesalers to get involved in the program and upskill their leadership style especially the younger guys coming through. John says he is more than happy to chat to anyone interested in taking part in the course. I always attend a session and meet the participates each year and get a buzz out of seeing them grow and get excited about the possibilities in their businesses and careers continues John. This is what it is all about.

    For more information or to register to participate please contact Jill Briggs on 02 6035 7284, [email protected] or www.ruraltraininginitiatives.com.au

    Inspiring and creating leaders in this industry is pivotal to its success and growth The Fresh State Board recognise and support as many wholesalers to get involved in the program and upskill their leadership style.

    Common leadership traits to get you thinking about your own leadership approach for 2015:

    > BE RESULTS ORIENTATED: As a leader, you are responsible for delivering results however

    they are defined. Great leaders spend their energy on the most effective activities to achieve the greatest outcomes.

    > BE CUSTOMER FOCUSED: To get the best results, you have to know your customers.

    You should find out what your customers want by asking them continually listen to what your customers have to say.

    > HAVE A VISION: Know where you are headed and be able to communicate

    it effectively use the vision to motivate and guide action.

    > BE STRATEGICALLY FOCUSED: Todays leaders need to be ahead of marketplace demands

    while maintaining other critical functions. A leader should be strategically focused at least 15% of the time (the more senior, the higher the percentage).

    > DELEGATE EFFECTIVELY: Each week, look at what you have to do and make sure you are

    delegating effectively by working out who is the right person to tackle specific tasks or projects.

    > BE GOOD AT DEALING WITH CONFLICT: Learn how to successfully resolve conflict and harness the

    best ideas from your staff.

    > ASK GREAT QUESTIONS: A great question can unlock a situation. For a key meeting in the future, think of three good questions to ask.

    > MAKE HIGH-QUALITY DECISIONS: Leaders need to make both quality and timely decisions.

    Understand, reflect, and learn about your decision making process.

    > BE A TRUSTED LEADER: A trusted leader will get more from his/her team and have

    a stronger following - it takes a long time to earn trust; but on the flipside it can be lost quickly.

    > BE A GREAT COMMUNICATOR: Communication is one of the fundamental leadership

    capabilities and is a two-way street listening being just as important as speaking.

    growing leaders:

    Images:Top left: Fresh States John Roach and Young Sangs Steve Northrop at the Growing Leaders program.Centre: The 2014 Growing Leaders participants in Canberra.

  • issue 25 december 201440 OF AFFAIRS

    Melbourne Market Charity Golf Day

    Good weather, great company and a golf buggy was the recipe for success at the recent Melbourne Market Charity Golf Day.Teams of four descended on Kingston Links Golf Club in Rowville to not only enjoy the comradery of the day but to also try their hand (or should we say swing) at a chance to win a choice of either a BMW or a new model Cooper Mini.

    The cars, generously provided by Doncaster BMW, were up for grabs on the 18th hole and it was all eyes on the prize at the tee as appropriate clubs were chosen for the winning shot. No one was lucky enough to win a car on this hole, however seventy year old golfing veteran John Barker (formerly from Barkers) came close hitting his very first hole in one in his golfing career but unfortunately on the wrong hole!

    The four ball Ambrose competition was won by Fresh State member Australian Strawberry Distributors (ASD) led by Joe Ripepi who generously donated all prizes back to the charity proceeds.

    Most of the 90 participants on the day stayed for dinner and presentations at Kingston Links and there wasnt a dry eye in the house as Simone Baird from Debra Australia spoke of her personal journey with Epidermolysis Bullosa (EB) a rare disease that her daughter Eliza was born with, where the skin blisters and peels at the slightest touch. Without any government funding, EB sufferers rely on charitable donations to assist with support and research into the disease.

    Fresh State Vice President and Golf Day Chair Joe Amalfi said it was a very successful event. Overall it was a great day thoroughly enjoyed by everybody but most importantly we raised about $26k for a well deserved charity Debra Australia.

    Joe also acknowledged the teamwork of the Melbourne Market Community in bringing this event together. This was the first time Fresh State and the Melbourne Market Authority have joined forces to assist the Melbourne Market Lions Club to organise the golf day and it was yet another sign of solidarity from both organisations. continued Joe.

    The Melbourne Market Charity Golf Day acknowledges and thanks participants who took part in the day together with all sponsors especially Platinum Sponsor Toyota Material Handling, Gold Tee Sponsor CMI Hino and a special thank you to Kingston Links Golf Club for their generous donation.

    1.

    3 .

    2.

  • 41m

    elbourne market charity golf day:

    The four ball Ambrose competition was won by Fresh State member Australian Strawberry Distributors (ASD) led by Joe Ripepi who generously donated all prizes back to the charity proceeds.

    1. Avid golfer Brian Dykes with Harry Heuskens from Cranbourne Valley.

    2. Dressed to impress Vince Brancatisano tries his luck to win a Cooper Mini on the 18th hole.

    3. Chris Mertikas from Louis Melbourne takes control of the golf buggy.

    4. The Melbourne Pear Company Team fuel up before their big game.

    5. All eyes were on the big prize at the 18th Tee.

    6. Frank Aloisio, Simon Goodwin, Fresh State Vice President Joe Amalfi and cousin also named Joe Amalfi (aka Lefty).

    7. All smiles from the Flavorite team made up of Chandra Nardy, Paul Taranto (TC Produce), Cameron Nichol and Mark Kramer.

    8. The Toyota Material Handling boys get ready to rumble.

    9. Mick Scro helping out his team.

    6.

    8.

    5.

    4.

    7 .

    9.

  • issue 25 december 201442 OF AFFAIRS

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  • 43

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