From Project to Product - AAL Forum · From Project to Product the Saapho Experience Saapho Project: introduction AIM 1. Enhance elderly participation to technology and social services

From Project to Product the Saapho Experience

Guillem Serra

Manager R&D AIL-Health

[email protected]

BDigital


Saapho Project: introduction

AIM

1. Enhance elderly participation to technology and social

services using an App in a tablet

2. Give elderly security at home through wireless ambient

sensors

3. Give elderly healthcare services

4. Monitor the user habits (hours of sleep, behaviour) and

emergencies (gas, fire and inactivity)

LIMITATIONS

1. No Professional Carer to monitor the patient

remotelly (Advanced Telecare Service)

2. No monitoring outside of user’s home

3. Detection of habits only worked if user lived alone

at home.


Saapho Project: introduction

Health Services

Security services

Participation services

Android Tablet

Z-wave wireless

ambient multisensors

Healthcare devices

facebook, picassa

email, videconference

agenda, feeds


Saapho Project: results & conclusions

Saapho has been tested in three different prototypes, the last one at user’s home

during several months (3 users in Slovenia, 3 in Spain during 4 months)

CONCLUSIONS

1. The users confirmed the usefulness of the system, specially if living alone

2. Participation services were useful but limited (participants were “too” skilled)

3. Easyness of Installation and Remote Monitorization were not solved during the project


From the project to the product: action plan

ACTION PLAN

1. A BUSINESS PARTNER who will trust you even if the solution is not market ready. Develop

an initial Business Plan.

2. MARKET RESEARCH. Avoid the theorization of what the client really wants: Ask him as if

you want to sell the solution (only then the usefulness is really tested). Start testing the

market size “selling” the protype and promoting through internet (Adwords: SEM and SEO).

3. MPV: Define a Minimum Viable Product that will solve the great pains of the user.

4. PROFESSIONAL USABILITY & DESIGN. Do rely in professional hands, create an own

brand.

5. IMPLEMENTATION and TESTING. Develop the solution as a whole (as a partner you will

only have a part of the product) and develop it using tools for quality software.

1. SELL THE PRODUCT.


From the project to the product: market analysis

Interviews with family members

and seniors

Validate hypothesis

Market Segmentation

Define important PAINS &

GAINS from both relatives and

seniors

What does he think & feel?

What does he hear?

What does he say and do?

What does he see?



PAINS - SENIORS

I don’t want to bother my

sons

I do not feel able to do things that

were previously

easily

I don’t want my sons to

pay for taking care of me

I don’t have relatives near who love me

I do not want a stranger at

home

I am not able to react in time to an

ailment

I am scared of death

I am hypocondriac

I want my Independence

I am too lazy to go to the

doctor routinely

4 4 4 3

2 3 2 4

4 2



PAINS - RELATIVES

If my parent falls I will not

know

I don’t know if my parent is

taking the pill

I don’t know if my parent habits are

normal

I do not have money for a professional

carer at home

The care of my parent impacts in my personal

life

I am worried that any

measure I take will decrease

my parent idependence

4 3 3

4 3 2



CONCLUSIONS

1. The client wants a way to know at any moment where his

parent is and what he is doing. Mobile App for the sons.

2. The client wants his parent to be constantly monitorized by

professional carers who will contact him and control all is well,

reacting in case of emergency.

1. The technology has to be transparent. Seniors are afraid to be

stigmatized.

2. The client does not want to pay too much. Affordable.

3. The client would like that taking care of the parent impacted

less in his life

1. Participation is not a major pain.


From the project to the product: m.v.p

We removed the

Tablet

We removed the

Medical Devices

We added an App

For Relatives

We Added

A Remote

Platform for

Caregivers

It is more important to remove features than to add them. Choose carefully what

you will solve and leave the rest behind. Define your minimum viable product.


From the project to the product: business plan

I want a quick answer

to a problem

I want to live alone at

home with no stranger

As a relative, I want to

minimize the impact the

care of my parent

affects my private life

As a seniors residence,

I want more income

Basic Telecare,

Professional Carers,

Senior Residences

# Instant alert to any

deviation

#monitorization 24/365

#early detection of

illness and

complications

Initial Assessment.

Basic Service

contracting.

2000 users

1 FTE / 300 users

1850 euros (FTE) vs

120,000 euros

React to complications

before they show

themselfes. 24/365 security

maintaining independence

Top technology in your

home

39,90 e / month

Software Logic

1,2nd grade contacts.

Adwords, Emails, Offline

Marketing. Visits to daycare

residences

Relatives who are in charge of

seniors who need help.

Seniors who need to be

monitorized in case of

emergency

Seniors who live alone who

suffer from: #chronic

respiratory disease, #hearth

disease, #diabetes, #dementia

Senior Residences with close

links to Bdigital


Professional Usability and Design is one of the most forgotten features in

R&D Projects and a key differentiation point when choosing a solution.

From the project to the product: UX & Design

Dashboard for Professional Carers

App for Seniors (not included in MVP)


1. Typically in R&D Projects one partner will not have a whole ready-to-market

product because it is shared among partners. You need to re-develop parts that

the product needs and you do not have.

2. You need to remove parts that the real product does not need.

3. You need development using techniques for software quality and testing:

continous integration and unit testing (Jenkins)

4. Develop always having in mind API services for yourself or third-party companies

(WSO2). API-first design.

From the project to the product: implementation


eKauri: the product & the service

An advanced telecare system, in-cloud, that allows the

Continuous monitorization of the senior at home: his habits,

emergencies and current status (by Bdigital)

An advanced telecare service, powered by eKauri, offering

24/365 monitorization of seniors by professional carers.

http://www.sensovida.com

Business solutions: 1. Joint-venture. Interesting when a new service will be developed and both parties

have its own business

2. License with shared risk. Interesting when a company wants to sell a new

product that is not well tested and shares a risk with you. Only when the

adventure is profitable you will have the return

3. Going independently is not a current option, due to the lack of skills and time to

develop the product as a business (marketing, sales and promotion)


eKauri: the product & the service

First service sold last week powered by eKauri

Release Date: 15th October 2014


NEW FUNCTIONALITIES:

1. Rethink the participation service with Tablet to promote social and fitness

activities controlled by professional caregivers

2. Add teleconference and Agenda controlled by the carer

3. Add new functionalities using the data collected, such as: fall detection,

alzheimer, cardiac disesases and renal diseases

SEARCH FOR SERVICE PARTNERS:

eKauri is a product for advanced telecare services. Once tested with current

partners (sensovida) it will be then presented to other telecare services

ARE YOU INTERESTED?

If you are, please contact me!

[email protected] (Guillem Serra)

eKauri: next steps

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From Project to Product - AAL Forum · From Project to Product the Saapho Experience Saapho Project: introduction AIM 1. Enhance elderly participation to technology and social services