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8/8/2019 Fuel Beauty Flyer
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To Kick Up Your Heels
& Enjoy PR Successwith
Where? Your Office or Ours!
When? ASAP
An Invitation
To Kick Up Your Heels& Enjoy PR Success
with
Where? Your Office or Ours!
When? ASAP
See the Unveiling Of Creative, Cost-Effective andResults Driven Campaigns to Drive your Sales
RSVP: Bianca Perna [email protected] or call 020 7498 8211
POWER PASSION ENERGY
8/8/2019 Fuel Beauty Flyer
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Results Driven PR… What We
2008 Results:• 281 Press Cuttings• Reaching 358 Million People
• PR Value of £2.1 Million• 34 Pieces of FREE Celebrity Endorsement
Bianca Perna Account Director • 9 years UK & International Experience• Proven track record accross Beauty, Fashion, Food & Health• Award Winning European Campaigns• Strong on-line & viral marketing communications skills• Past Experience: Estetica UK, Aquafresh, Somatoline Cosmetic,
Lactacyd, Borotalco Deodorants, Manetti & Roberts Deodorants
Rachel Higgin, Seior Account Executive• 18 months PR Experience• Contributed to 50% growth of coverage
for Palmer’s• Past Experince: Jemma Kidd Make Up School
Shelly’s, Ideal World
The Perfect Formulation for PR Success...
2008 Results:• 108 Press Cuttings• Reaching 56 Million People• PR Value of £491,000
8/8/2019 Fuel Beauty Flyer
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Do Best Fuel delivered a well planned and professionallythought through campaign to Pretty Polly,delivering unprecedented coverage for the launchof Love Legs. The team were also able to offer anin depth knowledge of the beauty industry, adviceon NPD and pro-active press activity to maintain
ongoing coverage beyond the launch.
• Launch of new leg care and leg make up range
• 158 Pieces of Coverage March 08 – Dec 08• Coverage equates to a PR Value of £2.2 million• Winner of Celebs on Sunday Beauty Award and
Winner of Best Feet and Legs Launch at the 2008Pure Beauty Awards
Jennifer Gauthier, Senior Account Manager • 7 years PR Experience• One brand, one week… 2 LK Today Features,
2 National Newspaper Pieces• Past Experience: Gap, Old Navy, Palmers,
Glominerals, Sun Labs, Jason
Caroline Dixon, Senior Account Executive• 2 years PR Experience• Strong Event Experience• Past Experience: Kew Fashion Stores,
Bench & Hooch, Glominerals, Ageless,Pretty Polly Love Legs, Elysambre
“
” Marketing ManagerCourtaulds UK Ltd
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POWER PASSION ENERGY
• One of the World’s Largest Suppliers of Ingredients to the Beauty Industry• Fuel Hosts Croda Ingredient Seminars
• Panel of Ingredient Experts for Media Inclusion
8 Cloisters House, 8 Battersea Park Road, London SW8 4BGT +44 (0)20 7498 8211 F +44 (0)20 7720 8338
www.fuelrefuel.com
Fuel Fast Facts• Boutique Agency with Big Thinking• 8 Years of Successful PR Campaigns• Strong Retailer Relationships• Watch Words: Power, Passion & Energy
• In-depth Knowledge of the Industry• Strong Celebrity Contacts
