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Future of the CooperativeFuture of the Cooperative
Daniel GreenDaniel Green
History of the Cooperative
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• U.S. was primary producer of burley
• Great instability, uncertainty in prices
• Few buyers– Low prices– Producers unable to cover expenses
• Contract arrangement for 5 years for at least 75% production
• 1921, Burley Cooperative formed– 124 warehouses purchased or leased for
receiving centers– contracted and purchased re-drying plants (14) – built storage facilities
Original System
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Very successful, handling 940 million pounds over 5 years
• Problems– no limit on production/sales
– problems with contract breaching
• Contract ended in 1926, membership was 108,000, but interest faded, prices were better
• No new contracts were signed
Original System
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Over 60 years, very successful program
• Stable price, unstable supplies
• Cooperative borrows money from CCC and pays farmer
• Tobacco is processed and sold and loan is repaid
• Minimal cost to taxpayers
1938 AAA System
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
Problem
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
GROWERS and QUOTA OWNERS
Impact of the Buyout on Numbers
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• What can be accomplished for tobacco in the post-buyout environment?
Those Out
Growers Left
Areas of Priority
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Management of Inventory• Grower Organization and Advocacy• Export Promotion and Market Expansion• Contracting Support• Alternative Marketing Options• Production Technologies and Infrastructure Improvement• Communication, Education and Research Support• Enhanced Crop Insurance
• BTGCA responsible for a portion of 160 million pounds of pool inventory after buyout
• Goal: Maximize benefit from stocks while minimizing negative impact on the market.
• No more than 20% domestic each year
• Focus on non-traditional markets
Management of Inventory
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Better organization of growers is essential with smaller numbers– Locating existing burley growers, obtaining
email addresses, etc.– Redistricting our board representatives based
on where tobacco is being produced– Effective system for alerting tobacco growers
and to get involved in issues
Grower Organization and Advocacy
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• The political environment and society will become increasingly malevolent/restrictive towards tobacco
• New restrictions and possible FDA oversight• Keeping any potential production regulations
under USDA, trade, health issues, labor issues, disaster assistance, federal crop insurance, etc.
Grower Organization and Advocacy
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Great opportunities exist for burley with post-buyout prices
• Using current inventories to develop new markets
• Serving as an agent for U.S. growers
Export Promotion and Expansion
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Toll-free contract number for info– Help with general information about contracts– Locations of contract stations– Contract prices & terms– Legal assistance
Contracting Support
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Tobacco that is not contracted
• Tobacco not accepted by contractor for various reasons
Alternative Marketing Options
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• “Clearinghouse” type market– Tobacco not sold on contract– Damaged tobacco– Overproduction and undesirable stalk
positions?
Alternative Marketing Options
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Alternative contracts– Replenishing supply of inventory– Adding value to the market– Specific varieties/characteristics– Other uses – ethanol, pharmaceutical,
etc.??
Alternative Marketing Options
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Investing $3.5 million in infrastructure improvement program
• Improving competitiveness in new market environment
• Sustaining identity as world’s premier producer of quality burley
• Retaining global leadership position in tobacco production
Technology and Infrastructure
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Helping get information to producers– Meetings, media, phone, internet, mail, etc.
• Support for expansion and increased efficiency in tobacco production
• Support for new research and technology development
Communication, Education & Research
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Weather risk management products for tobacco?– Enhancing opportunities by insuring quality
Enhanced Risk Protection
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
• Services must provide value to membership and contribute something new
• Tobacco Summit – October 8-9, Savannah, GA
Summary
Burley Tobacco Growers CooperativeBurley Tobacco Growers Cooperative
http://www.burleytobacco.com