FEBRUARY 28, 2014THE MADISON CONCOURSE HOTEL & GOVERNOR’S CLUB1 W. Dayton St. | Madison, WI 53703Phone: 608 257-6000For room reservations, please call the hotel directly

Achieving success now means facing present-day issues from online

“patient/parent” engagement to gaining trust and commitment to treat-

ment. Learn to leverage your reach, by understanding what’s trending in

social media, websites and rankings; to online reputation management

and GP referral sources. Unlock you and your team’s ability to draw and

influence the right mix of new patients who say “yes” to ideal care.

T H I S C O U R S E C O V E R S :o Digital Marketing: Learn which technologies to integrate into your

practice

o Branding: Techniques to implement a brand strategy to attract ideal patients

o Orthodontic/GP relationships: Creating win-win outcomes

o Converting the contemporary patient: The latest treatment presenta-tion and communication skills

o Leadership: Lead and manage your team to new levels of effective-ness

Part Art. Part Science. All Orthodontics.™800.645.5530 | www.mygcare.com

Driven By:

Amy Morgan is a renowned dental consultant and CEO of Pride Institute. Amy is a highly sought-after educator and speaker who has been a fea-tured speaker at every major dental meeting, including the NESO, ADA, AGD, GNYDM, Yankee and CDA meetings,

as well as presenting customized programs for the Super Schulman Group and whose curriculum has been adopted at a number of dental schools. Amy has been published in every major dental publication and has been selected as “One of the CE Leaders in Practice Management” by Dentistry Today magazine for the last five years.

FUTURE PROOF YOUR ORTHODONTIC PRACTICE

Lou Shuman, DMD, CAGS in Orthodontics, is the Presidentof Pride Institute. He is a member of the Key Opinion Leader Board and consultant to DENTSPLY GAC, as well as to Propel Orthodontics. He is Chairman of the Sesame Communications Technology

Advisory Board. He is a member of the Advisory Boards at Dentistry Today, The Progressive Orthodontist and Orthodontic Practice US. He served as Vice President of Clinical Education and Strategic Relations at Align Technology for seven years. An outstanding speaker lecturing extensively in the US, Canada, Europe and Japan, he is the only dentist to be selected both as a Top CE Leader and a Leader in Dental Consulting by Dentistry Today.

Catapult Group, LLC is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual cours-es or instructors, nor does it imply acceptance of credit hours by boards of dentistry. This continuing education activity has been planned and implemented in accordance with the standards of the ADA Continuing Education Recognition Program (ADA CERP) through joint efforts between Catapult Group, LLC and Dentsply GAC

Catapult Group, LLC is an Academy of General Dentistry Approved PAC Program ProviderFAGD/MAGD Credit. Approval does not imply acceptance by a state or provincial board of dentistry or AGD endorsement. 6/1/2013 to 5/31/2016 Provider #306446

Please note that your CE certificate will be sent via email from Catapult University following the course.

L E C T U R E S C H E D U L E 8:00 am - 9:00 am Registration & Breakfast

9:00 am - 12:00 pm Lecture

12:00 pm - 1:00 pm Lunch

1:00 pm - 5:00 pm Lecture

F E E S C E C R E D I T SDoctors Early Registration $ 199 6.5 30 days or less prior to course - $239

Staff Early Registration $ 75 30 days or less prior to course - $99

Residents $ 50Breakfast, lunch and AM & PM breaks will be provided.