THEGEORGIAENGINEERpress kit 2010

The Georgia Engineer magazineA4 Inc.1154 Lower Birmingham RoadCanton, Georgia 30115

Phone: (770) 521-8877www.thegeorgiaengineer.com

contact: rfrey@a4inc.com

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December/January Government AffairsEach year at this time, we will look at the election results and discuss whatthese results may mean for the A/E/C community. Trends in governmentalinfrastructure spending and such funding as may be contemplated by theBoard of Regents for the State university system are highlighted.

We will take a moment to look at the economic conditions and whatimpact this may have on private sector plans for new investments in plantsand equipment. We are interested in what influence a lobbyist really has inthe halls of Congress on the national level and on the state level.

General:Each issue of The Georgia Engineer will cover aspects of engineering otherthan those described above. The emphasis will be on the events whichmight take place at any given moment. News from The Registration Boardwill always form a part of the magazine. The members of the Editorial Boardmay from time to time change the direction of The Georgia Engineer toreflect the broader readership and interest groups receiving it.

The magazine will continue to seek editorial contributions which willchallenge thought and action. Not all subjects will find the approval oragreement among all of our readers. We shall try to stimulate thought andimpart wisdom from the valuable experience of peers.

All issues will cover one of the most important subjects to engineers:education. Specifically, we provide information and updates on ProfessionalDevelopment Hours (which must be maintained under the licensingrequirements), we report on the strongly supported Mathcounts program,and on leadership training programs that are in effect through theassociations. �

Advertising RatesAll ads in color Prices Per InsertionDisplay Ads 1X 3X 6X

Back Cover $3,000 $2,500 $2,000

Inside Front Cover $2,350 $2,000 $1,800

Inside Back Cover $2,200 $1,900 $1,700

Full Page $2,000 $1,800 $1,500

Full Page Live Area = 7.375” x 9.625”

Full Page with Bleed = 8.375” x 10.875”/add 0.25” all sides for bleed

2/3 Page $1,750 $1,500 $1,300

Half Page (horizontal) $1,500 $1,350 $1,100

1/3 Page $1,250 $1,100 $850

1/4 Page (horizontal) $975 $825 $765

One Column (one column measures 2.354” wide)4.733 inches $550 $500 $450

7.174 inches $650 $600 $550

9.625 inches $1,250 $1,100 $850

Two Column (two columns measures 4.857” wide)2.293 inches $550 $500 $450

4.733 inches $975 $825 $765

7.174 inches $1,200 $1,100 $1,000

9.625 inches $1,750 $1,500 $1,300

Three Column (three columns measures 7.373” wide)2.293 inches $950 $800 $700

4.733 inches $1,500 $1,350 $1,100

7.174 inches $1,750 $1,500 $1,300

SuperSaver AD2.354” x 3”

The price for one year is $895.00

Business Card ListingThe Business Card Listing is One Column wide (2.354” x 1.5” deep)

The price for one year is $550.00

2-column widthsample

3-column widthsample

SuperSaverAD size

A News Magazine Created for and by Georgia EngineersThe Georgia Engineer is a bi-monthly publication serving the members ofthe Georgia Engineering Alliance. The Alliance is made up of the followingengineering associations:

The American Council of Engineering Companies/GeorgiaThe Georgia Society of Professional Engineers/GeorgiaThe American Society of Civil Engineers/GeorgiaThe Institute of Transportation Engineers/GeorgiaWomen Transportation SeminarAmerican Minority Civil Engineering Association Georgia Highway Engineering AssociationStructural Engineers Association

Circulation to the members is approximately 4,000 with an additional6,000 engineering and non-engineering organizations receiving eachissue. These include: Georgia’s State Board of Regents; most StateGovernmental Agencies; the GDOT; all architects; water utilities; andengineering companies throughout the nation which are licensed to dobusiness in Georgia, but do not maintain offices.

The magazine is distributed free-of-charge to all recipients, exceptwhere special subscription requests have been received.

The Georgia State Board of Registration for Professional Engineersand Land Surveyors has chosen The Georgia Engineer as a vehicle to keepengineers and engineering companies informed on matters relating totheir profession. The Georgia Engineer will report on PDHs, ethics, as well asrules and regulations as they are promulgated by the Board.

The Board of Registration lists approximately 13,000 ProfessionalEngineers, 1,100 land surveyors, as well as 2,300 engineering firms and 500land surveying firms as licensed in the State of Georgia.

The editorial content relates to local, regional, national as well asinternational news on subjects of interest to engineers, architects andconstruction-related businesses.

Special attention is given to topics such as transportation, theenvironment, infrastructure, education, the law and legal matters, e-commerce, computer/software-related matters and analysis of emergingmarket opportunities for engineers.

The readership is affluent, well-educated, and well-informed. Most ofour readers are decision-makers on purchase commitments for theircompanies.

Circulation ProfileMembers of The Georgia Engineering Alliance 4,000ACEC; GMCEA; GSPE; ITE; ASCE; WTS; ASHE: SEAOGArchitects 2,400Member of BOMA (Building Owners and Managers of Atlanta) 1,000Members Georgia Municipal Association 350Members Association County Commissioners 450Georgia Water Authorities 90Members of Ga. Water & Pollution Control Association 115GDOT & Governmental Agencies 300Engineering Companies outside the State of Georgia 1,240Board of Regents (Georgia University System) 165Corporations 250Member Surveying and Mapping Society of Georgia 150

Total Circulation 10,510

All display advertisers are listed on our Web site:www.thegeorgiaengineer.com - and will have a link to their own site for amore effective and immediate presence and ease of access.

The number of recipients increases with almost every issue as TheGeorgia Registration Board has chosen The Georgia Engineer as theirpreferred publication for the dissemination of important information tolicensed professionals.

The Georgia Engineer magazine is today the largest engineeringpublication of its kind in the Southeast. The total readership is estimated atbetween 40,000 and 50,000.

Editorial CalendarOur readership has changed from one that is exclusively engineering-oriented to one that includes architects and members of the constructionindustry. With this in mind, we will gradually broaden the scope of ourpresentations to keep The Georgia Engineer a publication of importanceand interest to all.

February/March National Engineers Week CelebrationThis is our annual celebration of Excellence in Engineering. In this issue, wehighlight the best of many categories in engineering and in individualachievements. This is by far the biggest issue of the year.

April/May TransportationThis issue presents a review of the infrastructure and plans for the futurein Georgia. We will cover subjects such as: road building technologies;budget commitments; projects in the planning stages; US-DOT and G-DOT;design issues - bridges - harbor - airport progress report; and canalconstruction.

There will be a review of the Georgia Quality Initiative discussionsand progress. Public transportation issues will be reviewed in light ofAtlanta’s continued rapid growth.

June/July Utilities & Infrastructure Unlike the Transportation issue, which can include Infrastructure as well,we plan to concentrate on pipelines, water utilities, stormwater controls,canals, and sewer systems. We will look out for issues relating to UtilityProtection Center rules and regulations, as well as for those related toelectrical power distribution and natural gas. The subjects are those thatwe in the engineering community are concerned with every day.

Always remember that the theme of each issue is only a part of theeditorial content. We always include matters of current concern and ofevents that might have an influence on our business.

August/September Natural Resources & the EnvironmentThis popular issue discusses environmental issues. Articles include: discussions on

water and air quality; gas and fossil fuel use; power generation and resource

management; the growth of Georgia under sustainable limits; and the growth and

research on renewable resources, funding and alternative opportunities.

Interviews with executives of Georgia major utilities on the sufficiency of

supplies are planned for this issue. This will include information about The World

Energy Council and a review of the global energy needs—including the needs of the

third world.

October/November The Business of EngineeringIn The Business of Engineering issue, articles provide an analysis of theopportunities and the business environment of engineering in Georgia.We will discuss current topics related specifically to women inengineering, and report on the involvement of women in the engineeringschools of Georgia’s universities, governmental building planning, andcorporate initiatives. We will update the successes of the Mathcountsprogram and other plans to get children involved in mathematics andengineering at an early age.

The Georgia Registration Board reports in this issue. Licensure forengineers, land surveyors, and architects are covered in this section. Anupdate is given on rules and regulations, and changes for all licensedprofessionals.

Other articles planned for this issue concern the subjects of finance,accounting, marketing, software development, and other technicalchanges in the way engineering services are being conducted.

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