Roadshow GALIReport| São Paulo - Florianópolis

MotivationGlobal Insights on Startup Acceleration: What are the implications in Brazil?

Learning Journey

Agenda

• General Aspects

• Promoting organizations

• Event agenda

• Public

• Activities

• GALI Presentation

• Acceleration and Incubation in Brazil

• Next steps and Recommendations

• Knowledge

• Feedbacks

• Learnings

General AspectsOrganization | Public | Agenda

Promoting Organizations

Project Realization Strategic Support

Public

Subscribers

São Paulo Florianópolis

Presents

45 19Subscribers Presents

27 7

19 organizations that foster entrepreneurship have been involved

Planned Agenda

Registration

Welcome coffee

PART 1: GALI Presentation

Time for participants to present themselves

Introduction to GALI

Insights from the Global Accelerator Learning Initiative (GALI)

Dynamic (participants discuss with the colleague how those insights connect with their daily life, what did they learn)

Engaging with the Entrepreneurship Database Program

Time for questions

Break

PART 2: Acceleration and Incubation in Brazil

Breakout Discussions

Round 1:

Pipeline Management;

Selection.

Dynamic (1 minute for each group to present their discussion) and change to a new table with new people.

Round 2:

Capacity Development & Other Services;

Fundraising & Investor Relations.

Sharing main insights about the conversations held during the two rounds.

PART 3: Next steps and Recommendations

Circle with the big group to share one thing that every person commits to do after the event.

Wrap up and next steps

Planned vs. Executed - Agenda: Part 01

PLANNED EXECUTED

Registration 8:30 – 8:45 am 8:30 – 8:45 am

Welcome coffee 8:45 – 9:00 am 8:45 – 9:00 am

PART 1: GALI Presentation PART 1: GALI Presentation

Time for participants to present themselves 9:00 - 9:15 am 9:00 – 9:10 am

Introduction to GALI 9:15 - 9:25 am 9:10 – 9:25 am

Insights from the Global Accelerator Learning Initiative (GALI)

9:25 - 09:45 am9:25 – 9:45 am

• Dynamic (participants discuss with the colleague how those insights connect with their daily life, what did they learn)

Engaging with the Entrepreneurship Database Program

9:45 – 10:00 am9:45 – 10:05 am

Time for questions 10:00 -10:10 am 10:05 – 10:20 am

Break 10:10 – 10:30 am 10:20 – 10:50 am

Planned vs. Executed - Agenda: Part 02

PART 2: Acceleration and Incubation in Brazil PLANNED EXECUTED

Breakout Discussions

Round 1:

Pipeline Management + Selection 10:30 – 10:55 am 10:50 – 11:10 am

Dynamic (1 minute for each group to present their discussion) and change to a new table with new people.

10:55 – 11:00 am 11:10 – 11:15 am

Round 2:11:00 – 11:25 am 11:15 – 11:35 am

Capacity Development & Other Services:

Fundraising & Investor Relations:

Sharing main insights about the conversations held during the two rounds.

11:25 – 11:30 am 11:35 – 11:40 am

Planned vs. Executed - Agenda: Part 03

PART 3: Next steps and Recommendations PLANNED EXECUTED

Circle with the big group to share one thing that every person commits to do after the event.

11:30 – 11:50 am 11:45 – 11:55 am

Wrap up and next steps 11:50 am – 12:00 pm 11:50 am – 12pm

ActivitiesGALI | Breakout Discussions | Commitments

GALI Presentation

The first part of the event explored the role of each organization

involved in the Global Aceleration Learning Initiative – GALI - and

brought the main insights generated from the data analysis.

The present public brought a question with which they approached:

• The role of each study organization and its main activities;

• The methodology and care that data is not duplicated when entrepreneurs participate in more than one program;

• The means used to compare totally different entrepreneurial ecosystems;

• Motivations for the low engagement of Brazil in the GALI survey;

• Actions that have already been taken from the analysis of the insights generated.

Acceleration and Incubation in Brazil

Breakout Discussions

The second part of the event was a world cafe, which aimed to generate ideas in four fundamental aspects for accelerators and incubators:

Pipeline management;Selection;Capacity building and other services;Fundraising and investor relations.

The recording of the learning was done through the GALI Canvas of Insights.

GALI Canvas of Insights

Developed by Semente Negócios, the tool GALI Canvas of Insights was applied to guide the discussions and organize the knowledge produced in groups.

The Canvas dynamics occurred in two rounds of World Café with 25 minutes each. After completion, each group shared the main insight in a tweet.

Partnerships with

relevant ecosystem

actors (universities,

media, investors)

Presence at

important events

and associations

Support of

managers / tutors

dedicated to each

business

For pipeline

generation: digital

media and mass

media advertising

Access to a good

network of mentors

Newsletter with

mailchimp. Very

small number of

contacts

Very wide

communication /

call without specific

cut

Expect organic

attraction

Present the concept

of social impact to

the market

Accelerator market

is very competitive

Partnerships with

companies and

large organization

Increase awareness

of social impact

businesses

throughout Brazil

INSIGHT

Partnering is the most

effective.

Direct indication

Partnerships with

supporting

organizations

Paid vídeo ads

Press office

Find the right

profile for the

selection

Pipeline dispute

between other

acceleration

programs

Creativity of the

entrepreneur

New ideas

Dissemination of

the concept of

acceleration

INSIGHT

It is necessary to

demystify the process

of acceleration and to

foster basic

entrepreneurship

Excessive trust and

unprepared

business

Definition of social

impact

Increased

entrepreneurial

culture from the

bottom up.

Universities

Need for financial

investment by the

entrepreneur

INSIGHT

Clear and objective

rules are needed to

make the process more

efficient.

Develop a phased

selection process

with clear and

objective criteria

In the final stages

have more than one

evaluator or

committees to

discuss cases

Interview with

Entrepreneur

To filter out

entrepreneurs

interested only in

the resource, those

interested in

acceleration

Pre-acceleration

may be a previous

acceleration path

Accept non-CNPJ

business in the way

of patent

construction

In the selection

process, look at

project teams

Look at the

entrepreneur's

LinkedIn to know

the profile a little

Do not have

structured process

Do not lose good

deals in the processPersonal Interviews

INSIGHT

The process must be

reliable so that good

companies are not

discarded

Have a simple go /

no go to evaluate

questionnaires

Form with defined

criteria that help to

stage / delete in a

1st stage

Ask for complete

information in a

first step of selection What marketing

strategy will

engage the network

in the short and

long term?

Structured

form funnel

Understand the

seasonality of

inscriptions in

selection processes

Possible difficulty

for the entrepreneur

to structure a pitch

Contact with

entrepreneur

(interview,

pitch day ..)

Identify the

profile of the

entrepreneur

Deal flow

manager

Project Manager

Connection with

mentors;

Leadership Academy

Methodology

Courses

Consulting

Learning Groups

Connection with

mentors;

Financial support

Mentorship in

administrative law

and social impact

EAD

Replicate GOV Tech

methodology for

other accelerators

Certification of

consultants;

Entrepreneurial

Education Platform

EAD

End goal

Some human

monitoring

Workshops

Consulting

Connecting with mentors

Webinars

Learning Groups and

Events

Cash prize with

equity

Clearly define the

profile of the public

and their need

Dependence on

sponsorship and

financial

sustainability

Popularization of

EAD

INSIGHT

EAD is a common path

for all

INSIGHT

It is necessary to

define who the target

audience is and their

needs

Preacceleration and

acceleration

Accelerate and

strengthen

connection with

customers and

suppliers

Leadership academy

(training

entrepreneurs)

Mentors for specific

guidance

To offer:

Corporate ventures

for large companies

How to capture

innovation and

develop internally

Customer focus and

management and not

core business

Disseminate the

concept of social

impact business

Connecting with an

investor is a role

played by the

accelerator

INSIGHT

Working out the

behavioral aspects of

the entrepreneur is

vital.

Mapping GAP's of

entrepreneurs

Weekly meetings to

identify the

challenges and

support the

entrepreneur

Post acceleration

and support for

fund-raising

Pre-acceleration focused

on Canvas 3 to 6 months

In acceleration

articulation with

specialists

Pre Acceleration works

to select accelerates

Partners with incubators

to prototype specific

knowledge

Point of attention:

observe the growth

curve of the business.

Attention to those who

grow very fast

Evaluating the

entrepreneur is

fundamental

How to pay the

incubator and

accelerator?

How to show ROI to

the investor

Aligning metrics

between incubators

and accelerators

Improve networking

Maintain

relationships with

entrepreneurs for

the exchange of

financial and

general

information

How to measure

social impact

Greater influence

in the enterprise

INSIGHT

We demand

legislation that

encourages

investment in new

businesses

Legal aspects of

angel investors

How to get to the

right investors

Angel investor exit

Bring investor needs

closer to

entrepreneurs

Follow-up on post-

acceleration

investment

Difficulties in

following up

INSIGHT

The challenge is to

present to the investor

the potential of the

social impact of the

business

Empower

entrepreneurs on

investment

Empower angel

investors.

Florianópolis’s Activities

In order to promote a richer and more productive generation of

insights, the second part of the agenda was changed to a multilateral

and action-oriented meeting to discuss how to increase Brazil's

participation in GALI. The decision was made because of the profile

of those present, who were mostly from government institutions.

As outputs of this meeting we had a list of Brazilian organizations

that should be partners of the study. In addition some advices to

analysis brazilian data was made, since the environment of Brazilian

startups has some practices that can mask some insights.

Next steps and Recommendations

After understanding the GALI survey and generating insight into

key activities for incubators and accelerators, participants were

invited to create personal commitments to strengthen the incubator

and accelerator ecosystem in Brazil. Among the main commitments

were more frequent:

• Diffusion of GALI in Brazil;

• Use GALI data in academic research;

• Strengthening networking;

• Improve incubators and accelerators internal processes;

• Include topics related to social business in the programs;

Participants feedbacks

Feedbacks

São Paulo Florianópolis

4,7 Average of all evaluated items 4,7 Average of all

evaluated items

The most common comments were:

• The structure (coffee break, learning journey and local) were excellent;

• Mobilizing more people from the entrepreneurial ecosystem;

• To present more result driven aspects of the data.

Roadshow GALIReport| São Paulo - Florianópolis