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© Copyright 2011. All rights reserved. OUTCOME IDEA > OUTPUT > OUTCOME OUTPUT IDEA

Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

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Page 1: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTCOME

IDEA > OUTPUT > OUTCOME

OUTPUT IDEA

Page 2: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Old to New….

• Google Chairman, Eric Schmidt

» "I don't believe society understands what happens when

everything is available, knowable and recorded by everyone all the

time,“

- Mr Schmidt told the Wall Street Journal.

Page 3: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Data Value Equation: 1999

Manufacturer

Page 4: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Data Value Equation: 2011

Manufacturer

WWW

Page 5: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved. © Copyright 2011. All rights reserved.

Standardized Marketing Content

IDEA > OUTPUT > OUTCOME

Page 6: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

“We need more than basic transactional data to keep

our competitive edge in this new generation.”

Ron Schlader, Crescent Electric Supply

“Providing rich, attributed data via IDW will help

manufacturers differentiate their products based on key

features and benefits.” Phil Barrios, Hubbell Inc.

IDEA > OUTPUT > OUTCOME

Page 7: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

GDSN Launch- 10 Cert. Data Pools WM-HD-Lowes driving GDSN GDSN Subscribers=2500

GHX Launched-Healthcare

30-GDSN cert Data Pools

GDSN Subscribers=

7,000

SA2 Formed

24-GDSN cert. Data

Pools

WM-HD-Lowes

continue surge

GDSN

Subscribers=5,000

2011

IDEA > Evolution of Data - GDSN

2001 UCCnet launch

(foundation for

GDSN)

Transora

Launch

Data Sync

Subscribers= 75

Page 8: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

ISC begins updating UNSPSC codes for electrical products

Electrical Attribute Schema 2.0 released – expands to over 2400 product categories

ISC expands

product categories

with attributes

1st Electrical

Attribute Schema

released

2011

IDEA > Evolution of Data – Electrical Channel

2001 NEMA transitions

standards

committee to

IDEA Industry

Standards

Committee.

Page 9: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

IDEA: UNSPSC Hierarchy

Electrical Systems

Electrical Equipment

Lugs, Plugs and Connectors

Electrical Receptacles

Distributor 2:

Electrical

Wiring Devices

Receptacles

Duplex/Single Receptacles

Hierarchy Product Attributes

IDEA > OUTPUT > OUTCOME

Distributor 1:

Wiring Devices

Receptacles

Receptacles, Straight Blade

Page 10: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Hierarchy Product Attributes

IDEA > OUTPUT > OUTCOME

IDEA: UNSPSC Hierarchy

Electrical Systems

Electrical Equipment

Lugs, Plugs and Connectors

Electrical Receptacles

Distributor 2:

Electrical

Wiring Devices

Receptacles

Duplex/Single Receptacles

Distributor 1:

Wiring Devices

Receptacles

Receptacles, Straight Blade

Hierarchy is the path to the product

Page 11: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Hierarchy Product Attributes

IDEA > OUTPUT > OUTCOME

Brand

Sub-brand

Type

Special Features

Application

Standard

Number of Poles

Number of Wires

Wire Size

Amperage Rating

Voltage Rating

Wattage

Phase

Material

Color

Nema Rating

Mounting

Connection

Size Environmental Conditions

Dielectric Strength

Insulation

Temperature Rating

IDEA: UNSPSC Hierarchy

Electrical Systems

Electrical Equipment

Lugs, Plugs and Connectors

Electrical Receptacles

Distributor 2:

Electrical

Wiring Devices

Receptacles

Duplex/Single Receptacles

Distributor 1:

Wiring Devices

Receptacles

Receptacles, Straight Blade

Page 12: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Hierarchy Product Attributes

IDEA > OUTPUT > OUTCOME

Brand

Sub-brand

Type

Special Features

Application

Standard

Number of Poles

Number of Wires

Wire Size

Amperage Rating

Voltage Rating

Wattage

Phase

Material

Color

Nema Rating

Mounting

Connection

Size Environmental Conditions

Dielectric Strength

Insulation

Temperature Rating

IDEA: UNSPSC Hierarchy

Electrical Systems

Electrical Equipment

Lugs, Plugs and Connectors

Electrical Receptacles

Distributor 2:

Electrical

Wiring Devices

Receptacles

Duplex/Single Receptacles

Distributor 1:

Wiring Devices

Receptacles

Receptacles, Straight Blade

Attributes describe the product

and provide the search capabilities

Page 13: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Industry Data

Warehouse

Distributor

Approve/Verify Data

OUTPUT > Attribute Fulfillment Service

Manufacturer

Confirms Sources

Page 14: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

IDEA > OUTPUT > OUTCOME

Page 15: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

IDEA > OUTPUT > OUTCOME

Page 16: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

IDEA > OUTPUT > OUTCOME

Page 17: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

IDEA > OUTPUT > OUTCOME

Page 18: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved. © Copyright 2011. All rights reserved.

Automated Order Entry

IDEA > OUTPUT > OUTCOME

Page 19: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

“We are already noticing quicker order fulfillment and

we are now positioned to receive electronic price

updates. Why would we stop now?

EDI is just the beginning, we want to take advantage of

everything eCommerce can offer.”

Roger Cleary, Davis Electrical Supply

IDEA > OUTPUT > OUTCOME

Page 20: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

Electrical

Distributors

Electrical

Manufacturer

CSRs Re-Key POs

Page 21: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

Electrical

Distributors

Electrical

Manufacturer

CSRs Re-Key POs

Page 22: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

Electrical

Distributors

Electrical

Manufacturer

CSRs Re-Key POs

Page 23: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Distributors

Page 24: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Distributors

Page 25: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Distributors

Page 26: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Distributors

Electrical

Manufacturer

Page 27: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Distributors

Electrical

Manufacturer

Page 28: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Manufacturer

Page 29: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Manufacturer

Page 30: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Manufacturer

Page 31: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > iConex

IDX Network

iConex

Electrical

Manufacturer

Electrical

Distributors

Page 32: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Electrical

Distributors Electrical

Manufacturer

OUTCOME > Efficiency Achieved

IDX Network

iConex

Page 33: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Electrical

Distributors Electrical

Manufacturer

OUTCOME > Efficiency Achieved

IDX Network

iConex

200%+ ROI Potential Savings Projection

Page 34: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

On Demand B2B Integration to Full EDI Managed Services

IDX B2B Services Suite

OUTPUT > EDI Managed Services

Page 35: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved. © Copyright 2011. All rights reserved.

Next Generation Data Sync

IDEA > OUTPUT > OUTCOME

Page 36: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

“It is crucial that companies adapt to change and

understand that the cutting edge, next generation of

data synchronization is all around us.”

Samer Shehadeh, Cooper Industries

IDEA > OUTPUT > OUTCOME

Page 37: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > Next Gen Mobile Data Sync

Page 38: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > PRP

Distributor Manufacturer

PARTNERSHIP RATING PROGRAM

• Formal collaboration tool

• Measures industry standards adoption

• Enable data receivers to communicate requirements

• Evaluate IDW data content by both trading partners

Page 39: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

OUTPUT > True Data Synchronization

Industry

Standards Process

Evaluation

Contractor Evaluation

Data Content

Reporting

Systems Evaluation

Page 40: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Manufacturer

Enterprise

Marketing

Customer

Specific

Other

IDEA helps with

set-up and

configuration

of data.

Multiple Sales Channels

IDW

IDEA validated –

Electrical Wholesale

Standards

1SYNC

IDEA validated-

GDSN standards

Distributor

Two-way Dialogue

Sales Dept.

Web Store

ERP

OUTPUT > Data Management Platform

Page 41: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Sources: XKCD, web blogger and comic;

Socialnomics by Erik Qualman (2009)

IDEA > OUTPUT > OUTCOME

Getting people, process, and technology

aligned is essential to ensuring change. And

they have to be resolved in that order.

The fastest growing segment on Facebook is

females age 55-plus.

Next is men and women 45-55.

Page 42: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Sources: XKCD, web blogger and comic;

Socialnomics by Erik Qualman (2009)

IDEA > OUTPUT > OUTCOME

Getting people, process, and technology

aligned is essential to ensuring change. And

they have to be resolved in that order.

Page 43: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

Less than 15% of the market are early

adopters and get ahead of the competition.

Sources: XKCD, web blogger and comic;

Socialnomics by Erik Qualman (2009)

IDEA > OUTPUT > OUTCOME

Page 44: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

IDEA > OUTPUT > OUTCOME

IDEA

OUTPUT

OUTCOME

EVALUATION

Page 45: Gateway to Change: Shift Ideas to Results - Bob Gaylord, IDEA

© Copyright 2011. All rights reserved.

2461 South Clark Street | Suite 450 | Arlington, VA 22202

P 703.562.4600 | F 703.562.4650 | [email protected]

www.idea-esolutions.com

© Copyright 2011. All rights reserved.